KR102621193B1 - Online resale commerce reseller system - Google Patents

Abstract

The online resale commerce reseller system is launched. The online resale commerce reseller system is connected to the shopping mall system of an open market sold by multiple sellers, is equipped with a web server and database, and has a market linkage department, seller support department, order analysis department, thumbnail department, information conversion department, and inventory management department. Includes an e-commerce franchise service platform (server) that provides online franchise sales agency services; and a user terminal connected to the e-commerce franchise service platform through a wired or wireless communication network and equipped with a client, wherein the e-commerce franchise service platform sells products of open markets/social markets/complex malls/in-house malls online. Product sourcing/registration, product advertising/sales, product information, buyer order information, payment information, single person for each franchise seller/reseller with a shopping mall ID in charge of agency/resale services, small business owners, farmers, and small and medium-sized manufacturers. Stores delivery information, ensures delivery through a courier company, provides product management/order management/payment management/delivery management/customer management, and distributes sales commissions to sellers/resellers' agencies. Provides online resale commerce reseller services.
The client of the user terminal is a Market Interface Tool (MIT); Seller Support Tool (SST); Order Analysis Tool (OAT); Thumb Nail Tool (TNT), which provides mini promotional photos of products; Information Conversion Tool (ICT); and an inventory management tool (IMT). The online resale commerce reseller system supports single-entrepreneurs, small business owners, farmers, and manufacturers who lack IT capabilities and capital to enter the online market. The e-commerce franchise service platform is designed to support single-entrepreneurs and small business owners' products, farmers' crops, and manufacturers' products. We provide commerce reseller services to resell products online.

Embodiments according to the present invention may be implemented in the form of program instructions that can be executed through various computer means and recorded on a computer-readable recording medium. The computer-readable recording medium may include program instructions, data files, and data structures alone or in combination. Computer-readable recording media include storage, magnetic media such as hard disks, floppy disks, and magnetic tapes, optical media such as CD-ROMs and DVDs, and magnetic media such as floptical disks. - Hardware devices configured to store and execute program instructions may be included in optical media, and storage media including ROM, RAM, and flash memory. Examples of program instructions may include those produced by compilers, machine language code, as well as high-level language code that can be executed by a computer using an interpreter. The hardware device may be configured to operate as one or more software modules to perform the operations of the present invention.

Although the present invention has been described with reference to specific embodiments of the present invention, the present invention is not limited to the same configuration and operation as the specific embodiments to illustrate the technical idea as described above, and is not limited to the technical idea and scope of the present invention. It can be implemented with various modifications, and the scope of the present invention should be determined by the claims described later.

Description

Online resale commerce reseller system {Online resale commerce reseller system}

The present invention relates to an online resale commerce reseller system, and more specifically, to support entry into the online market by one-person entrepreneurs, small business owners, farmers, and manufacturers who lack IT capabilities and capital, a market integration tool (MIT), a seller support tool ( SST), order analysis tool (OAT), thumbnail tool (TNT), information conversion tool (ICT), and inventory management tool (IMT) are developed to provide an “e-commerce franchise service platform” in a web-based client/server method. The e-commerce franchise service platform provides product management/order management/payment management/delivery management/customer management tailored to the individual characteristics and requirements of B2B/B2C sellers, and provides products from solo entrepreneurs, small business owners, farmers, and manufacturers. It is about an online resale commerce reseller system that provides online resale reseller services by sellers/resellers at a profit through wholesale and retail without inventory in the form of advance purchase.

Internet shopping malls provide member management, store management, order management, payment management, delivery management, and sales performance management. They are classified by product category with the product name, model, photo, price, and manufacturer displayed in the online store, and are categorized by product category to be sold. A large number of shopping malls with stores (electronics, computers, clothing, furniture, daily necessities, food, miscellaneous goods, etc.) have opened and have grown into an Internet market by linking with traditional markets, supermarkets, marts, and department stores in the form of malls and malls. I'm doing it.

The e-commerce system consists of an online store system (Merchant System) where products are displayed, a payment system (Payment System), and a certification server of a certification authority (CA: Certificate Authority).

Figure 1 is a business model of an existing internet shopping mall system.

When a consumer connects to the shopping mall server 20 that provides an e-Commerce service or m-Commerce service through the Internet or a mobile communication network using a buyer terminal such as a computer 10 or a mobile communication terminal 22, the shopping mall server (20) After registering as a member and authenticating the user (①), checking product information and product catalog (②), sending the consumer's product order information (③), payment such as credit card payment/bank transfer payment/mobile phone payment, etc. Payment information is received using this method, an electronic certificate for the transaction is issued, and the payment is processed (④).

The authentication server of the certification authority issues electronic certificates between the buyer who requested to purchase the product and the seller's store based on encryption/decryption, or provides a transaction cancellation function.

The shopping mall server 20 receives the buyer's order information and payment information and, in the case of credit card payment, transmits the payment information to the payment gateway (PG) server 30 of the payment agency (⑤), and then sends the payment information to the PG of the payment agency. Payment confirmation information including an approval number is received from the server 30 (⑥).

The shopping mall server 20 receives the buyer's order information and payment information, and in the case of a bank transfer payment, requests the bank payment server 31 to confirm payment for the bank transfer information (⑦), and then sends the bank payment. The server 31 transmits the deposit confirmation information to the shopping mall server 20 (⑧).

After confirming the payment of the order information, the shopping mall server 20 transmits the order confirmation information to the web browser of the buyer's terminal (⑨).

The shopping mall server 20 provides store management, member management, order management, product price management, delivery management, payment management, settlement management, customer management, and sales performance management.

The product supplier who receives the product delivery request (⑩) from the Internet store requests delivery from a delivery company (courier company) (⑪) and delivers the product to the address of the buyer who placed the order (⑫).

As prior art 1 related to this, patent registration number 10-1291629 registers a “shopping mall management integrated solution that integrates and manages products provided by producers and sellers to internet shopping malls.”

An integrated shopping mall management solution that integrates and manages products provided by producers and sellers to various internet shopping malls.

The integrated solution 30, which provides multiple types of products at supply prices using a terminal connected to a network including wired and wireless communication networks on the server, registers the product information when product information is input by the producer 10. As, sharing the product information with the producer 10 and the seller 20 so that the product can be selected by the seller 20;

The integrated solution (30) stores the seller's (20) savings and a unique market ID and registers the seller's (20) savings and market ID in various Internet shopping malls;

When a registered product is selected by the seller 20, the integrated solution 30 automatically logs in the seller 20's market ID to the various Internet shopping malls 40, and automatically logs in the seller 20's market ID and In association, transmitting the product to the various Internet shopping malls (40) so that the market ID of the seller (20) and the product are associated with each other and registered in the various Internet shopping malls (40);

Among the many types of products selected and registered by sellers 20 in the various Internet shopping malls 40, the collection of order information for products selected and ordered by the buyer 60 in various Internet shopping malls 40 is managed in a batch and integrated at once. A step of transmitting to the solution 30, and the integrated solution 30 transmitting the order information of the product transmitted from the various Internet shopping malls 40 to the producer 10; and

The integrated solution 30 includes a step of ensuring that when the ordered product is delivered by the producer 10 to the buyer through a delivery company, the delivery company's invoice is transmitted to the Internet shopping mall.

As prior art 2 related to this, “Product management method in an internet shopping mall management system” is registered in Patent Registration No. 10-1322921.

The product management method of the internet shopping mall management system includes maintaining a database of inventory product information; Arranging the inventory confirmation window, shipping availability window, and shipping completion window on the display in a certain order; Checking whether the collected ordered product information is in stock for each product using stock product information; Displaying the collected order product information on the inventory check window along with inventory information that allows you to check whether the order product information is in stock; A step of receiving approval for conversion to a delivery window; In response to the approval of the switch to the available shipping window, moving the order product information whose stock has been confirmed from the inventory confirmation window to the available shipping window and displaying it; Step of receiving approval for conversion to the shipment completion window; And a step of moving and displaying order product information that can be shipped or that has been shipped in the shipment available window in response to approval for switching to the shipment completion window to the shipment completion window.

As prior art 3 related to this, “Method for sorting order product information in an Internet shopping mall management system” is registered in Patent Registration No. 10-1477662.

How to sort order product information:

It can be applied in an Internet shopping mall management system that collects information on ordered products ordered from an Internet shopping mall and outputs the ordered product information in a state that can be transmitted to the delivery destination. A method of sorting the ordered product information by sorting the ordered product information by delivery unit. In

A product management server or terminal that collects and stores a plurality of order product information specifies a sorting entity that can specify a delivery unit among the order product information;

determining, by the product management server or the terminal, a sorting standard in which strings assigned to each order product information have the same length corresponding to the sorting entity;

assigning the sorting criteria determined by the product management server or the terminal to the ordered product information; and

and the step of the product management server or the terminal sorting the order product information into delivery units based on the sorting criteria.

As prior art 4 related to this, “Direct sales agency and advertising system using online website” is disclosed in Patent Publication No. 10-2015-0116141.

Direct sales agency and advertising system using online sites

Establishing a site (10), which is a spatial means for transactions on the web, and a number of sales agents (101) registered on the site (10), and connecting users so that users (102) can perform commercial sales agents for the intermediary. In providing a product commerce system and sales agency system,

Agency request step (S310) in which a user 102 who has registered as a member (200) requests the sales agent 101 on the site 10 to sell a product;

A posting step (S320) in which the sales agent 101 posts the product requested by the user 102 on the site 10;

A promotion step (S330) in which the sales agent (101) promotes the product;

Inventory check step (S340) that the buyer 104 who comes to purchase or sell a product goes through;

a purchase planning step (S350) in which the sales agent 101 causes the buyer 104 to schedule a purchase;

Purchase confirmation step (S360) in which the buyer 104 confirms the purchase of the product through the sales agent 101;

A deposit step (S370) that causes the buyer 104 to send money to the presented account number;

A money distribution step (S380) in which the sales price of the product and the agency fee are distributed to the user 102 and the sales agent 101;

When the amount distribution step (S380) is successfully completed, the sale completion step (S380) of closing the sale of the product;

In the sale completion step (S390), the agent credit rating evaluation (391) of the sales agent (101) is selectively performed, and the agent credit rating evaluation (391) is provided to the user (102) and the buyer (104), respectively. Make it possible.

The direct sales agency and advertising system using this online site provides reliable transactions through brokerage media, makes management of the sales system easy, and can enhance spatial autonomy and reliability for users.

As prior art 5 related to this, Patent Registration No. 10-1984071 registers “an online agency sales method, a recording medium storing a program for implementing the same, and a computer program stored on the medium for implementing the same.”

The online agency sales method is an online agency sales method in the form of a program executed by an arithmetic processing means including a computer,

A product information upload step in which the calculation processing means receives product information of the product desired for sale in a preset format from the supplier terminal 10 connected to the supplier page 100 with a supplier account and uploads it to the inspector page 200. (S10);

An inspection step (S20) in which the calculation processing means receives the results of inspecting the product information contents of the product uploaded in the product information upload step (S10) from the administrator terminal 20 connected to the inspector page 200 with an administrator account (S20) );

A sourcing step (S30) in which the calculation processing means registers product information of a product that has been inspected in the inspection step (S20) on a sourcing page (300);

A shopping mall registration step (S40) in which, when a product desired to be sold is selected from the seller terminal 30 connected to the sourcing page 300 through the seller account, the calculation processing means registers it in the shopping mall page 400 of the seller account; and

When the product desired to be promoted is selected from the seller terminal 30 connected to the sourcing page 300 through the seller account, the calculation processing means is connected to a shopping mall, social commerce, social network service, blog, messenger, email, etc. linked to the seller account. It includes a shopping mall promotion step (S50) of posting promotional information tailored to a preset format including link information to check the corresponding product on the shopping mall page 400 of the seller account on one or more of the selected ones,

The calculation processing means is

When an inquiry is received from the buyer terminal 40 connected to the shopping mall page 400, the inquiry is provided to the supplier account and the seller account at the same time,

The supplier account is characterized as an account given to the party that supplies the product and is responsible for delivery and post-processing of the product.

The manager account is characterized as an account given to the person who manages the platform,

The seller account is characterized as an account given to a party who wants to sell a product by promoting the product.

The sourcing page 300 is characterized in that among the product information uploaded in the product information upload step (S10), product information that has been reprocessed so that only the information to be exposed to the seller is registered to be exposed,

The calculation processing means is

If the promotional information for a product promoted through a seller's account is shared by an acquaintance of the seller and the product is sold, a commission is paid not only to the seller but also to the acquaintance of the seller who shared the product.

As prior art6 related to this, “Overseas sales agency system through online advertising using social media” is disclosed in Patent Publication No. 10-2020-0097112.

The overseas sales agency system through online advertising using social media is

Purchase site in the second country through membership registration of corporate members (franchise, general) such as manufacturers, product intermediate distributors, SOHO distributors, and SOHO traders (importers) in the first country from those who wish to purchase in the second country. It relates to a system that creates a product web page and product design, translates the product description text into the local language, uploads the product to the purchase site, and acts as an intermediary between the social media advertisement creator in the second country and the manufacturer or product intermediary in the first country. We provide an overseas purchasing agency system that reduces barriers for corporate members (franchises, general) such as distributors, SOHO distributors, and SOHO traders (importers). Web pages and advertising videos translated into the local language of the second country are used in the second country's social media to initiate an online advertising brokerage system and method. The brokerage system provides advertising targets and advertising conditions from advertisers in the first country through an online advertising brokerage system in which advertisers requesting advertisements in the first country and creators producing advertising content in the second country each connect through wired and wireless networks. and mediating social media creators in second countries.

More specifically, sellers who wish to advertise in the first country by collecting and analyzing information including the expected exposure target, expected number of targets, advertising cost, and expected advertising performance of one or more social media creators in the second country. provided to. When the seller who wishes to advertise makes the final selection of the advertising content creator of the social media in the second country, the final advertising cost is paid by providing progress information and completed content of the created advertising content to the final seller. A database that cumulatively stores the advertiser's advertising conditions, the creator's application information, and the target achievement rate is collected, and an advertising content creator is recommended to the first country advertiser through a brokerage algorithm.

As prior art7 related to this, “E-commerce platform system for small and medium-sized merchants” is registered in patent registration number 10-2117604.

Figure 2a is a block diagram of the existing e-commerce platform system for small and medium-sized merchants.

The e-commerce platform system for small and medium-sized businesses includes a member management DB that registers and manages information about customers and sellers; Product management DB, which registers and manages information about the products the seller wants to sell; A chat server that exchanges conversations with the terminal registered by the customer and the terminal registered by the seller through chatting; an analysis server that analyzes conversation content received from the chat server; an execution server that carries out requests from customers or sellers according to the analysis of the analysis server; a response server that generates conversation content based on analysis by the analysis server or performance by the execution server and provides the content to the chat server; and a translation server that supports translation for conversations in the chat server,

In the e-commerce platform system for small and medium-sized merchants that supports e-commerce between customers and sellers,

The analysis server identifies the intention of the conversation using a natural language processing method that analyzes the received member's sign language into words, syllables, and morphemes. When determining the intention of the conversation, it uses the sign language content as well as the member's learning registered in the member management DB. Reflecting the data to determine the intention of the conversation, assigning priority to the words that make up the conversation according to the identified intention of the conversation so that action is taken by the executing server or the response server,

The execution server is

A search engine that searches for and provides information about products registered in the product management DB,

An order sales engine that processes product orders and sales,

A product registration engine that registers information about products in the product management DB,

A payment engine that pays for the cost of sold products,

Includes a delivery management engine that manages the delivery status of sold products,

When a seller registers another product in the same category after registering one product, the product registration engine first inputs the registered product number, applies for registration in the same category, provides basic information, modifies the content, and stores it in the product management DB. It is equipped with a CLOUD copy registration function that allows automatic registration in

The translation server extracts text from the image of the product promotion page for which the seller has requested translation, translates the extracted text into the requested language, and after translating the text of the product promotion page into a specific language, changes the text language of the product promotion page. It is equipped with a product promotion page editing function that replaces it with the translated language.

As shopping mall distribution platforms are rapidly changing to focus on online and mobile commerce, and the consumption trend from text to video content is spreading, 'live commerce', which sells and communicates products online in real time, is developing.

E-commerce using chatbots will be useful in B to C markets (AMAZON, LAZADA, EBAY) or SNS markets (e.g. LINE, FACEBOOK, Insta) where small and medium-sized businesses with insufficient sales channels sell products directly to consumers.

Figure 2b is a Naver shopping mall product search screen of open markets such as Interpark, Coupang, WeMakePrice, G Market, Auction, Smart Store, and Naver that provide commerce.

Open market is a shopping mall platform as a service and is a distribution powerhouse in the winner-takes-all commerce market, including Naver Shopping, Interpark, Coupang, WeMakePrice, Auction, 11th Street, G Market, Smart Store, and Cafe24. Products are displayed in stores with a shop-in-shop concept, and products are ordered/paid/sold after product search/price comparison/product review in the e-commerce market online. Delivery companies use conveyor belts in warehouses to collect/sort/deliver products.

For example, in an open market shopping mall, when searching for a specific product (disposable cup, tent, etc.) when searching for a product on Naver Shopping, the product name and tag image usually list more than a thousand seller's products, and buyers usually shop. When searching for a product, purchases are made from products within the top 100 to 200 exposure rankings, and since they are sold through ordering/payment/delivery of online products, it is necessary to expose them at the top of the search exposure ranking, as well as the exposure ranking, number of purchases, and cumulative sales volume. , the number of comments is a key factor in product sales. For example, Naver Shopping uses keywords (tags), product image price, exposure ranking, number of purchases, accumulated sales volume, and number of comments when searching for a specific product on a search engine. Consumption patterns are analyzed using the shopping mall's sales revenue data, and the best sellers are selected and exposed at the top of search rankings according to advertising requests.

* Market outlook and problems

The market's consumption trend is rapidly changing from offline stores to online stores, and online shopping transactions by product group exceeded KRW 100 trillion. However, it is very difficult for small business owners with insufficient IT capabilities, solo entrepreneurs with insufficient capital, selling crops from local farmers, or small and medium-sized manufacturers without their own distribution network to build and operate an online online mall alone. Therefore, a system is needed to establish a small business cooperative and link it to an online shopping mall. The scale of online shopping transactions is growing evenly in all areas regardless of product group.

Now, small business owners, solo entrepreneurs, local farmers, and small and medium-sized manufacturers are moving to online stores. Since online stores are lower in cost and more efficient than offline stores, the number of sellers seeking online distribution and sales channels is increasing, and new online sellers are emerging. is steadily increasing.

Recently, rapid growth opportunities for individuals, small business owners, and small and medium-sized enterprises are expanding through innovative service platform models in various online fields [(Overseas) Airbnb/Uber/Didi Chuxing/Grab, (Domestic) Viva Republica/ Elegant Brothers, etc.].

Additionally, as the use of mobile devices increases, there is a need for new business platforms that connect and expand mobile information and offline purchases, such as marketing, payment, and coupon provision. As the number of smartphone and tablet PC users increases, various information tailored to the customer's current location can be provided for online shopping through smartphones/tablet PCs, increasing the likelihood that it will lead to actual purchases.

The “shopping mall integrated management solution” of most existing technologies currently in service is a shopping mall linkage solution that simply links online B2B/B2C sellers (wholesalers and retailers) with multiple open markets (Naver Shopping, WeMakePrice, Auction, eBay, etc.). , In reality, there is a technical and time burden as the B2B/B2C seller, who is the selling party, must perform product management/order management/customer management directly.

However, it is not possible for solo entrepreneurs, small business owners, farmers, and small and medium-sized manufacturers without their own shopping malls and distribution networks who lack IT capabilities and capital to easily start/operate shopping malls in online open markets (Naver Shopping, WeMakePrice, Auction, eBay, etc.). There was no competitive online B2B/B2C seller (wholesale/retailer) service.

The existing shopping mall system provides online B2B seller services through an online franchise for the products of single entrepreneurs with low capital who do not have sufficient start-up costs, small business owners and farmers who lack IT skills, and small and medium-sized manufacturers who do not have their own shopping malls and distribution networks. Not provided.

In addition, with the 4th Industrial Revolution, there is a trend of incorporating next-generation S/W into existing shopping mall platforms in service worldwide, and blockchain is being added to existing shopping mall services to secure reliability and advance intelligence of service platforms for e-commerce franchises. Application of next-generation S/W platforms such as (Blockchain) and artificial intelligence (AI) is required.

Patent registration number 10-1291629 (registration date: July 25, 2013), “Shopping mall management integrated solution that integrates and manages products provided by producers and sellers to internet shopping malls”, Soul BM Co., Ltd., Cheol-gu Yoo Patent registration number 10-1322921 (registration date October 22, 2013), “Product management method in internet shopping mall management system”, Play Auto Co., Ltd. Patent registration number 10-1477662 (registration date: December 23, 2014), “Method for sorting order product information in an Internet shopping mall management system”, Play Auto Co., Ltd. Patent Publication No. 10-2015-0116141 (publication date October 15, 2015), “Direct sales agency and advertising system using online website”, Seonyong Jang Patent Registration No. 10-1984071 (registration date: May 24, 2019), “Online agency sales method, recording medium storing program to implement it, and computer program stored on the medium to implement it”, Good Page Co., Ltd. Patent Publication No. 10-2020-0097112 (publication date August 18, 2020), “Overseas sales agency system through online advertising using social media”, Seong-gyu Park Patent registration number 10-2117604 (registration date May 26, 2020), “E-commerce platform system for small and medium-sized businesses”, Guk-Hyeon Lee

The purpose of the present invention to solve the above problems is to support the entry into the online market of single entrepreneurs, small business owners, and manufacturers who lack IT capabilities and capital, using the Market Integration Tool (MIT), Seller Support Tool (SST), and Order Analysis Tool (OAT). ), Thumbnail Tool (TNT), Information Conversion Tool (ICT), and Inventory Management Tool (IMT) are developed to provide an “e-commerce franchise service platform” in a web-based client/server method. The e-commerce franchise service platform is We provide product management/order management/payment management/delivery management/customer management tailored to the individual characteristics and requirements of B2B sellers, and provide online franchise sales agency/resale seller services for products from solo entrepreneurs, small business owners, farmers, and manufacturers. An online resale commerce reseller system that provides an inventory-free/capital-free “e-commerce franchise service platform” for single entrepreneurs, small business owners, and small and medium-sized manufacturers who wish to distribute and sell products online by forming a small business cooperative. provides.

The e-commerce franchise service platform is a “franchise (sales agency) business model” in the form of an online sales agency, with open markets/social markets/comprehensive malls/in-house malls maintaining actual inventory management and wholesale and retail in the form of advance purchases without actual inventory. Provides two business models (BM), including the “reseller business model”, which resells products online by sellers/resellers by attaching a profit to the prices of products in open markets/social markets/complex malls/in-house malls without maintaining actual inventory. do.

In order to achieve the purpose of the present invention, the online resale commerce reseller system is connected to the shopping mall system of open market/social market/complex mall/own mall, and is equipped with a web server and database, market linkage department, seller support department, and order analysis. An e-commerce franchise service platform that includes a department, thumbnail department, information conversion department, and inventory management department and provides online resale services; And a user terminal connected to the e-commerce franchise service platform through a wired or wireless communication network and having a client,
The client of the user terminal is connected to the e-commerce franchise service platform through a wired or wireless communication network and includes a market interconnection tool (Marketing Interface Tool, MIT); Seller personalized-Supporting Tool (SST); Order Analysis Tool (OAT); Thumb Nail Tool (TNT), which provides mini promotional photos of products; Information Conversion Tool (ICT); and an inventory management tool (IMT),
The e-commerce franchise service platform is
web server; Through the above web server, products from related franchise sellers are registered on open markets, social markets, general malls, specialty malls, welfare malls, and company malls, as well as product videos or photos, product information, and detailed pages, and online order reception/seller support tools mentioned above. The market interlocking unit linked to the market interlocking tool (MIT), which processes a delivery processing request to a courier company according to a courier delivery request from (SST); Product registration information and detailed pages are provided to the market interconnection tool (MIT) through the thumbnail unit that provides product videos or photos and the information support unit linked to the information conversion tool (ICT), and the market interconnection tool (MIT) Collection of online orders through the market linkage unit linked to the inventory management department linked to sellers/resellers/vendors in the customer center, and the inventory management tool (IMT) linked to the inventory management tool (IMT) linked to the seller/reseller/vendor of the customer center to collect products from the distribution center of the shopping mall of the open market. Provides warehousing/delivery/inventory/return information, B2B/B2C seller information, product information registered in open market/social market/complex mall/in-house mall for each seller/reseller, types of registered sales products, operation by seller/reseller The seller support unit linked to the seller support tool (SST), which displays an online mall in progress, requests delivery through a delivery company, and displays products being delivered; To collect online orders/offline orders from online/offline sellers, order information from the Order Analysis Tool (OAT), which receives orders through a mobile messenger app (KakaoTalk), is stored and the order information is analyzed, and the Seller Support Tool (SST) is used to collect orders. ), the order analysis unit linked to the order analysis tool (OAT) provided to the seller support department linked to ); For product photos, the thumbnail converts one advertising/promotional mini-product image into multiple product images and provides a thumbnail image (TN_DB) containing multiple product images to the Seller Support Tool (SST) linked to the seller support department. wealth; For product registration in B2B/B2C sellers' open markets/social markets/complex malls/own online shopping malls, the product registration information including product name, product model, and price information is converted into a product registration Excel file (UL_Excel) as described above. The information conversion unit linked to the information conversion tool (ICT) provided to the seller support unit linked to the seller support tool (SST); It is connected to the inventory management tool (IMT), which is connected to the seller/reseller/vendor of the customer center, and provides arrival/delivery/return information of products in the distribution center of the shopping mall of the open market/social market/complex mall/in-house mall. the inventory management department; and seller information, thumbnail image, product registration information, product photo original database block (OP_DB, Original Photos DataBase), automatically generated thumbnail database block (TN_DB, ThumNails DataBase), B2B/B2C seller profile database block (SP_DB, Seller Profiles DataBase) ), seller information (seller/reseller), type of product being sold, online mall in operation, B2B/B2C seller-specific characteristic information including customer information/order information/payment information/delivery product information, product management/order management by seller Includes a database that stores /payment management/delivery management/customer management information,

The e-commerce franchise service platform provides product sourcing/registration and product advertising for individual entrepreneurs, small business owners, farmers, and manufacturers for each franchise seller in charge of the online resale service for products from open markets/social markets/complex malls/in-house malls. /Sales, stores buyer's product information, order information, payment information, and delivery information, provides product management/order management/payment management/delivery management/customer management, and pays sales commissions to agents according to the sales performance of resellers. It distributes and pays to resellers and provides online franchise resale services.

The online resale commerce reseller system according to the present invention includes a market integration tool (MIT), seller support tool (SST), and order analysis tool to support entry into the online market by single entrepreneurs, small business owners, farmers, and manufacturers who lack IT capabilities and capital. By developing (OAT), thumbnail tool (TNT), information conversion tool (ICT), and inventory management tool (IMT), we have developed an “e-commerce franchise service platform ecosystem” technology using a web-based client/server method, The effect of increasing sales by providing O2O distribution sales for single entrepreneurs, small business owners, farmers, and manufacturers by providing sales agency/resale online B2B/B2C seller services through an online franchise method for the products of small business owners and small and medium-sized manufacturers. There is.

The e-commerce franchise service platform is a “franchise (sales agency) business model” in the form of an online sales agency, which attaches a profit to the product price through wholesale and retail in the form of advance purchase, and operates open markets/social markets/complex malls/in-house malls without maintaining actual inventory. It provides two business models (BM), including the “reseller (resale) business model,” which resells products online by resellers. In the future, it is possible to build a blockchain-based profit distribution system and blockchain-based payment system in which profits are distributed in real time to franchise sellers (B2B/B2C sellers/resellers) and consumers.

The e-commerce franchise service platform systematically supports single-entrepreneurs, small business owners, farmers, small and medium-sized manufacturers, etc. in entering the 'online market' with a nationwide market in the form of a cooperative, enabling expansion of sales in the online open market. It is possible to overcome the difficulty of securing a commercial area, which is the core of offline stores, and increase sales regardless of commercial area.

We provide an inventory-free/capital-free “e-commerce franchise service platform” for solo entrepreneurs, small business owners, and small and medium-sized manufacturers who want to distribute and sell products online. In the future, it will be built on blockchain, so profits will be expanded to B2B/B2C sellers. Also, profit dividend systems and blockchain-based payment systems that are distributed to consumers in real time can be applied.

In particular, our company is in great need of advancing online in the offline distribution field, and has secured competitiveness in the offline manufacturing and distribution of thousands of types of disposable devices (offline annual sales of KRW 15 billion).

Accordingly, through technical cooperation with major partner VisualNet Co., Ltd., this e-commerce franchise service platform was established to enter the e-commerce market (annual online sales expected to be 20 billion won).

The e-commerce franchise service platform is a “franchise (sales agency) business model” in which products from open markets/social markets/complex malls/in-house malls are sold online by sellers, and wholesale/retail in the form of pre-purchase is used to reduce product prices. We provide two business models (BM), including a “reseller business model” that resells online by sellers/resellers at a profit.

As a social effect, the e-commerce franchise service platform can create numerous jobs (cultivating online solo entrepreneurs and small business owners). E-commerce can be started with relatively low start-up costs, and has the advantage of being easily accessible to numerous customers due to its online nature. Online stores appear to be greatly influenced by the IT capabilities of the representative, but are good at computers. Make online sales possible for small business owners who are unable to do so.

As an economic effect, the e-commerce franchise service platform has enabled solo entrepreneurs, small business owners, farmers, small and medium-sized manufacturers, etc. to expand new sales online, and has helped small business owners advance into the 'online' market with a nationwide market. Expansion becomes possible and the difficulty of securing commercial areas, which is the core of offline stores, can be overcome, increasing the possibility of increasing sales regardless of commercial area.

As a technical effect, the e-commerce franchise service platform supports the products of solo entrepreneurs, small business owners, farmers, and small and medium-sized manufacturers to enter the online market by franchise sellers.

Figure 1 is a business model of an existing internet shopping mall system.
Figure 2a is a block diagram of an existing e-commerce platform system for small and medium-sized merchants.
Figure 2b is a Naver shopping mall product search screen of open markets such as Interpark, WeMakePrice, GMarket, Auction, Smart Store, and Naver that provide commerce.
Figure 3 is a conceptual diagram of an e-commerce franchise service platform ecosystem for O2O distribution and sales for single entrepreneurs, small business owners, farmers, and manufacturers.
Figure 4 is a diagram showing the ecosystem configuration of an e-commerce franchise service platform for O2O distribution and sales for single entrepreneurs, small business owners, farmers, and manufacturers.
Figure 5 is a conceptual diagram of the e-commerce franchise service shopping mall platform of the present invention compared to the existing shopping mall integrated management solution and the store-based shopping mall integrated management solution.
Figure 6 is a structural diagram of an online franchise (sales agency) business model based on a service platform for O2O distribution sales for single entrepreneurs, small business owners, farmers, and manufacturers.
Figure 7 is a structural diagram of an online reseller (resale) business model based on a service platform for O2O distribution and sales for single entrepreneurs, small business owners, farmers, and manufacturers.
Figure 8a is a structural diagram of an e-commerce franchise service platform linkage according to the present invention.
Figure 8b is a diagram illustrating the configuration of a web-based client/server-based e-commerce franchise service platform according to the present invention.
Figure 8c is a diagram showing the configuration of VoIP voice calls, chatting, and chatbot services for sellers of the e-commerce franchise service platform.
Figure 9 is a flowchart of the online product registration process.
Figure 10 is an offline order collection procedure diagram.
Figure 11 is a procedure diagram for “online automatic inspection, status reporting” and “customer/seller/vendor response” procedure diagram.
Figure 12 is a configuration diagram of an e-commerce franchise service platform equipped with a thumbnail tool (TNT), a seller support tool (SST, linked with B2B sellers), and OP_DB, TN_DB, and SP_DB rules.
Figure 13 is a diagram showing the application technology classification (product management, order management, customer management, inventory management, settlement management, statistics management) of the e-commerce franchise service platform for online sales agency franchising.
Figure 14 is a diagram showing product management, order management, customer management/inventory management, settlement management, and statistical management of the e-commerce franchise service platform for online sales agency franchising.
Figure 15 is a web-based client/server-based e-commerce franchise service platform operation diagram.

Hereinafter, the configuration and operation of the preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. In the description of the present invention, if it is determined that a detailed description of a related known technology or configuration may unnecessarily obscure the gist of the present invention, the detailed description will be omitted. In addition, the attached drawing numbers are assigned the same drawing numbers in other drawings when indicating the same configuration.

The online resale commerce reseller system of the present invention uses a Market Interface Tool (MIT) and Seller Support Tool to support entry into the online market by single entrepreneurs, small business owners, farmers, and manufacturers who lack IT capabilities and capital. Tool, SST), Order Analysis Tool (OAT), Thumb Nail Tool (TNT), Information Conversion Tool (ICT), and Inventory Management Tool (IMT) were developed to provide web-based By developing the “e-commerce franchise service platform ecosystem” technology in a client/server method, we provide sales agency services in an online franchise method for products of single entrepreneurs, small business owners, farmers, and manufacturers in the form of inventory-free/capital-free products. Or, wholesale and retail in the form of pre-purchase, attach a profit margin to the product price, and resell products from open markets/social markets/complex malls/in-house malls to buyers without maintaining actual inventory. Online reseller service by B2B/B2C sellers. We provide O2O distribution and sales services for single entrepreneurs, small business owners, farmers, and manufacturers.

Figure 3 is a conceptual diagram of an e-commerce franchise service platform ecosystem for O2O distribution and sales for single entrepreneurs, small business owners, farmers, and manufacturers.

We support single-entrepreneurs, small business owners, farmers, and small and medium-sized manufacturers without their own distribution network who lack IT capabilities and capital to easily start/operate shopping malls in online open markets (Auction, Coupang, etc.) to become competitive online B2B/B2C sellers ( Provides an e-commerce franchise service platform to foster wholesalers and retailers.

The e-commerce franchise service platform of the present invention sources differentiated products and automatically registers/delivers/CS, and provides an e-commerce franchise service platform so that small business owners who run online malls can sell only products. .

An e-commerce franchise service platform that provides sales agency or resale services for B2B/B2C sellers of products sourced from offline small business owners and manufacturers through existing online mall single-person start-ups (planned), small business owners, farmers, and small and medium-sized manufacturers. developed.

The e-commerce franchise service platform sources and photographs competitive products, creates product images and detailed homepages, and then automatically registers them according to the characteristics of the open market online mall of each franchise seller (B2B/B2C seller). In addition to services, we also provide services such as order management/payment management/delivery management/customer management/inventory management.

The core user base includes (scheduled) solo entrepreneurs with low capital who do not have sufficient start-up costs, solo entrepreneurs whose representatives lack IT skills, small business owners, farmers, and small and medium-sized manufacturers who do not have their own distribution network.

Figure 4 is a diagram showing the ecosystem configuration of an e-commerce franchise service platform for O2O distribution and sales for single entrepreneurs, small business owners, farmers, and manufacturers.

⑴ Producers: Product manufacturers/distributors, small business owners, farmers, small and medium-sized manufacturers, small and medium-sized distributors, etc. who have competitive products but do not have an online sales network.

⑵ Seller: Seller who distributes/sells products to end consumers in an online mall, existing B2B/B2C seller (online wholesaler/retailer), online one-person start-up (planned), etc.

⑶ Supplier: Suppliers such as open markets that provide the seller's online mall interface, open markets (Auction/G Market/11th Street), social markets (Coupang/WeMakePrice/Timon), specialty malls, independent malls

⑷ Operator: The owner/company is responsible for creating and managing the e-commerce franchise service platform ecosystem, and is working on continuous technology development to enhance the platform.

We provide an inventory-free/capital-free “e-commerce franchise service platform” for solo entrepreneurs, small business owners, farmers, and small and medium-sized manufacturers who wish to distribute and sell products online.

The e-commerce franchise service platform is a 1) “franchise sales agency business model” that sells products from open markets, social markets, complex malls, and company malls online, and maintains actual inventory by attaching a profit margin to product prices through wholesale and retail in the form of pre-purchase. Two business models (BM) including 2) “reseller business model” that resells products from open markets/social markets/complex malls/in-house malls online by franchise sellers (B2B/B2C sellers) without to provide. after. Since it is built based on blockchain, it is possible to apply a profit dividend system where profits are distributed in real time to B2B/B2C sellers and consumers, and a blockchain-based payment system.

- The “shopping mall integrated management solution” of most existing technologies currently in service is a shopping mall linkage solution that simply links online B2B/B2C sellers (wholesalers and retailers) with multiple open markets (Auction, Coupang, etc.), providing realistic product management/ There is a technical and time burden on the B2B/B2C seller who has to perform order management/customer management directly.

o Originality

- Automatic product information generation function: The platform provides a function to automatically generate product thumbnails (mini promotional photos of the product) and product pages in batches.

- B2B/B2C seller customized support function: The e-commerce franchise service platform provides a function that automatically manages product management/order management/delivery management/customer management tailored to the individual characteristics and requirements of B2B/B2C sellers.

- Transparency/trust creation function: We plan to expand functions based on blockchain to ensure trust between the platform and B2B/B2C sellers.

o novelty

- The “e-commerce franchise service platform” provides online distribution/sales agency/resale services in a franchise format in addition to existing open market linkage functions.

- The “e-commerce franchise service platform ecosystem” based on O2O (offline-online) distribution and sales cooperation will emerge as a new form of economic activity that overcomes time and space constraints. The e-commerce franchise service platform can be a key means of rethinking the utility and transparency of the overall economy because it significantly reduces transaction costs by reducing the distribution stage and automatically manages all transaction details in the ecosystem.

- Rather than simple predictions, we plan to automatically analyze consumers' actual purchase data within the ecosystem to create marketing plans and provide big data and AI-based platform technology to support decision-making. Relevant data is automatically collected and provided in real time along with various analysis data so that platform developers or operators can efficiently operate the ecosystem.

Figure 5 is a conceptual diagram of the e-commerce franchise service shopping mall platform of the present invention compared to the existing shopping mall integrated management solution and the store-based shopping mall integrated management solution.

Most existing “shopping mall integrated management solutions” are shopping mall linkage solutions that simply link online B2B/B2C sellers (wholesalers and retailers) with multiple open markets (Auction, Coupang, etc.), allowing sellers to directly create product content and market the product. /Perform marketing directly and use the seller's solution ID to access the “shopping mall integrated management solution (Play Auto, Sabangnet, etc.)” to register products, and open markets (eBay, Coupang, Naver Shopping, 11th Street, TMON, etc.) You can directly join the marketplace of a shopping mall (WeMakePrice, Interpark) and use the multi-channel seller ID of each shopping mall to order/pay for and deliver products registered in the shopping mall integrated management solution (Play Auto, Sabangnet, etc.). The settlement is made by deducting the commission (10%) of the open market where the actual open market product order/payment is made.

The integrated shopping mall management solution is operated in a shop-in-shop format. Products are registered by accessing the “shopping mall integrated management solution (Seller Hub)” using the seller’s solution ID, and open markets (eBay, Coupang, Naver Shopping, 11st, TMON, WeMakePrice, Interpark) in the shopping mall marketplace using only 1 channel's solution shopping mall ID in the form of a shop in shop - no monthly subscription fee/product sales commission required/no need for seller's shopping mall ID - just enter the store and make the actual purchase. The commission (10%) of the open market where open market product orders/payments are made is deducted, and at the time of settlement, the seller's Seller Hub deducts the monthly sales commission (12%) for each seller and receives the sales commission. However, the store-type shopping mall integrated management solution has the advantage of making it easier for sellers to manage shopping malls in the open market, but the product and seller lack professional expertise, the exposure ranking of products and product images through the shopping mall is not at the top, and there are only a few It has the disadvantage of being displayed behind a thousand product lists and having limitations in online search exposure.

- Top exposure in shopping search rankings, number of consumer purchases/accumulated sales volume, cumulative number of comments, reviews

The e-commerce franchise service platform uses the shopping mall IDs of franchise sellers for each shopping mall in the open market (eBay, Coupang, Naver Shopping, 11th Street, TMON, WeMakePrice, Interpark) to create m x n channels (m is the number of franchise sellers, n is open). The commission (10%) of the open market where the actual open market product order/payment is made is deducted from the number of product exposures in the market's shopping mall, and at the time of settlement, the seller's Seller Hub deducts the open market's monthly commission (10%) A sales commission (12%) is paid. The service platform manages out-of-stock products when there are no products and does not manage actual inventory. For example, if 200 franchise sellers (B2B sellers) expose 11 products through 10 open market channels (2000 channel exposure effects), the exposure effect of 200 x 10 x 11 = 22,000 shopping searches will occur.

The e-commerce franchise service platform provides professional product sourcing, automated product content creation (size of product thumbnail image, logo, product description), intelligent product registration and ordering by product tag including product name/tag/advertising thumbnail image. Management, delivery management, and customer management are carried out.

The e-commerce franchise service platform is an “online franchise sales agency business” that sells open market products online; In addition, it provides two business models (BM), including “reseller business,” which resells stock products of one-person businesses, small business owners, and small and medium-sized businesses at a profit through wholesale and retail in the form of pre-purchase.

The e-commerce franchise service platform receives payment for each seller's product information, order information, and order information on the platform, stores payment information and delivery information, delivers delivery through a courier company, and sells each seller to the seller's agency. We provide an online franchise (sales agency) business model that distributes commissions and sells online.

The e-commerce franchise service platform is

The service platform only registers products, and provides a “reseller (resale) business model” in which resellers resell products online through wholesale and retail in the form of pre-purchase, with a sales commission (12%) for each product and a profit on the product price. Product information, order information, customer payments and deposits are received, and payment information and delivery information are stored. Regarding the supply price, “open market shopping mall product price + sales commission” is settled on the service platform, a sales commission (12%) is paid to resellers once a month, and the sales commission payment information of those sellers/resellers is stored.

Prior to developing an e-commerce franchise service platform, about 10 B2B/B2C sellers were recruited in the form of a franchise for service proof-of-concept (PoC) and online sales were promoted based on technical support from major partners. The potential was confirmed by achieving online sales of over 50 million won per month.

B2B/B2C sellers are not limited to online sales but can also sell offline, in which case sales information including offline order payment delivery is stored on the service platform.

Figure 6 is a structural diagram of an online franchise sales agency business model based on a service platform for O2O distribution sales for single entrepreneurs, small business owners, farmers, and manufacturers.

(1) Development of an online franchise sales agency business model based on a service platform

The e-commerce franchise service platform receives product order information, payment/deposit, stores payment information and delivery information, then delivers, and distributes commissions to sellers' agencies.

It is an online business that can be started without a store or with no inventory. With sales support from a service platform, it can be operated with just a phone or computer without a separate store or office.

It is an online mall that opens an online mall under the name and branch name of an e-commerce franchise service platform and sells only products provided by the platform. The platform handles tasks such as product photography and registration, and delivery through courier, and the online mall operator Responsible only for promotion and consultation.

The head office of the e-commerce franchise service platform directly stores and manages product information, order information, product payment/deposit information, delivery information, and sales commission payment information for each reseller in the DB, and franchise shopping sales of sellers/resellers are stored and managed directly in the database. Our company compiles the total and pays a sales commission (12%) to each seller once a month based on each seller's sales/sales performance.

Unlike general online malls, it is a sales agency site of the head office, so there is no obligation to register a business or report mail-order sales, and there is no need for funds.

Figure 7 is a structural diagram of an online reseller (resale) business model based on a service platform for O2O distribution and sales for single entrepreneurs, small business owners, farmers, and manufacturers.

(2) Development of an online reseller (resale) business model based on a service platform

The e-commerce franchise service platform (hereinafter referred to as service platform) only registers products, and resellers receive payments and deposits from customers who order products, and settle the supply price on the service platform.

You can open an online online mall under your own name and operate a non-store online online mall that sells products supplied by the platform and your own products.

Collection of sales proceeds is managed by the online mall operator by receiving direct deposits from consumers, and for products to be supplied to consumers on the e-commerce franchise service platform, the amount excluding the independent store margin is remitted to the service platform on a daily, 15-day, or monthly basis. do.

As a business that sells directly under your own name, you must register your business and report mail-order sales, but in the long term, the branding effect is better than a franchise business.

Tables 2 and 3 show performance indicator goals and measurement methods.

Figure 8a is a structural diagram of an e-commerce franchise service platform linkage.

Figure 8b is a configuration diagram of a web-based client/server-based e-commerce franchise service platform according to the present invention.

The online resale commerce reseller system of the present invention is

It is connected to the shopping mall system of open market/social market/complex mall/own mall sold by multiple sellers/resellers, and is equipped with a web server and database, market linkage department, seller support department, order analysis department, thumbnail department, and information An e-commerce franchise service platform that includes a conversion department and an inventory management department and provides online franchise sales agency/resale services through wholesale and retail related to products of single entrepreneurs, products of small business owners, crops of farmers, and products of small and medium-sized manufacturers. (server); and

It is connected to the e-commerce franchise service platform (server) through a wired or wireless communication network and includes a user terminal equipped with a client,
The client of the user terminal is connected to the e-commerce franchise service platform through a wired or wireless communication network and includes a market interconnection tool (Marketing Interface Tool, MIT); Seller personalized-Supporting Tool (SST); Order Analysis Tool (OAT); Thumb Nail Tool (TNT), which provides mini promotional photos of products; Information Conversion Tool (ICT); and an inventory management tool (IMT),
The e-commerce franchise service platform is
web server; Through the above web server, products from related franchise sellers are registered on open markets, social markets, general malls, specialty malls, welfare malls, and company malls, as well as product videos or photos, product information, and detailed pages, and online order reception/seller support tools mentioned above. The market interlocking unit linked to the market interlocking tool (MIT), which processes a delivery processing request to a courier company according to a courier delivery request from (SST); Product registration information and detailed pages are provided to the market interconnection tool (MIT) through the thumbnail unit that provides product videos or photos and the information support unit linked to the information conversion tool (ICT), and the market interconnection tool (MIT) Collection of online orders through the market linkage unit linked to the inventory management department linked to sellers/resellers/vendors in the customer center, and the inventory management tool (IMT) linked to the inventory management tool (IMT) linked to the seller/reseller/vendor of the customer center to collect products from the distribution center of the shopping mall of the open market. Provides warehousing/delivery/inventory/return information, B2B/B2C seller information, product information registered in open market/social market/complex mall/in-house mall for each seller/reseller, types of registered sales products, operation by seller/reseller The seller support unit linked to the seller support tool (SST), which displays an online mall in progress, requests delivery through a delivery company, and displays products being delivered; To collect online orders/offline orders from online/offline sellers, order information from the Order Analysis Tool (OAT), which receives orders through a mobile messenger app (KakaoTalk), is stored and the order information is analyzed, and the Seller Support Tool (SST) is used to collect orders. ), the order analysis unit linked to the order analysis tool (OAT) provided to the seller support department linked to ); For product photos, the thumbnail converts one advertising/promotional mini-product image into multiple product images and provides a thumbnail image (TN_DB) containing multiple product images to the Seller Support Tool (SST) linked to the seller support department. wealth; For product registration in B2B/B2C sellers' open markets/social markets/complex malls/own online shopping malls, the product registration information including product name, product model, and price information is converted into a product registration Excel file (UL_Excel) as described above. The information conversion unit linked to the information conversion tool (ICT) provided to the seller support unit linked to the seller support tool (SST); It is connected to the inventory management tool (IMT), which is connected to the seller/reseller/vendor of the customer center, and provides arrival/delivery/return information of products in the distribution center of the shopping mall of the open market/social market/complex mall/in-house mall. the inventory management department; and seller information, thumbnail image, product registration information, product photo original database block (OP_DB, Original Photos DataBase), automatically generated thumbnail database block (TN_DB, ThumNails DataBase), B2B/B2C seller profile database block (SP_DB, Seller Profiles DataBase) ), seller information (seller/reseller), type of product being sold, online mall in operation, B2B/B2C seller-specific characteristic information including customer information/order information/payment information/delivery product information, product management/order management by seller Includes a database that stores /payment management/delivery management/customer management information,

The e-commerce franchise service platform provides product sourcing for individual entrepreneurs, small business owners, farmers, and manufacturers by each franchise seller/reseller in charge of online sales agency/resale services for products from open markets/social markets/complex malls/in-house malls. /Registration, product advertisement, order/payment/delivery/sales, store product information, buyer's product order information, payment information, and delivery information, and store buyer's product information, order information, payment information, and delivery information, It is delivered through a courier company and provides product management/order management/payment management/delivery management/customer management. Sales commissions from sellers/resellers are distributed and paid to agencies according to the sales performance of the sellers. Provides online franchise sales agency/resale services.
The e-commerce franchise service platform uses the shopping mall IDs of franchise sellers (B2B/B2C sellers) who provide online sales agency services for products from open markets/social markets/complex malls/own malls. In connection with shopping malls of complex malls/independent malls, products of single entrepreneurs, products of small business owners, crops of farmers, and products of small and medium-sized manufacturers are sourcing/registration, product promotion/sales, payment of costs for products ordered by buyers, and courier delivery processing. It provides product management/order management/payment management/delivery management/customer management and manages i) online franchise (sales agency) business information based on a service platform or ii) online reseller (resale) business information based on a service platform.

The client is connected to the e-commerce franchise service platform (server) through the wired and wireless communication network (Wi-Fi, LTE 4G/5G) of the user terminal, and a market interworking tool (server) linked in the cleint/server method on the TCP/IP network. Marketing Interface Tool (MIT); Seller personalized-Supporting Tool (SST); Order Analysis Tool (OAT); Thumb Nail Tool (TNT), which provides mini promotional photos of products; Information Conversion Tool (ICT); and an inventory management tool (IMT).

The user terminal uses either a PC, smartphone, or tablet PC.

The e-commerce franchise service platform is

web server;

Through the above web server, one or more shopping malls among open market, social market, general mall, specialty mall, welfare mall, and company mall are linked through API to open market, social market, general mall, specialty mall, welfare mall, and company mall. A market interconnection tool (MIT) that registers franchise sellers/resellers' product videos, product photos, product information, and detailed websites, and processes delivery requests to courier companies based on online order reception/delivery requests from the Seller Support Tool (SST). ) Market linkage unit linked to );

Through the thumbnail department that provides product videos or product photos, and the information support department linked to the information conversion tool (ICT), product registration information and detailed homepages are provided as a market integration tool (MIT), and the seller/reseller/dealer at the customer center It is connected to the inventory management tool (IMT) and provides arrival/delivery/inventory/return information for products in the distribution center of the shopping mall of the relevant open market, B2B/B2C seller information, and open market/social market/return information for each seller/reseller. Seller collects online orders through the type of products registered in the complex mall/independent mall, the online mall operated by each seller/reseller, and the market linkage unit linked to the market linkage tool (MIT), and displays products being delivered by requesting delivery through a courier company. Seller support department linked to support tool (SST);

To collect online orders/offline orders from online/offline sellers, order information is stored in the Order Analysis Tool (OAT), which receives orders through a mobile messenger app (KakaoTalk), and the order information is analyzed and sent to the Seller Support Tool (SST). Order analysis department linked to the order analysis tool (OAT) provided by the linked seller support department;

For product photos, one advertising/promotional mini-product image is converted into multiple product images and a thumbnail image (TN_DB) containing multiple product images is provided to the seller support department linked to the seller support tool (SST) linked to the seller support department. Thumbnail part;

To register products in the open market/social market/complex mall/in-house mall of B2B/B2C sellers, the comprehensive product registration information including product name, product model, and price information is converted into a product registration Excel file (UL_Excel) as described above. The information conversion department linked to the information conversion tool (ICT) provided by the seller support department linked to the seller support tool (SST);

Inventory that is connected to the inventory management tool (IMT), which is connected to the seller/reseller/vendor of the customer center, and provides information on the arrival/delivery/return of products in the distribution center of the shopping mall of the open market/social market/complex mall/in-house mall. Management; and

Seller information, thumbnail image, product registration information, product photo original database block (OP_DB, Original Photos DataBase), automatically generated thumbnail database block (TN_DB, ThumNails DataBase), B2B/B2C seller profile database block (SP_DB, Seller Profiles DataBase) , Seller information (seller/reseller information), type of product sold, online mall in operation, B2B/B2C seller characteristic information including customer information/order information/payment information/product in transit information, product management by seller/reseller Includes a database that stores /order management/payment management/delivery management/customer management information.

The client of the user terminal is

Through a web server, one or more shopping malls such as open market, social market, general mall, specialty mall, welfare mall, and company mall are linked through API, and products are sold as open market, social market, comprehensive mall, specialty mall, welfare mall, and company mall. Registers products from franchise sellers/resellers related to videos, product photos, product information, and detail pages, and processes delivery requests to courier companies according to online product order reception/payment information/delivery requests from the Seller Support Tool (SST). A market interconnection tool (Marketing Interface Tool, MIT) connected to the market interconnection unit;

Through the thumbnail department that provides product videos or product photos, and the information support department linked to the information conversion tool (ICT), product registration information and detailed homepage are provided through the server as a market integration tool (MIT). Collects online orders through the market linkage department linked to the customer center, and connects to the inventory management tool (IMT) linked to the inventory management department linked to the seller/reseller/vendor of the customer center to stock/deliver products from the distribution center of the shopping mall of the open market. /Inventory/return information is provided, B2B/B2C seller information, information on products registered in open markets/social markets/complex malls/in-house malls for each seller/reseller, types of registered sales products, and online malls operated by each seller/reseller. , Request delivery through a courier company for products ordered by buyers of franchise sellers/resellers through the market integration department linked to the market integration tool (MIT), and seller support linked to the seller support department that displays products being delivered. Seller persolalized-Supporting Tool (SST);

Order information from the order analysis tool (OAT) that receives orders through a mobile messenger app (KakaoTalk) to collect online orders/offline orders from online/offline sellers of open markets/social markets/complex malls/in-house malls for each seller. It stores and analyzes order information and provides it to the seller support department linked to the Seller Support Tool (SST), and is an order analysis tool that analyzes product order information in shopping malls of open markets/social markets/complex malls/in-house malls by seller/reseller. (Order Analysis Tool, OAT);

Automatically generates mini product images for product promotion (automatically creates thousands of other product images from one product mini photo) and automatically creates thumbnail images of the product mini promotional photos and provides them through the Seller Support Tool (SST) linked to the Seller Support Department. Thumb Nail Tool (TNT);

To register products in B2B/B2C sellers' open markets/social markets/complex malls/own online shopping malls, the product registration information including product name, product model, and price information is converted into a product registration Excel file (UL_Excel). Information Conversion Tool (ICT) provided by the Seller Support Tool (SST) linked to the seller support department;

Inventory Management Tool (IMT) is connected to the seller/reseller/vendor of the customer center and provides information on arrival/delivery/return of products in the distribution center of the open market/social market/complex mall/in-house mall. ) includes.

Additionally, an automatic inspection tool that automatically checks the detailed website of registered products in open markets/social markets/complex malls/in-house malls, product inquiries, comment searches, if there are no photos of registered product information, inventory status, and Web/App product information. It further includes (AIT), and reports the Web/App product information inspection results from the automatic inspection tool (AIT) to the seller support tool (SST), and the seller support tool is used for open market/social market/complex through market linkage tools. If the result of an automatic mall/company mall inspection (photos of registered products are missing) or if the registered product is out of stock, a notification is made that it is out of stock.

The seller's order process is processed using a barcode attached to the product, and the barcode attached to the product and order information are stored and managed at the time of delivery.

The e-commerce franchise service platform stores and manages product information, order information, payment/deposit information, delivery information, and sales commission payment information for each seller in the database at the head office, and franchise shopping sales of sellers/resellers. is aggregated by our company and a sales commission is paid to each seller/reseller once a month based on the sales/sales performance of each seller.

The e-commerce franchise service platform system is designed to support the entry into the online market of products of single entrepreneurs, small business owners, farmers, and manufacturers who lack IT capabilities and capital. Franchise sellers (B2B/B2C sellers) who sell/reseller the manufacturer's products provide sales agency seller services or online resale services through an online franchise.

In the embodiment, the seller/reseller refers to a franchise seller (B2B/B2C seller) that provides an online franchise sales agency service or an online resale service for an off-market/social market/complex mall/in-house mall, respectively.

Figure 8c is a diagram showing the configuration of VoIP voice calls, chatting, and chatbot services for sellers of the e-commerce franchise service platform.

Additionally, the e-commerce franchise service platform is further equipped with a VoIP system or chat server, and provides warehousing/delivery/inventory management and sales management of B2B/B2C sellers of single-entrepreneurs, small business owners, farmers' crops, and manufacturers' products. Additionally, VoIP voice call/chat consultation is provided.

The e-commerce franchise service platform allows sellers to selectively consult with buyers of product sales services in open markets (Naver Shopping, Interpark, Coupang, WeMakePrice, 11th Street, G-Market, eBay, etc.) as needed. It may be equipped with one or more servers, such as a chat server or a VoIP server system.

The e-commerce franchise service platform further includes a VoIP server system that provides VoIP (Voice over IP) voice calls based on the H.323 protocol or SIP protocol for voice calls between buyer terminals and seller terminals,

When the VoIP server system uses the SIP (Session Initiation Protocol)-based VoIP protocol, the user terminal and the purchaser terminal are equipped with a VoIP UAC (User Agent Client) capable of web download, and the VoIP server system includes a registrar, proxy server, and redirect. Provide a server.

- VoIP voice calls between sellers and buyers

- Data mining of data warehouse (DW) equipped with customer DB and product DB in conjunction with CRM system, analysis of buyer's consumption patterns

- Analysis of consumption patterns of seller's products using big data analysis/data mining/machine learning (Baysian theorem) by customer/product category, statistical analysis of seller's sales information

Franchise sellers refer to the customer DB stored in the Data Warehouse (DW) of the CRM system provided on the service platform and analyze the customer DB through big data analysis of order/payment/sales data using data mining. Statistical analysis using OLAP (Online Analytical Processing) tool from data, segmenting the buyer's customers according to the number of purchases and purchase amount, classifying new customers/dormant customers/prime customers (10% off) and discounting the price at a certain rate provides. Quality customers are given a certain rate of discount depending on the number of purchases/amount of purchases made above a certain amount (standard value) and the purchase amount.

Figure 9 is a flowchart of the online product registration process.

The Seller Support Tool (SST) is a thumbnail section that provides product videos or product photos of franchise sellers, and an information support section linked to the Information Conversion Tool (ICT) that provides product registration information and detailed pages through a server through the Market Integration Tool (MIT). Provided by,

The Market Interface Tool (MIT) connects through API with one or more shopping malls such as open market, social market, comprehensive mall, specialty mall, and welfare mall through a web server, allowing products from existing online sellers and franchise sellers to be sold. After registering, the request for delivery to the orderer's address is processed through a courier company according to the delivery request from the online order reception/seller support tool (SST).

- Analysis of consumption patterns of products by franchise sellers/resellers using big data analysis/data mining/machine learning (Bayesian theorem) by customer/product category, statistical analysis of sales information by franchise sellers/resellers

Figure 10 is an offline order collection procedure diagram.

It is equipped with a mobile messenger app (KakaoTalk) that accepts online orders from existing online sellers and offline orders from many offline sellers.

When accepting offline orders, offline orders are received from multiple offline sellers through the Seller Support Tool (SST) through the Order Analysis Tool (OAT) using a mobile messenger app (KakaoTalk), stored in the database of the Seller Support Department, and managed inventory. Tool (MIT) Check inventory in the market.

The Market Interface Tool (MIT) connects with one or more shopping malls such as open markets, social markets, general malls, specialty malls, and welfare malls through a web server and API, enabling existing online sellers and franchise sellers/resellers. After registering the product of a B2B/B2C seller, the request for delivery to the orderer's address is processed through a courier company according to the online product order reception/payment information/courier request from the Seller Support Tool (SST).

Afterwards, the Seller Support Tool (SST) collects online orders through the market linkage unit linked to the market linkage tool (MIT), and the inventory management tool (IMT) linked to the inventory management department linked to the seller/reseller/dealer in the customer center. It is connected and provides information on arrival/delivery/inventory/return of products from the distribution center of the shopping mall of the open market, B2B/B2C seller information, and product information registered in the open market/social market/complex mall/in-house mall for each seller/reseller. , registered sales product types, online malls operated by each franchise seller, and online order collection through the market linkage unit linked to the market linkage tool (MIT) and display products being requested and delivered through delivery companies.

Inventory Management Tool (MIT) Checks inventory in the market,

In accordance with the delivery request from the Seller Support Tool (SST), the request for delivery to the orderer's address is processed by the relevant delivery company through the Market Integration Tool (MIT).

When accepting offline orders, offline orders are received through the Seller Support Tool (SST) through the Order Analysis Tool (OAT) using KakaoTalk from multiple offline sellers, and stored in the database of the Seller Support Department, and stored in the inventory management tool (MIT) in the relevant market. Check product inventory.

When accepting an online order, collect orders from franchise sellers (B2B/B2C sellers) active in open markets/social markets/complex malls/in-house malls through the Market Integration Tool (MIT) and order online using the Seller Support Tool (SST). It is received and stored in the seller support department's database, and the inventory management tool (MIT) is used to check the inventory of products in the market.

Customer/seller/seller response is handled through the mobile messenger app (KakaoTalk). Inquiries are received/responded to from many franchise sellers and existing online sellers through KakaoTalk. Inquiries are received/responded to through KakaoTalk from many offline sellers, and phone inquiries and orders are accepted. / During response, sellers and dealers at the customer center check the inventory (ECOUNT) of the inquired product through the inventory management tool (MIT) and process inquiries through the market integration tool (MIT).

Inventory Management Tool (MIT) Checks the inventory of products in the market,

The e-commerce franchise service platform largely consists of five functional blocks.

① TNT (ThumNail auto-generating Tool): Automatic product mini promotional photo thumbnail generation function block

· Automatically generate mini product images for product promotion (i.e. automatically create thousands of different mini product images from one photo)

② SST (Seller personalized-Supporting Tool): B2B/B2C seller information, information and types of products sold, online mall in operation, display of products being delivered, B2B/B2C seller customized support function block

· Automatically recognizes the characteristics of each B2B/B2C seller's online mall, automatically registers appropriate product information, and automatically collects order information, etc.

③ OP_DB (Original Photos DataBase): Product photo original database block

④ TN_DB (ThumNails DataBase): Automatically generated thumbnail database block

⑤ SP_DB (Seller Profiles DataBase): B2B/B2C seller profile database block

· Characteristic information for each B2B/B2C seller (seller information, type of product sold, online mall in operation, product being delivered, etc.)

- End-to-End operation procedure

① Currentization of ‘B2B/B2C seller information’ (→ SP_DB)

· Manage ‘seller information’ registered on our distribution platform among B2B/B2C sellers in the online market (e.g. name of product sold, online mall sold, etc.)

② ‘Product photo’ shooting (→ OP_DB)

· Take newly developed ‘product photos’ and save them in OP_DB

③ Create ‘thumbnail image’ (using TNT)

· Use TNT (thumbnail creation tool) to create a ‘thumbnail image’ based on the product’s advertising photo (stored in OP_DB)

④ Save ‘thumbnail image’ (→ TN_DB)

· Store ‘thumbnail images’ for product advertisements created in TN_DB (☞ Usually, about 1,000 thumbnail images are created from one product advertisement photo)

⑤ Analysis of ‘B2B/B2C seller information’ (→ SP_DB)

·In order to upload product advertisement thumbnail images, the ‘seller information’ registered with the company’s online distribution platform is analyzed, and product advertisement thumbnail images can provide 360-degree panoramic view photos.

⑥ Create a thumbnail ‘upload list’ (→ TN_DB)

· Based on the analysis of ‘seller information’, create an ‘upload list’ of thumbnails to be reflected in each seller’s online mall.

⑦ Upload ‘thumbnail image’ (using SST, online online mall for B2B/B2C sellers)

·Upload the ‘thumbnail image’ selected according to the ‘upload list’ to each seller’s online mall.

To build an e-commerce franchise service platform, the main S/W development language is developed in ‘Pition’, and interoperability functions with the open market are developed through the corresponding API. In addition, necessary additional tools are developed using the ‘Visual Basic’ language.

Figure 13 is a diagram showing the application technology classification (product management, order management, customer management, inventory management, settlement management, statistics management) of the e-commerce franchise service platform for online sales agency franchising.

Figure 14 is a diagram showing product management, order management, customer management/inventory management, settlement management, and statistical management of the e-commerce franchise service platform for online sales agency franchising.

① Product management

- Provides bulk product registration, product modification management, sales period extension, product out-of-stock management, and product out-of-stock recovery functions.

· Provides the most core product management functions such as batch registration and modification of products, extension of sales period, temporary out-of-stock, and out-of-stock recovery

- Systematic integrated product management

· Integrate and manage complex product registration procedures (synchronization of individual product status, bulk registration of all online mall products), which vary greatly by online mall, into one

- Manage existing products at once with the import function

· Importing products collects all products currently registered in online shopping malls or collects only some desired products and manages them in an integrated manner.

- All tasks can be done with one click

· With one task execution button, you can work on multiple products with different tasks in multiple online malls in batches, making work faster and easier.

- Provides easier and more accurate product synchronization function

· If you change the status of the product directly in the online mall, you can synchronize the product status, sales period, sales price, and sales quantity to EMP with the one-click product synchronization function.

② Order management

- Provides order collection management, invoice output management, invoice transmission management, order synchronization, and organization manager functions.

· Collect orders from all online mall channels being sold in batches and process them at once

- Provides an order management function that allows small business owners to handle all tasks alone

· Automatically collects orders from each online mall in batches to help you handle many tasks on your own

- Order synchronization with one click

· Easy matching through order synchronization function within the platform, such as different notation methods for each online mall and order status that changes in real time

- Non-printing courier invoice function

· Invoice printing becomes easier and more convenient with the courier service link function

· Print the invoice directly from the service platform or enter the invoice number in all collected orders to easily process shipments to each online mall.

- Provides systematic order CS management function

· Leave a note on all orders collected through the service platform

· When a new memo is registered, a notification message is sent to the person in charge of the order

· Previously registered notes can be searched according to whether they have been processed or not

- Provides organizing manager function required for batch work

· Product name organizer: Organize unnecessary phrases into product names required for delivery

· Supplier price and cost management manager: When collecting orders, input costs/supply prices that are not provided by the online mall in bulk and manage settlement

· Brand word manager: Supports bulk search by organizing brand names with different notation methods according to the sales policies of different online malls.

- White list/black list management

· In the e-commerce franchise service platform, excellent customers (white list) and non-excellent customers (black list) are separately classified and managed.

· Customer information in newly collected order information from the online mall can be confirmed and immediately added to the white list/black list, and automatic filtering is applied to the same customer information in separate orders.

- Process all orders with barcodes

· Order management is possible simply by preparing a barcode device.

· Efficiently manage all orders through barcode devices registered on the service platform

③ Customer management

- Provides functions for collecting customer inquiries, collecting product reviews, urgent messages, writing responses in batches, and sending responses in batches

· Collect customer inquiries from all online malls in operation, write responses and send them in batches

- Convenient because all online mall inquiries are handled in one place

· All new registration inquiries for each online mall can be managed comprehensively, and completed inquiries can be managed by classifying them by item.

- Batch collection of emergency messages and emergency notices possible

· All new inquiries, emergency notices, urgent messages, and important notices from each online mall being sold are collected and provided through the service platform.

- Capable of collecting user product reviews and processing responses

· Collects sold products and supports complete post-processing

- Provides bulk response processing function for inquiries

· Set the default greeting in the header/footer, and save frequently used answers as templates for quick processing

Figure 15 is a web-based client/server-based e-commerce franchise service platform operation diagram.

- E-commerce franchise service platform operation technology is Test the functions being developed by uploading them to the cloud (AWS, KT cloud, etc.)

- Commercial services are built and operated on a general cloud network in the form of a web server.

· In particular, it is built in a dual-active structure in both AWS (Amazone Web Service) and KT cloud.

· Provides both PC-based and mobile-based ways to access the e-commerce franchise service platform.

· Provides a linkage function with the Image Hosting Server of open markets (ebay, etc.) to provide thumbnail (promotional mini product image) image information

- In the ledger management and settlement management of transaction data, “Blockchain technology” is applied to secure reliability to prevent forgery and falsification by using the hash function.

· In particular, secure the security of transaction data by applying “Private Blockchain” in which only ecosystem participants can participate.

· To this end, build a private blockchain ecosystem based on the “Hyperledger-Fabric solution” provided by IBM

The e-commerce franchise service platform is based on IBM's "Hyperledger-Fabric solution" and secures the security of transaction data using a "Private Blockchain" in which only ecosystem participants can participate, and hash in ledger management and settlement management of transaction data. (hash) function is used to prevent forgery and falsification, and “Blockchain technology” is used to ensure reliability.

④ Inventory management

- Provides inventory code management, product warehousing/delivery management, warehousing/delivery status inquiry, inventory status inquiry, and inventory due diligence/contrast functions.

- Inventory code management function

· Manage warehouse by checking inventory quantity, carrying over carryover, and recording warehouse name

The e-commerce franchise service platform can be linked to a private blockchain system, and based on IBM's "Hyperledger-Fabric solution", it secures the security of transaction data using a "Private Blockchain" in which only ecosystem participants can participate, In ledger management and settlement management of data, “Blockchain technology” can be used to prevent forgery and falsification by using the hash function and to ensure reliability.

· You can enter inventory into the service platform and receive inventory through product barcode.

· You can register the shipment quantity of a product and move the inventory quantity between warehouses

- Receiving/delivery status inquiry function

· Check inventory details for each item

· Check inventory shipment details for each product

- Inventory status inquiry function

· Check inventory status and adjust current inventory

· Check inventory status by setting a period

- Inventory counting/matching function

· Inventory can be conducted based on product inventory information

· After completing the inventory survey, upload the data and compare it with the registered inventory quantity

⑤ Settlement management

- Provides purchase settlement management, purchase invoice management, sales settlement management, vendor deposit management, and delivery assessment management functions.

- Purchase settlement management function

· You can create a purchase slip to be settled to the purchaser and confirm the settlement details reflected in the purchase slip.

· Settlement details that are in an unconfirmed state can be modified

- Purchase invoice management function

· Can process receipt of tax invoice for purchase slip

-Sales settlement management function

· Upload the settlement history file downloaded from the online mall

· Compare the supply price on the order form and the settlement details of the online mall

- Customer deposit management function

· Check and manage the scheduled settlement amount of the online mall

- Delivery assessment management function

· Can be compared with settlement details downloaded from the delivery company

· The courier company settlement details that have been collated can be reflected and confirmed.

⑥ Statistics management

- Provides daily/monthly statistics, statistics by seller, statistics by product, statistics by customer, and claim statistics.

· Collects order data from online malls in operation and provides statistical data by day, week, month, seller, customer, and claim.

- Daily/monthly sales statistics

· After collecting order data from online malls in operation, statistical data is provided by dividing them into daily, weekly, and monthly periods.

- Sales statistics by vendor

· You can check which online mall has the highest sales and establish future sales plans based on the analyzed sales performance data.

- Sales statistics by product

· Check which product sold the most and which product sold the least based on the sales period and use it for future product planning.

- Sales statistics by customer

· Actively utilize this for customer marketing by checking who the customers who purchased the most products are, the number of purchases, amount, and even the relevant online mall.

- Claims statistics

· Among the products sold, review which products have the highest return and exchange rates and use them to establish future product sales strategies.

The online franchise sales agency Commerce Seller System develops the “e-commerce franchise service platform ecosystem” technology to support single-entrepreneurs, small business owners, farmers, and manufacturers who lack IT capabilities and capital to enter the online market. The effect of increasing sales by providing O2O distribution sales for single entrepreneurs, small business owners, farmers, and manufacturers by providing online B2B/B2C seller services through an online franchise method for the products of small business owners, farmers, and small and medium-sized manufacturers. There is.

The e-commerce franchise service platform is a “franchise sales agency business model” that sells products from open markets/social markets/complex malls/our own malls online, and the stocking of products from open markets/social markets/complex malls/our own malls. /Shipment/Inventory management is maintained, and resellers make wholesale and retail products in the form of advance purchases without maintaining actual inventory, and resell them online by sellers at a profit. Two business models (BM), including the “reseller (resale) business model.” It provides a profit distribution system and blockchain-based payment system that can be built based on blockchain in the future and distribute profits in real time to B2B/B2C sellers and consumers.

The e-commerce franchise service platform is based on IBM's "Hyperledger-Fabric solution" and secures the security of transaction data using a "Private Blockchain" in which only ecosystem participants can participate, and hash in ledger management and settlement management of transaction data. “Blockchain technology” is used to prevent forgery and forgery and ensure reliability by using the (hash) function.

The e-commerce franchise service platform, in the form of a cooperative, systematically supports individual entrepreneurs, small business owners, farmers, small and medium-sized manufacturers, etc. to advance into the 'online market' with a nationwide market, making it possible to expand sales in the online open market. It is possible to overcome the difficulty of securing a commercial area, which is the core of offline stores, and expand sales regardless of commercial area.

We provide an inventory-free/capital-free “e-commerce franchise service platform” for single entrepreneurs, small business owners, farmers, and small and medium-sized manufacturers who wish to distribute and sell products online. In the future, it will be built on blockchain, so profits will be increased by B2B sellers. Also, profit dividend systems and blockchain-based payment systems that are distributed to consumers in real time can be applied.

In particular, our company is in great need of advancing online in the offline distribution field, and has secured competitiveness in the offline manufacturing and distribution of thousands of types of disposable devices (offline annual sales of KRW 15 billion).

The e-commerce franchise service platform is a “franchise sales agency business model” in which open market/social market/complex mall/in-house mall products are sold online by sellers, and profits are added to product prices in a wholesale/retail method to sell to sellers. It provides two business models (BM), including the “reseller business model” that resells online through blockchain technology, and a profit distribution system that will be built based on blockchain in the future and distribute profits to B2B/B2C sellers and consumers in real time. Based payment system is applicable.

The e-commerce franchise service platform can be linked to a private blockchain system. For example, based on IBM's "Hyperledger-Fabric solution", the security of transaction data is secured using a "Private Blockchain" in which only ecosystem participants can participate. “Blockchain technology” can be used to secure reliability to prevent forgery and falsification by using the hash function when managing the distributed ledger and settlement of transaction data.

As a social effect, the e-commerce franchise service platform can create numerous jobs (for online solo entrepreneurs, farmers, and small business owners). E-commerce can be started with relatively low start-up costs, and has the advantage of being easily accessible to many customers due to its online nature. Online stores appear to be greatly influenced by the IT capabilities of the representative, but are good at computers. It makes online sales possible for small business owners who are unable to do so.

As an economic effect, the e-commerce franchise service platform has enabled solo entrepreneurs, small business owners, farmers' crops, and small and medium-sized manufacturers' products to expand new sales online, and has helped small business owners enter the 'online' market with a nationwide market. It becomes possible to increase sales to customers and overcome the difficulty of securing commercial areas, which is the core of offline stores, increasing the possibility of increasing sales regardless of commercial area.

As a technological effect, the e-commerce franchise service platform has helped single-entrepreneurs, small business owners, farmers, and small and medium-sized manufacturers advance their products online.

Embodiments according to the present invention are implemented in the form of program instructions that can be executed through various computer means and can be recorded on a computer-readable recording medium. The computer-readable recording medium may include program instructions, data files, and data structures alone or in combination. Computer-readable recording media include storage, magnetic media such as hard disks, floppy disks, and magnetic tapes, optical media such as CD-ROMs and DVDs, and magnetic media such as floptical disks. - Hardware devices configured to store and execute program instructions may be included in optical media, and storage media including ROM, RAM, and flash memory. Examples of program instructions may include those produced by a compiler, machine language code, as well as high-level language code that can be executed by a computer using an interpreter. The hardware device may be configured to operate as one or more software modules to perform the operations of the present invention.

The e-commerce franchise service platform is a “franchise sales agency business model” in which products from open markets/social markets/complex malls/in-house malls are sold online by sellers (B2B/B2C sellers) without maintaining actual inventory. Products from open markets/social markets/complex malls/in-house malls, solo entrepreneurs, small business owners, farmers, and small and medium-sized manufacturers are resold online by franchise resellers (B2B/B2C sellers) by attaching a profit to the product price through wholesale and retail in the form of advance purchase. It provides two business models (BM), including a “reseller business model”.

Although the present invention has been described with reference to specific embodiments of the present invention, the present invention is not limited to the same configuration and operation as the specific embodiments to illustrate the technical idea as described above, and is not limited to the technical idea and scope of the present invention. It can be implemented with various modifications, and the scope of the present invention should be determined by the claims described later.

100: e-commerce franchise service platform
200: B2B/B2C seller
300: User terminal

Claims (11)

It is connected to the shopping mall system of open market/social market/complex mall/in-house mall, is equipped with a web server and database, and includes a market linkage department, seller support department, order analysis department, thumbnail department, information conversion department, and inventory management department. , an e-commerce franchise service platform that provides online resale services; and
It is connected to the e-commerce franchise service platform through a wired or wireless communication network and includes a user terminal equipped with a client,
The client of the user terminal is connected to the e-commerce franchise service platform through a wired or wireless communication network and includes a market interconnection tool (Marketing Interface Tool, MIT); Seller personalized-Supporting Tool (SST); Order Analysis Tool (OAT); Thumb Nail Tool (TNT), which provides mini promotional photos of products; Information Conversion Tool (ICT); and an inventory management tool (IMT),
The e-commerce franchise service platform is
web server; Through the above web server, products from related franchise sellers are registered on open markets, social markets, general malls, specialty malls, welfare malls, and company malls, as well as product videos or photos, product information, and detailed pages, and online order reception/seller support tools mentioned above. The market interlocking unit linked to the market interlocking tool (MIT), which processes a delivery processing request to a courier company according to a courier delivery request from (SST); Product registration information and detailed pages are provided to the market interconnection tool (MIT) through the thumbnail unit that provides product videos or photos, and the information support unit linked to the information conversion tool (ICT). Online order collection through the linked market linkage unit, and the stocking of products at the distribution center of the shopping mall of the open market through the inventory management tool (IMT) linked to the inventory management department, which is linked to the seller/reseller/vendor of the customer center. /shipment/inventory/return information is provided, B2B/B2C seller information, information on products registered in open markets/social markets/complex malls/in-house malls for each seller/reseller, types of registered sales products, and operating status for each seller/reseller The seller support unit linked to the seller support tool (SST) that displays an online mall, requests delivery through a delivery company, and displays products being delivered; To collect online orders/offline orders from online/offline sellers, order information from the Order Analysis Tool (OAT), which receives orders through a mobile messenger app (KakaoTalk), is stored and the order information is analyzed, and the Seller Support Tool (SST) is used to collect orders. ), the order analysis unit linked to the order analysis tool (OAT) provided to the seller support department linked to ); For product photos, the thumbnail converts one advertising/promotional mini-product image into multiple product images and provides a thumbnail image (TN_DB) containing multiple product images to the Seller Support Tool (SST) linked to the seller support department. wealth; For product registration in B2B/B2C sellers' open markets/social markets/complex malls/own online shopping malls, the product registration information including product name, product model, and price information is converted into a product registration Excel file (UL_Excel) as described above. The information conversion unit linked to the information conversion tool (ICT) provided to the seller support unit linked to the seller support tool (SST); It is connected to the inventory management tool (IMT), which is connected to the seller/reseller/vendor of the customer center, and provides arrival/delivery/return information of products in the distribution center of the shopping mall of the open market/social market/complex mall/in-house mall. the inventory management department; and seller information, thumbnail image, product registration information, product photo original database block (OP_DB, Original Photos DataBase), automatically generated thumbnail database block (TN_DB, ThumNails DataBase), B2B/B2C seller profile database block (SP_DB, Seller Profiles DataBase) ), seller information (seller/reseller), type of product being sold, online mall in operation, B2B/B2C seller-specific characteristic information including customer information/order information/payment information/delivery product information, product management/order management by seller Includes a database that stores /payment management/delivery management/customer management information,
The e-commerce franchise service platform provides product sourcing/registration and product advertising for individual entrepreneurs, small business owners, farmers, and manufacturers for each franchise seller in charge of the online resale service for products from open markets/social markets/complex malls/in-house malls. /Sales, stores buyer's product information, order information, payment information, and delivery information, provides product management/order management/payment management/delivery management/customer management, and pays sales commissions to agents according to the sales performance of resellers. An online resale commerce reseller system that distributes payments to resellers and provides online franchise resale services. delete According to paragraph 1,
The e-commerce franchise service platform is
A reseller who only registers a product and resells it online at a profit on the price of the product through wholesale or retail stores the product information, order information, payment information of the purchaser of the ordered product, and delivery information, and reports the supply price to the e-commerce franchise service platform. An online resale commerce reseller system that calculates “open market shopping mall product price + sales commission” and pays sales commission to resellers once a month. delete According to paragraph 1,
The client is
Through the above web server, products from related franchise sellers/resellers are registered on open markets, social markets, comprehensive malls, specialty malls, welfare malls, and company malls, as well as product videos, product photos, product information, and detail pages, and online order reception/resellers are registered. The market interlocking tool (Marketing Interface Tool, MIT) connected to the market interlocking unit that processes a delivery processing request to a courier company according to the courier delivery request of the Seller Support Tool (SST);
Product registration information is provided to the market interconnection tool (MIT) through a server through the thumbnail unit that provides product videos or product photos, and the information support unit linked to the information conversion tool (ICT), and the market interconnection tool (MIT) ), collect online orders through the market interconnection unit, and connect to the inventory management tool (IMT), which is connected to the inventory management unit, which is connected to sellers/resellers/vendors in the customer center, and products from the distribution center of the shopping mall of the open market. It provides information on receipt/delivery/inventory/returns of customers, B2B/B2C seller information, information on products registered in open markets/social markets/complex malls/in-house malls for each seller/reseller, types of registered sales products, and information on each seller/reseller. The Seller Support Tool (SST) linked to the Seller Support Department, which displays online malls in operation, requests delivery through courier companies for products ordered and paid for by franchise sellers/resellers, and displays products being delivered. ;
Stores order information from the order analysis tool (OAT), which receives orders from online/offline sellers of open markets/social markets/complex malls/in-house malls for each seller through a mobile messenger app (KakaoTalk), and analyzes the order information. The order analysis tool (Order Analysis Tool) is provided to the seller support department linked to the seller support tool (SST), and analyzes product order information of shopping malls of open markets/social markets/complex malls/in-house malls by seller/reseller. OAT);
The Thumb Nail Tool (TNT), which automatically generates mini product images for product promotion and automatically generates thumbnail images of product mini promotional photos and provides them to the Seller Support Tool (SST) linked to the Seller Support Department;
To register products in B2B/B2C sellers' open markets/social markets/complex malls/own online shopping malls, the product registration information including product name, product model, and price information is converted into a product registration Excel file (UL_Excel). The Information Conversion Tool (ICT) provided by the Seller Support Tool (SST) linked to the Seller Support Department; and
The Inventory Management Tool (Inventory Management Tool) is connected to the seller/reseller/vendor of the customer center and provides information on arrival/delivery/return of products in the distribution center of the open market/social market/complex mall/in-house mall. IMT);
An online resale commerce reseller system that includes. According to paragraph 1,
The e-commerce franchise service platform processes barcodes attached to products to manage warehousing/delivery/returns of products in open markets/social markets/complex malls/in-house malls, as well as product information, order information, payment information, and delivery. An online resale commerce reseller system that stores information and sales commission payment information for each reseller in a DB. delete According to paragraph 1,
The e-commerce franchise service platform is an online resale commerce reseller system where the seller/reseller optionally further includes one or more servers of a chat server or VoIP server system for consultation with buyers of product sales services in the open market. According to clause 8,
The e-commerce franchise service platform is equipped with a VoIP server system that provides VoIP (Voice over IP) voice calls based on the H.323 protocol or SIP protocol for voice calls between buyer terminals and seller terminals,
When the VoIP server system uses the SIP (Session Initiation Protocol)-based VoIP protocol, the user terminal and the purchaser terminal are equipped with a VoIP UAC (User Agent Client) capable of web-based download and installation, and the VoIP server system is a registrar and proxy. An online resale commerce reseller system comprising a server and a redirect server. According to paragraph 1,
The e-commerce franchise service platform secures the security of transaction data by using a "Private Blockchain" in which only ecosystem participants can participate based on the "Hyperledger-Fabric solution" and manages the distributed ledger and settlement of transaction data. An online resale commerce reseller system that uses “blockchain technology” to prevent forgery and tampering using the hash function.
delete