KR20010094066A

KR20010094066A - Product development using logos of major Internet sites

Info

Publication number: KR20010094066A
Application number: KR1020000017459A
Authority: KR
Inventors: 최재영
Original assignee: 최재영
Priority date: 2000-04-03
Filing date: 2000-04-03
Publication date: 2001-10-31

Abstract

PURPOSE: A developing a commodity using a logo of a principal site of the internet is provided to increase a selling amount of a commodity and to publicize an internet site by developing a commodity by attaching a logo of an internet search site, an internet portal site, or all sorts of event sites to the front surface or rear surface of a cap, a rear surface of a bag or the external portion of clothes. CONSTITUTION: Selling a commodity is performed by attaching a logo of a company servicing an information searching process, a portal service company totally servicing an information exchanging process, and a company servicing an event as a chatting etc. on the internet on a commodity. Thus, the selling method provides a satisfaction to a user and a sales promotion to a commodity providing company.

Description

Product development using logos of major Internet sites {.}

인터넷상에서 네티즌에게 많이 알려져있는 인터넷검색 site, 인터넷 portal site, 각종 event site 의 logo를 모자의 전면 혹은 후면에, 가방의 후면에, 의류의 외부에 부착하여 상품을 개발하는 방법이다.It is a method of developing products by attaching the logos of Internet search sites, internet portal sites, and various event sites, which are known to netizens on the Internet, to the front or back of the hat, to the back of the bag, and to the outside of the clothing.

본 발명은 기존 상품의 판매를 증대시킬 수 있는 마아케팅적 접근으로서 새로운 시장, 즉 인터넷사용층 시장을 활성화 시키는 결과를 가져올 것이다.The present invention will result in activating a new market, that is, the Internet user market, as a marketing approach that can increase sales of existing products.

본 발명은 마아케팅전략 및 상품개발분야의 발명에 속한다.The present invention belongs to the invention in the field of marketing strategy and product development.

본 발명은 상품의 가치를 높이는 상품전략의 개발에 있다.The present invention is to develop a product strategy to increase the value of the product.

본 발명의 대상 모자, 가방, 의류에 한한다.It is limited to the cap, bag and clothes of the present invention.

이 상품은 인터넷 사용층의 주된 구성연령대인 젊은 층에서 많이 구매되는 상품이기 때문이다.This is because the product is bought a lot in the younger generation, the main age group of the Internet users.

또한 본 발명의 대상이 되는 인터넷 업체의 logo는In addition, the logo of the Internet company that is the subject of the present invention

'Yahoo', 'lycos', 'Daum', 'Skylove', 'Naver', 'MSN', 'NETIAN' 등 주요인터넷 검색업체, portal 업체, 혹은 Event site 등이 그 대상이다.The targets are major internet search companies, portal companies, or event sites such as Yahoo, Lycos, Daum, Skylove, Naver, MSN, and NETIAN.

상품공급업체는 상품의 가치를 높이고 대상상품의 시장을 확장시킬 수 있으며.Commodity suppliers can increase the value of their products and expand their market.

소비자는 자신이 좋아하는 업체의 logo가 부착된 상품을 사용함으로써 만족감을 증대할 수 있으며Consumers can increase their satisfaction by using products with logos of their favorite companies.

인터넷 업체는 자사의 logo가 부착된 상품의 유통으로 자사의 인지도를 제고할 수 있는 효과를 가져옴.Internet companies have the effect of increasing their awareness through the distribution of products with their logo.

Claims

Logos of companies performing information retrieval services on the Internet,

Logo of portal service company that provides comprehensive service of information exchange on the Internet,

A business model that sells logos of companies that service events such as chatting on products.

The product of claim 1, wherein the goods are attached to a hat, a bag, or a garment.