KR102650385B1 - Method and system for selecting content to expose through space of virtual world - Google Patents

Abstract

Disclosed is a method and system for selecting content to be exposed through a virtual world space. A content selection method according to an embodiment includes the steps of requesting agent information of an agent related to a digital object placed in the space of a virtual world, obtaining the agent information, and determining the content included in the digital object based on the agent information. It may include selecting content to be exposed through a display area and transmitting information about the selected content to a virtual space controller that renders the space of the virtual world from the agent's perspective.

Description

Method and system for selecting content for exposure through the space of the virtual world {METHOD AND SYSTEM FOR SELECTING CONTENT TO EXPOSE THROUGH SPACE OF VIRTUAL WORLD}

The explanation below is about the method and system for selecting content to be exposed through the virtual world space.

In the existing browsing environment, businesses operating media that provide services and third-party businesses, which are external businesses, each use their own cookies to record and utilize information about users. For example, a third-party business uses programmatic bidding or real-time bidding (RTB) based on information obtained through cookies to expose appropriate information to users in real time through the business's media.

However, in the case of virtual space, there is a problem that it is difficult for third-party operators to effectively collect and confirm user experience information because all user experiences occur in a provider-centered environment of a specific virtual space. Accordingly, in the prior art, third-party operators simply expose general information to an unspecified number of users regardless of the user's activities in the virtual space, or based on information external to the user's activities in the virtual space, such as the user's profile. There are limitations to providing relevant information to users.

[Prior document number]

Korean Patent Publication No. 10-2002-0007892

A virtual space configuration method and system for configuring the space of the agent's virtual world can be provided.

It is possible to provide a content selection method and system for selecting content to be exposed through a display area existing in the virtual world space by using the agent's tracking characteristics in the virtual world space.

An external business may provide a content provision method and system that provides content by utilizing the agent's tracking characteristics.

A content selection method performed by a computer device, comprising: requesting agent information of an agent related to a digital object placed in a space of a virtual world by at least one processor included in the computer device; Obtaining the agent information by the at least one processor; selecting content to be exposed through a display area included in the digital object based on the agent information, by the at least one processor; and transmitting, by the at least one processor, information about the selected content to a virtual space controller that renders the space of the virtual world from the agent's perspective.

According to one side, the virtual space controller is created for the VR client device of the user corresponding to the agent by a cloud computing system that configures the space of the virtual world and provides services, and the VR client device and the VR client Launched on any one of a mobile edge computing device that communicates wirelessly with the device, an edge computing device that communicates wiredly with the VR client device, or the cloud computing system, it supports rendering of the space of the virtual world for the VR client device. It can be characterized as:

According to another aspect, the step of obtaining the agent information includes: acquiring profile information of the agent transmitted along with the request as the agent requests information about the digital object to the digital object; confirming with the agent whether information on the agent can be stored; If information can be stored in the agent, generating information to be recorded in the agent based on the profile information; and requesting that the agent store the generated information in the profile information.

According to another aspect, the step of checking whether information storage is possible includes checking whether information storage is possible in the agent through the virtual space controller, and requesting to store the generated information includes: It may be characterized by requesting the agent to store the generated information through a space controller.

According to another aspect, obtaining the agent information includes checking whether a tracking feature of the agent is available; Receiving a list of the tracking characteristics from the agent; generating a list of information that can be provided to the agent through the digital object; requesting information about a tracking feature selected from the list of tracking features to the agent; transmitting the list of available information to the agent; Receiving a bidding contract from the agent; and receiving tracking characteristics delivered from the agent upon agreeing to the bidding contract.

According to another aspect, the step of receiving the bidding contract may be characterized by receiving a bidding contract created by the agent as the agent allows bidding using its tracking characteristics.

According to another aspect, the step of selecting the content to be exposed includes bidding (bidding for external businesses) performed using a real-time content control module included in a cloud computing system that configures the space of the virtual world and provides services. It may be characterized by selecting the content to be exposed through bidding.

According to another aspect, selecting the content to be exposed includes determining a first weight based on content preference information included in the digital object; determining a second weight based on characteristics of a display area included in the digital object and an exposure history of exposing content through the display area; and selecting content to be exposed through the display area based on the first weight and the second weight.

According to another aspect, the agent related to the digital object may be determined based on at least one of the distance between the agent and the digital object, the viewing angle of the agent, and whether there is interaction between the agent and the digital object. .

According to another aspect, the digital object is a display object that is an object exposed in a spatial form in the space of the virtual world, an interactive object that is an object that is exposed in a spatial form in the space of the virtual world and enables interaction with the agent, and a web It may be characterized as including at least one of a web object, which is an object that exposes virtual content through the space of the virtual world, and a streaming object, which is an object that can continuously expose streaming content.

According to another aspect, the computer device may be a device operated by the owner of the digital object placed in the space of the virtual world.

A computer program stored on a computer-readable recording medium is provided in conjunction with a computer device to execute the method on the computer device.

Provided is a computer-readable recording medium on which a program for executing the above method on a computer device is recorded.

At least one processor implemented to execute computer-readable instructions, requesting agent information of an agent related to a digital object placed in the space of the virtual world by the at least one processor, and providing the agent information. A virtual space controller acquires and selects content to be exposed through a display area included in the digital object based on the agent information, and renders the space of the virtual world from the agent's perspective using information about the selected content. Provided is a computer device characterized in that it transmits.

You can configure the space of the virtual world from the agent's perspective.

Based on the tracking characteristics of the user's agent in the space of the virtual world, content according to the agent's real-time behavior and/or interaction can be selected and provided.

1 is a diagram illustrating an example of a network environment according to an embodiment of the present invention.
Figure 2 is a block diagram showing an example of a computer device according to an embodiment of the present invention.
Figure 3 is a diagram for explaining spaces according to an embodiment of the present invention.
Figure 4 is a diagram showing an example of movement between spaces in the virtual world, according to an embodiment of the present invention.
Figure 5 is a diagram showing the relationship between elements constituting the space of a virtual world according to an embodiment of the present invention.
Figure 6 is a diagram illustrating an example of a digital object configured in the space of a virtual world according to an embodiment of the present invention.
Figure 7 is a diagram illustrating an example of information for determining whether to expose digital objects to an agent in a virtual world space, according to an embodiment of the present invention.
Figure 8 is a diagram schematically showing a virtual space configuration system according to an embodiment of the present invention.
Figure 9 is a block diagram showing an example of the internal configuration of the virtual space management system 841 according to an embodiment of the present invention.
Figure 10 is a flowchart showing an example of a process for supporting VSC in a virtual space management system according to a user's service use, according to an embodiment of the present invention.
Figure 11 is a flowchart showing an example of a process for configuring a space in an agent's virtual world, according to an embodiment of the present invention.
Figure 12 is a flowchart showing an example of a content selection method using agent tracking characteristics, according to an embodiment of the present invention.
Figure 13 is a flowchart showing an example of an information exchange process between a digital object and an agent according to an embodiment of the present invention.
Figure 14 is a flowchart showing another example of an information exchange process between a digital object and an agent according to an embodiment of the present invention.
Figure 15 is a flowchart showing an example of a process for selecting external content to be exposed on the display area, according to an embodiment of the present invention.

Hereinafter, embodiments will be described in detail with reference to the accompanying drawings.

1 is a diagram illustrating an example of a network environment according to an embodiment of the present invention. The network environment in FIG. 1 shows an example including a plurality of electronic devices 110, 120, 130, and 140, a plurality of servers 150 and 160, and a network 170. Figure 1 is an example for explaining the invention, and the number of electronic devices or servers is not limited as in Figure 1. In addition, the network environment in FIG. 1 only explains one example of environments applicable to the present embodiments, and the environment applicable to the present embodiments is not limited to the network environment in FIG. 1.

The plurality of electronic devices 110, 120, 130, and 140 may be fixed terminals or mobile terminals implemented as computer devices. Examples of the plurality of electronic devices 110, 120, 130, and 140 include smart phones, mobile phones, navigation devices, computers, laptops, digital broadcasting terminals, PDAs (Personal Digital Assistants), and PMPs (Portable Multimedia Players). ), tablet PC, etc. For example, in FIG. 1, the shape of a smartphone is shown as an example of the electronic device 110. However, in embodiments of the present invention, the electronic device 110 actually communicates with other devices through the network 170 using a wireless or wired communication method. It may refer to one of various physical computer devices capable of communicating with electronic devices 120, 130, 140 and/or servers 150, 160.

The communication method is not limited, and may include not only a communication method utilizing a communication network that the network 170 may include (for example, a mobile communication network, wired Internet, wireless Internet, and a broadcast network), but also short-range wireless communication between devices. For example, the network 170 may include a personal area network (PAN), a local area network (LAN), a campus area network (CAN), a metropolitan area network (MAN), a wide area network (WAN), and a broadband network (BBN). , may include one or more arbitrary networks such as the Internet. Additionally, the network 170 may include any one or more of network topologies including a bus network, star network, ring network, mesh network, star-bus network, tree or hierarchical network, etc. Not limited.

Each of the servers 150 and 160 is a computer device or a plurality of computers that communicate with a plurality of electronic devices 110, 120, 130, 140 and a network 170 to provide commands, codes, files, content, services, etc. It can be implemented with devices. For example, the server 150 provides services (e.g., virtual space-based services, instant messaging services, game services, It may be a system that provides group call services (or voice conference services), messaging services, mail services, social network services, map services, translation services, financial services, payment services, search services, content provision services, etc.).

Figure 2 is a block diagram showing an example of a computer device according to an embodiment of the present invention. Each of the plurality of electronic devices 110, 120, 130, and 140 described above or each of the servers 150 and 160 may be implemented by the computer device 200 shown in FIG. 2.

As shown in FIG. 2, this computer device 200 may include a memory 210, a processor 220, a communication interface 230, and an input/output interface 240. The memory 210 is a computer-readable recording medium and may include a non-permanent mass storage device such as random access memory (RAM), read only memory (ROM), and a disk drive. Here, non-perishable large-capacity recording devices such as ROM and disk drives may be included in the computer device 200 as a separate permanent storage device that is distinct from the memory 210. Additionally, an operating system and at least one program code may be stored in the memory 210. These software components may be loaded into the memory 210 from a computer-readable recording medium separate from the memory 210. Such separate computer-readable recording media may include computer-readable recording media such as floppy drives, disks, tapes, DVD/CD-ROM drives, and memory cards. In another embodiment, software components may be loaded into the memory 210 through the communication interface 230 rather than a computer-readable recording medium. For example, software components may be loaded into memory 210 of computer device 200 based on computer programs installed by files received over network 170.

The processor 220 may be configured to process instructions of a computer program by performing basic arithmetic, logic, and input/output operations. Commands may be provided to the processor 220 by the memory 210 or the communication interface 230. For example, processor 220 may be configured to execute received instructions according to program code stored in a recording device such as memory 210.

The communication interface 230 may provide a function for the computer device 200 to communicate with other devices through the network 170. For example, a request, command, data, file, etc. generated by the processor 220 of the computer device 200 according to a program code stored in a recording device such as memory 210 is transmitted to the network ( 170) and can be transmitted to other devices. Conversely, signals, commands, data, files, etc. from other devices may be received by the computer device 200 through the communication interface 230 of the computer device 200 via the network 170. Signals, commands, data, etc. received through the communication interface 230 may be transmitted to the processor 220 or memory 210, and files, etc. may be stored in a storage medium (as described above) that the computer device 200 may further include. It can be stored as a permanent storage device).

The input/output interface 240 may be a means for interfacing with the input/output device 250. For example, input devices may include devices such as a microphone, keyboard, or mouse, and output devices may include devices such as displays and speakers. As another example, the input/output interface 240 may be a means for interfacing with a device that integrates input and output functions, such as a touch screen. At least one of the input/output devices 250 may be configured as one device with the computer device 200. For example, like a smart phone, a touch screen, microphone, speaker, etc. may be included in the computer device 200.

Additionally, in other embodiments, computer device 200 may include fewer or more components than those of FIG. 2 . However, there is no need to clearly show most prior art components. For example, the computer device 200 may be implemented to include at least some of the input/output devices 250 described above, or may further include other components such as a transceiver, a database, etc.

Figure 3 is a diagram for explaining a space according to an embodiment of the present invention. Figure 3 shows PS (Physical Space, 310), which is a space in the real world, and VS (Virtual Space, 320), MS (Mixed Space, 330), and DTS (Digital Twin Space, 340), which are spaces in the virtual world.

The space of the virtual world can be designed by the provider (business operator) of the virtual world, or configured by the user or a third-party business operator. The space of this virtual world may be configured in the form of VS (320), MS (330), and/or DTS (340) depending on the characteristics of the space. VS (320) may be a purely digital-based space that can be linked to CPS (Cyber Physical System), DTS (330) may be a real-world-based virtual space linked to CPS, and MS (340) may be a space where VS (310) and DTS (330) are mixed. In the case of the MS 340, the agent, which is a user object, may be provided in a form that adapts to the real world environment, or it may be provided in a form that renders the real world environment in a virtual world.

The space of the virtual world is the concept of a basic virtual space in which the user's agent can operate, and there may be policies for the agent's activities and information use and/or exposure for each space. Users must be able to recognize that when their agent uses services in a specific virtual world, individual personal information and terms of use (Privacy & Terms) exist depending on the entity providing the service.

Spaces in the virtual world can be created and utilized in various ways depending on the provider or user. To this end, a separate gate may be provided as an interface to allow the agent to move between spaces in each virtual world.

Figure 4 is a diagram showing an example of movement between spaces in the virtual world, according to an embodiment of the present invention. Figure 4 shows gate #1 (430) for movement between two virtual spaces, VS #1 (410) and VS #2 (420). Here, the 'gate' may be a basic interface that provides movement between spaces in the virtual world. This 'gate' can control not only movement between spaces in the virtual world, but also movement between spaces in the virtual world and spaces in the non-virtual world. For example, in Figure 4, the agent of VS#1 (410) is also a moving target as a non-virtual world space such as a web page, streaming channel, streaming content, game environment, actual offline video call, etc. It indicates that it can be moved. The method of dividing the space of the virtual world may be determined by the provider of the space of the virtual world.

An agent may refer to a user or program in the virtual world. Here, the agent as a program is in the form of an artificial intelligence agent and may be a virtual avatar or persona that exists on behalf of a third-party business operator. The physical characteristics of the space of the virtual world to which the agent belongs may be applied to these agents, and the service profile set in the space of the virtual world may be applied. Additionally, the agent may have characteristics based on information about the physical device used by the user. For example, the agent may have a viewing angle according to the display characteristics of the physical device used by the user, or may have control characteristics according to the controller of the physical device.

In addition, digital objects, which will be explained later, are key elements that constitute world information in the space of the virtual world and can collectively refer to objects that provide mutual interaction functions with agents.

Figure 5 is a diagram showing the relationship between elements constituting the space of the virtual world according to an embodiment of the present invention, and Figure 6 is an example of a digital object configured in the space of the virtual world according to an embodiment of the present invention. This is a drawing.

FIG. 5 shows that the space 500 of the virtual world, such as the VS 320, MS 330, and/or DTS 340 previously described with reference to FIG. 3, may include a digital object (Digital Object, 510). there is. At this time, the digital object 510 may be formed in an object area (OA), which is an area included in the space 500 of the virtual world. In addition, the digital object 510 includes a display object (DO, 511), an interaction object (IO, 512), a web object (Web Object, WO, 513), and a streaming object (SO, 514). ) may include. At this time, each of the display object 511, interaction object 512, web object 513, and streaming object 514 may optionally include a display area for displaying content.

Figure 6 shows an example in which digital objects are arranged in object areas 610 to 640 formed on the space 600 of the virtual world. At this time, the digital objects may include DO (651 to 654) as a display object, IO (661 to 663) as an interaction object, WO (671) as a web object, and/or SO (681) as a streaming object. The dotted arrows 691 and 692 shown in FIG. 6 represent examples of the agent's possible movement lines.

As in the example of FIG. 6, various types of digital objects may exist in the space of the virtual world according to an embodiment of the present invention. Each digital object can be created around an agent under certain conditions, and in this case, the digital object can be created on the object area. When the space of the virtual world simulates the real world, such as DTS (for example, DTS 330 in FIG. 3), the location of the object area may be determined based on the physical location of the determined real world. For example, when virtualizing a specific shopping mall or historic site in the real world, the location of the object area may be determined to have the same configuration as the actual location configuration.

DO (Display Object) can be an object exposed in a spatial form (structural form) in the space of the virtual world, and can provide a simple control function to the agent. IO (Interactive Object) may be an object that can be exposed in a spatial form in the space of the virtual world and has interactive characteristics that enable interaction with an agent. For example, IO can provide various interaction features with agents. Additionally, WO (Web Object) may be an object that exposes content on the web through a virtual world space. Additionally, a Streaming Object (SO) may be an object in which streaming content such as video and audio can be continuously exposed.

OA may have the characteristic of being able to create digital objects, which are virtual objects, in the space of the virtual world. Digital objects existing on OA can basically have the following characteristics. Each function can be determined to be provided based on a contract between the owner of the digital object and the provider of the space in the virtual world.

1. Agent linkage related functions

1) Interaction function: A function that provides an interface that the agent can directly control

2) History function: Ability to track and save information related to the agent's visit and interaction.

3) Saving interest information (Favorite/Like) function: A function that allows the agent to save interest information about digital objects

4) Follow me function: A function that makes digital objects on the OA into small windows or icons to follow the agent around.

2. External API integration related functions

1) Ability to share information about the creation and end times of digital objects in the virtual world

2) Interface function to externally provide agent-related information collected by digital objects on OA

3) Interface function to reflect real-world information and express it on DO or IO (for example, a function to express information such as order waiting in a real store, congestion in the store, parking situation, etc.)

3. Gate interlocking related functions

Gate connection function: A function to connect an agent from a digital object existing on the OA to another VS or PS

4. Display Area (DA) related functions

1) DA function: This is an area where the owner of a digital object can expose content according to his or her will, and can be exposed to agents.

2) Display content request function: Ability to receive external content through the Real Time Content Control Module

Meanwhile, DO and IO are some of the elements that make up the space of the virtual world and can exist in OA. DO and IO are basically displayed on the user's screen and can have the characteristics of a structure with certain specifications. The external information of the DO can be provided by the owner of the DO to the provider of the virtual world space, using a template provided by the provider, or designed directly using a pre-set tool. Additionally, each DO and IO can have a DA that can be directly controlled by the owner. Content exposed on DA may be provided according to the selection of the owner of DO and/or IO within an appropriate range based on the policy between the owner of DO and/or IO and the space provider. DA may have individual exposure characteristics (perspective, or characteristics to ignore and emphasize perspective, etc.) and interaction characteristics depending on the agent's viewing angle. Additionally, each IO may have interactive features that can be directly controlled by the owner of the IO. IO can provide interaction appropriate to the agent's situation based on the agent's interaction characteristic activation information. For example, when a user wears only a Head Mounted Display (HMD), IO can provide the same type of operation function as DO. On the other hand, if the user has a controller combined with HDM, interaction features (eg, grabbing, pulling, drawing, etc.) with the agent provided in the space of the virtual world can be provided. As another example, if the user has an additional motion recognition controller, the corresponding feature can be utilized. In the case of DO, it can have basic control features. These basic control features may include basic control functions of the virtual world space set by the provider. For example, basic control functions may include setting history and/or setting information of interest.

Figure 7 is a diagram illustrating an example of information for determining whether to expose digital objects to an agent in a virtual world space, according to an embodiment of the present invention. Figure 7 shows an object area 710, a digital object 720, and an agent 730 arranged in the space 700 of the virtual world. The space 700 of the virtual world may be linked with the physical world (real world, 740). Here, the features of the digital object 720 (Digital Object Features) may include the features of the object area 710 (Object Area Features). The characteristics of the object area 710 may include basic information about a specific area within the space 700 of the virtual world. For example, multiple sub-digital objects may exist within the space 700 of the virtual world, and each of the multiple sub-digital objects may follow the existing policy of the corresponding object area. Additionally, as already described, the digital object 720 may be any one of DO, IO, WO, and SO. Accordingly, the characteristics of the digital object 720 may include any one of the DO characteristics, IO characteristics, WO characteristics, and SO characteristics. In addition, the features of the digital object 720 may further include features of the display area 750 included in the digital object 720 (Display Area Features) and tracking features (Tracking Features, 760) for the agent 730. there is.

At this time, in order to determine whether to expose the digital object 720 to the agent 730 in the space 700 of the virtual world, (1) the characteristics of the digital object 720, (2) the viewing angle of the object 730 (Field of View, FoV) and (3) the distance between the agent 730 and the display area 750 can be utilized.

Figure 8 is a diagram schematically showing a virtual space construction system according to an embodiment of the present invention. The virtual space configuration system 800 of FIG. 8 includes a VR client device (VR (Virtual Reality) Client Device, 810), a mobile edge computing device (Mobile Edge Computing Device, 820), an edge computing device (Edge Computing Device, 830), and It may include a cloud computing system (Cloud Computing System, 840). Each of these VR client devices 810, mobile edge computing devices 820, edge computing devices 830, and cloud computing systems 840 may be implemented through the computer device 200 previously described with reference to FIG. 2. It will be readily understood that cloud computing system 840 may be implemented by more than one computer device 200.

The VR client device 810 may be a physical device for displaying the space of the virtual world to the user, and as shown in FIG. 8, it may include a rendering machine (811) and a rendering machine (811). It may include a Virtual Space Controller (hereinafter referred to as "VSC", 812), a Head Mount Display (hereinafter referred to as "HMD", 813), and Controllers & Sensors (814). The rendering machine 811 can display the space of the virtual world on the head-mounted display 813 through the VSC 812, and the output values of the controller and sensor 814 control the user's agent in the space of the virtual world or And/or it can be used to interact with digital objects placed in the space of the virtual world.

Depending on the embodiment, the VSC 812 may not be directly included in the VR client device 810 or the rendering machine 811, but may be included in the mobile edge computing device 820 or the edge computing device 830. For example, if the user's VR client device 810 is a device capable of directly rendering the space of the virtual world, the space of the virtual world may be rendered using the VSC 812 of the VR client device 810. You can. On the other hand, if the user's VR client device 810 cannot directly render the space of the virtual world, the VR client device 810 can use the VSC of the mobile edge computing device 820 that is wirelessly connected through the access point 822. The space of the virtual world can be rendered and displayed on the HMD 813 through 821 or through the VSC 831 of the edge computing device 830 connected by wire. If both the mobile edge computing device 820 and the edge computing device 830 are not supported, use the virtual space controller farm (Virtual Space Controller farm 842) included in the cloud computing system 840, as described later. This allows you to render the space of the virtual world. The virtual space controller farm 842 may create an instance of a VSC for a user and support the user to display the rendered space of the virtual world on the HMD 813. Here, the VSCs 812, 821, and 831 may be VSC instances created and provided by the cloud computing system 840 through the virtual space controller farm 842.

Meanwhile, the VR client device 810 is directly connected to the cloud computing system 840 or is connected to the cloud computing system 840 through the mobile edge computing device 820 or the edge computing device 830 to connect to the space of the virtual world. Related services can be provided.

This cloud computing system 840 may be an operator's system for configuring a virtual world space and providing services related to the virtual world space to users. As shown in FIG. 8, this cloud computing system 840 may include a virtual space management system 841 and a virtual space controller farm 842. The virtual space controller farm 842 may be implemented as included in the virtual space management system 841. The virtual space management system 841 will be described in more detail later with reference to FIG. 9.

Figure 9 is a block diagram showing an example of the internal configuration of the virtual space management system 841 according to an embodiment of the present invention. As shown in FIG. 9, the virtual space management system 841 according to this embodiment includes a client interface (Client I/F, 910), an agent tracking management module (Agent Tracking Management Module, 920), and an agent information management module ( Agent Information Management Module (930), Virtual World Information Management Module (940), Real Time Content Control Module (950), Physical World Interface Module (960), and It may include a virtual space controller farm 842. Components of this virtual space management system 841 may be functional expressions of the processor 220 included in at least one computer device 200 implementing the cloud computing system 840.

Client interface 910 may provide a user interface for VR client device 810. For example, the client interface 910 allows the user to interact with the space of the virtual world in the process of receiving services for the space of the virtual world provided by the cloud computing system 840 using the VR client device 810. Various user interfaces that can be used can be provided.

The agent tracking management module 920 can track agents placed and moving in the space of the virtual world. The information obtained by tracking an agent can be stored in real time in the Tracking DB in association with the agent's identifier, and the tracking history information for the agent is stored in the Tracking History DB with the agent's identifier. They can be stored in association.

The agent information management module 930 may store the agent's profile and the agent's consent. For example, the agent information management module 930 may store the agent's profile in an agent profile database by associating it with the agent's identifier, and associate the agent's consent with the agent's identifier to store the agent's profile in the agent profile database. It can be stored in the consent database (Agent Consent DB). Here, consent may include consent to personal information and terms of use.

The virtual world information management module 940 can manage information about the space of the virtual world. For example, the virtual world information management module 940 provides information about the policy of the virtual world space, virtual map information, and location information of the virtual world space (for example, the space of the virtual world). GPS information), information on digital objects placed in the space of the virtual world, etc. can be stored, and the corresponding information can be provided upon request from other modules.

The real-time content control module 950 can select content to be displayed within the virtual world space. For example, the real-time content control module 950 may select content to be displayed through a display area of a digital object configured within the virtual world space. To this end, the real-time content control module 950 may include a function for content bidding and a function for selecting content to be displayed. For example, real-time content control module 950 may select content to display via a display area based on bidding to a third-party display content provider 970.

The physical world interface module 960 may provide a function for controlling physical resources and an interface for physical resources.

As described above, the virtual space controller farm 842 may create, provide, and manage an instance of a VSC to assist rendering of the VR client device 810.

This virtual space management system 841 can receive HMD information and control/sensor information from the VR client device 810. HMD information may include device motion tracking information of 3-DoF (Degrees of Freedom) or 6-DoF. Here, the device motion tracking information may include motion tracking information for the VR client device 810. Additionally, HMD information may include user information from VR client device 810. For example, user information may include rotation of the user's head, movement of the user's body, and eye-gaze information. Additionally, HMD information may include rendering-related information such as rendering delay, temperature, etc. Meanwhile, control/sensor information may include real-time controller information such as information about the movement of the user's body, key events, movement, etc.

Figure 10 is a flowchart showing an example of a process for supporting VSC in a virtual space management system according to a user's service use, according to an embodiment of the present invention.

Process 1) may be an example of a process in which the VR client device 810 requests the virtual space management system 841 to use a service. In practice, a user can request a connection to access a service desired by the cloud computing system 840 using the VR client device 810, which is the user's VR device. At this time, a connection request may be made to the virtual space management system 841 closest to the user according to the service network settings.

Process 2) may be an example of a process in which the virtual space management system 841 determines user information. At this time, the virtual space management system 841 may receive the user's request and review whether it can provide the service to the user. For example, the virtual space management system 841 may load information related to virtual environment configuration based on the user's current access device (e.g., VR client device 810), network environment, and previously recorded service profile. You can. In this case, the virtual space management system 841 monitors the delay rate for the user edge environment (e.g., mobile edge computing device 820 and/or edge computing device 830) in which the VSC can operate to provide effective services. The status of available resources can be continuously monitored.

Process 3) may be an example of a process in which the virtual space management system 841 selects the start location of the VSC for the user. For example, the virtual space management system 841 may select a VSC operating environment for providing services to the user. At this time, if the user has a device capable of direct rendering, VSC can be operated on the VR client device 810, which is the user's device. Meanwhile, if rendering can be processed directly on the VR client device 810, which is the user's device, VSC can be operated on the mobile edge computing device 820 and/or edge computing device 830. For example, when a wireless network connection is prioritized, the mobile edge computing device 820 can be used, and when a wired network connection is prioritized, the edge computing device 830 can be used. If rendering is not possible even in an edge environment, a VSC instance can be created and provided through the virtual space controller farm 842 to support user rendering.

Process 4) may be an example of a process in which the virtual space management system 841 launches a VSC. For example, the VSC service may be launched in an environment selected by the virtual space management system 841. Here, the environment selected by the virtual space management system 841 may be the environment on the VR client device 810, the environment on the mobile edge computing device 820, the environment on the edge computing device 830, or the environment on the cloud computing system 840. You can.

Process 5) may be an example of a process in which a user uses a service through the VR client device 810. For example, the VR client device 810 can process rendering of the space of the virtual world based on the launched VSC, and display the rendered space of the virtual world through the HMD of the VR client device 810 for the user. can provide services to.

Process 6) may be an example of a process in which the VR client device 810 requests the virtual space management system 841 to terminate service use. For example, when the user's agent moves to another space in the virtual world or terminates the service, the VR client device 810 may request the virtual space management system 841 to terminate service use.

Process 7) may be an example of a process in which the virtual space management system 841 stores information on the VSC. For example, the VSC can deliver logging target information among agent-related information to the virtual space management system 841, and the virtual space management system 841 can store the delivered information.

Process 8) may be an example of a process in which the virtual space management system 841 terminates service. For example, after the agent logs out, the virtual space management system 841 may reclaim resources for the VSC operating environment to terminate user-targeted services. Additionally, the virtual space management system 841 can generate billing information for related costs when necessary, and can generate and provide user notifications about this process information.

Figure 11 is a flowchart showing an example of a process for configuring a virtual world space for an agent, according to an embodiment of the present invention. The virtual space construction method according to this embodiment can be performed by the computer device 200 implementing the VSC launched for the VR client device 810. For example, when the VSC is launched on the VR client device 810, the virtual space construction method may be performed by the computer device 200 implementing the VR client device 810. As another example, when the VSC is launched on the mobile edge computing device 820 or edge computing device 830, a virtual A spatial configuration method may be performed. As another example, when the VSC is launched on the cloud computing system 840, the virtual space configuration method may be performed by the computer device 200 implementing the cloud computing system 840.

At this time, the processor 220 of the computer device 200 may be implemented to execute control instructions according to the code of an operating system included in the memory 210 or the code of at least one computer program. Here, the processor 220 causes the computer device 200 to perform steps 1110 to 1180 included in the method of FIG. 11 according to control instructions provided by code stored in the computer device 200. can be controlled.

In step 1110, the computer device 200 may request world information to create a virtual world space for use by the agent. For example, the VSC launched on the computer device 200 may request world information for creating a virtual world to be used by an agent from the virtual world information management module 940 included in the virtual space management system 841. Here, the world information is a map of the space of the virtual world, information about the object area, information about digital objects located in the object area (e.g., placement information of DO, IO, WO, SO), and the corresponding virtual It may include policy information about the space in the world, information about the agent's personal information and terms of use with the space in the virtual world, etc.

In step 1120, the computer device 200 may determine a location for generating spatial location information of the agent's virtual world. For example, when an agent calls a new virtual world space using a gate, the computer device 200 can utilize the location information of the gate. As another example, when loading an agent at a random location, the computer device 200 selects the user's preferred location area from a map of the space of the virtual world based on history information about the space of the user's virtual world and selects the selected location area. Agents can be loaded into the location area. Additionally, the computer device 200 can determine whether to move based on the agent's speed and direction, and can determine the viewing angle based on the profile of the agent's terminal (eg, VR client device 810). Additionally, the computer device 200 may use the determined viewing angle to determine an area for rendering in the space of the virtual world. In other words, the computer device 200 may render at least a portion of the space of the virtual world based on at least one of the agent's speed, direction, and viewing angle at the agent's location. Computer device 200 may collect user interactivity information about these rendered areas.

In step 1130, the computer device 200 may generate a world map of the space of the virtual world from the agent's viewpoint. The world map may correspond to the above-described map. The computer device 200 may load relevant information in world information based on location information and then generate a world map of the space of the virtual world from the agent's viewpoint. At this time, if the entire world information is vast, a world map can be created based on the agent's location for effective spatial organization.

In step 1140, the computer device 200 may request information on whether or not the agent's current interaction feature is being used. For example, if the display area is exposed from the agent's viewpoint, the task of selecting the information exposure area combined with the corresponding information is required. Additionally, in cases where the user input/output interface is limited due to the use of a specific interaction feature, this can be handled, or information combined with the corresponding interaction object can be exposed. Accordingly, the computer device 200 may request information on whether or not currently available interaction features are utilized from the agent.

In step 1150, the computer device 200 may select an object area that can be displayed to the agent. For example, the computer device 200 may select an object area target that can be displayed to the agent by using the agent's location, the location of the object area obtained through world information, and the agent's previous use information.

In step 1160, the computer device 200 may select a digital object on the object area. For example, the computer device 200 may select at least one of DO, IO, WO, and SO as the digital object to be displayed on the object area determined in step 1150.

In step 1170, the computer device 200 may determine the presence or absence of a display area on an individual digital object. As already described, each of DO, IO, WO, and SO as a digital object may optionally include a display area for exposure of content, and the computer device 200 determines that the digital object selected in step 1160 is displayed in the display area. It can be checked at step 1170 whether it contains .

The computer device 200 may select an object area based on the agent's location and agent interaction on a world map of the virtual world space. Afterwards, the computer device 200 can select a digital object for the selected object area and check the presence or absence of a display area for each digital object. At this time, the basic subject of selection is the VSC (actually the computer device 200 on which the VSC was launched), but when each object area or digital object is utilized in the form of an application or process, the subject of selection is the object area or digital object. It can be any object. In addition, when using a federated learning-based information organization method, each object area or digital object provides individual information, and the VSC may ultimately select the object area and/or digital object based on the provided information. there is.

In step 1180, the computer device 200 may determine whether to display content through the display area based on the contract of the display area. For example, the computer device 200 may determine whether to activate exposure of the content in the display area based on a contract between the content owner and the digital object. Depending on the settings of the digital object or the display area, it may be determined whether to activate the exposure of the content in a fixed exposure type (constant exposure) or a separately customized exposure type. Based on the contract between the content owner and the digital object, content that can be exposed through the display area can be selected.

Figure 12 is a flowchart showing an example of a content selection method using agent tracking characteristics, according to an embodiment of the present invention. The content selection method according to this embodiment can be performed by digital objects and agents. In practice, the content selection method may be performed based on information exchange between the third-party operator's system corresponding to the digital object and the user's terminal (eg, VR client device 810) corresponding to the agent. Here, the third-party operator's system and the user's terminal may each be implemented by the computer device 200 described above.

In step 1210, the digital object may request information from the agent. More specifically, a digital object may request agent information of an agent related to the digital object placed in the space of the virtual world. Here, the agent related to the digital object may be determined based on at least one of the distance between the agent and the digital object, the viewing angle of the agent, and whether there is interaction between the agent and the digital object.

Multiple digital objects may exist in the space of the virtual world. Each digital object acts as a sign for a store, building, or service company in the real world and can expose content to agents. At this time, individual digital objects can expose more sophisticated customized content to the agent by using the agent's information (tracking characteristics). To this end, the digital object can request the agent's information through appropriate compensation, and from the agent's perspective, the agent's information can be provided to the digital object in order to receive customized services. The digital object can select appropriate content using information obtained from the agent and expose the selected content through the display area. The method of exchanging information between a digital object (actually a terminal of a third-party business operator corresponding to a digital object) and an agent (actually a user's terminal) will be described in more detail later with reference to FIGS. 13 and 14.

In step 1220, the digital object can obtain agent information. If the digital object cannot use the agent's tracking characteristics, the digital object may select content in a random manner or may not expose the content. After acquiring the agent's information, the digital object can connect it with its own information to determine the content to be exposed.

In step 1230, the digital object can confirm compliance related to the selection of content to be exposed through the object area. A digital object can determine the characteristics of content that can be exposed based on the policy information of the object area where it is exposed. For example, policy information may include content exposure restriction information by age, political restriction information, information on categories that can be exposed based on location or time, etc.

In step 1240, the digital object may determine a content selection weight at the digital object level. For example, a digital object may assign weight to content request creation based on content preference information (eg, preset policy information) possessed by the digital object.

In step 1250, the digital object may determine a weight based on the characteristics of the display area and exposure history. For example, a digital object may calculate a weight based on the characteristics of the display area and the exposure history of content exposed through the display area (for example, weight information for each content according to interaction feedback of previously exposed content).

In step 1260, the digital object may select content to be exposed through the display area based on the weights. For example, the digital object can deliver the determined weights to the real-time content control module 950 included in the virtual space management system 841 and secure the selected content through bidding in the real-time content control module 950. there is.

In step 1270, the digital object may transmit information about the selected content to the VSC launched in response to the agent. The VSC can render the virtual world space so that the content delivered in relation to the display area of the digital object can be displayed in the virtual world space for the agent. As already described, the VSC can be created for the user's VR client device 810 corresponding to the agent by the cloud computing system 840, which configures the space of the virtual world and provides services, and the VR client device ( 810), mobile edge computing device 820, edge computing device 830, or cloud computing system 840 may be launched to support rendering of a virtual world space for the VR client device 810.

Meanwhile, the same information may be exposed to multiple agents at the same time. For example, a digital object can expose the same information to multiple agents at the same time according to the spatial policy of the virtual world. As another example, when a digital object is interacting with multiple agents, the same information may be exposed to multiple agents at the same time. As another example, a digital object can expose the same information to multiple agents at the same time even when agents with an intimacy score of more than a preset score are located in a cluster.

Figure 13 is a flowchart showing an example of an information exchange process between a digital object and an agent according to an embodiment of the present invention. Figure 13 shows a digital object 1310, an agent 1320, and a VSC 1330 launched corresponding to the agent 1320. As already described, the digital object 1310 may actually be a terminal of a third-party business operator who is the owner of the digital object, and the agent 1320 may actually be a user's terminal.

Process 1) may be an example of a process in which the agent 1320 requests information about the digital object 1310 from the digital object 1310. When the agent 1310 is adjacent to a digital object 1310 in the space of the virtual world and wants to configure the space of the virtual world based on the information of the digital object 1310, or when the agent 1310 uses the digital object 1310 If interaction with is necessary, process 1) may be performed by the agent 1320. At this time, the agent 1320 may transmit its profile to the digital object 1310 while requesting information on the digital object 1310.

Process 2) may be an example of a process in which the digital object 1310 acquires profile information of the agent 1320. As already described, the agent 1320 may transmit its profile to the digital object 1310 while requesting information of the digital object 1310 in process 1), and accordingly, the digital object 1310 may send the agent 1320 Profile information can be obtained.

Process 3) may be an example of a process in which the digital object 1310 requests the agent 1320 whether information can be stored on the agent 1320. At this time, the first dotted arrow 1340 between the digital object 1310 and the VSC 1330 indicates the VSC launched in response to the agent 1320 when the digital object 1310 cannot directly transmit the request to the agent 1320. This may mean transmitting the request through (1330).

Process 4) may be an example of a process in which the agent 1320 responds to whether information can be stored in the digital object 1310. Here, the second dotted arrow 1350 between the digital object 1310 and the VSC 1330 indicates that when the digital object 1310 transmits a request through the VSC 1330, the agent 1320 also responds through the VSC 1330. This may mean transmitting to the digital object 1310.

Process 5) may be an example of a process in which the digital object 1310 generates information to be recorded in the agent 1320. For example, the digital object 1310 may create information to be stored on the agent 1320 using the profile information of the agent 1320 obtained in process 2).

Process 6) may be an example of a process in which the digital object 1310 requests the agent 1320 to store information. At this time, the third dotted arrow 1360 between the digital object 1310 and the VSC 1330 indicates the VSC launched in response to the agent 1320 when the digital object 1310 cannot directly transmit the request to the agent 1320. This may mean transmitting the request through (1330). At this time, the information requested to be stored may be stored in the profile information of the agent 1320.

Accordingly, the digital object 1310 can utilize tracking characteristics for the agent 1320 by obtaining the information stored in the profile information of the agent 1320 when the agent 1320 visits the agent 1320 later.

Figure 14 is a flowchart showing another example of an information exchange process between a digital object and an agent according to an embodiment of the present invention. Figure 14 shows a digital object 1410 and an agent 1420. As already described, the digital object 1410 may actually be a terminal of a third-party business operator who is the owner of the digital object, and the agent 1420 may actually be a user's terminal.

Process 1) may be an example of a process in which the digital object 1410 generates basic information of the digital object 1410.

Process 2) may be an example of a process in which the digital object 1410 requests the agent 1420 to confirm whether the tracking feature of the agent 1420 is available.

Process 3) may be an example of a process in which the agent 1420 generates information that can be provided. Information available here may include tracking features.

Process 4) may be an example of a process in which the agent 1420 responds with tracking feature information that can be provided to the digital object 1410. The response here may be to transmit a list of tracking feature information that the agent 1420 can provide to the digital object 1410.

Process 5) may be an example of a process in which the digital object 1410 selects agent information. For example, the digital object 1410 may select a tracking feature to be used as agent information from a list of tracking feature information responded to by the agent.

Process 6) may be an example of a process in which the digital object 1410 creates a list of information it can provide. This list may be a list of contents that the digital object 1410 can expose to the agent 1420, and may be generated based on the list of basic information generated in process 1) and the list of tracking feature information delivered in process 4). You can.

Process 7) may be an example of a process in which the digital object 1410 requests information about a specific tracking feature to be used among the tracking features from the agent 1420 and transmits a list of information that can be provided to the agent 1420.

Process 8) may be an example of a process in which the agent 1420 decides whether to bid based on a list of information. For example, the agent 1420 may determine whether to allow bidding (eg, programmatic bidding) using its tracking characteristics in the digital object 1410 to proceed.

Process 9) may be an example of a process in which the agent 1420 creates a bidding contract.

Process 10) may be an example of a process in which the agent 1420 transmits a bidding contract to the digital object 1410. Delivering a bidding contract may correspond to the agent 1420 requesting the information and compensation it needs.

Process 11) may be an example of a process in which the digital object 1410 determines whether it agrees to the bidding contract.

Process 12) may be an example of a process in which the digital object 1410 transmits consent to its bidding contract to the agent 1420.

Process 13) may be an example of a process in which the agent 1420 provides tracking features. After confirming consent to the bidding contract of the digital object 1410 delivered in step 12), the agent 1420 may transmit at least some of the tracking characteristics to the digital object 1410 as agent information.

Process 14) may be an example of a process in which the digital object 1410 utilizes the tracking characteristics of the agent 1420. For example, the digital object 1410 can use tracking characteristics to select appropriate content for the agent 1420 through bidding. The selected content can then be exposed to the agent 1420 in the space of the virtual world through the display area included in the digital object 1410. At this time, bidding can be done using the real-time content control module 950 included in the virtual space management system 841.

Figure 15 is a flowchart showing an example of a process for selecting external content to be exposed on the display area, according to an embodiment of the present invention. Figure 15 shows a digital object 1510, VSC 1520, real-time content control module 950, and content provider 1530. Here, the content provider 1530 may, for example, correspond to the third-party display content provider 970 described with reference to FIG. 9 .

Process 1) may be an example of a process in which the digital object 1510 generates pool information related to exposure of content in its display area. Here, the full information may include history information about contents exposed by the digital object 1510 through its display area.

Process 2) may be an example of a process in which the digital object 1510 obtains approval related to the use of the display area from the VSC 1520.

Process 3) may be an example of a process in which the digital object 1510 acquires agent information. For example, an example of a process in which a digital object 1410 obtains information from an agent 1420 has been described previously with reference to FIG. 14 .

Process 4) may be an example of a process in which the digital object 1510 generates content request information. For example, content request information may be generated based on the pool information generated in process 1) and the agent information obtained in process 3).

Process 5) may be an example of a process in which the digital object 1510 transmits content request information to the real-time content control module 950.

Process 6) may be an example of a process in which the real-time content control module 950 generates content bidding information. For example, the real-time content control module 950 may generate bidding information for target content for display based on content request information received from the digital object 1510.

Process 7) may be an example of a process in which the real-time content control module 950 conducts a real-time content bidding with the content provider 1530.

Process 8) may be an example of a process in which the real-time content control module 950 determines content. For example, the real-time content control module 950 may determine content to be supplied to the digital object 1510 based on the real-time content bidding in process 7).

Process 9) may be an example of a process in which the real-time content control module 950 transmits content information to the digital object 1510.

Process 10) may be an example of a process in which the digital object 1510 exposes content through the display area.

Process 11) may be an example of a process in which the digital object 1510 updates the content exposure record in the VSC 1520.

The information needed to construct the space of the virtual world from the agent's perspective is as follows. For example, the VSC can manage the information in (1) to (5) below to configure the virtual world space for the agent.

(1) Rules for the space of the virtual world

Rules for the space of the virtual world may include basic information for configuring the space of the virtual world.

(2) World information

World information is location information in the space of the virtual world and can provide a list of object areas containing information about object areas existing in the space of the virtual world and GPS in the space of the virtual world.

(3) View angle

The viewing angle may reflect the spatial characteristics of the virtual world, so each FoV feature may exist, including vertical and horizontal information, information about the viewing angle, and zoom-in-out level. out level).

(4) Object area information

Object area information can be used to provide a function for quickly detecting object areas existing in the space of the virtual world, and may include the identifier of the object area and a list of digital objects.

(5) Digital object information

Digital object information can be used to provide a function to quickly detect whether content of a display area existing in the space of the virtual world is exposed, and may include the identifier of the digital object and a list of display areas.

Meanwhile, matters considered when tracking an agent in the space of the virtual world are as follows (1) to (5).

(1) Information transmission ability according to distance

(2) Information exposure intensity according to field of view (FoV)

(3) Whether or not it is emphasized during exposure (Effectiveness)

Whether or not to emphasize upon exposure can be used to determine the type of content (e.g., image, image and effect, video playback, sound, etc.) that is exposed.

(4) Whether there is interaction or not

It can be determined whether the agent interacted with actual digital objects.

(5) Whether or not information is accumulated based on movement path

Depending on the route, the level of data to be stored and exposed can be determined.

Additionally, the agent's tracking characteristics may include a trail for agent behavior and a trail for agent interaction.

The trail of the agent's actions may include information about the agent's movement in the space of the virtual world. Basically, the agent's movement may be limited in the space of the virtual world. For example, the agent's movement may be restricted by personal information and terms of use when moving between spaces in the virtual world. A trail for an agent's actions may include a path and a movement event as elements. The path may include information about view angle, FoV, direction, speed, and time (latency, etc.), and movement events may include skipping or using gates between spaces in the virtual world. It may include information about jumping, etc.

The trail for the agent's interaction includes the identifier of the interaction object, the identifier of the interaction interface (Visible / Audible / Handling), the type of interaction (video, image, audio, effect, etc.), and the interaction visual. It may include information about (interaction time) and interaction intimacy. Handling may include, for example, interfaces to interaction objects such as touching or kicking. Additionally, interaction intimacy can be scored based on the number of interactions, interaction time, interaction interface, and exposure intensity of surrounding information.

Owners of digital objects can purchase tracking vouchers to expose content through the display area of their digital objects, and purchase interaction vouchers to generate interaction events with agents through their digital objects. ) can be purchased. At this time, the computer device implementing the digital object can confirm the authority for purchasing the voucher to utilize the tracking characteristics of the agent related to the digital object, and according to this authority, as previously described in the embodiment of FIG. 15, its display Through Area, content can be exposed in the space of the virtual world.

A digital object that has purchased a tracking voucher can have authority over the agent's tracking characteristics, such as the period for which the agent's tracking characteristics can be stored, the type of storage, and whether it can be combined with related information. In other words, the ability to acquire the agent's tracking features may be limited to only the owner of the digital object who purchased the tracking voucher.

An interaction voucher may be a voucher in which a preset number of possible events is deducted for each interaction event that occurs between a digital object and an agent, and may be charged differentially depending on the type of interaction, interaction interface, etc.

The owner of a digital object can obtain real-time intimacy information between the agent and the digital object through interaction, and obtain the agent's history information through tracking features.

As such, according to embodiments of the present invention, the space of the virtual world from the agent's point of view can be configured, and the real-time behavior and/or interaction of the agent can be monitored based on the tracking characteristics of the user's agent in the space of the virtual world. Content can be selected and provided accordingly.

The system or device described above may be implemented with hardware components or a combination of hardware components and software components. For example, devices and components described in embodiments may include, for example, a processor, a controller, an arithmetic logic unit (ALU), a digital signal processor, a microcomputer, a field programmable gate array (FPGA), etc. , may be implemented using one or more general-purpose or special-purpose computers, such as a programmable logic unit (PLU), a microprocessor, or any other device capable of executing and responding to instructions. The processing device may execute an operating system (OS) and one or more software applications running on the operating system. Additionally, a processing device may access, store, manipulate, process, and generate data in response to the execution of software. For ease of understanding, a single processing device may be described as being used; however, those skilled in the art will understand that a processing device includes multiple processing elements and/or multiple types of processing elements. It can be seen that it may include. For example, a processing device may include a plurality of processors or one processor and one controller. Additionally, other processing configurations, such as parallel processors, are possible.

Software may include a computer program, code, instructions, or a combination of one or more of these, which may configure a processing unit to operate as desired, or may be processed independently or collectively. You can command the device. Software and/or data may be used on any type of machine, component, physical device, virtual equipment, computer storage medium or device to be interpreted by or to provide instructions or data to a processing device. It can be embodied in . Software may be distributed over networked computer systems and stored or executed in a distributed manner. Software and data may be stored on one or more computer-readable recording media.

The method according to the embodiment may be implemented in the form of program instructions that can be executed through various computer means and recorded on a computer-readable medium. The computer-readable medium may include program instructions, data files, data structures, etc., singly or in combination. The medium may continuously store a computer-executable program, or may temporarily store it for execution or download. In addition, the medium may be a variety of recording or storage means in the form of a single or several pieces of hardware combined. It is not limited to a medium directly connected to a computer system and may be distributed over a network. Examples of media include magnetic media such as hard disks, floppy disks, and magnetic tapes, optical recording media such as CD-ROMs and DVDs, magneto-optical media such as floptical disks, And there may be something configured to store program instructions, including ROM, RAM, flash memory, etc. Additionally, examples of other media include recording or storage media managed by app stores that distribute applications, sites or servers that supply or distribute various other software, etc. Examples of program instructions include machine language code, such as that produced by a compiler, as well as high-level language code that can be executed by a computer using an interpreter, etc.

As described above, although the embodiments have been described with limited examples and drawings, various modifications and variations can be made by those skilled in the art from the above description. For example, the described techniques are performed in a different order than the described method, and/or components of the described system, structure, device, circuit, etc. are combined or combined in a different form than the described method, or other components are used. Alternatively, appropriate results may be achieved even if substituted or substituted by an equivalent.

Therefore, other implementations, other embodiments, and equivalents of the claims also fall within the scope of the following claims.

Claims (18)

In a content selection method performed by a computer device,
Requesting agent information of an agent related to a digital object placed in a space of a virtual world by at least one processor included in the computer device;
Obtaining the agent information by the at least one processor;
selecting content to be exposed through a display area included in the digital object based on the agent information, by the at least one processor; and
Transferring, by the at least one processor, information about the selected content to a virtual space controller that renders the space of the virtual world from the agent's perspective.
Including,
The virtual space controller is created for the user's VR client device corresponding to the agent by a cloud computing system that configures the space of the virtual world and provides services, and is wirelessly connected to the VR client device and the VR client device. Characterized in that it is launched in any one of a communicating mobile edge computing device, an edge computing device in wired communication with the VR client device, or the cloud computing system to support rendering of the space of the virtual world for the VR client device. How to select content. delete In a content selection method performed by a computer device,
Requesting agent information of an agent related to a digital object placed in a space of a virtual world by at least one processor included in the computer device;
Obtaining the agent information by the at least one processor;
selecting content to be exposed through a display area included in the digital object based on the agent information, by the at least one processor; and
Transferring, by the at least one processor, information about the selected content to a virtual space controller that renders the space of the virtual world from the agent's perspective.
Including,
The step of obtaining the agent information is,
When the agent requests information about the digital object from the digital object, obtaining profile information of the agent transmitted along with the request;
Confirming, with the agent, whether information can be stored in the agent;
If information can be stored in the agent, generating information to be recorded in the agent based on the profile information; and
Requesting the agent to store the generated information in the profile information
A content selection method comprising: According to paragraph 3,
The step of checking whether the information can be saved is,
Check whether information can be stored in the agent through the virtual space controller,
The step of requesting to store the generated information is,
Requesting the agent to store the generated information through the virtual space controller
A content selection method characterized by . In a content selection method performed by a computer device,
requesting agent information of an agent associated with a digital object placed in a space of a virtual world by at least one processor included in the computer device;
Obtaining the agent information by the at least one processor;
selecting content to be exposed through a display area included in the digital object based on the agent information, by the at least one processor; and
Transferring, by the at least one processor, information about the selected content to a virtual space controller that renders a space of the virtual world from the agent's perspective.
Including,
The step of obtaining the agent information is,
checking whether the agent's tracking feature is available;
Receiving a list of the tracking characteristics from the agent;
generating a list of information that can be provided to the agent through the digital object;
requesting information about a tracking feature selected from the list of tracking features to the agent;
transmitting the list of available information to the agent;
Receiving a bidding contract from the agent; and
Receiving tracking characteristics delivered from the agent upon agreeing to the bidding contract
A content selection method comprising: According to clause 5,
The step of receiving the bidding contract is,
A content selection method characterized by receiving a bidding contract created by the agent as the agent allows bidding using its tracking characteristics. According to paragraph 1,
The step of selecting the content to be exposed is,
Content characterized in that the content to be exposed is selected through bidding for external businesses conducted using a real-time content control module included in a cloud computing system that configures the space of the virtual world and provides services. Selection method. In a content selection method performed by a computer device,
Requesting agent information of an agent related to a digital object placed in a space of a virtual world by at least one processor included in the computer device;
Obtaining the agent information by the at least one processor;
selecting content to be exposed through a display area included in the digital object based on the agent information, by the at least one processor; and
Transferring, by the at least one processor, information about the selected content to a virtual space controller that renders the space of the virtual world from the agent's perspective.
Including,
The step of selecting the content to be exposed is,
determining a first weight based on content preference information included in the digital object;
determining a second weight based on characteristics of a display area included in the digital object and an exposure history of exposing content through the display area; and
Selecting content to be exposed through the display area based on the first weight and the second weight
A content selection method comprising: According to paragraph 1,
The agent related to the digital object is determined based on at least one of the distance between the agent and the digital object, the viewing angle of the agent, and whether there is interaction between the agent and the digital object. In a content selection method performed by a computer device,
Requesting agent information of an agent related to a digital object placed in a space of a virtual world by at least one processor included in the computer device;
Obtaining the agent information by the at least one processor;
selecting content to be exposed through a display area included in the digital object based on the agent information, by the at least one processor; and
Transferring, by the at least one processor, information about the selected content to a virtual space controller that renders the space of the virtual world from the agent's perspective.
Including,
The digital object is a display object that is an object exposed in a spatial form in the space of the virtual world, an interactive object that is an object that is exposed in a spatial form in the space of the virtual world and allows interaction with the agent, and content on the web is displayed in the virtual world. A content selection method comprising at least one of a web object, which is an object that is exposed through a space, and a streaming object, which is an object that can continuously expose streaming content. According to paragraph 1,
The computer device,
A content selection method, characterized in that the device is operated by the owner of the digital object placed in the space of the virtual world. A computer program stored in a computer-readable recording medium in combination with a computer device to cause the computer device to execute the method of claim 1 or any one of claims 3 to 11. A computer-readable recording medium recording a computer program for executing the method of claim 1 or any one of claims 3 to 11 on a computer device. At least one processor implemented to execute computer readable instructions
Including,
By the at least one processor,
Request agent information of agents related to digital objects placed in the space of the virtual world,
Obtain the agent information,
Select content to be exposed through a display area included in the digital object based on the agent information,
Transferring information about the selected content to a virtual space controller that renders the space of the virtual world from the agent's perspective,
The virtual space controller is created for the user's VR client device corresponding to the agent by a cloud computing system that configures the space of the virtual world and provides services, and is wirelessly connected to the VR client device and the VR client device. Launched on any one of a communicating mobile edge computing device, an edge computing device communicating by wire with the VR client device, or the cloud computing system to support rendering of the space of the virtual world for the VR client device
A computer device characterized by a. delete At least one processor implemented to execute computer readable instructions
Including,
By the at least one processor,
Request agent information of agents related to digital objects placed in the space of the virtual world,
Obtain the agent information,
Select content to be exposed through a display area included in the digital object based on the agent information,
Transferring information about the selected content to a virtual space controller that renders the space of the virtual world from the agent's perspective,
To obtain the agent information, by the at least one processor,
When the agent requests information about the digital object from the digital object, obtain profile information of the agent delivered with the request,
Check with the agent whether information can be stored in the agent,
If information can be stored in the agent, generate information to be recorded in the agent based on the profile information,
Requesting the agent to store the generated information in the profile information
A computer device characterized by a. At least one processor implemented to execute computer readable instructions
Including,
By the at least one processor,
Request agent information of agents related to digital objects placed in the space of the virtual world,
Obtain the agent information,
Select content to be exposed through a display area included in the digital object based on the agent information,
Transferring information about the selected content to a virtual space controller that renders the space of the virtual world from the agent's perspective,
To obtain the agent information, by the at least one processor,
check whether the agent's tracking feature is available,
Receiving a list of the tracking characteristics from the agent,
Generating a list of information that can be provided to the agent through the digital object,
Request information about a tracking feature selected from the list of tracking features to the agent,
Passing the list of available information to the agent,
Receive a bidding contract from the agent,
Receiving tracking features delivered from the agent upon agreeing to the bidding contract
A computer device characterized by a. According to clause 14,
By the at least one processor,
Selecting the content to be exposed through bidding for external businesses using a real-time content control module included in the cloud computing system that configures the space of the virtual world and provides services.
A computer device characterized by a.

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