KR20060014756A - Multiple functional advertising device for advertising entertainer etc - Google Patents

Abstract

The present invention relates to a multifunctional advertising device, and relates to a multifunctional advertising device for a certain target advertisement, such as a movie star, a singer, a talent, a musical actor, a celebrity such as a sports player. It provides a multifunctional advertising device that can maximize the advertising effect by generating olfactory information.

The present invention is a light guide plate for uniformly emitting light to the front surface in order to achieve the above object; An advertising panel installed on a front surface of the light guide plate and printed with a certain advertisement object such as a photo or a picture of a loved one; A half mirror installed on a front surface of the advertisement panel and used as a transparent plate when the light guide plate is turned on and used as a mirror when the light guide plate is turned off; A frame part surrounding a rear surface of the light guide plate and a front surface of the half mirror to fix a position; A detection sensor installed in the frame part disposed on the front surface of the half mirror to detect whether an object or a person approaches the half mirror; A sound generator installed in the frame unit to reproduce sound information; And a controller for controlling the lighting of the light guide plate and the operation of the sound generator according to whether the signal of the detection sensor is transmitted.

In addition, by installing a half mirror in front of the light guide plate, when the light guide plate is turned on, it is used as a transparent plate for illuminating image information, and when the light guide plate is turned off, it can be used as a mirror.

In addition, by installing a fragrance generator in the frame portion and spraying the fragrance that can effectively deliver the advertising content to the person close to the advertising device, it can be expected an olfactory advertising effect. In addition, by periodically spraying the fragrance out of the advertising device, there is an advantage that can be advertised by attracting people around the advertising device.

Advertisement, Audiovisual, Audiovisual, Olfactory Board, Lovers

Description

Multi-functional advertising device for advertising a certain target, such as entertainers {Multiple Functional Advertising device for advertising entertainer etc.}

1 is a block diagram showing a multi-function advertising device according to the present invention.

Figure 2 is an exploded perspective view showing a multi-function advertising device according to an embodiment of the present invention.

3A and 3B are diagrams illustrating a use state of the multifunctional advertisement device according to the embodiment of the present invention.

4A and 4B are diagrams illustrating a state of use of the multifunction advertisement device according to another embodiment of the present invention.

5 is a view showing a multi-function advertising device according to the prior art.

Description of the main parts of the drawing

110: light guide plate 112: panel

114: light emitting lamp 116: lamp house

118: reflector 120: advertising panel

130: half mirror 140: frame portion

141: rear frame 143: front frame

150: detection sensor 160: sound generator

162: sound memory 164: speaker

170: controller 180: power supply

200: advertising device

The present invention relates to a multi-function advertising device, and more particularly, sound information or olfactory information in conjunction with an advertisement image in close proximity to an advertisement device for advertising a certain target, such as a movie actor, singer, talent, musical actor, celebrity such as a sports player. It relates to a multi-function advertising device that can maximize the advertising effect by generating a.

In general, to advertise an image of a loved one, such as putting a photo of a loved one in a common frame, or advertising the image with photosensitive paper (bromide).

However, the image of such a photosensitive paper or a love photo composed of a frame can be identified only in a bright place and only exposes the image.

On the other hand, conventionally, in order to enhance the effect of the display even at night or when the clock is not bright, there was an advertisement device composed of an advertising panel and a frame supporting the same, and an electric lamp as a light emitting means in its interior space.

However, such a conventional advertising device with a built-in electric light is not difficult to use for outdoor use, but because the thickness is thick and bulky, the space occupied in the room has a lot of problems in use. In addition, since a fluorescent lamp is mainly used as a light emitting lamp, the amount of heat generated was large and power consumption was large.

Therefore, in recent years, LGP (Light Guide Panel), which advertises and irradiates light on transparent acrylic plates, has been rapidly spreading, and has been widely used as interior props.

The light guide plate uses a transparent acrylic panel to receive light emitted from a light emitting lamp and distributes light evenly over the entire area of the panel through a pattern having a predetermined area and shape deposited on the acrylic surface. In order to make the light emitted to the front uniform, the light closer to the light source of the light guide plate has more light propagating, so the scattering pattern density is less. It is common to design.

Such a multifunctional advertising device is thinner than conventional advertising devices, and therefore, is suitable for indoor use and has an advantage of displaying an advertisement image clearly and clearly. Cold Cathode Fluorescent Lamps (CCFLs) used as light emitting lamps generate less heat and consume less power.

Advertisement apparatus 100 using the light guide plate 10 according to the prior art, as shown in Figure 5, the light guide plate (10 LGP), and the advertising panel 20 is installed on the front surface of the light is emitted from the light guide plate (10); ad panel) and a frame part 40 which surrounds the light guide plate 10 and the advertisement panel 20 and fixes a position thereof.

The light guide plate 10 includes a panel 12 having a light emitting lamp 14 installed thereon, and a reflecting plate 16 installed behind the panel 12 to emit light toward the panel 12. The light emitting lamp 14 is protected by a lamp housing 18.

The frame part 40 is a member that surrounds the advertisement panel 20 and the light guide plate 10 and fixes a position thereof. The frame part 40 has a rear frame 41 disposed on the rear surface of the light guide plate 10 and the advertisement panel 20. It is disposed on the front of the front frame 43 is fastened to the rear frame 41. On the other hand, the front frame 43 is open to the center portion so that the advertising panel 20 can be seen.

However, since the advertisement device 100 using the conventional light guide plate 10 simply displays the advertisement panel 20 and relies only on the visual advertisement effect, the pedestrian may not recognize this in a crowded place where various advertisement devices are installed. In an area in which the advertisement device 100 and the pedestrian are close to each other, a problem may not occur because it is not easily noticeable.

Therefore, in order to solve such a problem, conventionally, the advertising device is made larger than necessary or uses brilliant colors. However, this may cause adverse effects such as blurring of the original advertisement image and discomfort to pedestrians.

In addition, since light is simply emitted from the back of the advertisement image, there is a disadvantage in that it is not possible to pursue luxuryization and diversification according to image advertisements of lovers.

Accordingly, a first object of the present invention is to provide a multifunctional advertising device that advertises not only visually but also audio contents such as the voice of a loved one when a pedestrian approaches a advertising device for an image advertisement of a certain target such as an entertainer. There is.

It is a second object of the present invention to provide a multifunctional advertising device that can use an advertising device as a mirror.

It is a third object of the present invention to provide a multifunctional advertising apparatus that exhibits an olfactory advertising effect.

In order to achieve the above object, the light guide plate for uniformly emitting light to the front surface; An advertising panel installed on the front surface of the light guide plate; A half mirror installed on a front surface of the advertisement panel and used as a transparent plate when the light guide plate is turned on and used as a mirror when the light guide plate is turned off; A frame part surrounding a rear surface of the light guide plate and a front surface of the half mirror to fix a position; A detection sensor installed in the frame part disposed on the front surface of the half mirror to detect whether an object or a person approaches the half mirror; A sound generator installed in the frame unit to reproduce sound information; And a controller for controlling the lighting of the light guide plate and the operation of the sound generator according to whether the signal of the detection sensor is transmitted.

In the advertisement panel according to the present invention, advertisement contents are printed on one surface, and it is preferable to use a panel having light transparency.

The frame part according to the present invention includes a rear frame disposed on the rear surface of the light guide plate and a front frame disposed on the front surface of the half mirror and fastened to the rear frame. In this case, the center part of the front frame is opened so that the advertisement contents of the advertisement panel can be seen through the half mirror.

The sensor according to the present invention is preferably installed in the front frame portion corresponding to the front surface of the half mirror. In this case, the sensing sensor may be selected from a proximity sensor group consisting of an optical sensor, a magnetic sensor, an infrared sensor, and an ultrasonic sensor.

The sound generator according to the present invention includes a sound memory capable of storing or deleting sound information, and a speaker for reproducing sound information loaded from the sound memory. In this case, when the controller receives a signal from the sensor, the controller reads sound information from the sound memory and plays the sound information.

And the advertising device according to the present invention may further include a scent generator built in the frame portion.

Hereinafter, with reference to the accompanying drawings will be described in detail an embodiment of the present invention.

1 is a block diagram illustrating an advertisement device 200 using a light guide plate 110 according to the present invention. 2 is an exploded perspective view showing the advertising device 200 using the light guide plate 110 according to an embodiment of the present invention.

1 and 2, the advertisement device 200 using the light guide plate 110 according to the embodiment of the present invention is installed on the light guide plate 110 and the front surface of the light guide plate 110 to uniformly emit light to the front surface. The advertising panel 120, the half mirror (130) installed on the front of the advertising panel 120, the frame portion 140 surrounding the back of the light guide plate 110 and the front of the half mirror 130 and The detection sensor 150 is installed on the frame unit 140 disposed on the front surface of the half mirror 130 to detect whether an object or a person approaches the half mirror 130, and the sound generator is installed on the frame unit 140. The controller 160 may control the lighting of the light guide plate 110 and the operation of the sound generator 160 according to whether the monitoring sensor 150 transmits a signal. And it includes a power supply unit 180 for supplying power to each portion that requires power supply.

In more detail, the light guide plate 110 is a rear lighting apparatus for utilizing the characteristics of the half mirror 130, and includes a panel 112, a light emitting lamp 114 provided on both sides of the panel 112, and a panel. Both ends of the 112 include a lamp housing 118 into which the light emitting lamp 114 is installed and coupled thereto, and a reflecting plate 116 disposed on the rear surface of the panel 112.

In this case, the cold cathode fluorescent lamp (CCFL) is used as the light emitting lamp 114 to realize the thin advertising device 200. Cold Cathode Fluorescent Lamps are generally lighted on the same principle as Hot Cathode Fluorescent Lamps (HCFLs), which are commonly known to us, while Cold Cathode Fluorescent Lamps are illuminated by electron emission from heat. The light is emitted as an electron emission by an electric field applied to the electrode, and the heat generation amount is very small and has the advantage of being very thin.

The panel 112 of the light guide plate is for converting the line light source, which is the emission light of the line light source 114, into a surface light source. Although not shown, a plurality of scattering pieces for adjusting the light scattering direction are formed on the back side of the light guide plate. The composition density of the scattering pieces is different depending on the number and arrangement positions of the 114, and the farther away from the light emitting lamp 114, the higher the composition density of the scattering pieces per area is. The scattering pieces are formed on the surface of the flat panel 112 to uniformly distribute the uniformity of the light incident on the side of the panel 112 and then transmitted to the half mirror 130 in the front direction of the panel 112 over the entire area. It is formed in the form of irregularities that are curved.

The lamp housing 118 is provided with a light emitting lamp 114 therein, the inner surface is composed of a mirror-like reflector so that the light emitted from the light emitting lamp 114 proceeds in one direction, that is, toward the panel 112.

The reflective plate 116 is located at the rear side of the panel 112 so that the light propagation direction through the panel 112 is directed toward the half mirror 130, which is the front side of the advertisement apparatus 200, to further increase the light utilization efficiency. to be.

The advertising panel 120 is disposed on the front of the panel 112, and uses a panel having light transmitting properties printed on the advertising content.

In this case, the advertisement content may include image information of a celebrity such as a movie actor, a singer, a talent, a musical actor, and a sports player, as well as image information about a general product.

On the other hand, it is configured to use a different advertising image in accordance with the changing sense of the consumer, such as seasonal photos of a specific lover or other lover.

The half mirror 130 is disposed on the front surface of the advertising panel 120, and is a material having a property of transmitting light on the back side in a bright place and looking like a mirror in a dark place. Therefore, when the light guide plate 110 is not turned on, the half mirror 130 serves as a mirror, and when the light guide plate 110 is turned on, advertisement contents such as photographs, such as photographs, which are related to the advertisement panel 120 through the half mirror 130. This serves as a transparent plate that can be displayed.

The frame unit 140 is a member that surrounds the half mirror 130, the advertisement panel 120, and the light guide plate 110 to fix a position. The frame unit 140 is disposed on the rear surface of the light guide plate 110 and the rear frame 141. The front frame 143 is disposed on the front surface of the half mirror 130 and fastened to the rear frame 141. Coupling of the rear frame 141 and the front frame 143 may be made by a method such as screw coupling, interference coupling or mounting structure coupling. On the other hand, the center portion is opened so that the half mirror 130 can be seen through the front surface of the front frame 143.

The detection sensor 150 is installed at a portion of the front frame 143 corresponding to the front surface of the half mirror 130 to check whether a person or an object approaches. The detection sensor 150 transmits a signal to the controller 170 when it recognizes the approach of a person or an object.

In particular, the detection sensor 150 is a means for providing a signal for selecting whether the light guide plate 110 and the sound generator 160 are driven. An optical sensor and a magnetic sensor that can check whether an object or a person approaches within a set distance. Proximity sensors such as infrared sensors or ultrasonic sensors can be used.

The sound generator 160 stores sound information corresponding to the advertisement content together with the advertisement panel 120, and includes a sound memory 162 for loading sound information into the controller 170, and a sound loaded from the sound memory 162. A speaker 164 for reproducing information. In this case, it is preferable to use a flash memory-based memory capable of storing or deleting sound information as the sound memory 162. The sound information stored in the sound memory 162 is loaded at the request of the controller 170 and reproduced through the speaker 164.

The controller 170 is electrically connected to the light guide plate 110, the detection sensor 150, and the sound generator 160, including the power supply unit 180, and lights up the light guide plate 110 according to the signal of the detection sensor 150. And controlling the operation of the sound generator 160. In this case, the light guide plate 110 is turned on by controlling the power supply from the power supply unit 180 to the light guide plate 110 by the controller 170.

Looking at the operation of the advertising device 200 using the light guide plate 110 according to an embodiment of the present invention having such a structure as follows.

3A and 3B are diagrams illustrating a use state of the multifunctional advertisement device according to the embodiment of the present invention.

As shown in FIG. 3A or 3B, first, when the advertisement device 200 according to the embodiment of the present invention is installed at a place to be advertised, the sensor 150 may be basically supplied with operating power from the power supply unit 180. Keeps track of whether objects or people are approaching. In this case, the power supply to the light guide plate 110 is cut off, and since the half mirror 130 does not have a back lighting, the front half of the advertising device 200 is in a state that looks like a mirror as shown in FIG. 3A.

In this state, when an object or a person approaches the sensing distance of the sensing sensor 150 as shown in FIG. 3B, the sensing sensor 150 transmits a sensing signal to the controller 170. The controller 170 allows power to be supplied from the power supply unit 180 to the light guide plate 110. At the same time, the controller 170 reads sound information from the sound memory 162 and reproduces the sound information in the speaker 164, whereby an audiovisual advertisement is made. At this time, in the embodiment of the present invention has been described an example of operating the light guide plate 110 and the sound generator 160 at the same time by the controller 170, it is of course that one can be operated first and then the other. .

The operation relationship of turning on the light guide plate 110 by the controller 170 will be described in detail. The controller 170 illuminates the light emitting lamp 114 by providing power to the light emitting lamp 114 from the power supply unit 180. Then, the line light source emitted from the light emitting lamp 114 is converted into a surface light source while passing through the panel 112, and is emitted out of the advertisement apparatus 200 through the advertisement panel 120 and the half mirror 130.

In this case, the half mirror 130 is in a state in which the half mirror 130 is transparent by the light source emitted from the light guide plate 110, so that the advertisement content printed on the advertisement panel 120 is exposed to the person who is close to the advertisement device 200.

In addition, the controller 170 provides the sound information through the speaker 164 together with the image information of the advertisement content.

The sound information may store a voice of a loved one, and when a fan or the like approaches the advertisement device, a sound suitable for each advertisement object such as "Hello, 000. I love you" may be stored.

The sound memory 162 may be configured to download various voice information online.

When the object or person is out of the sensing distance of the sensing sensor 150, the signal is transmitted to the controller 170. The controller 170 cuts off the light guide plate 110 by cutting off power provided from the power supply unit 180 to the light guide plate 110. At the same time, the controller 170 stops reading the sound information from the sound memory 162, thereby stopping the provision of the sound information through the speaker 164.

In this case, when the light guide plate 110 is turned off, illumination of the back of the half mirror 130 is lost, and thus the half mirror 130 is changed to a state having a mirror characteristic again.

As shown in Figure 3a, Figure 3b, the multi-function advertising device according to the present invention can be initially converted to the state of the frame when the object or person approaches in the mirror state, on the contrary, when the object or person approaches the frame state in the mirror state Of course, it can be configured to be converted.

On the other hand, Figures 4a and 4b is a state diagram used in the multi-function advertising device according to another embodiment of the present invention.

As shown in FIG. 4A or FIG. 4B, the power supply to the light guide plate 110 is maintained at this time, and the half mirror 130 is displayed on the front surface of the advertisement apparatus 200 by the back lighting as shown in FIG. 4A. The advertisement is posted.

Then, when an object or a person enters within the sensing distance of the sensing sensor 150, the sound memory 162 is operated by the control of the controller 170 to emit sound from the speaker 164.

In addition, in the present invention configured to convert the advertising device by an external signal, the external signal is a signal by ultrasonic waves or infrared rays when an object or a person approaches, and the advertising device 200 of the present invention as a detection sensor for detecting them. ) May operate, but when the external signal is caused by light, as the surrounding environment becomes dark, the advertisement device 200 may operate to serve as a light.

In addition, the detection sensor of the present invention includes not only an automatic sensor that is automatically operated by an external signal such as light, ultraviolet rays, infrared rays, but also includes a manual button operated by a user's operation.

On the other hand, the embodiments of the present invention disclosed in the specification and drawings are merely presented specific examples to aid understanding and are not intended to limit the scope of the present invention. In addition to the embodiments disclosed herein, it is apparent to those skilled in the art that other modifications based on the technical idea of the present invention may be implemented.

For example, in an embodiment of the present invention, when a person or object is outside a predetermined distance from the advertisement device, the advertisement device is used as a mirror, and when the person or object approaches the predetermined distance, the image information and the sound information are provided. It can also be implemented.

In addition, the fragrance generator can be further installed to provide an olfactory advertising effect. The fragrance generator may deliver, as a fragrance, a fresh effect or a clean image on the advertisement contents by injecting a fragrance that emits a predetermined fragrance to those close to the advertisement apparatus.

At this time, the sound generator and the scent generator may be used individually according to the place of use or the use thereof, or may be used simultaneously to double the effect. The fragrance generator may be controlled by a controller, or may operate independently and may be used as a means of periodically injecting fragrance to attract people around the advertisement device.

Of course, the fragrance generator is preferably installed on the front frame side corresponding to the front surface of the half mirror so as to spray the fragrance toward the front of the advertising device.

Therefore, according to the structure of the present invention, by controlling the operation of the light guide plate and the sound generator for a certain target advertisement, such as entertainers according to the proximity of objects or people, it is possible to provide multi-function image information and sound information through the sound generator at the same time. Provide an advertising device.

Also, by installing a half mirror in front of the light guide plate, when the light guide plate is turned on, a video image of a celebrity or the like can be viewed, and when the light guide plate is turned off, an advertisement apparatus that can be used as a mirror is provided.

In addition, by installing the fragrance generator in the frame portion to spray the fragrance that can effectively deliver the advertising content to the person close to the advertising device, it is possible to expect an olfactory advertising effect.

In addition, by periodically spraying the fragrance out of the advertising device, there is an advantage that can be advertised by attracting people around the advertising device.

Claims (7)

A light guide plate which uniformly emits light to the front surface; An advertising panel installed on the front surface of the light guide plate; A frame part surrounding a rear surface of the light guide plate and a front surface of the advertisement panel and fixing a position thereof; A detection sensor installed in the frame part disposed at the front of the advertisement panel and detecting whether an object or a person approaches the advertisement panel; A sound generator installed in the frame unit to reproduce sound information; And a controller for controlling whether the light guide plate is turned on and whether the sound generator is operated according to whether the signal of the detection sensor is transmitted. The multifunctional advertising apparatus of claim 1, wherein a half mirror is installed on a front surface of the advertisement panel when the light guide plate is turned on, and is switched to a transparent plate when the light guide plate is turned off. The multifunctional advertising apparatus according to claim 1 or 2, wherein the advertisement panel is a panel having light transmittance through which light passes through the light guide plate, and an advertisement content is inserted into one surface of the advertisement panel. 4. The sensor of claim 3, wherein one side of the front surface of the frame is equipped with a sensing sensor for activating at least one of lighting the light guide plate, operating the sound generator, and a scent generator for generating scent according to an external signal. Made, multifunctional advertising device. The multifunctional advertisement apparatus of claim 4, wherein the detection sensor is selected from a proximity sensor group consisting of an optical sensor, a magnetic sensor, an infrared sensor, and an ultrasonic sensor. The method of claim 1, wherein the sound generator, A sound memory capable of storing or deleting the sound information, and loading the sound information into the controller; And a speaker for reproducing sound information loaded from the sound memory. And the controller reads sound information from the sound memory and reproduces the sound information in the speaker when the signal is received from the detection sensor. The multifunctional advertising apparatus according to claim 1, further comprising a scent generator built into the frame unit.

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