KR20140022977A - Method of impressing content interlocking smart device notification message with content scheduling and the system thereof - Google Patents
Method of impressing content interlocking smart device notification message with content scheduling and the system thereof Download PDFInfo
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Abstract
Description
The present invention relates to a content providing method using a smart device.
Today, a wide range of content is circulating through diverse systems and diverse devices. The distribution of content has traditionally been activated using Internet sites. However, the distribution of mobile phones has started to occur frequently due to the spread of mobile phones, the expansion of mobile phone networks, and the development of data transmission technology. However, since the feature phone is a phone-centric device, the distribution of content was limited.
As the market for smartphones and tablet PCs became the center of the mobile industry, the conventional feature phone-based mobile communication services have undergone a major change. Smartphones don't just function as mobile phones, but as small computers in the palm of their hands, enabling a variety of functions not previously seen. It is also possible to provide new services.
Based on enhanced computing capabilities, the Smart Device was provided with an application environment that works in tandem with the operating system software. Platforms ensure the distribution of various applications, and there are applications that are installed on smart devices at the user's option via the platform and provide various utilities and game environments. Users enjoy a new user experience by installing a variety of applications on their smart devices. The distribution of content is now closely related to the distribution of applications (installation and use of application software).
Users have used text messaging applications to send and receive text messages (mobile instant messages) for free. KakaoTalk TM or My People TM were representative. When sending and receiving text messages via a messenger application, the smart device displays a notification message on the display indicating that the message has been received, along with the sound effect.
Notification messages for smart devices are not limited to messenger applications. In the case of SNS applications such as Facebook ™ or Twitter ™ , each SNS platform sends a notification message to the user's smart device of various events occurring in the user's SNS account. Also, in case of update event of a game or utility application or sending / receiving of a message through a messenger module of the application, a notification message is transmitted to the smart device.
However, when a conventional smart device receives a notification message and displays it on a user screen, the smart device only displays a banner form or an icon display at a specific location on the user screen while generating a reception sound. In other words, there was no new user experience except to notify the user that the notification message has arrived.
When the notification message is displayed on the user screen of the smart device, the user screen very briefly indicates (1) which platform the notification message is used, (2) who sent it, and (3) what message. Therefore, the area for displaying a notification message on the user screen is usually small. Today, the size of the user's screen of a smartphone is usually 3.5 inches or more. Its size is also getting bigger (more smartphones approaching or larger than 5 inches are more popular than 3.5-inch smartphones). When the notification message is displayed on the user screen, most of the space on the user screen becomes the idle screen (especially for tablet PCs). The notification message area is small and the rest is much wider than that. However, no technology exists that recognizes this fact and uses the rest of the domain to provide new information or new user experiences.
In the conventional feature phone, the notification message is only at the level of SNS text messages, but in the case of smart devices, a wide variety of notification messages are received as described above. As a result, smart device users are more interested than ever before when notification messages are received. The eyes of the user are directed to the smart device screen. At this time, the inventors of the present invention have to complete the present invention after a long research effort to solve the above problems and propose a new approach to how to take advantage of the user's focused gaze.
SUMMARY OF THE INVENTION An object of the present invention is to provide a new user experience by reading previously stored content according to a schedule and exposing it simultaneously with the notification message when the notification message for the smart device is received by the smart device and displayed on the screen as the notification message area. have.
Another object of the present invention is to provide a novel method and system for distributing and spreading externally provided contents when a user focuses on the screen of his smart device. If the content is advertising content, new business models can be created. This is because the smart device provides an environment that can minimize discomfort and psychological rejection of the user, which has been most problematic in exposing push type second content.
On the other hand, other unspecified purposes of the present invention will be further considered within the scope of the following detailed description and easily deduced from the effects thereof.
In order to achieve the above object, a first aspect of the present invention is a scheduling exposure method of a plurality of content in conjunction with a notification message for a smart device:
(a) installing a second content application on the smart device to build a second content database in the smart device memory;
(b) the smart device receiving a notification message for the N (N is a natural number) smart device;
(c) when the smart device displays the notification message for the smart device on the screen of the smart device, any one of a plurality of second contents in the second content database in an area other than the notification message area or the notification message area; Reading content and exposing the content at the same time;
(d) the smart device receiving a notification message for the N + 1th smart device; And
(e) when the smart device displays the notification message for the N + 1th smart device on the screen of the smart device, from among a plurality of second contents in the second content database in an area other than the notification message area or the notification message area; And reading out any one second content (second content different from the step (c)) and exposing it at the same time.
In addition, in the method of the preferred embodiment of the present invention, when the event occurs in which the second content is exposed on the screen of the smart device in the steps (c) and (e), the second content application may be configured. Recording a log of exposure of the second content of the smart device; And
If there is a request from the second content application server for providing the second content application, the smart device may further include transmitting the log information to the second content application server.
In addition, in the method of the preferred embodiment of the present invention, the second content application may be installed in the smart device as independent application software or in a module embedded in specific application software.
In addition, in the method of the preferred embodiment of the present invention, the second content may be any one or more of text, an image, and a video.
In addition, in the method of the preferred embodiment of the present invention, the second content is preferably advertisement content.
In addition, in the method of the preferred embodiment of the present invention, when the second content is displayed in the notification message area in the steps (c) and (e), the size of the notification message area is enlarged for the smart device. It's a good idea to display the second content with the notification message.
According to a second aspect of the present invention, there is provided a scheduling system for a plurality of contents that interoperates with a notification message for a smart device.
A second content application server providing a second content application including a function of exposing, reporting, updating and managing a plurality of second content;
A smart device that installs the second content application to build a second content database in memory and communicates with the second content application server; And
A plurality of smart device application platforms for providing a notification message for the smart device to the smart device;
When the notification message for the smart device is received by the smart device via the application platform of the smart device, the smart device reads any one second content from the second content database according to content scheduling of the second content application. When the notification message for the smart device is displayed on the screen of the smart device, the second content is exposed at the same time to an area other than the notification message area or the notification message area.
In addition, the system according to an embodiment of the present invention, when the event that the second content is exposed on the screen of the smart device occurs, the second content application logs a log of the exposure of the second content of the smart device. Record it,
When the second content application server requests, the smart device may transmit the log information to the second content application server.
According to a third aspect of the present invention, there is provided a smart device in which a database of a plurality of contents is established in association with a notification message for a smart device:
In a smart device,
A touch screen display having a user interface;
Input means and output means for executing input and output through the display;
A communication module for performing data communication with an external device through a wireless communication network;
Internal memory; And
≪ / RTI >
Second content database is built in the internal memory,
When the processor displays a notification message for the Nth smart device (N is a natural number) received through an external platform on the display by a second content application installed in the smart device, Read out the second content of the second content and control to simultaneously expose the notification message for the smart device in an area other than the notification message area or notification message area,
If a notification message for the N + 1th smart device is received after the exposure event of the second content, second content different from the second content is read from the second content database and simultaneously with the notification message for the N + 1th smart device. Control to expose to the display.
In a preferred embodiment of the present invention, the smart device may be any one of a smart phone, a tablet PC, a smart TV.
According to the present invention, when a notification message for a smart device is received by the smart device and displayed on the screen as a notification message area, a new user experience is provided by reading out previously stored content according to a schedule and exposing the same at the same time as the notification message. The advantage is that you can. In this way, when the user focuses on the screen of his smart device, a new environment may be provided to allow distribution and spread of externally provided content.
Furthermore, there is an advantage of minimizing user's discomfort and psychological rejection in exposing contents constructed as a database of smart devices.
On the other hand, even if the effects are not explicitly mentioned herein, the effects described in the following specification expected by the technical features of the present invention and its provisional effects are treated as described in the specification of the present invention.
1 is a view schematically showing a system configuration according to an embodiment of the present invention.
2 is a diagram showing an internal electronic configuration example of a smart device according to the present invention.
3 is a diagram conceptually illustrating a configuration of exposing second content to a screen of a smart device according to an embodiment of the present invention.
4 is a flowchart illustrating an overall process configuration of exposing a second content to a same time point as a notification message for a smart device according to an embodiment of the present invention.
5 and 6 are scenario diagrams illustrating a state in which a notification message for a smart device and a second content are simultaneously exposed on a screen of a smart device according to an embodiment of the present invention.
7 is a scenario diagram illustrating a state in which a notification message for a smart device and a second content are simultaneously exposed on a screen of a smart device according to another embodiment of the present invention.
8 is a diagram conceptually illustrating an extension principle of a UI when displaying second content in a notification message area according to an embodiment of the present invention.
* The accompanying drawings illustrate examples of the present invention in order to facilitate understanding of the technical idea of the present invention, and thus the scope of the present invention is not limited thereto.
Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings. In the following description of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may obscure the subject matter of the present invention.
In the terminology used herein, the term "second" of "second content" is borrowed to distinguish it from the first element of the elements simultaneously displayed on the screen of the smart device because it is the following notification message for the smart device. Says.
1 schematically shows a system configuration according to an embodiment of the present invention. The smart device 1 connects to the second
Various databases may be built on the second
The smart device 1 may connect to a plurality of smart device application platform servers 6. The application provided by this platform server 6 will be described in detail below. It includes various utilities, games, SNS applications, and via this platform server 6, the smart device 1 receives a notification message. In some cases, the reception of a message of another smart device 9 located in the platform may be displayed on the smart device 1 via a notification message.
In the context of the present invention, the smart device 1 is a computing device. Preferably, it refers to a mobile computing device having a built-in voice input function of a smart phone or a tablet PC, and a smart TV interlocked with a smartphone or a tablet PC. And the smart device of the present invention has a software input device or a hardware input device as input means. The output means includes a speaker and a display.
2 schematically illustrates an internal electronic configuration of a smart device in an embodiment of the present invention. The
The
When the notification message received through the
The
The second content application stored in the internal memory of the smart device and installed in the smart device may include the following functions:
Storing a plurality of second contents on the smart device and periodically updating the plurality of second contents;
A function of setting an exposure time of the second content when the notification message for the smart device is received by the smart device;
Ability to schedule an exposure by determining the second content of the plurality of second content
A function of setting the number of exposures, the exposure period, the exposure time zone, and the exposure method of the second content;
Ability to access and set up or change the operating system software of a smart device or other application software installed on a smart device;
Preferences for users; And
Ability to report and view the exposure of the second content to the second content application server.
As described above, through the second content application, the smart device transmits a second content log record to the second content provider server, and the second content application server transmits the second content to the smart device. According to the second content log recording, the second content application server may proceed with the process of reducing the wireless communication usage fee (data charge and / or telephone charge) of the smart device. In this process, the mobile operator server can charge the amount of money that is reduced to the second content application server. The mitigation process can be modified in a variety of ways from the viewpoint of providing economic benefits to the user of the smart device.
The second content application software may be independent application software downloaded and installed on the smart device. In addition, the second content application may be a module embedded in a specific application installed in the smart device. In some embodiments this particular application may be the smart device application platform server 6 of FIG. 1 described above. Also, the second content application may be software installed by default on the device along with operating system software of the smart device.
In addition, the smart device includes a communication module for performing data communication with an external device through a wireless communication network. The wireless communication network includes a mobile communication network such as 3G or LTE, or a wireless Internet such as a Wi-Fi Internet. In the system supporting the present invention, as described above, the external device includes a second content application server that provides the second content application to the smart device and can download / stream the second content to the smart device.
3 conceptually illustrates the technical configuration of the present invention. When displaying the notification message for the smart device on the screen of the smart device on the
4 illustrates this in a more specific process. First, the above-described second content application is installed on the smart device through the input means (S100). The second content application reads any second content from the second content database when the processor of the smart device receives the notification message for the smart device, and then the second time at the same time as the notification message for the smart device is displayed on the user screen. Make the content exposed to control.
The smart device can receive the data. When the notification message for the Nth (N is an integer of 1 or more) smart device is transmitted to the account of the smart device, the smart device receives the notification message for the smart device (S110).
The notification message for the smart device may be defined as a notification message received by the smart device and displayed on the screen of the smart device through the notification UI. This is a concept that is distinct from the user interface that tells you the phone is coming. The following notification message may be included in the notification message for the smart device:
The event of the various applications (including utility, game, SNS application) installed on the smart device (the update event of the software, the reaction of other users, etc.) Including a message to be sent to the user;
A notification message informing that a new mail has been received by the email account set in the smart device;
A mobile instant message received via a mobile instant message (MIM) application installed on a smart device;
A notification message indicating the schedule recorded in the calendar installed in the smart device; And
SMS or MMS text message via mobile network.
Next, the processor of the smart device reads any second content according to the scheduling of the second content application from the second content database built in the memory and exposes the second content on the screen (S120). In the step S120, when the above-mentioned notification message for the smart device is displayed on the screen of the smart device, the second content is the same time as the corresponding notification message in an area where the notification message is displayed (notification message area) or an area other than the notification message area. To expose.
There is not only one notification message received by the smart device. The notification message for the smart device may be received many times a day. Exposing the same second content each time it is received can be tedious from the user's point of view and is not desirable from the point of view of the distribution and consumption of more content. In order to prevent this, the method of the present invention schedules the exposure of the content.
It is determined whether the smart device receives a notification message for the N + 1th smart device (S130). In case of receiving a notification message for the N + 1th smart device, the processor of the smart device receives second content different from the second content exposed in the step S120 according to the scheduling of the second content application in the second content database built in the memory. The image is read and exposed on the user screen (S140). In step S140, when the notification message for the smart device is displayed on the screen of the smart device, the second content is displayed in the area where the notification message is displayed (notification message area) or in a region other than the notification message area. It is exposed at the same time as.
Further, in a preferred embodiment, after the step S140, that is, when the second content is displayed on the screen of the smart device, the second content application records an exposure log for the second content exposed on the user screen of the smart device. can do. In addition, when there is a request of the second content application server (which can be automatically requested periodically by a program), the smart device can be transmitted to the second content application server.
In addition, the wireless communication usage fee of the smart device may be reduced in response to the exposure information of the second content.
For example, the second content application server that has received the corresponding information from the smart device can use this log record to systematically associate with the mobile communication company server as described above. As the platform of the server providing the second content and the network of the mobile communication company connect with each other, the usage fee of the mobile communication is deducted as much of the second content is exposed. In this case, the process of reducing the user wireless communication usage fee may include accumulating a reserve or a point into the user's account by the number of second content exposures. In particular, when the second content is advertising content, it has the advantage of consuming more advertising and returning the benefit to the user.
FIG. 5 illustrates an example of a screen configuration displaying second content when a text message (which may be a mobile instant message) is received according to an embodiment of the present invention. The
In the embodiment of FIG. 5, the
6 is a screen configuration example in which second content is displayed when a new e-mail is received as another embodiment of the present invention. Basically, the configuration of the
7 illustrates an example of a screen configuration of a smart device driven by operating system software different from those of FIGS. 5 and 6. For example, smart devices that use the Android operating system TM . In the embodiments of FIGS. 5 and 6, the
In the embodiment of FIG. 7, there are more free areas in the area other than the notification message area, that is, the
Generally, when a predetermined notification message is displayed on the smart device screen by an application installed in the smart device (whether it is a game application, a utility application, or an SNS application), in accordance with a rule determined by the operating system software, The size of the image is set in advance. The embodiment of FIG. 8 relates to an embodiment in which the size of the notification message area is enlarged to simultaneously display the notification message and the second content. When the second content application of the present invention is embedded as a module in a specific application, the embodiment of FIG. 8 may be implemented more effectively. For example, mobile instant messages are exchanged through mobile instant messaging applications such as KakaoTalk TM and MyPhone TM . In this case, when a new mobile instant message is received by the smart device, a notification message area similar to that of FIG. 5 is provided.
8 (a) shows a schematic configuration of such a
Depending on the operating system software of the smart device, it may be specified that the size of the notification message area can not be enlarged. However, such a provision does not mean that the embodiment of FIG. 8 is infeasible. The technical specifications of operating system software or various protocols can be changed at any time.
5 to 8 illustrate the technical idea of the present invention by way of example and reference, and the protection scope of the present invention is not limited by the shape, location, and method of the illustrated configuration. The notification message area may be in the form of a banner displayed at the center, and may be in the form of an icon at the top and a simple notification message. In addition, a user interface The shape and position of the material is not particularly limited. The present invention is not limited by the type of operating system installed in the smart device, the manufacturer and model of the smart device, and the like.
When a new notification message is received at the smart device, the smart device usually has a means of informing the user of this. It is usually informed by outputting a sound effect or outputting a vibration. At this time, the user recognizes such a notification of the device and moves his gaze to the smart device. This is a very important point in providing content in the form of a push.
Also, if the call did not come, only if the alert arrived, the user does not have to react urgently to the alert. The user may react immediately, but may react after 1 minute, or 10 minutes or 1 hour. The smart notification is noticed by the new notification message, but at the same time, since the time is spared, the exposure of the second content does not cause any special inconvenience. Therefore, it is possible to provide a groundbreaking environment in a method of providing content different from the past. If the user wants to quickly respond to the notification message without seeing the second content, the user's inconvenience may be sufficiently solved by touching the notification message area so that the user can switch to the user interface to view the notification message in detail. This effect is more prominent when the second content is advertising content.
A plurality of second contents are stored in the memory of the smart device to build a content database. And what second content to display may be scheduled by the second content application. In some embodiments, the second content stored in the database may be sequentially displayed. In another embodiment, a constant exposure time may be set by the time function or the exposed content may be changed according to the set time interval. In another embodiment, the exposed second content may be determined according to the type of the notification message for the smart device. In another embodiment, the second content application may be configured not to expose the second content even when a new notification message is received at a certain time. That is, the exposure time zone is set. In any case, various settings may be made in the scheduling of the second content, but the second content may be controlled so that the same second content is not continuously exposed.
In addition, the second content stored in the internal memory of the smart device may be updated periodically. The second content is changed automatically by an application providing the second content installed in the smart device or at the request of the user. At this time, an external second content provider server (second content application server) may transmit the second content and collect log information of the user. The second content may be stored in the internal memory of the smart device, which is different for each user, using personalized information such as gender, age, region, etc. of the user previously acquired as a variable.
If the second content displayed on the user screen includes a link, the link can be accessed without selecting the notification message area (the user has time to spare). In addition, a purchase event may be generated according to a link included in the second content and a predetermined procedure.
As described above, log information regarding the display of advertisement content such as the number of exposures of the second content, the exposure time, the number of links, and the like may be recorded in the smart device, so that the log record is transmitted to the second content provider server when the second content is updated. can do.
The second content exposed on the user screen may be text. In addition, the second content may be a still image. In addition, the second content of the present invention may be a video having a predetermined running time.
The scope of protection of the present invention is not limited to the description and the expression of the embodiments explicitly described in the foregoing. It is again to be understood that the scope of protection of the present invention can not be limited by obvious alterations or permutations of the present invention.
Claims (17)
(b) the smart device receiving a notification message for the N (N is a natural number) smart device;
(c) when the smart device displays the notification message for the smart device on the screen of the smart device, any one of a plurality of second contents in the second content database in an area other than the notification message area or the notification message area; Reading content and exposing the content at the same time;
(d) the smart device receiving a notification message for the N + 1th smart device; And
(e) when the smart device displays the notification message for the N + 1th smart device on the screen of the smart device, from among a plurality of second contents in the second content database in an area other than the notification message area or the notification message area; And reading out any one second content (-second content different from the step (c)) and exposing the same content at the same time point.
When an event in which the second content is exposed on the screen of the smart device occurs in steps (c) and (e), the second content application records a log of exposure of the second content of the smart device. step; And
When the second content application server requests the second content application server to provide a request, the smart device further comprising the step of transmitting the log information to the second content application server, a plurality of content in conjunction with the notification message for the smart device Scheduling Exposure Method.
And the second content application is installed in the smart device as independent application software or in the smart device as a module embedded in a specific application software.
And the second content is any one or more of text, an image, and a video.
The second content is advertising content, scheduling method of a plurality of content in conjunction with the notification message for the smart device.
The smart device is any one of a smart phone, tablet PC, smart TV, scheduling exposure method of a plurality of content in conjunction with the notification message for the smart device.
In the case where the second content is displayed in the notification message area in the steps (c) and (e), the size of the notification message area is enlarged to display the second content together with the notification message for the smart device. Scheduling exposure method of a plurality of content linked to the notification message for the device.
The notification message for the smart device is a notification message displayed on the screen of the smart device, and any one of a notification message, an email reception message, a mobile instant message, a calendar notification message, and a text message for notifying an event of an application installed in the smart device. And scheduling exposure of a plurality of contents in association with a notification message for a smart device.
A smart device that installs the second content application to build a second content database in memory and communicates with the second content application server; And
A plurality of smart device application platforms for providing a notification message for the smart device to the smart device;
When the notification message for the smart device is received by the smart device via the application platform of the smart device, the smart device reads any one second content from the second content database according to content scheduling of the second content application. And when the notification message for the smart device is displayed on the screen of the smart device, the second content is exposed to the region other than the notification message area or the notification message area at the same time. Scheduling system of a plurality of content to work together.
When an event occurs in which the second content is exposed on the screen of the smart device, the second content application records a log of exposure of the second content of the smart device,
And a request for the second content application server, wherein the smart device transmits the log information to the second content application server.
The second content application may be installed as the independent application software on the smart device or as a module embedded in the application software provided by the smart device application platform. Scheduling system of content.
The second content is a scheduling system of a plurality of content in conjunction with the notification message for the smart device, the advertising content.
The smart device is any one of a smart phone, tablet PC, smart TV, scheduling system of a plurality of content in conjunction with the notification message for the smart device.
A touch screen display having a user interface;
Input means and output means for executing input and output through the display;
A communication module for performing data communication with an external device through a wireless communication network;
Internal memory; And
≪ / RTI >
Second content database is built in the internal memory,
When the processor displays a notification message for the Nth smart device (N is a natural number) received through an external platform on the display by a second content application installed in the smart device, Read out the second content of the second content and control to simultaneously expose the notification message for the smart device in an area other than the notification message area or notification message area,
If a notification message for the N + 1th smart device is received after the exposure event of the second content, second content different from the second content is read from the second content database and simultaneously with the notification message for the N + 1th smart device. And a database of a plurality of contents interlocked with the notification message for the smart device, characterized in that the display is controlled to be exposed to the display.
When the second content is displayed on the screen of the smart device, the second content application further includes means for recording a log of exposure of the second content of the smart device and transmitting it to an externally located server. A smart device in which a database of plural contents linked with a notification message for a user is established.
The second content application is installed as a separate application software on the smart device or as a module embedded in a specific application software, which is installed on the smart device. device.
The smart device is a smart device in which a database of a plurality of contents interlocked with a notification message for a smart device, which is one of a smart phone, a tablet PC, and a smart TV, is built.
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WO2018052257A1 (en) * | 2016-09-19 | 2018-03-22 | Samsung Electronics Co., Ltd. | Apparatus and method for managing notification |
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WO2018052257A1 (en) * | 2016-09-19 | 2018-03-22 | Samsung Electronics Co., Ltd. | Apparatus and method for managing notification |
US11134051B2 (en) | 2016-09-19 | 2021-09-28 | Samsung Electronics Co., Ltd. | Apparatus and method for managing notification |
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