KR20050040032A - System and method for supplying gift lotto and gift lotto having expression defining marketing thereof - Google Patents

Abstract

Gift lottery providing system and method of the present invention, and a gift lottery with marketing phrases thereof, or by purchasing a general lotto lottery lottery receipts on behalf of the buyer at the request of the manufacturer to produce a gift lottery, and then to the consumer It applies to a business model that provides consistent control of the offerings, the management of the winners with the relevant advertisers and gift lotteries, and the way in which the prizes are paid.

Gift lottery providing method of the present invention is a gift lottery order step that the gift lottery system connected to the wired / wireless network generates at least the gift lottery order data in the corresponding database of the DB server based on the order requested from the data transceiver Wow; A lotto lottery purchasing step of requesting a lottery lottery purchase request from the computer system of the lottery lottery host and inputting and managing the lotto lottery issuing data transferred from the computer system of the lottery lottery host into a lottery lottery purchase database; Using the lotto lottery ticket purchase data, the right to receive the winnings of the lotto lottery ticket is divided at a predetermined division rate, and the resulting lotto lottery ticket division information is transmitted to the printing system of the affiliated printer, and the gift lotto delivery information is transmitted to the partner carrier. Gift lotto issuance and delivery step; Lotto lottery drawing and winning confirmation step; Lotto lottery winnings and gift lottery holders.

Description

Gift lottery system with gift lottery system, method of delivery and marketing phrases thereof '' SYSTEM AND METHOD FOR SUPPLYING GIFT LOTTO AND GIFT LOTTO HAVING EXPRESSION DEFINING MARKETING THEREOF}

The present invention relates to a gift lotto, and more particularly, to a gift lotto providing system and method for providing a gift lotto-related business through systematic computerized processing using a computer and a marketing phrase thereof. It is about.

In general, in the case of the Republic of Korea, lotto lottery (Lotto) wins 6 winning numbers out of 45 numbers once a week with Kookmin Bank as the lottery lottery, and then wins 3 to 6 numbers (including bonus numbers). It is a kind of lottery to pay the winnings when the numbers match.

This lotto lottery has long been of interest to the public who has been winning the prize money, compared to the existing lottery, sports lottery, scratch, instant lottery, set method.

Meanwhile, the advertising industry has attempted to sufficiently read the advertisement contents by distributing a coupon formed by printing advertisements and discount tickets for promoting the company on offline.

Coupons having a lottery function according to the prior art, as disclosed in 2001 Republic of Korea Utility Model Publication No. 232812, the advertisement of the company to be released on a certain size of the ground 31 is printed and produced or produced by the company on one side of the ground In the general coupon provided to cut and use a discount voucher to give a certain amount of discount on the product for sale, the coupon is further provided with a lottery to allow users to have a long enough coupon period to have sufficient advertising effect In addition, the lottery is characterized in that it is possible to receive a prize or cash when winning the corresponding ranking in connection with the lottery by entering the same lottery number listed in the housing lottery.

However, the coupon according to the prior art is limited to a coupon that is merely a promotional material of the company, and apart from the size of the product or cash according to the winning of the lottery, the winnings divided by the amount corresponding to the winning amount of the actual lottery are divided by a predetermined ratio. As the coupon holder is a simple coupon that is not directly received or paid, it fails to lengthen the possession period of the original intended coupon has a disadvantage that its effect as a very small promotional material.

In addition, the coupon according to the prior art is not related to the actual lottery at all, it is just a serial number that mimics the form of the lottery matches the lottery lottery number, and occurs when the lottery of the coupon matches the actual number of the lottery It does not solve the problem to be solved at all.

In other words, when a coupon becomes a lottery, the owner, distributor, buyer, purchase agent, etc. of the coupon is very complicated, ordering, issuing, printing, distribution, drawing and winning of the advertiser's coupon or lottery, winner management It is not possible to know how to handle a lot of systematic processes such as the management of winnings and winnings, and how to deal with the desired purpose, and how it will be effected by the marketing means.

In addition, an attempt has been made in the industry in which advertisers or affiliates purchase actual lottery tickets and insert advertising text there, but they are eventually abandoned due to the increased burden of economic burden and systematic management of advertisers, and a new paradigm. Ad means are urgently needed.

On the other hand, conventionally by modifying the integrated terminal (card inquiry machine) and the like provided in the merchant, when looking at the current form of advertising that prints the advertising phrase of the merchant is installed on the credit card receipt or general receipt provided, Advertisement means such as a simple advertising leaflet is being ignored by the advertisers.

Therefore, the present invention is to solve the above-mentioned conventional problems, the business to provide a consumer after making a gift lottery by dividing the right to receive the winnings of the general lottery lottery purchased on behalf of the advertiser at a predetermined rate As a model, a gift lottery system that is systematically processed through wired / wireless networks and can be used as a powerful advertising means, gift offering means, and marketing means without any meandering, The purpose is to provide.

SUMMARY OF THE INVENTION An object of the present invention as described above is a method for providing a gift lottery combined with at least one orderer's data transmission and reception device, at least one business partner's computer system, a lottery organizer's computer system, and a wired / wireless network. A gift lotto ordering step, wherein the gift lotto providing system connected to the wired / wireless network generates at least gift lotto order data in a corresponding database of a DB server based on an order requested from the data transmitting and receiving apparatus; Request a lotto lottery purchase request to the computer system of the lottery lottery organizer, input and manage the lotto lottery ticket issuing data delivered from the computer system of the lottery lottery organizer into the lottery lottery purchase database, and at the same time, the lottery lottery purchase price according to the lottery lottery purchase data A lotto lottery ticket purchase step of automatically transferring or transferring the account from the operator's account to the lottery lottery host; By using the lotto lottery ticket purchase data, the right to receive the winnings of the lotto lottery ticket is divided at a predetermined division ratio, and the resulting lotto lottery ticket division information is distributed to the affiliate printing company's printing system, and the gift lotto delivery information is sent to the partner carrier. It is achieved by a gift lottery providing method comprising a gift lotto issuance and delivery step of transmitting.

In addition, according to the present invention, after the gift lottery issuance and delivery step progress, the gift lottery system receives the lotto lottery winning number data corresponding to the result of the lottery lottery from the computer system of the lottery lottery organizer, a predetermined lotto A lotto lottery lottery draw and a winning step of confirming and notifying the result of the lottery lottery winning after performing a lottery number metabolic process, and transmitting the data to the orderer's data transmission and reception apparatus; Lottery lottery winnings and the corresponding information confirmed through the metabolic process is managed by the lottery lottery database (including lottery lottery purchase information, lottery lottery payment information, gift lottery payment information) and input through the data transmission and reception device of the orderer It is preferable to further include a lotto lottery winnings and gift lotto holders paying step of paying the lottery lottery winnings to the order in response to the request for payment of the lottery lottery winnings.

In addition, according to the present invention, in the gift lottery providing system combined with at least one orderer's data transmission and reception device, at least one computer partner company's computer system and Lotto lottery organizer's computer system and wired / wireless network, the program is stored Memory; A processor coupled to the memory to execute the program, wherein the processor is configured to systematically order the lottery lottery, purchase the lottery lottery, issue and deliver the gift lottery, manage the gift lottery winning numbers, and guide the winners. And a web server performing gift lotto winner winning management; Information about the database for the lottery lottery order, the lottery lottery purchase, the lottery lottery purchase, the gift lottery issuance and delivery, the gift lottery winning number management and the winner guidance, and the gift lottery winner managing money inputted by the web server A database server for managing records; It is preferable to include a communication server for transmitting the information of the database server to any one of the data transmission and reception apparatus or the computer system through the wired / wireless network.

In addition, according to the present invention, the gift lottery guidance text, purchase lotto lottery information, border line, advertiser marketing text, cutting control sign, company guidance text is displayed on the front of the gift lottery, the gift lottery consumer terms are displayed on the back It is preferable that it is done.

According to the present invention, it is preferable that the border line of the gift lotto extends from the left side to the right side to divide the gift lotto guide text, the purchase agent lotto lottery information, and the advertiser marketing text on the bottom. .

Referring to the service outline of the business model to be made through the gift lotto system and the method of providing the present invention and the gift lotto with the marketing phrase thereof are as follows.

The services that can be realized by the present invention include: 1. Lotto lottery ticket purchasing service, 2. Gift lotto issuing service, 3. Lotto lottery ticket purchasing service, 4. Advertiser website guide service, 5. Game service Is possible.

1. Lotto Lottery purchase agency service.

This service is for individuals who want to purchase lottery lottery tickets, or those who want to issue a customer lottery lottery lottery ticket, and receive and purchase lottery lottery tickets online and offline. It is a service that manages the winning of the lottery lottery.

Here, the purchasing lotto lottery management concludes a purchase agency contract with Kookmin Bank, the lottery lottery business host (lotto lottery), transfers the lottery lottery ticket purchased immediately to the bank or safe deposit box. Keep it in the safe until. The storage date is for example 90 days from the date of draw of the lottery.

In addition, in winnings management, the winners can register the winners on the operator's Internet portal site and pay the winnings from the bank through the identification process. In addition, the micro-winner can be deposited in the virtual account of the winner, the company receives the winnings instead of the registered members, and encourage the members to participate in the joint purchase or payment of Internet game money.

Although not a core revenue model of the operator of the present invention, a portion that can act as a profit model may be a predetermined rate, such as 4% to 5.5% of the lotto lottery sales commission.

For the service of the present invention, the main program configuration, including the Lotto lottery lottery purchase program (Program), purchasing agency lottery lottery database management program, lottery lottery purchase information messenger service program, lottery lottery winnings automatic remittance program, the following system It consists of a number of programs specified in the configuration description.

2. Gift Lotto Issuance Service.

The service issues a 1 / n based on the lottery number of the purchased lotto lottery ticket after purchasing the lottery lottery ticket at the request of the advertiser, and issues the gift lottery, and delivers the issued gift lottery to the advertiser. At this time, the advertiser presents a gift lotto as a gift to the customer by ordering in the name of the advertiser, the effect of sharing the good luck of winning the lottery lottery that is safely stored.

Here, in the management of the gift lotto and the processing of the winnings, when the original lotto lottery is won, the customer receives the winnings by the ratio of the gift lotto. For example, an average of 5% winnings is expected. Since the lottery lottery was purchased on behalf of the gift lottery or the advertiser's order, the original lottery lottery was kept in the bank or the like by the same management procedure as the purchase lottery lottery, and the prize management is processed according to the same procedure.

Here, the business competitiveness of the service according to the present invention takes only about 210 won of marketing cost per customer of an advertiser when the lotto lottery is divided by 20 (5%). Depending on the split ratio, the marketing cost per customer can be made cheaper, and it is possible to use strong marketing tools in terms of sharing the hope of winning with customers and advertisers.

And, the part that can act as a profit model of the operator of the present invention becomes a gift lotto issuance and delivery fee. For example, the fee for issuance of one gift lottery can be, for example, about 80 to 110, which is a core initial revenue model.

The main program configuration for this purpose is to work organically with the purchase agency program, lottery lottery division program, gift lotto automatic printing program, gift lotto delivery program and messenger service program.

3. Lotto Lottery co-purchase service.

This service maximizes the odds of winning by giving each lottery a different lottery number, synthesizing the winnings of the participants, and then allocating the shares to all participants by the percentage of participation. Provides, and is a service that can induce repurchase afterwards.

The targets of the co-purchase are members who have a lottery lottery purchase deposit by winning the lottery, a member who wishes to buy a joint lottery after joining the company through the Internet, and a game using the lottery lottery. Participants can be divided into a member who has a deposit and receives a deposit in the company's virtual account, an advertiser who participates as a gift lottery advertiser, and the winner is accumulated (deposited).

From the point of view of business competitiveness, current competitors are spending a lot of money on opening and promoting the website, but when the gift lotto is issued, it stimulates the curiosity of the customers and the company's website or offline company printed on the gift lotto. When you visit and win, membership on the company's website is mandatory, so you can strongly encourage joint purchases when you register.

In terms of revenue model, we expect a certain percentage of the lotto lottery commission mentioned above, and not a core revenue model, but in the mid / long term, it is expected to generate a steady profit.

The main program for this purpose is to operate organically with the purchasing agency program, and consists of the Lotto lottery joint purchase and lottery lottery number duplication prevention program, Lotto lottery lottery shares split program, lottery lottery lottery information guide messenger service program.

4. Advertiser homepage service.

This service operates an 'Advertiser-only site' that creates (pays) and manages the gift lotto advertiser's homepage, and links the co-purchasing and game sites to the advertiser, allowing members of the company to visit the advertiser. It is a service that provides members with the opportunity to get gift lotteries, and induces gift lottery orders from advertisers.

The service targets the gift lotto issuing advertisers, but the low-cost production costs to create or link to the homepage to focus on the company site to promote.

In terms of its business competitiveness, consumers will first find it in the hope of giving a gift or winning a prize, and by granting benefits such as paid game discounts to gift lottery holders (consumers), consumers find advertisers, Booking allows both consumers and advertisers to win-win.

The revenue model may be a gift lottery issuance and delivery fee when ordering or reordering a gift lottery, such as a predetermined amount per gift lottery, and the main program for this is to work organically with a purchasing agent program, an advertiser homepage creation tool. Program, an advertiser search and visit reservation program, a gift lotto target guidance messenger service program, and a gift lotto reservation visitor information transmission messenger service program.

5. Game Services.

This service allows gift lottery holders or general Internet users to access games provided by the Internet portal site, and to play games with board games (Go / Stop, Poker, etc.) at the beginning of the business when participating in games after paying membership. After the end of the game, the number of lottery lottery tickets or gift lottery tickets will be granted as much as their points earned in the game. If the lottery lottery tickets or gift lotteries are won by the company, the company pays the winnings to the members.

The strategy of this game service is to give paid game discounts to gift lottery holders, and to attract paid members by inducing co-purchasing or collecting the next monthly fee when winning a small amount.

In terms of business competitiveness, the fee paid to the current competitors adds to the luck of winning the lottery, and expects a thrilling and exciting gameplay.

In view of the revenue model, for example, a paid game member flat fee can be set for one month per member, for example, about 15,000 won.

The main program configuration for this purpose is a predetermined game program, a lottery lottery automatic purchase and division program, a lottery lottery distribution program, a self lottery confirmation and a prize money management program.

Hereinafter, exemplary embodiments of the present invention will be described with reference to the accompanying drawings for realizing the above-described business model through a systematic or computer system.

1 is a network diagram illustrating a configuration of a gift lotto providing system according to an exemplary embodiment of the present invention, and FIG. 2 schematically illustrates a method of providing by the gift lotto providing system illustrated in FIG. 1. This is the entire flow chart. 3 is a detailed flowchart for each subject of the method of providing a gift lotto shown in FIG. 2, and FIG. 4 is a flowchart for describing a detailed processing method of the lotto lottery order system shown in FIG. 1. 5 is a flowchart illustrating a detailed processing method of the lottery lottery purchase system shown in FIG. 1, and FIG. 6 is a flowchart illustrating a detailed processing method of the gift lottery issuing and delivery system illustrated in FIG. 1. . FIG. 7 is a flowchart illustrating a gift lottery winner number management and a winner guide system illustrated in FIG. 1, and FIG. 8 is a flowchart illustrating the gift lotto winner winner management system illustrated in FIG. 1. In addition, Figure 9 is a plan view for explaining a gift lottery with a marketing phrase of the present invention, Figure 10 is a consumer lottery, management precautions, operating company introduction, It is the bottom view which provided the personal information entry column of the gift lotto holder.

First, as shown in FIG. 1, the present invention relates to a gift lotto-related system operator, a mediator, and a lotto lottery (Lotto) purchasing agent. And an advertiser who is at least one orderer who wants to order and purchase a gift lotto 200 online or offline from such an operator 101 to the gift lotto providing system 100 and use it as a powerful marketing means, a gift item, or an advertising means. (10) and at least one consumer (20) using such an offline or online company of the advertiser (10), and the operator 101 with the role of the production, distribution, business cooperation of the gift lotto (200) And a computer system of the business partner 30 that stores and manages the real lotto lottery ticket in the safety deposit box 31, and a lotto lottery that sells the real lotto lottery ticket to the operator 101 who is a purchasing agent. It is achieved by the subject, including a computer system of the article (40).

The gift lotto providing system 100 includes a web server 110 accessible to the wired / wireless network 1, a communication server 120 for performing services such as SMS, MMS, email, leased line connection, messenger, gateway, and the like. The DB server 130 that records and manages various databases (hereinafter, referred to as 'DB') 131 has a hardware configuration in which a general network platform 140 is combined.

Here, the DB 131 of the DB server 130 is a member DB consisting of product payment information, gift lotto order information, lottery lottery order information, advertiser basic information; A gift lotto DB consisting of gift lotto delivery information and gift lotto issue information; Identity confirmation DB consisting of order / delivery winning confirmation information, gift lotto order confirmation information; Lotto lottery DB consisting of lottery lottery purchase request information, lottery lottery purchase information, lottery lottery price information, gift lottery price information; A lottery lottery winning number information, lottery lottery winner information, gift lottery winner information, lottery payment information, gift lottery delivery confirmation information; Lotto lottery ticket purchase processing DB consisting of lottery ticket purchase request information, lotto lottery ticket payment information; A lottery lottery processing DB consisting of lottery lottery winning number reception information, lottery lottery winner classification information, gift lottery winner reception information, winning payment information, and gift lottery winning confirmation information; Lotto lottery host bank branch DB consisting of lotto lottery issuance information (including gift lotto issuance number), lotto lottery lottery information (storage) information, lottery lottery receipt information, winnings account transfer information; Lotto lottery lottery winning number notification information, and lottery lottery lottery-related account management DB consisting of payment information.

This hardware, like a normal computer system, operates a corresponding program recorded in a memory by its processor, but in the present invention, a plurality of software to be described or mentioned in detail below, namely, a lotto lottery ordering system 151, a lotto lottery purchase Systematic procedures of the system 152, the gift lotto generation and delivery system 153, the gift lotto winning number management and winner guidance system 154, and the gift lotto winner winning prize management system 155 will be performed throughout the enterprise.

In addition, the system 151 to 155 may be applied to the corresponding programs 150 denoted by 'Title Prog' or 'Title Name Program' in the following description of the present invention, and various programs mentioned in the above service description. Is performed by. The program 150 specifies the program title name in consideration of the fact that all the source original contents cannot be realistically disclosed on the page, so that ordinary programmers in the art are identical to the method of providing the gift lottery of the present invention. Equivalent processing procedures will be described with reference to FIGS. 4 to 8 below to facilitate implementation through the description of the present invention.

The gift lottery providing system 100 is provided with a firewall system 102 to block the internal computer processing and the external Internet access and communication connection through the Internet portal site 103 to protect the system of the present invention from outside infiltration.

The Internet portal site 103 provides a membership (advertiser or general member) registration process, provides general information, co-purchase shopping malls, predetermined games, and Internet customer service (1, 2, 3, 4, It is produced in a normal web programming language and a web engine to provide a service of 5).

The gift lottery 200, the lotto lottery host 40 is connected to the gift lottery provider system 100 of the operator 101 via the wired / wireless network (1) after the purchase request and payment check of the advertiser (10) First, the lottery lottery ticket is actually purchased and stored in turn, and then, the lottery number, which is the six numbers described in the lottery lottery ticket, is produced by dividing the right to receive the winnings by a predetermined ratio.

Here, the right to receive the winnings is, as the advertiser 10 who has the ownership by purchasing the operating company 101 divides and provides the right to receive the winnings to the consumer 20 at a predetermined rate, like a free gift, It means a right, such as a transfer or gift of an anonymous bond, to which the consumer 20 can receive the winnings.

In addition, the method of dividing the right to receive the winnings by a predetermined ratio is, for example, the easiest example, by copying the lottery number (six numbers) described in the actual lotto lottery corresponding to the predetermined ratio, and the same number of six numbers. There is a way to create it. That is, in order for the advertiser 10 to provide 10% of one actual lotto lottery indiscriminately as a free gift to a plurality of consumers 20, ten gift lotteries 200 in which the lottery number of the corresponding lotto lottery is printed identically. May be given to the consumer 20 for a gift or advertisement.

Another method of dividing the right to receive the winnings is a method of dividing one lotto lottery number by the number of gift lotteries, for example. That is, the advertiser 10 may request the operator 101 to divide one lotto lottery into 50 gift lotteries, and thus, the gift lottery providing system 100 of the operator 101 may be identical to the predetermined lotto lottery. About 30 to 50 gift lotteries having a lottery number are produced, and the owner of the produced gift lottery is recorded and managed by the advertiser (10). In this case, the predetermined percentage of the right to receive the winnings is 1/50, so that the advertiser 10 can provide the consumer 20 with 2% of the winnings.

At this time, the gift lottery providing system 100 of the present invention matches the advertiser 10 and the lottery lottery for the purchase by 1: 1 management. That is, when one advertiser 10 wants 10 gift lotteries per one lotto lottery, 10 gift lotteries having the same lottery number are provided to the advertiser 10 and managed under a real name system.

The advertiser 10 is a formal owner of the gift lotto 200, and when a lotto lottery ticket is actually purchased by the advertiser 10 in accordance with the new contract, a predetermined amount corresponding to the winning rate specified in the gift lotto 200 is won. It is obliged to provide the amount to the consumer 20. This is specified in detail as 'gift lottery consumer terms' on the bottom of the gift lotto 200 which will be described below. Advertiser 10 or operator 101 may designate a computer terminal, wired / wireless telephone, fax, E-mail, PDA, mobile phone (mobile communication terminal), or other data transmitting / receiving device of the advertiser 10. Connected with the gift lotto providing system 100 of the present invention through a wired / wireless network (1), which is a telephone network, a wired internet network, a mobile communication network, and a wireless internet network, by an authority (not shown) of an advertiser agreed to by the advertiser 10. It is a communication means such as ordering, confirmation, payment, gift lotto management, winnings management, etc. of the gift lotto.

The consumer 20 does not necessarily have to have communication equipment such as a computer terminal provided by the advertiser 10. Because the consumer 20 is not only a beneficiary of the gift lotto of the present invention but also an advertiser, he or she is forced to register for online membership, is complicated in usage, or has to be familiar with complicated procedures, or achieve the object of the present invention. Because it is very hard. Accordingly, the consumer 20 simply goes to the affiliated shop or place of business of the advertiser 10 to the advertiser 10 to purchase a product or use a service according to a conventional method, and the gift lottery 200 that the advertiser 10 simply passes. After receiving the gift lotto, the lotto lottery number specified on the original lotto lottery ticket is confirmed only if the winning, if successful, and if the winner, the advertiser (10) or the workplace of the advertiser (10) to go to the consumer (20) All you have to do is notify your account number and contact information. In this case, the amount corresponding to the predetermined ratio of the winnings of the original lottery lottery ticket is transmitted to the consumer 20 directly from the business partner 30 rather than to the consumer 20 through the advertiser 10.

The business partner 30 may be a trusted financial company or insurer who cooperates with the lottery lottery organizer 40 to find the lottery lottery prize in the face of the representatives of the advertiser 10 and the operator 101. have. Here, the financial company and the insurance company keeps the winnings of the lottery lottery in the account created in advance without giving a password to the representative of the advertiser 10 or the operator 101 or at the time of winning the lottery lottery, and then the consumer 20 or the advertiser 10 has a duty to pay the winnings divided in a predetermined ratio. In addition, the business partner 30 may be an affiliated printing company having a predetermined computer system and a gift lotto printing machine (issuer) to participate in the actual production (printing) of the gift lotto 200, and the gift lotto 200 may be It can be a transportation (delivery, courier) company that delivers to the advertiser 10 through an offline delivery network, and can also be a reliable manager of a predetermined safe deposit box (31) to professionally store the real lotto lottery. have.

In the case of Korea, Kookmin Bank is in charge of the lottery lottery organizer 40, and has an online purchase and sales system and a database management system, and the lotto lottery issuance data and the lottery lottery winning number data of the present invention lottery system ( 100) and pay lottery lottery pay.

Hereinafter, a method of providing a gift lotto and a system operation method corresponding thereto will be described in detail.

As shown in FIG. 2, the present invention provides a method of providing a gift lotto (S100), a step of purchasing a lottery ticket (S200), and a step of issuing and delivering a gift lotto by dividing a lotto lottery ( S300), the step of checking the lotto lottery lottery and winning (S400), and the step of paying the lottery lottery winnings and winnings for the gift lottery holders (S500) sequentially.

The scheme of the steps S100 to S500 will be described in detail with reference to the subject and the role of FIG. 3.

As shown in Figure 3, in the step of ordering a gift lotto (S100), the advertiser orders the gift lotto to the operator, the gift lotto order program of the operator (gift lotto providing system) is a predetermined membership registration (advertiser membership) procedure Perform order, input and confirmation procedures, and create a gift lotto order DB.

In the step of purchasing the lottery lottery (S200), after the operator's lotto lottery purchase program confirms the receipt of the advertiser's lotto lottery and gift lotto order price, the lottery lottery organizer requests the lottery lottery purchase, and the lottery lottery organizer operates the lottery lottery. Issue the lottery ticketing data to the operator. The operator records and manages the received lotto lottery issuing data in the lotto lottery purchase DB.

In the step of issuing and delivering the gift lotto by dividing the lottery lottery (S300), the lottery lottery division program reads the lottery lottery purchase information from the lottery lottery purchase DB, and divides the lottery lottery into 10-20 divisions based on the gift lottery order DB, for example. In other words, 10 to 20 copies of the same lottery number are stored and stored in the lotto lottery partition DB. The operator transmits the information of the lotto lottery division DB to the affiliated printing company, and the affiliated printing company's printing system (e.g., gift lotto printing machine or ticketing machine, predetermined computer system) prints the gift lotto, and the affiliated delivery company or shipping company After receiving the printed gift lottery delivery information from the operator's gift lottery system, and delivers to the address of the advertiser based on the received data. The advertiser receives the gift lottery that has been delivered, and presents a gift lottery to a consumer who visits his offline company or affiliated company, and thus the consumer owns the gift lottery.

Lotto Lottery Lottery Lottery Lottery Lottery Number Lottery Lottery Lottery Lottery Lottery Lottery Lottery Lottery Lottery Lottery Lottery Lottery Lottery The result of the lottery lottery lottery ticket is announced using the lottery lottery ticket number data, while the lottery lottery purchase data is retrieved and the winning fact is transmitted to the advertiser who ordered the lottery lottery ticket.

Advertisers who have received these notices can access the operator's portal site to check their information (winning confirmation data) or check the winning or winning of the lottery lottery using the undistributed gift lottery. Using the lottery number of the gift lotto owned, the winner or the winner of the lottery ticket is confirmed. Meanwhile, the Lotto Lottery Number Ambassador Program only delivers the winning confirmation process data to the Lotto Lottery Organizer, and the Lotto Lottery Organizer uses the predetermined Lotto Lottery Number Ambassador Program to win the Lottery Lottery Data. Perform a metabolic process to check against.

In the step of paying the lottery lottery winnings and gift lottery holders (S500), the lotto lottery organizer receives information on the direct receipt decision sent to the operator's gift lottery providing system for the lottery lottery confirmed through the ambassador process. Depending on the agency decision, the prize will be paid directly to the winner (advertiser, orderer, gift lottery winner) or the operator. In particular, if the operator receives the winnings as a substitute for the winners, after receiving the lottery lottery winnings, correspond to the lottery numbers in the lottery lottery DB (including lottery lottery purchase information, lottery lottery ticket information, and gift lottery ticket information). After reading the buyer (advertiser) related information to create a winning management DB (including lottery lottery winning number information, lottery lottery winner information, gift lottery winner information, winnings payment information, gift lotto delivery confirmation information). The operator checks the lottery lottery winner using the created winning management DB. The consumer requests the advertiser to pay the lottery lottery, and the advertiser receives the request for the lottery lottery to the operator. The operator pays the lottery lottery winnings in response to the payment request of the advertiser, the advertiser receives the lottery lottery winnings, and then the consumer receives the winnings after presenting his gift lottery from the advertiser.

Hereinafter, the lotto lottery order system 151, the lottery lottery purchase system 152, the gift lottery generation and delivery system 153, the gift lottery winning number management and the winner guide system on the gift lottery providing system 100 shown in FIG. 154, the operation of the gift lotto winner winning money management system 155 will be described in sequence through FIG. 4 to FIG.

Referring to FIG. 4, an advertiser who is an orderer of a gift lotto orders an offline or through the Internet, receives and confirms corresponding data through his / her data transmitting / receiving device (telephone, fax, PDA, computer terminal, etc.), and correspondingly After preparing the commodity price, the money is sent directly or payment through the commodity payment account management bank, or the commodity payment data is transferred to the web server 110 to pay the price.

In response to the processing procedure of the lotto lottery order system 151, the DB server 130 is a gift lotto orderer DB, gift lotto order DB, lotto lottery order DB, sales payout DB, sales payout DB, sales remittance DB, Payment management DB, gift lotto DB to issue, lottery lottery DB to be purchased and records, these DBs are entered or read by the following web server 110.

The web server 110 checks the information of the advertiser, which is the orderer, based on the computerized input data when the offline order is the operator, and performs a login process when the registered orderer is the registered orderer. Of course, if you are a new orderer to operate the membership program to create a gift lotto orderer DB.

After the login process is finished, the gift lotto order program receives the gift lotto order data and the lotto lottery order data, and stores it in the gift lotto order DB or the lotto lottery order DB.

When the gift lotto order program is finished, the payment program is activated, and the payment program performs the gift lotto payment guide, the lotto lottery payment guide, and the payment method guide, and the payment information or the outstanding product information. Enter it into the payout DB.

When the operation of the payment program is completed, the payment method guide program is operated, and the payment method guide program transmits the gift lotto order data, the lotto lottery order data, and the product bill payment data to the data transceiver of the advertiser who is the orderer.

The payment program stores a variety of information according to the product payment and the product payment remittance details when the orderer logs in to the payment settlement DB and the payment remittance DB.

Input / deposit ambassador program stores the remittance history data and direct deposit data in the payment database DB when the corresponding data is input from the product payment account management bank.

The order / payment ambassador program reads the payout data, the gift lotto order data and the lotto lottery order data from the payout DB, and then generates a gift lotto DB to be issued and a lotto lottery DB to be purchased by the DB server 130. .

Once the gift lotto DB to be issued and the lotto lottery DB to be purchased are created and completed, the lotto lottery purchase program is activated and attempts to connect to the system of the lottery lottery organizer. After that, the lottery lottery purchase system 152 is linked as follows for the lottery lottery purchase processing.

Referring to FIG. 5, in the lottery lottery company, the lottery lottery ticketing program uses data of the lottery lottery ticketing request DB, and the lottery lottery ticketing device generates a real lotto lottery ticket using the lottery lottery ticketing DB. After that, the lotto lottery organizer keeps all the lottery lottery issued in the business partner financial institution vault, records and manages the storage lotto lottery data. Lotto lottery organizer's account transfer program records and manages buyer account data, organizer's account data and purchase price data in the bank transfer DB.

At this time, the gift lottery orderer receives the lottery lottery purchase completion confirmation data through their data transmission and reception device by the web server 120 operating as follows.

In the corresponding processing procedure of the lotto lottery ticket purchasing system 152, the lottery lottery DB, gift lotto orderer DB, lotto lottery ticket purchase request DB, lotto lottery ticketing DB, lotto lottery ticket request DB, lotto lottery ticket to be purchased by the DB server 130 Completion DB, lottery lottery purchase payment DB, lottery lottery purchase completion DB, records management, these DBs are the corresponding data is input or read by the following web server (110).

The lottery lottery automatic purchase program of the web server 110 reads the lottery lottery data to be purchased from the lottery lottery DB to purchase, and delivers it to the lottery lottery ticketing request program.

Accordingly, the Lotto lottery ticketing request program receives the lottery lottery data to be purchased, reads the gift lottery orderer data from the gift lottery orderer DB, generates lottery lottery purchase request data using them, and generates the lottery lottery purchase request data. Save in the lotto lottery purchase request DB.

Thereafter, the lottery lottery ticketing request program transmits the gift lottery orderer data and the lottery lottery purchase request data to the lottery lottery organizer, so that the organizer's lottery lottery ticketing program is stored in the lottery ticketing request DB.

Meanwhile, the Lotto Lottery Order / Ticketing Ambassador Program uses Lotto Lottery Ticketing Data, Lotto Lottery Ticket Purchase Request Data, and Gift Lotto Orderer Data, and the Cancel / Correct Purchase Program uses the Lotto Lottery Ticket Purchase Request Data and Gift Lotto Orderer Data. Ensure that lottery purchases, cancellations and corrections are made.

In addition, the lottery lottery purchase price payment program performs the purchase price payment using the lottery lottery purchase price data and the purchase price payment account data and the account transfer processing result data transmitted from the lotto lottery organizer's account transfer DB.

Accordingly, the lottery lottery purchase history transmission program stores the lottery lottery purchase completion confirmation data in the lottery lottery purchase completion DB, and transmits it to the data transmission / reception apparatus of the gift lottery orderer (advertiser).

When the data of the lottery lottery purchase completion DB is completed, the lottery lottery issuance and delivery system 153 having a gift lottery issuance related program is automatically linked.

Referring to FIG. 6, in a business alliance relationship, an affiliate print company receives a gift lotto print request DB from a web server 110, and then operates a gift lotto printer, and the gift lotto printer prints the gift lotto. Print as much as DB data. At this time, the gift lotto print request DB is transmitted to the order / print dialogue program of the web server by the communication system of the affiliated printing company.

In addition, the gift lotto management program records and manages the data of the delivery (order, advertiser), business partnership delivery program performs a predetermined process to deliver to the orderer using the data of the delivery (order, advertiser), and After generating the gift lottery delivery data, which is the result data, it is sent to the order / delivery dialogue program of the web server.

In the processing procedure of the corresponding lotto lottery issuance and delivery system 153, the DB server 130 is a gift lotto order DB, lotto lottery purchase completion DB, gift lotto order DB, gift lotto partition DB, gift lotto order DB, gift lotto Print Request DB, Gift Lotto Issue DB, Gift Lotto Print Request DB, Gift Lotto Issue Complete DB, Gift Lotto Order DB, Gift Lotto Delivery Complete DB, Gift Lotto Payment DB, Gift Lotto Issue Complete DB, These data are input or read by the following web server 110.

The lottery lottery order / purchase ambassador program of the web server 110 processes the gift lottery order data and the purchased lottery lottery data to cause the lottery lottery division program to divide the lottery lottery into a gift lotto.

The lottery lottery division program generates gift lottery lottery division request data and lottery lottery division request data when the lottery is divided into gift lottery divisions, and stores them in the gift lottery division DB.

Thereafter, the gift lotto printing program completes the gift lotto print request DB using the data of the gift lotto split ratio, order information, promotional / ad text, specifications, company integrated image or logo image, and then transmits it to the affiliated printing company.

In addition, the order / print dialogue program receives the gift lotto print data and the gift lotto print request data from the affiliated printer's gift lotto print DB, performs a comparison check between the data, and when the data match each other, the gift lotto issuance DB is completed. Is completed, or when it does not match, the cancel / correction printing program is executed to cancel / correct the printing.

Afterwards, the gift lotto production cost payment program sends the gift lotto printout data, the gift lotto payment data, and the purchase payout account data to affiliates (affiliated print shops or affiliate carriers through a financial company), and also transfers the partner's account DB. Receives the data transfer processing result data from the gift lottery payment DB and stores it.

Thereafter, the gift lotto information transmission program transmits the gift lotto acceptance confirmation data to the gift lotto orderer (data transceiver), and the received orderer logs in through the web server 110 and then performs the gift lotto acceptance confirmation process. .

Gift lotto acceptance confirmation is performed by the gift lotto acceptance confirmation program of the web server 110, when the confirmation button is clicked when the amount of the gift lotto acquisition amount presented on the program and the purchaser received on the program matches the confirmation of the gift lotto issuance completion DB The data is stored, and when the gift lottery issuance completion DB is completed is automatically connected to the lottery winning number management program, at this time with the announcement of the lottery winning number and the same lotto win the number management and winners guide system (154) This is interlocked.

Referring to FIG. 7, when the lottery lottery organizer draws the lottery lottery, the orderer receives the winning result transmitted from the winning result transmission program of the web server 110 through his data transmitting and receiving device.

Here, the winning result transmission program of the web server 110 basically transmits only the winning result and not the winning result.

To this end, DB server 130 is a lotto lottery lottery number DB, lottery lottery purchase completion DB, lottery lottery lottery DB, lottery lottery lottery DB, lottery lottery lottery DB, lottery lottery winner DB, gift lottery orderer DB, gift Lotto winner DB, gift Lotto winner customer DB records and manages, these DBs are entered or read by the following web server 110.

That is, the lottery lottery round search program of the web server 110 reads the lottery lottery winning data from the lottery lottery winner's winning number DB, stores the lottery lottery winning number DB, and purchases the lottery lottery data from the lottery lottery purchase completion DB. After reading the lottery lottery winning numbers to drive the program.

Lotto Lottery winning number Ambassador program is to read the lottery lottery winning data and the lottery lottery winning data DB and lottery lottery lottery ticket purchase completion DB, respectively, and then use the data to read the lottery lottery winning data and purchase Compare and check the lotto lottery data, and as a result, generate the lottery lottery data and the winning lottery lottery data, and record them in the DB.

The winner management program reads the winning lotto lottery data and orderer information from the DB, generates the winner data, and operates the winning result transmission program.

The winning result transmission program reads the lottery lottery winner data and the winner contact data from the corresponding DB, and then transmits the lottery lottery round number / number, the number of the lottery lottery winnings / winning amount, and the contact information of the winning statement to the orderer's data transmission / reception device.

If the orderer confirmed the winning facts log in to the web server 110, the winner's identity authentication program is activated.

The winner's ID program reads the winner's ID data from the DB, and records and stores the winner's ID on the gift lottery winner DB when the winning account registration / modification data is input from the orderer.

In addition, when the gift lotto holder (consumer) recognizes the winning room and connects via the wired / wireless Internet, the gift lotto winner processing program is operated.

The gift lottery winner processing program stores the gift lotto issue number entered by the holder and the lottery lottery number of the gift lotto held in the gift lotto winner database, and other gift lotto holder data in general (phone number and email address of the gift lotto holder). Etc. information of a predetermined transmitting and receiving device) and the process of registering the winnings and receiving accounts. The data generated in this process is stored in the gift lottery winning customer DB.

At the end of the above process, the winnings payment guide program is operated, the winnings payment guide program reads the winner contact data of the gift lotto winner customer DB, the winners' contact data, the lotto lottery rounds / numbers, the lotto lottery winnings, etc. The contact information of the prize money processing statement is transmitted to the transmitting and receiving device of the winning customer.

When the gift lotto winner DB and the gift lotto winner customer DB are completed, the gift lotto winner winner management system 155 having the following prize management program is linked.

Referring to FIG. 8, the gift lottery winner winning management system 155 may determine how to receive the lottery lottery winnings of the web server 110 when the relevant persons perform a predetermined procedure as shown in the left side of the figure to pay and receive the winnings. The Lottery Lottery winner notification program, the prize money distribution processing program, and the prize money payment completion program are driven throughout the company, and the direct recipient DB, the receiving agent DB, the lotto lottery winner DB, the financial company's lottery lottery DB, and the winnings processing of the DB server 130 are processed. DB, Lotto Lottery Winner DB, Gift Lotto Orderer DB, Poor Neighbor DB, Winning Processing DB, Gift Lotto Winning Customer DB, Gift Lotto Winning Customer Reserve DB, by storing and reading the data, payments are awarded, earned, distributed, etc. .

In particular, the program to determine how to receive the lottery lottery winnings records the information on the direct receiving decision or the receiving agency decision inputted when requesting the payment of the winning lottery winners to the recipient DB and the receiving agent DB, respectively. The Lotto Lottery Winner Notification Program reads the Lotto Lottery Winner data from the Lotto Lottery Winner DB, transfers it to the affiliated financial company, and manages it in the Lottery Lottery Winner DB. Affiliate financial companies will use the Lottery lottery winner DB to check the winner's status and open a payout account. Of course, at the request of the winners, the operator may act to receive the winnings.

Hereinafter, the gift lotto 200 having marketing phrases used in the present invention is shown in FIGS. 9 and 10.

Referring to FIG. 9, the gift lotto 200 is a rectangular paper material, and the gift lotto guide text 201, the purchase lotto lottery information 202, the border line 203, and the advertiser marketing text from the front top to the bottom direction thereof. 204, the cutting control markings 205 are arranged in sequence, and the company guide word 206 is displayed on the left to the right thereof.

The gift lotto guide phrase (201) is clearly distinguished from the genuine lotto lottery title 'Gift Lotto', and to prevent consumer confusion, the information related to the percentage of winnings, such as 'we give 10% of the winnings' Has

Purchasing agent lotto lottery information 202 consists of the original lotto lottery lottery, issuance date, lottery date, issue number, lotto lottery lottery number. At the very least, this section is provided with the same printing specifications as the original lottery lottery for informational purposes, so as to secure the customer's trust in the gift lottery, and to pay attention to the always and the winning result.

The boundary line 203 is a display line for reliably distinguishing the lottery lottery information and marketing phrases (information).

The advertiser marketing phrase 204 is printed with respect to the advertiser, the company's greetings and trade names, contact information, location (map), company logo, etc. for the advertiser, so that it can be used as a business card in sales activities.

The cutting control mark 205 is a mark for automatic cutting of the printer after gift lotto printing.

Company guide text 206 is for the operator, the operator guide text, the company name, contact information, gift lotto portal (web) website guide and confirmation, and order guide.

In addition, phrases, images, etc. symbolizing the gift lottery are repeatedly arranged on the front background of the gift lottery 200.

Referring to FIG. 10, the main content of the gift lottery consumer terms is displayed on the back of the gift lotto 200.

For example, the gift lotto issue number, the same effect as Kookmin Bank's lotto lottery ticket (Lotto 6/45), the payouts to the plural at the split ratio (%) indicated on the front page, the payouts to the gift lotto consumers, 19 years old If you don't pay the minors under the age of 10, and if the winning lotto wins more than 100,000 won, 10% of the winnings will be given to the advertiser, 10% will be given to the needy neighbors, not to be gifted or sold, within 80 days after the draw. A request for payment of the prize must be made, A request for a prize after the deadline will be paid directly to the advertiser, A statement that no re-issuance is possible in case of theft, loss, contamination, or damage. Contents, rules for paying more than 10,000 won, guidance on the website of the operator (including company logo, company advertisement, contact information, etc.) ), Administrative attention may be details, check winners (table), etc.

The above-mentioned gift lotto providing system and method according to the present invention, a gift lo with a marketing phrase thereof, or a right equal to or divided with an actual lotto lottery by systematically integrating a service as described in the detailed description of the present invention. Since it can be provided to the advertisers and consumers with a gift lotto has the advantage that can be used as a powerful advertising means and gift offering means and marketing means to further activate the advertiser's business.

In addition, the gift lottery providing system of the present invention serves as a means to receive the winnings at a predetermined rate at the time of winning the original lottery lottery, leaving a simple company promotional material, can be used as a business card in the business, at least for a week Because it does not fall from the hand has the advantage of having a powerful advertising effect.

In addition, the gift lottery providing method of the present invention is very easy to use online and offline by a fully automated computer system, and because the ownership of the lottery lottery purchase and winning is clear, happiness is not limited to coupons or advertisements, There is an advantage that can be used as a means of delivery.

In addition, the present invention can also generate various profit models from the gift shop or the operator, that is, the original lotto lottery ticket purchase commission and gift lotto fee, advertising fees, paid game site operation, joint purchase management The new paradigm revenue model has the advantage of being able to take responsibility for the national responsibility (such as helping the disadvantaged) through profits from the lottery and profits from winning the lottery.

1 is a network diagram for explaining the configuration of the gift lotto system according to an embodiment of the present invention,

2 is an overall flowchart for schematically illustrating a providing method by the gift lotto providing system shown in FIG. 1;

3 is a detailed flowchart of each subject of the method for providing a gift lotto shown in FIG. 2;

4 is a flowchart illustrating a detailed processing method of the lotto lottery order system shown in FIG. 1;

5 is a flowchart illustrating a detailed processing method of the lottery lottery purchasing system shown in FIG. 1;

6 is a flowchart for explaining a detailed processing method of the gift lotto lottery issuing and delivery system shown in FIG. 1;

7 is a flowchart illustrating a gift lotto winning number management and winner guide system shown in FIG. 1;

8 is a flowchart illustrating a gift lotto winner winning prize management system shown in FIG. 1;

9 is a plan view for explaining a gift lottery with marketing phrases of the present invention,

FIG. 10 is a bottom view of a customer's terms and conditions of management of the gift lottery with marketing phrases shown in FIG. 9, management precautions, introduction of the operating company, and personal information of the gift lottery holder; FIG.

<Description of the symbols for the main parts of the drawings>

100: Gift Lotto Providing System

110: web server

120: communication server

130: database server

131: database

140: network platform

151: Lotto Lottery Order System

152: Lotto Lottery Purchase System

153: Gift Lotto Issuance and Delivery System

154: Gift Lotto Winning Number Management and Winner Guidance System

155: Gift Lotto Winners Winning Management System

Claims (7)

Claims [1] A method for providing a gift lottery combined with at least one orderer's data transceiver, at least one business partner's computer system, a lottery organizer's computer system, and a wired / wireless network. A gift lotto ordering step, wherein the gift lotto providing system connected to the wired / wireless network generates at least gift lotto order data in a corresponding database of a DB server based on an order requested from the data transmitting and receiving apparatus; Request a lottery lottery purchase request from the computer system of the lottery lottery host, and input and manage the lotto lottery ticket issuing data transferred from the computer system of the lottery lottery host into the lottery lottery purchase database and purchase the lottery lottery ticket according to the lottery lottery purchase data Lotto lottery ticket purchase step of automatically transferring or transferring the account from the operator's account to the lotto lottery host; By using the lotto lottery ticket purchase data, the right to receive the winnings of the lotto lottery ticket is divided at a predetermined division ratio, and the resulting lotto lottery ticket division information is distributed to the affiliate printing company's printing system, and the gift lotto delivery information is sent to the partner carrier. Gift lotto providing method characterized in that it comprises a gift lotto issuance and delivery step. The method of claim 1, After the gift lotto issuance and delivery step, the gift lotto providing system receives the lotto lottery winning number data corresponding to the result of the lottery lottery from the computer system of the lottery lottery organizer, and performs a predetermined lotto lottery number metabolic process. After confirming and notifying the result of the lottery lottery, and the lotto lottery lottery and the confirmation step of transmitting to the data transmitting and receiving device of the orderer; Lottery lottery winnings and the corresponding information confirmed through the metabolic process is managed by the lottery lottery database (including lottery lottery purchase information, lottery lottery payment information, gift lottery payment information) and input through the data transmission and reception device of the orderer The lotto lottery winnings and gift lottery lottery winnings to pay the lottery lottery winnings to the order in response to the request for payment of the lottery lottery winnings, further comprising the step of paying the prizes. The method of claim 1, Gift lotto providing method, characterized in that by performing the lotto lottery purchase agency service, gift lotto issuing service, lotto lottery joint purchase service, advertiser homepage guide service and game service through the gift lotto providing system. The method of claim 3, In the lotto lottery ticket purchasing service, the purchasing agent lotto lottery ticket is immediately stored in the bank or the safe deposit box, and until the completion of the payout of the winning lotto lottery ticket or the gift lottery, a reliable financial company or the affiliated company related to the safe deposit box is selected. A gift lotto providing method, characterized in that the record data is managed while the payment is guaranteed. In the gift lottery providing system combined with at least one orderer's data transceiver, at least one business partner's computer system and the lottery organizer's computer system and wired / wireless network, A memory in which a program is stored; A processor coupled to the memory to execute the program; The processor includes a web server for systematically ordering lottery lottery tickets, purchasing lottery lotteries, issuing and delivering gift lotteries, managing gift lottery winning numbers and guiding winners, and managing gift lottery winners; Information about the database for the lottery lottery order, the lottery lottery purchase, the lottery lottery purchase, the gift lottery issuance and delivery, the gift lottery winning number management and the winner guidance, and the gift lottery winner managing money inputted by the web server A database server for managing records; And a communication server for transmitting the information of the database server to any one of the data transmission and reception apparatus or the computer system through the wired / wireless network. In the gift lotto with marketing stationery, A gift lottery providing system connected to a wired / wireless network generates at least gift lottery order data in a corresponding database of a DB server based on an order requested from the data transmitting and receiving device, and requests a lottery lottery purchasing system to the computer system of the lottery lottery organizer. And input and manage the lotto lottery ticket issuing data transmitted from the computerized system of the lottery lottery ticket to the lotto lottery ticket purchase database, and divide the right to receive the winnings of the lottery ticket by using the lotto lottery ticket data at a predetermined split ratio. The resulting lottery lottery division information is sent to the affiliate printing company's printing system, and the gift lottery delivery information is sent to the partner carrier, and the lottery lottery winner number data corresponding to the result of the lottery lottery is computed. Received from the system, In addition, after performing the lottery number metabolism process, confirm and announce the results of the lottery lottery winning, transmit to the orderer's data transmission and reception device, and the lottery lottery database and the information of the lottery lottery confirmed through the metabolic process (here, Including lotto lottery lottery purchase information, lottery lottery price information, gift lottery price information) in response to the lottery lottery winnings payment request entered through the orderer's data transmission and reception device according to the lottery lottery winnings, Gift lottery information on the front, lottery information, purchasing agency lottery information, borders, advertiser marketing text, cutting control markers, company information text is displayed on the back, gift lottery characterized in that the consumer terms and conditions are displayed. The method of claim 6, In the gift lotto, the border line is a gift lotto, characterized in that extending from the left side to the right side to divide the gift lotto guide phrases, the purchasing agent lotto lottery information and the advertiser marketing phrases at the bottom.