KR20020066861A - custom recall method, and system for the same - Google Patents

Abstract

PURPOSE: A client recall method and a system therefor are provided to improve the sales of a shop by transmitting a message for guiding recall to a mobile terminal of a client who uses the shop once. CONSTITUTION: A position server continuously traces the position of a mobile terminal located in a valid service area of a service server and provides position trace information to the service server(S2). The service server receives position trace information from the position server and analyzes position trace information(S3). If a specific terminal enters in a message transmission service area of a registered specific shop(S4), the service server transmits identification information of the entered mobile terminal to a shop terminal of the message transmission service area in which the mobile terminal is located(S5). The shop terminal receives identification information of the mobile terminal, compares received identification information with several identification information stored in its storing region, and grasps whether an identification number of the mobile terminal exists(S6). If the identification number of the mobile terminal exists(S7), the shop terminal retrieves past settlement history information linked with the identification number(S8). The shop terminal generates a message including the past service use history of a client and a sentence for guiding recall on the basis of past settlement history information of the mobile terminal(S9), and opens a unidirectional channel to the mobile terminal for transmitting the generated message(S10). The shop terminal transmits the generated message through the opened unidirectional channel(S11).

Description

Custom recall method, and system for the same

TECHNICAL FIELD The present invention relates to customer service over a communication network, and more particularly, to a customer recall method and system for allowing a recall to a customer of a particular store in the past.

Wireless positioning is one of the active technical fields, and is one of the technical fields that must be developed in parallel for the development of mobile communication network technology.

In the field of mobile communication, the standardization is underway to provide various services using radio positioning.

In particular, the current position tracking in the mobile communication using the radio location, the position tracking range of the mobile terminal was only within a few hundred meters radius, it has become possible to position tracking in the range of several tens to several meters radius.

Therefore, in the future, using the above-described radio location technology, a service that considers the convenience of the user more and more will be required. In particular, higher-level management services will be required for customers who use mobile terminals.

An object of the present invention has been made in view of the above point, in particular, a message requesting a re-visit to the mobile terminal of the customer who used once in the past through location tracking, a message informing the event event, or the customer's past use The present invention provides a method and a system for recalling a customer suitable for managing the customer of each store while inducing a return visit to a specific store by sending a message informing the user.

A feature of the customer recall system of the present invention for achieving the above object is a shop terminal for transmitting a one-way message to the mobile terminal located in its service area; A location server which performs location tracking on the mobile terminal and updates the identified location of the mobile terminal at predetermined time intervals; Designate a service area of the store terminal, collect location tracking information for the mobile terminal from the location server, and identify the mobile terminal with the store terminal when the mobile terminal is located in the service area of the store terminal; It consists of a service server that transmits information.

The store terminal may include a payment module for executing a fee payment associated with identification numbers of the mobile terminal, and a storage module for storing payment history of the mobile terminals paid through the payment module in association with the mobile terminal identification numbers. And, as the identification information of the mobile terminal is received from the service server, the payment history of the number included in the received identification information is extracted through the storage module, and generates a recall message based on the extracted payment history, It is preferably composed of a transmission module for transmitting to the mobile terminal.

In the payment module, the payment of the store usage fee for the customer of the store in which the store terminal is installed is performed in conjunction with a billing center that processes the charge for the communication service of the mobile terminal, In particular, the payment module transmits the store usage fee and identification numbers of the mobile terminal received through the data input / output port of the mobile terminal to the charging center, and the charging center transmits the received fee to the identification numbers of the mobile terminal. It is preferable to bill the mobile terminal subscriber in addition to the communication service usage fee associated with.

The transmission module, based on the payment history of the mobile terminal extracted through the storage module, a message for requesting a return visit to a store in which the store terminal is installed, a message for notifying an event event, or a past use status of the store. It is preferable to generate and send a message informing.

A feature of the customer recall method of the present invention for achieving the above object comprises: a first step of designating a message sending service area of each store located in a valid service area; If it is determined that a specific mobile terminal enters a service area of the specific store, retrieving past payment history information corresponding to the mobile terminal identification number; And a third step of transmitting, to the mobile terminal, a message recommending the past service usage history and the return visit of the mobile terminal user based on the retrieved past payment history information.

In the first step, it is preferable to designate a message sending service area of each shop located in the effective service area in a range proportional to the service registration fee of each shop.

1 illustrates a customer recall system in accordance with the present invention.

2 is a diagram showing a detailed configuration of a shop terminal in the system of the present invention.

3 is a flow chart illustrating a customer recall procedure of the present invention.

* Description of the symbols for the main parts of the drawings *

10: mobile terminal (MT) 20 to 22: shop terminal (ST)

30: service server 31: database

40: location server

Hereinafter, a customer recall method and a system therefor according to the present invention will be described in more detail with reference to the accompanying drawings.

1 is a view showing a customer recall system according to the present invention.

Referring to FIG. 1, the customer recall system of the present invention includes a mobile terminal (MT) 10 having guaranteed mobility and a store terminal for transmitting a message through a one-way communication path to the mobile terminal 10 ( ST: shop terminal (20 to 22), a service server (30) for transmitting identification information of the mobile terminal (20) tracked by the shop terminals (20 to 22), and linked with the service server (30) And a database 31 for storing various data, and a location server 40 for performing location tracking on the mobile terminal 10.

The location server 40 performs location tracking on the mobile terminal 10 located in the effective service area of the service server 30 to determine the location of the mobile terminal 10.

The location server 40 transmits the tracked location information to the service server 30 while updating the tracked location information of the mobile terminal 10 at a predetermined time interval. Here, the location server 40 may update the tracked location information only when the mobile terminal 10 moves more than a predetermined range without updating the location information at predetermined time intervals. This depends on the system implementation.

The service server 30 designates message sending service areas of the store terminals 20 to 22, respectively. At this time, the service server 30 stores the designated range of the service area for each store terminal in the database 31, and the service area is designated for the service registration fee of each store in which the store terminals 20 to 22 are respectively installed. The area range is proportional to.

The service server 30 collects location tracking information of the mobile terminal 10 from the location server 40, and the mobile terminal 10 currently designates a service area of the specific store terminal through the collected location tracking information. If it is determined to be located in, the identification information of the mobile terminal 10 (particularly as the identification number, the mobile identification number (MIN) or terminal serial number (ESN)) is transmitted to the corresponding store terminal.

The store terminals 20 to 22 receive the identification information of the mobile terminal 10 from the service server 30, and check whether the identification number of the mobile terminal 10 included in the received identification information exists in its storage location. Check whether or not.

At this time, if there is an identification number of the mobile terminal 10 from which the identification information has been received from the service server 30, the store terminals 20 to 22 pay for the customer owned by the mobile terminal 10 previously stored. The history is extracted, and a message generated by itself is transmitted to the mobile terminal 10 through the one-way communication path based on the extracted payment history.

For a more detailed description of the above store terminals 20 to 22 refer to Figure 2 below.

2 is a diagram showing a detailed configuration of a shop terminal in the system of the present invention.

Referring to FIG. 2, the store terminal includes a payment module 100 for billing a mobile terminal, a storage module 110 for storing a payment history of the mobile terminal, a message, and a generated message. It is composed of a transmission module 120 for transmitting to the mobile terminal.

The payment module 100 executes a fee payment associated with identification numbers of the mobile terminal. In particular, the payment module 100 performs payment of the store usage fee for the customer of the store in which the store terminal is installed in connection with a billing center (not shown) that processes the charge for the communication service of the mobile terminal.

For payment through the interworking with the billing center, the payment module 100 uses the store usage fee of the customer who owns the mobile terminal and the mobile terminal identification numbers (MIN and ESN) received through the data input / output port of the mobile terminal. At the same time as transmitting to the charging center, and stores the same information as the transmission information through the storage module 110. The billing center then adds the received fee to the communication service usage fee associated with the identification numbers of the mobile terminal, and then charges the mobile terminal subscriber monthly (or yearly, weekly or daily).

The storage module 110 stores the payment history (mobile terminal customer usage fee, store use date, and service type used) of the mobile terminals paid through the payment module 100 in association with the mobile terminal identification numbers. do.

As the identification information of the mobile terminal according to the location tracking is received from the service server, the transmission module 120 extracts the payment history of the number included in the received identification information through the storage module 110 and extracts the payment history. Generates a message recommending a past service usage history and a return visit based on the payment history. The generated message is transmitted to the mobile terminal located in the service area of the store terminal.

More specifically, the transmission module 120, based on the payment history of the mobile terminal extracted through the storage module 110, grasps the elapsed date (or time) of the mobile terminal customer use of the store and the type of service used in the store. do. Based on the identified information, a message for requesting a return visit to a store in which a store terminal is installed, a message informing of an event event, or a message informing about the past use status of the store is generated and sent.

For example, if a store terminal is installed in the station, the transfer module built into the station's terminal is, "Customer! It's been a month since you already have a haircut! Please visit my 00 Barber Shop. And send the message "."

If a shop terminal is installed in the garage, the transfer module built into the garage station's terminal says, "Customer! It's time to change oil. 00% off oil!" Create and send a message.

As another example, if the store terminal is installed in a store that sells a particular item, the store terminal may have previously been used in addition to a message requesting a return visit, a message informing about an event event, or past usage of the store. The message further includes changes in the price of the item, the presence or absence of the item, or the price movement of the item.

For example, the message generated in that case could be, "Customer! The price of 00 you tried to buy has dropped to 000. Please visit us once" or "Customer! 00 you tried to buy has entered our store. Price Is 00. Please visit. " Or "Customer! The price of 00 is going to rise. Prepare in advance."

In order to supplement the technical contents of the system configuration and operation of the present invention described above, the customer recall procedure will be described below.

3 is a flow chart illustrating a customer recall procedure of the present invention.

Referring to FIG. 3, the service server designates a message sending service area of each store located in its effective service area (S1). In other words, each service terminal installed in each registered store designates a service area through which messages can be sent.

At this time, the message sending service area of each of the designated store terminals is set at the time of registration when each store located in the effective service area (service area covered by the service server) of the service server registers for the customer recall service. The range is set in proportion to the registration fee. Therefore, the radius of the message sending service area becomes larger for a store that pays a lot of service registration fees.

The location server continuously performs location tracking on the mobile terminal located in the effective service area of the service server, and provides the location tracking information to the service server (S2).

The service server receiving the location tracking information for the mobile terminals from the location server analyzes the location tracking information (S3).

If it is determined that the specific mobile terminal has entered the message sending service area of the registered specific store (S4), the identification information of the entered mobile terminal is transmitted to the shop terminal in charge of the message sending service area where the mobile terminal is located ( S5). The identification information of the mobile terminal is a mobile identification number (MIN), which is a number of the mobile terminal, and a terminal serial number (ESN: Electronic Serial Number) assigned to the device itself at the time of manufacturing the mobile terminal.

The store terminal having received the identification information of the mobile terminal first checks whether the identification number of the mobile terminal exists by comparing with the various identification numbers stored in its storage area (S6).

If there is an identification number in the storage area of the store terminal (S7), the past payment history information stored in association with the identification number is retrieved (S8). Here, the past payment history information is stored in association with the identification number of the mobile terminal as the customer who owns the mobile terminal pays the fee using the store with his mobile terminal.

Subsequently, the terminal assumes generation of a message including a past service usage history of the customer and a phrase recommending revisit based on the past payment history information of the mobile terminal searched above (S9), and transmits the generated message. To establish a one-way communication path to the mobile terminal for (S10). Several examples of messages generated here have already been described above.

The generated message is transmitted through the opened one-way communication path (S11).

Finally, the internal configuration of the store terminal described above for the customer recall procedure of the present invention may be implemented in the service server.

However, at this time, the store terminal plays a role of simply relaying a message generated and transmitted from the service server to the mobile terminal.

According to the present invention described above, by sending a message to induce a return visit to the mobile terminal of the customer once used, it helps to improve the sales of the store. And maximize the efficiency of customer management in each store.

The present invention is maximized when applied to shops that must be used regularly, such as a beauty shop, beauty salon, bath or car repair shop, and can be applied to other shops (item sales shops) to attract customers. .

Those skilled in the art will appreciate that various changes and modifications can be made without departing from the spirit of the present invention.

Therefore, the technical scope of the present invention should not be limited to the contents described in the embodiments, but should be defined by the claims.

Claims (7)

A shop terminal for sending a one-way message to a mobile terminal located in its service area; A location server which performs location tracking on the mobile terminal and updates the identified location of the mobile terminal at predetermined time intervals; Designate a service area of the store terminal, collect location tracking information for the mobile terminal from the location server, and identify the mobile terminal with the store terminal when the mobile terminal is located in the service area of the store terminal; A customer recall system, comprising a service server for transmitting information. According to claim 1, The shop terminal, A payment module for performing a payment associated with identification numbers of the mobile terminal; A storage module for storing payment history of the mobile terminals paid through the payment module in association with the mobile terminal identification numbers; As the identification information of the mobile terminal is received from the service server, the payment history of the number included in the received identification information is extracted through the storage module, and a recall message is generated based on the extracted payment history. Customer recall system, characterized in that consisting of a transmission module for transmitting to the terminal. The method of claim 2, wherein the payment module, The customer recall system, characterized in that the payment of the shop usage fee for the customer of the shop in which the shop terminal is installed in conjunction with a billing center that handles billing for the communication service of the mobile terminal. The mobile terminal of claim 3, wherein the payment module transmits the store usage fee and identification numbers of the mobile terminal received through the data input / output port of the mobile terminal to the charging center, and the charging center transfers the received fee. And a charge to the mobile terminal subscriber in addition to the communication service charge associated with the identification numbers of the terminal. The method of claim 2, wherein the transmission module, On the basis of the payment history of the mobile terminal extracted through the storage module, a message for requesting a return visit to a store in which the store terminal is installed, a message informing of an event event, a message informing about the past use status of the store, A customer recall system, which generates and sends a message indicating a price change of a product to be purchased, a message indicating whether a product to be purchased exists, or a message indicating a price change movement of a product to be purchased. A first step of respectively designating a message sending service area of each store located in a valid service area; If it is determined that a specific mobile terminal enters a service area of the specific store, retrieving past payment history information corresponding to the mobile terminal identification number; And a third step of transmitting, to the mobile terminal, a message recommending the past service usage history and a return visit to the mobile terminal based on the retrieved past payment history information. The method of claim 6, wherein the first step, And a message sending service area of each shop located in the effective service area, respectively, in a range proportional to a service registration fee of each shop.