KR20040063420A - Reserving point supply method and system using mobile barcode - Google Patents

Abstract

PURPOSE: A method and a system for offering an accumulation point using a mobile barcode are provided to settle the expense for buying goods or using a service by inputting a password after displaying the barcode to a screen of a portable terminal and scanning the barcode, and accumulate a part of the settlement expense as the accumulation point at the same time. CONSTITUTION: A user terminal(2) downloads/displays the barcode including the use information of a member. A shop terminal(4) settles the purchase particulars of the member by scanning the barcode displayed on the user terminal and outputs a result. An analysis server(5) analyzes the propensity of each member by subdividing the settlement information of the members and generates/provides statistics data for each period. A main server(1) generates/transmits the barcode to the user terminal, confirms/settles the purchase particulars requested from the shop terminal, modifies/stores the user information of the member according to the settlement result, and provides the member information to the analysis server.

Description

Reserving point supply method and system using mobile barcode}

The present invention relates to a method and system for providing a reward point using a mobile barcode, and more particularly, after downloading a barcode using a mobile communication terminal (mobile phone, PDA, Pager, etc.) carried by the user, using the barcode It is intended to provide services such as product purchase, discount benefits, and earn points, and when using a mobile phone authentication method when signing up for membership, enter a password when purchasing a product to block the use of others due to loss, and segment the members (by gender) By analyzing the preferences of each member (products and services, etc.) by age, age, region, occupation, etc., and collecting marketing plans based on data such as coupon collection rate, purchased products and services, purchase cycle and pattern analysis, The member eliminates the risk of losing his / her membership card and coupon and receives the necessary discount information by analyzing the member information. , You can receive continuous discounts and excellent member management by earning points, and member management companies can reduce the issuance cost of various cards and gift certificates, etc., by realizing one-to-one marketing and providing integrated points through the selection of major targets and comprehensive analysis By motivating purchases through improving service to members, such as strengthening member loyalty through fixed membership, you can induce offline members to Internet users and increase sales, and provide orderer service through analysis of member's purchase type and satisfaction To make it possible.

In general, when a member purchases a product or uses a specific service, the earning points service provides the member with a certain amount of money according to a predetermined ratio, which is registered by the member management company. It is used to purchase a product using a credit card.

However, in the case of using a credit card, a member must possess a separate credit card, and must use a telephone or the Internet to check or consume credit points, and if the credit card is stolen or lost, such as theft. There is a risk, credit card companies had a problem that the credit card issuance costs and management costs increase.

Accordingly, an object of the present invention is to solve the above-mentioned problems, and displays a bar code on the screen of the portable terminal, scans the bar code, and enters a password to pay for the cost of purchasing a product or using a service. At the same time, to provide a method and system for providing a reward point using a mobile barcode to accumulate a portion of the payment costs to earn points.

In addition, another object of the present invention is to provide a method and system for providing a credit point using a mobile bar code to pay the costs associated with the purchase or use of services using the earn points.

In addition, another object of the present invention is to segment members (by gender, age, region, occupation, etc.) to analyze the preferences for each member (products and services, etc.), coupon collection rate, purchase products and services, purchase cycle and pattern The present invention provides a method and system for providing a reward point using a mobile barcode to converge a marketing plan based on data such as analysis.

1 is a flow chart of the earning point providing method using a mobile barcode according to the present invention.

Figure 2 is a block diagram of the earning point providing system using a mobile barcode according to the present invention.

Figure 3 is a block diagram of the main server for the earning point providing system using a mobile barcode according to the present invention.

Figure 4 is a block diagram of a kiosk for the earning point providing system using a mobile barcode according to the present invention.

Figure 5 is a block diagram of a store terminal for the earning point providing system using a mobile barcode according to the present invention.

Explanation of symbols on the main parts of the drawings

1: main server 2: user terminal

3: kiosk 4: store terminal

5: analysis server 11: system control unit

12: communication input and output interface 13: member management

14: store management unit 15: coupon processing unit

16: point processing unit 17: member registration unit

18: transaction processing analysis unit 19: log generation unit

20: database 21: message processing unit

22: barcode processing unit 211: message generating unit

212: message conversion unit 221: barcode encryption processing unit

222: barcode generation unit

In accordance with an aspect of the present invention, there is provided a method for providing a reward point using a mobile barcode, the method comprising: displaying a barcode on a screen of a user terminal, scanning the displayed barcode, and scanning the barcode data and the payment amount Generating payment data including the data and transmitting the same to the main server; analyzing the payment data received by the main server to confirm membership registration and payment amount; paying the corresponding payment amount and earning points accordingly; Comprising the step of accumulating, and accumulating the earned point and transmitting the payment completion information and the accumulated point accumulation information to the user terminal.

In addition, the earning point providing system using a mobile barcode according to the present invention for achieving the above object, the user terminal to download and display a bar code containing the member's usage information, and scanning the bar code displayed on the user terminal corresponding A store terminal that pays the purchase details of the members and outputs the results, an analysis server that analyzes the preferences for each member by subdividing the payment information of the members, and generates and provides statistical data for each period, and a barcode containing the usage information of the members. Generate and transmit to the user terminal, check the purchase history requested from the store terminal, and pay, change the member's use information according to the payment result and save, and provide the information of the members according to the request of the analysis server It is characterized by consisting of a main server.

In addition, the earning point providing system using a mobile barcode according to the present invention for achieving the above object, includes a kiosk to scan the barcode displayed on the user terminal to receive and output the request information for the member from the main server. Characterized in that.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

First, when a user applies for membership using a user terminal or the Internet, the main server decides whether to approve the membership, and if the membership is approved, the member is registered using the mobile phone authentication method. The barcode encrypted by data such as member information and payment information is transmitted to the user terminal, and the member downloads the barcode to the user terminal.

Here, the authentication method is to apply the authentication procedure generally known to those skilled in the art.

1 is a flowchart of a method for providing a reward point using a mobile barcode according to the present invention, when a member authenticated by the authentication procedure purchases a product at a store and displays the downloaded barcode on a screen of a user terminal (S101). For example, the store manager or the clerk scans the barcode displayed on the user terminal using the store terminal (S102) and inputs a payment amount.

The store terminal generates payment data including the scanned barcode data and the payment amount, and transmits the generated payment data to the main server (S103). The main server analyzes the received payment data to confirm membership registration and payment amount (S104). do.

Here, the membership registration is performed by encrypting and decrypting the barcode included in the payment data. In the case of the encryption and decryption method of the barcode, a public key infrastructure (PKI) is preferably used, but not limited thereto. It is not.

In addition, the barcode includes a coupon and credit points information available in addition to the member's authentication information, so that the member can make a payment by a desired payment method.

The main server pays the confirmed payment amount and calculates the earned points, etc. (S106), accumulates the earned points (S106), and transmits the payment completion information and the accumulated points accumulated information to the user terminal (S107). )do.

At this time, the main server analyzes the payment information as necessary, then segmented the members (by gender, age, region, occupation, etc.) to analyze the preferences by members (such as sales results of goods and services, etc.), and coupon collection rate. Create and store data such as purchase products and services, purchase cycles, and pattern analysis.

2 is a block diagram of a system for providing a reward point using a mobile barcode according to the present invention, when a user applies for membership to the main server 1 using the user terminal 2, the main server 1 is a user. After requesting the member authentication to the terminal 2 and confirming the membership authentication by the user terminal 2, after registering the user as a member, a barcode encoded with user information such as member information and payment information is sent to the user terminal 2. send.

Here, the usage information may include authentication information, payment details, usable coupon information, and earning point information of the member.

After the member authenticated by the authentication procedure purchases a product in the store and displays the downloaded barcode on the screen of the user terminal 2, the store manager or the clerk stores the barcode displayed on the user terminal 2 in the store terminal ( 4) and scanning (S102) and enter the payment amount.

The store terminal 4 generates payment data including the scanned barcode data and the payment amount, and transmits the generated payment data to the main server 1. The main server 1 extracts and decodes barcode data from the received payment data. After that, it checks the member registration status and if it is a member, handles the payment business for the product.

Here, for the payment service, a generally known method and system are used, and the present invention is not limited thereto.

In addition, during the payment, the main server 1 transmits a payment confirmation message to the user terminal 2 to make payment only when there is a payment request from the user terminal 2, thereby reducing the risk of theft due to the loss of the mobile phone. .

The main server 1 pays the confirmed payment amount, calculates the earned points, etc., accumulates the earned points, and accumulates the payment completion information and the accumulated points accumulated in the user terminal 1 or the store terminal ( 4).

At this time, the main server (1) transmits the payment information to the analysis server (5), the analysis server (5) by segmenting the received payment information (by gender, age, region, occupation, etc.) to determine the preference for each member Analyze (sales results of goods and services, etc.), generate and store data such as coupon collection rate, purchased goods and services, purchase cycle and pattern analysis, and generate and provide statistical data at regular intervals.

In addition, after scanning the bar code on the kiosk (3) installed in the store, etc., it is possible to retrieve the desired details, for example, payment details, payment points, currently available points, coupon information available for a certain period.

Here, the kiosk (3) is a small structure made to display information for people passing by, usually equipped with a computer and a display screen, recently interacted with the user and touch screen, sound and video Data may be included.

The decryption of the encrypted barcode may be performed in the kiosk 3 or the store terminal 4 as necessary.

3 is a block diagram of a main server for a system for providing a reward point using a mobile barcode according to the present invention, the user terminal (2)-kiosk (3)-store terminal (4)-analysis server (5) and the like All data is transmitted to or received from the system controller 11 through the communication input / output interface 12.

The system control unit 11 analyzes the data received through the communication input / output interface 12 and transmits data to the corresponding unit or requests for data provision, and transmits the request data provided from the corresponding unit to the communication input / output interface 12. It serves to send.

Here, the corresponding unit receives a membership application request from the user member registration unit 17 to determine whether to register through the mobile phone authentication method, and the member management unit 13 for managing the information of the members registered by the member registration unit 17 ), A store management unit 14 for analyzing and managing data transmitted from the store terminal 4, a coupon processing unit 15 for managing coupons sent to the members, and earned according to the purchase results of the members, etc. Point processing unit 16 for managing points, transaction processing analysis unit 18 for analyzing and analyzing the transaction details such as goods or services, and coupons, points and transaction details, including the purchase propensity or transaction of members Log generation unit 19 for generating logs to be used for marketing analysis, such as propensity, and storing various data such as the member information, store information, coupon information, point information, transaction history, etc. The database 20 and the barcode processing unit 22 and the communication input / output interface 12 for generating a barcode including the encrypted data and decrypting the encrypted barcode after encrypting data such as member information, coupon information, and point information. It consists of a message processing unit 21 for converting and processing data transmitted and received through the), it is natural that the required content can be added or deleted within the scope of the present invention is not changed as necessary.

The message processing unit 21 includes a message generation unit 211 for generating a message to be transmitted, and a message conversion unit 212 for converting (modulating) the generated message into data for wired / wireless communication. The message conversion unit 212 includes converting (demodulating) data received through wired / wireless communication into data that can be processed by the system.

In addition, the bar code processing unit 22 includes a bar code encryption processing unit 221 for encrypting data such as member information, coupon information, and point information, and a bar code generation unit 222 for generating a bar code including the encrypted data. The barcode encryption processing unit 221 includes decoding the encrypted barcode.

4 is a block diagram of a kiosk for the system for providing a reward point using a mobile barcode according to the present invention, the member using the kiosk (3) installed in the store, such as desired details, for example payment history for a certain period of time, present In order to search for information on accumulated points, available coupons, etc., a member bar code is displayed on the user terminal 2 and input through the scanner 35, and the desired search details are displayed from the search list displayed on the monitor 36. When the keyboard 37 is selected, the barcode information input from the barcode conversion unit 32 is converted into data for wired or wireless communication, and transmitted to the main server 1 through the communication input / output interface 31 to check whether the member is present. At the same time, the store information provider 33 or the member information inquiry unit 34 displays the search details requested by the member through the communication input / output interface 31. ) Is output from the monitor 36.

FIG. 5 is a block diagram of a store terminal for a earning point providing system using a mobile barcode according to the present invention, in which a store manager uses a store terminal 4 to pay a purchase made by a member by using a member's user terminal ( 2) After the member bar code is displayed and input through the scanner 45, the desired payment method is selected from the payment method list displayed on the monitor 46 with the keyboard 47, and the barcode information input from the barcode conversion unit 42 is displayed. Is converted into data for wired / wireless communication and transmitted to the main server 1 through the communication input / output interface 41 to check whether the member is present, and at the same time, the details and payment methods purchased by the member from the input data processing unit 43 are wired or wireless. It converts the data for communication and transmits the data to the main server 1 through the communication input / output interface 41, and the payment request is performed. Receive from the server (1) transmitted via the interface 41, and to output the result in the payment specification output section 44 to the monitor 46 or printer 48.

The configuration of the kiosk 3 or the store terminal 4 can be changed according to the purpose and effect of the place to be installed, the present invention can be variously modified within the scope without departing from the basic concept according to the needs of those skilled in the art.

As described above, according to the present invention, since a password must be input after scanning a barcode, even if the portable terminal is lost, there is little risk of theft, without using a separate means such as a telephone or the Internet. You can also check the earned points, you can use the earned points at any time, even if you do not apply separately, according to the needs of the members, receive the necessary discount information by analyzing the membership information, and continue to discount points and excellent member management Minimize the issuance and management costs of payment methods, such as credit cards, and improve member loyalty by strengthening membership loyalty through realizing one-to-one marketing through the selection of major targets and comprehensive membership and providing integrated points. Improved service motivates purchases, allowing offline members to use the Internet And to increase the sales and at the same time inducing, this has the effect of enabling the purchaser to purchase services through a membership form and satisfaction analysis.

Claims (6)

Displaying a barcode on a screen of the terminal (S101); Scanning the displayed barcode (S102); Converting the scanned barcode into processable data (S103); Generating payment data including the converted barcode data and the payment amount and transmitting the generated payment data to a main server (S104); (S105) analyzing the payment data received by the main server to confirm membership registration and a payment amount; Paying the payment amount and calculating the earned points, etc. (S106); Accumulating the earned points (S107) and The method for providing a reward point using a mobile barcode, comprising the step (S108) of transmitting the payment completion information and the accumulation point accumulation information to the terminal. User terminal (2) to download and display the bar code containing the usage information of the member, A store terminal 4 for scanning the barcode displayed on the user terminal 2 to pay the purchase details of the member and output the result; Analysis server (5) for segmenting the payment information of members to analyze the preferences for each member and to generate and provide statistical data for each period; Generates a barcode containing the user's usage information and transmits it to the user terminal 2, checks the purchase history requested from the store terminal 4, and changes and stores the user's usage information according to the payment result. And, the earning point providing system using a mobile barcode, characterized in that the main server (1) configured to provide the information of the members in accordance with the request of the analysis server (5). The method of claim 2, Earning point providing system using a mobile barcode characterized in that it comprises a kiosk (3) for scanning the barcode displayed on the user terminal (2) to receive and output the request information for the member from the main server (1) . The method of claim 2, The main server 1, A communication input / output interface 12 for transmitting and receiving data to and from the user terminal 2, the kiosk 3, the store terminal 4, the analysis server 5, and the like; The system controller 11 analyzes the data transmitted to the communication input / output interface 12 and transmits data to the corresponding part or requests for data provision, and transmits the request data provided from the corresponding part to the communication input / output interface 12. , Member registration unit 17 for receiving a membership application from the member to determine whether to register through the mobile phone authentication method, Member management unit 13 for managing the information of the member registered by the member registration unit 17, Store management unit 14 for analyzing and managing the data transmitted from the store terminal (4), Coupon processing unit 15 for managing the coupons sent to the members, Point processing unit 16 for managing the points earned according to the purchase results of the members, and the like, Transaction processing analysis unit 18 for analyzing and analyzing the transaction history of the goods or services, and the like, Log generation unit 19 that includes data such as coupons and points and transaction history, and generates logs to be used for marketing analysis, such as purchase propensity or transaction propensity of members, and Database 20 for storing the usage information of the member, A bar code processor 22 for generating a bar code including the encrypted data and decrypting the encrypted bar code after encrypting the use information of the member; Earning point providing system using a mobile bar code, characterized in that consisting of a message processing unit 21 for converting and processing data transmitted and received through the communication input and output interface 12. The method of claim 4, wherein The message processing unit 21, A message generator 211 for generating a message to be transmitted; Earning point providing system using a mobile barcode, characterized in that consisting of a message conversion unit for converting the message sent and received (212). The method of claim 4, wherein The barcode processing unit 22, A barcode encryption processing unit 221 for encrypting the usage information of the member and decrypting the received barcode; Earning point providing system using a mobile barcode, characterized in that consisting of a barcode generation unit 222 for generating a barcode containing the encrypted usage information.