KR20050046486A - System and method for providing information of merchandise by using smart card - Google Patents

Abstract

According to the present invention, a smart card having product information of a certain product desired to be purchased by a client is mounted on a card through a predetermined terminal (for example, a PC) and the product information is loaded when the product is purchased at the product sales store. By inserting a card into a cart provided in a merchandise store or the like, the cart communicates with a merchandise information providing server or device that provides additional information about the merchandise, and the like, and displays position information of the merchandise corresponding to the merchandise information. And / or send additional information to the cart. The cart outputs the display position information and / or additional information of the goods to the client through a predetermined output device. Through this, the user can purchase a product that he wants to purchase more conveniently and efficiently in a complex store.

Description

System and Method for Providing Information of Merchandise by Using Smart Card}

The present invention relates to a method and system for providing product information using a smart card. The present invention transmits product information to be purchased from a smart card to the cart through a cart of a store having an output device and a card reader. Request additional information and product display position information corresponding to the product information to the server. The cart outputs the additional information and product display position information provided from the server to provide to the client.

Recently, there have been a lot of large discount stores that meet the basic needs of consumers (for example, purchasing cheap and high quality products) and provide various products. These large discount stores are attracting consumers with large quantities and systematic distribution systems.

For example, with the emergence of such large discount stores, consumers have eliminated the inconvenience of having to walk around the market to compare prices and quality, in order to purchase a desired product.

However, since these large discount stores are large in volume or size, in order to find a desired product, the consumer has to go directly to the place where the corresponding product is displayed, and thus wastes unnecessary time.

In addition, the method of confirming the additional information on the displayed products by the consumer has been inconvenient to check the product information displayed on the product, ask the store staff, or check through a predetermined bulletin board in the store.

Also, in general, consumers visit a discount store by taking notes on a paper or the like in advance of a product to purchase, thereby preventing unnecessary impulse purchases in their own way.

On the other hand, in order to overcome the problems of the existing magnetic stripe (MS) card (e.g. insufficient capacity of the memory device), a smart card of the type that can store and compute various digital information by embedding the central processing unit and various memory devices Was presented.

The IC chip installed in the smart card is composed of a central processing unit, ROM (Read Only Memory), Random Access Memory (RAM), and EEPROM (Electrically Erasable and Programmable Read Only Memory). It acts as a small computer and can support various post card card services such as open issuance after being issued to a smart card user through a card issuing agency. The card has an advantage that an unlimited smart card application can be mounted as described above.

An object of the present invention to solve the above problems is

The product information about the product to be purchased is mounted on the client smart card, and when the product is purchased at the merchandise sales store, the merchandise information mounted on the smart card is provided through a cart provided in the merchandise store or the like. It provides to the device, and receives the display position information and / or additional information of the goods corresponding to the product information to the cart, the display position information and / or additional information of the goods to the client through the output device provided in the cart To provide a product information providing method and system using a smart card to output

In order to achieve the above object, the present invention provides a method of receiving product selection information to be purchased from a client in a client terminal or a device, and predetermined product information for a product selected by the client in the client terminal or device. Providing and storing the smart card as the client-owned smart card, mounting or connecting the smart card to the (shopping) cart when the client visits the merchandise sales store, and the client from the smart card in the cart. Extracting the selected product information, transmitting the extracted product information from the cart to a predetermined product information providing server or device, and corresponding to the product information transmitted from the cart by the product information providing server or device. Display position of the said product And / or extracting additional information from a predetermined storage medium, transmitting the display position information and / or additional information of the extracted product to the cart from the product information providing server or device, and transmitting the additional information to the cart. The present invention provides a product information providing method using a smart card comprising the step of outputting the display position information and / or additional information of the product transmitted from the product information providing server or the device to a predetermined output device.

Preferably, in the client terminal or device, providing and storing the predetermined product information on the product selected by the client to the client-owned smart card is performed by the client terminal or the device through a predetermined card reader for the smart card. Characterized by the client to provide a predetermined product information to the client owned smart card, characterized in that for storing.

Preferably, in the product information providing server or apparatus, extracting the display position information and / or additional information of the product corresponding to the product information transmitted from the cart from a predetermined storage medium may include the product information providing server or And storing the product information in association with the product display position information and / or additional information and storing the product information in a predetermined storage medium.

Preferably, in the cart, outputting the display position information and / or additional information of the goods transmitted from the goods information providing server or the device to a predetermined output device and providing the same to the client, providing the goods information in the cart. Characterized in that the display position information and / or additional information of the product transmitted from the server or device is output as a voice, text, image or video.

The display position information of the goods provided to the client through the cart is preferably provided on the layout drawing of the merchandise sales store.

In addition, the additional information of the product provided to the client through the cart, the product-related discount information and / or coupon information and / or event information and / or sale price information and / or other product information related to the product and / Or preferably including product description information.

In addition, another feature proposed by the present invention to achieve the above object, the product selected by the client to the client owned smart card by providing a predetermined product information to the client, receiving the product selection information to be purchased from the client A client terminal or device for providing product information of a smart card; a smart card for storing the product information provided from the client terminal or device; a predetermined memory; and the product information stored in a memory of the smart card; Extracting a cart for transmitting goods information to a predetermined goods information providing server or device and display position information and / or additional information of the goods corresponding to the goods information transmitted from the cart from a predetermined storage medium; Display position information and / or negative of the extracted product Information is on the product information providing system using a smart card containing the product information providing server or device to transmit to said carts.

Preferably, the cart outputs the display position information and / or additional information of the goods transmitted from the goods information providing server or the device to a predetermined output device and provides them to the client.

For example, the output device provided in the cart may provide the client with outputting display position information and / or additional information of the goods transmitted from the goods information providing server or the device by voice, text, image, or video. have.

Preferably, the client terminal or device comprises a predetermined smart card reader for providing predetermined product information about the product selected by the client to the client-owned smart card.

The product information providing server or apparatus preferably includes a storage medium storing display position information and / or additional information of the product corresponding to the product information.

Hereinafter, the present invention will be described in detail with reference to the accompanying drawings. First, predetermined reference numerals are added to elements illustrated in the drawings. However, it is noted that the same components shown in different drawings are denoted by the same reference numerals as much as possible.

In addition, in the following description, in order to explain the embodiments of the present invention, specific details such as specific elements are illustrated, which are provided to help a more general understanding of the present invention, and the present invention may be practiced without these specific details. It will be apparent to those skilled in the art.

In addition, in describing the present invention, if it is determined that a detailed description of a related known function or configuration may unnecessarily obscure the subject matter of the present invention, the detailed description thereof will be omitted.

1 is a block diagram of a product information providing system using a smart card 140 according to an embodiment of the present invention.

Referring to FIG. 1, the product information providing system includes a client terminal or device 135, a smart card 140, a cart 145, and a product information providing server or device 100.

Preferably, the client terminal or the device 135 is interlocked with the product information providing server 100 or the storage medium 105 that provides predetermined product information through a wired or wireless communication network, and provides the product selection information that the client wants to purchase. Receive the smart card 140 into a predetermined memory.

In addition, the client terminal or device 135 is preferably provided with a card reader for the smart card 140, in order to mount the product selection information to the smart card 140.

Preferably, the smart card 140 stores the product information provided from the client terminal or the device 135 in a predetermined memory in the card 140. In addition, the smart card 140 is connected to the terminal or device 135 to receive the product information and / or to the cart 145 to provide the product information stored in the smart card 140 and the input and output interface, And a processor for controlling input and output of the product information.

Preferably, the cart 145 extracts the product information stored in the memory in the smart card 140, and transmits the extracted product information to a predetermined product information providing server or device 100. In addition, the cart 145 is provided with a predetermined output device, and the display position information and / or additional information of the goods transmitted from the product information providing server or the device 100 through the output device to the voice or text or It can be provided in the form of an image or a video.

Preferably, the product information providing server (or device) 100 may be configured to include a download unit 110, extraction unit 115, information receiving unit 120 and information providing unit 125.

For example, the download unit 110 provides product information on the product selected by the client to the client terminal or the device 135. The extraction unit 115 extracts the display position information and / or additional information of the goods corresponding to the goods information received by the information receiver 120 from the cart 145 from a predetermined storage medium 105. The extracted display position information and / or additional information are provided to the cart 145 through the information providing unit 125 to be delivered to the client.

Preferably, the product information providing server or device 100 is provided with a predetermined storage medium 105 for storing the display position information and / or additional information of the product corresponding to the product information.

For example, if the client wants to purchase "ramen" and "chinese cabbage", etc., the client connects to a discount store server through a client terminal or a device and visits the store prior to visiting a discount store (or mart, etc.) for purchase. Product information about "Ramen" and "Chinese cabbage" is preloaded on the smart card. When the client goes to the discount store (or mart, etc.) with the smart card and inserts the smart card into a cart provided at the discount store, the product information loaded on the smart card is transferred to the discount store server through the cart. Is provided. The discount store server checks the product information, determines that the product to be purchased by the client is "ramen" and "chinese cabbage", and displays a predetermined display for inducing the client to a block in which the product is located in the store. The location information is transmitted to the cart, and the cart displays the display location information of the “ramen” and the “cabbage” provided from the discount store server to help the client purchase.

In addition, the discount server server and the like provides the display position information of the product, at the same time, discount information, coupon information, event information, sales price information and / or other product information related to the product, product description information, etc. Can provide more.

2 is a flowchart of a product information providing process using a smart card 140 according to an embodiment of the present invention.

Referring to FIG. 2, a client accesses the server 100 to obtain product information on a product to be purchased using the terminal or the device 135 (200).

For example, the terminal or the device 135 includes a personal computer, an information terminal, etc. capable of internet communication, and the server 100 is preferably a product information providing server 100 on the Internet in conjunction with a merchandise sales store.

When the client connected to the server 100 selects a product to purchase, the server 100 provides product information on the product selected by the client to the terminal or the device 135 (205), and the terminal. Alternatively, the device 135 mounts the product information received from the server 100 to the client smart card 140 through a card reader or the like (210).

For example, the product information on the product selected by the client may be product code information and / or RFID tag information of the corresponding product.

A client visits a merchandise sales store to purchase the merchandise with the smart card 140 loaded with the merchandise information, and inserts the smart card 140 into a card reader provided in the shopping cart 145 (215). ).

When the smart card 140 of the client is inserted, the cart 145 extracts the stored product information from the inserted client smart card 140 (220), and extracts the product information extracted from the smart card 140. It transmits to the product information providing server or device 100 of the merchandise sales store (225).

For example, the cart 145 and the product information providing server or device 100 of the store communicate using predetermined data communication. Preferably, the data communication includes at least one of wireless LAN, infrared ray, and RF communication.

In addition, the store may be provided with a plurality of communication assistants (eg, access points, etc.) for smooth data communication between the cart 145 and the server 100.

The product information providing server or the device 100 checks whether or not the display position information and / or additional information corresponding to the product information provided from the cart 145 is linked with the storage medium 105 (230).

If there is no additional information corresponding to the product information provided from the cart 145 in the storage medium 105 (235), the product information providing process using the smart card 140 according to the present invention is terminated.

On the other hand, if there is additional information corresponding to the product information in the storage medium 105 (240), the server 100 displays the display position information and / or additional information corresponding to the product information in the storage medium ( Extracted from the 105 (245), the extracted display position information and / or additional information is transmitted to the cart 145 (250).

The cart 145 outputs the display position information and / or additional information transmitted from the server 100 to the client and performs the product information providing process using the smart card 140 according to the present invention ( 255).

The client may shorten the purchase time for the corresponding product he / she wants to purchase through the display position information and / or additional information output to the cart 145, and may check related coupons or discount information.

3 is a diagram illustrating an internal configuration of a cart 145 according to a preferred embodiment of the present invention.

Referring to FIG. 3, preferably, the cart 145 includes the controller 300, the mounter / connector 315, the extractor 320, the transmitter 335, the receiver 330, the converter 325, and the output unit. 305 and the like.

The controller 300 controls and manages the overall operation of the cart 145. For example, all functions and / or tasks performed through the cart 145 according to the present invention are performed through the control unit 300, and the control unit 300 includes at least one or more function performing units provided in the cart 145. (Eg, a mount unit / connector, an output unit, a transmitter, etc.) to perform at least one function and / or task.

The mount / connector 315 provides a data communication interface with the smart card 140 to extract product information on the expected purchase product of the client mounted on the smart card 140.

For example, on the interface, the product information stored in the card 140 is preferably delivered to the cart 145 using an application protocol data unit (APDU).

The information extracting unit 320 extracts product information mounted on the smart card 140 when a communication session with the smart card 140 is formed through the mounting unit / connecting unit 315.

The transmission unit 335 transmits the product information extracted by the information extraction unit 320 from the smart card 140 to the server or the device 100.

The receiving unit 330 serves to receive the display position information and / or additional information of the product from the server 100.

The output unit 305 outputs the product information extracted from the smart card 140 by the information extraction unit 320 and / or displays the display position information and / or additional information of the corresponding product provided from the server 100. It outputs to the screen (for example, an LCD (Liquid Crystal Display)) provided in the (145).

In addition, the output unit 305 extracts the display position information and / or additional information of the product provided from the server 100, and outputs the voice or text or image or video.

The converter 325 converts the information or data received by the receiver 330 into an outputable form and outputs it through the output unit 305.

In another embodiment, the cart 145 extracts and reads at least one RFID tag information from an RFID tag attached to a product displayed in a store, so that the cart 145 enters the RFID communication range of the product. The read RFID tag information is provided to the cart 145 so that the client can identify additional information and / or display position information through the cart 145.

4 is a simplified illustration for providing product information using a product information providing system using a smart card 140 according to another embodiment of the present invention.

Referring to FIG. 4, the product information providing system using the smart card 140 provides predetermined product information to the client, receives the product selection information to be purchased from the client, and receives the product selection information from the client-owned smart card 140. The client terminal or device 135 providing the product information of the product selected by the client, and the product information provided from the client terminal or the device 135 are stored in a predetermined memory and mounted in a predetermined cart 145 or When connected, the smart card 140 to provide the product information stored in the memory to the cart 145, and the product information provided from the smart card 140 to a predetermined product information providing server or device 100 Displayed position information and / or minor of the cart 145 to transmit and the goods corresponding to the goods information transmitted from the cart 145 And a product information providing server or apparatus 100 for extracting provisional information from a predetermined storage medium 105 and transmitting the display position information and / or additional information of the extracted product to the cart 145.

Preferably, in the process of providing product information on the system, the client terminal or the device 135 is provided with product selection information to be purchased from the client (1).

The client terminal or device 135 provides and stores predetermined product information about the product selected by the client to the client-owned smart card 140 (2), and when the client visits the product selling store, When the smart card 140 is mounted or connected to the (shopping) cart 145 (3), the smart card 140 provides the product information selected by the client from the smart card 140 to the cart 145 (4).

For example, in the process of providing and storing predetermined product information on a product selected by the client in the client terminal or device 135 to the client-owned smart card 140 (2), the client terminal or device 135 In the predetermined smart card 140 through the card reader for the client to provide the predetermined product information for the product selected by the client owned smart card 140 and stored.

The cart 145 transmits the product information provided from the smart card 140 to a predetermined product information providing server or device (5), and the product information providing server or device 100 is the cart 145 Extracting display position information and / or additional information of the product corresponding to the product information transmitted from the storage medium 105 (6), and displaying the extracted display position information and / or additional information of the product. Transfer to cart 145 (7).

For example, a process of extracting display position information and / or additional information of the goods corresponding to the goods information transmitted from the cart 145 from the predetermined storage medium 105 in the goods information providing server or the device 100. In (6), the merchandise information providing server or device 100 may process the merchandise information and the display position information and / or additional information of the merchandise in association with each other and store the merchandise information in a predetermined storage medium 105.

The cart 145 outputs the display position information and / or additional information of the goods transmitted from the goods information providing server or the device 100 to a predetermined output device and provides them to the client (8).

For example, in the cart 145, the process of outputting the display position information and / or additional information of the goods transmitted from the product information providing server or the device 100 to a predetermined output device and providing the same to the client (8) In addition, the cart 145 may output the display position information and / or additional information of the goods transmitted from the product information providing server or the device 100 by voice, text, image, or video.

5 is a simplified block diagram of a preferred smart card structure according to the present invention.

Referring to FIG. 5, the smart card 140 according to the present invention is connected to a client terminal 135 and / or a cart 145 of a merchandise sales store, an input / output interface for inputting and outputting data, and a product to be purchased by the client. It is preferably configured to include an IC chip for receiving the product information from the server 100, and previously stored, and a processor to execute the stored product information in association with the client terminal 135 or the cart 145.

Preferably, the IC chip may further include user-specific information by incorporating a corporate card user-specific code information and a recognition code or password corresponding to the user-specific code.

The input / output interface of the smart card 140 serves to transmit and receive commands and responses exchanged with the client terminal 135 and / or the cart 145 for input and output of product information according to the present invention.

For example, the transmission and reception process is performed through an Application Protocol Data Unit (APDU).

The process satisfies IC card specifications including ISO / IEC 7816 and / or ISO / IEC 14443, and / or financial IC chips including EMV (Europay, Master, VISA) and the like, and is intended for user purchase according to the present invention. At least one information provided from the client terminal 135 and / or the cart 145 for at least one product information application (or data) mounted on the smart card 140. (Eg, a command for requesting confirmation of whether a unique code for each user input matches), and the like. In addition, the smart card 140 additionally performs arithmetic functions for confidentiality, authentication, integrity, nonrepudiation, and the like.

6 is a data structure diagram of an information storage medium 105 according to a preferred embodiment of the present invention.

Referring to FIG. 6, the storage medium 105 is included in and / or interlocked with the product information providing server or the device 100, and includes a product information data file and a cart information data file.

The product information data file includes product code information, product price information, product location information, and product additional information.

For example, the product location information allows the client to confirm where the product is located in the store, and the product location information is transmitted to the client's cart 145 and displayed through a predetermined output device. Make it easier for the client to find the product.

Preferably, the product additional information includes various coupon information, discount information, event information, and the like related to the corresponding product.

The cart information data file stores information necessary for data communication between the server 100 and the cart 145, including unique number information (serial number, unique identifier, etc.) for the cart 145 located in the store. have.

For example, the client wants to purchase the "onion", and stores the product information for the "onion" in advance in the smart card 140, and visits the merchandise sales store and the smart in the cart 145 equipped with a smart card reader When the card 140 is connected, the cart 145 extracts product information on the "onion" mounted on the smart card 140 and provides it to the server 100. The server 100 checks the additional information on the “onion” and the product display information based on the cart information and the product information provided from the cart, and transmits the additional information to the cart 145. As the additional information, a "onion" discount sale time, a good onion picking method, and the like can be presented.

In another preferred embodiment, the information storage medium 105 may further include a customer information data file that records the purchase history of the client.

For example, if the client information of the client is identified through the authentication process of the client's smart card 140 inserted into the cart, the client's personal information (gender, age, etc.) is based on the purchase history of the client or the like. As a basis, differentiated product information can be provided.

7 is a diagram illustrating a web page screen for downloading purchase product information to a client smart card 140 according to a preferred embodiment of the present invention.

Referring to FIG. 7, in the process of the client accessing the merchandise sales server 100 through the Internet or the like, downloading the merchandise information on the merchandise to be purchased in advance, and storing the merchandise information in the smart card 140 of the client, It is a simple example of the download screen of the selected product information of the client.

The client checks in advance product information on the product to be purchased, stores the product information in the smart card 140, and then visits the corresponding product sales store. At this time, the cart 145 in the merchandise store serves as an interface between the smart card 140 and the product information providing server (or device) 100, the product information stored in the smart card 140 is cart ( 145 is transmitted to the product information providing server 100, the product information providing server 100 extracts additional information or product display information of the product corresponding to the product information and transmits it to the cart 145. Thereby helping clients to purchase purchased goods more conveniently and quickly.

According to the present invention, a smart card that pre-stores the product information for the product to be purchased, and a cart that is located in the store and receives additional information and product display information for the product information provided from the smart card from the product information providing server Through the client, by confirming the additional information and product display information for the corresponding product output to the cart, there is an advantage that it is possible to purchase more convenient and efficient products in a complex store.

By installing the product information to be purchased in advance in the smart card, by visiting the product store, there is an advantage that can prevent the unexpected impulse purchase in advance.

1 is a block diagram of a product information providing system using a smart card according to a preferred embodiment of the present invention.

2 is a flowchart of a product information providing process using a smart card according to an embodiment of the present invention.

3 is a diagram illustrating an internal configuration of a cart according to a preferred embodiment of the present invention.

4 is a simplified illustration of providing product information using a product information providing system using a smart card according to another embodiment of the present invention.

5 is a simplified block diagram of a preferred smart card structure according to the present invention.

6 is a data structure diagram of an information storage medium according to a preferred embodiment of the present invention.

7 is an exemplary view of a web page screen for downloading purchase product information to a client smart card according to a preferred embodiment of the present invention.

<Description of main parts of drawing>

100: product providing server or device 105: storage medium

110: download unit 115: extracting unit

120: information receiver 125: information provider

130: interface unit 135: a client terminal or device

140: smart card 145: Cart.

Claims (24)

A client terminal or device for providing predetermined product information to a client and receiving product selection information to be purchased from the client and providing the product information of the product selected by the client to the client-owned smart card; A smart card storing the product information provided from the client terminal or the device in a predetermined memory; A cart for extracting the product information stored in the memory in the smart card and transmitting the extracted product information to a predetermined product information providing server or device; And A product which extracts display position information and / or additional information of the product corresponding to the product information transmitted from the cart from a predetermined storage medium and transmits the display position information and / or additional information of the extracted product to the cart Information providing server or device; characterized in that comprises a, The cart is a product information providing system using a smart card, characterized in that for outputting the display position information and / or additional information of the goods transmitted from the product information providing server or device to a predetermined output device to the client. The method of claim 1, wherein the client terminal or device, And a predetermined smart card card reader for providing predetermined product information on a product selected by the client to the client-owned smart card. According to claim 1, wherein the product information providing server or device, Product information providing system using a smart card comprising a storage medium for storing the display position information and / or additional information of the product corresponding to the product information. The method of claim 1, wherein the cart, Product information providing system using a smart card characterized in that it comprises an output device for outputting the display position information and / or additional information of the goods transmitted from the product information providing server or device in a voice, text, image or video . According to claim 1, The display position information of the product, Product information providing system using a smart card, characterized in that provided in the layout diagram of the product sales store. According to claim 1, wherein the additional information of the product, Using the smart card, characterized in that it comprises the product-related discount information and / or coupon information and / or event information and / or sale price information and / or other product information and / or product description information related to the product Product Information Provision System. A client terminal or device for providing predetermined product information to a client and receiving product selection information to be purchased from the client and providing the product information of the product selected by the client to the client-owned smart card; A smart card that stores the product information provided from the client terminal or the device in a predetermined memory and provides the product information stored in the memory to the cart when mounted or connected to a predetermined cart; A cart for transmitting the product information provided from the smart card to a predetermined product information providing server or device; And A product which extracts display position information and / or additional information of the product corresponding to the product information transmitted from the cart from a predetermined storage medium and transmits the display position information and / or additional information of the extracted product to the cart Information providing server or device; characterized in that comprises a, The cart is a product information providing system using a smart card, characterized in that for outputting the display position information and / or additional information of the goods transmitted from the product information providing server or device to a predetermined output device to the client. The method of claim 7, wherein the client terminal or device, And a predetermined smart card card reader for providing predetermined product information on a product selected by the client to the client-owned smart card. The method of claim 7, wherein the product information providing server or device, Product information providing system using a smart card comprising a storage medium for storing the display position information and / or additional information of the product corresponding to the product information. The method of claim 7, wherein the cart, Product information providing system using a smart card characterized in that it comprises an output device for outputting the display position information and / or additional information of the goods transmitted from the product information providing server or device in a voice, text, image or video . According to claim 7, Display position information of the product, Product information providing system using a smart card, characterized in that provided in the layout diagram of the product sales store. The method of claim 7, wherein the additional information of the product, Using the smart card, characterized in that it comprises the product-related discount information and / or coupon information and / or event information and / or sale price information and / or other product information and / or product description information related to the product Product Information Provision System. Receiving product selection information to be purchased from a client in a client terminal or device; Providing and storing, at the client terminal or device, predetermined product information on the product selected by the client to the client-owned smart card; Mounting or connecting the smart card to a (shopping) cart when the client visits the merchandise sales store; Extracting product information selected by the client from the smart card in the cart; Transmitting the extracted product information from the cart to a predetermined product information providing server or device; Extracting display position information and / or additional information of the goods corresponding to the goods information transmitted from the cart from a predetermined storage medium in the goods information providing server or apparatus; Transmitting the display position information and / or additional information of the extracted product to the cart by the product information providing server or device; And outputting the display position information and / or additional information of the goods transmitted from the goods information providing server or the device to the client in the cart to a predetermined output device and providing them to the client. . The method of claim 13, wherein the providing of the product information on the product selected by the client to the client-owned smart card in the client terminal or the device comprises: And providing, by the client terminal or device, predetermined product information on the product selected by the client through the predetermined smart card card reader to the client-owned smart card and storing the stored product information. The method of claim 13, wherein the extracting of the display position information and / or additional information of the goods corresponding to the goods information transmitted from the cart by the goods information providing server or the device from a predetermined storage medium comprises: Providing the product information using the smart card, characterized in that the product information providing server or device further comprises the step of storing the product information and the display position information and / or additional information of the product in a predetermined storage medium Way. The method of claim 13, wherein the outputting of the display position information and / or additional information of the goods transmitted from the goods information providing server or the device to the client is provided to the client. Product information providing method using a smart card, characterized in that for outputting the display position information and / or additional information of the goods transmitted from the product information providing server or device in the cart by voice, text, image or video. The method of claim 13, wherein the display position information of the product, Product information providing method using a smart card, characterized in that provided in the layout drawing of the product sales store. The method of claim 13, wherein the additional information of the product, Using the smart card, characterized in that it comprises the product-related discount information and / or coupon information and / or event information and / or sale price information and / or other product information and / or product description information related to the product How to provide product information. Receiving product selection information to be purchased from a client in a client terminal or device; Providing and storing, at the client terminal or device, predetermined product information on the product selected by the client to the client-owned smart card; Mounting or connecting the smart card to a (shopping) cart when the client visits the merchandise sales store; Providing product information selected by the client to the cart from the smart card; Transmitting the product information received from the smart card in the cart to a predetermined product information providing server or device; Extracting display position information and / or additional information of the goods corresponding to the goods information transmitted from the cart from a predetermined storage medium in the goods information providing server or apparatus; Transmitting the display position information and / or additional information of the extracted product to the cart by the product information providing server or device; And outputting the display position information and / or additional information of the goods transmitted from the goods information providing server or the device in the cart to a predetermined output device and providing the same to the client. The method of claim 19, wherein the providing of the product information on the product selected by the client to the client-owned smart card in the client terminal or the device comprises: And providing, by the client terminal or device, predetermined product information on the product selected by the client through the predetermined smart card card reader to the client-owned smart card and storing the stored product information. The method of claim 19, wherein the extracting of the display position information and / or additional information of the goods corresponding to the goods information transmitted from the cart from the goods information providing server or the device from a predetermined storage medium comprises: Providing the product information using the smart card, characterized in that the product information providing server or device further comprises the step of storing the product information and the display position information and / or additional information of the product in a predetermined storage medium Way. 20. The method of claim 19, wherein outputting the display position information and / or additional information of the goods transmitted from the goods information providing server or the device to the predetermined output device and providing them to the client, Product information providing method using a smart card, characterized in that for outputting the display position information and / or additional information of the goods transmitted from the product information providing server or device in the cart by voice, text, image or video. The method of claim 19, wherein the display position information of the product, Product information providing method using a smart card, characterized in that provided in the layout drawing of the product sales store. The method of claim 19, wherein the additional information of the product, Using the smart card, characterized in that it comprises the product-related discount information and / or coupon information and / or event information and / or sale price information and / or other product information and / or product description information related to the product How to provide product information.