KR20020003466A - Trading of Internet Web Site - Google Patents

Abstract

PURPOSE: A service for trading an Internet website is provided to activate a website trade by presenting an objective standard for a value evaluation of the website and performing it. CONSTITUTION: A service for trading an Internet website evaluates a value of the Internet website based on a page-view, an amount of an entrance member, an electronic commerce performance in the last six months, a potential power of a market and a growth possibility of an item dealing with, and a business model. The page-view is evaluated by dividing it into six grades, for example, under 100 times, 101-500 times, 501-1,000 times, 1,001-3,000 times, 3,001-5,000 times, and over 5,000 times. The amount of entrance number is evaluated by dividing it into five grades, for example, under 500 persons, 501-2000 persons, 2,001-5,000 persons, 5,001-10,000 persons, and over 10,001 persons. The electronic commerce performance in the last six months is evaluated based on sales by dividing it into five grades, for example, under 5,000,000 won, 5,010,000-20,000,000 won, 20,010,000-50,000,000, 50,010,000-100,000,000 won, and over 100,010,000 won. The business model is evaluated about five items about whether a similar site exists in the interior and the foreign country or not, whether the web site has a patent right about the business model or not, a market share in the same business world, a number of employers, and a class of target client.

Description

Trading of Internet Web Sites

The present invention relates to marketing arrangements for Internet web sites.

For objective evaluation of Internet web sites, value is established by establishing criteria for Pageview evaluation of target sites, evaluation of the number of registered members, analysis of e-commerce performance over the past six months, market potential and growth potential of handling items, and evaluation of business models. It discloses this and brokers and mediates the sale between buyer and seller.

To this end, Applicant establishes and operates www.sitensite.co.kr , a website specializing in the sale and sale of Internet websites.

Therefore, the main object of the present invention is to facilitate the transaction of the Internet web site by brokering and mediating the sale between the buyer and seller through the selection and presentation of objective criteria for the evaluation of the Internet web site, the calculation of the value and the disclosure of the calculation result. It is in a ship.

In order to objectively evaluate the above-mentioned Internet web site, the present invention calculates and evaluates values based on pageviews, number of registered members, e-commerce performance in the last six months, market potential and growth potential of handled items, and business model. We will broker and arrange transactions by posting on the website www.sitensite.co.kr operated by the applicant for a certain period of time.

Pageview is classified into 6 grades including ① average less than 100 times ② 101 to 500 times ③ 501 to 1,000 times ④ 1,001 to 3,000 times ⑤ 3,001 to 5,000 times ⑥ more than 5,001 times.

Regarding the number of registered members, the total number of registered members shall be classified into five grades: ① 500 or less ② 501 to 2,000 ③ 2,001 to 5,000 ④ 5,001 to 10,000 ⑤ 10,001 or more. In addition, the number of new members in the last six months is classified into five grades: ① 100 or less ② 101 to 300 ③ 301 to 700 ④ 701 to 1,000 ⑤ 1,001 or more.

E-commerce performance for the last six months is classified into five grades: ① less than KRW 5 million ② KRW 50 million to KRW 20 million ③ KRW 21 million to KRW 50 million ④ KRW 5 million to KRW 10,000 million ⑤ KRW 10 million or more. In addition, based on the number of transactions completed in the last six months, the ratings are classified into six grades: ① less than 50 times ② 51 to 100 times ③ 101 to 200 times ④ 201 to 300 times ⑤ 300 to 500 times ⑥ more than 500 times .

Based on the domestic market size of the item, the market potential and growth potential of the handled items are classified into five classes: ① 50 billion won or less ② 50 billion ~ 200 billion won ③ 201.1 billion ~ 500 billion won ④ 50 billion ~ 100 billion won ⑤ 10 billion won or more . In addition, based on the market share of the relevant website, it is classified into six ratings: ① less than 0.05% ② 0.05 ~ 0.1% ③ 0.1 ~ 0.5% ④ 0.5 ~ 1% ⑤ 1% ~ 5% ⑥ over 5% do. Based on the life cycle of the items handled, they are classified into four classes: ① market introduction stage ② generator ③ maturity stage ④ decline stage.

The business model implemented on the website is also a very important evaluation criterion. The criteria for evaluation are as follows: ① The presence of similar sites at home and abroad ② The existence of patent rights for the business model ③ Market share in the same industry ④ Number of employees ⑤ Target customers In total, five items are evaluated.

The value of the site is calculated by applying the respective weights to the evaluation data calculated by the above criteria.

The present invention not only suggests an objective standard for valuation of a website, but also provides a basis that can be used as a criterion for estimating the value of a corporation as well as a natural person. To make it possible.

Claims (1)

A business model that brokers and mediates each site's valuation and transactions on an Internet Web site, and an evaluation method for valuation and each evaluation item.