KR20130006733A - System and method of trading a coupon using a internet site - Google Patents

System and method of trading a coupon using a internet site Download PDF

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Publication number
KR20130006733A
KR20130006733A KR1020110017055A KR20110017055A KR20130006733A KR 20130006733 A KR20130006733 A KR 20130006733A KR 1020110017055 A KR1020110017055 A KR 1020110017055A KR 20110017055 A KR20110017055 A KR 20110017055A KR 20130006733 A KR20130006733 A KR 20130006733A
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South Korea
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coupon
transaction
trading
value
site
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KR1020110017055A
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Korean (ko)
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이휘성
이성호
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이휘성
이성호
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Priority to KR1020110017055A priority Critical patent/KR20130006733A/en
Publication of KR20130006733A publication Critical patent/KR20130006733A/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
    • G06Q30/0207Discounts or incentives, e.g. coupons, rebates, offers or upsales
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
    • G06Q30/0283Price estimation or determination
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/06Buying, selling or leasing transactions

Abstract

PURPOSE: A coupon transaction system through an Internet site and a method thereof are provided to register coupons in an individualized coupon transaction exclusive site, thereby transacting the coupons through the coupon transaction exclusive site. CONSTITUTION: A coupon management site server registers obtained coupons. The coupon management site server provides a coupon transaction exclusive site so that the registered coupons transact with coupons of other members. A coupon transaction management server(202) selects a transacted object coupon among the coupons of each member. The coupon transaction management server transmits transaction application information to a corresponding transaction object. [Reference numerals] (200) Service server; (201) Coupon dedicated site server; (202) Coupon transaction management server; (203) Coupon value evaluation server; (204) Coupon use management server; (205) D/B customer information; (206) D/B store information; (207) D/B coupon information; (208) D/B event information; (209) D/B news information; (210) Communication network; (220) Customer terminal; (230) Store terminal

Description

System and method of trading a coupon using a internet site}
The present invention relates to a system and method for enabling transactions between different coupons issued in different stores, and more specifically, to the coupons dedicated to individual coupon transactions on the Internet for coupons issued in each store, dedicated to the coupon transactions The present invention relates to a coupon trading system and method through an internet site that provides coupon trading between members through the site.
A coupon is a kind of token that guarantees the holder of the benefits, such as a discount on the price of the product (or intangible service). Coupons are usually distributed in the form of paper, and when a coupon is traded at a coupon issuer's store, the coupon can be presented for a price discount or a plurality of coupons can be collected for free. Such coupon marketing is used by most operators as part of a marketing policy for attracting customers, and in particular, it is becoming an indispensable business element in the catering industry.
However, since the conventional coupons are mostly given to customers only fixed benefits indicated on the coupons, and the benefits are very small compared to the purchase price of the coupons, the limit that does not cause the coupon users to have great interest in using the coupons. There is.
In addition, the benefits provided by conventional coupons are most often conditional benefits. Therefore, if the user does not provide a certain amount of profit to the coupon issuing company through the purchase of the product, the coupon is not given to the user. For example, collecting 10 coupons provides a specific product or service, offers only a certain product or service for free if you buy more than 50,000 won, or discounts are applied only if you purchase a specific product. .
In addition, conventional coupons are generally distributed randomly. Therefore, the operator who issued the coupon cannot know exactly how much the coupon is issued to the customer, and thus, there is a limit in that the customer relationship management (CRM) or target marketing cannot be performed in the marketing process using the coupon. And coupons printed and distributed on paper is also a problem that is not easy to store and handle.
On the other hand, in recent years, as wired / wireless Internet services have spread and spread all over the country, coupons have been issued and used online. Accordingly, users can easily select and use coupons through the Internet using a PC in the home. In addition, in recent years, with the evolution of mobile terminals, a service that enjoys various benefits by presenting electronic coupons stored in the mobile terminal at a merchant store while having an electronic coupon issued and possessed by the mobile terminal has been commercialized. As a representative example, a barcode coupon is issued in the form of a mobile barcode through wireless internet, stored in a mobile terminal, and used in a timely manner.
The coupon service does not need to print a coupon on a paper, there is an advantage that can obtain customer data for customer relationship management (CRM) or target marketing in the process of issuing the coupon.
As such, coupons have been used in the trading of conventional goods and services and have served as discounts, rewards, and premium tickets. Coupons have also been developed that are distributed (and stored) as electronic information as described above and used after being printed by a printer.
Japanese Patent Laid-Open No. 11-346352 discloses a "coupon generating device, server device, and receiver" for outputting a coupon by a home printer with a broadcast wave such as a television, for example. Japanese Patent Application Laid-Open No. 11-328269 discloses a "electronic coupon" which enables detection of counterfeiting or tampering with coupons by the third party or illegal use of coupons even in the case of printing and using electronically issued coupons. System and Electronic Coupon Issuance and Verification Method ”are also disclosed. Further, in Japanese Patent Application Laid-open No. Hei 11-203558, for example, a predetermined number of points are added sequentially, and the total number of points is recorded on the customer's magnetic card (or flash memory card) by the coupon issuing device, A coupon issuing system is disclosed in which a coupon is issued by the coupon issuing apparatus when the total number of points reaches the reference point number, the reference point number is subtracted from the total number of points, and the rest is recorded on the magnetic card.
As described above, a number of electronic coupons that do not use paper coupons at all, that is, coupons issued and distributed as electronic information and used as electronic information, have been disclosed. Japanese Patent Laid-Open Publication No. 11-16053, Japanese Patent No. 5380991, and the like disclose, for example, a coupon using an IC card. The "method and system for using an electronic coupon" disclosed in Japanese Patent Application Laid-open No. Hei 11-16053 is a server device of a coupon service provider, a terminal of a coupon service user, an IC card for storing a coupon (electronic coupon), and the like. And automatically select applicable coupons and use them when purchasing goods and services. The "method and system of using electronic coupons" also selects the applicable coupons for the next purchase of goods and services and provides them to the coupon service user. With the electronic coupon disclosed in the specification of US Pat. No. 5380991, the purchase history is recorded on the IC card, and the discount rate changes according to the history.
In addition to the above, various types of coupons are known. Such coupons include the "Electronic Coupon System and Electronic Coupon Issuance and Verification Method" disclosed in Japanese Patent Application Laid-Open No. 11-328269 and the "Portable Electronic Data Coupon" disclosed in PCT Patent Publication No. 8-509329. And "Real-Time Product Analysis, Individual Information Providing System, and Coupon Information Providing System" disclosed in Japanese Patent Application Laid-Open No. 11-353555.
Coupons, by themselves, have significant economic value in themselves. Thus coupons can be traded on their own. Trading the coupon itself leads to active use of the coupons and increases the sales of sellers and providers who offer goods and services for which the coupons are issued. However, conventional systems related to coupons relate to issuing and distributing coupons, security of coupons, convenience of coupons in stores, and the like. The coupon itself was not traded in the conventional system. In other words, the value of the coupon itself was not noticed.
Also, an expiration date is usually set for the coupon, and the coupon is not valid after the expiration date has expired. Thus, even if a person has a useful coupon, its expiration date often expires because they do not notice or misses the opportunity to use the coupon. This means that goods or service providers who plan to issue coupons to increase sales cannot realize their plans and coupon users also waste useful coupons.
In addition, such transactions must be safe and fair. Such promotion of the use of electronic coupons requires an increase in the number of stores accepting electronic coupons. However, to accept electronic coupons, each store must install the associated equipment. This causes a lot of costs, and the problem is that small shops are not easy to issue coupons. In addition, progress and work for issuing and managing coupons at the store side have a problem of increasing unnecessary work.
In addition, the coupons collected in a particular store often do not fill the available number and expire the expiration date so that they cannot be used properly, and due to various types of different coupons issued for each store, management is not easy. . In addition, even if the coupon is not necessary to yourself immediately can be useful to others, when the transfer or exchange of coupons is made smoothly, it is possible to prevent coupons that are not only increased coupon utilization is discarded. However, there are currently no systems that can effectively exchange different kinds of coupons, and there is no way to effectively evaluate the value of each coupon for transactions between different kinds of coupons.
Accordingly, there is an urgent need for a method for effectively managing, exchanging, and evaluating exchange values between coupons effectively issued at different stores.
SUMMARY OF THE INVENTION An object of the present invention is to provide a coupon trading system and method through an internet site that can register and manage various different coupons issued in various stores through an individual coupon trading dedicated site on the Internet.
In addition, an object of the present invention is to register a variety of different coupons issued in each of the various stores through the website dedicated coupon trading dedicated, and through the Internet site that allows the members to trade with each other through the coupon trading dedicated site The present invention provides a coupon trading system and method.
In order to achieve the above object, the system according to the present invention, through the communication network to register the obtained coupon to each customer member registered as a member, so that the registered coupon can be traded with the coupon of other members A coupon management site server providing a coupon trading dedicated site; And selecting a target coupon to be traded from among coupons held by each customer member, and selecting a target coupon for a trade target to apply for a trade, and transmitting the transaction application information to the corresponding trade target, It is characterized in that it comprises a; coupon transaction management server for processing a transaction conclusion in accordance with the transaction acceptance of the subject.
At this time, the coupon transaction management server, if the customer member who wants the transaction to apply for a transaction without specifying the target of the transaction, characterized in that for transmitting the transaction application information to a plurality of other members holding the corresponding trading purpose coupon do.
In addition, the coupon transaction management server, the member wishing to trade the coupon registers a coupon for the purpose of trading with the specific coupon to trade in the marketplace, and other members who have confirmed or searched for a transaction that matches the desired trading conditions If it is registered, it is characterized by concluding a transaction with a member who registered the transaction.
Meanwhile, the system evaluates the value of each coupon by quantifying information on coupon-related activities performed through the coupon transaction dedicated site provided by the coupon management site server, and calculates the coupon value calculated during the coupon transaction. Coupon value evaluation server that is reflected in the coupon transaction; characterized in that it further comprises.
At this time, the coupon transaction management server, it characterized in that the mutual transaction is concluded close to the evaluated coupon value in accordance with the value value of each coupon evaluated by the coupon value evaluation server.
In addition, the coupon transaction management server, when the coupon is sold according to the value of each coupon evaluated by the coupon value evaluation server, provides a point corresponding to the value of the sold coupon, and accumulated by other persons as points accumulated It is characterized in that the offer to buy the desired coupon.
In order to achieve the above object, the method according to the present invention comprises the steps of: registering by accessing a service server through a communication network and inputting member information for each customer; Generating a coupon trading dedicated site for the member in the service server according to the membership registration; Registering a coupon obtained by each of the registered customer members on the coupon transaction dedicated site; Selecting a target coupon to be traded among coupons held by each customer member; Selecting a transaction purpose coupon for a transaction target and requesting a transaction, and transmitting information regarding the transaction request to the corresponding transaction target; And processing a transaction conclusion in accordance with the transaction acceptance of the transaction subject.
Meanwhile, the information for providing the coupon transaction method through the Internet site may be stored in a recording medium readable by a server computer. Such a recording medium includes all kinds of recording media in which programs and data are stored so that they can be read by a computer system. Examples include Read Only Memory (ROM), Random Access Memory (RAM), Compact Disk (CD), Digital Video Disk (DVD) -ROM, magnetic tape, floppy disk, optical data storage, and the like. It also includes implementations in the form of (eg, transmission over the Internet). In addition, these recording media can be distributed over network coupled computer systems so that the computer readable code is stored and executed in a distributed fashion.
According to the present invention, there is an advantage in that it is easy to manage and use individual coupons by registering and managing various types of coupons on a coupon-only site for each individual.
In addition, according to the present invention provides an interface to facilitate coupon trading between the members for the coupon registered on the coupon-only site, and effective coupon trading is possible by evaluating the value of each coupon according to the frequency of use and exchange of coupons There is an advantage to being terminated.
In addition, according to the present invention by registering and managing the information on the coupon in each store through the coupon-only site has the advantage that it is possible to issue and manage the coupon in a small shop without any extra cost and to use it as a marketing means.
In addition, according to the present invention, the exchange of different coupons are easily traded through the site, thereby reducing the amount of coupons that can be obtained by exchanging the coupons necessary for each other among members, and increasing the utilization of coupons. .
1 is a view showing the concept of a coupon trading system via a site on the Internet according to the present invention.
2 is a diagram illustrating a coupon trading system via a site on the Internet according to the present invention.
3 is a diagram showing a detailed structure of a service server according to an embodiment of the present invention.
4 illustrates a data field of a customer information database according to an embodiment of the present invention.
5 is a diagram showing data fields of a store information database according to an embodiment of the present invention.
6 illustrates a data field of a coupon information database according to an embodiment of the present invention.
7 illustrates a data field of an event information database according to an embodiment of the present invention.
8 illustrates a data field of a news information database according to an embodiment of the present invention.
9 is a flowchart illustrating a procedure for providing a site dedicated to coupon trading on the Internet according to an embodiment of the present invention.
10 is a flowchart illustrating a coupon transaction procedure through a site on the Internet according to an embodiment of the present invention.
11 is a view showing the main page of the coupon trading dedicated site according to an embodiment of the present invention.
12 is a view showing a member registration screen in the coupon trading dedicated site according to an embodiment of the present invention.
13 is a view showing each menu in the coupon trading dedicated site according to an embodiment of the present invention.
14 is a view showing a coupon storage in the coupon trading dedicated site according to an embodiment of the present invention.
15 is a view showing a coupon transaction screen in a coupon transaction dedicated site according to an embodiment of the present invention.
The present invention proposes a coupon trading dedicated site that can register and manage various types of coupons issued by each shop registered as a member to each customer who is registered as a member. In addition, according to an embodiment of the present invention provides a means for mutually trading the registered coupons between each member through a coupon trading dedicated site provided on the Internet. Accordingly, by trading the different coupons issued by different stores through the trading means provided on the site, it is possible to easily secure the coupons necessary for them, and effectively dispose of unnecessary coupons.
On the other hand, by evaluating the value of each type of coupon through the coupon trading dedicated site according to an embodiment of the present invention it is possible to check the mutual value comparison and the change in value between the registered coupons, each evaluated coupon The value of can be used to trade between different coupons.
DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. In the following description of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear.
1 is a view showing the concept of a coupon trading system through a site on the Internet according to the present invention. Referring to FIG. 1, the customer member 101 and the store member 102 each receive a service according to the present invention by accessing and joining a server of a service provider 100 providing a service according to the present invention.
The store member 102 provides goods or services to the customer member 101, and the customer member 101 receives a coupon from a store when the customer member 101 pays a cost for purchasing an item or using a service.
In this case, the provided coupon according to the present invention is registered in the server of the service provider 100 through a terminal (for example, a mobile communication terminal or a smartphone, etc.) of the customer member 101, or the store member 102 is provided in the store The coupon is registered by transmitting coupon information to be accumulated along with the corresponding customer information (eg, member information, social security number, telephone number, etc.) to the server of the service provider 100 through the terminal (computer terminal or dedicated terminal).
On the other hand, the service provider 100 generates a coupon transaction dedicated site in order to provide a coupon transaction and various coupon management services according to the present invention, each member dedicated to the customer member 101 or the store member 102 subscribed as a member Provide a site. As such, the coupon can be registered through the coupon trading dedicated site provided to each member, and the coupon can be traded between the members. In addition, the service provider 100 evaluates the value of each coupon by numerically interpreting the various coupon-related activities through the generated coupon trading dedicated site.
The value of each coupon evaluated in this way can be used directly or indirectly in the coupon transaction between each member, and each customer member (101) by posting the value of each coupon periodically evaluated through the coupon transaction dedicated site in real time. ) Will be able to check the change in value of the coupon. In addition, the store members 102 can be utilized in the marketing strategy through the coupon by confirming the value of the coupon issued by them.
In addition, according to an embodiment of the present invention, each store holds various events or promotions related to the use of coupons, and through this, each customer member 101 uses various coupons by jointly using their coupons with other members. This may be disclosed.
2 is a view showing a coupon trading system through a site on the Internet according to the present invention. Referring to FIG. 2, the system according to the present invention may include a service server 200, a communication network 210, a customer terminal 220, a store terminal 230, and the like, which are constructed by a service provider.
Therefore, the customer and the shop owner using the store connect to the service server 200 through the communication network 210 using their own customer terminal 220 or the store terminal 230, respectively, and join the service member. Various coupon transaction related services can be provided accordingly.
The service server 200 includes a plurality of servers for providing various service functions such as a coupon dedicated site server 201, a coupon transaction management server 202, a coupon value evaluation server 203, and a joint use management server 204. It can be configured as. In addition, the service server 200 may include various databases such as a customer information database 205, a store information database 206, a coupon information database 207, an event information database 208, and a news information database 209. have.
Meanwhile, in FIG. 2, the servers providing each service are represented as separate servers, but may be configured by physically integrating one server or integrating only some servers according to the server construction method of the operator.
Coupon-dedicated site server 201 performs a function to create a coupon-only site for each customer or store members subscribed according to the present invention. At this time, each customer member accesses the provided coupon trading dedicated site through the customer terminal 220 and registers the coupon obtained by himself or herself, and registers the registered coupon according to an embodiment of the present invention with another type of coupon. You can trade.
The coupon transaction management server 202 performs various functions related to the transaction when each customer member makes a coupon transaction with another member through the coupon transaction dedicated site. For example, in conjunction with the coupon-only site server 201 provides an interface to perform a coupon transaction on each site, and provides a function to allow coupon transactions between members according to various trading methods.
Coupon value evaluation server 203 is to quantify the various actions related to the coupons carried out on the coupon transaction dedicated site provided in accordance with the present invention and to periodically evaluate the value for each coupon by using it as a value evaluation data for the coupon do. The evaluation value of each coupon evaluated through the coupon value evaluation server 203 may be posted in real time through a specific menu of the coupon trading dedicated site. In addition, according to an embodiment of the present invention, the calculated evaluation value of each coupon is reflected directly or indirectly when the coupon transaction management server 202 proceeds with the coupon transaction. Detailed description thereof will be described later.
The joint use management server 204 performs a function of increasing utilization of coupon use by allowing a plurality of members to jointly use the coupon when each member wants to use a registered coupon.
Hereinafter, the detailed configuration and function of each component of the service server 200 will be described with reference to FIG. 3.
3 is a diagram illustrating a detailed structure of a service server according to an embodiment of the present invention. Referring to FIG. 3, first, a coupon-only site server 201 includes a member manager 311, a coupon register 312, a coupon manager 313, a member search module 314, a news and bulletin board manager 315, and the like. It may be configured as. The coupon-only site server 201 performs a function of providing each member with a coupon-only site for providing coupon registration and transaction according to the present invention as described above. Accordingly, the member manager 311 processes the member registration of each customer or store that is connected to the service server 200 as a member, and the information input at the time of membership registration is customer as shown in FIGS. 4 and 5, respectively. It is stored in the member database 205 and the store member database 206.
4 is a diagram illustrating a data field of a customer information database according to an embodiment of the present invention. Referring to FIG. 4, the customer member database 205 stores information about each customer registered as a member, and includes data fields such as ID, name, address, phone number, mobile phone number, holding coupon, and participating event. May be included.
5 is a diagram illustrating a data field of a store information database according to an embodiment of the present invention. Referring to FIG. 5, the store member database 206 stores information about each store registered as a member, and includes data fields such as a business name, address, telephone number, registration coupon information, store introduction information, event information, and news information. May be included.
The coupon registration unit 312 performs a function of registering the coupons provided from the stores of the customer members registered as the members in the coupon transaction dedicated site according to the present invention. The information about each registered coupon is processed in conjunction with the coupon information database 207.
6 is a view showing a data field of the coupon information database according to an embodiment of the present invention. Each store member creates, registers, and manages their coupon, which is stored in the coupon information database 207. Referring to FIG. 6, the coupon information database 207 stores various kinds of information about coupons registered at each store, and includes information such as a coupon name, issued store information, coupon image, expiration date, evaluation information, and an ongoing event. It can be included and stored.
The coupon manager 313 manages various coupons registered through the coupon register 312 and provides a function of managing setting information for each coupon in a store that generates each coupon.
The member search module unit 314 provides functions that allow each customer member to search information such as coupon status of other members registered in the service server 200. For example, it provides a function of searching for a member holding a coupon that he / she wants, or searching for a coupon to be searched by a search word. In addition, it may provide a function to search for posts, such as site bulletin board.
The news and bulletin board management unit 315 manages various coupons or events related to the news posted in the store or posts posted by each customer member.
Coupon transaction management server 202 provides a transaction means that can be traded between the coupons registered by each customer member through the above-mentioned coupon transaction dedicated site according to an embodiment of the present invention. Accordingly, the coupon transaction management server 202 may include a transaction proposal module 321, a transaction conclusion processing unit 322, a transaction target search unit 323, a coupon value reflection unit 324, a transaction method determination unit 325, and the like. It can be configured to include.
On the other hand, according to an embodiment of the present invention coupon trading method may be implemented in various ways. For example, as described below, a specific member may apply for a transaction to another member, and the corresponding member who receives the transaction may approve the transaction so that the transaction may be concluded.
In addition, as another embodiment, if a particular coupon to be traded and a target coupon to be traded in the trading marketplace, and other members who have confirmed or searched for a transaction matching the desired trading conditions are registered to the member who registered the transaction It can also be implemented to conclude the transaction by selecting.
As such, when the coupon is registered in the trading market, the coupon is temporarily locked (Lock) state, and the coupon cannot be traded or used until the transaction is concluded.
As another embodiment, when the coupon is sold according to the value of each coupon evaluated according to the following description, the coupon provides a point corresponding to the value of the sold coupon, and purchases a desired coupon held by another person with accumulated points. Can be implemented.
As another embodiment, the transaction may be implemented by reflecting the coupon transaction according to the value of each coupon evaluated according to the following description. In other words, the system may determine whether or not to close the trade so that the mutual transaction is concluded based on the evaluated coupon value.
The transaction proposal module 321 performs a function of suggesting a coupon transaction to any member without selecting a transaction target or specifying a transaction target for a coupon transaction. Therefore, the transaction proposal module unit 321 selects a coupon of a customer member who wants to trade a coupon, and applies a transaction to a trading partner, and transmits a corresponding transaction proposal message to the transaction target member.
In this case, the transaction proposal message may be displayed on the site of the corresponding transaction target member or may be notified to a mobile communication terminal set by the corresponding transaction target member.
The transaction execution processing unit 322 performs a function of exchanging the selected coupon between each member when the transaction target member accepts the transaction after the transaction proposal procedure by the transaction proposal module unit 321.
The transaction target search unit 323 may be a member of a customer member who wants to trade a coupon, who can trade according to his / her desired condition (for example, a member who wants to sell and sell a coupon or a member who has a coupon that he / she wants to buy). ) To search automatically.
The coupon value reflecting unit 324 reflects the value of each coupon evaluated by the coupon value evaluating server 203 during the coupon transaction between each member and performs the function of reflecting the coupon at the conclusion of the coupon. For example, if the value of coupon A and coupon B has an exchange value of approximately 2: 1, the function of reflecting in the coupon execution so that the member holding A coupon and the member holding B coupon are traded in a quantity ratio of 1: 2. To perform.
The transaction method determination unit 325 provides various coupon transaction methods as described above according to an embodiment of the present invention, and provides a means suitable for the corresponding transaction method so that the coupon transaction can be performed according to the coupon transaction method selected by each member. to provide.
As described above, the coupon value evaluating server 203 calculates the value for each coupon by quantifying various kinds of actions related to the coupons carried out through the coupon transaction dedicated site so as to be utilized during the coupon transaction. To this end, the coupon value evaluation server 203 is the reliability evaluation processing unit 331, the accumulated coupon calculation unit 332, transaction volume calculation unit 333, inquiry amount calculation unit 334, usage calculation unit 335 and coupon value Mountain unit 336 and the like.
The reliability evaluation processing unit 331 digitizes each coupon by combining the reliability value evaluated by the server itself and the reliability value evaluated by the customer. The earned coupon calculation unit 332 performs a function of accumulating and accumulating the accumulated number of each coupon registered by registering to the coupon trading dedicated site. The transaction amount calculating unit 333 accumulates and calculates the transaction amount of each coupon for a predetermined period according to the coupon transaction activity. The inquiry amount calculating unit 334 performs a function of quantifying an activity such as a search or inquiry of each member for each coupon for a predetermined period of time. The usage calculator 335 performs a function of quantifying the number of coupons used in the shop for a predetermined period of time.
Coupon value calculation unit 336 is each of the functional unit (that is, reliability evaluation processing unit 331, accumulated coupon calculation unit 332, transaction volume calculation unit 333, inquiry amount calculation unit 334, usage calculation unit 335 It performs the function of numerically calculating and calculating the value for the coupon by assigning weights to the values calculated in)). The coupon value calculation unit 336 calculates a coupon value every set period, and when a new coupon value is calculated, the previously stored value is updated and stored.
As such, the value of each coupon calculated by the coupon value calculation unit 336 is posted in real time on a coupon transaction-only site, thereby confirming the value of the coupon in each customer or store, and using the coupon for coupon trading or marketing. It becomes the number.
The joint usage management server 204 includes a joint usage setting unit 341, a joint usage proposal processing unit 341, a joint usage acceptance processing unit 343, a joint usage determination unit 344, a coupon conversion processing unit 345, and the like. Can be configured. The joint use management server 204 performs a function of allowing each member who holds the coupon to use the coupon jointly with other members according to the joint usage setting criteria set by the store or service server.
The joint use setting unit 341 sets a joint use criterion for each coupon by receiving a store's consent from a service member server or a service server of a store member. For example, in the case of a service that can be obtained by earning 10 cards when a person uses A coupon, when two people use the service together, the number of coupons of two people can be combined so that each member can receive the service in chapter 18. have. Similarly, three people can receive the same service through co-use with 24 coupons and four with 30 coupons. By doing so, it is possible to increase the utilization of coupon use and attract a lot of service users in terms of stores. In addition, by joining a plurality of users together for the same service, it is possible to form a community through a sense of identity for a corresponding store or service.
The joint use proposal processing unit 342 performs a function of processing a joint use when a specific member proposes joint use to another member to be jointly used according to the criteria set in the joint use setting unit 341. For example, it may be possible to search for and suggest another member holding the corresponding coupon to be shared, or to propose to any member.
 The joint use acceptance processing unit 343 checks the coupon and the joint use setting criteria owned by the particular member who received the joint use proposal, and performs a function of processing the joint use when the joint member accepts the joint use. In the common use determination unit 344, when the common use is accepted and a plurality of the joint users meet to satisfy the set common use setting criteria, the joint use is determined. The coupon conversion processing unit 345 deletes the corresponding coupon of each member according to the determination of the joint use determination unit 344, and provides a dedicated serial number for joint use to each joint use participating member.
7 is a diagram illustrating a data field of an event information database according to an embodiment of the present invention. Referring to FIG. 7, the event information database 208 stores information about an event related to a coupon issued by each store. Accordingly, the event information database 208 includes data such as a coupon name, an event store, an event period, a set coupon number, and the like.
8 is a diagram illustrating a data field of a news information database according to an embodiment of the present invention. Referring to FIG. 8, the news information database 209 includes various news information posted on a coupon trading dedicated site provided according to the present invention. In this case, the news information may be posted by an administrator of the service server, and each store member may directly post news related to a store or news related to a coupon. Accordingly, the news information database 209 may include store news information, coupon news information, post information, event information, and the like.
As described above, detailed functions and various additional functions of the coupon transaction system through the Internet site and the service server for providing the same have been described. Hereinafter, a coupon transaction method through the Internet site according to an embodiment of the present invention will be described in detail.
First, a method of providing a coupon transaction dedicated site basically provided for a coupon transaction will be described with reference to FIG. 9.
9 is a flowchart illustrating a procedure of providing a coupon trading dedicated site on the Internet according to an embodiment of the present invention. Referring to FIG. 9, a customer who wants to use a coupon registration and transaction service through a site first accesses a service server and registers as a member, thereby creating a coupon transaction dedicated site for each customer (S901).
Meanwhile, the store connects to the service server and registers as a store member, and inputs basic information of the store and information related to a coupon issued by its store (S902). In addition, the store generates a coupon, generates a coupon in various ways (for example, a site, the Internet, an email, an SMS, a store payment, etc.), and issues it to customers (S903).
Each customer who has received the issued coupon transmits the coupon information through the corresponding store or his mobile terminal, and the service server receives the coupon information paid for the respective customers (S904). The service server registers the corresponding coupon in the coupon transaction dedicated site of the corresponding member (S905). When the member accesses and logs in to the coupon transaction dedicated site, the registered coupon can be inquired (S906).
On the other hand, when each member uses the coupon registered in his coupon trading-only site, or deals with other members, the coupon is deleted on the site (S907).
10 is a flowchart illustrating a coupon transaction procedure through a site on the Internet according to an embodiment of the present invention. Referring to FIG. 10, each member who wants to trade a coupon accesses a coupon trading dedicated site and selects a coupon to trade among coupons stored in my coupon box (S1001). Accordingly, the selected coupon is set to a locked state (S1001A), and the coupon cannot be used until a transaction is concluded.
Then, as described above, one transaction method is selected from various transaction methods (S1002). For example, in the case of a method of trading by specifying a transaction target (S1003), another member to be traded is searched, a coupon of the counterparty to be traded is selected, and a transaction is proposed to the corresponding transaction target member (S1004).
On the other hand, in the case of a trading method that does not specify the target of the transaction, it applies for a transaction by selecting the coupon of the transaction and the coupon of the other party owned by the other party. At this time, the service server checks the transaction target coupon information of each member applying for a transaction, and matches the transactions of the members that can trade each other.
In this way, if a transaction approval is made according to the transaction application (S1007), the transaction is concluded and the corresponding coupon is exchanged (S1008). According to the exchange process, the coupon box of each coupon transaction-only site is reflected and displayed (S1009). On the other hand, if the transaction is rejected in the transaction proposal process, or if the transaction is not approved in the service server, the other transaction targets (S1006) to proceed with the transaction.
In addition, the coupon value evaluated as described above may be used directly or indirectly when each member trades the coupon through the coupon trading dedicated site as described above. For example, when a member wants to trade a coupon with another member, the member may perform a coupon transaction according to the corresponding value by referring to the calculated value of each coupon.
In addition, the service server may be controlled so that the transaction is not possible when an unfair transaction that is out of a predetermined range or more than a value of the calculated coupon is performed during the coupon transaction between each member. For example, if the calculated coupon value of the A coupon is 4.5 and the calculated coupon value of the B coupon is 2.1, two coupons B (or an error range 1, 1 to 1 coupon) for the transaction of one coupon A Chapter 3) must be selected in order to be able to trade on the system. If, in the above situation, two A coupons and one B coupon are traded, it may be set in the system so as not to be closed as an unfair transaction.
In the above, the method for providing a coupon trading dedicated site and the coupon trading method through the same according to an embodiment of the present invention have been described in detail. Hereinafter, referring to FIG. 11 to FIG. 15, a coupon trading-only site implemented on the web and a service example through the same will be described.
11 is a view showing a main page of a coupon trading dedicated site according to an embodiment of the present invention. Referring to FIG. 11, a coupon trading dedicated site is provided as described above according to an embodiment of the present invention. There is a member registration menu at the top of the site, and various menus for various additional services may be added.
In addition, the main page of the site may geometrically display a connection relationship with other members related to itself, and the coupons that may be used in the region may be displayed on the coupon screen by clicking the region on the provided map.
In addition, the member having the largest value value of the coupon held on the current site may be displayed, or the coupons having the largest value value of the coupon calculated above may be displayed in order.
When the member registration menu is clicked on in FIG. 11, a member registration menu as shown in FIG. 12 is provided. 12 is a view showing a member registration screen in a coupon transaction dedicated site according to an embodiment of the present invention. Referring to FIG. 12, membership is made by entering various personal information and selecting subscription, and a personalized coupon transaction site according to membership is provided. In addition, the member subscription information is stored and managed in the customer member database 205 as described above.
13 is a view showing each menu in the coupon trading dedicated site according to an embodiment of the present invention. Referring to FIG. 13, a menu of news for each coupon, news related to a transaction, evaluation posting of a coupon manager, site news, etc. is displayed, and when a user clicks a picture of each blogger searched or displayed, the user can be moved to the member's site. have. In addition, a list of members registered as friends with me may be additionally displayed.
14 is a view showing a coupon storage in the coupon trading dedicated site according to an embodiment of the present invention. Referring to FIG. 14, when a coupon-only site is provided by registering as described above, the coupon is registered and the type and number of coupons registered by the user are displayed as an image in the coupon box. In this case, it is preferable to set an image of the accumulated coupon as an image that can identify each store at a glance, and the image may be set when registering coupon information in each store.
On the other hand, if you click on each coupon in my coupon box, a separate pop-up menu is created as shown separately, and the coupon can be set as my coupon to be traded through the generated pop-up menu, or set as the target coupon to be traded. have. In addition, it may be directed to a showcase menu for a corresponding coupon or to a page providing benefit information provided for the corresponding coupon.
At this time, if you want to trade the coupon registered in my coupon box with the coupon of another person, click the Create a transaction menu. As such, when the menu for making a transaction is clicked, a coupon transaction window as shown in FIG. 15 is generated.
15 is a view showing a coupon transaction screen in a coupon transaction dedicated site according to an embodiment of the present invention. Referring to FIG. 15, first, a type of a transaction (Bang or Deal) is selected, and a coupon to be traded is selected in my coupon box.
Then, the counterpart is selected through the search, and the target coupon (that is, the coupon for the transaction) is selected from the coupons held by the counterpart. In this case, if you enter 'My mouse' or 'My g' as a search word, a list of friends registered by me is displayed, and a coupon transaction can be performed with a friend registered by me.
 Finally, when applying for a transaction to the counterparties, the deal is closed according to whether the other party accepts the deal. When the transaction is normally completed, the coupons purchased from the counterpart are additionally displayed in the coupon box, and the target coupons in the coupon box are deleted or reduced by the corresponding number.
In FIG. 15, a transaction is concluded by selecting a coupon for a transaction with a counterparty and applying for and accepting the transaction according to an embodiment of the present invention. However, as described above, various trading methods may be implemented in addition to the above methods.
For example, in another embodiment, when a coupon matching a specific coupon to be traded and a target coupon to be traded are registered in a trading market, and another member who checks or searches for the transaction meets the desired trading conditions, the member is registered to the member who registered the transaction. It can also be implemented to conclude the transaction by selecting.
As another embodiment, when the coupon is sold according to the value of each coupon evaluated according to the following description, the coupon provides a point corresponding to the value of the sold coupon, and purchases a desired coupon held by another person with accumulated points. Can be implemented.
As another embodiment, the transaction may be implemented by reflecting the coupon when the coupon is traded according to the value of each coupon calculated as described above. In other words, the system may determine whether or not to close the trade so that the mutual transaction is concluded based on the evaluated coupon value.
On the other hand, "BANG" used in English of the words used in the description and drawings in the present invention means the use of the highway, "DEAL" means a transaction, "MY G" means a network (guild). .
On the other hand, in the embodiment of the present invention has been described with respect to specific embodiments, various modifications are possible without departing from the scope of the invention. Therefore, the scope of the present invention should not be limited by the illustrated embodiments, but should be determined by the scope of the appended claims and equivalents thereof.
100: service provider 101: customer member
102: Store Member 200: Service Server
201: coupon dedicated site server 202: coupon transaction management server
203: Coupon Valuation Server 204: Co-use Management Server
210: communication network 220: customer terminal
230: store terminal 311: member management unit
312: coupon registration unit 313: coupon management unit
314: member search module 315: news and bulletin board management
321: transaction proposal module 322: transaction conclusion processing unit
323: Transaction target search unit 324: Coupon value reflecting unit
325: trading method decision unit
331: Reliability evaluation processing unit
332: Earn coupon calculation unit 333: Transaction volume calculation unit
334: inquiry amount calculation unit 335: usage calculation unit
336: Coupon value calculation
341: co-use setting unit 342: co-use proposal processing unit
343: joint use acceptance processing unit 344: joint use determination unit
345: coupon conversion processing unit

Claims (14)

  1. A coupon management site server which registers the obtained coupon to each customer member registered as a member through a communication network and provides a coupon trading dedicated site so that the registered coupon can be traded with the coupon of another member; And
    Selecting a target coupon to be traded among the coupons held by each of the customer members, and selecting a target coupon for a trade target to apply for a transaction, and transmitting the transaction application information to the corresponding trade target; Coupon transaction management system comprising a; transaction processing server for processing the transaction in accordance with the acceptance of the transaction.
  2. According to claim 1, The coupon transaction management server,
    If the customer member who wants the transaction to apply for a transaction without specifying the target of the transaction, the coupon transaction system through the Internet site, characterized in that for transmitting the transaction application information to a plurality of other members holding the coupon for the purpose of the transaction.
  3. According to claim 1, The coupon transaction management server,
    If a member who wishes to trade the coupon registers a coupon for the purpose of trading with a specific coupon that he / she wants to trade, and the other member who confirms or retrieves the registered transaction meets the desired trading conditions, the member who registered the transaction Coupon trading system through the Internet site, characterized in that to conclude the transaction.
  4. The method of claim 1, wherein the coupon selected for the coupon transaction,
    Coupon trading system through the Internet site, characterized in that the use is set to be restricted until the coupon transaction.
  5. The system of claim 1, wherein the system is
    Evaluate the value of each coupon by quantifying information on the coupon-related activities performed through the coupon trading dedicated site provided by the coupon management site server, and reflecting the calculated coupon value value in the coupon transaction during the coupon transaction Coupon valuation server; Coupon trading system through an Internet site, characterized in that it further comprises.
  6. The method of claim 5, wherein the coupon transaction management server,
    According to the coupon value value of each coupon evaluated in the coupon value evaluation server, the coupon trading system through the Internet site, characterized in that the mutual transaction is controlled to be concluded approximated to the evaluated coupon value.
  7. The method of claim 5, wherein the coupon transaction management server,
    When the corresponding coupon is sold according to the value of each coupon evaluated by the coupon value evaluation server, a point corresponding to the value of the sold coupon is provided, and the accumulated point is provided to purchase a desired coupon held by another person. Coupon trading system through an internet site.
  8. Accessing a service server through a communication network and subscribing by inputting member information for each customer;
    Generating a coupon trading dedicated site for the member in the service server according to the membership registration;
    Registering a coupon obtained by each of the registered customer members on the coupon transaction dedicated site;
    Selecting a target coupon to be traded among coupons held by each customer member;


    Selecting a transaction purpose coupon for a transaction target and requesting a transaction, and transmitting information regarding the transaction request to the corresponding transaction target; And
    Processing a transaction in accordance with the transaction acceptance of the transaction target; coupon trading method through the Internet site comprising a.
  9. 9. The method of claim 8,
    If the customer member who wants the transaction to apply for a transaction without specifying the target of the transaction, the coupon transaction method through the Internet site, characterized in that for transmitting the transaction application information to a plurality of other members holding the corresponding trading purpose coupon.
  10. 9. The method of claim 8,
    If a member who wishes to trade the coupon registers a coupon for the purpose of trading with a specific coupon that he / she wants to trade, and the other member who confirms or retrieves the registered transaction meets the desired trading conditions, the member who registered the transaction Coupon trading method through the Internet site, characterized in that to conclude the transaction.
  11. The method of claim 8, wherein the coupon selected for the coupon transaction,
    Coupon trading method through the Internet site, characterized in that the use is set to be restricted until the coupon transaction concluded.
  12. The method of claim 7, wherein the method is
    Evaluating the value of each coupon by quantifying information on coupon related activities performed through the provided coupon transaction-only site; And
    And reflecting the calculated coupon value in the coupon transaction during the coupon transaction.
  13. 13. The method of claim 12,
    According to the value of each of the evaluated coupon value, the coupon trading method through the Internet site, characterized in that the mutual transaction is controlled to be close to the evaluated coupon value.
  14. 13. The method of claim 12,
    When the corresponding coupon is sold according to the value of each of the evaluated coupons, the Internet site may be provided to provide points corresponding to the value of the sold coupon and to purchase desired coupons held by others with accumulated points. How to trade coupons through.
KR1020110017055A 2011-02-25 2011-02-25 System and method of trading a coupon using a internet site KR20130006733A (en)

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Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN106022812A (en) * 2015-11-06 2016-10-12 刘翔英 Discount coupon electronized issuing, use and transaction method
WO2017146501A1 (en) * 2016-02-23 2017-08-31 안혜미 Product providing method, product providing server, and user equipment
KR20180109395A (en) 2017-03-28 2018-10-08 주식회사 엘에스컴퍼니 System for management electronic coupons
KR20190062339A (en) 2019-05-17 2019-06-05 주식회사 엘에스컴퍼니 System for management electronic coupons

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN106022812A (en) * 2015-11-06 2016-10-12 刘翔英 Discount coupon electronized issuing, use and transaction method
WO2017146501A1 (en) * 2016-02-23 2017-08-31 안혜미 Product providing method, product providing server, and user equipment
KR20180109395A (en) 2017-03-28 2018-10-08 주식회사 엘에스컴퍼니 System for management electronic coupons
KR20190062339A (en) 2019-05-17 2019-06-05 주식회사 엘에스컴퍼니 System for management electronic coupons

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