KR20140104620A - A mobile discount coupon system and the service providing method using the same - Google Patents
A mobile discount coupon system and the service providing method using the same Download PDFInfo
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- KR20140104620A KR20140104620A KR1020130018142A KR20130018142A KR20140104620A KR 20140104620 A KR20140104620 A KR 20140104620A KR 1020130018142 A KR1020130018142 A KR 1020130018142A KR 20130018142 A KR20130018142 A KR 20130018142A KR 20140104620 A KR20140104620 A KR 20140104620A
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- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
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Abstract
The present invention relates to a mobile discount coupon system and a mobile discount coupon service method using the mobile discount coupon system. More particularly, the present invention relates to a mobile discount coupon system, Distributing the unique identification number information of members subscribed as the distributor server of the retailer server and presenting the unique identification number stored in the mobile device of the consumer at the time of settlement of the purchased goods without presenting a separate accumulation card and / , And automatically obtains and / or receives a discount amount applied to the discounted item based on the discounted item, among the goods purchased by the consumer through only the identification of the presented unique identification number Of mobile discount coupon system and how to provide mobile discount coupon service using it It is.
To this end, the present invention provides a method for providing a mobile discount coupon service, comprising: receiving a subscription for a mobile discount coupon service from a consumer; Providing a unique identification number according to membership to a mobile device of a consumer; Providing the unique identification number to a retailer server; And providing the service product information including the product information of the object of application of the earning or discounting service and the rate of accumulation / discount rate or the amount of accumulation / discount amount for each product to the server of the retailer, And provides the earned service or the discounted service for the article if the article to be earned or the article to which the discounted service is to be applied exists through the authentication of the unique identification number among the purchased articles of the consumer .
Description
The present invention relates to a mobile discount coupon system and a mobile discount coupon service method using the mobile discount coupon system. More particularly, the present invention relates to a mobile discount coupon system, Distributing the unique identification number information of members subscribed as the distributor server of the retailer server and presenting the unique identification number stored in the mobile device of the consumer at the time of settlement of the purchased goods without presenting a separate accumulation card and / , And automatically obtains and / or receives a discount amount applied to the discounted item based on the discounted item, among the goods purchased by the consumer through only the identification of the presented unique identification number Of mobile discount coupon system and how to provide mobile discount coupon service using it It is.
In general, manufacturers distribute discount coupons in the form of printed materials such as paper through coupon issuers as a part of promotion, sales promotion, and sales promotion of their products and distribute them to distribution centers such as large-scale marts.
Through this, consumers are getting a discounted service by cutting out related paper coupons among discount coupons distributed at stores such as marts, and presenting them when purchasing goods.
Meanwhile, the on-site discount coupon service is a one-time service service, and it is possible to provide relevant information on the discount coupon usage such as which customer used the discount coupon through the route and the customer purchased the discount coupon It is difficult to collect additional business model after discount service because it is difficult to collect.
As a means to overcome these disadvantages, manufacturers can provide discount coupons through specialist agencies as well as point accumulation service through membership subscription system, thereby inducing consumers to become members through subscription services of specialized agencies, And distributes the discount coupon to a distribution point such as a shopping mall.
As a result, the registered consumer cuts out the coupon printed on the wrapping paper of the purchased item and collects the coupon more than a certain number, and when the coupon is submitted to the collecting destination of the professional agency through the mail, the professional agency confirms the coupon The user can earn points for the coupons collected by the corresponding member, and if the accumulated points are accumulated over a certain amount of money, the user can convert the available points into available points so that the points can be used as cash, Instead, you will be able to receive a discount.
Through this discounted discount coupon service, manufacturers can collect information on discount coupons such as customer information using a discount coupon, customer's purchase information, and the like, while promoting their sales items to consumers. Using the collected information, it is possible to envisage an additional business model.
However, the conventional point deductible discount coupon system as described above is a service scheme using off-line, in which the registered consumer collects the discount coupons printed on the product package and collects the collected coupons through mailing There is a problem in that the utilization rate is lowered due to the troubles to be submitted to the destination.
In recent years, as the spread of mobile devices such as mobile phones, PDAs, smart phones, and the like is expanding and wireless communication technologies are developed, online-type earning services such as the Internet or wireless internet are required. There is a problem that does not fit the trend of the times.
Accordingly, in recent years, a member card is issued to a consumer upon membership, and when a member purchases a member card at a merchant who can earn points, a member card is presented to the cashier, and the card is read by the card reader A service is provided to earn a certain point on the payment amount of the whole goods.
However, the earned service method as described above can be applied only to a merchant registered with a service, and can not be universally applied to a general store or the like. In addition, There is a problem that the producer or the manufacturer can not provide the selective discount service for the individual goods.
SUMMARY OF THE INVENTION The present invention has been made to solve the above problems of the prior art. That is, an object of the present invention is to provide a unique identification number of a subscriber as a mobile device of a subscriber who is a member of a mobile discount coupon service, distribute unique identification number information of members subscribed to a distributor server such as a shopping mall, When a consumer presents a unique identification number stored in a mobile device of a consumer at the time of payment of a purchased item, it is possible, without presenting a separate accumulation card and / or a discount coupon, The discounted amount applied to the discounted item can be automatically collected and / or discounted according to the discounted amount.
According to another aspect of the present invention, there is provided a method for providing a mobile discount coupon service, comprising: receiving a subscription for a mobile discount coupon service from a consumer; Providing a unique identification number according to membership to a mobile device of a consumer; Providing the unique identification number to a retailer server; And providing the service product information including the product information of the object of application of the earning or discounting service and the rate of accumulation / discount rate or the amount of accumulation / discount amount for each product to the server of the retailer, And provides the earned service or the discounted service for the article if the article to be earned or the article to which the discounted service is to be applied exists through the authentication of the unique identification number among the purchased articles of the consumer .
The mobile discount coupon system and the mobile discount coupon service method using the mobile discount coupon system according to the present invention provide a unique identification number of a registered member as a mobile device of a consumer who is a member of a mobile discount coupon service, Distributing the unique identification number information of the registered members and presenting the unique identification number stored in the mobile device of the consumer at the time of settlement of the purchased goods without presenting a separate accumulation card and / It is possible to automatically accumulate and / or discount a discounted amount applied to the discounted item based on the discounted item among the items purchased by the consumer through the confirmation only.
In addition, since the popular product and the non-product product can be distinguished based on the purchased product information of the members collected in association with the unique identification number of each consumer, it is possible to provide different service benefits to individual products, / Discount service, and it can be used to conceive additional business models based on the obtained information, such as discounts and promotions for each consumer type and / or region.
1 is a view for explaining a basic concept of a mobile discount coupon system according to the present invention;
2 is a diagram illustrating a configuration of a mobile discount coupon system according to an embodiment of the present invention;
3 is a diagram illustrating a method of providing a mobile discount coupon service according to an embodiment of the present invention;
4 is a diagram illustrating a flow of a discount information transmission and a cost process according to a method of providing a discount mobile discount coupon service according to an embodiment of the present invention.
Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings.
1 is a view for explaining a basic concept of a mobile discount coupon system according to an embodiment of the present invention.
First, a mobile discount coupon system according to the present invention activates a mobile discount coupon service by configuring a system by connecting a service provider operating the mobile discount coupon system with a consumer, a retailer, and a manufacturer.
As shown in FIG. 1, the manufacturer first applies the mobile discount coupon service to the service provider (①), and the service target goods for applying the discount and / or discount service among the goods to be sold to the retailer Sets the service article information including the accrual rate / discount rate or the accumulated amount / discount amount for each service target article, and provides the set service article information to the distributor (2).
At this time, the manufacturer can promote the manufacturer's mobile discount coupon service to the consumer by installing a service advertisement for the goods in each store where the goods to be served are displayed.
Or service provider to provide the service item information including the service subject merchandise and the rate of accrual / discount rate or accrual / discount amount for each service target product so that the service provider provides information on the mobile discount coupon service to the distributor Of course, you can also advertise the manufacturer's mobile discount coupon service to the consumer by asking the service provider to promote the on-site service and installing the service advertisement on the distributor site through the service provider.
The mobile discount coupon service of the manufacturer can be achieved by, for example, a site discount or a point accumulation for the goods, which can be selectively performed on the sales items according to the mobile discount coupon service setting information of the manufacturer.
On the other hand, the service provider recruits members who use the mobile discount coupon service according to the manufacturer's agency service application. At this time, the recruitment method is various methods such as online web, offline application or application for mobile device You can apply for membership of a consumer.
For example, if an application for providing mobile discount coupons is provided on-line, the consumers download and execute the application through the mobile device, input membership subscription information into the subscription form provided on the display screen of the mobile device The discount coupon service can be applied.
Meanwhile, as described above, when a consumer subscribes to the mobile discount coupon service through online or offline (3), the service provider transmits a unique identification number (ID) in the form of a barcode to the mobile device of the consumer ④).
At this time, the unique identification number is not limited to the bar code, and it is needless to say that the ID can be formed in various forms if it is a system that can be read through a reader such as a QR code.
On the other hand, when the service provider completes the registration process of the consumer, the unique identification number information of the registered consumer is provided to the distributor (⑤), and the registered consumer purchases the purchased goods from the distribution company such as a mart If the cashier presents the unique identification number stored in his / her mobile device to the cashier, the cashier reads the presented unique identification number into the barcode reader and confirms whether the user is a member who subscribes to the mobile discount coupon service.
At this time, if the consumer is identified as a member who is subscribed to the service, the cashier calculates, based on the service article information provided by the manufacturer or the service provider, (⑦) by automatically applying points and / or discounts on the goods.
In addition, when a customer purchases a merchandise, when the customer requests the cashier to use the accumulation point to use his or her accumulation point, the cashier interacts with the server of the service provider through the distributor server, Confirm the associated accumulated point information.
At this time, various information such as the basic personal information of the member, the purchase history information, the holding coupon and the accumulation point are linked to the unique identification number, so that it is possible to collect and / Can be performed.
Accordingly, the cashier performs the discount settlement (7) by subtracting the accumulated points of the amount that the consumer desires to use from the accumulated point amount confirmed through the unique identification number of the consumer.
Accordingly, the registered member can receive the registration and / or discount service for the specified service target item only through member authentication using the unique identification number without having a separate accumulation card and / or discount coupon.
Then, the distributor provides the purchasing information of the customer (member), that is, the purchased product information, the accumulation and / or the discount payment information to the service provider in real time (8) (⑧) to the service provider.
At this time, the expense processing between the distributor and the service provider can be performed on the same day or a certain settlement period, and the settlement period can be variously changed according to the contract setting between the distributor and the service provider.
As described above, when the cost processing (⑨) between these distributors and service providers is completed, the service provider provides the manufacturer's sales item and discount information to the manufacturer who applied for the mobile discount coupon service (⑩) (⑩) to charge the agency commission fee including the discount settlement cost per member, and process the money (⑪) from the manufacturer.
At this time, when the consumer purchases the purchased goods, the retailer can charge the service provider with the discounted cost according to the amount of the accumulated points when the accumulated amount of the accumulated points is used and the payment amount corresponding to the corresponding point is discounted. Service providers may also charge the manufacturer for the discounted cost of using the member's reward points.
In addition, the service provider and the manufacturer may be charged for the same day or for a fixed period of time, and may be changed to various terms depending on the contract between the service provider and the manufacturer.
On the other hand, sales information and discount information provided by a service provider to a manufacturer includes information on information on products purchased by the member and information on sales articles of the manufacturer based on the information on the accumulation and / or discount. In addition, May be included.
Accordingly, the manufacturer can design a future marketing business model by utilizing the purchase information of consumers, and can distinguish popular products and non-popular products based on the purchase information of the consumers, Or discount service, it is possible to increase the efficiency of earning and / discounting service for each product, reducing unnecessary accumulation and / or discounting service, and thus promoting or promoting sales of the product, .
2 is a diagram illustrating a configuration of a mobile discount coupon system 100 according to an embodiment of the present invention.
2, a mobile discount coupon system 100 according to an exemplary embodiment of the present invention includes a
The
The
That is, the
In addition, the
In addition, the server transmits the sales commodity and discount details information calculated based on the purchase information of the member, and the agency commission fee information including the discount settlement cost to the manufacturer server in connection with the manufacturer server.
The
In the agency service
Membership subscription information stored in the
The member purchase information DB 133 stores purchase information of the member such as the purchased product information of the member, the accumulation and / or the discount payment information, and the sales
The
When the subscription request information for using the mobile coupon discount service is transmitted from the mobile device of the consumer through the
Then, when the member information such as the membership information of the member according to the unique identification number of the member, the point history information, and the like is requested from the distributor server according to the purchase activity of the member, the member information is transmitted.
In addition, when the purchasing payment of the member is completed and the purchase information of the member including the purchased item information of the member, the accumulation and / or the discount payment information is transmitted from the distributor server, (133).
Then, the sales information of the manufacturer of the manufacturer is calculated based on the purchase information of the members, and the information of the sales information of the manufacturer is stored in the sales
When the discount settlement cost information is transmitted from the distributor server according to the member discount discount details, it is stored in the cost
As described above, when the settlement processing with the distributor server is completed, the agency commission fee including the discounted settlement cost charged from the distributor server is calculated, and the calculated agency fee information is stored in the database of the
Thereafter, the
A detailed description of a method for providing a mobile discount coupon service to a consumer using the mobile discount coupon system 100 as described above will be described in detail with reference to FIG.
FIG. 3 is a view for explaining a method of providing a mobile discount coupon service according to an embodiment of the present invention. FIG. 4 is a flowchart illustrating a method of providing a discount mobile information coupon service according to an embodiment of the present invention. Fig.
As shown in FIG. 3, a method of providing a mobile discount coupon service according to an exemplary embodiment of the present invention includes providing a mobile discount coupon service of a service provider through various application paths such as a web page, a mobile application, And receives a subscription application (SlOO) for use.
Thereafter, the service provider server approves the subscription application information of the consumer who subscribes to the member, issues the unique identification number of the member, and transmits the issued unique identification number to the member's mobile device (S110).
At the same time, the unique identification number of the registered customers is transmitted to the distributor server (S120), and the goods information of the object to which the accumulation / discount service is applied and the accumulation rate / discount rate or accumulation amount / discount And provides the service article information including setting information and the like to the distributor server (S120).
At this time, as described above, the above-described service article information may be provided by the service provider who is requested to perform the discount service from the manufacturer to the distributor or the manufacturer directly to the distributor, The manufacturer or the manufacturer can carry out publicity activities such as installing a mobile discount coupon service promotional material in the store where the goods to be eligible for the discount / discount service inside the retailer are displayed, have.
If the unique identification number of the member and the service article information are all provided to the distributor server as described above, the cashier can notify the user of the identity of the customer when the unique identification number of the consumer is inputted from the reader It is confirmed whether the unique identification number of the inputted consumer exists (S140).
At this time, if it is verified that the unique identification number of the consumer is present, it is checked whether the goods to be accumulated and / or the discounted service application exist in advance among the purchased goods information of the consumer inputted through the reader, If it is confirmed, a point accumulation and / or a discount are applied to the goods (S150), and payment is performed.
On the other hand, when the consumer requests the use of his or her own earned point (S160), the cashier confirms the earned point history information of the consumer associated with the unique identification number of the consumer through the service provider server interlocked with the retailer server (S180), and the settlement is completed (S180).
4, the retailer server transmits the purchased product information of the member and the accumulated and / or discounted payment information to the server of the service provider company, as shown in FIG. 4, as described above (S200).
In addition, the total discount cost according to the member discount settlement amount is settled, and the discounted settling cost information is transmitted to the service provider server (S210). Accordingly, the service provider server processes the discounted settlement cost requested from the distributor server (S220).
Thereafter, the service provider server arranges the purchase information of the customer received from the distributor server, and transmits the sales item and the discount information according to the manufacturer to each manufacturer server (S230). In addition, The agent fee information including the settlement cost is transmitted to each manufacturer server (S240).
Accordingly, the manufacturer server stores the sales item and the discount history information transmitted from the service provider server, and also terminates the transaction by processing the agency fee fee information transmitted from the service provider server (S250).
As described above, the mobile discount coupon system and the mobile discount coupon service method using the mobile discount coupon system according to the present invention provide a unique identification number of a subscriber as a mobile device of a consumer who is a member of a mobile discount coupon service, Distributing the unique identification number information of the members subscribed as the distributor server and presenting the unique identification number stored in the mobile device of the consumer at the time of settlement of the purchased goods without presenting a separate accumulation card and / It is possible to automatically accumulate and / or discount the discounted amount applied to the discounted item based on the discounted item among the items purchased by the consumer through only the identification of the presented unique identification number.
In addition, since the popular product and the non-product product can be distinguished based on the purchased product information of the members collected in association with the unique identification number of each consumer, it is possible to provide different service benefits to individual products, It can be used to envision additional business models based on the information obtained, such as discounts and promotions for each type of consumer and / or region, as well as to increase the efficiency of the discount service.
It will be apparent to those skilled in the art that various modifications and variations can be made in the present invention without departing from the spirit or scope of the inventions. It will be obvious to those who have knowledge of.
100: Mobile discount coupon system 110: Web service module
120: communication module 130: database module
140: Microprocessor
Claims (11)
Receiving a subscription for membership of a mobile discount coupon service from a consumer;
Providing a unique identification number according to membership to a mobile device of a consumer;
Providing the unique identification number to a retailer server; And
And providing the service product information including the product information of the object to which the discount or discount service is applied and the rate of accumulation / discount rate or the amount of accumulation / discount amount for each product to the distributor server,
When a consumer purchases an item, when a product to be added or a discount service is present among the purchased goods through the authentication of the unique identification number, it is provided to provide an earning service or a discount service for the product To provide mobile discount coupon service.
At the stage of applying for membership of the mobile discount coupon service from the consumer,
Wherein the user is requested to register through a web page, a mobile application, or an offline application.
Wherein the accumulation service accumulates the amount of the accumulation rate or the amount to which the accumulation amount is applied in points in association with the unique identification number of the customer.
Wherein the discount service provides on-site discounts on the discount rate or the amount to which the discount amount is applied.
In the unique identification number,
Wherein the member information includes basic personal information of a member who is a member, purchase history information, accumulated point information, retained coupon information, and discounted payment history information.
Wherein when a consumer requests payment of a credit point at the time of payment of a purchase item by a consumer, the credit point information of the consumer associated with the unique identification number is confirmed, and the credit is paid by deducting a point corresponding to the amount requested by the consumer Discount coupon service delivery method.
After payment of the purchased goods by the consumer,
Wherein the purchasing information of the consumer who is a member of the retailer server and the purchase information of the consumer including the accumulation and discount payment information are received from the distributor server.
After receiving the purchase information of the consumer,
It is possible to organize the purchase information of the consumer for each purchased article on the basis of the purchased article information of the consumer to be provided and classify the ordered purchase information of the consumer for each purchased article according to the manufacturer of the purchased article To provide mobile discount coupon service.
The information on the use of the agency service of the mobile discount coupon service is provided to the manufacturer, the agency service application information is input from the manufacturer, the usage information of the mobile discount coupon service is provided to the consumer, A web service module for receiving input;
A communication module for transmitting and receiving information to and from a mobile device of a consumer, a distributor server, and a manufacturer server;
A database module for storing the agent service application information inputted by the web service module and the membership information of the consumer and storing the purchase information and payment information of the consumer transmitted from the distributor server through the communication module; And
And transmits the generated unique identification number to the mobile device of the consumer through the communication module, and transmits the generated unique identification number to the mobile device of the consumer through the web service module, Service article information including the identification number and the article information of the object of applying the discount or discount service according to the agency service application information of the manufacturer and the information on the accrual rate / discount rate or accumulation amount / discount amount for each article is transmitted to the distributor server through the communication module A microprocessor for receiving purchase information and payment information of a member from a distributor server through the communication module and storing the received information in the database module;
The mobile discount coupon system comprising:
In the database module,
Wherein the member information including basic personal information, purchase history information, accumulated point information, retained coupon information, and discounted payment history information of a consumer registered as a member is stored in association with the unique identification number of the member system.
Wherein the database module comprises:
A proxy service application information DB for storing application information of a mobile discount coupon service inputted from a manufacturer;
A membership subscription information DB for storing membership subscription information of a consumer;
A purchase information DB for each member for storing purchase information for each member transmitted from the distributor server;
A sales article information DB for storing sales article information of a manufacturer calculated based on the per-member purchase information; And
An expense settlement information DB for storing settlement information for each member transmitted from the distributor server;
The mobile discount coupon system comprising:
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| KR1020130018142A KR20140104620A (en) | 2013-02-20 | 2013-02-20 | A mobile discount coupon system and the service providing method using the same |
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| KR1020130018142A KR20140104620A (en) | 2013-02-20 | 2013-02-20 | A mobile discount coupon system and the service providing method using the same |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109858952A (en) * | 2019-01-02 | 2019-06-07 | 口口相传(北京)网络技术有限公司 | Data processing method and device under service scenarios |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109858952A (en) * | 2019-01-02 | 2019-06-07 | 口口相传(北京)网络技术有限公司 | Data processing method and device under service scenarios |
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