KR20080026458A - Apparatus for playing advertisement image and voice for a mobile telephone - Google Patents

Abstract

An apparatus for playing advertisement video and audio contents for mobile telephones are provided to connect a separable external memory device to an external connecting port of a mobile telephone to automatically reproduce advertisement video and audio data stored in the separable external memory device. An apparatus for playing advertisement video and audio contents mobile telephones includes a separable external memory device(11) connected to an external connecting port(20A) of a mobile telephone(20). The separable external memory device stores advertisement video and audio data reproducible by the mobile telephone, and an automatic contents reproducing program for automatically reproducing the advertisement video and audio data in the mobile telephone.

Description

App image and voice playback device for mobile phones {apparatus for playing advertisement image and voice for a mobile telephone}

1A to 1C are block diagrams showing examples of the configuration of an advertisement video and audio reproducing apparatus for a mobile phone of the present invention. FIG. 1A is a state in which an externally removable storage medium is connected to an external connection terminal of a mobile phone. 1C shows a state in which the external removable memory device is connected to the medium connection terminal of the recording device, and FIG. 1C shows a state in which the external removable memory device is in communication with the recording device by non-contact.

<Description of the symbols for the main parts of the drawings>

10: advertising video and audio playback device 11: external storage device

11A: Connector Part 11B: Memory Unit

11C: control unit 11D: communication control unit

11E: Battery 12: Recording Device

12A: Media connection terminal 12B: A signal input section

12C: control unit 12D: communication control unit

12E: Network connection function 20: Mobile phone

20A: External connection terminal 20B: Application program storage area

20C: Content storage area 20D: Battery

D1: Advertising video and audio data D0: Supplemental data

P: Content Auto Play Program

The present invention belongs to the field of advertisement video and audio reproduction technology for reproducing advertisement video and audio data stored in the external removable storage device by connecting an external removable storage device to an external connection terminal of the mobile phone with the mobile phone.

Most of the mobile phones currently in widespread use realize various versatility by implementing various application programs. Therefore, it is possible to have a new function by implementing a new application program. However, the operation for downloading and mounting a new application program from a predetermined site is complicated. Therefore, the owner of the cellular phone must bear the network communication cost for downloading the application program. In addition, even in a mobile phone in which a necessary application program is mounted, a burden of communication costs is caused by complicated operation and acquisition of unnecessary advertisements by network communication until the application program is started and the operation is completed.

On the other hand, portable telephones capable of recording and reproducing data on memory cards (SD cards (registered trademarks), memory sticks (registered trademarks, etc.), etc.) mounted in the main body have become popular.

However, in this type of conventional mobile phone, when playing a video or music stored in a memory card, a menu screen is operated by operating a button of the mobile phone, and switching from the menu screen to the data type selection screen. On the data type selection screen, access to a memory card is selected, a desired content folder is selected from a folder list, and a number of complicated button operations such as playback instruction operation are required.

As the known documents, those disclosed in Japanese Patent Application Laid-Open No. 2002-9966 and Japanese Patent Application Laid-Open No. 2002-281140 are known.

The problem to be solved by the present invention is to connect an external removable memory device to an external connection terminal of the mobile phone, and to automatically reproduce the advertisement video and audio data stored in the external removable memory device. And a sound reproducing apparatus.

In order to solve the above problems, the video and audio reproducing apparatus for mobile phones according to the present invention includes an externally removable storage device connected to an external connection terminal of the mobile phone, and the externally removable storage device has an advertisement video that can be reproduced with the mobile phone. And a content auto playback program for automatically reproducing the audio data and the advertisement video and audio data on the mobile phone.

In the video and audio reproducing apparatus for mobile phones configured as described above, when the external storage device is connected to the external connection terminal of the mobile phone, the content automatic playback program stored in the external storage device is started, and the external storage device is stored in the external storage device. The stored advertising video and audio data are automatically reproduced in the mobile phone.

The advertisement video and audio reproducing apparatus for mobile phones according to the present invention has a function of detecting that the external memory device is connected to a mobile phone and transmitting the content automatic playback program to an application program storage area in the mobile phone. Preferably, the content automatic playback program is configured to automatically start up in the mobile phone.

In the above-described advertisement video and audio reproduction apparatus for mobile phones, when the external removable storage device is connected to the external connection terminal of the mobile phone, the content automatic playback program is transferred to the application program storage area in the mobile phone, and the mobile phone is stored in the mobile phone. By automatically starting, the advertisement video and audio data stored in the removable storage device are automatically reproduced in the cellular phone.

The advertisement video and audio reproducing apparatus for mobile phones according to the present invention converts any advertisement video and audio data into advertisement video and audio data that can be reproduced in the mobile telephone, and is connected to the externally removable storage device together with the content automatic reproduction program. It is preferable to have a recording device for storing.

According to the advertising video and audio playback device for mobile phones configured as described above, by using the recording device, the arbitrary advertising video and audio data are converted into the advertising video and audio data that can be played on the mobile phone, and together with the content automatic playback program. Since it is possible to store in an external removable memory device, it becomes possible to automatically reproduce arbitrary advertisement video and audio data with a mobile phone.

In the advertising video and audio reproducing apparatus for a mobile phone of the present invention, the recording device communicates with the externally removable storage media apparatus wirelessly or by wire, and stores the advertising video and audio data stored in the externally removable storage media apparatus or the above. It is desirable to have a function of performing at least one of the addition, deletion and update of the content automatic playback program.

According to the advertising video and audio reproducing apparatus configured as described above, since the recording device automatically adds, deletes, and updates the advertising video and audio data or the content reproducing program to be stored in the removable storage media device, The user's hand is not cumbersome to add, delete, or update advertising video and audio data or content automatic playback program stored in the external storage device, and the contents of the external storage device are always up-to-date. It is possible to do that.

The advertisement video and audio reproducing apparatus for mobile phones according to the present invention is characterized in that, when a predetermined operation is performed on the mobile phone while the content automatic reproducing program is performing the reproduction operation of the advertising video and audio data, It is preferable to have the function of performing the process of adding the detailed information regarding the said data, or the process regarding the purchase of paid data.

According to the advertising video and audio reproducing apparatus configured as described above, when the advertising video and audio data are reproduced, the mobile phone is operated to add the advertising video and audio data or detailed information about the data, or to purchase paid data. It is possible to do.

The advertisement video and audio reproducing apparatus for mobile phones according to the present invention stores ancillary data in the externally removable storage medium apparatus, and performs processing corresponding to the electronic payment step by credit card or electronic money using the auxiliary data. It is desirable to have a function to perform or a management process corresponding to history management by a membership card, a point card or an access control card using the auxiliary data.

According to the advertisement video and audio reproducing apparatus for mobile phones configured as described above, by connecting an external removable storage medium device to the mobile phone, the communication function of the mobile phone is used, and the processing corresponding to the electronic payment step is performed by an access control card. It is possible to perform management processing corresponding to history management.

The advertisement video and audio reproducing apparatus for a mobile phone of the present invention performs an authentication code on the auxiliary data, and determines whether there is a right to use the function for performing the payment step processing or the function for performing the management processing using the authentication code. According to the determination result, it is desirable to have a function which enables or disables these functions.

According to the advertising video and audio reproducing apparatus configured as described above, the execution by a third party is prevented without the authority of the payment step processing corresponding to the electronic payment step or the management processing equivalent to the history management by the access control card. can do.

In the advertisement video and audio reproduction device for mobile phone of the present invention, it is preferable that the external removable memory device has a built-in battery and has a function of supplying a part of electric power stored in the battery to the mobile phone. .

According to the advertising video and audio reproducing apparatus for mobile phones configured as described above, the power consumption of the battery of the mobile phone which automatically reproduces the advertising video and audio data can be suppressed.

According to the advertisement video and audio reproducing apparatus for mobile phones of the present invention, an external removable storage device is simply connected to an external connection terminal of the mobile phone, and the advertisement video, audio data and auxiliary data stored in the external removable storage device are automatically stored. Since it is possible to reproduce, there is no need to perform complicated button operation for reproducing the advertisement video, the audio, the payment access history, etc. stored in the external storage device.

Hereinafter, exemplary embodiment (s) of the present invention will be described in detail with reference to the accompanying drawings.

Next, embodiment of this invention is described.

1A to 1C are block diagrams showing an example of the configuration of an advertisement video and audio playback apparatus for a cellular phone of the present invention.

The advertisement video and audio playback apparatus 10 for the mobile phone illustrated in FIGS. 1A to 1C provides information to an external removable memory 11 and an external removable memory 11 that are detachably mounted to the mobile phone 20. It has a recording device 12 for recording. FIG. 1A shows a state in which the externally removable storage device 11 is connected to the external connection terminal 20A of the cellular phone 20. As shown in FIG. FIG. 1 shows the state in which the externally removable storage device 11 is connected to the medium connection terminal 12A of the recording device 12. As shown in FIG. Fig. 1 (c) shows a state where the external removable memory device 11 communicates with the recording device 12 by non-contact.

The external removable memory device 11 includes a connector portion 11A connected to an external connection terminal 20A of the cellular phone 20 and a medium connection terminal 12A of the recording device 12, and a nonvolatile RAM. Communication with the control unit 11C and the recording device 12 which performs various control including recording and reading of data to and from the unit 11B, the storage unit 11B, and communication with the cellular phone 20 and the like. A storage medium is provided with a communication control unit 11D and a battery 11E. When the control unit 11C detects that the external removable storage device 11 is connected to the mobile phone 20, the application program in the mobile phone 20 stores the content automatic playback program P stored in the storage unit 11B. It has a function of transmitting to the storage area 20B. The power of the battery 11E is supplied to the storage unit 11B, the control unit 11C, and the communication control unit 11D in the external removable storage device 11, and the mobile telephone unit 20 is connected via the connector unit 11A. ) Is also supplied.

The recording device 12 includes a media connection terminal 12A to which the connector portion 11A of the external removable memory device 11 is connected, an external AV device (DVD playback device, CD playback device, video recording and playback device, Video signal, video receiver, etc.) or a computer, and the like, and the advertisement signal and audio data D1 and the auxiliary data D0 are input to the AV signal input section 12B and the arbitrary signal input from the AV signal input section 12B. The video and audio data (D1) and auxiliary data (D0) are converted into the advertisement video and audio data (D1) and auxiliary data (D0) in a compressed format (format format) that can be reproduced by the cellular phone 20, and the advertising video. And contents for transmitting the audio data D1 and the auxiliary data D0 to the external removable storage device 11 and automatically reproducing the advertisement image and the audio data D1 and the auxiliary data D0 in the mobile phone 20. FIG. External removal of auto play program It has a control unit 12C for transferring to the storage device 11, a communication control unit 12D for communicating with the external removable storage device 11, and a network connection function unit 12E for connecting to an external network such as the Internet. have. The advertisement video and audio data D1, the auxiliary data D0, and the content automatic playback program P are stored in the storage unit 11B via the communication control unit 11D of the external removable storage device 11.

In the advertising video and audio reproducing apparatus 10 for mobile phones configured as described above, by using the recording device 12, arbitrary advertising video and audio data D1 and auxiliary data from an external AV device, a personal computer, or the like ( D0) is converted into an advertisement video and audio data D1 and auxiliary data D0 in a compressed format that can be reproduced by the cellular phone 20, and stored in an externally removable storage device 11 together with the content automatic playback program P. FIG. It is possible to let. When the external removable storage device 11 is connected to the external connection terminal 20A of the mobile phone 20, the content automatic playback program P is transferred from the storage unit 11B of the external removable storage device 11 to the mobile phone device 20. Is transferred to the application program storage area 20B, and automatically starts up in the mobile phone 20. FIG. The content automatic playback program P discriminates the advertisement video and audio data D1 and the auxiliary data D0 stored in the external removable storage device 11, and stores the content storage area 20C of the mobile phone 20. ), The playback function provided in the cellular phone 20 is operated to start the playback process of the advertisement video and audio data D1 and the auxiliary data D0.

As described above, according to the advertisement video and audio reproducing apparatus 10 of the mobile phone according to the embodiment, the externally removable memory device 11 is only connected to the external connection terminal 20A of the mobile phone 20. Since the advertisement video and audio data D1 and the auxiliary data D0 stored in the storage device 11 can be automatically reproduced, the advertisement video and the advertisement music stored in the removable storage device 11 can be carried. There is no need to perform a complicated button operation as in the prior art for reproducing on the telephone set 20.

In addition, a part of the power of the battery 11E of the removable storage device 11 is carried during the automatic reproduction of the advertisement video and audio data D1 and the auxiliary data D0 stored in the external storage device 11. Since it is supplied to the telephone 20, it is possible to suppress the power consumption of the battery 20D of the cellular phone 20.

In addition, in the above embodiment, the recording device 12 is a compressed type advertisement capable of reproducing arbitrary advertisement video and audio data D1 and auxiliary data D0 input from an external DVD device on the cellular phone 20. Although the video and audio data D1 and the auxiliary data D0 are configured, the recording device 12 itself may be provided with a function such as a recording and playback device.

In addition, it is desirable to have the recording device 12 have a function of always updating the automatic content reproducing program P to the latest version via the Internet or the like so as to cope with the emergence of a new model of the cellular phone quickly.

In addition, the content automatic playback program P itself may have a function of inputting various information for optimizing the state by using a network function of the cellular phone, an infrared communication function, or the like. As a method of realizing this kind of function, it is possible to include a method of optimizing through a character, a synchro-information signal, or the like included in the advertisement video and audio data D1 and the auxiliary data D0.

In addition, the advertisement video and audio data D1 and the auxiliary data D0 exchange information without contact via the communication control unit 11D of the external removable memory device 11 and the communication control unit 12D of the recording device 12. It is desirable to be able to easily obtain the latest advertisement video and audio data D1 and auxiliary data D0.

In addition, the recording device 12 communicates with the externally removable storage device 11 by wireless or wired, and stores the advertisement video and audio data D1 or the content automatic playback program P stored in the externally removable storage device 11. It is preferable to have a function of performing at least one process of adding, deleting and updating. The addition, deletion, and update of the advertisement video and audio data D1 or the content automatic playback program P stored in the external storage device 11 are automatically performed by the recording device 12, so that the external storage device can be stored. In order to add, delete, and update the advertisement video and audio data D1 or the content automatic playback program P stored in the device 11, the user can avoid the trouble of storing the contents of the removable storage device 11. It is possible to always be up to date.

In addition, the externally removable storage device 11 generates an advertisement if a predetermined operation is performed on the cellular phone 20 while the content automatic playback program P is executing the reproduction operation of the advertisement video and audio data D1. It is preferable to have a function of executing a process for adding video and audio data D1, detailed information about the data D1, or a process for purchasing paid data. With this arrangement, the advertisement video and audio data D1 or detailed information about the data D1 is added by operating the cellular phone 20 when the advertisement video and audio data D1 are being reproduced, or the paid data. It becomes possible to purchase or.

A function of storing the auxiliary data D0 in the external removable memory device 11 and performing processing corresponding to the electronic payment step by credit card or electronic money using the auxiliary data D0, or It is preferable to have a function of performing management processing corresponding to the history management by the membership card, the point card or the access control card using the auxiliary data D0. According to this configuration, by connecting the external removable storage device 11 to the mobile phone 20, the processing of the step corresponding to the electronic payment step and the history management by the access control card by using the communication function of the mobile phone 20. It is possible to perform management processing corresponding to the above.

In addition, the authentication data is included in the auxiliary data D0, and the presence or absence of the authority to use the function for performing the above-described processing or the function for performing the management processing is determined using the authentication code. It is desirable to have a function that enables or disables use. By such a configuration, it is possible to prevent execution by an unauthorized third party of the processing corresponding to the electronic payment step or the management processing corresponding to the history management by the access control card.

In addition, the recording apparatus 12 preferably has a function of including information for copyright protection or information for personal information protection in the advertisement video and audio data D1 and the auxiliary data D0.

According to the configuration and function of the advertisement video and audio reproduction device for a mobile phone according to the embodiment of the present invention described above, it is stored in the external removable memory device only by connecting an external removable memory device to an external connection terminal of the mobile phone. It is possible to automatically reproduce advertising video and audio data.

Claims (8)

An externally removable storage device is connected to an external connection terminal of the cellular phone, and the externally removable storage device is configured to automatically reproduce the advertisement video and audio data that can be reproduced by the mobile phone, and the advertisement video and audio data by the mobile phone. An advertising video and audio playback device for a mobile phone, characterized by storing a content automatic playback program. 2. The contents reproducing program according to claim 1, wherein said externally removable storage device has a function of detecting that it is connected to a mobile telephone and transferring said content automatic reproducing program to an application program storage area in said mobile telephone. Advertising video and audio playback device for a mobile phone, characterized in that configured to automatically start in the mobile phone. The recording apparatus according to claim 1, further comprising: a recording device for converting any advertisement video and audio data into advertisement video and audio data that can be reproduced in said mobile phone, and storing it in said externally removable storage device together with said content automatic playback program. Advertising video and audio playback device for mobile phones. 4. The recording apparatus according to claim 3, wherein the recording device is configured to add, delete, and add advertisement video and audio data or the content automatic playback program to be stored in the external removable storage medium by wireless or wired communication with the external removable storage medium. An advertisement video and audio reproduction device for a mobile phone, characterized in that it has a function of performing at least one processing during an update. 5. The method according to claim 4, wherein if a predetermined operation is performed on the cellular phone while the content automatic playback program is executing the reproduction operation of the advertisement video and audio data, the advertisement video and audio data or detailed information about the data is added. An advertisement video and audio reproducing apparatus for a mobile phone, characterized in that for carrying out a process for processing a purchase or purchase of paid data. 2. A function according to claim 1, wherein the auxiliary data is stored in the externally removable storage medium device, and a payment step processing corresponding to an electronic payment step using a credit card or an electronic money is performed using the auxiliary data, or Advertising video and audio playback device for a mobile phone, characterized in that it has a function of performing management processing corresponding to the history management by the membership card, point card or access control card using auxiliary data. 7. The method according to claim 6, wherein an authentication code is applied to the auxiliary data, and whether or not the authority to use the function for performing the payment step processing or the function for performing the management processing is determined using the authentication code. Advertising video and audio playback device for a mobile phone, characterized in that it has a function to enable or disable the function. 2. The advertising video and audio reproducing apparatus for a mobile phone according to claim 1, wherein said externally removable storage device has a built-in battery and supplies a part of electric power stored in said battery to said mobile phone. Advertising video and audio playback device for mobile phones, characterized in that it has a.

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