KR102626905B1 - How to provide and operate an event mice service platform - Google Patents

Abstract

The present invention relates to a method of providing and operating a MICE service platform for events, which includes steps of activating a MICE service platform application for events from a user terminal, event content, event location, budget, which are searched and selected by the user and entered through the user terminal, A step of providing an event planning service to establish a plan for hosting an event based on event planning information including at least one of manpower, publicity, and field operations; management information of attendees attending the event input through a user terminal; , through a user terminal and a stage of providing an event operation support service that supports the operation of the event based on event operation information including at least one of the management information of internal personnel deployed at the event site and the event schedule according to the established plan. It includes the step of providing a follow-up management service that generates a result report based on event information collected during event operation.

Description

How to provide and operate a MICE service platform for events {HOW TO PROVIDE AND OPERATE AN EVENT MICE SERVICE PLATFORM}

The present invention relates to a method of providing and operating a MICE service platform for events. In more detail, it includes an event planning service for establishing a plan for hosting an event through a user terminal, an event operation support service for supporting the operation of an event, and This is about a method of providing and operating a MICE service platform for events that provides a follow-up management service that generates a result report based on event information collected during event operation.

Recently, as the importance of the high-value and complex exhibition industry has begun to be recognized, 'MICE' has become very familiar. Social, economic, and cultural interest and expectations surrounding the exhibition industry and exhibition events are increasing at a rapid pace.

More specifically, MICE is an acronym for Meeting, Incentives, Convention, and Exhibition, and refers to the exhibition and fair industry broadly defined. This can be seen as a concept that arose when 'convention', which means an international conference in a narrow sense, was interpreted as a complex industry such as conferences, tourism, exhibitions and fair events. MICE-related visitors are large in size and per capita consumption is much higher than that of general tourists, resulting in a significant job creation effect as well as tourism revenue. In addition, since they are a socially active class in each country, the effect of promoting and marketing the city is great. Recently, major cities around the world are considering fostering the MICE industry as a key to overcoming the recession.

Since these MICE events are carried out in a complex interrelationship between organizers, operators, agencies, and various participants, the general public and small and medium-sized businesses have a problem in planning, operating, and post-management when directly holding events and exhibitions.

In this regard, Korea Patent Publication No. 2015-0145349 discloses “Integrated invitation response management system for MICE events.”

The present invention was invented to solve the above problems, and establishes a plan to host an event based on event planning information including at least one of event content, event location, budget, manpower, public relations, and field operation. The purpose is to provide a method of providing and operating a MICE service platform for events that provides event planning services.

In addition, the present invention supports the operation of an event based on event operation information including at least one of management information of attendees attending the event, management information of internal personnel deployed to the event site, and event schedule according to an established plan. The purpose is to provide a method of providing and operating a MICE service platform for events that provides event operation support services.

In addition, the present invention is an event MICE that provides a post-management service that generates a result report based on event information collected during event operation and generates a post-event report based on news coverage, reaction monitoring results, and event-related issues collected after the event ends. The purpose is to provide a method of providing and operating a service platform.

In addition, the present invention provides a method of providing and operating a MICE service platform for events that receives MICE service platform application configuration information for events classified according to the service provision price from the user terminal of the user hosting the event and provides and operates a related dedicated page. The purpose is to provide.

A method of providing and operating a MICE service platform for events according to the present invention to achieve the above object includes the steps of activating a MICE service platform application for events from a user terminal; Establishment of an event plan to establish a plan to host an event based on event planning information including at least one of event content, event location, budget, personnel, publicity, and field operation searched and selected by the user through the user terminal. providing a service; Supports event operation based on event operation information including at least one of the management information of attendees attending the event entered through the user terminal, management information of internal personnel deployed to the event site, and event schedule according to the established plan. providing event operation support services; and providing a follow-up management service that generates a result report based on event information collected during event operation input through the user terminal.

In addition, an event in which a plan for hosting an event is established based on event planning information including at least one of event content, event location, budget, personnel, public relations, and on-site operation searched and selected by the user through the user terminal. The stage of providing planning services includes event planning information such as schedule, event location, theme, content, event venue partner contract management, consultation with related organizations, budget calculation and confirmation management, analysis and matching work according to the on-site operation plan, and booth management. , It is characterized by at least one of the following: production of operational tools, processing of cost execution, preparation of settlement reports, and management of event promotion through websites, emails, news, and communities.

In addition, the event is operated based on event operation information including at least one of the management information of attendees attending the event input through the user terminal, management information of internal personnel deployed to the event site, and event schedule according to the established plan. The steps to provide event operation support services include: surveying attendee demand, establishing attendee management information according to attendee contact network and attendee accommodation and flight ticket management, managing buyer information that is matched and verified according to attendee demand, It is characterized by at least one of the following: management of sending invitations to attendees and buyers, management of attendance information, prior training of internal personnel, and management information of internal personnel according to contact network and layout.

In addition, the step of providing a post-management service that generates a result report based on event information collected during the event operation input through the user terminal is the post-management service, which includes news reports, reaction monitoring results and It is characterized by generating a post-event report based on issues related to the event and providing it to the user terminal.

In addition, in the step where the MICE service platform application for events is activated from the user terminal, MICE service platform application configuration information for events is input from the user terminal of the user hosting the event, and the MICE service platform application configuration information for events is divided into basic types according to the service provision price. , It is characterized by being divided into general type and advanced type.

In addition, when the MICE service platform application configuration information for an event is entered in basic form, a dedicated page with limited application forms is provided to exhibitors participating in the event for operation.

In addition, when the MICE service platform application configuration information for an event is entered in a general format, a dedicated page with no restrictions on the form that can be applied is provided to exhibitors participating in the event, and a dedicated page is provided and operated for spectators watching the event. It is characterized by:

In addition, when the MICE service platform application configuration information for an event is entered in an advanced format, a dedicated page with unlimited application forms is provided to exhibitors participating in the event, and spectators watching the event, event-related partners, and event-related companies are provided. , It is characterized by providing and operating dedicated pages for seminar and conference organizers and individuals.

The method of providing and operating a MICE service platform for events according to the present invention to achieve the above purpose is to organize an event based on event planning information including at least one of event content, event location, budget, manpower, publicity, and on-site operation. By providing an event planning service that establishes a plan for hosting, it is possible to easily utilize and manage data related to event planning and hosting.

In addition, the present invention supports the operation of an event based on event operation information including at least one of management information of attendees attending the event, management information of internal personnel deployed to the event site, and event schedule according to an established plan. By providing event operation support services, it is effective in systematically managing attendees, buyers, and internal personnel.

In addition, the present invention increases satisfaction with the event progress by generating a result report based on event information collected during event operation and generating a post-event report based on news coverage, response monitoring results, and event-related issues collected after the event ends. , the results of the event can be derived systematically to understand the impact of the event and minimize risks when conducting future events.

In addition, the present invention receives MICE service platform application configuration information for events, classified according to the service provision price, from the user terminal of the user hosting the event, and provides and operates related dedicated pages, so that each can be used variably according to usability. It has the effect of increasing the flexibility of time and cost and enhancing the convenience of stakeholders related to the event by enabling interaction among organizers, exhibitors, viewers, partners, seminar and conference organizers, companies, and individuals.

In this way, through the present invention, even non-experts can easily hold events and exhibitions, which has the effect of improving the efficiency of holding events for individuals, small business owners, and small and medium-sized enterprises and securing expertise in holding events.

1 is a diagram illustrating the configuration of a system for providing and operating a MICE service platform for events according to the present invention.
Figure 2 is a diagram for explaining detailed functions of a system that provides and operates a MICE service platform for events according to the present invention.
FIG. 3 is a diagram illustrating the configuration of a user terminal according to a system that provides and operates the MICE service platform for events of FIG. 1.
Figure 4 is a diagram for explaining the configuration of a device that provides and operates a MICE service platform for events according to the present invention.
Figures 5 and 6 are diagrams for explaining an embodiment of an event operation support service function employed in a device that provides and operates a MICE service platform for events according to the present invention.
Figure 7 is a flowchart illustrating the procedure for providing and operating a MICE service platform for events according to the present invention.

Since the present invention can make various changes and have various embodiments, specific embodiments will be illustrated in the drawings and described in detail.

However, this is not intended to limit the present invention to specific embodiments, and should be understood to include all changes, equivalents, and substitutes included in the spirit and technical scope of the present invention. While describing each drawing, similar reference numerals are used for similar components.

When a component is said to be "connected" or "connected" to another component, it is understood that it may be directly connected to or connected to the other component, but that other components may exist in between. It should be. On the other hand, when it is mentioned that a component is “directly connected” or “directly connected” to another component, it should be understood that there are no other components in between.

The terms used in this application are only used to describe specific embodiments and are not intended to limit the invention. Singular expressions include plural expressions unless the context clearly dictates otherwise. In this application, terms such as “comprise” or “have” are intended to designate the presence of features, numbers, steps, operations, components, parts, or combinations thereof described in the specification, but are not intended to indicate the presence of one or more other features. It should be understood that this does not exclude in advance the possibility of the existence or addition of elements, numbers, steps, operations, components, parts, or combinations thereof.

Hereinafter, preferred embodiments of the present invention will be described in more detail with reference to the attached drawings. Hereinafter, the same reference numerals will be used for the same components in the drawings, and duplicate descriptions of the same components will be omitted.

Figure 1 is a diagram for explaining the configuration of a system for providing and operating a MICE service platform for events according to the present invention, and Figure 2 is a diagram for explaining detailed functions of a system for providing and operating a MICE service platform for events according to the present invention. It is a drawing.

Referring to FIG. 1 , a system for providing and operating a MICE service platform for events according to the present invention includes a user terminal 10 and a device 100 for providing and operating a MICE service platform for events.

First, the event MICE service platform application is installed and activated on the user terminal 10 by the user hosting the event. At this time, the user hosting the event may be a variety of entities such as individuals, managers of large and small businesses, and small business owners.

And the device 100 that provides and operates the MICE service platform for events includes an event planning service that establishes a plan to host an event through a user terminal, an event operation support service that supports event operation, and events collected during event operation. We provide a follow-up management service that generates a result report based on information and generates a follow-up report based on news reports collected after the event ends, response monitoring results, and issues related to the event, allowing even non-experts to easily hold events and exhibitions.

The functions provided by the system for providing and operating the MICE service platform for events according to the present invention configured as described above are as shown in FIG. 2.

In more detail, the functions of the system that provides and operates the MICE service platform for events according to the present invention can be divided into a general planning function, a business matching function, an operation support function, and an event promotion function.

The overall planning function includes finalizing the budget, establishing a detailed execution plan, conducting preliminary market research, contracting with event venue partners, consulting with related organizations, checking the results of matching on-site operation plans (manpower, materials, etc.), analyzing satisfaction surveys, writing result reports, follow-up performance surveys, and This may include general follow-up management, etc.

The business matching function includes surveying demand for participating companies, inviting buyers based on demand from participating companies, first matching based on demand from participating companies, verifying buyers and conducting in-depth interviews, final matching based on interviews, sending thank you letters, and taking actions for companies that have signed MOUs and contracts. It can be included.

Operational support functions may include analysis and matching of existing event planning DB, accommodation for participating companies, support for flight ticket information, production of operational tools, preliminary training of event personnel, cost execution processing, preparation of settlement reports, and post-monitoring.

The event promotion function includes uploading bulletin boards after planning and confirming promotional materials, carrying out promotions during local relevant periods, creating a directory of participating companies, on-site operation planning, promoting to the media, distributing business performance press releases, collecting productions, and social network services for production. /sites, SNS) may include promotional and press release reports, etc.

As such, the system for providing and operating the MICE service platform for events according to the present invention includes an event planning solution for planning and management and follow-up management of various events and exhibitions, an event holding solution for non-experts, and an online integrated platform that can be used when holding small events. The purpose is to provide

FIG. 3 is a diagram illustrating the configuration of a user terminal according to a system that provides and operates the MICE service platform for events of FIG. 1.

Referring to FIG. 3, the user terminal 10 according to the present invention includes a membership registration execution unit 11, a platform usage payment processing unit 12, an event plan input unit 13, an event operation information input unit 14, and an event management information input unit 14. It may include a result input unit 15.

The membership registration performing unit 11 performs membership registration by inputting user information including at least one of ID, password, phone number, affiliation, and address.

The platform usage payment processing unit 12 receives MICE service platform application configuration information for events selected according to the content and scale of the event desired by the user, and processes payment according to the service provision price of the input MICE service platform application configuration information for events.

The event planning information input unit 13 receives event planning information including at least one of the content of the event to be hosted, event location, budget, personnel, public relations, and field operation from the user. At this time, an event planning service can be provided from a device that provides and operates a MICE service platform for events based on the input event planning information.

The event operation information input unit 14 receives event operation information including at least one of management information of attendees attending the event, management information of internal personnel assigned to the event site, and an event schedule according to an established plan. At this time, event operation support services can be provided from a device that provides and operates the MICE service platform for events based on the input event operation information.

The event result input unit 15 receives event information collected during event operation. At this time, a result report can be provided from the device that provides and operates the MICE service platform for the event based on the input event information.

Figure 4 is a diagram for explaining the configuration of a device that provides and operates a MICE service platform for events according to the present invention, and Figures 5 and 6 are diagrams used in the device for providing and operating a MICE service platform for events according to the present invention. This is a diagram to explain an embodiment of the operation support service function.

As described with reference to FIG. 4, the device 100 for providing and operating the MICE service platform for events according to the present invention establishes an event plan to establish a plan for hosting an event when the MICE service platform application for events is activated through the user terminal. Services, event operation support services that support the operation of the event, and generate a result report based on event information collected during event operation. Generate a post-event report based on news reports collected after the event, response monitoring results, and issues related to the event. After-sales service can be provided.

To this end, the device 100 that provides and operates the MICE service platform for events is largely comprised of a service platform use subscription processing unit 110, an event planning service provision unit 120, an event operation support service provision unit 130, and a follow-up management service. It may include a provision unit 140.

When the MICE service platform application for an event is activated from the user terminal, the service platform usage registration processing unit 110 receives required subscription information and MICE service platform application configuration information for the event from the user terminal of the user hosting the event. Here, the MICE service platform application configuration information for events can be divided into basic type, general type, and advanced type depending on the service provision price.

In other words, the service platform usage subscription processing unit 110 can provide a variable platform based on configuration information entered and paid by the user through the user terminal.

More specifically, when the MICE service platform application configuration information for an event is entered in basic form, the service platform usage registration processing unit 110 creates a dedicated page (booth application, booth processing, settlement management, Basic forms such as questions and answers) are provided and operated. At this time, for the event organizer, environmental settings, booth application reception, booth designation, various application reception, customer management, partner company management, post management, automatic pop-up management, mass mail management, survey management, member management, information management, settlement management, Possible forms for reference information management and automatic classification of participating industries are provided.

In addition, when the MICE service platform application configuration information for the event is entered in a general format, the service platform usage registration processing unit 110 provides a dedicated page with no restrictions on the form that can be applied for to the exhibitor participating in the event, and provides a dedicated page for the exhibitor participating in the event with no restrictions on the form that can be applied for. A dedicated page (viewing application, booth visit reservation, Q&A, etc.) will be provided and operated.

In addition, when the MICE service platform application configuration information for the event is entered in an advanced format, the service platform usage registration processing unit 110 provides a dedicated page with no restrictions on the form that can be applied for to the exhibitor participating in the event, and provides a dedicated page for the exhibitor participating in the event with no restrictions on the form that can be applied for. (viewing application, booth visit reservation, Q&A, etc.), event-related partners (supply management, application reception, settlement management, information management, Q&A, etc.), event-related companies (corporate information registration, booth application, etc.), Dedicated pages will be provided and operated for seminar and conference organizers (semi-ga registration requests and reception) and individuals (personal information registration, inquiries and responses).

The event planning service provider 120 organizes the event based on event planning information including at least one of event content, event location, budget, personnel, public relations, and field operation that is searched and selected by the user through the user terminal. We provide event planning services to develop plans for hosting.

In more detail, the event planning service provider 120 manages the event schedule, event location, theme, content, event venue partner contract management, consultation with related organizations, budget calculation and confirmation management, and on-site operation plan based on the pre-stored event planning DB. We will provide services for at least one of the following: analysis and matching work, booth management, creation of operational tools, cost execution processing, preparation of settlement reports and management of event promotion through website, email, news and community, and recommendation of related event information. You can. Here, the event planning DB is built based on event-related data collected by event item and event field.

The event operation support service provider 130 includes at least one of management information of attendees attending the event input through the user terminal, management information of internal personnel assigned to the event site, and an event schedule according to an established plan. We provide event operation support services that support event operation based on event operation information.

In more detail, the event operation support service provider 130 conducts a survey of attendee demand based on the pre-stored event history DB, builds attendee management information according to attendee contact network and attendee accommodation and flight ticket management, and matches and verifies buyers according to attendee demand. It can provide services for at least one of the following: information management, management of sending invitations to attendees and buyers, management of attendance information, prior training of internal personnel, and management information of internal personnel according to contact network and layout. Here, the event history DB is built based on event operation data collected according to existing event holdings.

At this time, sending and managing invitations to buyers is as shown in Figure 5. Invitations are sent to buyers selected based on event demand along with product information of participating companies, and when an RSVP response from a buyer is received (to determine whether or not they will attend), at least one meeting is sent. After providing a final list of matched buyers based on the results derived from the meeting (history verification and in-depth interview), a final business matching schedule is created.

In addition, managing internal personnel ensures that an internal personnel allocation chart and work distribution chart within the event venue are provided, as shown in FIG. 6.

The post-management service provider 140 provides a post-management service that generates a result report based on event information collected during event operation input through the user terminal. In addition, the post-management service provider 140 may generate a post-event report based on news reports, reaction monitoring results, and issues related to the event collected by the manager after the event ends and provide it to the user terminal.

Figure 7 is a flowchart illustrating the procedure for providing and operating a MICE service platform for events according to the present invention.

Referring to FIG. 7, the method of providing and operating the MICE service platform for events according to the present invention uses the device for providing and operating the MICE service platform for events according to the present invention described above. First, the MICE service platform for events is provided from a user terminal. When the application is activated, required subscription information and MICE service platform application configuration information for the event are input from the user terminal of the user hosting the event (S100). At the S100 stage, MICE service platform application configuration information for events can be divided into basic type, general type, and advanced type depending on the service provision price.

More specifically, when the MICE service platform application configuration information for an event is entered in basic form, a dedicated page with limited forms available for application (basic forms such as booth application, booth processing, settlement management, questions and answers, etc.) is provided to exhibitors participating in the event. and operate it. At this time, for the event organizer, environmental settings, booth application reception, booth designation, various application reception, customer management, partner company management, post management, automatic pop-up management, mass mail management, survey management, member management, information management, settlement management, Possible forms for reference information management and automatic classification of participating industries are provided.

In addition, when the MICE service platform application configuration information for the event is entered in a general format, a dedicated page with unlimited application forms is provided to exhibitors participating in the event, and a dedicated page (application for viewing, booth visit) is provided to spectators watching the event. Reservations, inquiries and responses, etc.) are provided and operated.

In addition, when the MICE service platform application configuration information for the event is entered in an advanced format, a dedicated page with unlimited application forms is provided to exhibitors participating in the event, and spectators attending the event (viewing application, booth visit reservation, inquiry and response, etc.), event-related partners (supply management, application reception, settlement management, information management, inquiry and response, etc.), event-related companies (corporate information registration, booth application, etc.), seminar and conference organizers (semi-ga registration request and Dedicated pages are provided and operated for each (reception) and individuals (personal information registration, inquiries and responses).

Next, the user establishes a plan to host the event based on event planning information including at least one of event content, event location, budget, personnel, public relations, and field operation that is searched and selected through the user terminal and entered. Provides planning services (S200).

Based on the pre-stored event planning DB, the S200 unit manages event schedule, event location, theme, content, event venue partner contract, consultation with related organizations, budget calculation and confirmation management, analysis and matching work according to on-site operation plan, booth management, and operation. We can provide services for at least one of the following: tool production, cost execution processing, settlement report preparation and event promotion management through websites, emails, news and communities, and recommendation of related event information. Here, the event planning DB is built based on event-related data collected by event item and event field.

Next, the operation of the event based on event operation information including at least one of the management information of attendees attending the event input through the user terminal, management information of internal personnel deployed to the event site, and event schedule according to the established plan. Provides event operation support services that support (S300).

The S300 stage surveys attendee demand based on the previously stored event history DB, establishes attendee management information according to attendee contact network and attendee accommodation and flight ticket management, manages buyer information that is matched and verified according to attendee demand, and manages sending invitations to attendees and buyers. , it is possible to provide services for at least one of the following: attendance information management, prior training of internal personnel, and management information of internal personnel according to contact network and layout. Here, the event history DB is built based on event operation data collected according to existing event holdings.

At this time, sending and managing invitations to buyers involves sending invitations to buyers selected based on event demand and delivering product information of participating companies. When a buyer responds with an RSVP (to determine whether or not they will attend), at least one meeting is held to match the event. After providing a list of buyers based on the results, a final business matching schedule is created.

In addition, managing internal personnel ensures that an internal staffing plan and work distribution chart within the event venue is provided.

Next, a result report is generated based on event information collected during event operation input through the user terminal (S400).

Next, after the end of the event, a post-event report can be generated based on news reports, reaction monitoring results, and issues related to the event collected by the manager and provided to the user terminal (S500).

The functional operations described herein and embodiments of the subject matter described above may be implemented in digital electronic circuits, computer software, firmware or hardware, including the structures disclosed herein and their structural equivalents, or in a combination of one or more of these. possible.

Embodiments of the subject matter described herein may relate to one or more computer program products, that is, computer program instructions encoded on a tangible program medium for execution by or to control the operation of a data processing device. It can be implemented as a module. The tangible program medium may be a radio signal or a computer-readable medium. A radio signal is an artificially generated signal, such as a machine-generated electrical, optical or electromagnetic signal, that is generated to encode information for transmission to a suitable receiver device for execution by a computer. The computer-readable medium may be a machine-readable storage device, a machine-readable storage substrate, a memory device, a combination of materials that affect a machine-readable radio wave signal, or a combination of one or more of these.

A computer program (also known as a program, software, software application, script, or code) may be written in any form of a programming language, including a compiled or interpreted language, or an a priori or procedural language, as a stand-alone program or module; It can be deployed in any form, including components, subroutines, or other units suitable for use in a computer environment.

Computer programs do not necessarily correspond to files on a file device. A program may be stored within a single file that serves the requested program, or within multiple interacting files (e.g., more than one file storing a module, subprogram, or portion of code), or within a file holding other programs or data. Some (e.g., one or more scripts stored within a markup language document) may be stored.

The computer program may be deployed to run on a single computer or multiple computers located at one site or distributed across multiple sites and interconnected by a communications network.

Additionally, the logic flow and structural block diagram described in this patent document describe corresponding actions and/or specific methods supported by corresponding functions and steps supported by the disclosed structural means, It can also be used to set up software structures and algorithms and their equivalents.

The processes and logic flows described herein can be performed by one or more programmable processors, each of which executes one or more computer programs to perform functions by operating on received data and generating output.

Processors suitable for executing computer programs include, for example, any one or more processors of both general-purpose and special-purpose microprocessors and any type of digital computer. Typically, the processor will receive instructions and data from read-only memory, random access memory, or both.

The core elements of a computer are one or more memory devices for storing instructions and data and a processor for executing instructions. Additionally, a computer generally includes one or more mass storage devices for storing data, such as magnetic, magneto-optical or optical disks, operable to receive data from, transfer data to, or perform both such operations. It may be combined with or include these. However, a computer does not need to have such a device.

The present description sets forth the best mode of the invention and provides examples to illustrate the invention and to enable any person skilled in the art to make or use the invention. The specification prepared in this way does not limit the present invention to the specific terms presented.

Accordingly, although the present invention has been described in detail with reference to the above-described examples, those skilled in the art may make modifications, changes, and variations to the examples without departing from the scope of the present invention. In short, in order to achieve the intended effect of the present invention, it is not necessary to separately include all functional blocks shown in the drawings or to follow all the orders shown in the drawings, and even if not, the technical aspects of the present invention described in the claims may be used. Please note that it may fall within the range.

100: Device that provides and operates the MICE service platform
110: Service platform use subscription processing unit
120: Event planning service provided
130: Event operation support service provision department
140: Aftercare service provision department

Claims (8)

Activating the event MICE service platform application from the user terminal;
Establishment of an event plan to establish a plan to host an event based on event planning information including at least one of event content, event location, budget, personnel, publicity, and field operation searched and selected by the user through the user terminal. providing a service;
Supports event operation based on event operation information including at least one of the management information of attendees attending the event entered through the user terminal, management information of internal personnel deployed to the event site, and event schedule according to the established plan. providing event operation support services; and
It includes providing a follow-up management service that generates a result report based on event information collected during event operation input through a user terminal,
Event operation information includes surveying attendee demand, establishing attendee management information based on attendee contact network and attendee accommodation and air ticket management, managing buyer information that is matched and verified according to attendee demand, managing sending invitations to attendees and buyers, managing attendance status information, etc. It is characterized by at least one of the following: internal personnel prior training, contact network, and management information of internal personnel according to the layout,
Management of sending invitation letters to attendees and buyers delivers invitation letters and product information of participating companies to buyers. Once attendance is confirmed from buyers, a final buyer list is created that is matched according to the results derived through at least one history verification and in-depth interview. After providing the information, a final business matching schedule is created.
The step in which the event MICE service platform application is activated from the user terminal is:
MICE service platform application configuration information for events is input from the user terminal of the user hosting the event. MICE service platform application configuration information for events is divided into basic type, standard type, and advanced type depending on the service provision price.
If the MICE service platform application configuration information for an event is entered in basic form, a dedicated page with limited application forms will be provided and operated for exhibitors participating in the event.
When the MICE service platform application configuration information for an event is entered in a general format, a dedicated page with no restrictions on the form that can be applied is provided to exhibitors participating in the event, and a dedicated page is provided and operated for spectators watching the event.
If the MICE service platform application configuration information for events is entered in an advanced format, a dedicated page with unlimited application forms is provided to exhibitors participating in the event, and is provided to spectators watching the event, event-related partners, event-related companies, and seminars. and provide and operate dedicated pages for each meeting organizer and individual,
The dedicated page for spectators watching the event includes at least one of viewing applications, booth visit reservations, and questions and answers,
The dedicated page for event-related partners includes at least one of supply management, application reception, settlement management, information management, and inquiry and response,
A dedicated page for event-related companies includes at least one of company information registration and booth application,
A method of providing and operating a MICE service platform for events, wherein a dedicated page for seminar and conference organizers includes at least one of seminar registration requests and seminar reception. According to paragraph 1,
Establishment of an event plan to establish a plan to host an event based on event planning information including at least one of event content, event location, budget, personnel, publicity, and field operation searched and selected by the user through the user terminal. The steps in providing the service are:
Event planning information includes schedule, event location, theme, content, event venue partner contract management, consultation with related organizations, budget calculation and confirmation management, analysis and matching work according to on-site operation plan, booth management, production of operation tools, cost execution processing, etc. A method of providing and operating a MICE service platform for events, characterized by at least one of the following: preparing settlement reports and managing event promotions through websites, emails, news, and communities. delete According to paragraph 1,
The step of providing a follow-up management service that generates a result report based on event information collected during event operation input through the user terminal is:
The post-event management service provides and operates a MICE service platform for events, which includes generating and providing post-event reports to user terminals based on news coverage, reaction monitoring results, and event-related issues collected by the manager after the end of the event. How to. delete delete delete delete