KR20070006196A - Cell broadcasting service system using digital multimedia broadcasting and method of cell broadcasting service therefor - Google Patents

Abstract

A CBS(Cell Broadcasting Service) system and method using DMB(Digital Multimedia Broadcasting) are provided to allow a DMB viewer to personally participate in a DMB program using a mobile communication function of a DMB terminal by integrating a DMB system and a CBS system. A broadcasting information database storing program information, broadcasting information messages, broadcasting time information and cell information about at least one DMB program broadcasted through a predetermined DMB system is maintained(512). The broadcasting information messages include callback information. A broadcasting information message to be broadcasted and cell information corresponding to the broadcasting information message are extracted with reference to the broadcasting information database(514,515). The extracted broadcasting information message is transmitted to a predetermined CBS system(516). The CBS system broadcasts the broadcasting information message to at least one DMB terminal located in the area corresponding to the cell information(518). When the DMB terminal that has received the broadcasting information message accepts a callback request for the broadcasting information message from a user(520), the DMB terminal is connected to a predetermined server corresponding to the callback information(521).

Description

CELL BROADCASTING SERVICE SYSTEM USING DIGITAL MULTIMEDIA BROADCASTING AND METHOD OF CELL BROADCASTING SERVICE THEREFOR}

1 is a diagram illustrating a network configuration of an entire system for implementing a method for providing a mobile phone broadcasting service using DMB broadcasting according to an embodiment of the present invention.

Figure 2 is a block diagram showing the configuration of a mobile telephone broadcasting system according to an embodiment of the present invention.

3 is a diagram illustrating a structure of a broadcast information database in which program information, broadcast information messages, broadcasting time information, and cell information are recorded according to an embodiment of the present invention.

4 is a diagram illustrating a structure of a callback information database in which subscriber information and callback access information are recorded according to another embodiment of the present invention.

5 is a flowchart illustrating a flow of a method for providing a mobile phone broadcasting service using DMB broadcasting according to an embodiment of the present invention.

6 is a flowchart illustrating a method of providing a mobile phone broadcasting service using DMB broadcasting according to another embodiment of the present invention.

<Explanation of symbols for main parts of the drawings>

200: mobile phone broadcasting system 210: broadcasting information database

220: information extraction unit 230: broadcasting control unit

240: first communication module 250: second communication module

280: callback connection information unit 290: callback information database

The present invention relates to a mobile telephone broadcasting system and method using digital multimedia broadcasting (DMB) broadcasting, and more particularly, to a broadcast information message associated with a predetermined DMB broadcasting program using one or more DMB broadcasting services using a CBS (Cell Broadcasting System). When broadcasting to a terminal and receiving a callback request from the DMB terminal user, by controlling the connection between the DMB terminal and a predetermined server associated with the DMB broadcasting program, the DMB terminal user can directly participate in the broadcasting. The present invention relates to a mobile telephone broadcasting system and a method thereof.

Digital multimedia broadcasting, or DMB (Digital Multimedia Broadcasting), is a broadcasting service that digitally modulates various multimedia signals such as voice and video and provides them to a mobile terminal or a receiver for a vehicle. DMB is based on DAB (Digital Audio Broadcasting), a technology for digital radio, and a multimedia broadcasting concept has been added to it to send additional data such as video, weather, news, and location.

DMB broadcasting can be provided by the user mainly using a mobile terminal, so mobile reception is possible so that the user can broadcast in high quality and high quality of CD or DVD level through the portable terminal or car receiver regardless of time and place. As it can enjoy, it is attracting attention as next-generation broadcast.

With the development of various communication technologies, broadcast viewers of today want to participate directly in broadcasting, and they want to obtain various information related to the currently broadcast program in real time. For example, if the broadcast program you are currently watching is a quiz program, you want to take a quiz with the performer, and if the broadcast program you are watching is a drama, you get information about the clothes worn by the heroine of the drama. I want to buy clothes on the spot.

Such viewers' participation in real-time broadcasting is expected to be realized when the digital broadcasting service is implemented in earnest, but is not currently implemented in the DMB broadcasting service, which is a kind of digital broadcasting. In addition, although most users are provided with the DMB broadcasting service through a mobile communication terminal having a built-in DMB receiving module, the DMB broadcasting is used separately as the DMB broadcasting service and the mobile communication service is separately used as the mobile communication service. No other synergies can be expected in the convergence of services.

In accordance with the above problems, by providing the DMB broadcast service by integrating the mobile communication function of the DMB terminal with the broadcast reception function, DMB broadcast viewers can participate in the broadcast in real time and various information about the broadcast program that the DMB terminal is watching The development of two-way broadcasting communication technology through the convergence of communication and broadcasting, which can be provided on the fly, is required.

The present invention has been made to improve the prior art as described above, by integrating and operating a Digital Multimedia Broadcasting (DMB) system and a Cell Broadcasting Service (CBS) system, the DMB broadcast viewer using a mobile communication function of the DMB terminal An object of the present invention is to provide a mobile telephone broadcasting system using DMB broadcasting and a method for directly participating in a DMB broadcasting program.

Also, the present invention transmits a broadcast information message including callback information for a predetermined server associated with a DMB broadcast program to a DMB terminal, whereby a user of the DMB terminal receiving the broadcast information message attempts to call back the message. An object of the present invention is to provide a mobile telephone broadcasting system and method using the DMB broadcasting, which can participate in the DMB broadcasting program only by an operation.

In addition, the present invention calculates and stores callback access information according to the number of times a DMB terminal user receiving a broadcast information message attempts to callback the message, thereby providing more diverse broadcast information to a good broadcast participant with frequent callback requests. An object of the present invention is to provide a mobile telephone broadcasting system using the DMB broadcasting and a method thereof.

In order to achieve the above object and to solve the problems of the prior art, a method for providing a mobile phone broadcasting service using DMB broadcasting according to the present invention is provided to one or more DMB broadcasting programs broadcast through a predetermined digital multimedia broadcasting (DMB) broadcasting system. Maintaining a broadcast information database in which program information, broadcast information message, broadcasting time information, and cell information are recorded, wherein the broadcast information message includes callback information; Extracting, from the one or more broadcasting time information, the broadcasting information message of which the broadcasting time has arrived and the cell information corresponding to the broadcasting information message by referring to the broadcasting information database; Transmitting the extracted broadcast information message to a predetermined CBS (Cell Broadcasting Service) system to control the CBS system to broadcast the broadcast information message to one or more DMB terminals located in an area corresponding to the cell information; The DMB terminal receiving the broadcast information message is connected to a predetermined server corresponding to the callback information when receiving a callback request for the broadcast information message from a user.

Digital Multimedia Broadcasting (DMB) referred to herein includes satellite DMB or terrestrial DMB.

In addition, CBS (Cell Broadcasting Service) referred to herein refers to a mobile phone broadcasting service capable of simultaneously broadcasting (broadcasting) specific information to a plurality of mobile communication terminals in real time. CBS can be effectively used as a mass marketing tool as an advantage of providing real-time information to a plurality of subscribers at the same time as compared to a short messaging service (SMS).

CBS basically transmits a message by one-to-multipoint multicasting, and causes relatively less load on the network than the SMS method. In addition, it is possible to provide a real-time information service, location-based information service centered on the base station.

Hereinafter, with reference to the accompanying drawings will be described an embodiment of the present invention;

1 is a diagram illustrating a network configuration of an entire system for implementing a method for providing a mobile phone broadcasting service using DMB broadcasting according to an embodiment of the present invention.

The entire system for implementing a method for providing a mobile phone broadcasting service using DMB broadcasting according to an embodiment of the present invention includes a mobile phone broadcasting system 110, a CBS system 120, a DMB broadcasting system 130, and a DMB terminal 140. ), An Automatic Response System (ARS) server 161, a Wireless Application Protocol (WAP) server 162, and a WEB server 163.

The mobile phone broadcasting system 110 is network-connected with the DMB broadcasting system 130 and the CBS system 120 through the first communication network 151, and the DMB broadcasting system 130 is a DMB terminal through the third communication network 153. In step 140, a DMB broadcasting service is provided. In addition, the CBS system 120 may be connected to the DMB terminal 140, the ARS server 161, the WAP server 162, and the WEB server 163 through the second communication network 152. In addition, the mobile phone broadcasting system 110 may be connected to the DMB terminal 140, the ARS server 161, the WAP server 162, and the WEB server 163 through the second communication network 152.

The DMB broadcasting system 130 may be implemented as a server of a broadcasting station or a communication company that performs a DMB broadcasting service. The DMB broadcasting system 130 may include both a satellite DMB broadcasting system and a terrestrial DMB broadcasting system.

The CBS system 120 may be implemented as a predetermined mobile communication company server capable of simultaneously broadcasting a predetermined message to one or more mobile communication terminals. In addition, the CBS system 120 may be implemented by being included in the mobile telephone broadcasting system 110 of the present invention.

The ARS server 161 stores and maintains various types of information about a DMB broadcast program by voice, and when the user connects to the DMB terminal 140 according to a callback request of the user of the DMB terminal 140, the user may search for necessary information by voice. And retrieve the corresponding information and provide it to the user by voice.

The WAP server 162 is a server that provides an architecture for a mobile computer that can connect to all wireless networks including GSM, TDMA, CDMA, CDPD, and the like. The WAP server 162 may be implemented as a mobile carrier server.

The WEB server 163 is a server providing a predetermined website associated with the DMB broadcasting program, and may be implemented by synchronizing with the WAP server 162 or interworking with the WAP server 162.

The ARS server 161, the WAP server 162, and the WEB server 163 described above may be directly connected to the DMB terminal 140 through the second communication network 152 or through the second communication network 152. It may be connected to the DMB terminal 140 via the mobile phone broadcasting system 110.

The first communication network 151 is a network connection means of the mobile telephone broadcasting system 110, the DMB broadcasting system 130, and the CBS system 120. The first communication network 151 may be implemented by wired or wireless Internet. In addition, the first communication network 151 may include both a CDMA 1x or EV-DO mobile communication network, a Bluetooth network, and a communication network that can be serviced in the future, such as a portable Internet and VoIP.

The second communication network 152 is a communication means for performing the connection between the CBS system 120 and the DMB terminal 140, the ARS server 161, the WAP server 162, and the WEB server 163. A mobile communication network that supports one or more of a CDMA, WCDMA, ALL IP, GSM, GPRS, and all existing mobile communication-related access methods. In addition, when used as a connection means of the CBS system 120 and the ARS server 161, the WAP server 162, and the WEB server 163, the second communication network 152, as well as the public switched telephone network (PSTN) connection, It can support all the connection methods for VoIP call connection. In addition, the second communication network 152 may perform a connection between the mobile telephone broadcasting system 110 and the DMB terminal 110, the ARS server 161, the WAP server 162, and the WEB server 163.

The third communication network 153 is a communication means for the DBM broadcasting system 130 to provide a DMB broadcasting service to the DMB terminal 140, and includes all of the DMB communication networks supporting communication protocols according to satellite DMB or terrestrial DMB. Can be implemented.

The DMB terminal 140 includes a satellite DMB module or a terrestrial DMB module for receiving DMB broadcasts. In addition, the DMB terminal 140 includes a predetermined mobile communication module. That is, the DMB terminal 140 is a mobile communication terminal capable of receiving DMB broadcasting, and includes a personal digital assistant (PDA), a cellular phone, a personal communication service (PCS) phone, and a hand-held PC equipped with a predetermined DMB module. PC), CDMA-2000 (1X, 3X) phones, WCDMA (Wideband CDMA) phones, Dual Band / Dual Mode phones, GSM (Global Standard for Mobile) phones, Mobile Broadband System (MBS) phones , Laptop computers and the like.

The mobile phone broadcasting system 110 controls the broadcast information message for a predetermined broadcast program provided to the DMB terminal 140 to be transmitted to the DMB terminal through the CBS system 120 through the DMB broadcasting system 130. The configuration and operation of the mobile telephone broadcasting system 110 will be described in more detail with reference to FIG. 2.

2 is a block diagram showing the configuration of a mobile telephone broadcasting system according to an embodiment of the present invention.

Mobile phone broadcasting system 200 according to an embodiment of the present invention is a broadcast information database 210, information extraction unit 220, broadcasting control unit 230, the first communication module 240, the second communication module ( 250, a callback information database 280, and a callback connection information unit 290.

The mobile telephone broadcasting system 200 is networked with the CBS system 271 and the DMB broadcasting system 271 through the first communication network 261. In addition, the mobile phone broadcasting system 200 may be connected to the CBS system 271 and the DMB terminal 273 through the second communication network 262. The DMB broadcasting system 272 provides a DMB broadcasting service to the DMB terminal 273 through the third communication network 263.

The broadcast information database 210 records program information, broadcast information messages, broadcasting time information, and cell information about one or more DMB broadcast programs broadcast through the DMB broadcasting system 272, respectively. . The broadcast information message includes callback information including a telephone number or a uniform resource locator (URL) corresponding to an ARS server, a WAP server, or a WEB server associated with the program information.

The program information, the broadcast information message, the broadcasting time information, and the cell information recorded in the broadcast information database 210 may be provided from the DMB broadcast system 272 or the server of the broadcaster that produced the program.

The program information, the broadcast information message, the broadcasting time information, and the cell information recorded in the broadcast information database 210 will be described in detail with reference to FIG. 3.

3 is a diagram illustrating a structure of a broadcast information database in which program information, broadcast information messages, broadcasting time information, and cell information are recorded according to an embodiment of the present invention.

As shown in FIG. 3, a broadcast information message, broadcasting time information, and cell information are recorded in the broadcast information database 300 corresponding to each of the one or more DMB broadcast program information.

The program information includes various information such as a program title for identifying each DMB broadcast program provided to the DMB terminal 273 through the DMB broadcast system 272.

The broadcast information message includes predetermined broadcast event and callback information corresponding to the respective program information. The broadcast event may be created by each DMB broadcast program producer. For example, as shown in FIG. 3, a broadcast event corresponding to program information "Find a star" may be set as a broadcast event "Find a Hong-chul in COEX and take a photo together to apply for the event". .

In other words, the program makers look to the viewers watching the DMB program titled "Find a star" in order to induce the viewers to actively participate in the broadcast. If you take a picture and send it to a predetermined server, you can set an event to pay the prize through a lottery. The set broadcast event is included in a broadcast information message and recorded in the broadcast information database 300.

The broadcast information message further includes callback information. The callback information includes a network address for a predetermined server to which the DMB terminal can access or a telephone number for accessing a voice-based system such as ARS / IVR when the DMB terminal user makes a callback request for the broadcast event. Can be.

In the above example, the user of the DMB terminal finds a picture with Roh Hong-chul in COEX, and then transmits the picture to a predetermined server by requesting a callback to the broadcast information message. At this time, the server may be a WEB server of a broadcaster that has produced a DMB broadcast program "Find a star" or a WAP server of a predetermined mobile communication company including a site of the DMB broadcast program. Therefore, the callback information may be implemented as the network address of the WEB server or the WAP server as in the above case "204.8.3.12".

The broadcast time information includes information on time of broadcasting the broadcast information message to one or more DMB terminals. That is, according to an embodiment of the present invention, while a DMB broadcast program is being broadcast, a broadcast information message related to the program may be transmitted to the DMB terminal to induce viewers to participate more actively. Therefore, the broadcasting time information is preferably set corresponding to the time when the broadcast program corresponding thereto is actually broadcast. However, the broadcasting time information may be set in more various ways including a time other than the broadcasting time according to the intention of the program producer.

The cell information includes information about a predetermined area where a broadcast information message is broadcast. The mobile phone broadcasting system 200 of the present invention may broadcast the broadcast information message to one or more DMB terminals through the CBS system 271. That is, instead of transmitting the broadcast information message to the DMB terminal corresponding to the specific mobile phone number, the broadcast information message may be broadcasted to the DMB terminal located in the predetermined area through the CBS system 271. The predetermined zone may be variously set according to characteristics of a broadcast program corresponding to cell information.

In the example of the program information "Find a star", since the broadcast event is set to take a picture with No Hong-cheol located in COEX, it is possible to set a region of the COEX area as an area to broadcast the broadcast information message. Accordingly, the cell information may be set as "COEX 1 zone, COEX 2 zone, COEX 3 zone." The cell information may be set in various ways according to local information according to the status of the base station of each mobile communication company.

In FIG. 2, the information extracting unit 220 refers to the broadcasting information database 210, and among the one or more broadcasting time information recorded, the broadcasting information message in which the broadcasting time arrives and the cell information corresponding to the broadcasting information message. Extract

That is, the information extracting unit 220 compares the current time and broadcasting time information, respectively, and identifies broadcasting time information that is the same as the current time, and broadcasts a broadcast information message and cell information corresponding to the identified broadcasting information. Extracted from the database 210 respectively.

The information extracting unit 220 may extract the broadcast information message and the cell information when the broadcast time arrives as described above, and receive a command for extracting the broadcast information message and the cell information from a predetermined external server or select a user. In accordance with the present invention, the broadcast information message and cell information may be extracted.

The broadcasting control unit 230 transmits the broadcast information message and the cell information extracted by the information extraction unit 220 to the CBS system 271, so that the CBS system 271 is located in one or more DMB terminals located in the area corresponding to the cell information. Control to broadcast the broadcast information message. The broadcasting control unit 230 transmits the broadcast information message and cell information to the CBS system 271 through the first communication module 240.

The first communication module 240 communicates with the CBS system 271 and the DMB broadcasting system 272 through the first communication network 261. For the above operation, the first communication module 240 may be implemented including a modem for wired and wireless Internet access. In addition, the first communication module 240 may include various communication modules according to the implementation method of the first communication network 261.

For example, the first communication module 240 may include any one or more of a local area network (LAN) connection modem, a serial, a universal serial bus (USB), an infrared (IR) communication unit, a Bluetooth communication unit, or a mobile communication interface unit. The mobile communication interface may be connected to a public switched telephone network (PSTN) as well as at least one of code division multiple access (CDMA), WCDMA, ALL IP, GSM, GPRS, and all existing mobile communication-related access methods. It can be implemented to support one or more of the call control protocol for VoIP call connection, such as H.323, Message Gateway Control Protocol (MGCP), Session Initiation Protocol (SIP), or Megaco.

The second communication module 250 communicates with the CBS system 271, the DMB broadcasting system 272, or the DMB terminal 273 through the second communication network 262. The second communication module can support one or more of code division multiple access (CDMA), WCDMA, ALL IP, GSM, GPRS, and all existing mobile communication-related access methods for communication with the DMB terminal 273. It can be implemented including all mobile communication modules.

In addition, the second communication module 250 may include any one or more of an internet access modem, a local area network (LAN) connection modem, a serial, a universal serial bus (USB), an infrared (IR) communication unit, or a Bluetooth communication unit. It may be implemented to support one or more protocols of call control protocols for VoIP call connection such as H.323, Message Gateway Control Protocol (MGCP), Session Initiation Protocol (SIP), or Megaco.

Upon receiving the broadcast information message and cell information from the mobile phone broadcasting system 200, the CBS system 271 broadcasts the broadcast information message to one or more DMB terminals located in an area corresponding to the cell information.

Upon receiving the broadcasted broadcast information message, the DMB terminal 273 displays the broadcast information message to the user. When receiving a callback for the broadcast information message from the user, the DMB terminal 273 attempts to connect to a predetermined server corresponding to the callback information with reference to the callback information included in the broadcast information message.

For example, in the example of the program information "Find a star," when the user of the DMB terminal 273 takes a picture with Roh Hong-cheol in COEX and requests a callback, the DMB terminal 273 displays the picture as the callback information ". Send to the server corresponding to 204.8.3.12 ". After the user transmits the picture, the user may continue watching the DMB broadcast program “Find a star” and check whether the picture wins the event.

As in the above example, when the DMB broadcast program proceeds in an event format for a predetermined region, the mobile telephone broadcasting system 200 using the DMB broadcast according to the present invention may be usefully used. That is, by providing an event for a broadcast program in real time to an unspecified number of DMB viewers located in a specific area, and receiving a corresponding callback of the viewer in real time, the DMB broadcast viewer participates in the broadcast in real time, You can enjoy it.

In addition, the mobile phone broadcasting system 200 using the DMB broadcasting according to the present invention can be effectively applied to the missing child broadcasting. Referring to FIG. 3, when the current broadcast program is a lost child program called "Lost Children," the mobile phone broadcasting system 200 may report a "one who has seen a child currently broadcasting" corresponding to the program. Broadcast message to the plurality of DMB terminals through the CBS system 271.

The cell information corresponding to the broadcast information message may be set corresponding to the area where the lost child occurred. For example, when the location of the lost child is Seohyeon-dong, Bundang-gu, the cell information may be set as "Seonghyeon 4 zone, Seohyeon 5 zone."

When one of the DMB terminal users located in Seohyeon-dong, Bundang-gu, who received the broadcast information message from the mobile phone broadcasting system 200 through the CBS system 271, detects a child that is similar to the picture of the child being broadcasted, Missing a report can be requested by requesting a callback for the broadcast information message. In this case, the callback information included in the broadcast information message may be a telephone number of the MIA center of the National Police Agency.

In addition, the callback information may be a server or a broadcaster server of the MIA Center of the National Police Agency, the DMB terminal user who finds the missing child can take a picture of the child suspected of missing and send it to the server through a callback request. In this case, it is possible to check whether the child of the parent or the program manager is looking directly through the picture, it is possible to find the missing child more precisely and effectively than the existing method of reporting the lost child.

As such, according to the mobile phone broadcasting system 200 of the present invention, the DMB terminal user can more easily participate in real time in the DMB broadcasting program being viewed through the DMB terminal, and can also check the participation result during the broadcasting. The effect of enabling the user to participate more actively in the broadcast can be obtained.

According to another embodiment of the present invention, the mobile telephone broadcasting system 200 receives a callback signal from the DMB terminal 273, records the callback connection information of the DMB terminal 273 in a database, and corresponds to the callback signal. The connection between the predetermined server and the DMB terminal 273 can be controlled.

For the above operation, the mobile phone broadcasting system 200 may further include a callback information database 280 and a callback connection information unit 290.

The callback information database 280 may record subscriber information for one or more DMB terminal users and callback access information corresponding to the subscriber information. The subscriber information and callback access information recorded in the callback information database 280 will be described in detail with reference to FIG. 4.

4 is a diagram illustrating a structure of a callback information database in which subscriber information and callback access information are recorded according to another embodiment of the present invention.

The callback information database 400 may record subscriber information about one or more DMB terminal users. The subscriber information means information on a DMB terminal user who subscribes to a mobile phone broadcasting service using DMB broadcasting according to an embodiment of the present invention. The subscriber information may include a subscriber name and a mobile phone number of the DMB terminal of the subscriber.

Callback access information may be recorded in the callback information database 400 corresponding to the subscriber information. The callback access information refers to information on a callback requested by a DMB terminal user who has received a broadcast information message from the mobile phone broadcasting system 200 in response to the broadcast information message. The callback access information may include callback information included in the broadcast information message and a callback time when the user of the DMB terminal requests a callback.

In addition, the callback access information is recorded in the callback information database 400 including not only callback information and callback time as shown in FIG. 4, but also a callback request probability for the total number of callback requests or the number of received broadcast information messages. May be

As described above, the mobile telephone broadcasting system 200 receives the callback signal from the DMB terminal broadcasting the broadcast information message, records the callback connection information, and establishes a connection between the predetermined server corresponding to the callback signal and the DMB terminal. By controlling, callback connection statistics for the DMB terminal user can be calculated. The callback access statistics may be used as marketing information useful to an operator operating a mobile phone broadcasting system 200 or a producer of a broadcast program.

5 is a flowchart illustrating a flow of a method for providing a mobile phone broadcasting service using DMB broadcasting according to an embodiment of the present invention.

According to an embodiment of the present invention, a DMB terminal user watches a predetermined DMB broadcast program through the DMB terminal (step 511). The mobile telephone broadcasting system maintains a broadcasting information database in which program information, broadcasting information messages, broadcasting time information, and cell information about one or more DMB broadcasting programs broadcast through a predetermined DMB broadcasting system are recorded, respectively (step 512). )). In step 512, the broadcast information message includes callback information consisting of a URL or a telephone number for a predetermined server.

The mobile phone broadcasting system detects broadcasting time information of the one or more broadcasting time information that the broadcasting time arrives from the broadcasting information database (step 513). When the broadcasting time information at which the time arrives is detected, the mobile telephone broadcasting system extracts a broadcasting information message corresponding to the detected broadcasting time information from the broadcasting information database (step 514), and the broadcasting is performed. Cell information corresponding to the information message is further extracted from the broadcast information database (step 515).

The mobile telephone broadcasting system transmits the extracted broadcast information message and cell information to a predetermined CBS system (step 516), and the CBS system receives the broadcast information message and cell information and receives an area corresponding to the cell information. And base station information corresponding to the region (step 517). The CBS system broadcasts the broadcast information message to one or more DMB terminals located in a predetermined area corresponding to the read cell information (step 518).

The DMB terminal located in the region corresponding to the cell information receives the broadcast information message (step 519). When the DMB terminal receiving the broadcast information message receives a callback request for the broadcast information message from the user (step 520), the DMB terminal establishes a connection with a predetermined server corresponding to the callback information included in the broadcast information message. Perform (step 521).

Through the connection between the DMB terminal and the server, the user of the DMB terminal may participate in a DMB broadcast program viewed in response to the broadcast information message in real time.

6 is a flowchart illustrating a flow of a method for providing a mobile phone broadcasting service using DMB broadcasting according to another embodiment of the present invention.

According to another exemplary embodiment of the present invention, a method for providing a mobile phone broadcasting service using DMB broadcasting includes receiving a callback signal by a mobile telephone broadcasting system when a user of the DMB terminal requests a callback, and the server and the DMB according to the callback. It is characterized by controlling the connection of the terminal.

According to another embodiment of the present invention, a DMB terminal user watches a predetermined DMB broadcast program through the DMB terminal (step 611). The mobile telephone broadcasting system maintains a broadcasting information database in which program information, broadcasting information messages, broadcasting time information, and cell information for one or more DMB broadcasting programs broadcast through a predetermined DMB broadcasting system are recorded, respectively (step 612). )). In step 612, the broadcast information message includes callback information consisting of a URL or a telephone number for a predetermined server.

The mobile telephone broadcasting system detects broadcasting time information of the broadcasting time information of the one or more broadcasting time information with reference to the broadcasting information database (step 613). When the broadcasting time information at which the time arrives is detected, the mobile telephone broadcasting system extracts a broadcasting information message corresponding to the detected broadcasting time information from the broadcasting information database (step 614), and the broadcasting is performed. Cell information corresponding to the information message is further extracted from the broadcast information database (step 615).

The mobile phone broadcasting system transmits the extracted broadcast information message and cell information to a predetermined CBS system (step 616), and the CBS system receives the broadcast information message and cell information and receives a region corresponding to the cell information. And base station information corresponding to the region (step 617). The CBS system broadcasts the broadcast information message to one or more DMB terminals located in a predetermined area corresponding to the read cell information (step 618).

The DMB terminal located in the area corresponding to the cell information receives the broadcast information message (step 619). When receiving the broadcast information message, the DMB terminal receives a callback request for the broadcast information message from the user (step 620), and sends a callback according to the callback information included in the broadcast information message to the mobile phone broadcasting system. Send the requesting callback signal (step 621).

Having received the callback signal from the DMB terminal (step 622), the mobile telephone broadcasting system updates and records callback access information corresponding to subscriber information for the user of the DMB terminal in a callback information database (step 623). ). In addition to recording the callback connection information, the mobile telephone broadcasting system controls the connection between the predetermined server and the DMB terminal corresponding to the callback information of the callback signal (step 624).

Thus, the user of the DMB terminal can participate in a real-time DMB broadcast program corresponding to the broadcasting information message through the connection between the DMB terminal and the server, and the mobile telephone broadcasting system calls back the user of the DMB terminal user. Information can be usefully used as broadcast marketing materials.

The mobile telephone broadcasting service providing method using DMB broadcasting of the mobile telephone broadcasting system according to the present invention may be implemented in the form of program instructions that can be executed by various computer means and recorded in a computer readable medium. The computer readable medium may include program instructions, data files, data structures, etc. alone or in combination. Program instructions recorded on the media may be those specially designed and constructed for the purposes of the present invention, or they may be of the kind well-known and available to those having skill in the computer software arts. Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks, and magnetic tape, optical media such as CD-ROMs, DVDs, and magnetic disks, such as floppy disks. Magneto-optical media, and hardware devices specifically configured to store and execute program instructions, such as ROM, RAM, flash memory, and the like. The medium may be a transmission medium such as an optical or metal wire, a waveguide, or the like including a carrier wave for transmitting a signal specifying a program command, a data structure, or the like. Examples of program instructions include not only machine code generated by a compiler, but also high-level language code that can be executed by a computer using an interpreter or the like. The hardware device described above may be configured to operate as one or more software modules to perform the operations of the present invention, and vice versa.

While specific embodiments of the present invention have been described so far, various modifications are possible without departing from the scope of the present invention.

Therefore, the scope of the present invention should not be limited to the described embodiments, but should be defined not only by the claims below, but also by the equivalents of the claims.

According to the mobile telephone broadcasting system and method using the DMB broadcasting of the present invention, by integrating and operating the DMB system and the CBS system, the DMB broadcasting viewer can directly participate in the DMB broadcasting program using the mobile communication function of the DMB terminal; The effect can be obtained.

In addition, according to the mobile telephone broadcasting system and method using the DMB broadcasting of the present invention, by transmitting a broadcast information message including callback information for a predetermined server associated with the DMB broadcast program to the DMB terminal, The received DMB terminal user can have an effect of participating in the DMB broadcasting program only by attempting to call back the message.

In addition, according to the mobile telephone broadcasting system and method using the DMB broadcast of the present invention, the callback request by calculating and storing the callback connection information according to the number of times the user of the DMB terminal receiving the broadcast information message attempted to callback the message, etc. It is possible to obtain an effect of providing more diverse broadcasting information to these frequent good broadcast participants.

As described above, the present invention has been described by way of limited embodiments and drawings, but the present invention is not limited to the above-described embodiments, which can be variously modified and modified by those skilled in the art to which the present invention pertains. Modifications are possible. Accordingly, the spirit of the present invention should be understood only by the claims set forth below, and all equivalent or equivalent modifications thereof will belong to the scope of the present invention.

Claims (7)

In the mobile phone broadcasting service providing method, A broadcast information database in which program information, broadcast information messages, broadcasting time information, and cell information for one or more DMB broadcasting programs broadcast through a predetermined digital multimedia broadcasting (DMB) broadcasting system are recorded, respectively; Maintaining the broadcast information message including callback information; Extracting, from the one or more broadcasting time information, the broadcasting information message of which the broadcasting time has arrived and the cell information corresponding to the broadcasting information message by referring to the broadcasting information database; Transmitting the extracted broadcast information message to a predetermined cell broadcasting service (CBS) system to control the CBS system to broadcast the broadcast information message to one or more DMB terminals located in an area corresponding to the cell information; Including, When the DMB terminal receiving the broadcast information message receives a callback request for the broadcast information message from a user, the DMB terminal is connected to a predetermined server corresponding to the callback information. Way. The method of claim 1, Maintaining a callback information database in which subscriber information for at least one DMB terminal user and callback access information corresponding to the subscriber information is recorded; Receiving a callback signal from a predetermined DMB terminal among the DMB terminals receiving the broadcast information message; Updating callback access information corresponding to subscriber information of the DMB terminal that has transmitted the callback signal and recording the same in the callback information database; And Controlling access of a server corresponding to callback information of the callback signal and the DMB terminal; Mobile phone broadcasting service providing method using a DMB broadcast, characterized in that it further comprises. The method of claim 1, The server corresponding to the callback information is an ARS (Automatic Response System) server, a WAP (Wireless Application Protocol) server, or a WEB server associated with the event message information including the callback information. Broadcast service provision method. The method of claim 3, The callback information includes a telephone number corresponding to a predetermined ARS server or a Uniform Resource Locator (URL) corresponding to a predetermined WAP server or a WEB server. A computer-readable recording medium having recorded thereon a program for executing the method of any one of claims 1 to 4. In the mobile telephone broadcasting system, A broadcast information database in which program information, broadcast information messages, broadcasting time information, and cell information about one or more DMB broadcast programs broadcast through a predetermined digital multimedia broadcasting (DMB) broadcasting system are recorded; The broadcast information message includes callback information; An information extraction unit for extracting a broadcast information message of which the broadcasting time has arrived and cell information corresponding to the broadcast information message by referring to the broadcast information database; And Broadcasting control unit for transmitting the extracted broadcast information message to a predetermined CBS (Cell Broadcasting Service) system to control the CBS system to broadcast the broadcast information message to one or more DMB terminals located in the area corresponding to the cell information Including, The DMB terminal having received the broadcast information message is connected to a predetermined server corresponding to the callback information when receiving a callback request for the broadcast information message from a user. The method of claim 6, A callback information database in which subscriber information for at least one DMB terminal user and callback access information corresponding to the subscriber information are recorded; And When a callback signal is received from a predetermined DMB terminal among the DMB terminals receiving the broadcast information message, the callback connection information corresponding to the subscriber information of the DMB terminal transmitting the callback signal is updated to the callback information database. Callback connection information to record More, The broadcasting control unit is a mobile telephone broadcasting system using DMB broadcasting, characterized in that for controlling the connection between the server and the DMB terminal corresponding to the callback information of the callback signal.

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