KR20110134221A - Mobile applications using lbs and ar technology for traditional martkets vitalization - Google Patents

Abstract

PURPOSE: A mobile application is provided to introduce the traditional food of a store and the information of a traditional history through a smart phone by applying augmented reality. CONSTITUTION: A user watches a conventional market through a smart phone based on a location base system. The smart phone provides store information to the user through augmented reality. The store information includes a store name, a store phone number, a store picture, products, the preparing method of food, and the knowledge of a store owner. When a user gets a gift coupon through a game, applications provide a conventional market gift coupon.

Description

Mobile applications using LBS and AR technology for traditional martkets vitalization}

The present invention is to provide a method of care for traditional foods for vitalizing the traditional market, and to provide information and interesting contents of the traditional market using LBS-based AR technology.

It is a project to revitalize the traditional market. By providing information on the location of the traditional market and the structure of the traditional market on the basis of LBS, it is possible to provide access to the traditional market for those who are not familiar with the traditional market. It can differentiate the main selling items of stores that cannot be provided in hypermarkets and how to care for traditional foods. For the purpose of intriguing, we provide a bingo game based on AR technology, and when the bingo is completed, gift certificates are given step by step.

In [Document 1] 1020070114685, the food shopping system and method in the traditional market using the internet, the fresh agricultural and livestock products provided in the traditional market, the cold street set, the general food and the healthy diet, etc. which are provided in the traditional market can be conveniently The present invention relates to a food shopping system and method in a traditional market using the Internet.

Current Status of Traditional Markets

Time characteristic Change Factors and Contents 1960's
Previous Generators of Traditional Markets Cultural tradition, defensive marketing
Small business operations, traditional consumer buying customs
-Function of community integration, demand of urban poor
-Economic activity of small business owners 1960 ~
1870s Generators of traditional markets Population growth, commodity production growth
Development of transportation, socio-economic modernization
-Increase consumer income, improve living standards, and expand the content and scope of behavior of local residents 1980 ~
1990s The decline of the traditional market -The emergence of modern distribution institutions, various distribution facilities
Changes in Consumer Purchase Forms with Income Growth
-Central urban population and agricultural product shipment account
-Development of public transportation, strengthening urban functions 2000's
after Revival of Traditional Markets Responding to new industrial environments, improving underdeveloped environments
Increased land use efficiency
Recovery of the socioeconomic function of the traditional market
-E-commerce activation

Importance of Traditional Markets

The traditional market is our own market with a long history and has traditionally functioned as a central axis of our distribution.

At the end of 2005, there were 1,660 traditional markets nationwide, 240,000 stores, and about 400,000 merchants in traditional markets.

Traditional markets are not only responsible for the distribution function, which is an axis of the local economy, but also occupy an important position as a source of income for local people in terms of number of businesses and employees.

Unlike the large retail stores headquartered in Seoul, in terms of contribution to the local economy, the traditional market handles goods produced in the neighboring regions and thus has a substantial contribution to the local economy.

Causes of Decline in Traditional Markets

In most traditional markets, the main purpose of market developers is to benefit from real estate development (natural factors).

Merchants are not making efforts to save the traditional markets that are on a stagnation day, and 52% of merchants are in their 50s or more, so that the merchants are aging, delaying introduction of new management techniques, rejection of change, and new Problems such as obstacles to customers entering the market are occurring (internal factors)

As the economic environment changes, since the 1980s, modern new businesses have begun to emerge in terms of the size and efficiency of department stores, discount stores, supermarkets, home shopping, and e-commerce. Traditional markets cannot follow this (external factors)

<Reference: Lee, Seok-Rok, Current Status and Problems of Traditional Markets, Ulsan Graduate School of Business, Thesis, 2009>

'[1] 1020070114685 Food shopping system and method in the traditional market using the Internet'

1. No LBS technology

2. There is no AR technology.

3. Requires CPU to use

4. No Interesting Contents for Continuous Use

5. No information such as shop owner's know-how

6. There is no information on the history of the national traditional market.

The present invention is complemented by six vulnerabilities.

By inventing the present invention, the traditional market, which was stagnant, can be activated. You can revitalize the traditional market by introducing traditional foods of the market and encouraging the purchase of traditional foods from your smartphone to new generations who are not familiar with the traditional market. Furthermore, the local economy can be developed.

Information on traditional market stores and recipe  build

  Collect contents such as material care and storage method of traditional food

Collect information such as nutrients and efficacy of the food

Smartphone Application Development for Traditional Market Activation

Collect contents to revitalize the history, origin, and news coverage of traditional markets

AR Based Traditional Market Directions LBS Development

Personal location awareness and guidance contents development

Implementation and development of drawings inside the traditional market

Claims (1)

While exploring the traditional market based on LBS (Location based System) of the invention, it claims the technology to display the information of the store through AR (Augmented Reality) technology. The information displayed at this time includes the name of the store, the store's telephone number, the store's photograph, the goods handled, how to care for the food and the owner's know-how.