KR20040076426A - A system and method for automatic switching of television broadcasting or game or advertisement with a broadcasting program schedule - Google Patents

Abstract

PURPOSE: A broadcasting switching apparatus and method for automatically switching advertisements, games and TV broadcasting programs according to a schedule are provided to broadcast a local advertisement stored in an advertisement database during advertising time through a sky wave. CONSTITUTION: A broadcasting switching apparatus includes a broadcasting signal receiver(410) for detecting and amplifying an intermediate frequency from a broadcasting signal and separating video and audio signals from the broadcasting signal, a bit detector(450) for detecting start and completion signals of broadcasting programs and advertisement broadcasting programs from the intermediate frequency signal, and a broadcasting schedule storage unit(470) for storing a broadcasting schedule. The apparatus further includes a controller(460) for controlling a tuner(411) according to the stored broadcasting schedule to broadcast a corresponding program and receiving the start and completion signals to broadcast an advertisement program during advertising time, an advertisement database(480) for accessing a stored advertisement to broadcast the advertisement, and a switching unit(490) for selecting one of the video and audio signals of the broadcasting receiver and video and audio signals output from the advertisement database. The apparatus also has an audio signal processor(420) for amplifying an audio signal selected by the switching unit and outputting the amplified audio signal to a speaker, a video processor(430) for processing a video signal selected by the switching unit and outputting the video signal to a monitor(440), and a communication modem(500) communicated with a central control center(510) through a network including the Internet to receive advertisement program information and control information from the central control center.

Description

A switching method and method for automatic switching of television broadcasting or game or advertisement with a broadcasting program schedule

The present invention relates to a broadcast receiving apparatus, and more particularly, a broadcast reception for an advertisement broadcast to broadcast local advertisements stored in an advertisement time as well as airwave reception on a television receiver installed in a public place such as a public office or a public transport waiting room. A switching device and method are disclosed.

In general, an advertisement using a broadcast receiving device is broadcasted using a broadcast medium such as a general over-the-air broadcast to receive and broadcast over-the-air waves, a cable broadcast to receive broadcast data transmitted through a wire, or a satellite broadcast using a satellite.

Such commercials using airwaves, cables, or satellites have a large advertising area and simultaneously advertise to an unspecified number of people.

However, such commercials are very expensive to advertise, as well as a very inappropriate advertising method for small-area advertising suitable for local characteristics or local business.

Therefore, in order to solve such a problem, a broadcasting system for local advertising was established.

The broadcasting system for local advertising is disclosed in Korean Patent Publication No. 2001-99379 (Small Area Advertising System and Method Using Public Network and TV Public Hearing Network).

1 is a block diagram of a small-area advertising system using a public central network and a TV public hearing network according to the related art, in which an advertiser and an information provider 110 access a server 10 using a public network 100. Applying for advertisements and information, remotely controlling the client system 200 through the public network 100, and the broadcast broadcast from the public hearing 310 and the client system 200 through the public hearing network 300, It is aired through the tenant generation TV receivers 320-1,320-2,320-m.

The server 10 includes a web DB 11 including various web page template information such as a member management window, an advertisement request window, and an information providing window, a member DB 12 for managing personal information of members, and advertisements requested from members. It consists of an advertising DB (13) for managing the, information DB 14 for managing the announcement information, client DB (15) for managing and remotely controlling the client system 200.

The web DB 11 is configured to include various web page template information such as a member management window, an advertisement request designation window, and an information providing window.

The member DB 12 is configured to include ID names, passwords, names, addresses, telephone numbers, mobile phone numbers, and email addresses of advertisers and information providers 110.

The advertisement DB 13 stores advertisement materials imaged as still images, videos, or texts requested by the advertiser 110, and is configured to include a storage code of the advertisement.

The notice information DB 14 stores the notice data imaged as a still image, a video, or text requested by a notice information provider (Public Office, Management Office: 110), and is configured to include a storage code of the notice information.

The client DB 15 is configured to include a function of managing, transmitting, and deleting data information of the client system 200.

The client system 200 includes a modem 20 which is an Internet connection for accessing the public network 100, a CPU 30 which performs all operations, a RAM 40 which is a temporary storage device for various data required when a program is executed, HDD (50) for storing almost all software such as OS, VGA card (60) for TV output to process image data to be displayed on screen and output to modulator (RF signal modulator 220) as an auxiliary memory device, audio data And an audio card 70 for processing and outputting an RF signal to an RF signal modulator 220, a modulator 220 for converting video and audio into an RF signal, and a ROM and a power supply (not shown). The modem 20 may be selected and used as a device such as a telephone modem, an ADSL, a cable modem according to the type of public network.

Such a conventional technology can compensate for the limitations of existing over-the-air commercials, cable commercials, or Internet advertisements, so that even small-scale store operators can efficiently perform image advertisements. However, a small area advertising system using a public network and a TV public hearing network according to the prior art has a problem in that advertising is possible only by using an RF modulation and transmission device for digital data for transmitting advertising data.

The present invention is to solve the above-mentioned problems of the prior art, the purpose of which is to store the advertising data in the advertising database in the TV receiver as well as receiving the airwaves on the TV receiver installed in public places such as public offices, public transport waiting room, In addition, the present invention provides a broadcast switching device and method for automatically switching advertisements, games, and general broadcasts by a schedule to broadcast local advertisements stored in an advertisement database at an advertisement time over an airwave.

The present invention allows a single monitor to broadcast general airwaves, games, commercials and other composite video (video + audio), but selects and switches the desired video according to a desired timetable based on a schedule defined in the scheduler. It is to be able to air.

1 is a block diagram of a small area advertising system using a public central and TV (TV) public hearing network according to the prior art,

FIG. 2 is a block diagram of a broadcast switching device for automatically switching advertisements, games, and TV broadcasts according to an embodiment of the present invention by a schedule.

3 is a flowchart of a broadcast switching method of automatically switching advertisements, games, and TV broadcasts according to an embodiment of the present invention according to a schedule.

<Description of Symbols for Major Parts of Drawings>

410: broadcast receiver 411: tuner

412: intermediate frequency amplifier 413: voice detector

414: image detector 420: audio signal processor

430: Image signal processor 440: Monitor

460: bit detector 470: control unit

480: broadcasting schedule storage unit 490: advertising database

500: switch unit 510: communication modem

510: central service system

In order to achieve the object of the present invention, a broadcast switching device that automatically switches advertisements, games, and general broadcasts according to the present invention by a schedule detects an intermediate frequency by selecting a channel through a tuner for each broadcast signal transmitted from each broadcasting station. Broadcast signal receiving means for amplifying and separately detecting a video signal and an audio signal; A bit detector for detecting start and end signals of a broadcast program and a commercial from the intermediate frequency detection signal of the broadcast signal receiving means; A broadcast schedule storage unit for storing a program schedule to be broadcast among the plurality of broadcast programs transmitted from each broadcasting station and a program schedule to be broadcast in the region itself, and storing the program schedule for each broadcast station and time; A controller which controls the tuner according to a broadcast schedule stored in the broadcast schedule storage unit to broadcast a corresponding program, and receives a start and end of a broadcast program from the bit detector and outputs an advertisement at an advertisement time; An advertisement database for accessing and broadcasting the stored advertisement under the control of the controller; A switch unit for selecting and outputting any one of an audio and video signal of the broadcast receiving unit and an audio and video signal output from the advertisement database under control of the controller; A voice signal processor for amplifying the voice signal selected by the switch unit and outputting the amplified voice signal to a speaker; An image processing unit which processes the image signal selected by the switch unit to be output to the monitor and outputs it to the monitor; And a communication modem configured to connect with a network including the Internet to communicate with a central control center for managing advertising devices, controlling broadcast sources, and receiving advertising information from the central control center. It is characterized by.

In addition, the broadcast switching method for automatically switching the advertisement, the game and the general broadcast by the schedule to achieve the object of the present invention, detects the broadcast signal of the channel selected by the tuner according to the broadcast program and the start / end bits of each broadcast program A broadcast receiving method of changing and broadcasting a channel according to a set broadcast schedule, the first step of receiving information on a next broadcast program from a broadcast schedule storage unit when an end bit of a program currently being broadcast is detected according to the broadcast program. And a second step of turning off broadcast reception of a current channel and accessing and broadcasting an advertisement stored in an advertisement database according to the broadcast schedule when the next broadcast program provided from the broadcast schedule storage unit is a local broadcast; After finishing, control tuner according to broadcasting schedule And a third step of receiving a broadcast signal of a channel characterized by a true.

When described in detail with reference to the accompanying drawings an embodiment of the present invention made as follows. In the following description of the embodiments, broadcasting does not refer only to general TV broadcasting, but includes general public TV broadcasting, broadcasting transmitted through the Internet, other video materials (video + audio), commercial broadcasting, games, and the like. In the example, it will be described by advertising and general broadcast.

2 is a block diagram of a broadcast switching device that automatically switches advertisements, games, and general broadcasts according to an embodiment of the present invention according to a schedule.

A broadcast signal receiving means 410 for selecting and amplifying each broadcast signal transmitted from each broadcasting station through a tuner, detecting and amplifying intermediate frequencies, and separately detecting a video signal and an audio signal, and performing audio processing and video processing. A broadcast program and commercial broadcast from the signal processor 420 and the video signal processor 430, a speaker for audio output, a monitor 440 for video output, and an intermediate frequency detection signal of the broadcast signal receiver 410. Bit detection unit 450 for detecting the start and end signals of the broadcasting station, and a broadcast schedule for editing a program schedule to be broadcasted from a plurality of broadcast programs transmitted from each broadcasting station and a program schedule to be broadcasted in the region itself according to the broadcasting station and time. A storage unit 470 and controlling the tuner according to a broadcast schedule stored in the broadcast schedule storage unit 470 to broadcast a corresponding program; In addition, the control unit 460 that receives the start and end of the broadcast program from the bit detection unit 450 and outputs the advertisement at the advertisement time, and the advertisement to access and broadcast the stored advertisement under the control of the control unit 460 Under the control of the database 480 and the control unit 460, one of the audio and video signals of the broadcast receiving unit 410 and the audio and video signals output from the advertisement database 480 is selected and the audio is selected. And a switch unit 490 for outputting to the signal processing unit 420 and the image signal processing unit 430 as outputs. Here, the advertisement database is not only for storing commercials, but also for storing general images and various broadcasts.

Here, the broadcast receiving means 410 includes a tuner 411 for tuning a broadcast signal of a channel selected through an antenna ANT in each broadcast signal transmitted from each broadcasting station, and an intermediate frequency transmitted through the tuner 411. An intermediate frequency amplifier 412 for detecting and amplifying a signal IF, a voice detector 413 for detecting a voice signal from a broadcast signal detected by the intermediate frequency amplifier 412, and the intermediate frequency amplifier 412 Image detection unit 414 for detecting an image signal at the output of the &lt; RTI ID = 0.0 &gt;

Meanwhile, the control unit 460 communicates with a network including the Internet to communicate with the central control center 510 for providing and controlling a broadcast source to receive the advertisement information and control information from the central control center 510. It is configured to further include a communication modem 500 for.

Referring to Figures 2 and 3 attached to the operation according to the embodiment of the present invention configured as described above in detail as follows.

First, the advertisement is stored in the advertisement DB 128, and the broadcast schedule storage unit 470 stores a broadcast schedule so that each airwave broadcasting channel can be selected for each time zone according to the broadcasting station schedule. In other words, a schedule can be configured to select a specific broadcast channel in a specific time zone and output the broadcast, and then change to another channel in the next time zone to output the broadcast.

When broadcasting in such a state, the control unit 460 receives the broadcast to select the corresponding channel in the broadcast schedule when the airwave broadcast reception time is based on the broadcast schedule stored in the broadcast schedule storage unit 470. The tuner 411 of the means 410 is controlled.

Accordingly, the tuner 411 receives a broadcast signal of a specific channel through the antenna ANT and transmits it to the intermediate frequency amplifier 412. The intermediate frequency amplifier 412 detects and amplifies the intermediate frequency signal, and then detects the audio and video signals by the audio and image detectors 413 and 414, respectively.

In addition, the controller 460 controls the switch unit 490 based on a broadcast schedule to select the audio and video output of the broadcast receiving unit 410 to the audio signal processor 420 and the video signal processor 430. Connect it.

Therefore, the audio and video signal processor 420 and 430 output the audio and video signals detected by the audio and video detectors 413 and 414 through the speaker SPK and the monitor 414, respectively. Done.

On the other hand, the bit detector 450 detects the start and end signals transmitted from the intermediate frequency amplifier 412 to distinguish the start and end of the broadcast program and outputs them to the controller 460.

If the end signal of the currently broadcast program is detected, the broadcast signal of the current broadcast channel received from the tuner 411 is cut off, and the channel of the next broadcast is according to the broadcast schedule stored in the broadcast schedule storage unit 470. Convert or maintain to receive the broadcast.

If the next broadcast is the time for its own commercials, the set local commercials are accessed from the advertisement DB 480 to output audio and video through the audio and video signal processing units 420 and 430.

That is, the controller 460 controls the broadcast based on the broadcast schedule in the broadcast schedule storage unit 470 when the program detection signal is detected from the bit detector 450. In this case, when the previously stored broadcast schedule is a local advertisement broadcast, Blocks the reception of the tuner 411, accesses and outputs the corresponding commercial from the advertisement database 480, and controls the switch unit 490 to output the voice signal output from the advertisement database 480. The video signal is selected and connected to the audio signal processor 420 and the video signal processor 430.

Therefore, the advertisement broadcast by the audio and video output from the advertisement database 480 is output to the speaker and the monitor 440.

After the commercial is finished, the tuner 412 controls the tuner 412 to select a corresponding channel, and the switch unit 490 controls the voice detector 413 and the image detector of the broadcast signal receiving unit 410. By selecting the output of 414 and connecting it to the audio signal processor 420 and the video signal processor 430, the broadcast received by the broadcast receiver 410 is broadcast.

3 is a flow chart of a broadcast receiving process for local commercials according to an embodiment of the present invention, by controlling the tuner 411 according to the broadcast sequence of the broadcast schedule storage unit 470 to receive the airwave broadcast signal of the corresponding channel Broadcast. (S102) (S104)

When the current program is terminated during the over-the-air broadcasting in the broadcast order, the program end bit is detected from the bit detector 450 (S106).

As the controller 460 recognizes the end of the program, the controller 460 receives the next broadcast sequence from the broadcast schedule storage unit 470.

If the local commercial is set, the local commercial data is detected from the advertisement DB 480 and output through the speaker SPK and the monitor 440. (S108-S112)

Local commercials are output in the broadcast order until the local commercials are terminated. (S114)

When the local commercial is finished, the tuner 411 is controlled from the broadcast schedule storage unit 470 according to the next broadcast program to receive and output the airwaves of the corresponding channel. (S116)

Since the above process is repeated, the local commercial set at the time when the commercial appears through the airwave channel is output.

In the second step, the local commercial is configured to access and output at least one local commercial from the advertising database according to the broadcast schedule stored in the broadcast schedule storage unit.

In addition, when the commercial end bit is detected in the third step, the end of the commercial is recognized.

Meanwhile, the broadcast schedule storage unit 470 and the advertisement database 480 as described above may be configured as a detachable hard disk so that a manager can change the schedule or change a schedule by manually exchanging the broadcast advertisement.

In this manner, in addition to the offline management method, real-time management is possible online at a remote location. As shown in FIG. 2, the communication modem 500 is installed and the control unit 460 passes through the communication modem 500 to the central control center 510. The ability to send and receive information enables online real-time control at remote locations.

That is, the central control center 510 transmits the broadcast schedule and the advertisement for the local advertisement through the network, and the control unit 460 receives the communication schedule through the communication modem 500 and downloads the broadcast schedule to the broadcast schedule storage unit 470. The commercial information is stored in the commercial database 480.

Commercials handle changes and additional deletions based on a predetermined advertising contract, which can be automatically controlled remotely based on a broadcast schedule.

As described above, the local commercial is not limited to the commercial, and includes all games, video guides, Internet videos, video DVDs, and the like.

Although a preferred embodiment according to the present invention has been described above, it will be understood by those skilled in the art that various modifications and changes may be made without departing from the scope of the claims of the present invention. do.

As described above, the broadcast receiving method and apparatus for local commercials according to the present invention receive the airwaves transmitted from the broadcasting station, store the advertisement data in the advertisement database in the TV receiver, and advertise at the advertisement time through the airwaves. By allowing local advertisements to be stored in a database, each advertisement can be performed in a cheap and simple manner in a region where a TV receiver is installed.

Claims (7)

Broadcast signal receiving means for receiving each broadcast signal transmitted from each broadcasting station through a tuner, an intermediate frequency amplifier, a voice detector, and an image detector, a voice signal processor for processing speaker output of the voice signal, and a monitor output of the video signal. In the broadcast receiving device comprising a video signal processing unit for processing for and a speaker and a monitor, A bit detector for detecting start and end signals of a broadcast program and a commercial from the intermediate frequency detection signal of the broadcast signal receiving means; A broadcast schedule storage unit which stores and edits a program schedule to be broadcasted and a program schedule to be broadcasted in the region by time and time, among a plurality of broadcast programs transmitted from each broadcasting station; A controller which controls the tuner according to a broadcast schedule stored in the broadcast schedule storage unit and broadcasts a corresponding program, and receives a start and end of a broadcast program from the bit detector and outputs an advertisement at an advertisement time; An advertisement database for accessing and broadcasting the stored advertisement under the control of the controller; And a switch unit for selecting one of audio and video signals of the broadcast receiving unit and audio and video signals output from the advertisement database and outputting the audio and video signals to the audio signal processing unit and the video signal processing unit, respectively. Broadcast switching device for automatically switching the advertising, the game and the general broadcast according to a schedule. The method of claim 1, wherein the broadcast switching device, Communication modem 500 for communication with the network including the Internet and the control unit 460 communicates with the central control center 510 to receive advertising broadcast information, broadcast schedule information and control information from the central control center 510 Broadcast switching device for automatically switching the advertising and the game and the general broadcast by the schedule, characterized in that the configuration further comprises. The method of claim 1, The broadcast schedule stored in the broadcast schedule storage unit is a schedule of advertisements, games, and general broadcasts, wherein the broadcast schedule of each broadcasting station program broadcasted over the air and the local commercial schedule stored in the advertisement database are databased by time. Broadcast switching device that automatically switches by. The method of claim 1, And the broadcast schedule data stored in the broadcast schedule storage unit is automatically switched according to a schedule, wherein the advertisement, the game, and the general broadcast are transmitted and stored through an internet transmission means. In the broadcast receiving method of changing the channel according to the set broadcast schedule by detecting the broadcast signal of the channel selected by the tuner and the start / end bits of each broadcast program according to the broadcast program, A first step of receiving information on a next broadcast program from a broadcast schedule storage unit when an end bit of a program currently being broadcast is detected according to the broadcast program; A second step of turning off broadcast reception of a current channel and accessing and broadcasting a local advertisement stored in an advertisement database according to the broadcasting schedule when the next broadcasting program provided from the broadcasting schedule storage unit is local broadcasting; And And a third step of receiving a broadcast signal of a set channel by controlling a tuner according to a broadcasting schedule after the local commercial broadcasting ends. The method of claim 5, wherein In the second step, the local commercial broadcasts the advertisement, the game, and the general broadcast automatically according to a schedule, wherein at least one local commercial is accessed from the advertisement database and output according to the broadcast schedule stored in the broadcast schedule storage unit. Broadcast switching method for switching. The method of claim 5, wherein And automatically switching the advertisement, the game, and the general broadcast according to a schedule, wherein the end of the commercial is recognized as the commercial end bit is detected in the third step.