KR20150059217A - Method of local-based advertisment used mobile leaflet - Google Patents

Abstract

The present invention relates to a localized advertisement method using a mobile leaflet, and more specifically, to a method wherein an advertiser provides a mobile advertisement to a member who subscribed and is located in an area within a business zone of the advertiser. The localized advertisement method using a mobile leaflet comprises: an information acquisition step (S10) of acquiring advertiser and user information and saving the information on a server (10); a tracking information transmission step (S20) of transmitting the number of users located in an area where an advertiser mobile device (20) is located to the advertiser mobile device (20); an advertisement cost calculation and notification step (S30) of calculating advertisement costs by using the number of user mobile devices (30) transmitted in the tracking information transmission step (S20) and transmitting the advertisement costs to the advertiser mobile device (20) to notify the advertiser; an advertisement information saving step (S40) of saving a mobile leaflet which is advertisement information written by the advertiser on the server (10); an advertisement information search step (S50) of inspecting the mobile leaflet which is advertisement information saved on the server (10); an advertisement information transmission step (S60) of transmitting the inspected leaflet which is advertisement information to the user mobile devices (30); an advertisement information reception determination step (S70) of determining whether a user opened the mobile leaflet which is advertisement information transmitted to the user mobile devices (30); and a discount point payment step (S80) of giving a discount or a coupon to the user based on a result regarding whether the user received and opened the mobile leaflet which is advertisement information.

Description

[0001] METHOD OF LOCAL-BASED ADVERTISEMENT USED MOBILE LEAFLET [0002]

The present invention relates to a method of providing a mobile advertisement to an affiliate member located in a local area within an advertiser's area.

Among the means of general advertising, the method of using a leaflet is a method of distributing an advertisement leaflet to an unspecified number of persons.

However, such a conventional flyer advertisement is not effective, and in the process of manufacturing and distributing leaflets, a large amount of flyers are abandoned, and the advertisement effect is insufficient.

In addition, in the area where flyers are distributed, there are many difficulties in handling the abandoned flyers, as well as damaging the aesthetics due to the flyers that are discarded.

In order to overcome such a problem, many techniques have been proposed for an advertisement method using a mobile device as a personal portable terminal.

Korean Patent No. 10-1065366 (mobile advertisement system providing a push-type advertisement service, hereinafter referred to as 'prior art') includes a process of receiving a message using an advertisement service method of a mobile communication terminal, Detecting a related keyword, measuring a current position of the user and obtaining setting information about a geographical radius range, and transmitting at least one of setting information on the related keyword, position information, and geographical radius range to an advertisement providing server Receiving advertisement contents from the advertisement providing server and outputting the advertisement contents to a screen; detecting advertisement ID, medium ID, action ID and user ID of the advertisement when the user clicks on the advertisement, And transmitting the information on the advertisement cost distributed to the user according to the advertisement click of the user from the advertisement providing server It comprised, including the steps of: receiving process, and the information displayed on the screen of the advertising costs for the users, discloses a technique for transmitting a push type advertisement service to the user's mobile device.

However, the prior art as described above searches for a text message of a user, extracts a related keyword in a problem message, and provides the related advertisement in a push form. As a result, there is a fear of invasion of privacy, Regarding the settlement of advertisement costs, there is a problem that the advertisement cost of the advertiser is increased because the advertisement cost is distributed to all persons related to the system at a certain ratio.

In addition, when the advertisement is transmitted to the user, the user simply determines whether or not to receive the advertisement through a click operation for receiving the advertisement. Based on the advertisement, a part of the advertisement cost is paid to increase the cost of the advertiser There was a difficult problem to maximize the advertising effect.

Particularly, the prior art described above is an inconvenience in that an agent who requests an advertisement from an advertiser in a business group recruiting an advertisement and registers a push-type advertisement registers the advertisement cost of the advertiser and takes a lot of time to produce the advertisement .

Therefore, there is an urgent need to develop a mobile advertisement system that allows advertisers to advertise immediately while maintaining the maximum advertising effect with a minimum advertising cost.

In order to overcome the above problems, an advertiser uses an application software APP to create advertisement information using a template and can immediately proceed to advertisement. In addition, advertisement is sent to a user in a local area (in the area) Based advertisement method using a mobile leaflet that can increase the sales of the advertiser by maximizing the advertising effect with a low advertising cost by constructing the advertisement cost to be different according to the distance received and making the advertisement cost immediately available.

In order to achieve the object of the present invention, a user information acquisition step (S10) of acquiring information of an advertiser and a user and storing the information in the server 10 and the number of users located in an area where the advertiser mobile device The advertisement cost is calculated using the tracking information transmission step S20 to be transmitted to the mobile device 20 and the number of the user mobile devices 30 transmitted in the tracking information transmission step S20, (Step S30), and a step S40 of storing the mobile leaflet, which is the advertisement information created by the advertiser, in the server 10, and the advertisement information stored in the server 10, An advertisement information search step (S50) for inspecting a leaflet, an advertisement information transmission step (S60) for transmitting a mobile leaflet, which is advertisement information completed inspection, to a customer mobile device (30) A step S70 of checking whether the mobile leaflet is viewed by the user, a step S70 of receiving advertisement information, and a step of paying a discount rate or a coupon for paying the discount rate or coupon to the user using the result of receiving and viewing the mobile leaflet, (S80). If the advertiser is less than the number of contracted users after a discount rate point payment step (S80) of paying a discount rate or coupon to the user using the result of receiving and viewing the mobile leaflet as advertisement information And an additional advertisement information transmission step (S90) for transmitting the additional advertisement information.

The additional advertisement information transmission step (S90) further includes a step of acquiring tracking information of a customer mobile device in an area where the advertiser is located and distributing a mobile leaflet, which is advertisement information, through a social commerce linked with the SNS, In the user information acquisition step (S10), the advertiser and the customer are classified while downloading the APP according to their use. The APP identification number is automatically assigned to the terminal with the approval of using the APP, And information on whether the user agrees to use and whether or not to accept the advertisement information is stored in the server 10 together with the identification number.

In addition, in order to maximize the advertisement effect, the tracking information transmission step S20 may specify the distance from the location where the advertiser is located and can be confirmed through the location information of the user mobile device 30 located within the distance radius, It is possible to set the user to be the target user on the basis of the time when the user stays within the radius of the outermost position of the set distance radius and to acquire only the information of the user meeting the set criteria, It is possible to set either the residence time or the method of not setting the residence time.

Also, the advertisement cost calculation and guidance step S30 is applied differently according to the distance radius set by a plurality of advertisers, calculates the cost according to the distance radius to the number of customers located within the set distance radius, and guides the advertiser to the cost The advertisement cost calculation and guidance step S30 is a step of calculating the total number of customers to receive the advertisement information and the distance radius based on the cost applied differently according to the distance radius from the place where the advertiser is located, One of the guiding methods can be selectively applied.

In addition, the advertisement information storing step (S40) is a step of storing advertisement information, such as a mutual name, a service, menu, location, amount, and information such as a moving picture or a photograph taken by an advertiser through a personal digital assistant A method of directly inputting a template to be loaded on a mobile device for advertiser 20 and inputting the input information to a basic form in which a predetermined arrangement of input information is determined according to the template, And a method of freely inputting advertisement information arbitrarily created by the advertiser.

The method for determining suitability of the mobile leaflet, which is the advertisement information stored in the server 10 in the step S50, may be determined by the inhibited keyword input by the administrator to the server 10, In the case where a moving picture or a photograph is included in the inputted information, the advertiser requests the use authentication and then the administrator checks it on the basis of the request. In the step of checking whether the advertisement information is received (S70) When the customer views the advertisement received on the mobile device 30, the user measures the time until the user browses the advertisement after sending the advertisement, (10), and the user is informed of the discount rate or the coupon according to the condition of the receipt confirmation time set by the advertiser By providing a region-based advertising method using a mobile leaflet it is capable of achieving the object of the present invention.

In order to overcome the above problem, Based advertisement method using a mobile leaflet that can reduce the advertising cost of the advertiser and maximize the advertising effect to the user by improving the sales of the advertiser.

Fig. 1 is a configuration diagram for implementing the present invention.
2 is a flow chart of the present invention.
3 is a schematic diagram of a system for practicing the present invention.
FIG. 4 is a diagram illustrating an embodiment of the tracking information transmission step (S20) of the present invention.
5 is a diagram illustrating an embodiment of the advertisement cost calculation and guidance step S30 of the present invention.
6 to 9 are screen views of a mobile device for a customer according to an embodiment of the present invention.
10 is a screen shot of a mobile device for an advertiser according to an embodiment of the present invention.
11 is a diagram illustrating an embodiment of the additional advertisement information transmission step (S90) according to the present invention.
12 is a diagram illustrating an embodiment of a discount rate coupon request processing step S100 according to the present invention.

Hereinafter, a person skilled in the art will be described in detail with reference to the drawings so as to easily implement the area-based advertisement method using the mobile leaflet of the present invention.

FIG. 1 is a configuration diagram for implementing the present invention, FIG. 2 is a flowchart of the present invention, and FIG. 3 is a schematic diagram of a system for implementing the present invention.

FIG. 4 is a diagram illustrating an embodiment of the tracking information transmission step S20 of the present invention. FIG. 5 is a diagram illustrating the advertisement cost calculation and guidance step S30 of the present invention. 9 is a capture screen of a user mobile device according to an embodiment of the present invention.

1 to 9, a customized mobile advertisement method of the present invention includes a server 10, a mobile device 20 for an advertiser connected to the server 10, And a customer mobile device (30) for receiving advertisement information.

The server 10 of the above system stores information on the advertiser and the user, stores the advertisement information transmitted by the advertiser, estimates the advertisement cost based on the tracking information, and checks the mobile leaflet as the advertisement information.

In addition, the advertiser mobile device 20 may be any personal mobile communication device provided with an APP, but a typical smartphone will be described as an example.

The advertiser can generate advertisement information, that is, mobile leaflet using the above-described advertiser mobile device 20, and can confirm user tracking information according to the radius of the area where the advertiser is located or the selected area. To charge the server 10 with a fee corresponding to the point of discount rate points used and to check the result of the advertisement.

The above-described customer mobile device 30 may also be any personal mobile communication device provided with an APP, and a representative smartphone will be described as an example.

When the advertisement information sent by the advertiser to the customer mobile device 30 is received, the discount rate point is received according to the result of the confirmation, and the discount rate point is received to the specific advertiser among the advertisers in the area where the customer mobile device 30 is located. You can also ask for a discount or coupon payment.

The customized advertisement method using the mobile leaflet according to this configuration includes a user information acquiring step (S10) of acquiring advertiser and user information and storing the acquired advertiser and user information in the server (10), a step of acquiring a user located in the area where the advertiser mobile device (S20) for transmitting the tracking number to the advertiser mobile device (20), calculating the advertisement cost by using the number of the user mobile devices (30) transmitted in the tracking information transmission step (S20) An advertising information storage step S40 for storing the mobile leaflet, which is advertisement information created by the advertiser, in the server 10, an advertisement cost calculation and guidance step S30 for transmitting and guiding the advertisement to the device 20, An advertisement information transmitting step (S60) of transmitting a mobile leaflet, which is advertisement information that has been checked, to a customer mobile device (30) (S70) of determining whether or not the user has viewed the mobile leaflet, which is advertisement information transmitted to the customer, and receiving the mobile leaflet, which is the advertisement information, and receiving the discounted rate or coupon And a discount rate point payment step S80.

In addition, the method may further include an additional advertisement information transmission step (S90) of transmitting additional advertisement information when the advertiser is less than the contracted number of users after the above-described series of processes.

The step of acquiring user information (S10) is a step of acquiring information about an advertiser and a customer as a user. The type of a user of the user information is divided into an advertiser and a customer by downloading an APP suited to their purpose, The APP identification number is automatically assigned to the terminal and the type of the user is identified by the assigned identification number.

Here, a name, a telephone number, and the like associated with the user's personal information are only applied at the time of membership registration and are not stored in the server 10 because they are used only once.

Instead, information on whether to agree to use location information and whether to accept advertisement information in the APP setting item is acquired and stored in the server 10.

In addition, by inputting more specific information among the users, the user can enjoy the advantage of receiving more discount points (rewards) exposed to specific information.

Here, the specific information refers to goods and services preferred by the user, and the specific information may be designated by the administrator.

The user information is input by the user using the mobile device 20 for the advertiser and the mobile device 30 for the customer. In order to use the service, the user inputs the user information to the advertiser's mobile device 20, Name, phone number, location information usage agreement, and ad information reception acceptance agreement through a predetermined subscription procedure after accessing the server 10 by accessing the server 10 using the Internet 30, When information is input, it is stored in the server 10 and user information is obtained from the stored data.

Here, the part related to the user's personal information such as the name and the telephone number of the user is used only in the procedure for member registration and member authentication, and is deleted after the procedure is completed.

The tracking information transmission step S20 for transmitting the tracking information based on the user information acquired in the user information acquisition step S10 may include a step of transmitting the tracking information based on the distribution of the customer's mobile device 30 in the area where the mobile device 20 for the advertiser is located And transmits the obtained tracking information to the server 10 and transmits the information to the mobile device 20 for the advertiser.

Here, the tracking information refers to the number of customers or members in the local radius set by the advertiser.

The tracking information can be identified through the positional information of the user mobile device 30 located within the distance radius by specifying a predetermined distance from the spot where the advertiser mobile device 20 is located, Based on the time of staying in the room.

This is because the advertisement effect may be degraded if the user simply passes through the distance set by the advertiser and does not stay within the radius of the advertiser. If a plurality of distance radius ranges are set from the location where the advertiser is located, The advertisement information is transmitted only to the user mobile device 30 which has stayed for the predetermined period of time.

The residence time is set by the advertiser, and one of the time setting and the time not setting is selected.

For example, if the advertiser does not set the residence time, the information of the user mobile device 30 is utilized at the time of acquiring the traffic information regardless of the residence time. If the residence time is set, The information of the user mobile device 30 is acquired only when the set time is reached or exceeded.

After the information of the user mobile device 30 acquired as described above is stored in the server 10, the tracking information is also transmitted to the advertiser mobile device 20 (refer to FIG. 4).

The advertisement cost calculation and guidance step S30 for calculating the advertisement cost to the advertiser mobile device 20 based on the tracking information acquired in the tracking information transmission step S20 When the information of the user mobile device 30 is acquired and stored in the server 10, the advertisement cost is calculated using the information and the cost information is provided to the advertiser mobile device 30 for the calculated advertisement cost.

Here, the calculation of the advertisement cost is differently applied according to the area radius information set by the advertiser. For example, when the advertiser's mobile device 20 is located at 50 m. 100m and 200m are set as the local radius, a discount rate of 500 won is applied to the number of customer mobile devices 30 located within a radius of 50m, and the number of customer mobile devices 30 located within 50m beyond 100m is set at 300 won The discount rate is applied, and the advertisement cost is calculated by applying the discount rate of 100 won to the number of the mobile devices 30 for customers within the range of 100m to 200m (see FIG. 5).

Such a local radius may be varied depending on the advertiser's choice, but is not limited thereto.

The discount rate paid to the user is determined by the APP operator and rewarded to the user.

In addition to setting these radius settings yourself, advertisers can set their own radius when they enter their advertising costs.

For example, when an advertiser inputs the total amount of the advertisement cost of 100,000 KRW, the server 10 sets an appropriate advertisement area setting and the number of the mobile device 30 for the customer, The number of the customer mobile devices 30 connected within a radius of 50 m is first applied, and then the order is set in order of 100 m and 200 m.

There are 100 customer mobile devices 30 connected within a radius of 50 m from the area where the advertiser mobile device 20 is located and 100 customer mobile devices 30 located within 50 m and 100 mm within 100 m, If the number of the mobile devices 30 is 200, a 500 won discount rate is applied to the number of the customer mobile devices 30 located within 50m each, and a 300 won discount rate is applied to the number of the user mobile devices 30 located within 50m and 100m And the server 10 calculates and applies the number of customers within the local radius suitable for the total cost of 100,000 won, which is inputted by the advertiser, by applying the 100 won discount rate to the customer mobile device 30 located within 100m beyond 200m.

When the advertisement cost information is transmitted to the advertiser mobile device 20 in the advertisement cost calculation and guidance step S30, the advertiser creates a mobile leaflet, which is advertisement information, and stores the advertisement in the server 10 (S40) proceeds.

Here, the advertisement information may be general information such as mutual advertisements, services or menus, location, amount of money, and videos or photographs taken by an advertiser through a personal portable terminal such as a smart phone.

As a method of inputting such advertisement information, it is possible to apply the advertisement information to the template mounted on the server 10 and to create it in the advertiser mobile device 20. The advertisement information can be inputted to the basic form determined according to the template, A method of inputting a location, an amount, and the like, a method of applying a predetermined input method according to an option of an advertiser, and a free method may be applied.

Among the above input methods, the method of inputting to the basic form is composed of photographs, texts, moving pictures, and the like, and inputs basic information such as a mutual service, a service or a menu, a position and a money.

Here, the method of inputting to the basic form is to input the advertisement information by the user using the template installed in the server.

The way you enter these basic forms is the fixed position of the pictures, videos, and text you enter.

In addition to the method of inputting in the basic form as described above, it is possible to select the location of the input information and the background in accordance with the selection of the advertiser.

More specifically, the user inputs information such as mutual service, provided service, menu, position, amount, etc. on the background screen of the template stored in the server 10.

The free input method of the advertiser is used in addition to the method of inputting in the basic form and the method of inputting according to the selection of the advertiser.

The free input method of the advertiser is to load the advertisement information arbitrarily created by the user in the server 10.

For example, a background image, a text form, a guidance text, and the like can be freely described.

The advertisement information searching step S50 for judging whether or not the advertisement information stored in the server 10, that is, the mobile leaflet, is suitable for the advertisement information storage step S40 is determined by the administrator And how the administrator will validate it.

Here, the method of determining by the keyword is that when the administrator inputs the prohibited keyword to the server 10, the search is performed in the previous step S40 to determine whether the prohibited keyword is included in the contents of the advertisement information loaded on the server 10, It is determined that the advertisement is unsuitable, and the advertiser's mobile device 20 is notified of the result.

In addition to the determination method using the keyword as described above, a method for the administrator of the server 10 to check the advertisement information mounted on the server 10 is also applied.

Here, the method of inspecting the advertisement information to be installed by the manager is performed only at the time of photo registration and the free input method of the advertiser.

The step S50 of searching for the advertisement information, that is, the mobile leaflet, is performed by the advertiser requesting the advertisement authentication after storing the advertisement information in the server 10.

Such an authentication method includes the keyword search described above and the verification method by the administrator.

If it is determined that the advertisement information stored in the server 10, that is, the mobile leaflet is legitimate advertisement information, the advertisement information transmission step S60 for transmitting the mobile leaflet to the mobile device for customer 30 It proceeds.

The advertisement information transmission step S60 collectively transmits the advertisement information checked in the previous step S50 to the APP of the customer mobile device 30 acquired in the tracking information transmission step S20 (See Fig. 6)

Here, the advertisement information, that is, the mobile leaflet, may be transmitted to one customer mobile device 30.

When a plurality of pieces of advertisement information are received in one customer mobile device 30 as described above, it indicates that a plurality of pieces of advertisement information have been transmitted to the customer mobile device 30, and the area where the advertiser mobile device 20 is located A discount rate that is differentially paid according to the location of the mobile device 30 for the customer, i.e., the radius of the area, is received.

These discount rates are the costs that are rewarded.

For example, if the location is within the radius of 50 m from the advertiser's mobile device 20 under the location of the customer's mobile device 30 that receives the advertisement information, a discount rate point of 500 won is received, and if the location is within 50m and within 100m A discount rate point of 300 won is received, and if it is located within 200 meters beyond 100 meters, a discount rate point of 100 won is received.

In the advertisement information transmission step S60, when the advertisement information, that is, the mobile leaflet, is received in the customer mobile device 30, it is checked whether the advertisement information is browsed by the customer, It proceeds.

Here, whether or not the advertisement information is received is based on browsing of the advertisement received by the customer in the customer's mobile device 30. When the customer views the advertisement received in the mobile device 30, And stores the time required for receipt confirmation in the server 10.

If the receipt confirmation time information is stored in the server 10 in the step S70 of confirming whether or not the advertisement information is received as described above, a discount point payment step S80 for paying a discount rate point to the customer mobile device 30 is performed It proceeds.

Here, the discount rate point payment step S80 is a step of paying a discount rate point to the user according to the DATA (time required for receipt confirmation) obtained in the step S70, and may be determined according to the condition of the receipt confirmation time set by the advertiser Differential payment will be made.

For example, if the time required for an acknowledgment is set to 10 minutes, if the time required for the user to confirm the advertisement information transmitted to the mobile device for customer 30 is less than 10 minutes, discount rate points And if it exceeds the time, 50% of the discount rate points will be paid according to the setting of the local radius, and the discount rate points will not be paid when the time is not confirmed.

When the discount rate points are paid to the customer mobile device 30 as described above, the respective discount rate points are accumulated, and the customer can visit the store of the advertiser to receive the service or menu, and use the service as a payment for the service.

At this time, the store ID and the discount rate point of the advertiser can be input to use the discount rate points possessed by the customer mobile device 30. The discount rate points used as described above are used by the manager from the manager, Of the total cost. (See Figs. 8 to 10)

In addition to the above-described series of processes, the customized advertisement method using the mobile leaflet of the present invention further includes an additional advertisement information transmission step (S90).

This will be further described below.

11 is a diagram illustrating an embodiment of the additional advertisement information transmission step (S90) according to the present invention.

Referring to FIG. 11, when advertisement is performed less than the number of customers by the advertisement cost paid by the advertiser, the advertisement information is further transmitted.

At this time, the transmission of the additional advertisement information acquires the tracking information of the customer's mobile device 30 in the area where the mobile device 20 for the advertiser is located, and conducts a social commerce advertisement using the SNS.

When the additional advertisement information is transmitted to the customer mobile device 30 through the additional advertisement information transmission step S90, only the additional advertisement information is transmitted to the customer mobile device 30 Quot;). ≪ / RTI >

In addition, in the customized advertisement method using the mobile leaflet of the present invention as described above, when the customer selectively receives the advertisement information in the area where the customer mobile device 30 is located and requests the discount rate point coupon, .

12 is a diagram illustrating an embodiment of a discount rate coupon request processing step S100 according to the present invention.

12, in the discount rate coupon request processing step S100, the customer requests the server 10 to transmit the advertisement information in the area where the mobile device for the customer 30 is located, , The advertisement information is transmitted to the customer mobile device 30 and the discount rate point is also transmitted.

Here, when discount rate coupon is requested, it is possible to request to receive advertisement information of a specific advertiser, or to request to receive an unspecified number of advertisement information.

When requesting reception of advertisement information of a specific advertiser, the advertisement information can be transmitted to the customer mobile device 30 requesting the discount rate coupon regardless of the time at which the advertisement information is transmitted at the request of the advertiser.

In contrast, when an unspecified number of pieces of advertisement information is requested to be received, the advertisement information currently being advertised is received.

Through the above-described series of processes, a customized advertisement method using the mobile leaflet of the present invention can be provided.

10: Server
20: Mobile devices for advertisers
30: Mobile devices for customers

Claims (12)

A method for an advertiser to provide a mobile advertisement to an affiliated member based on an area within a self-commerce area using a mobile leaflet,
Acquiring information of an advertiser and a user and storing the obtained information in the server 10 (S10);
A tracking information transmission step (S20) of transmitting the number of users located in an area where the advertiser mobile device (20) is located to the advertiser mobile device (20);
A step S30 of calculating and guiding the advertisement cost by calculating the advertisement cost by using the number of the user mobile devices 30 transmitted in the tracking information transmission step S20 and transmitting the advertisement cost to the advertiser mobile device 20 and guiding it;
An advertisement information storage step (S40) of storing the mobile leaflet, which is advertisement information created by the advertiser, in the server (10);
An advertisement information searching step (S50) of accepting a mobile leaflet which is advertisement information stored in the server (10);
An advertisement information transmission step (S60) of transmitting a mobile leaflet, which is advertisement information completed inspection, to a customer mobile device (30);
An advertisement information reception confirmation step (S70) of determining whether a user has viewed a mobile leaflet which is advertisement information transmitted for a customer;
And a discount rate or coupon (S80) for paying a discount rate or a coupon to the user by using the result of receiving and viewing the mobile leaflet, which is advertisement information, by the user.
The method according to claim 1,
(Step S80) in which the discount rate or coupon is paid to the user using the result of receiving and viewing the mobile leaflet, which is the advertisement information, when the advertiser is less than the number of contracted users, And the advertisement information transmission step (S90).
3. The method of claim 2,
Wherein the additional advertisement information transmission step (S90) acquires tracking information of a mobile device for a customer in an area where the advertiser is located and distributes a mobile leaflet as advertisement information through a social commerce linked with the SNS. Based advertising method.
The method according to claim 1,
In the user information acquisition step (S10), the advertiser and the customer are classified while downloading the APP corresponding to their respective applications. The APP identification number is automatically assigned to the terminal with the approval of using the APP, And information on whether to agree to use and whether or not to accept advertisement information is stored in the server 10 together with the identification number.
The method according to claim 1,
In order to maximize the advertisement effect, the tracking information transmission step S20 may specify the distance from the point where the advertiser is located and can be confirmed through the location information of the user mobile device 30 located within the distance radius, Wherein the target user is a user based on a time when a user stays within an outermost position radius of a distance radius and acquires only information of a user that meets a set criterion.
6. The method of claim 5,
Wherein the condition of the user's staying time can be set by an advertiser, and is one of a method of setting a residence time or a method of not setting a residence time.
The method according to claim 1,
The advertisement cost calculation and guidance step (S30) is applied differently according to the distance radius set by a plurality of advertisers, and the cost based on the distance radius is calculated for the number of customers located within the set distance radius, and the cost is guided to the advertiser Based advertising method using mobile leaflet.
The method according to claim 1,
If the advertiser inputs the total advertisement cost, the advertisement cost calculation and guidance step S30 calculates the number of customers to receive the distance radius and advertisement information based on the cost applied differentially according to the distance radius from the place where the advertiser is located, And a location-based advertisement method using a mobile leaflet.
The method according to claim 1,
The advertisement information storing step S40 is a step of storing information such as a mutual name, a service, a menu, a location, an amount of money, and a moving picture or a photograph taken by an advertiser through a personal digital assistant such as a smart phone, A method of directly inputting the input information to the advertiser mobile device 20 by using the template and inputting the input information to the basic form in which the arrangement of the input information determined according to the template is determined, A method of inputting advertisement information, and a method of freely inputting ad information arbitrarily created by an advertiser.
The method according to claim 1,
The method for determining whether or not the mobile leaflet, which is the advertisement information stored in the server 10 in the search step S50, is determined by the forbidden keyword input by the administrator to the server 10, Wherein the advertiser requests the use authentication when the video or the photograph is included in the information, and the administrator checks the advertisement based on the request.
11. Compounds according to any one of claims 1 to 10,
The step of checking whether the advertisement information is received (S70) is based on browsing the mobile leaflet, which is advertisement information received in the customer mobile device 30. When the customer views the advertisement received in the mobile device 30, Wherein the server (10) stores the receipt confirmation time DATA by measuring the time from when the user browses the advertisement to the moment the user browses the advertisement.
12. The method of claim 11,
The mobile leet payment system according to the present invention is characterized in that when the receipt confirmation time DATA is stored in the server 10 as described above, the discount rate or the coupon is differentiated according to the condition of the receipt confirmation time set by the advertiser, Region based advertising method.

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