KR20060097187A - Method and system for providing goods information by using rfid - Google Patents

Abstract

The present invention relates to a method and system for providing commodity information using an RFID technique.

The present invention is a mobile communication system for providing product information by using the RFID technique, which downloads the product information stored in the RFID tag to determine the purchase of the product on the fly and performs the payment, the video information, the still image data Advertisements stored in the RFID tag in a form including text data; Perform voice and data communication wirelessly, download and play the product information from the advertisement, decide whether to purchase online or offline for the product, make a payment for the product price, A mobile communication terminal capable of checking a delivery status; A mobile communication network that exchanges data with the mobile communication terminal wirelessly based on a predetermined protocol, and performs a handoff and a radio resource management function; A tag information providing server interworking with the mobile communication network and relaying a server between the mobile communication terminal and an online shopping mall company, and generating store information that can be visited and purchased for the product; A shopping mall server for transmitting order information necessary for purchasing the product to the mobile communication terminal when a communication channel is allocated between the mobile communication terminal and the mobile communication network; And a delivery company server generating delivery information about the goods and periodically transmitting the delivery information to the mobile communication terminal.

According to the present invention, a mobile subscriber can download and confirm more detailed information about a product being advertised using a mobile terminal without visiting a store from an advertisement including an RFID tag, and immediately decide to purchase a product. Pay the bill, and you can check the delivery status.

RFID tag, product purchase, mobile terminal, advertisement

Description

Method and System for Providing Goods Information by Using RFID}

 1 is a diagram schematically illustrating a mobile communication system for providing commodity information using an RFID scheme according to an embodiment of the present invention;

 2 is a block diagram showing an internal configuration of a mobile communication terminal according to a preferred embodiment of the present invention;

 3 is a flowchart illustrating a process of purchasing a product using product information provided by using an RFID technique according to an embodiment of the present invention;

 4 is a diagram exemplarily illustrating a screen of a mobile communication terminal provided with product information using an RFID scheme according to an exemplary embodiment of the present invention.

<Description of Symbols for Main Parts of Drawings>

100: advertisement 102: mobile communication terminal

104: wireless access network 106: mobile communication network

108: tag information providing server 110: manganese interworking device

112: WAP gateway 114: Internet

116: shopping mall server 118: shipper server

200: program storage unit 202: RFID tag reader unit

204: key input unit 206: LCD display unit

208: mode state storage 210: mobile financial transaction

212: microprocessor 214: digital signal processing unit

216: baseband converter 218: RF signal processor

220: speaker 222: microphone

224: antenna

The present invention relates to a method and system for providing commodity information using an RFID technique. More specifically, by using a mobile terminal, the product information, which is information about the product being advertised, is downloaded from the advertisement containing the RFID tag, the product purchase is determined using the downloaded product information, and the product purchase is determined. The present invention relates to a method and system for providing product information using an RFID technique that performs payment and checks the delivery status of a product that has completed payment.

Recently, the general public has seen advertisements of products posted on advertisements, including newspapers, magazines, posters, catalogs, outdoor signs, etc. After watching an advertisement, it is possible to purchase a product. As such, the marketing activity of a company in the modern society is getting fierce, and the company's marketing capability is being poured into advertising activities that attract the attention of potential consumers with purchasing power.

However, current advertising activities rely on advertisements, including print and broadcast media, to provide general public with information about products, and the advertising activities thus far have presented the following problems. Here, the print medium mainly refers to newspapers, magazines, posters, catalogs, outdoor signs, and the like, and the broadcast medium means radio, TV, and the like.

First, in the case of advertising activity using the print media of the advertisements there is a disadvantage that it is not easy to deliver information about the product to the public due to the limited space of the print media. In addition, even when advertising activities are carried out using broadcast media, most of the advertisements are characterized by the specific parts of the advertisements to be delivered and delivered in a short time. The disadvantage is that it is not easy to obtain.

Moreover, the print media of advertisements are usually attached to the streets or public transportation, so even if the general public wants to decide the purchase of the product to be advertised after seeing the print media, the name of the product, the manufacturer, and the seller's phone There was a problem that it is difficult to directly purchase a target for advertising in the field, but only a number can be obtained.

In order to solve the above problems, the present invention, by storing the information about the product to be advertised in the RFID tag, and including the stored RFID tag in the advertisement, by using the mobile communication terminal product from the RFID tag included in the advertisement The purpose of the present invention is to provide a method and system for providing product information by using the RFID technique that can download information about the purchase, payment, and delivery status of the product.

Accordingly, according to a first object of the present invention, a mobile communication system for providing product information using an RFID technique, which downloads product information stored in an RFID tag and immediately decides to purchase a product and performs a payment, the product An advertisement storing information in the RFID tag in a form including moving image data, still image data, and text data; Perform voice and data communication wirelessly, download and play the product information from the advertisement, decide whether to purchase online or offline for the product, make a payment for the product price, A mobile communication terminal capable of checking a delivery status; A mobile communication network that exchanges data with the mobile communication terminal wirelessly based on a predetermined protocol, and performs a handoff and a radio resource management function; A tag information providing server interworking with the mobile communication network and relaying a server between the mobile communication terminal and an online shopping mall company, and generating store information that can be visited and purchased for the product; A shopping mall server for transmitting order information necessary for purchasing the product to the mobile communication terminal when a communication channel is allocated between the mobile communication terminal and the mobile communication network; And a delivery company server generating delivery information about the goods and periodically transmitting the goods to the mobile communication terminal.

In addition, according to the second object of the present invention, a voice protocol and a data communication are wirelessly performed with advertisements storing product information in an RFID tag in a form including moving image data, still image data, and text data. It transmits and receives data wirelessly with the terminal based on the mobile communication network, performs a handoff and wireless resource management function, and relays the server of the online shopping mall company in association with the mobile communication network, and visits and purchases the product. In the mobile communication system including a tag information providing server for generating possible store information and a shopping mall server for generating order information required to purchase the product, downloading the product information from the advertisement to determine the product purchase In a mobile communication terminal, a protocol for processing a message transmitted and received with a network Software and access software for enabling wireless Internet access are stored, and the product information is downloaded and displayed from the RFID tag included in the advertisement, and the product is connected to the shopping mall server via the Internet. A program storage unit that stores product purchase software for determining a purchase price for the product and performing a payment for the product price; An RFID tag reader unit including a programmable logic controller (PLC) for demodulating and reproducing the frequency-modulated product information transmitted from the RFID tag included in the advertisement; A key input unit including a plurality of key buttons for inputting numbers and letters for inputting a telephone number and a special button for driving the RFID tag reader unit; An LCD display unit displaying an operation state of the mobile communication terminal including a state of use of a battery, a reception strength of radio waves, a date and time, and displaying the product information; A mode state storage unit which stores a current operation mode of the mobile communication terminal selected by the key input unit as a state flag; A mobile financial transaction unit that includes a mobile identification number (MIN), an electrical serial number (ESN), a personal security key, an authorized certificate, and a financial transaction chip, and performs payment for the commodity price of the product; And controlling an operation related to a call of the mobile communication terminal with reference to a state flag stored in the mode state storage unit, transferring data transmitted from the advertisement to the RFID tag reader unit, and controlling the mobile financial transaction unit. The present invention provides a mobile communication terminal provided with product information by using a RFID technique, which includes a microprocessor for controlling a purchase decision and a payment process for a product.

In addition, according to a third object of the present invention, the advertisement information stored in the RFID tag in the form of product information including moving image data, still image data, text data, and performs wireless voice and data communication, the advertisement Download and play the product information from water, determine whether to purchase the product online or offline, make payment for the product price, and check the delivery status of the product, and a predetermined protocol. And exchanges data with the mobile communication terminal wirelessly, and performs a handoff and wireless resource management function, and relays a server of the mobile communication terminal and an online shopping mall company in association with the mobile communication network. And generating store information that can be visited and purchased for the product. A tag information providing server for transmitting to a communication terminal, and a shopping mall server for transmitting order information necessary for purchasing the product to the mobile communication terminal when a communication channel is allocated between the mobile communication terminal and the mobile communication network. Claims [1] A method of providing commodity information using an RFID technique in a communication system, the method comprising: (a) downloading the commodity information from the advertisement and displaying the commodity information on an LCD display; (b) generating an online purchase signal or an offline purchase signal for the displayed product information; (c) when generating the online purchase signal in step (b), interworking with the shopping mall server and downloading the order information from the shopping mall server; (d) receiving information necessary to purchase the product with respect to the order information downloaded in step (c) and performing a payment for the product; (e) receiving the delivery information from the shipper server; And (f) if the offline purchase signal is generated in step (b), downloading the store information from the tag information providing server to provide product information using an RFID technique. Provide a method.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. First of all, in adding reference numerals to the components of each drawing, it should be noted that the same reference numerals are used as much as possible even if displayed on different drawings. In addition, in describing the present invention, when it is determined that a detailed description of a related known configuration or function may obscure the gist of the present invention, the detailed description thereof will be omitted.

1 is a diagram schematically illustrating a mobile communication system for providing commodity information using an RFID scheme according to an exemplary embodiment of the present invention.

In the mobile communication system for providing product information using the RFID scheme according to the preferred embodiment of the present invention, the advertisement 100, the mobile communication terminal 102, the wireless access network 104, the mobile communication network 106, and tag information are provided. The server 108, the manganese interworking device 110, the WAP gateway 112, the Internet 114, the shopping mall server 116, the shipper server 118, and the like.

The present invention is to be advertised from the RFID tag included in the advertisement 100 when the mobile communication subscriber is located around the advertisement 100 to drive the RFID tag reader unit 202 provided in the mobile communication terminal 102. The information about the product is downloaded to the mobile communication terminal 102 and linked to the tag information providing server 108 included in the mobile communication network 106 to determine the purchase of the product online or offline.

The advertisement 100 refers to a print medium storing information on a product to be advertised in an RFID tag in the form of video data, still image data, text data, and the like. Here, the print media includes newspapers, magazines, posters, catalogs, outdoor signs, and the like. Product information is referred to as product information for convenience of description in the process to be described later, and information such as advertisement video, product name, manufacturer, function, price, quantity, weight, etc. that was broadcast on a broadcast medium including TV, radio, etc. it means.

The mobile communication terminal 102 is connected to the mobile communication network 106 via the wireless access network 104 to provide a voice call function for performing a normal voice call with a different mobile communication terminal wirelessly, The tag information providing server 108, the internet 114, the shopping mall server 116, and the delivery company server 118 may be accessed using a web browser, and the like, and the product information may be obtained from an RFID tag included in the advertisement 100. It refers to a communication terminal equipped with a mobile financial transaction unit (not shown) for performing a financial transaction (for example, bank transfer, wire transfer, credit settlement, etc.) online with the RFID reader unit 202 to read.

When the mobile subscriber operates the RFID reader unit 202 provided in the mobile communication terminal 102, the mobile communication terminal 102 downloads the product information from the advertisement 100, and displays the downloaded product information on the LCD. It is displayed on the display part 206. In addition, the mobile communication terminal 102 generates an online purchase signal or an offline purchase signal for product purchase and transmits it to the tag information providing server 108.

That is, the mobile communication terminal 102 includes a wireless application protocol (WAP), which is an Internet access protocol, a Microsoft Internet Explorer (MIE) based on HTML using an HTTP protocol, and a handheld device transport protocol (HDPT). Protocol), NTT DOCOMO's i-Mode or SK Telecom's 'NATE' to access the Internet 114 via the mobile communication network 106, the tag information providing server 108, shopping mall The server 116 and the courier server 118 interoperate with each other. Among the Internet access protocols used by the mobile communication terminal 102, MIE uses a shortened version of HTML, which is abbreviated as m-HTML. In the case of i-Mode, a language called compact HTML (c-HTML), which is a subset of HTML, is used. use.

The mobile communication network 106 is a telephone exchange network operated by a mobile communication service provider. The mobile communication network 106 is a set of communication facilities for providing a voice telephone or data exchange service to an unspecified number of subscribers through an exchange station and includes a base station transmitter, a base station controller, and a mobile communication switching center. The mobile communication network 106 also provides CDMA-2000 services, WCDMA services, portable Internet services, and the like.

Here, the base station transmitter (not shown) refers to a network endpoint device that is directly connected to the mobile communication terminal 102 by performing baseband signal processing, wired and wireless conversion, and transmission and reception of wireless signals, and the base station transmitters respectively. It is arranged in units of cells and transmits a call request generated from the mobile communication terminal 102 to a mobile communication switching center (not shown) or locates the mobile communication terminal 102 existing in the cell area under its control. Means a device for performing location information registration.

A base station controller (not shown) controls a base station transmitter (not shown), assigns and releases radio channels to the mobile communication terminal 102, controls transmission output of the mobile communication terminal 102 and the base station transmitter, and soft cell-off between cells. It performs soft hand off and hard hand off decisions, transcoding and vocoding, global positioning system (GPS) clock distribution, and operation and maintenance of the base station.

In addition, the mobile communication switching center (not shown) is composed of a control unit, a call path unit and peripheral devices, and processes basic and additional services, incoming and outgoing call processing of subscribers, location registration and handoff procedures, and interworking with other networks. And so on. The mobile communication switching center of the IS-95 A / B / C system has an Interconnection Network Subsystem (INS) that performs distributed call processing, a Central Control Subsystem (CCS), and a mobile subscriber that are responsible for the centralization of operation and maintenance. It includes a subsystem, such as a Location Registration Subsystem (LRS) that performs the function of storing and managing information about the.

In addition, mobile switching centers for third and fourth generations may include an Asynchronous Transfer Mode (ATM) switch (not shown), which increases the transmission rate and the efficiency of circuit usage by cell-by-cell packet transmission.

The tag information providing server 108 interworks with the mobile communication network 106 and interconnects the mobile communication terminal 102 and the shopping mall server 116 when an online purchase signal is received from the mobile communication terminal 102, and vice versa. When the offline purchase signal is received from the terminal 102, it means a combination of hardware that generates store information that can be purchased for the corresponding product and transmits it to the mobile communication terminal 102 and software that is mounted and executed thereon. Here, the store information is information provided to the mobile communication terminal 102 in a text or graphic form, and means information on the map and phone number of a store located in the whole country where the corresponding product is displayed.

An inter-working function (IWF) 110 provides an interface for data exchange between a wireless communication system and a wired communication system and converts protocols, signals, and data into a form suitable for each network. In general, the manganese interworking device 110 connects the mobile communication network 106 and the wired communication network.

The WAP gateway 112 refers to hardware that relays packet data wirelessly between the mobile communication terminal 102, the shopping mall server 116, and the delivery company server 118 via the mobile communication network 106. . The WAP gateway 112 performs a process such as communication code conversion or protocol conversion between the mobile communication network 106 and the Internet 114 so as to quickly retrieve and display information on the Internet 114. Perform a function of interconnecting 114. That is, the WAP gateway 112 converts the WAP protocol and the Internet TCP / IP (Transmission Control Protocol / Internet Protocol) protocol. Accordingly, the Hyper Text Transfer Protocol (HTTP) protocol is used between the shopping mall server 116, the shipping company server 118, and the WAP gateway 112 connected to the Internet 114, and the mobile communication terminal 102 and the WAP gateway ( 112) data is transmitted and received using the WAP protocol. The WAP gateway 112 converts a website address (URL) request from the mobile communication network 104 into an HTTP request according to the WAP protocol, and then the website address from the shopping mall server 116 according to the HTTP protocol through the Internet 114. Ask.

In addition, the WAP gateway 112 converts the HTML format content received from the shopping mall server 116 into a binary code so that the mobile communication terminal 102 can recognize the content, and transmits the content to a binary code to the mobile communication terminal 102. . Since the data passing through the WAP gateway 112 is converted into a binary code, there is an advantage that the amount of data is reduced and the burden on transmission to the mobile communication network 106 is reduced.

As described above, the WAP is a general term for a communication protocol that enables the Internet 114 to be used using a wireless communication terminal such as a mobile communication terminal 102 or a personal information terminal. In the WAP, in order to solve a communication speed problem of a relatively slow wireless communication, the WAP is converted into a text code on the Internet 114 and transmitted to a wireless communication terminal. In addition, since the WAP is designed considering the contents and the wireless communication terminal to use the WAP from the model design, the WAP enables users to use the Internet 114 only with the wireless terminal.

The Internet 114 refers to a communication network that provides an access path so that the mobile communication terminal 102 can transmit and receive packet data after connecting to the shopping mall server 116 via the mobile communication network 106.

The shopping mall server 116 is interworked with the Internet 114, and when a communication channel is allocated between the WAP gateway 112 and the mobile communication terminal 102, the shopping mall server 116 supplies the goods to the mobile communication terminal 102 via the WAP gateway 112. It refers to a combination of hardware and software installed on it to transmit order information necessary to purchase. Here, the order information is information that a mobile subscriber must input by operating a key input unit provided in the mobile communication terminal 102 and includes information such as the personal information of the purchaser, the delivery address, the quantity, the amount of the ordered goods, the payment means, and the like. do.

The shipper server 118 generates shipping information, which is information on the current shipping status, in the form of a text or voice message for the product that is determined to be purchased, and periodically generates the generated shipping information in, for example, a time unit or a day unit It refers to a combination of hardware transmitted to the terminal 102 and software installed on it.

2 is a block diagram schematically showing an internal configuration of a mobile communication terminal according to a preferred embodiment of the present invention.

The mobile communication terminal 102 according to the preferred embodiment of the present invention includes a program storage unit 200, an RFID tag reader unit 202, a key input unit 204, an LCD display unit 206, a mode state storage unit 208, Mobile financial transaction unit 210, microprocessor (212), digital signal processor 214, base band (base band) converter 216, RF signal processor 218, speaker 220, microphone ( 222, antenna 224, and the like.

The program storage unit 200 stores protocol software for processing messages transmitted to and received from a network, and access software for enabling wireless Internet access. In addition, the program storage unit 200 downloads the product information from the RFID tag included in the advertisement 100, displays it on the LCD display unit 206, and, when determining to purchase the product, via the Internet 114. The product purchase software which connects to the shopping mall server 116 is mounted. In addition, the commodity purchase software performs a payment for a product determined to purchase using an authorized certificate and a financial transaction chip mounted in the mobile financial transaction unit 210, and offline for the product from the tag information providing server 108. After receiving the store information that can be purchased, the received store information is displayed on the LCD display unit 206.

The RFID tag reader 202 includes a programmable logic controller (PLC) that demodulates and reproduces frequency modulated product information transmitted from an RFID tag included in the advertisement 100. That is, when the mobile communication subscriber drives the RFID tag reader unit 202 provided in the mobile communication terminal 102 around the advertisement 100, the RFID tag reader unit 202 is a product included in the advertisement 100. It generates and transmits a product information request signal for requesting information, and receives product information corresponding to the product information request signal from the advertisement 100.

 The key input unit 204 is provided with a plurality of key buttons for inputting numbers and letters such as a telephone number and special buttons for driving the RFID tag reader unit 202. Such a key button typically includes 12 numeric keys (0 to 9, *, ＃), a plurality of function keys, a plurality of cursor movement keys, a scroll key, and the like. Here, the mobile communication subscriber operates the special button provided in the key input unit 204 to drive the RFID tag reader unit 202 for downloading the product information around the advertisement 100 including the RFID tag.

The LCD display unit 206 generally displays an operation state of the mobile communication terminal 102 including a state of use of a battery, a reception strength of radio waves, a date and time. In addition, the LCD display unit 206 is a product information downloaded from the advertisement 100, the order information for the purchase of goods received from the shopping mall server 116, for the product determined to purchase from the delivery company server 118 Displays delivery information and the like.

The mode state storage unit 208 stores the current operation mode of the mobile communication terminal 102 selected by the key input unit 204 as a state flag (eg, 0, 1, 2,...). The microprocessor 212 has a unique status flag for each mode to distinguish the standby mode, the origination mode, the incoming mode, the search mode, the call mode, the driving of the RFID tag reader unit 202, etc. of the mobile communication terminal 102. The mode state storage unit 208 is updated.

The mobile financial transaction unit 210 includes a mobile identification number (MIN), an electrical serial number (ESN), a personal security key, an authorized certificate, a financial transaction chip, and the like. Here, the financial transaction chip is a semiconductor device having a credit payment function of a general credit card, and performs payment for a product price in a process of determining a purchase of a product. The financial transaction chip may be implemented to be inserted into a slot of a circuit board in the mobile communication terminal 102 in the form of a card, or may be implemented as mounted on the circuit board. In addition, the mobile financial transaction unit 210 may charge the call charge of the mobile communication terminal 102 for the payment for the product using the ESN.

The microprocessor 212 controls the overall operation of the mobile communication terminal 102 with reference to the state flag stored in the mode state storage unit 208. In particular, the microprocessor 212 transfers the data transmitted from the advertisement 100 including the RFID tag to the RFID tag reader unit 202, and controls the mobile financial transaction unit 210 to determine the purchase and purchase price of the product. Control the process for payment. In addition, the microprocessor 212 transmits the digital data for performing the various functions requested through the key input unit 204 to the base band converter 216 (TX DATA).

A digital signal processor (DSP) 214 is used to code or decode a speech signal, function as an equalizer for multipath noise cancellation, and perform an acoustic data processing function. Digital signal processing processor. Also, the DSP 214 exchanges voice data SPEECH with the baseband converter 216 and receives digital data RX DATA from the baseband converter 216.

The baseband converter 216 converts a signal transmitted and received between the RF signal processor 218 and the DSP 214, the microphone 222, and the speaker 220 into a signal of a baseband band, and performs a digital-to-analog conversion (DAC). : Performs functions such as Digital to Analog Conversion) and Analog to Digital Conversion (ADC). In addition, the baseband converter 216 transmits the transmission data (TXIQ) to the RF signal processor 218, and controls the power of the RF signal processor 218 (POWER) or automatically controls its gain (AGC). . Then, the RF signal processor 218 receives the received signal RXIQ.

The RF signal processor 218 demodulates and amplifies an RF signal received from the antenna 224, modulates a transmission signal applied from the baseband converter 216, and transmits the modulated signal to a propagation space. The speaker 220 outputs sound data transmitted from the baseband converter 216 as an audible sound, and the microphone 222 converts a user's voice input into an electrical signal.

3 is a flowchart illustrating a process of purchasing a product using product information provided by using an RFID technique according to an exemplary embodiment of the present invention.

When the mobile subscriber wants to obtain more detailed information about the product advertised around the advertisement 100 including the RFID tag, the RFID tag reader unit 202 is operated by operating the key input unit 204 of the mobile communication terminal 102. (S300). The RFID tag reader unit 202 included in the mobile communication terminal 102 generates a product information request signal for requesting product information and transmits the signal to the advertisement 100, and the RFID tag included in the advertisement 100 is a product. The product information corresponding to the information request signal is transmitted to the mobile communication terminal 102 (S302).

The mobile subscriber checks the product information displayed on the mobile communication terminal 102 and decides whether to purchase the product for offline purchase or online purchase (S304).

If it is determined in step S304 to purchase the corresponding product online, the mobile communication terminal 102 generates an online purchase signal and transmits it to the tag information providing server 108 and receives the tag information providing server 108 that has received the online purchase signal. ) Will interconnect the mobile communication terminal 102 and the shopping mall server 116 (S306). In the state connected with the shopping mall server 116, the shopping mall server 116 downloads the order information for the product purchase to the mobile communication terminal 102, and the mobile communication subscriber enters information related to the product purchase in the order information ( S308). After step S308, the mobile communication subscriber performs payment for goods using the mobile financial transaction unit 210 provided in the mobile communication terminal 102 (S310).

When the payment for the goods is completed, the delivery company server 118 transmits the delivery information, which is information on the delivery status, to the mobile communication terminal 102 in units of time or days for the goods which have been determined to be purchased (S312).

If it is determined in step S304 to purchase the corresponding product offline, the tag information providing server 108 transmits the store information, which can be purchased offline for the product, to the mobile communication terminal 102. Subsequently, the mobile subscriber moves to a store that can be purchased offline and decides to purchase the corresponding product, and proceeds to payment for the determined product.

4 is a diagram illustrating a screen of a mobile communication terminal receiving product information by using an RFID technique according to an exemplary embodiment of the present invention.

When the mobile subscriber operates the RFID tag reader unit 202 provided in the mobile communication terminal 102, the mobile communication terminal 102 receives the goods as shown in FIG. 4A from the RFID tag included in the advertisement 100. Download the information.

As shown in FIG. 4B, the mobile subscriber decides whether to purchase the product online or offline. If it is determined to purchase goods online, the shopping mall server 116 transmits the order information to the mobile communication terminal 102 as shown in FIG. 4C. Here, the mobile communication subscriber enters the quantity, payment method, and delivery information for the product to be purchased.

After the mobile subscriber inputs the order information and selects 'OK' by operating the key input unit 104 provided in the mobile communication terminal 102, the payment process proceeds to the mobile communication terminal 102 as shown in FIG. 4D. ) Is displayed on the LCD display unit 206. In addition, the delivery company server 118 periodically transmits the delivery information to the mobile communication terminal 102 as shown in FIG. 4E for the product determined to purchase in association with the shopping mall server 116.

If the mobile subscriber determines to purchase the product offline, the tag information providing server 108 transmits the store information available for offline purchase of the product to the mobile communication terminal 102 as shown in FIG. 4F. .

The above description is merely illustrative of the technical idea of the present invention, and those skilled in the art to which the present invention pertains may make various modifications and changes without departing from the essential characteristics of the present invention. Therefore, the embodiments disclosed in the present invention are not intended to limit the technical idea of the present invention but to describe the present invention, and the scope of the technical idea of the present invention is not limited by these embodiments. The protection scope of the present invention should be interpreted by the following claims, and all technical ideas within the equivalent scope should be interpreted as being included in the scope of the present invention.

As described above, according to the present invention, the mobile subscriber can download and confirm more detailed information about the product being advertised using the mobile terminal without visiting the store by downloading it from the advertisement including the RFID tag. Determining the purchase of a product, performing a payment, and checking the delivery status is effective.

Claims (10)

In the mobile communication system that provides the product information by using the RFID technique, which downloads the product information stored in the RFID tag to determine the purchase of the product on the fly and perform the payment, An advertisement storing the product information in the RFID tag in a form including moving image data, still image data, and text data; Perform voice and data communication wirelessly, download and play the product information from the advertisement, decide whether to purchase online or offline for the product, make a payment for the product price, A mobile communication terminal capable of checking a delivery status; A mobile communication network that exchanges data with the mobile communication terminal wirelessly based on a predetermined protocol, and performs a handoff and a radio resource management function; A tag information providing server interworking with the mobile communication network and relaying a server between the mobile communication terminal and an online shopping mall company, and generating store information that can be visited and purchased for the product; A shopping mall server for transmitting order information necessary for purchasing the product to the mobile communication terminal when a communication channel is allocated between the mobile communication terminal and the mobile communication network; And Shipping company server for generating the delivery information for the goods and transmits periodically to the mobile terminal A mobile communication system for providing product information using an RFID technique comprising a. The method of claim 1, The advertisement includes a newspaper, a magazine, a poster, a catalog, an outdoor sign, and the product information includes an advertisement video broadcast on a broadcasting medium including a TV and a radio, a product name, a manufacturer, a function, a price, a quantity, A mobile communication system for providing product information using an RFID technique, characterized in that it comprises information on the weight. The method of claim 1, The shopping mall server generates order information including the personal information of the orderer, the delivery address, the quantity, the amount of the ordered goods, and the payment means, and transmits the order information to the mobile communication terminal, and the delivery company server transmits the shipping information to a text or voice message. A mobile communication system for providing product information using an RFID technique, characterized in that the form is generated and transmitted to the mobile communication terminal in units of time or days. The method of claim 1, The tag information providing server, when the mobile communication subscriber decides to purchase the product offline, provides the map and phone number information of a store located in the country where the product is displayed to the mobile communication terminal in text or graphic form. A mobile communication system providing product information using an RFID technique. It performs voice and data communication wirelessly with advertisements that store product information on RFID tags in the form of video data, still image data, and text data, and exchanges data wirelessly with a terminal based on a predetermined protocol. And a tag information providing server generating a store information that can be visited and purchased for the product by interworking with a mobile communication network performing a handoff and a radio resource management function, interworking with the mobile communication network, and a server of an online shopping mall. And a mobile communication system including a shopping mall server for generating order information necessary to purchase the product, and downloading the product information from the advertisement to determine a product purchase.  Protocol software for processing messages transmitted to and received from a network and access software for enabling wireless Internet access are stored, and the product information is downloaded and displayed from the RFID tag included in the advertisement and displayed through the Internet. A program storage unit that includes a product purchasing software for accessing a shopping mall server to determine purchase of the product and to pay for the product price; An RFID tag reader unit including a programmable logic controller (PLC) for demodulating and reproducing the frequency-modulated product information transmitted from the RFID tag included in the advertisement; A key input unit including a plurality of key buttons for inputting numbers and letters for inputting a telephone number and a special button for driving the RFID tag reader unit; An LCD display unit displaying an operation state of the mobile communication terminal including a state of use of a battery, a reception strength of radio waves, a date and time, and displaying the product information;  A mode state storage unit which stores a current operation mode of the mobile communication terminal selected by the key input unit as a state flag; A mobile financial transaction unit that includes a mobile identification number (MIN), an electrical serial number (ESN), a personal security key, an authorized certificate, and a financial transaction chip, and performs payment for the commodity price of the product; And By controlling the operation related to the call of the mobile communication terminal with reference to the state flag stored in the mode state storage unit, and transfers data transmitted from the advertisement to the RFID tag reader unit, and controls the mobile financial transaction unit Microprocessors to control purchase decisions and payments for products A mobile communication terminal provided with product information by using an RFID technique comprising a. The method of claim 5, wherein The financial transaction chip is a semiconductor device having a credit payment function of a credit card, and performs payment in a process of determining a purchase of the product, and a slot of a circuit board inside the mobile communication terminal in the form of a card. A mobile communication terminal provided with product information using an RFID technique, which is implemented to be inserted into or mounted on a circuit board. Performs voice and data communication wirelessly with the advertisement stored in the RFID tag in the form of product information including moving image data, still image data, text data, and downloads and reproduces the product information from the advertisement. A mobile communication terminal capable of determining whether to purchase the product online or offline, paying for the price of the product, and checking the delivery status of the product, and wirelessly transmitting data to the mobile communication terminal based on a predetermined protocol. Store information that can be exchanged and exchanged with the mobile communication network performing handoff and radio resource management functions, interworking with the mobile communication network, and relaying the server between the mobile communication terminal and the online shopping mall company, and visiting and purchasing the product. Tag information to generate and transmit to the mobile communication terminal When a communication channel is allocated between the mobile server and the mobile communication network, the RFID server is used in a mobile communication system including a shopping mall server for transmitting order information necessary for purchasing the product to the mobile communication terminal. In the method for providing product information, (a) downloading the product information from the advertisement and displaying it on an LCD display; (b) generating an online purchase signal or an offline purchase signal for the displayed product information; (c) when generating the online purchase signal in step (b), interworking with the shopping mall server and downloading the order information from the shopping mall server; (d) receiving information necessary to purchase the product with respect to the order information downloaded in step (c) and performing a payment for the product; (e) receiving the delivery information from the shipper server; And (f) downloading the store information from the tag information providing server when generating the offline purchase signal in step (b); Method for providing product information using the RFID technique comprising a. 8. The method of claim 7, wherein step (d) (d1) receiving information on the order information including information about an orderer's personal information, a delivery address, an order quantity, an amount, and a payment method; And (d2) performing a credit payment on the product using a mobile financial transaction unit provided in the mobile communication terminal; Method for providing product information using the RFID technique comprising a. The method of claim 8, wherein after step (d2) (d3) further comprising imposing a payment for the product on a call charge of the mobile communication terminal. 8. The method of claim 7, wherein in step (f) And the store information is transmitted to the mobile communication terminal, including a map and phone number information of a nationwide store that can purchase the product in a text or graphic form.

Images