KR20070112445A - System for providing coupon by using watermarking(code marking) - Google Patents

Abstract

A system for providing coupons by using a watermark is provided to enable a customer to receive mobile coupons for various goods/services from a plurality of mobile coupon providers by displaying a watermark image including coupon information to a screen of a coupon client, and enabling a mobile terminal to generate the mobile coupon from the coupon information and output the mobile coupon. A watermark image generating system(100) generates the watermark image by watermarking the coupon information. A watermark coupon providing server(105) transmits the generated watermark image to a client terminal(110). The coupon information includes at least one of the coupon, a ticket, a gift certificate, and a discount ticket.

Description

System for Providing Coupon by Using Watermarking (Code Marking)}

1 is an exemplary view showing a watermarking image through a web browser mounted on a coupon client.

2 is a diagram illustrating a banner advertisement screen being output to a web browser to promote an event promotion.

3 is an exemplary view of a coupon providing screen presented by the present invention, such as a watermarking image which is inserted and output directly into an advertisement provided through the Internet, such as a banner advertisement output to a P2P application program, shareware, and freeware.

4 is a flowchart illustrating a process of generating a watermarking image as described above according to the present invention by a system for generating a watermarking image on a wired / wireless Internet and outputting the watermarking image on a coupon providing screen of a coupon client through a watermarking coupon providing server.

FIG. 5 recognizes a watermarked image output on a coupon providing screen through a digital camera mounted on a wireless terminal, and interprets coupon generation information included in a watermarked image on the recognized watermarking image through a watermarking image coupon agent. It is a simple flow chart for the steps of creating and storing wireless coupons that can be used in stores on and offline.

6 is a simple flowchart illustrating a step of outputting a wireless coupon generated and stored by a watermarking image coupon agent mounted on a wireless terminal of a coupon client to a wireless terminal and using the same through a wireless coupon collection system.

<Description of main parts of drawing>

100: watermarking image generation system 105: watermarking coupon providing server

110: coupon client 115: wireless terminal

120: wireless coupon recovery system 125: mobile communication system

The present invention provides a watermarking means including watermarking (or encrypting) coupon information to generate a watermarking (or encryption marking) image, and providing the generated watermarking (or encryption marking) image to a client terminal. (Or cryptographic marking) relates to a coupon providing system.

Development of wireless communication infrastructure such as wireless network and wireless internet based on mobile communication, personal communication system (PCS), global system for mobile communications (GSM), personal digital cellular (PDC), personal handyphone system (PHS), PDA ( Various additions that link wireless services with existing offline services by portability and mobility provided by handheld-based wireless terminals including personal digital assistants and smart phones. Services are being provided.

As described above, a wireless coupon providing service that is provided at a store on and offline by receiving a coupon wirelessly and a wireless ticket which is used at a service establishment on a line when receiving a wireless ticket. Ticketing service is the most representative online / offline linked wireless service.

Existing wireless coupons are electronic coupons that are provided to wireless terminals through wireless networks and wireless Internet, and offer discount services at the stage of purchasing products or using services in online / offline stores by downloading barcode-type coupons to wireless terminals. To receive.

The wireless coupon is a bar code type that includes watermarked information on the screen of the wireless terminal, compared to an off-line paper coupon used for printing on paper or an existing Internet coupon used for printing on paper after receiving a coupon on the Internet. By outputting the coupon, compared to the existing coupons a portion of the coupon processing automated processing.

However, the process of issuing a wireless coupon is not very different from the existing offline paper coupons and wired internet coupons. That is, the method for issuing a wireless coupon up to now has a user who wants to be provided with a wireless coupon, such as an internet coupon on an existing wire, to access a wireless coupon provider through a wireless terminal and to be provided through an interface provided by the wireless coupon provider. It depends on how you select and download the coupon.

In the existing wireless coupon issuing system as described above, since the method of providing a coupon is complicated and difficult, rather than issuing a selective coupon corresponding to a specific product, it is mainly providing a discount coupon as a membership authentication code for a wireless terminal user. Therefore, the wireless coupon to date provides only a limited discount function to the subscriber of the mobile carrier rather than an event promotion function through the coupon corresponding to the product.

Of course, some wireless terminal users who are active in the use of wireless coupons often access the wireless coupon provider through the wireless terminal and receive a coupon corresponding to the product. In most cases, only membership discount coupons are used.

Therefore, in order to restore the coupon's original function through event promotion in addition to the membership discount, the wireless coupon can be automatically accessed in addition to downloading and accessing coupons for various products and services from various wireless coupon providers through the wireless network and the wireless Internet. A simple way to be provided should be presented.

On the other hand, in order to clarify the ownership of the property rights for digital content, information such as digitized text, image, video, and audio may not be distinguished by human sensory organs. Marking watermarking technology has been proposed.

Watermarking is the use of digital information to mark information that cannot be distinguished by human sense organs and cannot be arbitrarily removed, and then detected and used from digital content when marked information is needed. In order to protect the property rights of the content, it is a technology to conceal information about the owner and buyer of the content inside the content.

The type of watermarking of the digital content includes the above-mentioned robust watermarking that withstands the hardness of the marked information, and the image content cannot be used if it is slightly different from the original image. Fragile Watermarking, etc.Fingerprint Watermarking which marks and utilizes unique information on the image according to the type of information to be marked, and encrypts specific information in the image or disguises it in other forms. Staganography and the like.

The watermarking of the digital image among the watermarking is watermarking information is marked on the original image and printed on a monitor such as CRT (Cathode Ray Tube) or LCD (Liquid Crystal Display), or printed on printed matter such as paper or plastic card After being distributed in a conventional form, watermarking information can be detected by recognizing it through a digital camera equipped with a charge coupled device (CCD).

An object of the present invention to solve the above problems is a means of watermarking (or encrypting) coupon information to generate a watermarking (or encryption marking) image and the client to generate the watermarking (or encryption marking) image. The present invention provides a coupon providing system using watermarking (or encryption marking) including a means for providing a terminal.

The coupon providing system using watermarking (or encryption marking) according to the present invention, means for generating a watermarking (or encryption marking) image by watermarking (or encryption marking) coupon information and the generated watermarking (or encryption) Marking) means for providing the image to the client terminal.

According to the present invention, the coupon information is characterized in that it comprises at least one or more coupons, tickets, gift certificates, discount coupons.

In the present invention, the watermarking image is a generic term of a watermarked image so that a series of coupon generation information cannot be easily distinguished by human sensory organs in digital content in the form of an image including image information, and in particular, a wireless coupon that can be used in a wireless terminal. The coupon generation information required to generate the watermarked image. The watermarking image is output on the coupon providing screen provided by the watermarking coupon providing server to the coupon client and recognized by the digital camera mounted on the wireless terminal, and watermarked by the watermarking image coupon agent mounted on the wireless terminal. Coupon generation information includes all kinds of images that can be extracted.

The watermarking image of the present invention basically targets a digital image output to a monitor such as a CRT or LCD of a coupon client, but the coupon generation information including the watermarking image output on the print medium after the coupon generation information is watermarked. Includes all types of images included. That is, the watermarking image of the present invention is not determined as a device and medium through which the image is expressed or output, and whether the coupon generation information watermarked on the image can be extracted through a digital camera mounted on the wireless terminal of the coupon client. It is determined by whether or not.

In addition, the watermarking image of the present invention basically supports resistant watermarking and fingerprint watermarking due to the nature of coupon generation information, but is not dependent on the watermarking method. That is, the watermarking image of the present invention with the coupon generation information watermarked is not intended for the protection of intellectual property rights for the image but for the purpose of delivering or issuing the coupon generation information. Fingerprint watermarking is only used because the watermarked coupon generation information does not require a high level of security, but is intended for the delivery or issuance of a coupon to a specific object or a large number of unspecified persons. If the watermarking coupon generation system or the watermarking coupon providing server prevents damage to the image of which the coupon generation information is watermarked and requires a high level of security, the watermarking image of the present invention may be soft watermarked. Watermarking properties such as staganography can be used in part.

In addition, the coupon (or coupon information) described in the present invention includes all coupons, tickets, gift certificates, discount coupons, etc., and specifies that the client includes personal information.

Hereinafter, the features of the present invention will be described in detail with reference to the accompanying drawings. However, the following drawings and descriptions are for representative methods among various methods for properly describing the present invention, and the present invention is not limited only to the following drawings and descriptions.

According to the present invention, a system for providing a wireless coupon service through a watermarked image in which coupon generation information is watermarked may be variously reduced or expanded according to the method proposed by the present invention. In particular, the mobile communication system necessary for the existing wireless coupon service may be reduced and excluded according to the functions of the watermarking image generating system, the watermarking coupon providing server, and the wireless terminal in the watermarking image wireless coupon service according to the present invention. have.

Of course, the mobile communication system bears some of the functions of the watermarking image generating system, the watermarking coupon providing server, and the wireless terminal, so that the mobile communication system is loaded with the watermarking image wireless coupon service according to the present invention. It can also be extended to provide the ability to overcome the limitations of the award. Features of the present invention as described above will be described through the following examples.

1, 2, and 3 are brief descriptions of a system for providing a watermarking image wireless coupon service through a watermarking image in which coupon generation information is watermarked and a digital camera mounted in a wireless terminal of the coupon client 110. It is a basic block diagram.

The watermarking image generating system 100 is a system for generating a watermarking image including watermarking coupon generation information according to the method of the present invention to the watermarking coupon providing server 105, and the coupon presented by the present invention. Depending on the service method, in the form of an independent server system on the wired or wireless Internet, in the form of a server and a software module included in the mobile communication system 125, or of a server and a software module included in the watermarking coupon providing server 105 Exist in form, etc.

That is, the watermarking image generating system 100 of the present invention is not limited to the location on the wired or wireless Internet, and is mounted at a location optimized for implementing a corresponding service among various methods proposed by the present invention.

The watermarking image generating system 100 generates a watermarking image in which the coupon generation information is watermarked in the step of generating the watermarking image, and displays the coupon marking screen of the coupon client 110 through the watermarking coupon providing server 105. It performs a role of outputting, the coupon client 110 serves to recover the wireless coupon through the wireless coupon collection system 120 in the step of using the wireless coupon through the wireless terminal.

In addition, the watermarking image generating system 100 generates watermarking images, and receives member information of the coupon client 110 using the wireless terminal from the watermarking coupon providing server 105. You can create your own personalized watermarking image by embedding it in the. Member information included in the watermarking image in the process is included in the coupon in the step of generating a wireless coupon by the wireless terminal of the coupon client 110.

Of course, the watermarking image generating system 100 generates a uniform watermarking image for an unspecified number by including only coupon generation information directly provided by the watermarking coupon providing server 105 without including the member information. can do. However, when generating a watermarking image provided to the wireless terminal without including the member information as described above, the mobile communication system 125 in the step of generating a wireless coupon from the watermarking image of the wireless terminal of the coupon client 110 Membership Information) Subscriber Identity Module (SIM), UIM () installed in wireless terminal in the form of Home Location Register (HLR) / Visiting Location Register (VLR) or IC (Integrated Circuit). Coupon client to the wireless coupon through subscriber information obtained from a personal identification chip such as Universal Identification Module (USIM), a Universal Subscriber Identity Module (USIM), and an IC chip with a credit card function mounted on the wireless terminal for financial settlement. The personal information of 110 may be post included.

In the present invention, the coupon generation information is information that the watermarking image generating system 100 includes in the watermarking image, and the coupon information provided by the watermarking coupon providing server 105 according to the watermarking image generating method proposed by the present invention. May be the coupon generation information as it is, the location information on the wired or wireless Internet where the coupon information provided by the watermarking coupon providing server 105 is actually stored may be the coupon generation information, in some cases generated from the coupon information Location information of the wireless coupon may be coupon generation information.

The watermarking coupon providing server 105 is a watermarking image generation system among servers, such as a content providing server 105 under all websites on the Internet where an event promotion is performed, such as an internet shopping mall, an internet homepage such as a restaurant, a fast food restaurant, and the like. As a server system interworking with 100, the watermarking image generating system 100 outputs the watermarking image generated by watermarking the coupon generation information to the coupon client 110 through an internet website. do.

The watermarking image including the coupon generation information is output by the watermarking coupon providing server 105 to the coupon client 110 through a digital camera mounted on the wireless terminal 115 of the coupon client 110. The coupon generation information watermarked with the watermarking image recognized by the wireless terminal as described above is extracted and processed by the watermarking image coupon agent mounted on the wireless terminal of the coupon client 110 to generate a wireless coupon.

In the present invention, the coupon generation information is information, such as the name of the goods and services that are the target of the coupon, the discount amount, the discount rate, and the expiration date of the coupon, the watermarking coupon providing server 105 is the watermarking image generation system 100 Coupon-related information to be provided, and information recovered to a coupon issuing agency, such as the watermarking coupon providing server 105 or the watermarking image generation system 100 through the wireless coupon collection system 120.

The coupon providing screen is a screen where a website promoting an event on the Internet, that is, the watermarking coupon providing server 105 provides the coupon client 110 with a watermarked image of which the coupon generation information is watermarked, as shown in FIG. As in the case, a screen for providing a watermarking image through a web browser mounted on the coupon client 110, or a banner advertisement being output to a web browser as shown in FIG. 2 to promote an event promotion. Alternatively, as shown in FIG. 3, a watermarking image that is directly inserted into an advertisement provided through the Internet and output, such as a banner advertisement that is output to a P2P application, shareware, and freeware, may be a coupon providing screen according to the present invention. .

In addition, the watermarking image output to the coupon providing screen according to the present invention is generated by the watermarking image generating system 100 collectively and then provided to the coupon client 110 through the coupon providing screen, In the step of providing the coupon providing screen to the coupon client 110, the watermarking coupon providing server 105 generates the watermarking image by including the member information of the corresponding coupon client 110 in the coupon generating information, and then displays the coupon providing screen. If the offer to the client 110 through the coupon and the like.

However, the methods of generating a watermarked image of which the coupon generation information is watermarked and providing the coupon client 110 to the coupon client 110 may include generating a wireless coupon from a watermarked image provided by the wireless terminal of the corresponding coupon client 110. In FIG. 2, a wireless coupon including personal information of the coupon client 110 may be generated through user information extracted from an IC chip mounted on the wireless terminal or the mobile communication system 125.

The wireless terminal analyzes and extracts a digital camera capable of recognizing a watermarking image provided by the watermarking coupon providing server 105 through a coupon providing screen, and watermarked coupon generation information on the recognized watermarking image as described above. And a watermarking image coupon agent capable of generating a wireless coupon.

The digital camera mounted in the wireless terminal is a device that can acquire an image of a subject outside the wireless terminal in the form of a digital image and store it in a digital storage medium. The digital camera divides the image of the subject into a bitmap and divides each luminance into a digital amount. Is a device for recording.

In the present invention, the digital camera mounted on the wireless terminal acquires a watermarked image image and records it on a digital storage medium mounted on the wireless terminal, thereby causing the watermarked image coupon agent mounted on the wireless terminal to undergo the above process. It includes all kinds of digital cameras that provide a watermarking image coupon agent with a watermarking image coupon agent that can generate a wireless coupon by extracting coupon generation information watermarked on the stored watermarking image. And the function of the digital camera is not limited.

The watermarking image coupon agent mounted on the wireless terminal interprets the watermarking image image obtained from the digital camera, and extracts and processes coupon generation information watermarked on the watermarking image to generate a wireless coupon. As a terminal application, it is an agent program which is mounted in the form of software inside the wireless terminal or in the form of an IC chip for watermarking image analysis.

In the present invention, the watermarking image coupon agent extracts coupon generation information from the watermarking image image in which the coupon generation information is watermarked, and then generates the extracted coupon generation information as a wireless coupon that can be used by the corresponding wireless terminal. It includes all kinds of wireless terminal applications to perform, and its functions are not limited by the type and platform of the wireless terminal and the characteristics of the virtual machine (VM).

According to the present embodiment, the wireless coupon generated by extracting coupon generation information from the watermarking image by the wireless terminal is a wireless barcode coupon, which is the most common wireless coupon at present.

However, the wireless coupon proposed by the present invention is not limited to the wireless barcode coupon as in the case of FIGS. 1, 2, 3, and the like. A wireless terminal equipped with a watermarking image coupon agent capable of generating coupon generation information extracted through the method proposed by the present invention as a wireless coupon such as a two-dimensional barcode, a three-dimensional barcode, or a color code may be applied to each characteristic. Create an optimized wireless coupon. If the watermarking coupon agent mounted on the wireless terminal provides a sound type coupon, the coupon generation information extracted from the watermarking image is generated as a wireless sound coupon by the watermarking image coupon agent mounted on the wireless terminal.

That is, the wireless coupon proposed in the present invention is not limited to a specific wireless coupon, and includes all kinds of wireless coupons that the wireless terminal can provide. However, coupon generation information necessary for generating a wireless coupon is obtained from a coupon providing screen provided by the watermarking coupon providing server 105 to the coupon client 110 through a digital camera mounted in the wireless terminal, and the above process The type of the wireless coupon processed through the coupon generation information extracted through may depend on the function of the watermarking image coupon agent mounted in the corresponding wireless terminal.

The wireless coupon collection system 120 selectively extracts coupon information from a wireless coupon provided through a wireless terminal, and then extracts the extracted coupon information from a watermarking image generating system 100 or a watermarking coupon providing server on a wired or wireless Internet through a network. The system for transmitting to 105 includes a credit authorization terminal (CAT), a point of sales terminal, a kiosk, and the like, which can use a wireless coupon.

In particular, the wireless coupon collection system 120 is equipped with an interface for obtaining a wireless coupon output to the wireless terminal. For example, when the wireless coupon is output on the wireless terminal LCD (Liquid Crystal Display) screen in the form of a barcode as in the case of Figures 1, 2, and 3, the wireless coupon collection system 120 is connected to the wireless terminal LCD. It is equipped with a barcode reader that can recognize the printed barcode. If the wireless coupon output to the wireless terminal is a coupon in the form of a sound, the wireless coupon collection system 120 is equipped with a device that can recognize the coupon in the form of a sound. In addition, if the wireless coupon supports short-range wireless communication, including infrared ray communication, radio frequency (RF) communication, Bluetooth (Blue Tooth), wireless LAN (WiFi), Wi-Fi (WiFi), The coupon collection system 120 is equipped with a short range wireless communication device capable of obtaining a wireless coupon from the wireless terminal.

The mobile communication system 125 collectively refers to a mobile communication company providing a wireless network and a wireless Internet service for a wireless terminal and mobile communication devices implemented in the mobile communication company. It may be excluded from the watermarking image coupon providing system.

That is, the watermarking image generating system 100 generates a watermarking image including member information, and the watermarking image is output on the coupon providing screen through the watermarking coupon providing server 105 and mounted on the wireless terminal. In the case of a self-generated wireless coupon by the watermarking image coupon agent recognized through a digital camera, the mobile communication system 125 may be excluded by reducing the watermarking image wireless coupon system proposed by the present invention as shown in FIG. Therefore, it may not be used in the coupon providing process.

In addition, even when using a wireless coupon through the watermarking image wireless coupon system proposed by the present invention, since the watermarking image wireless coupon system proposed by the present invention can be reduced and service as shown in Figure 2 wireless coupon recovery system The coupon information recovered to the watermarking image generating system 100 and the watermarking coupon providing server 105 through 120 may be provided without directly passing through the mobile communication system 125.

The features of the present invention as described above, the watermarking coupon providing server 105 on the wired or wireless Internet to provide the watermarking image wireless coupon proposed by the present invention is independently dependent on the mobile communication system 125 wireless coupon system It suggests ways to provide

On the other hand, when the watermarking image generating system 100 generates a watermarking image including only coupon generation information without including the member information, the mobile communication system 125 is connected to the wireless terminal as shown in FIGS. 1 and 3. The mounted watermarking image coupon agent may be used to provide wireless terminal subscriber information in the step of generating the wireless coupon.

In addition, the watermarking image generating system 100 does not generate a watermarking image including the coupon generation information, and generates the watermarking image by including location information in which the coupon information necessary for generating the wireless coupon is stored in the watermarking image. Alternatively, without generating a wireless coupon in the wireless terminal, the watermarking image generating system 100 generates and stores a wireless coupon that can be downloaded from the wireless terminal and used as a wireless coupon immediately, and then includes the location information in the watermarking image. In this case, the watermarking image wireless coupon system according to the present invention may be extended as shown in FIG.

For example, when the watermarking image generating system 100 includes location information on coupon information necessary for the wireless terminal to generate a wireless coupon in the watermarking image, the coupon information may include the watermarking image generating system 100 or the water. It may be stored in the marking coupon providing server 105, etc., the location of the coupon information is watermarked in the watermarking image generated by the watermarking image generating system 100. In addition, when the watermarking image generating system 100 generates a wireless coupon that can be immediately used in the wireless terminal, the wireless coupon is stored in the coupon D / B 305 of the wireless coupon server 300, and the watermarking image is generated. The watermarking image generated by the system 100 is watermarked with location information on the coupon D / B 305 where the wireless coupon is stored.

Of course, even when the watermarking image generating system 100 generates a watermarking image directly including coupon information and provides the watermarking image to the wireless terminal through the watermarking coupon providing server 105 and the coupon providing screen, the wireless terminal uses water. In the step of generating and storing a wireless coupon from a marking image, the wireless coupon is stored in the coupon D / B 305 and 305 of the wireless coupon server 300 without storing the wireless coupon inside the wireless terminal. If the wireless coupon is downloaded and used through the wireless coupon location information stored in the wireless terminal in the using step, the watermarking image wireless coupon system proposed by the present invention may be extended as shown in FIG.

That is, the watermarking image wireless coupon system of the present invention may include or exclude the mobile communication system 125 according to a method of the watermarking coupon providing server 105 selecting among the watermarking image coupon service methods proposed by the present invention. It can provide autonomy, and provide an opportunity to explode the coupon market.

4 is a step in which a watermarking image generating system 100 on a wired or wireless Internet generates a watermarking image for generating a wireless coupon and outputs the watermarking image on the coupon providing screen of the coupon client 110 via the watermarking coupon providing server 105. Here is a simple flow chart.

In the present invention, a method for generating a watermarking image including coupon generation information by the watermarking image generating system 100 includes various generations according to whether personal information is included in the watermarking image and a method of providing a watermarking image to a wireless terminal. There is a way.

The method for generating a watermarking image by the watermarking image generating system 100 according to whether personal information is included in the watermarking image may include generating coupon generation information along with personal information or member information of the coupon client 110 to use the wireless coupon. There is a method of generating a watermarking image by marking, and a method of generating a watermarking image by watermarking only coupon generation information without including personal information or member information of the coupon client 110.

In addition, the method for generating a watermarking image by the watermarking image generating system 100 according to a method of providing a watermarking image to a wireless terminal includes a method of generating a watermarking image by directly watermarking coupon generation information, and wired and wireless. A method of generating a watermarked image by storing coupon generation information in a storage space on the Internet and watermarking the storage location information of the coupon generation information on the wired / wireless internet; and the watermarking image generation system 100 includes a coupon client 110 Directly generate a wireless coupon to be used by the wireless terminal of the wireless coupon server 300 stored in the coupon D / B (305) of the wireless coupon location information to directly access the wireless coupon generated by watermarking the watermarking image How to do it.

The watermarking image generating system 100 or 100 may generate personalized watermarking image coupons including member information in the watermarking image by using personal information or member information of the coupon client 110 to receive the watermarking image. Since watermarking the watermarking image, it is possible to track the generation, issuance, use, and recovery process of the coupon generation information watermarked on the watermarking image, but the watermarking image is The coupon client 110 and the wireless terminal user information to be provided are provided.

On the other hand, the watermarking image generating system 100 does not include the personal information or member information of the coupon client 110 in the watermarking image, and generates a watermarking image for an unspecified number of targets for an unspecified number. Although a watermarking image may be generated to distribute a single watermarking image to a plurality of coupon clients 110, the generation and issuance stage of the coupon cannot be tracked through the watermarking coupon providing server 105. However, according to the present invention, even when the member information is not included in the generation of the watermarking image, the IC chip or the mobile communication mounted in the wireless terminal in the step of generating the wireless coupon by the watermarking image coupon agent mounted in the wireless terminal. The system 125 may include personal information or member information of the coupon client 110 in the wireless coupon to track the use and withdrawal process of the wireless coupon.

In addition, the watermarking image generated by the watermarking image generating system 100 directly watermarking the coupon generation information on the watermarking image is generated by the wireless terminal of the coupon client 110 that recognizes the watermarking image. The coupon generation information is extracted through the wireless coupon directly. In the case of the wireless coupon system as described above, the watermarking image generated from the watermarking image generating system 100 is output on the coupon providing screen of the coupon client 110 via the watermarking coupon providing server 105, and the digital camera is Recognized by the wireless terminal of the mounted coupon client 110 has a feature that can be independently performed without a mobile communication until the process of generating a wireless coupon.

On the other hand, the watermarking image generated by the watermarking image generating system 100 includes location information on the wired / wireless internet in which the coupon generation information is stored in the watermarking image. The agent confirms the location on the wired / wireless internet where the coupon generation information is stored, and accesses the location to download the coupon generation information to generate a wireless coupon. In the case of the wireless coupon system as described above, the mobile communication is performed until the watermarking image generated from the watermarking image generating system 100 is output on the coupon providing screen of the coupon client 110 through the watermarking coupon providing server 105. Although not via, the mobile terminal of the coupon client 110 needs to use the mobile communication system 125 to access and download the coupon generation information on the wired / wireless Internet watermarked to the watermarked image recognized by the digital camera. have.

In addition, the watermarking image generating system 100 generates a wireless coupon that can be directly used in the wireless terminal of the coupon client 110 and stores the wireless coupon in the coupon D / B 305 of the wireless coupon server 300. The watermarking image generated by including the location information of the coupon is a coupon D / of the wireless coupon server 300 in which a wireless terminal which is immediately available through a watermarking image coupon agent is stored by a wireless terminal that recognizes the watermarking image. Check the location on B (305), access the location to use the wireless coupon to download directly. In the case of the wireless coupon system as described above, the mobile communication is performed until the watermarking image generated by the watermarking image generating system 100 is output on the coupon providing screen of the coupon client 110 through the watermarking coupon providing server 105. Although not via, the mobile communication system 125 may be used to perform a process of downloading a wireless coupon from the wireless coupon server 300 by recognizing a watermarking image through a digital camera mounted in the wireless terminal.

Hereinafter, the watermarking image generation system 100 on the wired / wireless internet generates the watermarking image as described above according to the present invention through the watermarking coupon providing server 105 and the coupon providing screen of the coupon client 110 through FIG. 4. Briefly describe the process of outputting to. However, the flowchart and description of FIG. 4 is a brief description of a process of selecting and generating a specific method among the various methods described above, and the watermarking image generating method of the present invention combines two or more of the various methods described above. To include all of them.

In order for the watermarking image generating system 100 to generate a watermarking image proposed by the present invention, a watermarking image generation request must be made from the watermarking coupon providing server 105. In general, when the watermarking coupon providing server 105 requests the watermarking image generating system 100 to generate a watermarking image, the watermarking coupon providing server 105 watermarking image coupons for an unspecified number. In this case, and when the coupon client 110 requests the watermarking coupon providing server 105 to provide a personalized watermarking image coupon.

The watermarking image for the unspecified number is generated once and then provided to the watermarking coupon providing server 105 to be uniformly provided to the unspecified number of coupon clients 110. On the other hand, the watermarking image coupon targeting the specific coupon client 110, if there is a coupon client 110 requesting a personalized watermarking image coupon to the watermarking coupon providing server 105 watermarking image generation system 100 This is generated and provided in real time.

Therefore, when the watermarking coupon providing server 105 requests the watermarking image generating system 100 to generate a watermarking image (400), the watermarking image generating system 100 requests the watermarking coupon providing server 105 In operation 405, the personalized watermarking image coupon may be generated by including personal information such as member information of the coupon client 110 in the watermarking image coupon.

If the watermarking coupon providing server 105 can provide personal information such as member information of the coupon client 110 in the step of requesting the watermarking image generation system 100 to generate a watermarking image (410), The watermarking image generation system 100 may generate a personalized watermarking image including personal information of the coupon client 110. Therefore, the watermarking image generating system 100 receives the coupon information to be provided to the coupon client 110 to receive the watermarking image and the coupon client 110 personal information from the watermarking coupon providing server 105 (415). ). The personal information of the provided coupon client 110 is watermarked on the watermarking image in the step of generating the watermarking image by the watermarking image generating system 100.

On the other hand, if the watermarking coupon providing server 105 cannot provide the personal information of the coupon client 110 at the step of requesting the watermarking image generation (420), the watermarking image generating system 100 targets an unspecified number. A watermarking image can be generated. Therefore, the watermarking image generating system 100 receives only coupon information necessary for generating a watermarking image from the watermarking coupon providing server 105 (425). Of course, in such a case, the personal information of the watermarking coupon providing server 105 is not included in the watermarking image in the step of generating the watermarking image by the watermarking image generating system 100.

When the coupon generation information to be included in the watermarking image is transferred to the watermarking image generation system 100 through the above process, the watermarking image generation system 100 receives the coupon generation information directly processed from the coupon information among the transferred information. It is determined whether to include in the watermarking image or to include the coupon generation information obtained by processing the location information in which the coupon information is stored in the watermarking image (430).

If the watermarking image generation system 100 does not directly include coupon generation information in the watermarking image (435), the watermarking image generation system 100 generates a coupon delivered from the watermarking coupon providing server 105. After storing the information in a storage space on the wired or wireless Internet accessible by the wireless terminal of the coupon client 110 (440), the water processing information of the location information on the wired and wireless Internet where the coupon generation information is stored watermarked A marking image is generated (445). The location information on the coupon generation information watermarked on the watermarking image through the above process is used as reference information for the wireless terminal to access the coupon information stored on the wired / wireless internet.

On the other hand, if the watermarking image generation system 100 wants to generate a watermarking image including coupon generation information directly processed coupon information (450), the watermarking image generation system 100 is based on personalized coupon generation information The wireless terminal of the coupon client 110 obtains the wireless coupon presented from the coupon generation information watermarked in the watermarking image by referring to the included wireless terminal information or the wireless terminal information obtained from the mobile communication system 125. It is checked whether it can be generated (455).

For example, not all types of wireless terminals on the market can generate the wireless coupon presented by the present invention. If the wireless coupon proposed by the present invention is a wireless coupon in the form of a barcode as in the embodiment of the present invention, almost all wireless terminals on the market can generate the wireless coupon from the watermarking image. However, if the wireless coupon proposed by the present invention is a wireless coupon in the form of a sound or a wireless coupon that is not standardized, not all wireless terminals in the market can generate a wireless coupon. Accordingly, the watermarking image generation system 100 may directly generate the wireless coupon according to the characteristics of the wireless coupon and the penetration rate of the wireless terminal supporting the wireless coupon.

If the wireless terminal of the coupon client 110 can generate the wireless coupon proposed by the present invention from the watermarking image (460), the watermarking image generation system 100 is provided from the watermarking coupon providing server 105 The watermarking image is generated by directly processing the coupon generation information (465).

On the other hand, the wireless terminal of the coupon client 110 can not generate a wireless coupon presented by the present invention from the watermarking image, or the wireless terminal of the coupon client 110 to be used by the policy of the watermarking image generating system 100 If the coupon is generated directly (470), the watermarking image generation system 100 processes the coupon generation information provided from the watermarking coupon providing server 105 to generate a wireless coupon that can be used in the wireless terminal of the coupon client 110 In operation 480, the wireless coupon generated as described above is stored in the coupon D / B 305 mounted in the wireless coupon server 300 on the wired / wireless Internet accessible by the wireless terminal of the coupon client 110 (480). ). In operation 485, the wireless terminal of the coupon client 110 generates a watermarking image by processing location information on the wired / wireless internet that can be accessed through the wired / wireless internet.

The watermarking image generated through the above process is transferred to the watermarking coupon providing server 105 providing a coupon providing screen to the coupon client 110 (490), and the watermarking coupon providing server 105 is The watermarked image transmitted as described above is output to the coupon client 110 through the coupon providing screen of the coupon client 110 (495).

Figure 5 recognizes the watermarked image output on the coupon providing screen through a digital camera mounted on the wireless terminal, and interprets the coupon generation information included in the watermarked image watermarked through the watermarking image coupon agent Is a simple flow chart for creating and storing wireless coupons that can be used in stores on and offline.

According to the present invention, after the watermarking image coupon agent mounted on the wireless terminal generates the wireless coupon, a certain time difference may be required until the step of using the wireless coupon. Therefore, the wireless coupon generated by the watermarking image coupon agent is stored in a storage space on the wireless terminal and the wired / wireless internet. That is, when the wireless coupon generated by the watermarking image coupon agent may be stored in the wireless terminal, and there is not enough wireless terminal storage space or when the wireless coupon is to be stored in the wireless coupon server 300 by policy. The wireless coupon generated by the watermarking image coupon agent is a coupon D / B of the wireless coupon server 300 linked with the wired / wireless internet and the mobile communication system 125 accessible by the wireless terminal of the coupon client 110. Stored at 305.

Of course, if the watermarking image generation system 100 previously generated the wireless coupon in the step of generating the watermarking image, the wireless coupon is a wireless terminal by downloading the wireless coupon in the step of generating the wireless coupon by the watermarking image coupon agent It may be stored internally, or may be stored and used as it is in the coupon D / B 305 of the wireless coupon server 300.

Hereinafter, the watermarking image output on the coupon providing screen is recognized through a digital camera mounted on the wireless terminal through FIG. 5, and the watermarking image coupon agent interprets the watermarked image included in the recognized watermarking image. The process of generating and storing wireless coupons that can be used in stores on and offline will be briefly described. 5 is a brief description of a process of selecting and processing a specific method from the above-described various methods, and the watermarking image coupon processing method proposed by the present invention includes two or more of the various methods described above. Includes all combined and combined methods.

The watermarking coupon providing server 105 displays the watermarking image output on the coupon providing screen included in the web browser or banner advertisement of the coupon client 110 through the digital camera mounted on the wireless terminal. When photographing (500), the watermarked image photographed as described above is temporarily stored in the wireless terminal, and the watermarking image coupon agent mounted on the wireless terminal confirms the validity of the watermarked image (505).

In the above process, the validity checking process of the watermarking image presented by the present invention is to confirm whether the image image information recognized by the digital camera mounted on the wireless terminal takes the form of the watermarking image proposed by the present invention. will be. That is, the watermarking information suggested by the present invention is included in the image image photographed and recognized by the digital camera, or the watermarking information is not included at all, or copyright information other than the watermarking information suggested by the present invention. This is to check whether the image includes watermarking information.

If the watermarking image image information input and stored in the wireless terminal through the process is not valid (510), the watermarking image coupon agent deletes the image image information (515), and then the watermarking image through the digital camera. Take a picture again and repeat the process of temporarily storing in the digital storage medium inside the wireless terminal.

On the other hand, if the watermarking image input as described above satisfies the condition as the watermarking image proposed by the present invention and the validity is confirmed (520), the watermarking image coupon agent interprets the watermarking image captured and input as described above. By checking whether the coupon generation information can be extracted according to the method of the present invention (525). That is, even if the watermarking image includes the coupon generation information presented by the present invention, it is determined whether the coupon generation information can be accurately extracted due to distortion or damage of the monitor screen of the coupon client side. In particular, the above process includes checking whether coupon generation information can be extracted when a watermarking image is provided through a printing medium such as paper rather than a monitor screen.

If the watermarking image coupon agent cannot extract coupon generation information from the watermarking image according to the method of the present invention (530), after the watermarking image coupon agent deletes the image image information (515), The process of taking a watermarked image through a digital camera and temporarily storing the watermarked image in a digital storage medium inside the wireless terminal is repeated.

On the other hand, if the watermarking image can extract the coupon generation information according to the method proposed by the present invention through the above process (535), the watermarking image coupon agent to generate the watermarked image to generate the wireless coupon proposed by the present invention The generation system 100 extracts coupon generation information included by watermarking the watermarking image (540).

When the coupon generation information included in the watermarking image generation system 100 by watermarking the watermarking image is extracted through the above process, the watermarking image coupon agent is configured to generate a watermarking image generation system from the extracted coupon generation information. In operation 545, the wireless coupon is generated according to the characteristic of the coupon generation information included through the process of FIG.

In the present invention, the wireless terminal recognizes the watermarking image of the coupon providing screen through a digital camera and generates the wireless coupon through the watermarking image coupon agent, the watermarking image generating system 100 through the process of Figure 4 It depends on how you generate the watermarked image.

For example, if the watermarking image generating system 100 generates a watermarking image including personal information such as member information, the watermarking image coupon agent mounted on the wireless terminal may validate the watermarking image through the corresponding member information. Check and generate a wireless coupon including personal information. Of course, even when the watermarking image generating system 100 generates a watermarking image without including the member information, the watermarking image coupon agent mounted on the wireless terminal may be an IC chip or a mobile communication system 125 mounted on the wireless terminal. The wireless coupon including personal information of the coupon client 110 may be generated through the wireless terminal subscriber information obtained from the wireless terminal subscriber information.

In addition, for example, if the watermarking image generating system 100 has generated a watermarking image including coupon generation information that directly processes the coupon information, the watermarking image coupon agent mounted on the wireless terminal may be configured from the watermarking image. The wireless coupon may be generated through the obtained coupon generation information. On the other hand, if the watermarking image generating system 100 generates a watermarking image including location information in which coupon generation information is stored, the watermarking image coupon agent mounted on the wireless terminal is located at the coupon generation information position on the wired / wireless Internet. After the access, the coupon information may be obtained to generate a wireless coupon.

In addition, for example, the watermarking image generating system 100 previously generates a wireless coupon that can be used in the wireless terminal through the coupon generation information, stores the coupon in the coupon D / B 305 of the wireless coupon server 300, and the corresponding position. If the information is included in the watermarking image, the watermarking image coupon agent mounted on the wireless terminal may download and use the wireless coupon in the step of using the wireless coupon.

When the wireless coupon proposed by the present invention is generated through the above process, the watermarking image coupon agent determines a location to store the wireless coupon (550).

If the watermarking image coupon agent determines to store the generated wireless coupon inside the wireless terminal (555), the watermarking image coupon agent stores the wireless coupon generated through the process in a storage space inside the wireless terminal. (560).

On the contrary, if the watermarking image coupon agent determines to store the generated wireless coupon in the coupon D / B 305 of the wireless coupon server 300 other than the wireless terminal (565), the generated wireless coupon is the coupon client. It is transmitted to the wireless coupon server 300 that is linked to the wired and wireless Internet and the mobile communication system 125 accessible by the wireless terminal of 110 and stored in the coupon D / B 305 (570), watermarked image The coupon agent generates wireless coupon location information of the wired / wireless internet and the mobile communication system 125 in which the wireless coupon is stored and stores it in the wireless terminal.

As described above, when the wireless coupon is stored in the wireless coupon server 300 interworking with the wireless terminal and the wired / wireless Internet or the mobile communication system 125 as described above, the watermarking image coupon agent may output the wireless coupon immediately. An output menu is generated (575).

6 is a simple flowchart illustrating a step of outputting a wireless coupon generated and stored by a watermarking image coupon agent mounted on a wireless terminal of the coupon client 110 to the wireless terminal and using the wireless coupon collection system 120.

Coupon client 110 is generated through the process as shown in Figure 5 and the wireless coupon output menu for using the wireless coupon stored in the wireless coupon server 300, which is interlocked with the wireless terminal inside and wired or wireless Internet or mobile communication system 125 If the corresponding wireless coupon is selected in (600), the watermarking image coupon agent is a wireless coupon server that is linked with the wired or wireless Internet and mobile communication system 125 or whether the wireless coupon selected by the coupon client 110 exists in the wireless terminal It is checked whether the coupon is stored in the coupon D / B 305 (300) (605).

If the wireless coupon selected as described above is stored in the wireless terminal (610), the watermarking image coupon agent extracts the wireless coupon stored in the wireless terminal (615).

On the other hand, if the selected wireless coupon is stored in the wireless coupon server 300 linked with the wired / wireless internet and the mobile communication system 125 (620), the watermarking image coupon agent wireless coupon server 300 corresponding to the selected wireless coupon Extract the wireless coupon location information for the coupon D / B 305 of (625), through the extracted wireless coupon location information to access and use the coupon D / B (305) of the wireless coupon server 300 In operation 630, the wireless coupon is downloaded to the wireless terminal.

The watermarking image coupon agent is extracted from the wireless coupon extracted inside the wireless terminal through the above process, or from the coupon D / B 305 of the wireless coupon server 300 linked to the wired / wireless internet and the mobile communication system 125. In operation 635, the downloaded wireless coupon is output to the wireless terminal of the coupon client 110.

When the wireless coupon extracted from the watermarking image is output to the wireless terminal as described above, the coupon client 110 satisfies the condition for using the wireless coupon. Accordingly, the coupon client 110 transmits the coupon information output to the wireless terminal to the wireless coupon collection system 120, the wireless coupon collection system 120 generates the watermarked image through the network the coupon information delivered as described above The system 100 or the watermarking coupon providing server 105 may be transferred to a coupon issuing agency such as to retrieve the corresponding wireless coupon (640).

According to the present invention, the watermarking image generation system on the wired and wireless Internet generates a watermarking image including the coupon generation information and outputs the watermarking image on the coupon providing screen of the coupon client via the watermarking coupon providing server, and is output on the coupon providing screen. Recognize the watermarking image through a digital camera mounted on the wireless terminal, and extract the coupon generation information included in the watermarking image by watermarking the recognized watermarking image through a watermarking image coupon agent for use in stores on and offline By generating and storing a wireless coupon and outputting the wireless coupon extracted and stored as described above to a wireless terminal, it is possible to escape the form of receiving a wireless coupon like the Internet coupon on the existing wired line up to now, Various awards from wireless coupon providers There is an advantage that you can automatically receive coupons for products and services more conveniently.

In addition, by using a watermarking image, there is an advantage that the generation and collection of coupons more safely.

Claims (2)

Means for watermarking (or encrypting) the coupon information to generate a watermarking (or encrypting) image; And Means for providing the generated watermarking (or encryption marking) image to a client terminal. The method of claim 1, wherein the coupon information, A coupon providing system using watermarking (or encryption marking), characterized in that it comprises at least one coupon, ticket, gift certificate, discount coupon.

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