KR20040095847A - System and method for providing Personal Information by Active Virus Marketing - Google Patents

Abstract

PURPOSE: A system and a method for sharing personal information using active virus marketing are provided to share the personal information not restrict to specified persons by constructing an information provider pool to provide the personal information through an active virus marketing method. CONSTITUTION: A service processor module(100) processes information for the user that is a service user, and processed estimation information. A service database(110) stores the information collected for the user and a processed estimation result. A processed information informing module(130) informs an estimated person if the personal information is collected, and informs an information requestor requesting the information for the specified person and an information provider if the information requestor and the information provider are searched. A service providing interface module(120) enables the service user to estimate the person or request the information for the specified person by connecting to a personal information service system.

Description

System and method for providing personal information sharing using active virus marketing method

The present invention relates to a system and a method for sharing information about a person by searching for and connecting an information capable person who can provide information to a third party requested by an information requestor. By using an active viral marketing method that repeats the process of evaluating the third party and notifying the evaluator of the result, the database of collected evaluators (the third party) and evaluators (the public) The present invention relates to a system and a method for enabling information sharing by connecting an information requestor requesting information about an evaluator with an information provisioner (the evaluator).

Viral Marketing (Viral Marketing) is a marketing method that allows consumers to promote a specific product on behalf of a company, which can be done offline or on-line.

However, while viral marketing has a merit of being much lower in cost than advertisements using film such as TV or movies, it has a disadvantage that propagation can be carried out only if the target concept itself is qualitatively good or can cause interesting interest. have.

Therefore, the conventional viral marketing method has a problem that if the propagator does not actively propagate, the viral marketing effect of bringing the maximum effect at a lower cost than the existing marketing method cannot be realized.

However, the application of the "active viral marketing method" filed by the applicant of the present invention as the same is active viral marketing, in which an operator can actively control viral marketing so as to mediate the behavior of marketing subjects and induce breakthrough viral marketing results. A method is disclosed.

On the other hand, in the current Internet world, which is likened to navigating the sea of information, a lot of information is stored on numerous servers around the world, even though its qualitative evaluation is autonomous, but people who ask for information are search engines. It is very difficult to get the information you want through.

This problem is caused by the fact that all information is provided for the purpose of providing information. If the information to be provided is reduced to a certain category, the information provision error can be greatly reduced. For example, a plurality of service sites that exchange information about products or knowledge information on a certain item can be seen.

However, many of these information sharing service sites are information sharing sites about specific products or technologies, and their targets are not spread to the general public. The reason is that if the information sharing target is a person, the information to be provided to the information requester cannot be known to the person who can provide the information because the information must be about the specific person requested by the requester.

Although some newspaper companies run a service that provides people's personal information, this is a service provided by newspapers using their own database. There is a problem that there is only a limited amount of information that can be provided.

SUMMARY OF THE INVENTION The present invention has been made to solve the above problems, and by establishing an information provider pool capable of providing person information using an active virus marketing method, a system and method for sharing person information that is not limited to a specific person is provided. The purpose is to provide.

1 is a process flow diagram illustrating an active virus marketing method;

2 is a block diagram of a system for connecting an information requester and a provider to a third party using an active virus marketing method according to a first embodiment of the present invention;

3 is a process flow diagram of a method for connecting an information requester and a provider to a third party using an active virus marketing method according to a first embodiment of the present invention.

* Description of the symbols for the main parts of the drawings *

100: service processor module 102: user information management module

104: product information processing module 110: service database

112: user database 114: product information database

120: service providing interface module 130: processing information notification module

Person information sharing system according to an embodiment of the present invention for achieving the above object (a) a service processor module for processing user information and processed evaluation information that is a service member; (b) a service database for storing the collected information and the processed evaluation results for the user; (c) processing information notification module which is responsible for notifying the subject subjects when information on the person is collected and notifying each of the information requestor and the information providing person for the specific person; And (d) a service providing interface module for allowing a service user to access a person information service system to evaluate a person and to request information about a specific person.

In accordance with another aspect of the present invention, there is provided a method of sharing person information, comprising: (a) collecting evaluation data on a person; (b) requesting information about a third party who is a particular person; (c) retrieving the evaluable information provider for the third party; (d) notifying the information requester who requested the information in step (b) and the information available person selected in step (c) when the information providing person is selected; And (e) exchanging information about the person who is the third party between the information requester and the person who can provide the information.

Hereinafter, a system and method for connecting an information requester and a provider to a third party using an active virus marketing method according to embodiments of the present invention will be described in detail with reference to the accompanying drawings.

Figure 1 shows a processing flow diagram of a second embodiment of the "active virus marketing method" filed by the applicant of the present invention on the same date as the filing date of the present invention.

Referring to FIG. 1, first, the practitioners of the present invention perform an initial evaluation of the first evaluator (S100) and notify the first evaluator of the fact (S102) so that the evaluation result can be viewed. When the first evaluator wants to read another person's evaluation of the first evaluator, the first evaluator accesses a system operated by the implementer and applies for reading (S104). Next, it is determined whether the first evaluator is a member to induce membership, and then proceeds to an evaluation step for another one or more second evaluators (S108). If the determination result of the evaluation of the other person (S108) is "Yes", the first evaluator can view another person's evaluation of the other person (S112) and the second or more second evaluator's evaluation of the other person's self The notification returns to the second evaluator (S102) so that it can be seen that the operation has been made. If the determination result of the determination step (S108 and S110) is "no", the process proceeds to step S114 and ends.

In the embodiment of the active viral marketing method described as including the member determination step (S106) and the membership determination step (S110), but this is not a necessary configuration step according to the active virus marketing method can be omitted or the result It will be apparent to those skilled in the art that the flow may proceed otherwise.

According to the active viral marketing method illustrated in FIG. 1, the first evaluator evaluates the second evaluator, and the implementer uses the result to select and actively notify the second evaluator. In this way, the second evaluator selected by the number of evaluations of one or more evaluated by the first evaluator becomes the next target marketing target. In this case, one or more evaluation numbers can be selected by the practitioner, and it can be seen that the propagation speed increases according to the selected number.

In addition, as described with reference to FIG. 1, the characteristic of the active viral marketing method is that the evaluation step (S108) of the first evaluator to the second evaluator is the key, and the information that can be obtained by the practitioners during such evaluation is the most important. Able to know.

That is, what is the result evaluated in the evaluation step (S108) for the second evaluator and how much the second evaluator is willing to read it is important, of course, but more importantly, the first evaluator to the second evaluator The key is to get the data necessary for the notification method so that the second subject can be notified during the evaluation. It will be apparent to those skilled in the art that such data may include, for example, e-mail addresses, cell phone numbers, addresses, etc., as well as any data that can notify the subject.

2 is a block diagram showing a first embodiment of a system for connecting an information requester and a provider to a third party using an active virus marketing method according to the present invention.

Since the system configuration of the system for providing personal information sharing according to the present invention is similar to a general web service providing system, a system configuration diagram thereof will be omitted, and in FIG. 2, it will be shown from the viewpoint of a service program operated in the system. Those skilled in the art will appreciate that the service operating program of the manner shown in FIG. 2 may be implemented in any form or configuration, and thus the scope of the present invention is not limited to the implementation form. Can be.

Referring to FIG. 2, the system according to the present invention includes a service processor module 100, a service database 110, a service providing interface module 120, a process information notification module 130, and the like.

The service processor module 100 generally includes a module 102 that is in charge of storing and managing basic information about a user who is a service member, and a module 104 that provides, stores, and manages processed evaluation information. The service database 110 includes a user database 112 storing information collected from the basic user information management module 102 and a product database storing results collected from the user evaluation information module 104. 114 and the like. In this case, it should be noted that the user database 112 and the product database 114 may be correlated with each other.

On the other hand, the processing information notification module 130 is a module responsible for notifying the subject of the subject when the processed product (information about the person) processed in the service providing system as a notification method, e- It may be implemented to use a wireless notification method such as mail or Short Message Service (SMS). In addition, the service providing interface module 120 is a module having a function for allowing a general user or a member to access the person information service system. For example, the service providing interface module 120 may be a wired Internet access method using an HTTP method or a wireless Internet access method using a WAP type. It can be implemented to use the method and the like.

The service flow of an embodiment according to the present invention will be described with reference to FIG. 2. When a member requesting an information request for a specific person requests an information request through the service providing interface module, the system first starts the product information database 114. Search for whether there is someone who can provide information about the information request. If the specific person has been evaluated as described with reference to FIG. 1, the list of evaluators evaluated for the particular person is stored in the product information database 114. Therefore, the information sharing system according to the present invention notifies the information requestor and the information provision person, so that both parties (information requester and one or more information provision person) can share person information with each other through a specific method. To make it possible. Examples of this specific method may be various methods such as a chat method on a wired or wireless web, a text or voice communication method in a P2P format, a telephone method or a video telephone method on a PSTN or VoIP. It will be appreciated by those skilled in the art that the manner in which the information sharing of the present invention can be shared is not limited to the manners listed above, and therefore, such an implementation does not limit the scope of the present invention. It is obvious.

3 is a process flow diagram of a method for connecting an information requester and a provider to a third party using the active viral marketing method according to the first embodiment of the present invention.

Referring to FIG. 3, first, data collection about information providers for a third party according to the active viral marketing method described with reference to FIG. 1 should be preceded first (S300). Data for a number of information providers who can provide information about such third parties collected may include any data that can notify the information provider, such as e-mail addresses, cell phone numbers, and landline telephone numbers. Can be stored in D / B form, and it will be obvious to those skilled in the art.

As such, a request for an information request from a specific person (hereinafter referred to as an information requester) requesting information on the third party is received while connection information for a plurality of information-providers capable of providing the information to the third party is collected. If (S302), the system of the implementer or implementers of the present invention is to search for the information provider D / B (S304) to connect to one or more information provider capable of providing information about the third party It is searched whether the information is included in the D / B (S306). In this case, the present invention can be practiced to present or present a criterion for one or more information providers that provide information to third parties when the information requester requests information in step S302. Those skilled in the art will naturally know.

Next, according to the first embodiment of the method according to the present invention, when there is one or more information provisional persons, each of the facts is notified to the information requestor and the one or more information provisional persons (S308) to exchange information between the information requestor and the provider. To allow (S310). In this case, it will be apparent to those skilled in the art that the notification can be informed of various necessary data according to the information exchange method. In addition, the information exchange method, as well as chat rooms on the Web site, as well as peer-to-peer or messenger methods, such as the exchange of opinions between individuals or multiple individuals (in this case, mainly in the form of text-based or today, all technologies are integrated, for example, net It may also include voice calls (the implementation may include any voice call, such as wired, wireless or PSTN network or VoIP), as well as text messaging, such as meetings. Those skilled in the art will naturally know.

If there is no information provider that can provide information for the third party requested in step S306, the result is displayed to the information requester (S312) and it is determined whether the information provider standard is corrected (S314). As a result, when the information requester modifies the information provider criteria, the flow returns to step S302 and follows the flow of searching for the information provider D / B again.

If the provision of information does not set the criteria again or the exchange of information between the information requester and the provider is terminated, it is terminated.

Systems and methods for linking information requesters to third parties with information providers in accordance with the present invention generally fall within the scope of information mediated service systems and methods. However, the general information mediated service system and method have a lot of limitations in the information D / B because it depends on the general method in collecting the mediated information.

However, in the case of the information-mediated service system and method according to the present invention, the viral marketing of active and personal propagation methods actively expands the information source by using the connection information on the second-stage marketing target obtained from the first-stage information source. The method has the advantage that the number of D / Bs for an information source can be increased explosively.

The foregoing descriptions are merely illustrative of the embodiments, and the present invention is not limited to the above-described embodiments, and may be variously changed within the scope of the appended claims. For example, the shape and structure of each component specifically shown in the embodiments of the present invention may be modified.

As described above, an information providing service system and method capable of linking an information requestor for a third party with one or more information providing capable according to the present invention utilizes an active virus marketing method to provide a plurality of information providing D / Bs. Since it can be provided there is an effect to enable smooth information exchange.

Claims (6)

In a system that can share information about a person, (a) a service processor module for processing user information that is a service member and processed evaluation information; (b) a service database for storing the collected information and the processed evaluation results for the user; (c) processing information notification module which is responsible for notifying the subject subjects when information on the person is collected and notifying each of the information requestor and the information providing person for the specific person; And and (d) a service providing interface module for allowing a service user to access a person information service system to evaluate a person and to request information about a specific person. The service processor module (a) of claim 1, wherein the service processor module (a) comprises a module (a1) in charge of storing and managing basic information for a user, a module (a2) for processing, storing, and managing evaluation information, and the like. Character information sharing system, characterized in that. The method according to claim 1 or 2, further comprising: a user database (b1) for storing information collected from the user basic information management module (a1) and a result collected from the evaluation information processing and management module (a2). A person information sharing system comprising an evaluation information database (b2) and the like. In the person information sharing method, (a) collecting evaluation data on the person; (b) requesting information about a third party who is a particular person; (c) retrieving the evaluable information provider for the third party; (d) notifying the information requester who requested the information in step (b) and the information available person selected in step (c) when the information providing person is selected; And and (e) exchanging information about the person who is the third party between the information requester and the person who can provide the information. The method of claim 4, wherein the data collection step (a) is performed by using an active virus marketing method. The method according to claim 4 or 5, wherein if the result of the searching step (c) is negative and the criteria for the information providing person are set again, the search returns to the searching step (c).