KR102420173B1 - Method and apparatus for providing an e-commerce platform through 3d modeling based on gis - Google Patents

Abstract

According to various embodiments, a server for providing a trade platform for brokering e-commerce between a purchaser terminal and a seller terminal comprises: a member management part for obtaining the seller of the seller terminal and product information on a product to be sold by the seller, and registering the product based on the obtained product information; a trade platform providing part for generating product space information using the product information and space information obtained from a geographic information system (GIS) server, and providing the generated product space information to the purchaser terminal; a 3D model generating part for generating the 3D model of the product based on the product information; and a counseling managing part for mediating counseling between the purchaser terminal and the seller terminal. The trade platform providing part generates a product space map based on the product space information and can display the 3D model of the product of the seller on the generated product space map. The space information includes the terrain information of a plurality of regions and attribute information mapped to each of the regions, wherein the attribute information may include the kind of an industrial field corresponding to each of the plurality of regions, the number of business places for each industrial field, the size of sales for each industrial field and main products for sale for each industrial field. Therefore, a product promotion service and a sale service are provided to buyers at home and abroad.

Description

METHOD AND APPARATUS FOR PROVIDING AN E-COMMERCE PLATFORM THROUGH 3D MODELING BASED ON GIS}

The present invention relates to a method and apparatus for providing an e-commerce platform through 3D modeling based on GIS. Specifically, a 3D model for a registered product of a seller is generated, a buyer controls the generated 3D model, and the 3D model is It relates to a method and apparatus for providing an e-commerce platform that provides a product promotion service and a sales service, enabling purchase of a corresponding registered product.

With the development of electronic communication technology, a buyer who wants to purchase a product can access a plurality of e-commerce servers operating online through an information and communication network, that is, a shopping mall server, receive and check product information from, and directly order a product can be purchased by In addition, as the demand for products manufactured and sold abroad as well as the domestic market is increasing in line with the era of globalization, overseas PR platforms and overseas e-commerce platforms are also on the rise.

However, simply posting a 2D image of the product on the e-commerce platform may not be sufficient to promote the product. 2D is flat and static, but 3D is three-dimensional and dynamic compared to 2D, so it is more visual and intuitive in information delivery, so it has an advantage in terms of user understanding. Therefore, it is necessary to devise a plan to promote the sale of the product on the seller's side and increase the understanding of the product on the buyer's side to induce purchase.

In addition, there was no means for overseas buyers to intuitively check in which region the products they purchase were manufactured and delivered. Therefore, it is also necessary to be devised so that buyers can check these items through a geographic information system (GIS). Geographic information system (GIS) refers to hardware and software on a computer, geographic data, etc. designed to effectively collect, store, update, adjust, analyze, and express all types of geographically referable information. The geographic information system can support users by storing, extracting, managing, and analyzing integrated information by associating topographic information representing a spatial location with attribute information representing characteristics corresponding to the topographic information.

In addition, in order to sell products to buyers, it is necessary to receive inquiries from buyers and to respond promptly. However, when the nationalities of the buyer and seller are different, that is, it is difficult for overseas buyers to deliver their inquiries, and it is difficult for the seller to provide an immediate answer. Therefore, it is necessary to discuss a method for a real-time translation chat function.

It is an object of the present invention to solve the above problems, by modeling the registered product of the seller in 3D and providing a visualization service of the 3D model of the registered product based on GIS, product promotion service and sales to domestic and overseas buyers A method and apparatus are provided for providing an e-commerce platform that provides a service.

Another object of the present invention to solve the above problems is to provide a method and apparatus for providing a real-time translation chat service so that a buyer and a seller (eg, overseas buyer) can communicate in real time.

In various embodiments, the transaction platform providing server that mediates electronic commerce between the buyer terminal and the seller terminal obtains product information about the seller of the seller terminal and the product the seller wants to sell, and based on the obtained product information a member management unit for registering the product; a transaction platform providing unit for generating product spatial information using the product information and spatial information obtained from a geographic information system (GIS) server, and providing the generated product spatial information to the purchaser terminal; a 3D model generator for generating a 3D model of the product based on the product information; and a consultation management unit that mediates consultation between the buyer terminal and the seller terminal. The trading platform providing unit generates a product space map based on the product space information, and displays the 3D model of the product of the seller on the generated product space map, and the spatial information is located in a plurality of regions. including geographic information about the land and attribute information mapped to each of the regions, wherein the attribute information includes the type of industry corresponding to each of the plurality of regions, the number of businesses per industry field, the sales scale for each industry field, and each industry field May include main selling products.

In various embodiments, the trading platform providing unit acquires the purchaser's product search information from the purchaser terminal, and corresponds to the business address of a seller who sells a product matching the obtained product search information on the product space map location icon can be displayed.

In various embodiments, the member management unit determines the credit rating of the seller based on the number of applied patents, the number of registered patents, sales, and the number of pre-secured customers of the seller, and the seller's credit rating based on the determined credit rating of the seller A seller grade may be determined, and the type and number of products that can be generated as a 3D model among products sold by the seller may be limited according to the determined seller grade.

In various embodiments, the trading platform providing unit may display the location icon and a 3D model of the seller's product on the product space map when the seller's seller rating is higher than a preset rating.

In various embodiments, the trading platform providing unit may control the 3D model when the purchaser's input of clicking the location icon or the 3D model displayed on the product space map is obtained through the purchaser terminal provides a control interface, wherein the 3D control interface includes a control tool interface that provides control options for the 3D model, the control tool interface includes: rotating a 3D model, disassembling a 3D model, seeing a 3D model, changing a 3D model color; The control option may be provided for at least one of the 3D model making process.

In various embodiments, the consultation management unit determines the real-time degree of interest of the buyer for the product, and based on the determined real-time degree of interest, provides a consultation interface that provides a real-time chat function between the buyer terminal and the seller terminal, , The real-time interest level may increase as the time for the purchaser to control the 3D model through the 3D control interface increases.

상기 수학식에서, RT는 실시간 관심도, m은 상기 제1 시간 동안 상기 구매자가 본 상기 상품에 대한 이미지의 개수, n은 상기 제1 시간 동안 상기 구매자의 상기 상품에 대한 동영상 재생 시간(분), v는 상기 제1 시간 동안 상기 구매자의 상기 3D 모델을 회전시킨 시간(분), w는 상기 제1 시간 동안 상기 3D 모델의 분해도를 표시한 시간(분), m₁은 상기 이미지의 개수에 대한 가중치, n₁은 상기 동영상 재생 시간에 대한 가중치, v₁는 상기 회전시킨 시간에 대한 가중치, w₁는 상기 분해도를 표시한 시간에 대한 가중치, k는 상기 제1 시간 동안 상기 구매자가 상기 상품과 구별되는 제2 상품을 살펴본 시간(분)을 의미할 수 있다.In various embodiments, the consultation management unit, for the first preset time, the number of images for the product viewed by the purchaser, a video playback time of the purchaser for the product, and 3D visualization of the purchaser for the product Determine the real-time level of interest based on the figure, and determine the real-time level of interest through the following equation,

In the above equation, RT is the real-time interest, m is the number of images for the product viewed by the buyer during the first time, n is the video playback time (minutes) of the buyer for the product during the first time, v is the time (minutes) for rotating the 3D model of the buyer during the first time, w is the time (minutes) for displaying the exploded view of the 3D model for the first time, m ₁ is the weight for the number of images , n ₁ is the weight for the video playback time, v ₁ is the weight for the rotated time, w ₁ is the weight for the time displaying the exploded view, k is the first time the buyer distinguishes from the product It may mean the time (minutes) of looking at the second product.

상기 수학식에서, P는 상품 구매 관심도이고, r은 3D 모델을 회전시킨 시간(분), d는 3D 모델의 분해도를 표시한 시간(분), s는 상품의 공정 과정을 표시한 시간(분), t는 3D 모델을 제어한 총 시간(분)일 수 있고, x는 상기 회전시킨 시간에 대한 가중치, y는 상기 분해도를 표시한 시간에 대한 가중치, z는 상기 공정 과정을 표시한 시간에 대한 가중치, h는 상기 상품을 살펴본 제2 구매자들의 수일 수 있다.In various embodiments, the transaction platform providing server further comprises a region of interest determining unit for determining a region with a high degree of interest of second buyers including the buyer from among the plurality of regions, wherein the region determining unit with excellent interest, Based on the degree of control of the second buyers with respect to the 3D model displayed through the 3D control interface, the degree of interest in purchasing the product of the second buyers is determined, and the degree of interest in purchasing the product through the following equation decide,

In the above formula, P is the interest in purchasing the product, r is the time (minutes) for rotating the 3D model, d is the time (minutes) for displaying the exploded view of the 3D model, s is the time (minutes) for displaying the process of the product , t may be the total time (minutes) for controlling the 3D model, x is the weight for the rotation time, y is the weight for the time displaying the exploded view, z is the time for displaying the process process The weight, h, may be the number of second buyers who looked at the product.

상기 수학식에서, A는 지역 구매 관심도이고, P_i는 특정 지역에 속한 상품에 대한 상기 상품 구매 관심도, k는 특정 지역에 속한 상품의 수일 수 있다.In various embodiments, the interest superior region determination unit, based on the product purchase interest, determines the regional purchase interest by region, and determines the regional purchase interest through the following equation,

In the above equation, A may be a local purchase interest, P _i may be a product purchase interest in a product belonging to a specific region, and k may be the number of products belonging to a specific region.

In various embodiments, the high-interest region determining unit determines regions in which the determined regional purchasing interest is greater than or equal to a preset threshold as excellent-interest regions, and displays the determined excellent-interest region on the product space map, the search information and A 3D model of a product belonging to the excellent interest area is displayed on the product space map among products corresponding to the buyer characteristics of the buyer, and the buyer characteristics are the nationality of the buyer, the field of business the buyer is engaged in, and the buyer's wish. It may include a price range, a product of interest of the buyer, and a technical field of interest of the buyer.

According to various embodiments disclosed in this document, in terms of the seller, the seller may promote the product through the 3D model of the product to be sold, and may promote the sale of the product.

In addition, according to various embodiments, from the buyer's perspective, the buyer can more easily understand the product because the buyer can view a multi-angle view of the 3D model of the product to be purchased, the manufacturing process of the product, and an exploded view of the product in 3D.

In addition, according to various embodiments, it is possible to provide convenience of communication to buyers and sellers by providing a real-time translation chat service.

In addition, various effects directly or indirectly identified through this document may be provided.

1 is a diagram illustrating an e-commerce platform providing system according to an embodiment.
2 is a diagram illustrating components of a transaction platform providing server.
3 is a view showing one of the execution screens of the 3D visualization service provided by the transaction platform providing server through the purchaser terminal.
4 is a diagram illustrating a 3D visualization service provided by a transaction platform providing server.
5 is a diagram illustrating a remote consultation service provided by a transaction platform providing server.
6 is a diagram illustrating an excellent area of interest on a product space map according to an exemplary embodiment.
7 is a diagram illustrating a hardware configuration of the transaction platform providing server according to FIG. 1 .

Since the present invention can have various changes and can have various embodiments, specific embodiments are illustrated in the drawings and described in detail in the detailed description. However, this is not intended to limit the present invention to specific embodiments, and should be understood to include all modifications, equivalents and substitutes included in the spirit and scope of the present invention. In describing each figure, like reference numerals have been used for like elements.

Terms such as first, second, A, and B may be used to describe various elements, but the elements should not be limited by the terms. The above terms are used only for the purpose of distinguishing one component from another. For example, without departing from the scope of the present invention, a first component may be referred to as a second component, and similarly, a second component may also be referred to as a first component. and/or includes a combination of a plurality of related listed items or any of a plurality of related listed items.

When a component is referred to as being “connected” or “connected” to another component, it may be directly connected or connected to the other component, but it is understood that other components may exist in between. it should be On the other hand, when it is said that a certain element is "directly connected" or "directly connected" to another element, it should be understood that the other element does not exist in the middle.

The terms used in the present application are only used to describe specific embodiments, and are not intended to limit the present invention. The singular expression includes the plural expression unless the context clearly dictates otherwise. In the present application, terms such as “comprise” or “have” are intended to designate that a feature, number, step, operation, component, part, or combination thereof described in the specification exists, but one or more other features It is to be understood that this does not preclude the possibility of the presence or addition of numbers, steps, operations, components, parts, or combinations thereof.

Unless defined otherwise, all terms used herein, including technical or scientific terms, have the same meaning as commonly understood by one of ordinary skill in the art to which this invention belongs. Terms such as those defined in a commonly used dictionary should be interpreted as having a meaning consistent with the meaning in the context of the related art, and should not be interpreted in an ideal or excessively formal meaning unless explicitly defined in the present application. does not

Hereinafter, preferred embodiments according to the present invention will be described in detail with reference to the accompanying drawings.

1 is a diagram illustrating an e-commerce platform providing system 10 according to an embodiment.

Referring to FIG. 1 , the e-commerce platform providing system 10 may include a transaction platform providing server 100 , a seller terminal 200 , a buyer terminal 300 , and a GIS server 400 .

The seller terminal 200 is a terminal of a seller who wants to sell a product, and can access the transaction platform providing server 100 through an information and communication network, register product information and seller information, and register a product to be sold . The seller information may include a business field in which the seller operates, a list of products sold by the seller, and a business address of the seller. Here, the type of product is not limited, and may be a concept including both finished products and/or parts.

The buyer terminal 300 is a terminal of a buyer who wants to purchase a product, and can access the transaction platform providing server 100 through an information and communication network, and the buyer is a 3D visualization service based on GIS provided by the transaction platform providing server 100 . You can check product information through

The GIS server 400 may store spatial information on a plurality of regions into a database. For example, the GIS server 400 may store geographic information on a plurality of areas and spatial information including attribute information mapped to a specific area of the geographic information. For example, the attribute information may include a type of an industrial field corresponding to each of the plurality of regions, the number of business establishments for each industry field, a sales scale for each industry field, major sales products for each industry field, and the like.

The GIS server 400 is a geographical information system (GIS) control center that is built and operated in advance by the government or public institutions, etc. and is a server that allows access from the outside, or a geographic information system operated by various private institutions or companies. It may be an operating server of the , or its database.

The transaction platform providing server 100 may receive a request for seller registration from the seller terminal 200 of a seller who wants to sell a product, and may register the seller as a seller in response to the request. In other words, the transaction platform providing server 100 obtains the seller information of the seller and the product information of the product the seller wants to sell from the seller terminal 200, and based on the obtained seller information and the product information, the seller and the You can register the product.

The transaction platform providing server 100 may generate an image of the product, a video, and a 3D model of the product based on the product information obtained from the seller terminal 200 . deal

The transaction platform providing server 100 may receive spatial information from the GIS server 400 and may generate product spatial information by combining the received spatial information with business information and product information of sellers disposed in each region. The transaction platform providing server 100 may generate a product space map based on the generated product space information. The product space map may include a business location of a seller who sells a product, the product information, and the like. The transaction platform providing server 100 may store product space information in an internal storage or a separate distributed database, and update the stored product space information using spatial information received from the GIS server 400 in real time.

The transaction platform providing server 100 may provide a 3D visualization service. The transaction platform providing server 100 may obtain the purchaser's search information from the purchaser terminal 300, and in response to obtaining the search information, by providing a 3D model and product space map of the product corresponding to the search information , can provide 3D visualization services. The transaction platform providing server 100 may provide a price of a product, an image of the product, text about the product, a video about the product, a 3D model of the product, and the like to the purchaser terminal 300 . The transaction platform providing server 100 may induce a prospective buyer to seek overseas promotion and expansion of export channels by providing a 3D visualization service corresponding to the seller's registered product.

The transaction platform providing server 100 may provide a remote consultation service in the languages of the various nationalities in order to provide the seller's products to the buyers of various nationalities. Details of this may be described with reference to FIG. 5 below.

The seller terminal 200 and the buyer terminal 300 are communicable desktop computers, laptop computers, notebooks, smart phones, tablet PCs (tablet PCs), mobile phones ( mobile phone, smart watch, smart glass, e-book reader, PMP (portable multimedia player), portable game console, navigation device, digital camera, DMB (digital multimedia) broadcasting) player, digital audio recorder, digital audio player, digital video recorder, digital video player, and PDA (Personal Digital Assistant), etc. have.

2 is a diagram illustrating the components of the transaction platform providing server 100 .

Referring to FIG. 2 , the trading platform providing server 100 includes a member management unit 101 , a 3D model generation unit 102 , a trading platform providing unit 103 , a consultation management unit 104 , and an excellent interest area determination unit 105 . , and may include a regional preference determining unit 106 for each country.

The member management unit 101 may receive a seller registration request and a product registration request from the seller terminal 200 , and register the seller of the seller terminal 200 in response to the received request, and store the goods sold by the seller. can register. The member management unit 101 may determine the 'seller credit rating' of the registered seller, and may determine the seller's grade based on the determined seller credit rating. The member management unit 101 may determine the credit rating of the seller based on the number of applied patents, the number of registered patents, sales, and the number of previously secured customers of each registered seller. The member management unit 101 may limit the type and number of products to which the 3D visualization service can be applied according to the seller's grade.

The 3D model generation unit 102 may obtain a seller's product and/or product information, and generate a 3D model of the product based on the obtained product and/or product information. The 3D model generator 102 may generate or obtain a 3D model through at least one 3D engine. The at least one 3D engine may include a web-based 3D engine. The 3D model has geometric properties (x, y, z), display properties (size, depth, location, direction), light source properties (light source location, type intensity, etc.), and other properties (color, surface reflection coefficient, transparency, gloss). and the like) may be included.

When a resource for generating and providing a 3D object is required according to an input, the 3D model generator 102 may acquire the necessary resource by using a graphic library. For example, the 3D model generating unit 102 may obtain a 3D model necessary for generating a 3D object from an external or internal storage unit, or acquire other necessary resources. The 3D model generating unit 102 may call and execute a predetermined script file required to generate the 3D model.

The 3D model generation unit 102 may generate a 3D model of the product as well as a manufacturing process of the product in 3D and generate a 3D exploded view of the product. The 3D exploded view may include 3D modeled 3D objects for each part of the product.

The transaction platform providing unit 103 may provide a product space map, and display a location icon corresponding to a business address of a seller selling the product and/or a 3D model of the product on the product space map. The transaction platform providing unit 103 may provide a 3D control interface capable of controlling a 3D object of a product in response to a buyer's input selecting a location icon and/or a 3D model displayed on the product space map. A detailed description thereof may be described in detail below with reference to FIGS. 3 to 6 .

The consultation management unit 104 may mediate real-time remote consultation between the seller terminal 200 and the purchaser terminal 300 on a scheduled day and date between the seller and the buyer. Alternatively, the consultation management unit 104 may mediate real-time remote consultation between the seller terminal 200 and the purchaser terminal 300 according to the input of the buyer who wants to purchase the product. Real-time teleconsultation may include real-time translation chat.

The excellent interest area determination unit 105 may determine a region with a high degree of interest from buyers from among the regions displayed on the product space map. The excellent interest region determiner 105 may determine regions having a high degree of interest as regions of excellent interest. Just as the search portal site provides products that buyers can preferentially look through according to product search rankings, the transaction platform providing server 100 displays the areas of interest determined on the product space map, so that buyers will preferentially look at regions and products can provide

The country-specific preferred region determination unit 106 determines a country-specific preferred region among regions in the product space map in order to provide the seller with ease of marketing, and prefers the sellers' regions to sellers of the determined country-specific preferred region. You can provide information on your country's preference for the country you are using. For example, the country preference information may include types of products purchased in the country, the number of products for each type of products purchased, sales revenue obtained through the country, and the like.

3 is a view showing one of the execution screens of the 3D visualization service provided by the transaction platform providing server 100 through the purchaser terminal.

Referring to screen 301 of FIG. 3 , the purchaser terminal 300 displays an execution screen of an application (eg, a transaction brokerage application) provided by the transaction platform providing server 100 through an area of the display of the purchaser terminal 300 . can do. At the lower part of the execution screen, options that the buyer can mainly use, such as 'Home', 'Search', 'Favorites', and 'My Information', may be provided. The purchaser terminal 300 may display a home screen as a first screen in response to the execution of the application. The home screen may display a best product or a product being promoted.

When the transaction platform providing unit 103 obtains the purchaser's search information from the purchaser terminal 300, it may provide products corresponding to the search information and/or a product space map indicating the location of a business location of a seller selling the products. can The search information may include a product, a technology, an industrial field, and the like. The transaction platform providing unit 103 may provide a product corresponding to the purchaser characteristic based on the purchaser characteristic obtained from the purchaser terminal 300 . The characteristics of the buyer may include the nationality of the buyer, the field of the business in which the buyer operates, the desired price of the buyer, the product of interest of the buyer, the technical field of interest of the buyer, and the like.

Referring to the screen 302 of FIG. 3 , the trading platform providing unit 103 displays a 3D model of a seller's product whose rating is higher than a preset rating for each region and a location icon corresponding to the seller's business address with the higher rating on the goods space map. can do.

When an input of clicking a location icon or a 3D model displayed on the product space map is obtained, the trading platform providing unit 103 may provide a 3D control interface capable of controlling the 3D model of the product corresponding to the input. The transaction platform providing server 100 allows the buyer to view the seller's product as a 3D model, thereby enhancing the purchase intention of the buyer.

4 is a diagram illustrating a 3D visualization service provided by a transaction platform providing server.

The trading platform providing unit 103 may provide a 3D control interface for displaying a 3D model of the product. The 3D control interface may be provided through one screen of an application interlocked with the transaction platform providing server 100 or a screen of a web site operated by the transaction platform providing server 100 .

The transaction platform providing unit 103 may provide a control tool interface for controlling the 3D model according to the purchaser's input obtained from the purchaser terminal 300 . The control tool interface may provide control options for at least one of rotating the 3D model, disassembling the 3D model, viewing the 3D model, changing the color of the 3D model, and creating the 3D model. The transaction platform providing unit 103 may control the motion of the 3D model based on the purchaser's input obtained through the control tool interface. For example, the trading platform providing unit 103 enlarges or reduces the size of the 3D model, moves the position of the 3D model, rotates the 3D model, or displays an exploded view of the 3D model according to the input of the buyer, It can represent the manufacturing process of the 3D model.

5 is a diagram illustrating a remote consultation service provided by a transaction platform providing server.

The transaction platform providing server 100 may provide a 1:1 real-time remote consultation service while providing a 3D visualization service. In other words, the transaction platform providing server 100 provides a 3D visualization service to provide a buyer with an opportunity to visually view the product in detail, and provides a remote consultation service to provide an opportunity to receive technical content of the product. can do.

The consultation management unit 104 may provide a consultation interface to the purchaser through the purchaser terminal 300 in response to the purchaser's input of clicking the consultation interface from the purchaser terminal 300 . Alternatively, the consultation management unit 104 may automatically provide a consultation interface to the purchaser through the purchaser terminal 300 based on the purchaser's use of the 3D visualization service. The consultation interface may be displayed overlapping the 3D control interface. Seller and buyer can chat in real time through the provided consultation interface. The chatting may include text chatting, voice chatting and/or video chatting.

The consultation management unit 104 may determine the 'real-time interest level' of the purchaser's product using the 3D visualization service, and provide a consultation interface based on the determined real-time interest level. In other words, when the real-time interest of the buyer is high, the consultation management unit 104 may induce a purchase of the product by automatically providing a remote consultation service. The consultation management unit 104 determines the number of clicks of the product by the purchaser for a preset first time, the number of images for the product viewed by the purchaser, a video playback time of the purchaser for the product, and the product of the purchaser It is possible to determine the degree of interest in real time based on the 3D visualization service usage for the . The counseling manager 104 may determine the real-time interest level through Equation 1 below.

In Equation 1, RT is the real-time interest level, m is the number of images for the product viewed by the purchaser during the first time, and n is the video playback time (minutes) of the purchaser for the product during the first time , v is the time (minutes) for rotating the 3D model of the buyer during the first time, w is the time (minutes) for displaying the exploded view of the 3D model for the first time, m ₁ is the number of images weight, n ₁ is the weight for the video playback time, v ₁ is the weight for the rotated time, w ₁ is the weight for the time displaying the exploded view, k is the weight for the time when the purchaser purchases the product during the first time It may mean the time (minutes) of looking at the second product, which is distinguished from .

That is, since it can be determined that the longer the time of using the 3D visualization service for a specific time, the higher the degree of interest in the corresponding product. It is possible to provide a consultation interface to the seller terminal 200 of the and the buyer terminal 300 of the buyer.

Referring to FIG. 5 , the screen of the seller terminal 200 is shown. The consultation management unit 104 can detect the buyer's language, translate the buyer's text into the seller's language, and translate the seller's text into the buyer's language. can be translated into In other words, in the consultation interface, the buyer can chat in the seller's language and the seller in the buyer's language. The consultation interface may be serviced in languages of various nationalities.

6 is a diagram illustrating an excellent area of interest on a product space map according to an exemplary embodiment.

The excellent interest area determining unit 105 may display the 'excellent interest area' on the product space map, so that the buyer can preferentially look at the seller's product displayed on the product space map.

The high interest area determining unit 105 may determine the 'product purchase interest' for the product, based on the purchaser's degree of control over the 3D model displayed through the 3D control interface. The product purchase interest level may indicate the purchaser's interest level in the corresponding product. The high interest area determining unit 105 may determine the degree of interest in purchasing the product through Equation 2 below.

In Equation 2, P is the product purchase interest, r is the time (minutes) for rotating the 3D model, d is the time (minutes) for displaying the exploded view of the 3D model, s is the time for displaying the process of the product ( min), t may be the total time (minutes) for controlling the 3D model, x is the weight for the rotation time, y is the weight for the time indicating the exploded view, z is the time indicating the process process The weight, h, may be the number of buyers who have looked at the product. That is, as buyers diversify the 3D visualization service for a product, it may mean that buyers are more interested in the product.

The high interest region determination unit 105 may determine the 'regional purchase interest' for each region, based on the purchaser's interest in purchasing the product. The local purchase interest may be an index indicating the buyer's interest in products registered in the corresponding region. The high interest area determining unit 105 may determine the local purchasing interest through Equation 3 below.

In Equation 3, A may be a local purchase interest, P _i may denote a product purchase interest in a product registered in a specific region, and k may denote the number of products registered in a specific region.

The high-interest region determining unit 105 may determine a 'region of great interest' in the product space map based on the 'regional purchase interest'. The excellent interest region determiner 105 may determine regions in which the local purchasing interest is greater than or equal to a threshold value as 'regions of excellent interest'. The trading platform providing unit 103 may display the determined area of interest on the product space map, and display the product in the area of interest among products corresponding to the search information and/or buyer characteristics on the product space map. have.

FIG. 7 is a diagram illustrating a hardware configuration of the transaction platform providing server 100 according to FIG. 1 .

Referring to FIG. 7 , the transaction platform providing server 100 stores at least one processor 110 and instructions for instructing the at least one processor 110 to perform at least one operation. It may include a memory (memory).

The at least one operation may include at least some of the operations or functions of the transaction platform providing server 100 , and may be implemented in the form of instructions and performed by the processor 110 .

Here, the at least one processor 110 may mean a central processing unit (CPU), a graphics processing unit (GPU), or a dedicated processor on which methods according to embodiments of the present invention are performed. can Each of the memory 120 and the storage device 160 may be configured as at least one of a volatile storage medium and a non-volatile storage medium. For example, the memory 120 may be one of a read only memory (ROM) and a random access memory (RAM), and the storage device 160 is a flash-memory. , a hard disk drive (HDD), a solid state drive (SSD), or various memory cards (eg, micro SD card).

In addition, the transaction platform providing server 100 may include a transceiver 130 for performing communication through a wireless network. In addition, the transaction platform providing server 100 may further include an input interface device 140 , an output interface device 150 , a storage device 160 , and the like. Each of the components included in the transaction platform providing server 100 may be connected by a bus 170 to communicate with each other.

The methods according to the present invention may be implemented in the form of program instructions that can be executed by various computer means and recorded in a computer-readable medium. The computer-readable medium may include program instructions, data files, data structures, and the like, alone or in combination. The program instructions recorded on the computer readable medium may be specially designed and configured for the present invention, or may be known and available to those skilled in the art of computer software.

Examples of computer-readable media may include hardware devices specially configured to store and execute program instructions, such as ROM, RAM, flash memory, and the like. Examples of program instructions may include not only machine language codes such as those generated by a compiler, but also high-level language codes that can be executed by a computer using an interpreter or the like. The hardware device described above may be configured to operate as at least one software module to perform the operations of the present invention, and vice versa.

In addition, the above-described method or apparatus may be implemented by combining all or part of its configuration or function, or may be implemented separately.

Although the above has been described with reference to preferred embodiments of the present invention, those skilled in the art can variously modify and change the present invention within the scope without departing from the spirit and scope of the present invention as set forth in the claims below. You will understand that it can be done.

100: platform providing server 200: seller terminal
300: buyer terminal 400: GIS server

Claims (5)

As a transaction platform providing server that mediates e-commerce between a buyer terminal and a seller terminal,
a member management unit for obtaining product information about a seller of the seller terminal and a product that the seller intends to sell, and registering the product based on the obtained product information;
a transaction platform providing unit for generating product spatial information using the product information and spatial information obtained from a geographic information system (GIS) server, and providing the generated product spatial information to the purchaser terminal;
a 3D model generator for generating a 3D model of the product based on the product information; and
and a consultation management unit that mediates consultation between the buyer terminal and the seller terminal,
The trading platform providing unit,
generating a product space map based on the product space information;
displaying the 3D model of the product of the seller on the generated product space map,
The spatial information includes topographic information on a plurality of regions and attribute information mapped to each of the regions, wherein the attribute information includes a type of an industry corresponding to each of the plurality of regions, and the number of workplaces by industry , including the sales volume by industry and major products sold by industry,
The member management department,
determining the credit rating of the seller based on the number of patents applied by the seller, the number of registered patents, sales, and the number of previously secured customers;
determining a seller rating of the seller based on the determined seller credit rating;
According to the determined seller grade, limit the type and number of products that can be created as a 3D model among the products sold by the seller,
The trading platform providing unit,
Obtaining product search information of the purchaser from the purchaser terminal,
displaying, on the product space map, a location icon corresponding to a business address of a seller who sells a product matching the acquired product search information;
When the seller's rating of the seller is higher than the preset rating, the location icon and the 3D model of the seller's goods are displayed on the goods space map. delete delete delete In claim 1,
The trading platform providing unit,
When the purchaser's input of clicking the location icon or the 3D model displayed on the product space map is obtained through the purchaser terminal, a 3D control interface capable of controlling the 3D model is provided,
The 3D control interface includes a control tool interface that provides control options for the 3D model, wherein the control tool interface includes at least one of 3D model rotation, 3D model decomposition, 3D model perspective, 3D model color change, and 3D model making process. A trading platform providing server, providing the control options for one.

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