KR20090000522A - The apparatus and method of knowledge business with tender and change of price - Google Patents

Abstract

An improving device for Knowledge transaction using a bid and price change and a method are capable of a developed high quality knowledge transaction by indicating desired purchasing price and desired selling price through private competitive bid. And they are provided to reflect credibility and objective validity about traded knowledge, improve valuation capability about the knowledge by considering purchasing reality and special knowledge. An improving device for Knowledge transaction using a bid and price change and a method comprises the followings: a internet connection network(10) connecting knowledge trade site provided from central control center by a questioner terminal and bidder terminal; a questioner terminal(20) comprised so that it be paid to the desired selling price which bidder hopes, collecting knowledge purchasing and paying the bid cost through a mobile communication terminal and home pc to the knowledge trade site; a bidder terminal(30) which is capable to be paid the desired selling price from the questioner through the central control center, participating the knowledge trade bid while registering a range to prior open and paying the bid cost through a mobile communication terminal and home pc to the knowledge trade site; and a central control center(40) which inducing participation to the knowledge transaction bid to the bidder, providing the desired selling price and knowledge incentive between the questioner and the bidder, and controlling to be selected knowledge which the questioner wants, controls reset of the knowledge price after registering the question information asked the questioner to the knowledge trade site.

Description

TECHNICAL APPARATUS AND METHOD OF KNOWLEDGE BUSINESS WITH TENDER AND CHANGE OF PRICE}

1 is a block diagram showing an apparatus for activating knowledge transactions using bidding and price fluctuation according to the present invention;

Figure 2 is a block diagram showing the components of the central control center of the knowledge transaction activation device using bidding and price changes in accordance with the present invention,

3 is a flowchart illustrating a knowledge purchase offer step (S100) of a method of activating a knowledge transaction using bidding and price fluctuation according to the present invention;

4 is a flowchart illustrating a knowledge transaction bidding participation step (S200) of a method of activating a knowledge transaction using bidding and price fluctuation according to the present invention;

5 is a flowchart illustrating a knowledge selection step (S300) of a method of activating a knowledge transaction using bidding and price fluctuation according to the present invention;

6 is a knowledge registration step (S400), knowledge disclosure step (S500), profit distribution step (S600), knowledge price reset step (S700), transaction history of the method of activating the knowledge transaction using the bidding and price changes according to the present invention Flow chart showing the generation step (S800).

※ Brief description of reference numerals ※

10: Internet access network 20: Interrogator terminal

30: bidder terminal 40: central control center

41: member management server 42: knowledge purchase offer system

43: Bidding Information Management System 44: Bidding Control System

45: knowledge registration system 46: knowledge incentive management server

47: Knowledge Evaluation Analysis System 48: Knowledge Transaction History Management System

49: point management system 50: database for storing knowledge

The present invention is a knowledge transaction using the bidding and price fluctuation consisting of the knowledge purchase offer step, knowledge transaction bidding step, knowledge selection step, knowledge registration step, knowledge disclosure step, profit distribution step, knowledge price reset step, transaction history automatic generation step To an activation method.

In the conventional technology, in the case of knowledge purchase, the person who wants to acquire information (knowledge) surfs the relevant website for information acquisition by himself, or registers a question by registering as a member on a site where information can be searched and other members answer the question. In order to acquire professional knowledge, specialized materials had to be purchased.

However, when surfing related websites to acquire information, they have to rely on their own search ability, and thus they have a limit of knowledge acquisition if they do not have search ability.

Even if you have the ability to search, you have to find related sites one by one, and even if you find related sites, it is difficult to get the answers you want, which leads to waste of opportunity cost. The general knowledge, which is provided free of charge even after acquiring knowledge through the answers of other members, is often low in the quality of answers because many of the answers themselves merely meet curiosity.

In addition, in the case of specialized knowledge, specialized materials were to be purchased for a fee, but the price for specialized materials can be purchased only at a price arbitrarily set by the seller. For the buyer, the price of the knowledge to be purchased reflects the transaction value and content value. There was no way to determine if it was appropriate, and the extent to which the content of the specialized material to be purchased was not included.

In addition, even in the case of purchasing specialized materials, there were many cases that did not include the specific contents desired by the buyer, and even in the case of the knowledge desired by the buyer, only the knowledge purchase was contributing to the development of knowledge and the activation of knowledge transactions.

In addition, in the case of knowledge sale, only the title of specialized material was provided, so that the user could not actively promote his knowledge, and the buyer could not know the content information contained in the specialized material until the buyer actually purchased the specialized material, which hindered the knowledge transaction. As the seller price was fixed at the fixed price, the rationality of the price of knowledge sold could not be secured because it did not reflect the purchase reality caused by knowledge development.

In addition, in the case of knowledge trading through questions and answers, the questioner pays only the purchase cost and acquires the knowledge he / she wants.It is a one-time transaction, and there is no benefit to the questioner, which contributes to the development of knowledge through new questions and advanced answers. There was no bar.

Also, in the case of idea trading, there was no professional space that secured the popularity to trade ideas professionally, and it retained the limitations of the prior art in the knowledge trading. Could not have advertising effect.

Therefore, there is a need for a new method to overcome the limitations of the prior art and to efficiently trade knowledge.

In order to solve the above problems, the present invention suggests that the purchase price of the buyer and the seller's desired price of the seller (bidders) are not the subjective and emotional price of the buyer and the seller through a private competitive bidding in knowledge and idea purchase. To improve the valuation ability of knowledge by considering the degree of expertise and knowledge of knowledge, and to determine the purchase price centered on the buyer, reflecting the purchase reality and rationality, Through the method of co-selling knowledge, buyer's knowledge purchase can contribute not only to one-time knowledge transaction but also to knowledge development, so that both buyer and seller can contribute to the development of knowledge so that new and developed professional quality knowledge transaction can be activated. The purpose is to provide a way to.

Another objective is to provide a history of the traded knowledge in order to increase the credibility of the traded knowledge in the knowledge trade, and to ensure that the transaction price is not a fixed price but a variable price that reflects the buyer's evaluation and performance of the knowledge. The purpose is to provide a way to promote professional and quality knowledge trading by reflecting the credibility and objective value of the knowledge traded.

In order to achieve the above object, an apparatus for activating knowledge transactions using bidding and price changes according to the present invention,

An interrogator terminal, an internet access network 10 through which a bidder terminal accesses and connects to a knowledge transaction site provided by a central control center;

Pay a bid to an online knowledge trading site using a mobile mobile terminal and a home PC, invite the purchase of knowledge, select one or more answers that meet the conditions of the competition among the answer information registered from the bidder. An interrogator terminal 20 configured to pay the bidding price desired by the bidder to the bidder who inputs the answer information;

Pay bids to online knowledge trading sites using portable mobile communication terminals and home PCs, participate in knowledge trading bidding while registering the range of sales hope price and answer information that you want to receive in advance, and centrally control Bidder terminal 30 is configured to receive a sales desired price for the answer information selected from the questioner through the center,

Register the questionnaire that the questioner has conspired to put on the knowledge trading site, then induce bidders to participate in the knowledge trade bidding, and provide the desired price and knowledge incentives between the questioner and the bidder to control the knowledge selected by the questioner. And it is achieved by consisting of a central control center 40 to register, publish the selected knowledge to be evaluated by a third party to control the knowledge price is reset.

In addition, the knowledge transaction activation method using the bidding and price changes according to the present invention,

On-line knowledge that registers the question information on the online knowledge trading site using a portable mobile communication terminal and a home PC, and registers and discloses the answer information on the question information asked by the questioner in the central control center to provide the corresponding knowledge information. Consisting of trading methods,

The central control center pays a bidding cost, checks whether a questioner conspiring for the purchase of knowledge is registered in the knowledge trading system, and if there is registered knowledge, determines whether to purchase the registered knowledge, and registers the registered knowledge. If there is no knowledge purchase competition step (S100) and applying for a knowledge purchase competition in the knowledge trading system,

Participate in the knowledge trade bidding by registering the desired price to be paid when multiple bidders select the answer information and the range of the information to be disclosed in advance. Knowledge transaction bidding participation step (S200),

The questionnaire selects one or more answers that meet the public offering conditions among the answer information registered by the knowledge trade bidder, and pays the bidding price desired by the bidder to the bidder who inputs the answer information selected by the questionnaire who wants the knowledge purchase. Knowledge selection step of paying incentives (S300),

When the questionnaire selects the desired answer information, the knowledge registration step (S400) of registering the knowledge generated by combining the question and the answer to the knowledge registration system,

The knowledge disclosure step (S500) to ensure the reliability of the knowledge by receiving the opinions of the public by selecting the knowledge registered in the knowledge registration system, the disclosure allowed range and transaction history of the registered knowledge to the public, and

Revenue that the general viewer views the registered knowledge generated through the public offering of the questioner's knowledge and the bidding of the bidders, and receives the reading price and pays the knowledge price to the questioner, or pays the knowledge price to the bidder whose knowledge is selected. Distribution step (S600),

When the general viewer reads the registered knowledge generated through the public offering of the questioner and the bidding of the bidders, the knowledge price resetting step (S700) of resetting the knowledge price to reflect the reading knowledge and the transaction frequency to the viewer Wow,

This knowledge consists of a transaction history automatic generation step (S800) step to automatically generate the knowledge check the initial bidding process, questioning, evaluation of the viewer, the price changes in the knowledge transaction history management system.

Hereinafter, with reference to the accompanying drawings will be described a preferred embodiment of the present invention.

1 is a block diagram of a knowledge transaction activation device using bidding and price fluctuations according to the present invention, which is largely the Internet access network 10, interrogator terminal 20, bidder terminal 30, the central control center 40 It consists of.

The Internet access network 10 is a place where the interrogator terminal and the bidder terminal access and connect to the knowledge trading site provided by the central control center, which may be configured as a WiBro network.

The interrogator terminal 20 uses a portable mobile communication terminal and a home PC to pay a bidding cost to an online knowledge transaction site, invite the purchase of knowledge, and at least one of the answer information registered from the knowledge transaction bidder to meet the collusion conditions. The bidder who selects an answer and inputs the selected answer information is configured to pay the desired price for sale desired by the bidder.

The bidder terminal 30 pays a bidding cost to an online knowledge trading site using a portable mobile communication terminal and a home PC, and registers a range to be disclosed in advance among sales desired prices and answer information that the user wishes to be paid for. Participating in the bidding, the central control center is configured to receive the desired sales price for the selected answer information from the questioner.

The central control center 40 registers the question information collected by the interrogator, puts it on the knowledge trading site, induces bidders to participate in the knowledge trade bidding, and provides a sales hope price and a knowledge incentive between the interrogator and the bidder. The questioner controls the desired knowledge to be selected, registers and publishes the selected knowledge, evaluates it from a third party, and controls the knowledge price to be reset.

The central control center 40 is a member management server 41, knowledge purchase competition system 42, bid information management system 43, bid control system 44, knowledge registration system 45, knowledge incentive management server ( 46), a knowledge evaluation analysis system 47, a knowledge transaction history management system 48, a point management system 49, and a knowledge storage database 50.

The member management server 41 receives an ID and password of a member who wants to trade knowledge through a private bidding method on an online person, and joins or withdraws the member to manage the member.

The knowledge purchase offer system 42 serves to provide a questionnaire to register the specific content of the question, store the question information, and provide the stored question information to the answering person.

This is a competition processing module that receives specific information about purchase price and question from the questioner who wants to purchase knowledge, and provides the responder with the information and the bid price and the answer to the buyer's question. In order to promote the answer to the questioner and the questioner, the bid processing module receives and registers the part to be disclosed in advance and provides it to the buyer, and the knowledge incentive knowledge is determined by judging whether the buyer's purchase price and the seller's desired price match. It includes a knowledge incentive payment module that pays points, and a payment processing module that purchases an answer that matches the bidding conditions of the buyer among the bidding answers and pays the price presented by the seller in points.

The bidding information management system 43 serves to provide detailed information to the questioner by the questioners in response to the question information asked by the questioner, store the answer information, and provide the stored answer information to the questioner.

The bid control system 44 processes the private information of the question information registered by the bidders and the answer information registered by the responders privately, and serves to process whether or not to re-open the competition.

The knowledge registration system 45 generates knowledge by combining questions and answers, checks whether the questioner is registered, resets the price of the generated knowledge, and serves to provide it to the public.

This is a knowledge generation module that inputs and registers the specific information of the knowledge created by combining the question information through the knowledge purchase contest and the answer information through the bidding, and the range to be provided in advance for the sales promotion of the generated knowledge. It includes a knowledge registration module that receives and registers specific information on knowledge to be sold by a seller and a portion of knowledge content to be provided in advance in order to promote knowledge to be sold.

The knowledge incentive management server 46 compares the purchase hope price of the questioner with the sales hope price of the answerer, and determines whether the knowledge incentive is paid by judging whether the knowledge incentive is paid.

The knowledge evaluation analysis system 47 resets the price of the registered knowledge by reflecting the evaluation of the transaction frequency and the corresponding knowledge of the questioner and the read evaluator.

This is a knowledge evaluation module that receives and processes the detailed evaluation of the purchased knowledge from the viewer who purchased the knowledge, and provides a price to set a new price by combining the evaluation and sales history of the buyer. It includes a setting module and an idea evaluation module that registers and processes specific evaluation contents from the evaluation targets and provides them to the idea buyer for ideas selected by the buyer.

The knowledge transaction history management system 48 manages and processes all the history of the knowledge transaction (initial bidding process, questioning by the interrogator, reviewing by the viewer, price changes).

This includes a generation history processing module for processing the history of the knowledge generated through the knowledge purchase competition, and a registration history processing module for processing the history of the knowledge to be sold by the seller.

The point management system 49 serves to handle the payment of the bidder's bid, the payment of knowledge incentives, the payment of points to the review evaluator, the payment of knowledge development to the questioner, and the payment of the knowledge price to the responder.

Knowledge storage database 50 serves to store and manage the question information, answer information, history information, evaluation information, knowledge information registered and managed.

In the present invention, in the case of knowledge transaction through a knowledge purchase contest, the question information includes a quality problem item, a question content, a desired purchase price, an evaluation standard, a quantity, and an answering period, but the desired purchase price satisfies the conditions for payment of a bid and a knowledge incentive. In order to determine whether the answer is closed until the end of the answer period, the responder is treated as private, and the evaluation criteria specify what should be included in the answer.

The answer information includes the desired sales price and the answer contents, but the answer information is closed privately until the end of the answer period to determine whether the bidding and knowledge incentive payment conditions have been met. Invite buyers to indicate in advance what they want to disclose.

In the present invention, when a buyer's knowledge purchase competition question and seller's bid are answered, the present invention compares the buyer's and seller's desired price and pays a certain percentage of knowledge incentives to buyers and sellers whose desired price is the same. It is preferable to pay when selecting the answer of the answer and pay the desired price, the payment amount is within the range defined by the knowledge trading system according to the present invention.

The questionnaire for the knowledge purchase contest pays the sales hope price and purchases the answer that the answeree who has selected the answer information selected from among the answer information registered in the bid, and also combines the question through the knowledge purchase contest and the answer selected by the questioner If the investigator confirms the registered knowledge in the knowledge registration system for the created knowledge and wishes to register it, the investigator who made the purchase offer will pre-disclose the evaluation of the purchased knowledge, a new sale price, and the contents of the knowledge to the public. The scope of knowledge and the amount of evaluation points to be paid to the evaluation viewer are registered. When the generated knowledge is sold and registered, the history of questions and answers is automatically generated and registered as the history of the registered knowledge. Here, the evaluation viewer is a reader who has paid the reading price of the registered knowledge and reads the knowledge about the reading, and the reading price is the price of the registered knowledge that the general reader pays to read the registered knowledge. Say.

In addition, when a general viewer browses and registers the knowledge registered and sold through the knowledge purchase contest and the answer, and pays the reading price, the amount excluding the use fee of the present invention is distributed to the knowledge purchase contestant (questioner) and the answerer. The ratio should be applied to knowledge purchase contestants (30%) and respondents (70%). At this time, the amount paid to the questioner is the knowledge development fund, and the amount paid to the answerer is called the knowledge price. In addition, the knowledge development fund and the knowledge price paid to the interrogator and the answerer continue while the public pays the price of the registered knowledge.

On the other hand, a reader who wants to read the knowledge registered in the knowledge trading system of the present invention may pay the reading price and read the corresponding knowledge, and if the reader pays the reading price and read the corresponding knowledge, the transaction history of the registered knowledge To be automatically generated.

At the same time, the reader can evaluate the relevant knowledge as an evaluator of the knowledge that is read. At the same time, when the reader reads the relevant knowledge and evaluates it, he / she pays a certain amount of evaluation points to the reader. At this time, it is preferable that the evaluation point paid to the viewer is an evaluation point to be paid to the evaluation viewer registered by the knowledge registrant.

In addition, the price of knowledge registered for sale is not fixed to the selling price set by the original registrant, but the variable price is changed to reflect the transaction results and the evaluation of the viewer. By lowering the selling price of, knowledge trading can be activated, and an appropriate price can be formed through an approach to find the objective value of knowledge reflecting the transaction value and content value of knowledge. In this case, the transaction value refers to the value reflecting the transaction frequency of knowledge, and the content value refers to the value reflecting the excellence of the content.

In this case, it is preferable to set the upper and lower fluctuations during the day within the range of the pre-validation price plus or minus 20% of the pre-valuation price. (The pre-valuation price is a reading price paid when the viewer reads the relevant knowledge. Price that is the basis of price fluctuations).

The transaction value reflecting the transaction frequency has only the control value that controls the price drop by the content value reflecting the evaluation, and in the case of the content value reflecting the excellence of the content by the evaluation of the viewer, the evaluation score is divided into 10 points and appropriate (0 points). Set +5 and -5 points based on), and reset by applying the rising rate, falling rate, and control rate according to the evaluation score.

The rate of increase applied to the valuation score is +1 point (20% of the base price), +2 point (40% of the base price), +3 point (60% of the base price), and +4 point (80 of the base price). %), +5 points (100% of the base price), and the drop ratio is -1 point (20% of the base price), -2 points (40% of the base price), -3 points (60 of the base price) %), -4 points (80% of the base price) and -5 points (100% of the base price) are applied, and the control ratio is preferably applied to 20% of the base price. The price increase rate and the drop rate that are applied toward the score are the price drop rates that are applied toward the score, and the control ratio is the rate that is applied to control the price drop and is 20% of the reference price. 10%)

In addition, in the case of the idea purchase contest conducted by the trading system of the present invention, the contest information includes the title of the contest, the content of the contest, the desired price to purchase, the evaluation criteria, the evaluation method, and the response period.

The evaluation method should include the evaluation staff, evaluation points to be paid to the evaluator, and items to be included in the evaluation opinion.

Among the evaluation opinions posted by the evaluator, the evaluation points selected by the purchase contributor shall be equally distributed and distributed to the evaluator.

Hereinafter, a method of activating a knowledge transaction using bidding and price fluctuation according to the present invention will be described in detail.

First, the questioner who pays the bidding cost and checks for the knowledge purchase, checks whether there is knowledge registered in the knowledge trading system, and if there is registered knowledge, judges whether to purchase the registered knowledge and if it does not wish to purchase, The knowledge purchase contest step (S100) for applying for a knowledge purchase contest will be described.

In this step, as shown in FIG. 3, first, a search is made to confirm whether the knowledge to be offered for purchase is registered in the knowledge trading site (S110 to S120). If there is a registered, it is determined whether to purchase the registered knowledge, and if you want to open the competition regardless of the registered knowledge, the process proceeds to the next step (S130). If you follow the instructions, you can register the knowledge generated through public offering and bidding.

As shown in FIG. 3, when purchasing the registration knowledge, the user registers on the knowledge trading site, enters an ID and password, logs in (S130a), and distributes revenue by paying a reading price (S130b to S130c). , The generation knowledge is read (S130d). Then, the general viewer pays the reading price of the registered knowledge and checks whether there is an evaluation of the reading knowledge of the viewer (S130e).

At this time, if there is no reading knowledge evaluation of the viewer to determine the price, if there is a reading knowledge evaluation of the reader it is checked whether the evaluation score is registered (S130f).

Subsequently, if the evaluation score is registered, the evaluation is immediately performed (S130g). If the evaluation score is not registered negatively, it is checked whether or not the evaluation score is negative (S130h).

At this time, when the valuation score is not negative valuation, the evaluation is performed as it is, and when the valuation score is negative valuation, the valuation is performed by controlling the price to be reduced to reflect the transaction value (S130i).

Subsequently, when the evaluation is completed, the price is reset, and the price is determined by paying the evaluation points (S130j to S130l).

Subsequently, the knowledge price reset step is completed by automatically generating a transaction history for checking the initial bidding process, the questionnaire's evaluation, the viewer's evaluation, and the price change in the knowledge transaction history management system (S130m).

If you do not purchase the registration knowledge, for the knowledge purchase competition, first sign up for a knowledge transaction site, enter the ID and password to log in (S140), and check whether there is a residual bid cost (S150).

If there are remaining bid costs, the bidding costs are immediately paid (S160), and if there are no remaining bidding costs, points are charged to induce bidding payments to be executed (S170 ~ S180).

Here, the bidding cost is charged to the point through the payment means of the present invention.

Buyers can re-offer within the range of bid costs.

For example, if the bidding cost is set to 100 won per one time and the purchaser charges the bidding fee to 300 won, the purchaser can re-offer up to three times.

In addition, the reason for paying the bidding cost is to allow the purchaser to have the cost nature of re-offering and the sanctioning nature of not selecting any of the registered answers.

For example, when a conspirator re-offers, firstly, there is a case in which it is disadvantageous for the buyer to pay the desired price and select the registered knowledge because the buyer's desired price is higher than the buyer's desired price. Second, there is a case that the answer is not registered in the second case, and third, there is a case that the answer registrant's desired price is lower than the purchase price of the buyer but there is no answer to select.

Subsequently, the questioner who makes a purchase offer registers specific contents of the question (S190).

The specific contents of the question include the title of the question, the content of the question, the desired price of purchase, the matter to be included in the answer, the amount of the answer, and the period of the answer.

In the present invention, the question content is stored and question information is excluded except a desired purchase price. At this time, the desired purchase price is not disclosed until the end of the answer period, and is characterized by being disclosed with the answer information at 24 hours of the end of the answer period.

When disclosing question information, the reason for not offering the purchase price is due to the characteristics and differences of goods and knowledge, and the characteristics and differences of goods and knowledge auctions.

 In other words, an object has an objective market value in the market, and its value is not easily destroyed after the acquisition of the product, and in the case of selling the acquired product again, not only the cost of the acquisition but also additional profit depending on the transaction situation There is a characteristic that can be obtained.

 However, in the case of knowledge, it is difficult to form objective market value in the market, and it depends on the subjective value of the questioner or answerer, and the current market value is almost extinct except that it remains intangible after knowledge is acquired. It is almost impossible to resell the acquired knowledge to obtain the cost recovery and additional profits.

 Considering these characteristics, when considering the auction of goods and knowledge auction, the evaluation price can be determined by objective appraisal of the appraiser, and this can be used as the core element of the goods auction, but in the case of knowledge auction, the value of knowledge is objective. Since there is no appraisal body that can be assessed by the public, price cannot be a key element of knowledge auction without access to the objective value of knowledge.

 Therefore, when the question information is disclosed in the present invention, the reason for not disclosing the purchase hope price reflects the characteristics of the knowledge auction, but the pure subjective value and the answerer felt by the questioner about the knowledge through the non-disclosure of the purchase hope price and the sale hope price. This is to find the objective value of the knowledge by comparing the pure subjective value that is felt. (If the desired price is disclosed, the desired price will be the reference. Subjective value is not reflected)

In addition, when the questioner asks for a desired price and the answerer asks for a sale, the questioner does not have to offer a ridiculously low price, the answerer does not offer a ridiculously high price, and the asker's desired price and answer. This is to provide a serious incentive to the determination of the objective value of knowledge by providing knowledge incentives if the expected selling prices of K are equal.

As such, in the present invention, there is a good effect of contributing to the development of knowledge by always providing new and developed knowledge by providing remarkable profits through new purchases even when there is registered knowledge.

Next, by looking at the questions of the knowledge purchase contest applied in the knowledge trading system, a bid for knowledge transaction is made while registering bidding ranges to be disclosed in advance among sales bid prices and answer information that a plurality of bidders wish to receive when the answer information is selected. It describes the participating knowledge transaction bidding participation step (S200).

In this step, as shown in FIG. 4, first, the question information is reported, and each respondent wishes to register a range to be disclosed in advance among the answer contents, the desired price to be paid when the answer information is selected, and the answer contents ( S210).

Then, it is checked whether the answer period has elapsed (S220).

In addition, the answer information registered by each answerer is not disclosed until the end of the answer period, but is disclosed together with the purchase price of the questioner at the end of the answer period (S230).

However, even during the answer period, it is desirable to disclose the number of readers who have viewed the question information and the number of respondents who have posted the answer information in order to increase participation.

 The reason why the response information is not disclosed before the end of the response period is that if the response information is disclosed before the end of the response period, the questioner can obtain the information in advance within the range of the disclosed response, and the range of the disclosed response can be given to other respondents. It can be used as a reference when responding, so the later the registration time, the more profitable it can be.In case that the sales price of each respondent is disclosed, the respondents do not present the pure subjective value of the relevant knowledge as the sales hope price. By presenting a low competitive price, the approach to knowledge's objective market value and a serious approach to knowledge value judgment will be far away, because it can hinder the creation of quality knowledge.

Subsequently, when the answer information and the desired purchase price are disclosed together, it is checked whether the purchase desired price of the questioner and the seller's desired price of the answerer are identical (S231). The subsidies are determined and the knowledge incentives are paid (S232 ~ S233).

The respondent's desired selling price that matches the investigator's desired purchase price for the determination of knowledge incentives is not limited to the respondent's desired selling price for the registered answerer's selected answer. For example, the purchaser's purchase price is 1,000 won, Answer A's selling price is 1,200 won, Answer B's selling price is 900 won, and Answer C's selling price is 1,000 won. If the answer is selected, the target of the knowledge incentive will be the questioner and the answerer C, and the questioner will pay the answer price 900 won to the answerer B.

The reason for determining the respondent's sales desired price that matches the purchaser's desired price for the determination of knowledge incentives is not limited to the sales desire price of the respondent who registered the answer selected by the questioner. The objective value and the transaction price can be different (in the example above, if the objective value is 1,000 won, the transaction price is 900 won), the transaction price cannot be seen as the objective value of the traded knowledge. Eggplant is due to its characteristics.

Herein, the range of knowledge incentive payment is within a certain range (about 50% of the usage fee) among the usage fees of the present invention for the transaction of the relevant knowledge, because the reason for considering the characteristics of the incentives paid as a value judgment for the relevant knowledge. This is because it is preferable to base the usage fee charged in proportion to the transaction price of the knowledge.

On the other hand, the payment time is preferably paid when the questioner selects knowledge from the answer information and pays the desired sales price.

 In addition, the payment of knowledge incentives should be applied only to the first bidding because the bidding price after the second bidding has already been disclosed after the purchaser's desired purchase price and the respondent's sales desired price have been disclosed. It will not have a significant effect on improving the ability to judge objective value.

In the present invention, by making the purchase desired price private, the objective value for the corresponding knowledge is found by comparing the pure subjective value felt by the questioner and the pure subjective value felt by the respondent by knowing the purchase desired price and the desired sale price. can see.

In addition, when the questioner asks for the desired price, and the answerer asks for the price, the questioner does not offer a ridiculously cheaper price than the value of knowledge, and the answerer does not offer an exorbitantly expensive price. If the purchaser's desired price and the respondent's desired price are the same, they can improve their ability to judge the value of knowledge.

 It also prevents the questioner from acquiring the prior information within the published scope of the registered answer before the end of the response period by preventing the answer information from being closed, and prevents the desired scope of the registered answer from being used as reference for other answers. Is effective in producing good answers

Next, the questionnaire selects one or more answers that meet the public offering conditions among the answer information registered from the bidders of knowledge trade, and pays the bidding price desired by the bidder to the bidder who inputs the answer information selected by the questionnaire who wants to purchase the knowledge. It describes the knowledge selection step (S300) of paying knowledge incentives.

In this step, as shown in FIG. 5, when the purchaser's purchase price and the answerer's answer information are disclosed at the end of the answer period, the questioner checks whether or not to select an answer (S310).

If the questioner does not select an answer, it is checked whether or not to re-offer (S311). When the re-opening is selected, it is checked whether there is a remaining bidding cost (S312). If there is a remaining bidding cost, the bidding fee is immediately paid (S314), if there is no remaining bidding cost, the point is charged (S313), the bidding cost is paid (S314), and question registration is executed (S190).

In this case, when the inquirer applies for re-opening, the subsequent process returns to the specific question information registration procedure in the knowledge purchase contest stage and proceeds thereafter.

In addition, if the questionnaire chooses to re-open the contest, knowledge incentives are not paid in the second and subsequent bids, and the bidding process and contents are automatically generated as transaction history and provided as bid participation data for the question.

At this time, the desired price of purchase, the sales price of each respondent, and the contents of each answer information are treated as private, and the data provided are only the number of respondents (number of bidders), the highest desired price, the lowest desired price, and the average desired price. It is desirable to provide.

The reason for this is to provide the new respondents with the basic data for participating in the answer, but to determine the value of the sales hope price that the new respondent feels subjectively.

 If the respondent's sales desire price is higher than the buyer's suggested purchase price, the inquirer decides whether to pay additional bidding cost and re-offer, or to pay the seller's sales hope price and select knowledge. It is good to select the advantageous case.

For example, if the difference between the buyer's desired price and the respondent's selling price is 500 won, the investigator pays an additional bid of 100 won and applies for re-opening. Information may be provided, and existing (at the first bid) respondents may offer increased sales prices or reduced sales prices at the time of re-bidding without new additional responders, Since it is automatically generated and managed as a history, it is desirable to leave the question to determine which method to take.

When the questioner selects the desired answer information from among the registered answer information, the process proceeds to the knowledge registration step (S400) for checking whether to register the generated knowledge in the knowledge registration system.

The payment of the bids described in this step can realize the opportunity-providing function that enables the re-offer, which is a positive function, and can lead to high-quality questions by taking serious consideration for question registration. If the answer information does not meet the required level of the questioner, re-offer can lead to a good answer.

Next, when the questioner selects the desired answer information, the knowledge registration step (S400) of registering the knowledge generated by combining the question and the answer with the knowledge registration system will be described.

In this step, if the questionnaire pays the desired price of sales desired by the answerer to the respondent who provided the answer information he / she wants and reads the answer, whether or not to register the knowledge generated by combining the question and answer to the questionnaire is registered in the knowledge registration system. In step S410, if the knowledge is not registered in the knowledge registration system, the answerer is asked to pay the desired sales price (S420). If there is a subject of knowledge incentives, it is desirable to pay the knowledge incentives at this time.

At this time, even if the respondent's sales desired price is higher than the purchasers' desired purchase price, the interrogator is configured to pay the seller's desired price.

The reason for this is that even if the respondent's sales request price is higher than the purchaser's purchase request price, the answer information can be re-opened, but the answer information is selected when the respondent's desired sales price is changed to the subjective value felt by the questioner. This is because it is a testament to that quality answer. This is another feature of knowledge trading.

Subsequently, in the case of registering the generated knowledge in the knowledge registration system, the questionnaire progress history up to the present stage (question content, purchase price) and the bid history (answer content, sales hope price) progressed up to the present stage Automatically generate the knowledge transaction history management system (S430).

At the same time, the knowledge generated by combining the question and the answer to the questioner is registered in the knowledge registration system (S440).

Next, the knowledge disclosure step (S500) that ensures the reliability of the knowledge by receiving the opinions of the public by selecting the knowledge registered in the knowledge registration system, the disclosure allowed range and transaction history of the registered knowledge to the public have.

In this step, as shown in FIG. 6, when the questionnaire selects creation knowledge registration, the allowed range of the registered knowledge and the transaction history are disclosed to the public (S510).

Here, the first publicly available transaction history becomes the opinion and opinion of the process and results of the competition and bidding. The reason for recording and providing transaction history is to ensure the reliability of the knowledge.

Subsequently, the general reader who wishes to view the relevant knowledge by reviewing the publicly permitted range and transaction history joins as a member (S520), pays the reading price of the corresponding knowledge and reads the entire contents (S530 to S540). At this time, if the point owned by the general viewer is less than the reading price, the general viewer must charge the point.

Next, the general viewer views the registered knowledge generated through the public offering of the questioner's knowledge and the bidding of the bidders, and receives the reading price and pays the investigator with the knowledge development fund or provides the knowledge price to the bidder whose knowledge is selected. There is a revenue share step of paying (S600).

In this step, as shown in FIG. 6, when the general viewer reads the registered knowledge generated through public offering and bidding and pays the reading price, a certain percentage of the reading price is paid to the questioner as a knowledge development fund (S610). (Continue payment every time a general viewer reads)

 In the prior art, the profit was not distributed to the questioner who purchased the knowledge, but in the present invention, a certain percentage of the profit generated from the transaction of the registered knowledge generated through the question and answer is also provided to the questioner as a knowledge development fund. By inducing high quality questions, providing the knowledge that society needs through questions and answers, and developing new knowledge according to social development stages, it is possible to activate knowledge trading.

 The specific reason for paying the knowledge development fund to the inquirer is that the cost of producing the general knowledge is expensive, while the cost of accumulating the specialized knowledge (such as education costs) is processed, but the cost of processing the accumulated knowledge and producing it into a salable stage. Without this, iterative reproducibility is possible, new knowledge is created through iterative reproducibility, and it has non-destructiveness which does not disappear in one consumption.

Also, no matter how knowledgeable a person possesses, even if he or she possesses it, it cannot have any transaction value other than the potential subjective value felt by the knowledge owner unless it is created and sold to a stage where it can be sold. In case of owned expertise, the trade value of this person's expertise cannot be evaluated.) How to use one's own expertise is a separate area.

In this regard, the questioner can be seen as providing the criteria for utilization of knowledge and how to use it by providing specific questions and inducing the answers of the intellectuals, contributing a certain amount to the organization and materializing the knowledge owned by the intellectuals to create transaction value. have. In this regard, the knowledge development fund is also paid to the questioner.

 On the other hand, it is preferable that the knowledge development fund paid to the interrogator is evaluated to be lower than the knowledge price paid to the respondent, and in the present invention, 30% of the amount excluding the present invention fee is paid from the reading price. The proportion of knowledge development funds to be made can be adjusted according to the transaction activation stage.)

At this time, the evaluation point, which the questioner decides to pay to the reviewer, shall be borne by the questioner.

Subsequently, when the general viewer views the registered knowledge generated through public offering and bidding and pays the reading price, a certain percentage of the reading price is paid to the answerer as the knowledge price (S620). Paid out)

In this case, the knowledge price paid to the respondents shall be 70% of the amount excluding the present invention fee from the reading price. (The ratio of knowledge development payments to the questionnaire is adjusted according to the transaction activation stage.)

For example, if the reading price is 1,000 won and the usage fee of the present invention is 10% of the reading price,

The use fee of the present invention: 100 won, the knowledge development paid to the questioner: 270 won, the knowledge price paid to the answerer: 630 won.

Next, when the general viewer reads the registered knowledge generated through the public offering of the questioner's knowledge and the bidding of the bidders, the knowledge price resetting step of resetting the knowledge price by reflecting the reading knowledge and the transaction frequency of the reader's reading knowledge ( S700) will be described.

In this step, as shown in Fig. 6, it is checked whether there is an evaluation of the browsing knowledge of the reader (S710).

At this time, if there is no reading knowledge evaluation of the viewer to determine the price, if there is a reading knowledge evaluation of the reader it is checked whether the evaluation score is registered (S720).

Subsequently, if the evaluation score is registered, the evaluation is immediately performed (S730). If the evaluation score is not registered negatively, it is checked whether the evaluation score is negative (S740).

At this time, when the valuation score is not negative valuation, the valuation is performed as it is, and when the valuation score is negative valuation, the valuation is performed by controlling the price to be reduced to reflect the transaction value (S750).

Subsequently, when the evaluation is completed, the price is reset, and the price is determined by paying the evaluation points (S760 to S780).

As in this stage, the reason for taking the price variable in the present invention is that the knowledge transaction has been traded at a fixed price unilaterally set by the buyer or seller without the approach effort to find the objective value and unilaterally set by the buyer or seller. The price did not reflect the transaction value and the content value of the knowledge, which hindered the activation of the knowledge transaction.

Therefore, the present invention is intended to attempt an approach to find the objective value of knowledge through reflecting the transaction value and content value of knowledge through the price variable.

 The value of knowledge consists of transaction value reflecting transaction frequency and content value reflecting excellence in contents.

The transaction value is evidence that there are many people who need the relevant knowledge, so the transaction value can be judged as the transaction frequency. The content value is not frequent but reflects the superiority of the content. You can judge by.

However, trade frequency is a factor that only affects the price rise due to its characteristics (because the price increases when a lot of transactions occur, but when the price drops because there is no transaction for a certain period or there is no trade, the trade is not frequent. In this case, the transaction frequency may be reduced to the priceless state despite the superiority of contents.) If the transaction frequency affects the price increase, it is necessary to deal with the frequent price. As this is established, there is a possibility that the transaction value may be reversed. Therefore, the transaction value reflecting the transaction frequency should be applied in a new form.

 In order to solve this problem, in the present invention, the transaction value according to the transaction frequency has only a control value for controlling the price drop by the content value reflecting the evaluation.

In other words, transaction frequency does not affect price rise by itself and prevents price decline by negative valuation at a certain rate.

For example, if the valuation viewer evaluates the -3 step toward the poor knowledge, the present invention immediately reduces the price by applying the ratio of the -3 step to reflect the transaction frequency without decreasing the price. The price is lowered (although it may not be lowered depending on the rate of decline in stages and the control rate of trading frequency, of course), but the price is formed at a price higher than the price of the stage 3 drop.

Here, the falling ratio refers to the rate of price drop applied to the poor side, the rising ratio refers to the rate of price increase to the stage applied toward excellence, and the control ratio refers to the price control rate applied to prevent the price drop.

 In addition, if the price fluctuation is too large, it can act as a deterrent to the activation of knowledge trading (because, if the rise and fall is too high during the day, too high and too low prices can be a barrier to knowledge trading activity). The present invention sets the upper limit and the lower limit of fluctuation, because it is preferable to limit the fluctuation of the rising and falling during the day.

It is preferable to set the upper and lower fluctuations during the day to be within the range of the pre-validation price plus or minus 20% of the pre-valuation price.

That is, the price fluctuating during the day does not exceed (pre-assessment price + 20% of pre-evaluation price) in the case of rise, and (pre-valuation-20% of pre-valuation price) in case of decrease. Here, the pre-evaluation price is the price paid by the viewer when he or she reads the relevant knowledge, and refers to the price of the price change.

 The price change ratio according to the present invention is as follows. The variable rate is applied to round off the decimal point of the calculated price. This ratio is adjustable

 <Rising rate> +1: 20% of base price, <Down rate> -1: 20% of base price

            +2: 40% of base price -2: 40% of base price

            +3: 60% of base price -3: 60% of base price

            +4: 80% of base price -4: 80% of base price

            +5: 100% of base price -5: 100% of base price

 <Control ratio>: 20% of standard price

 The reference price here is 10% of the price before evaluation.

For example, if the viewer reads the knowledge and pays the price of 1,000 won, the pre-evaluation price is 1,000 won, the upper limit is 1,200 won, the lower limit is 800 won, and the reference price is 100 won. The rising and falling prices and the control price are as follows:

<Rising price> +1: 20 won <falling price> -1: -20 won

           +2: 40 won -2: -40 won

           +3: 60 won -3: -60 won

           +4: 80 won -4: -80 won

           +5: 100 won -5: -100 won

<Control price>: 20 won

 The price change method according to the present invention will be described with the above example.

The estimated price (variable price) would be 1,060 won if the reviewer scored 3 points on the knowledge viewed by the reader, and the estimated price (variable price would be -3). Price) is 960 won. (In this case, if the valuation score is (-), it is because the price is controlled by the control price of 20 won due to the transaction value.) After paying the changed price of 960 won and reading the knowledge and giving an evaluation score of +4 points to the knowledge, the pre-evaluation price is 960 won, the base price is 96 won, and the upward price is 77 won (76.8 As the won is rounded), the estimated price (variable price) is changed to 1,037 won.

Finally, the transaction history automatic generation step (S800) for automatically generating the knowledge of the knowledge price reset step is completed by checking the initial bidding process, the evaluation of the interrogator, the evaluation of the viewer, the price change in the knowledge transaction history management system Explain.

In this step, as shown in FIG. 6, the transaction history for the corresponding knowledge is automatically generated.

In the present invention, if the interrogator agrees to register the generated knowledge, he / she deals with the evaluation of the purchased knowledge, the new knowledge price, the knowledge range to be disclosed to the public among the knowledge contents, and the amount of evaluation points to be paid to the evaluator. Set to history.

Transaction history includes initial bidding process, questioner's evaluation, viewer's evaluation, and price changes.

 The reason for managing the transaction history is to approach the objective value of the knowledge by increasing the credibility of the knowledge and examining the transaction history.

The transaction history according to the present invention not only guarantees the reliability of the corresponding knowledge, but also the information on the transaction history can be used as an evaluation criteria for similar knowledge or new knowledge to activate the knowledge transaction as well as to approach the objective value of the knowledge. have.

As described above, in the present invention, the proposed purchase price of the buyer and the sale price of the seller (bidders) through the private competitive bidding and the payment of the knowledge incentive in the purchase of knowledge and ideas are subjective and emotional prices of the buyer and the seller. In addition, it is possible to improve the valuation ability of knowledge by considering purchase reality and the degree of expertise of knowledge, and to determine the purchase price centered on buyers to reflect the reality of purchase and rationality, and to provide knowledge development fund and public offering. By co-selling the knowledge generated through the bidding, the buyer's knowledge purchase can contribute not only to one-time knowledge transaction but also to knowledge development, so that both buyer and seller can contribute to the development of knowledge, and the history of the traded knowledge To reflect the buyer's (viewer's) evaluation and transaction performance. In other words, it has a good effect of activating new and developed professional and quality knowledge transactions by reflecting the reliability and the objective value of the traded knowledge.

Claims (5)

An interrogator terminal, an internet access network 10 through which a bidder terminal accesses and connects to a knowledge transaction site provided by a central control center; Pay a bid to an online knowledge trading site using a mobile telecommunication terminal and a home PC, invite the purchase of knowledge, select one or more answers that meet the conditions of the competition among the answer information registered from the bidder. An interrogator terminal 20 configured to pay the bidding price desired by the bidder to the bidder who inputs the answer information; Pay bids to online knowledge trading sites using portable mobile communication terminals and home PCs, participate in knowledge trading bidding while registering the range of sales hope price and answer information that you want to receive in advance, and centrally control Bidder terminal 30 is configured to receive a sales desired price for the answer information selected from the questioner through the center, Register the questionnaire that the questioner has conspired to put on the knowledge trading site, then induce bidders to participate in the knowledge trade bidding, and provide the desired price and knowledge incentives between the questioner and the bidder to control the knowledge selected by the questioner. And registration and disclosure of the selected knowledge and evaluation by a third party to control the knowledge price to be reset. [Claim 3] The member control server 41 of claim 1, wherein the central control center 40 receives a member ID and password of a member who wants to trade knowledge online through a private bidding method and joins or withdraws the member, and manages the member. The knowledge purchase offer system 42 for the questioner to register the specific contents of the question, store the question information, and provide the saved question information to the answering person, The bidder registers the specific answer information in response to the question information asked by the questioner, stores the answer information, and provides the stored answer information to the questioner, the bid information management system 43; Bidding control system (44) for privately handling the part of the question information registered by the questioner and the answer information registered by the respondents privately, and whether or not to re-offer and re-offer process; A knowledge registration system 45 which generates knowledge by combining questions and answers, checks whether the questioner is registered, resets the price of the generated knowledge, and provides it to the public; A knowledge incentive management server 46 for determining whether or not to receive a knowledge incentive payment by comparing the purchase hope price of the questioner with the sales hope price of the answerer, A knowledge evaluation analysis system (47) for resetting the price by reflecting the evaluation of the registered knowledge and the evaluation of the relevant knowledge of the questioner and the review evaluator; A knowledge transaction history management system 48 that manages and processes all the history of knowledge transactions (first bidding process, questioner's evaluation, viewer's evaluation, price changes), A point management system (49) for handling bidders' bid payments, payment of knowledge incentives, payment of points to read evaluators, payment of knowledge development to questioners, and payment of knowledge prices to respondents; Question and answer information, answer information, history information, evaluation information, knowledge information activation device using the bidding and price fluctuation, characterized in that consisting of a database for storing and managing the information stored. On-line knowledge that registers the question information on the online knowledge trading site using a portable mobile communication terminal and a home PC, and registers and discloses the answer information on the question information asked by the questioner in the central control center to provide the corresponding knowledge information. In the trading method, The central control center pays a bidding cost, checks whether a questioner conspiring for the purchase of knowledge is registered in the knowledge trading system, and if there is registered knowledge, determines whether to purchase the registered knowledge, and registers the registered knowledge. If there is no knowledge purchase competition step (S100) and applying for a knowledge purchase competition in the knowledge trading system, Participate in the knowledge transaction bidding by viewing the contents of the questions of the knowledge purchase contest applied in the knowledge trading system, registering the desired price to be paid in advance when multiple bidders select the answer information, and the range that they want to disclose in advance. Knowledge transaction bidding participation step (S200) and The questionnaire selects one or more answers that meet the public offering conditions among the answer information registered from the bidder of the knowledge transaction, and pays the bidding price desired by the bidder to the bidder who inputs the answer information selected by the questioner who sells the knowledge purchase. Knowledge selection step of paying incentives (S300), When the questionnaire selects the desired answer information, the knowledge registration step (S400) of registering the knowledge generated by combining the question and the answer to the knowledge registration system, The knowledge disclosure step (S500) to ensure the reliability of the knowledge by receiving the opinions of the public by selecting the knowledge registered in the knowledge registration system, the disclosure allowed range and transaction history of the registered knowledge to the public, and Revenue that the general viewer views the registered knowledge generated through the public offering of the questioner's knowledge and the bidding of the bidders, and receives the reading price and pays the knowledge price to the questioner, or pays the knowledge price to the bidder whose knowledge is selected. Distribution step (S600), When the general viewer reads the registered knowledge generated through the public offering of the questioner and the bidders of the bidders, the knowledge price reset step (S700) of resetting the knowledge price to reflect the reading knowledge and the transaction frequency to the viewers; , Bidding and price fluctuation, characterized in that the transaction consists of automatically generating a transaction history (S800) by automatically checking the knowledge of the initial bidding process, questioning, evaluation of the viewer, price changes in the knowledge transaction history management system How to activate knowledge trade. The method of claim 3, wherein the knowledge registration step (S400) When the questioner pays the desired price of sales desired by the answerer to the respondent who provided the answer information he / she wants, and selects whether or not to register the knowledge generated by combining the question and the answer to the knowledge registration system, Step S410, If the knowledge is not registered in the knowledge registration system step (S420) to allow the answerer to pay the desired sales price, and When registering the generated knowledge in the knowledge registration system, the questionnaire progressed to the present stage (question content, desired price for purchase), and the bidder history (answer content, desired price for sale) progressed to the present stage Automatically generating a transaction history management system (S430), Registering the knowledge generated by combining the question and the answer to the questioner in the knowledge registration system (S440), characterized in that the knowledge transaction activation method using the bidding and price changes. The method of claim 3, wherein the knowledge price reset step (S700) is Checking whether there is a reading knowledge evaluation of the viewer (S710); If there is no reading knowledge evaluation of the viewer to determine the price, or if there is a reading knowledge evaluation of the reader to check whether the evaluation score is registered (S720), If the evaluation score is registered, the step of executing the evaluation immediately (S730), If the evaluation score is not negatively registered, checking whether the evaluation score is negative (S740), When the evaluation score is not negative valuation, the evaluation is performed as it is, and when the valuation score is negative valuation, the valuation is carried out by controlling the price to be reduced to reflect the transaction value (S750), When the evaluation is completed, resetting the price, determining the price by paying the evaluation point (S760 ~ S780), characterized in that the bidding and price changes activation method using the price change.

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