KR20120017888A - System and method for prividing point of shop based location - Google Patents

Abstract

PURPOSE: A system for a franchise store point service and a method thereof are provided to offer point usage information or an event information to a user terminal. CONSTITUTION: A user mobile communication terminal periodically transmits location information to a service server(100) by a network(110). When the user mobile communication terminal stays at a fixed region for a fixed time or longer, the service server transmits a user(130) point information for a corresponding store(120) to the user mobile communication terminal. A store terminal transmits the point information calculated by the user payment information to the service server by the network.

Description

System and method for providing point of service for merchants based on location

The present invention relates to a merchant point providing service, and more particularly, to a merchant point providing service system and method based on location providing point information for a corresponding affiliated store when a service user is located near a specific affiliated store.

'Point marketing' is a marketing strategy that accumulates a percentage of the purchase amount as points and returns them to customers. Points serve as a link to the relationship between the trading company and the customer, and the time difference between earning and using points keeps the relationship with the customer for a long time.

Point marketing is a reward-based loyalty program most widely used by card companies. It is a very attractive marketing for marketers because it can be operated differently depending on the customer's taste and the company's policy direction and appeals to customers. In fact, point marketing appears to be very effective in attracting and retaining regular customers.

These point earning services are widely used today because they provide users with substantial discounts to increase their willingness to purchase and bind customers to online or offline shopping outlets.

In particular, the offline shopping store provides the 'point earning card' to the customer for the management of the customer's points, through which the point information for each customer is managed. Recently, however, there are so many types of points earning cards that they are not being used as expected. Not only is it inconvenient to carry all of the many credit cards issued, and you do not have the opportunity to receive the proper benefits without carrying the credit cards.

Even if the user carries the loyalty card, the consumer does not know when and where the loyalty card can be used. In other words, when a consumer is going out or wants to make a purchase using a point earning service while on the move, it is often difficult to know the location of a store that provides a point earning service, and thus the service cannot be effectively used.

Therefore, even if the user does not have a point earning card, a consumer can easily obtain the point information on the corresponding store, and a method of easily inducing a purchase behavior is required.

An object of the present invention, if a service user is located within a radius of a particular affiliated store for a predetermined time or more, by providing point information for the affiliated user to the service user, the affiliated point based on location to induce a purchase behavior to the affiliated store To provide a service system and method.

In addition, an object of the present invention is to provide a point management automatically in the server without a separate physical loyalty card by paying using a bar code stored in their mobile communication terminal when the service user makes a payment after using the merchant. The present invention provides a merchant point service system and method.

In order to achieve the above object, the system according to the present invention, the user's mobile communication terminal to periodically transmit its location information to the service server via the network, and receives and displays the point information about the store from the service server; Store user information and store information in a database, and check the location information received periodically from the user mobile communication terminal, when the corresponding user mobile communication terminal is located within a region set for a specific shop location for a predetermined time or more A service server transmitting point information of the user of the corresponding store to the user mobile communication terminal; And a store terminal scanning the barcode image unique to the user displayed through the user mobile communication terminal and transmitting point information calculated by the input payment information of the user to the service server through a network. It features.

In this case, the service server transmits event information about the corresponding store to the user mobile communication terminal when the corresponding user mobile communication terminal is located within a predetermined time area set around the location of a specific store. .

The service server may transmit location information of the corresponding shop to the user mobile communication terminal, and receive location information of the shop from the user mobile communication terminal and display the location information on the electronic map.

Meanwhile, the calculated point information may be point subtraction information or point charging information.

In order to achieve the above object, the method according to the present invention comprises the steps of: storing user information and store information in the database of the operator service server; Periodically transmitting, by the user mobile communication terminal, his location information to the service server through a network; Determining, by the service server, location information received from the user mobile communication terminal to determine whether the corresponding user mobile communication terminal is located within a predetermined area centered on a location of a specific store; And transmitting the point information of the user for the corresponding store to the user mobile communication terminal when the service server is located at the set time or more in the corresponding area as a result of the determination.

In this case, after the determination step, if the service server is located in the corresponding area for a predetermined time or more, transmitting the event information on the corresponding shop to the user mobile communication terminal; It is done.

The method may further include, after the determination step, transmitting the location information of the corresponding store to the user mobile communication terminal when the service server is located in the corresponding area for a predetermined time or more; And receiving, by the user mobile communication terminal, location information of the store and displaying the location information on the electronic map.

In addition, after the step of transmitting the point information of the user to the user mobile communication terminal, the step of scanning the user's unique barcode image displayed through the user mobile communication terminal in the terminal of the shop; And transmitting point information calculated by payment information of the user input through the shop terminal to the service server through a network.

According to the present invention, when a user is near a particular affiliated store, the point utilization information for the affiliated store or event information for the affiliated store is provided to the user's terminal, thereby increasing the point utilization of the affiliated store. .

In addition, according to the present invention, when a service user makes a payment after using an affiliated store, the user pays using a barcode stored in his mobile communication terminal, and stores and manages the same in a server so that the user does not possess a plurality of physical point cards for each store. There is an advantage that the point system can be used easily.

1 is a view showing the concept of a merchant point providing service system based on location according to the present invention.
2 is a view showing a merchant point provision service system based on location according to the present invention.
3 is a flowchart illustrating a procedure for providing a merchant point service based on location according to an embodiment of the present invention.
4 is a diagram illustrating details of a database and a server according to an exemplary embodiment of the present invention.
5 is a view showing a user terminal screen according to an embodiment of the present invention.
6 is a view showing a shop terminal screen according to an embodiment of the present invention.
7 is a diagram showing the concept of a business model according to an embodiment of the present invention.

According to the present invention, when a service user ('customer' registered as a member) is located within a radius (or setting area) of a specific affiliate store ('store' subscribed as a member) for a predetermined time or more, the point information for the corresponding merchant or A system and method for providing a merchant point providing service based on a location for providing event information of the affiliated store to a mobile communication terminal of the service user is provided.

According to an embodiment of the present invention, if a user's mobile communication terminal periodically transmits its location information to a service server of an operator, the service server may preset the location at a location of a specific store (that is, a merchant that subscribes to a service). It is determined whether it is within an area (eg, within a radius of 30 m from the store location). In this case, the user may be moving to another area via the corresponding area by passing through a vehicle such as a vehicle. Therefore, in this case, since it is not related to the purchase activity, it is preferable to provide the service according to the present invention only when the user stays in the corresponding area for a predetermined time or more.

Accordingly, in the present invention, the service server periodically receives the location information of the user, and provides information on the store only when staying in the corresponding area for a predetermined time (for example, 5 minutes) or more. In this case, the information provided by the service server to the mobile terminal of the subscriber may be point information received by the service user using the corresponding store (or affiliated store) or event information currently provided by the corresponding store.

In addition, if the store is a chain store, the points earned by the service user using the same store in another region can be used in the store close to the current location. In this case, since the service user has no experience using the corresponding store close to the current location, the service server preferably provides location information about the store together. Accordingly, the service server transmits the location information of the store to the mobile communication terminal of the corresponding service user, and the mobile communication terminal easily maps the transmitted location information on the pre-stored electronic map to display the location of the store. You can find it.

On the other hand, as a method for identifying the location information of the user's mobile communication terminal using a method such as using a GPS satellite, a cell-ID of the mobile communication network, a method using RFID, a method using Wifi It is also possible.

DETAILED DESCRIPTION Hereinafter, a detailed description of a preferred embodiment of the present invention will be described with reference to the accompanying drawings. In the following description of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear.

1 is a diagram illustrating a concept of a merchant point providing service system based on location according to the present invention. Referring to FIG. 1, when the service user 130 is located within a coordinate range of a specific store 120 region for a predetermined time or more, the service server 100 may provide point information and an event for the corresponding store through the communication network 110. Information, location information, and the like, to the mobile communication terminal of the service user 130.

In this case, the service server 100 may include an authentication server 101, a service providing server 102, a database 103, a payment server 104, and the like. When the authentication server 101 logs in, provides a service, or makes a payment at a service user or a store, the authentication server 101 performs authentication based on the information input when the member registers at the service user or the store. The information entered by the store or service user upon membership registration is stored in the store database or the user database, respectively. The payment server 104 is responsible for processing payment in using a service according to the present invention by a member of a store or a service.

The service providing server 102 performs various functions for providing a service according to the present invention. That is, the service providing server 102 is periodically provided with real-time location information from the mobile communication terminal of the registered service user 130, and whether the service is provided by comparing the provided location information with the location area information of each registered shop Will be judged. As a result of the determination, when the service user 130 stays in the area of a specific store for a predetermined time or more, the service user 130 provides point information, event information, location information, etc. to the mobile communication terminal of the service user 130.

2 is a diagram illustrating a system for providing merchant points based on location according to the present invention. Referring to FIG. 2, the service user 130 and the store subscribe to the service server 100 through the operator and the consumer terminal 280 as members, and the membership registration information is stored in the database 230 of the service server 100. Stored. In this case, various types of information of the store are stored in the mutual information database 232, and various kinds of information of the service user 130 are stored in the user information database 234. In addition, service information used by the service user 130 for the corresponding store member or various service information provided by the store is stored in the service information database 233.

The mobile communication terminal of the service user 130 periodically calculates its location through communication with the GPS satellite 290 and provides the corresponding location information to the service server 100 in real time through the wireless Internet network 260. do. The location information provided to the service server 100 is stored in the location information file database 231. In this case, as described above, as a method of determining the location information of the mobile communication terminal of the user, in addition to the method of using the above-described GPS satellite 290, a method of using a Cell-ID of a mobile communication network, a method of using RFID, It is also possible to apply it to this invention using any method, such as a method using Wifi.

On the other hand, the notification determining unit 200 compares the location information of each of the transmitted mobile communication terminal and the location area information of each shop registered as a member, the corresponding mobile communication terminal is located within the area of the store for a predetermined time or more Determine if you do. As a result of the determination, when the mobile communication terminal is located within the area of the store for a predetermined time or more, the point information management unit 220 uses the wireless Internet 260 to store the point information accumulated by the service user for the store. It is transmitted to the mobile communication terminal through. In addition, according to an exemplary embodiment of the present invention, various event information or location information of the corresponding shop proceeding in the corresponding shop may be provided to the mobile communication terminal 130 of the service user.

When the service user receives the information about the store from the service server 100 and uses the store and makes a payment, the store subtracts the points accumulated for the service user and reflects them in the payment amount, or additionally receives points. You will earn. In this case, the barcode terminal pre-stored in the mobile communication terminal 130 is scanned in the shop terminal 280 to perform authentication for the corresponding service user.

Accordingly, the authentication information for the corresponding service user and the point information accumulated at the time of payment are transmitted from the store terminal 180 to the service server 100, and the service server 100 checks the transmitted information for the corresponding service user. After performing the authentication, the accumulated point information is stored in the database 230. The stored point information is provided as updated information when the service user is located in the area of the store again.

3 is a flowchart illustrating a procedure for providing a merchant point service based on location according to an embodiment of the present invention. 3, in order to receive a service according to the present invention, an individual or a business operator first registers information of a business operator or a subscriber in a service database (S301). At this time, the individual member is registered as a service user, and the merchant operator is registered as a store member.

When the service user moves through his mobile terminal, the location information of the service user is periodically transmitted to the service server, and the service server stores the location information transmitted from the mobile communication terminal of each service user in a database ( S302).

On the other hand, when the service user enters the operator's setting area (that is, the area set around the location of a particular shop) according to the present invention (S303), the time the service user stays in the set coordinate area (S304) Done. As a result of the inspection, when the service user stays in the corresponding area for more than a predetermined time (S305), the store information or point information of the operator is provided to the mobile communication terminal of the service user (S306).

Then, when the service user uses the corresponding store provided with the information and makes a payment (S307), the user pays the pre-stored points to deduct the points or charges additional points according to the use (S308).

4 is a diagram illustrating details of a database and a server according to an exemplary embodiment of the present invention. Referring to FIG. 4, the database 103 in the service server includes a business site unique ID, business site coordinates (recognition range), business site event information, business site point information, service registration date information, and hourly Qoolly (service) to provide a service according to the present invention. Site) information such as visitor information, billing information, presence or absence of a business (withdrawal) may be stored.

In addition, the service providing server 102 checks the coordinates of the user (that is, the service user), checks the residence time in the area, transmits the information of the business place (that is, the store or the affiliated store), and updates the updated merchant information. It performs such functions as sending it. For merchants (ie, businesses or shops), it checks the information of each merchant and updates the merchant information. The authentication server 101 performs functions such as membership registration, login / logout, and information correction of a user or a business operator. The payment server 104 performs the function of registering the billing of the workplace, checking the fees of the workplace, and delivering the workplace fee information.

Hereinafter, an example in which information is displayed in a service user or a store terminal when a service is provided according to an embodiment of the present invention will be described with reference to FIGS. 5 and 6.

5 is a diagram illustrating a user terminal screen according to an exemplary embodiment of the present invention. Referring to FIG. 5, the service user's mobile communication terminal 500 may be provided with store use feedback information set by the user and message information delivered to a customer in a store, as shown.

6 is a view showing a shop terminal screen according to an embodiment of the present invention. Referring to FIG. 6, customer information may be checked on the display screen 600 of the store terminal, or event information may be registered or modified. It is also possible to use functions such as customer forum management.

7 is a diagram illustrating the concept of a business model according to an embodiment of the present invention. Referring to FIG. 7, the service provider according to the present invention may receive and register store information or various event information from each business place (that is, a merchant or a store), thereby expanding customer visit opportunities and contributing to increased sales. Accordingly, each workplace pays the service provider a fee for using the service.

On the other hand, the customer can be conveniently provided for point-by-store management, and can receive the target store event information in real time. This facilitates rational point consumption and enables convenient integrated point management. In addition, the customer may optionally have the customer pay the service provider for the use of the service.

On the other hand, in the embodiment of the present invention has been described with respect to specific embodiments, various modifications are possible without departing from the scope of the invention. Therefore, the scope of the present invention should not be limited to the described embodiments, but should be defined not only by the appended claims, but also by the equivalents of the claims.

100: service server 101: authentication server
102: service providing server 103: database
104: payment server 110: communication network
120: Store 130: Service User
200: notification determination unit 210: system administrator terminal
220: point information management unit 230: database
231: location information file DB 232: mutual information DB
233: service information DB 234: user information DB
240: data server 250: web server
260: wireless Internet 270: wired Internet
280: operator and consumer terminal 290: GPS satellite
500: user terminal 600: store terminal

Claims (8)

A user mobile communication terminal which periodically transmits its location information to a service server through a network, and receives and displays point information about a store from the service server;
Store user information and store information in a database, and check the location information received periodically from the user mobile communication terminal, when the corresponding user mobile communication terminal is located within a region set for a specific shop location for a predetermined time or more A service server transmitting point information of the user of the corresponding store to the user mobile communication terminal; And
And a shop terminal for scanning the barcode image unique to the user displayed through the user mobile communication terminal and transmitting point information calculated by the input payment information of the user to the service server through a network. Merchant point providing service system based on location. The method of claim 1, wherein the service server,
Merchant point based on location, characterized in that when the user mobile communication terminal is located in the area set for the location of a specific shop for more than a set time, the event information for the corresponding shop to the user mobile communication terminal Offer service system. The method of claim 1, wherein the service server,
The location point information of the corresponding store is transmitted to the user mobile communication terminal, and the location information of the store is received from the user mobile communication terminal and provides the affiliated store point providing service based on the electronic map, characterized in that displayed on an electronic map. system. The method of claim 1, wherein the calculated point information,
Merchant point providing service system based on the location, characterized in that the point deduction information or point charging information. Storing user information and store information in a database of a service provider server;
Periodically transmitting, by the user mobile communication terminal, his location information to the service server through a network;
Determining, by the service server, location information received from the user mobile communication terminal to determine whether the corresponding user mobile communication terminal is located within a predetermined area centered on a location of a specific store; And
And transmitting the point information of the user for the corresponding store to the user mobile communication terminal when the service server is located in the corresponding area for a predetermined time or more as a result of the determination. Merchant point offer service method. The method of claim 5, wherein after the determining step,
If the service server is located in the corresponding area for a predetermined time or more, transmitting the event information about the corresponding store to the user mobile communication terminal; and the affiliated store based on location, further comprising: How to Provide Points. The method of claim 5, wherein after the determining step,
Transmitting, by the service server, location information of the corresponding store to the user mobile communication terminal when the service server is located in the corresponding area for a predetermined time or more; And
Receiving location information for the store in the user mobile communication terminal and displaying on the electronic map; Merchant point providing service method based on location further comprising. According to claim 5, After the step of transmitting the point information of the user to the user mobile communication terminal,
Scanning the barcode image unique to the user displayed through the user mobile communication terminal at the terminal of the corresponding shop; And
And transmitting the point information settled by the payment information of the user input through the store terminal to the service server through a network.

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