KR20050105055A - Apparatus and method for advertising the article using mirror and display - Google Patents

Abstract

FIELD OF THE INVENTION The present invention generally relates to mirrors and image display devices, and more particularly to mirrors and image display devices, which are mounted in a housing, the object approaching to and / or the mirror periphery illuminance and / or the mirror ambient temperature. The present invention relates to an advertisement device and a method in which a mirror and an image display device are combined to display advertisement data on the image display device according to a result of detecting a change in the environment around the mirror. By driving the image display device to display image data, and turning off the image display device when the approached object leaves the periphery of the mirror, unnecessary power consumption can be prevented, and the illuminance around the mirror and / or the temperature around the mirror When driving the video display device according to the result of detecting the change of environment around the mirror Displaying image data, so that the public walking past the mirror around may be interested in because, there is an effect that can promote effective advertising through the image display device accordingly.

Description

Apparatus and method for advertising the article using mirror and display}

FIELD OF THE INVENTION The present invention generally relates to mirrors and image display devices, and more particularly to mirrors and image display devices, which are mounted in a housing, the object approaching to and / or the mirror periphery illuminance and / or the mirror ambient temperature. The present invention relates to an advertisement device and a method in which a mirror and an image display device are combined to display advertisement data on the image display device according to a result of sensing a change in the environment around the mirror.

Recently, due to the development of digital multimedia technology, in a crowded place, advertisement data and the like are displayed on a video display device (also known as a signboard) to promote a specific product.

For example, a liquid crystal display (LCD) on the wall of the entrance of a department store displays video data about discounts and discount products repeatedly throughout the day, making it easy for the public to pass around the department store. After seeing it, they are trying to enter the department store.

On the other hand, a mirror is attached to a specific wall at places where the public frequently passes so as to beautify a specific place or to allow the public to see their appearance and dressing.

In addition, in order to promote a specific product to the public viewing such a mirror, a promotional word for a specific product is printed on one side of the mirror or a promotional material for a specific product is attached to one side of the mirror.

Meanwhile, in order to maximize the publicity effect at low cost by using a mirror and a video display device, a small size video display device is installed on one side of a wall surface of a specific place where a mirror is attached to display advertisement data.

In other words, the public passing through a certain place cannot see the advertisement data displayed on the small sized video display device in the distance, so the mirror can be used to guide the public around the video display device to view the advertisement data naturally. have.

However, the above-described publicity method (mirror technology) using the mirror and the image display device has a problem in that unnecessary power is consumed because the advertisement data is repeatedly displayed by continuously driving the image display device even when the public does not pass around the mirror. have.

In addition, the prior art is to continuously drive the video display device for a predetermined time to repeatedly display the advertising data on the video display device (for example, the subway platform is installed on the subway platform from the first time to the last time of operation) Since the advertisement is promoted in a simple manner by continuously operating the video display device and displaying the advertisement data repeatedly, the public who frequently passes the place is not interested in the video display device.

That is, since only the degree of advertisement data is displayed on the video display device that the public has always seen, the viewer does not have much interest in the video display device. Therefore, in the public aspect, various types of data (advertisement, news, It is necessary to obtain useful information through common sense, etc., and to promote the advertisement efficiently by promoting the public's interest in the video display device.

Therefore, changes in the surrounding environment in certain areas (e.g., when the railroad car's headlights brightly illuminate the surroundings of the platform when the railroad vehicle enters the station on the subway platform, and when the railroad car enters the station on the subway platform, On / Off of the video display device according to the wind blowing around the platform as the movement and the temperature, humidity, etc. around the wall of the department store where the video display device is attached according to the weather change. There is an urgent need for a technology that allows the public to be interested in changing the state of the video display device in accordance with the change of the surrounding environment.

SUMMARY OF THE INVENTION The present invention has been proposed to solve the above problems and meet the above requirements, wherein a mirror and an image display device are mounted in a housing, and the object approach to the mirror periphery and / or the illumination around the mirror or / And a display apparatus and a method in which a mirror and an image display apparatus are combined to display advertisement data on the image display apparatus according to a result of sensing a change in the surrounding environment of the mirror such as a mirror ambient temperature.

In the apparatus of the present invention for achieving the above object, a mirror is mounted on one side of the housing, and a video display device is mounted on the other side of the housing, the image display device, Object detecting means for detecting object approaching; Display means for displaying image data; Storage means for storing image data, audio data, and image display time information; And the control means for controlling to display the image data by driving the display means as the object detecting means detects the object approach.

Meanwhile, in the method of the present invention, a mirror is mounted on one side of a housing and a video display device is mounted on the other side of the housing, and a first step of setting image data, audio data, and image display time information is provided. ; A second step of displaying image data by turning on (driven and turning on) the display means as the object approaches the periphery of the mirror; And a third step of turning off the display means in response to detecting departure of the approach object from around the mirror while performing the second step.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. In the following description of the present invention, detailed descriptions of well-known functions or configurations will be omitted if it is determined that the detailed description of the present invention may unnecessarily obscure the subject matter of the present invention. Terms to be described later are terms defined in consideration of functions in the present invention, and may be changed according to intentions or customs of users or operators. Therefore, the definition should be made based on the contents throughout the specification.

1A and 1B are perspective views of an advertisement device in which a mirror and an image display device are combined according to the present invention. FIG. 1A is a side view of an advertisement device in which a mirror and an image display device are combined according to the present invention, and FIG. 1B is an embodiment of an advertisement device in which a mirror and an image display device are combined according to the present invention. Yes front view.

As shown in FIGS. 1A and 1B, a mirror 10 and a display unit 11 are mounted inside a housing 20, and a speaker 12 and an edge of the housing 20 are mounted. The infrared sensor 13 is mounted.

Although not shown in the drawing, the housing 20 has a control unit for controlling the display unit 11, the speaker 12, and the infrared sensor 13, a memory for storing various data, A power supply unit for supplying power to the component is mounted.

Figures 2a and 2b is a perspective view of another embodiment of the advertising device combined with the mirror and the image display device according to the present invention. FIG. 2A is a side view of another embodiment of an advertisement device in which a mirror and an image display device are combined according to the present invention, and FIG. 2A is a front view of another embodiment of the advertisement device in which a mirror and an image display device are combined according to the present invention.

As shown in Figs. 2A and 2B, a mirror 10, a half mirror (aka half mirror) 10a is displayed inside the housing 20, and is displayed on one side of the rear side of the half mirror 10a. The unit 11 is mounted, and the speaker 12 and the infrared sensor 13 are mounted on the edge of the housing 20.

Although not shown in the drawing, the housing 20 has a control unit for controlling the display unit 11, the speaker 12, and the infrared sensor 13, a memory for storing various data, A power supply unit for supplying power to the component is mounted.

The half mirror 10a is a mirror having a special coating on the surface thereof. When the light is flashed on the display unit 11 (that is, when image data is displayed), the half mirror 10a passes through the light and is exposed to the outside. That is, when the half mirror 10a does not flash light in the display unit 11, the half mirror 10a shines in the shape of an object like the normal mirror and flashes the light in the display unit 11 so that an external person can see the inside. Make sure

On the other hand, the mirror 10 and the half mirror 10a for illuminating the shape of the object, the display unit 11 for displaying image data, the speaker 12 for outputting audio data, and for detecting the approach / departure of the object The infrared sensor 13 is preferably exposed to the outside. On the other hand, it is preferable that the control unit, the memory, the power supply unit and the like not be exposed to the outside to give a beautiful appearance.

In addition, the advertising device combined with the mirror and the image display device according to the present invention is not limited to the shape and shape shown in Figs. 1A to 2B, and are implemented in various shapes and forms, and the mounting position of each component It will be readily understood by those skilled in the art that the present invention is not limited to specific portions of the interior and borders.

In the present invention, the mirror 10 and the display unit 11 is mounted in the housing 20 so that the public can see their appearance, dressing, etc. through the mirror 10 and the display unit 11 Display image data on the screen.

First of all, in the present invention, when the public looking at the mirror 10 from a distance approaches the mirror 10 to see the mirror 10, the display unit 11 is driven to display advertisement data, thereby reducing power consumption. You can maximize the effectiveness of your advertising efforts.

In addition, in the present invention, by disposing the display unit 11 on the rear side of the half mirror 10a, the mounting of the display unit 11 is not recognized by the public who is looking at the mirror 10 from a distance. In the case of approaching to the periphery of the mirror to see the mirror 10, by showing the image data displayed on the display unit 11 through the half mirror 10a, it can give curiosity and interest to the public.

In addition, in the present invention, by mounting not only the infrared sensor 13 but also various sensors, the display unit detects changes in ambient environment such as illuminance, temperature, humidity, and vibration, sound waves, voice, wind, etc. generated around the mirror. (11).

3 is a configuration diagram of an advertisement device in which a mirror and an image display device are combined according to the present invention.

As shown in FIG. 3, the advertising device combined with the mirror and the image display device according to the present invention detects an object approaching the mirror 10 or an object that has approached the mirror 10 from the vicinity of the mirror 10. An infrared sensor 13 for display, a display unit 11 for displaying image data under control of the control unit 15, a speaker 12 for outputting audio data under control of the control unit 15, A memory 14 for storing image data, audio data, and image display time information, and a controller for driving the display unit 11 to display image data as the infrared sensor 13 detects an object approach (15) and a power supply unit 16 for supplying power to each of the above components under the control of the control unit 15.

Although not shown in the drawings, the advertisement device in which the mirror and the image display device are combined according to the present invention includes an optical sensor for detecting illuminance (light intensity) around the mirror 10 and the mirror 10. ) A thermal sensor for sensing an ambient temperature, a humidity sensor for sensing a humidity around the mirror 10, a vibration sensor for sensing the strength of vibration generated around the mirror 10, and the mirror (10) It further includes at least one sensor of the acoustic sensor for sensing the intensity of sound waves, voices, etc. generated in the vicinity and the wind speed sensor for sensing the intensity of the wind generated around the mirror (10).

In addition, although not shown in the drawings, the advertising device combined with the mirror and the image display device according to the present invention, through the buttons various configuration (configuration) of the advertising device (e.g. image display time setting, threshold setting of each sensor) And the like, and may further include an input / output device (eg, a keyboard, a mouse, a microphone, etc.) for storing image data, audio data, and the like in the memory 14.

In addition, although not shown in the drawings, the advertising device combined with the mirror and the image display device according to the present invention, a transmission and reception device (e.g. LAN card, USB cable, RF modem) for transmitting and receiving a variety of data, such as a central center by wire or wireless Etc.) may be further included.

According to the present invention, when an object (a person, an animal, an object, etc.) approaches the mirror 10, power is supplied to the display unit 11 to be turned on (driven) to output image data. ) When the object that has been approached from the surroundings is separated, the power supply to the display unit 11 is turned off so that unnecessary power consumption may be prevented when there is no public passing by in a specific place where the advertisement device is installed. Can be.

In addition, the present invention detects changes in the environment around the mirror (10) in a certain situation (for example, when a large number of people move while moving on the subway platform, when the rail car enters the station on the subway platform) The headlights of railroad cars brightly display around the platform; when the railroad cars enter the station on subway platforms, wind or vibrations occur around the platform due to the movement of railroad cars; Changes in the ambient environment (e.g., changes in temperature, humidity, etc.) near the department store's wall, where the intensity of the ambient light changes (e.g., the intensity of the ambient light rises or falls, the temperature rises or falls, the ambient humidity rises or falls, Increasing / falling strength of vibration generated around, rising / falling strength of sound waves, voice, etc Power supply to the display unit 11 to display the image data by turning on (driving) the power supply to the display unit 11 and then turning off the power supply to the display unit 11 when the situation is over. In this way, the public passing by the specific place where the advertisement device is installed may be interested in changing the driving state of the display unit 11, thereby inducing the viewing of the image data.

The infrared sensor 13 enters an object (a person, an animal, an object, etc.) around the mirror 10 in a state in which the infrared sensor 13 does not return by radiating infrared rays into the periphery of the mirror 10 (for example, 5 m). Accordingly, when a predetermined amount or more of the emitted infrared rays are reflected and returned, the object approach is detected. Then, the infrared sensor 13 transmits a signal corresponding to the object approach detection result to the controller 15.

In addition, the infrared sensor 13 has a predetermined amount or more of the emitted infrared light is reflected and returned, and when the approached object is separated from the vicinity of the mirror 10, the infrared sensor 13 is not reflected or returned by a predetermined amount or more. Detect approaching object deviation. Then, the infrared sensor 13 transmits a signal corresponding to the result of the approach object departure detection to the controller 15.

When the infrared sensor 13 detects the approach of the object, the controller 15 supplies power to the display unit 11 to turn on (drive) the image data to display the image data. When the object is detected to be separated, the power supply to the display unit 11 is cut off and turned off.

In addition, the controller 15 displays a change in the ambient environment above a threshold (or below) by at least one of an optical sensor, a thermal sensor, a humidity sensor, a vibration sensor, an acoustic sensor, and a wind speed sensor. It supplies power to the unit 11 so as to be displayed (ON) to display image data, and at least one of an optical sensor, a thermal sensor, a humidity sensor, a vibration sensor, an acoustic sensor, and a wind speed sensor. When the sensor detects that the surrounding environment is changed to its original state, the sensor cuts off the power supply to the display unit 11 and turns it off.

In addition, the controller 15 supplies power to the display unit 11 at the corresponding time based on the image display time information stored in the memory 14 to display the image data.

In addition, whenever the controller 15 drives the display unit 11 to display image data, the controller 15 outputs audio data corresponding to the image data to the speaker 12.

The display unit 11 is not limited to a specific display device such as TV, STN, FED, PDD EL display, PDP, LCD, LED, etc., but is implemented as a display device having various sizes and shapes.

The memory 14 includes image data (e.g., advertising, news, economic common sense, etc.) and audio data to be output through a speaker while displaying the image data on the display unit 11, and image display time (e.g., 7 am). 00 minutes to 9:30 am, 2:30 pm to 5:00 pm, and the like, and various environment setting information (for example, threshold values of each sensor) are stored. The memory 14 is preferably implemented as a data storage device such as a flash memory, a hard disk, or the like.

The power supply unit 16 is preferably implemented as a battery such as a storage battery or a rechargeable battery.

4 is a flowchart illustrating an advertisement method in which a mirror and an image display device are combined according to the present invention.

First, image data, audio data, and image display time information are set (400).

Thereafter, the object approach is sensed around the mirror 10 (401).

Then, the display unit 11 is turned on (driven, ON) to display the image data (402).

Then, while displaying the image data in the process "402", the departure of the approach object from the periphery of the mirror 10 is detected (403).

Then, the display unit 11 is turned off (404).

On the other hand, when the display unit 11 is off, the environment around the mirror 10 is changed to a threshold value (or less) (eg, the intensity rise / fall of the ambient illuminance, the rise / fall of the ambient temperature, the ambient humidity The display unit 11 according to the detection of rising / falling, rising / falling intensity of vibration generated in the surroundings, rising / falling strength of surrounding sound waves, voice, etc. On) to display video data.

Then, the display unit 11 is turned off in response to detecting that the environment around the mirror 10 is changed to its original state.

Meanwhile, in the state in which the display unit 11 is turned off, the image display time information set in the process "400" is continuously checked, and the display unit 11 is turned on at the corresponding time, so that the image data corresponding to the time. Is displayed.

Meanwhile, while the display unit 11 is turned on, audio data corresponding to image data is output to the speaker 12.

In addition, in the present invention, the object is approached around the mirror 10 to display the image data by driving the display unit 11, and then the object that has been approached is detected to leave the vicinity of the mirror 10. For example, the display unit 11 is turned off, or in another example, the display unit 11 is turned off by sensing that an object approaches the mirror 10 while displaying the image data by driving the display unit 11. The approaching object may sense that the object has moved around the mirror 10 and may drive the display unit 11 to display image data.

In addition, in the present invention, while the display unit 11 is driven to display the image data, an environment change around the mirror 10 is detected and the display unit 11 is turned off, but the environment around the mirror 10 is in an original state. If changed to, the display unit 11 may be driven to display image data.

While the content of the present invention has been described by way of examples, the embodiments of the present invention are merely illustrative of the present invention and should not be construed as limiting the scope of the present invention. Those skilled in the art to which the present invention pertains may modify or alter the present invention in various forms within the principles and scope described in the claims herein.

According to the present invention, a mirror and an image display device are mounted in a housing, and when the object approaches the mirror, the image display device is driven to display the image data, and the approached object leaves the vicinity of the mirror. In this case, by turning off the video display device, unnecessary power consumption can be prevented.

In addition, the present invention, because the display of the image data by driving the image display device according to the result of detecting the environmental change around the mirror, such as the illuminance around the mirror and / or the ambient temperature of the mirror, the public passing through the mirror is of interest It is possible to have, thereby effectively promoting the advertisement through the video display device.

1A and 1B are perspective views of an embodiment of an advertisement device in which a mirror and an image display device are combined according to the present invention.

Figure 2a and 2b is a perspective view of another embodiment of an advertising device combined with a mirror and an image display device according to the present invention.

3 is a block diagram of an advertisement device in which a mirror and an image display device are combined according to the present invention.

4 is a flowchart illustrating an advertisement method in which a mirror and an image display device are combined according to the present invention.

* Explanation of symbols on the main parts of the drawing

10 mirror 10a half mirror

11 display unit 12 speaker

13: infrared sensor 14: memory

15 control unit 16 power supply unit

Claims (9)

A mirror is mounted on one side of the housing and an image display device is mounted on the other side of the housing. The video display device, Object sensing means for sensing object approach to the periphery of the mirror; Display means for displaying image data; Storage means for storing image data, audio data, and image display time information; And The control means for controlling to display the image data by driving the display means as the object detecting means detects the object approaching; Advertising device is coupled to the mirror and the image display device including a. The method of claim 1, The video display device, An optical sensor for detecting illuminance (light intensity) around the mirror, a thermal sensor for detecting a temperature around the mirror, a humidity sensor for detecting humidity around the mirror, and a light sensor generated around the mirror At least one of a vibration sensor for detecting the strength of the vibration, an acoustic sensor for detecting the strength of sound waves, voice, etc. generated around the mirror, and a wind speed sensor for sensing the strength of the wind generated around the mirror Further includes a sensor, The control means is configured to drive the display means to display image data as the at least one sensor detects a change in the surrounding environment above (or below) a threshold value. Advertising device. The method of claim 2, The control means is configured to drive the display means at a corresponding time based on the image display time information stored in the storage means to display the image data corresponding to the time. Advertising device. The method of claim 3, wherein The video display device, And a speaker for outputting audio data by the control of the control means, And the control means controls to output the audio data corresponding to the image data to the speaker each time the display means is driven to display the image data. The method according to any one of claims 1 to 4, A half mirror is further mounted inside the housing, And the display means is mounted on a rear surface of the half mirror. A mirror is mounted on one side of the housing and an image display device is mounted on the other side of the housing. A first step of setting image data, audio data, and image display time information; A second step of displaying image data by turning on (driven and turning on) the display means as the object approaches the periphery of the mirror; And A third step of turning off the display means in response to detecting deviation of the approach object from around the mirror while performing the second step Advertising method combined with a mirror and a video display device comprising a. The method of claim 6, In the state that the display means is off, it is detected that at least one environmental variable of illuminance, temperature, humidity around the mirror, and vibration, sound waves, voice, and wind generated around the mirror changes above or below a threshold value. And display the image data by driving the display means. The method of claim 7, wherein A mirror, characterized in that the display means is turned off, continuously checking the image display time information set in the first step, and driving the display means at the corresponding time to display image data corresponding to the time; Advertising method combined with video display device. The method according to any one of claims 6 to 8, And a mirror and an image display device, the audio data corresponding to the image data being output to a speaker while the display means is turned on.