KR102254725B1 - Chattingroom based advertizement service method and system therefor - Google Patents

Abstract

Disclosed is a chat room-based advertisement service method and system thereof. A chat room-based advertisement service method according to an embodiment of the present invention includes the steps of: generating at least one advertisement campaign capable of participating in the chat room; Determining whether at least one participant participating in the chat room participates in the advertisement campaign; And when it is determined that the participant has participated in the advertisement campaign, providing a participant token reward set for participation in the advertisement campaign to the corresponding participant through approval of the advertiser who opened the advertisement campaign.

Description

Chat room based advertizement service method and system therefor}

The present invention relates to a chat room-based advertisement service technology, and more specifically, is performed based on a chat room (or chat room) in which an advertiser, an intermediary, and a participant participate, and a policy applied to the chat room, for example, a reward policy, and The present invention relates to a chat room-based advertisement service method and system capable of providing management and rewards according to a campaign (compaign) management policy, and the like.

Online advertisement refers to the act of notifying or presenting information about himself or herself or goods to users or other people through an information and communication network by an advertiser or information thereof. Online advertisements can be divided into direct mail (DM), keyword advertisements (Keyword AD), and display advertisements (Display AD).

Direct mail advertisement refers to a form of advertisement that sends mail to targets of interest. E-mails are sent to consumers who have allowed to receive e-mails, thus minimizing consumer rejection.

Keyword advertisement refers to an advertisement that is exposed according to search results, such as sponsor links and power links at the top of a portal site search.

Display advertisement refers to a form of advertisement that appears on various screens such as PCs and mobile communication terminals. As a display advertisement, a banner advertisement (Banner AD) is exemplified. Banner advertisement is an advertisement that a business operator contracts with an advertiser to expose advertisements.

Embodiments of the present invention are conducted based on a chat room in which an advertiser, an intermediary, and a participant participate, and based on a chat room that can provide management and rewards according to policies applied to the chat room, for example, a reward policy and a campaign management policy. An advertisement service method and system thereof are provided.

A chat room-based advertisement service method according to an embodiment of the present invention includes the steps of: generating at least one advertisement campaign capable of participating in the chat room; Determining whether at least one participant participating in the chat room participates in the advertisement campaign; And when it is determined that the participant has participated in the advertisement campaign, providing a participant token reward set for participation in the advertisement campaign to the corresponding participant through approval of the advertiser who opened the advertisement campaign.

Further, the chat room-based advertisement service method according to an embodiment of the present invention may further include displaying information including an action of a participant in the advertisement campaign and a participant token reward for the advertisement campaign in the chat room. .

The generating of the advertisement campaign includes the at least one advertisement campaign in the chat room when the at least one advertisement campaign that can participate in the chat room is selected by an intermediary who opened the chat room from an advertisement list including a plurality of advertisement campaigns. Can be created.

In the providing of the participant token reward, the participant token reward and a preset additional participant token reward provided from the advertiser may be provided as a final token reward for the corresponding participant.

Furthermore, in the chat room-based advertising service method according to an embodiment of the present invention, a preset creator token reward for the advertising campaign, a preset additional creator token reward, and the number of participants participating in the advertising campaign are applied to the intermediary who opened the chat room. It may further include providing a token reward for the number of participants determined by the final token reward for the intermediary.

Furthermore, in the chat room-based advertisement service method according to an embodiment of the present invention, at least one of information about a participant token reward provided to the participant, information about the advertisement campaign, and participation information participating in the advertisement campaign through a block chain. It may further include the step of managing using.

Furthermore, in the chat room-based advertisement service method according to an embodiment of the present invention, a participant token reward provided to the participant using a smart contract generated by a corresponding advertiser who opened the advertisement campaign, and the participant's The step of providing at least one of an advertisement campaign participation history, an intermediary token reward provided to an intermediary who opened the chat room, an advertisement campaign propagation by the intermediary, a compensation number of the advertisement campaign, and a compensation amount.

A chat room-based advertisement service system according to an embodiment of the present invention includes: a generator for generating at least one advertisement campaign that can participate in the chat room; A determination unit determining whether at least one participant participating in the chat room participates in the advertisement campaign; And a provider that, when it is determined that the participant has participated in the advertisement campaign, provides a participant token reward set for participation in the advertisement campaign to the corresponding participant through approval of the advertiser who opened the advertisement campaign.

The provider may display information including an action of a participant in the advertisement campaign and a participant token reward for the advertisement campaign in the chat room.

The generator may generate the at least one advertisement campaign in the chat room when the at least one advertisement campaign that can participate in the chat room is selected by an intermediary who has opened the chat room from an advertisement list including a plurality of advertisement campaigns. .

The provider may provide the participant token reward and a preset additional participant token reward provided from the advertiser as a final token reward for the corresponding participant.

The provider provides the broker who opened the chat room with a preset creator token reward for the advertising campaign, a preset additional creator token reward, and a number of participants token reward determined by the number of participants who participated in the advertising campaign. It can be provided as a reward.

Further, the chat room-based advertisement service system according to an embodiment of the present invention uses at least one of information on a participant token reward provided to the participant, information on the advertisement campaign, and participation information on participation in the advertisement campaign using a block chain. It may further include a management unit to manage.

The providing unit uses a smart contract created by the advertiser who opened the advertisement campaign, and the token reward for the participant provided to the participant, the details of the participant's participation in the advertisement campaign, and provided to the intermediary who opened the chat room. At least one of an intermediary token reward, an advertisement campaign propagation detail by the intermediary, a compensation number of the advertisement campaign, and a compensation amount may be provided.

According to embodiments of the present invention, it is performed based on a chat room in which an advertiser, an intermediary, and a participant participate, and management and rewards may be provided according to policies applied to the chat room, for example, a reward policy and a campaign management policy. .

According to the embodiments of the present invention, anyone can become an advertiser, intermediary, and participant, and can open a chat room to spread an advertising campaign and receive rewards, and to all users who perform advertisement participation authentication in the chat room where the campaign is spread. P2P online advertising services that can provide rewards can be provided.

According to embodiments of the present invention, when an action (or action) suitable for an advertisement campaign in a chat room, for example, installation of an application, etc., is performed, a reward for the advertisement campaign may be received. It can be provided through the approval of the advertiser.

According to embodiments of the present invention, by providing a smart contract that transparently provides a portion related to a reward between an advertiser, a participant and an intermediary, reliability of the settlement of advertisement expenses can be provided.

1 shows an exemplary diagram for explaining a chat room-based advertisement service method according to the present invention.
2 is a flowchart illustrating an exemplary embodiment of an operation of a participant in the method according to the present invention.
3 is a flowchart illustrating an exemplary embodiment of an operation for an advertiser in the method according to the present invention.
4 is a flowchart showing an embodiment of the operation of an intermediary in the method according to the present invention.
5 shows an exemplary diagram for explaining a smart contract.
6 shows an exemplary diagram for explaining a process of providing a token reward.
7 shows an exemplary view of a screen for explaining the present invention.
8 shows a conceptual configuration of a chat room-based advertisement service system according to an embodiment of the present invention.

Advantages and features of the present invention, and a method of achieving them will become apparent with reference to the embodiments described below in detail together with the accompanying drawings. However, the present invention is not limited to the embodiments disclosed below, but will be implemented in a variety of different forms, only the present embodiments are intended to complete the disclosure of the present invention, and common knowledge in the technical field to which the present invention pertains. It is provided to completely inform the scope of the invention to those who have, and the invention is only defined by the scope of the claims.

The terms used in the present specification are for describing exemplary embodiments, and are not intended to limit the present invention. In this specification, the singular form also includes the plural form unless specifically stated in the phrase. As used herein, "comprises" and/or "comprising" refers to the recited component, step, operation, and/or element. It does not exclude presence or addition.

Unless otherwise defined, all terms (including technical and scientific terms) used in the present specification may be used with meanings that can be commonly understood by those of ordinary skill in the art to which the present invention belongs. In addition, terms defined in a commonly used dictionary are not interpreted ideally or excessively unless explicitly defined specifically.

Hereinafter, preferred embodiments of the present invention will be described in more detail with reference to the accompanying drawings. The same reference numerals are used for the same elements in the drawings, and duplicate descriptions for the same elements are omitted.

Embodiments of the present invention are performed based on chat rooms in which advertisers, intermediaries, and participants participate, and provide management and rewards according to policies applied to the chat rooms, for example, reward policies and campaign management policies. do.

Here, the present invention provides a smart contract that transparently provides a portion related to a reward between an advertiser, a participant and an intermediary, thereby decentralizing the advertisement exposure process and guaranteeing the reliability of the advertisement cost settlement.

1 is an exemplary diagram for explaining a chat room-based advertisement service method according to the present invention, and all participants participating in the service as a peer to peer (P2P) service can perform the roles of Users 1, 2, and 3. It relates to a chat room-based advertisement service method.

User 1 shown in FIG. 1 is a participant, user 2 is an advertiser opening an advertisement campaign, and user 3 is an advertisement campaign opened by user 2, an advertiser. Means an intermediary that extends to.

Here, the participant may refer to a general user who receives token rewards through participation in advertising, for example, participation in an advertising campaign, and the advertiser is an advertising campaign creator who opens an advertising campaign. It plays the role of providing the minimum token, and the intermediary plays the role of expanding the advertising campaign created by the advertiser to the community, and the level of token rewards provided can be determined according to the number of ad participants and negative feedback.

In other words, if an advertiser opens an advertising campaign and stores the opened advertising campaign in a campaign pool, an intermediary selects the advertising campaign to spread and spreads to the community. For example, after opening a chat room in the community, By selecting an advertising campaign to spread and creating an advertising campaign in the opened chat room, if a participant participates in the chat room and participates in the advertising campaign, the participant token reward set by the advertiser can be provided to the participants who participated in the advertising campaign, and at the same time It is also possible to provide intermediary token rewards set in advance to intermediaries who create advertisement campaigns in chat rooms.

Specifically, in the method according to the present invention, after the intermediary opens the chat room, the advertisement campaigns generated by the advertiser are spread to the chat room through a stored campaign pool, or at least one advertisement campaign to be generated is selected. And, when the participants participating in the corresponding chat room participate in the advertisement campaign, token rewards set in advance for participation in the notification campaign may be provided to the advertisement campaign participants through the approval of the advertiser.

At this time, the business operator providing the method of the present invention may provide not only the participant token reward provided by the advertiser to the participant, but also an additional token reward provided by the corresponding business operator. In addition, token rewards for the number of participants determined according to the number of participants who participated in the advertising campaign and additional token rewards provided in may be provided.

2 is a flowchart showing an operation flow diagram of an embodiment for a participant in the method according to the present invention. As shown in FIG. 2, the participant performs app installation authentication for participation in a campaign, for example, an advertisement campaign, and opens a chat room that can participate. You can choose to open a chat room, or the participant can become a direct intermediary.

At this time, the participant may receive additional rewards for opening the chat room when opening the chat room for the first time.

After participating in the chat room, the participant installs an advertisement campaign created in the chat room, for example, installs an application, performs application installation authentication, and if the application installation corresponding to the advertisement campaign is approved by the advertiser who created the advertising campaign, that is, User 2 Participant token rewards are paid to the participant.

On the other hand, if the installation authentication is rejected through the application installation authentication, the participant can check the reason for rejection through the participant's My Page or chat room, and request re-evaluation, so that the advertiser's approval can be requested again, and the advertiser's approval through re-evaluation. When this falls, a participant token reward is paid to the participant.

3 is a flowchart showing an operation flow diagram of an embodiment for an advertiser in the method according to the present invention. As shown in FIG. 3, an advertiser, that is, an advertisement campaign creator opens a campaign, e.g., an advertisement campaign, If the opened advertisement campaign is propagated to a chat room opened by an intermediary, that is, User 3, the chat room in which the advertisement campaign is spread can be managed. Of course, in the case of a chat room in which the advertisement campaign is spread, the intermediary who opened the chat room may directly manage the chat room, and the portion that the advertiser can manage in the chat room may be limited. For example, the advertiser may manage participant token rewards, intermediary token rewards, and modification of the corresponding advertising campaign in the corresponding chat room.

In addition, advertisers can perform authentication management for the opened advertising campaign, and perform approval and rejection for participants who participated in the advertising campaign, and participants who participated in the advertising campaign if approval of the advertising campaign such as application installation is not met. Pre-set participant token rewards can be paid to. At this time, the advertiser can pay participant token rewards to participants by using the smart contract.

Here, the smart contract automatically creates a smart contract when an advertisement campaign is opened by an advertiser, as shown in FIG. 5, and uses the generated smart contract to provide participant token rewards and participant advertisement campaigns. Participation details, intermediary token rewards provided to intermediaries who have opened chat rooms, intermediary's advertisement campaign propagation details, compensation number of advertisement campaigns, and compensation amount can be transparently provided.

That is, the advertiser can use the smart contract to check the propagation history of the intermediary who spread the advertising campaign, the amount of rewards received, and the details of the campaign participation and the amount of rewards received by the participants who participated in the advertising campaign. Participants can use the smart contract to know the number of rewards and the amount of rewards for the advertising campaign, and the distribution history and the amount of rewards received by the intermediary who spread the advertising campaign. The intermediary can use the smart contract to know the number of rewards and the amount of rewards for the advertising campaign, and can check the campaign participation details and the amount of rewards received by participants who participated in the advertising campaign.

4 is a flowchart showing an operation flow diagram of an embodiment of an intermediary in the method according to the present invention. As shown in FIG. 4, the intermediary, that is, User 3, opens a chat room or selects it from an existing chat room. Go to the detailed screen of, and through this, the detailed information of the corresponding chat room, for example, if the selected chat room is an authentication room and the detailed information is "If you select an authentication photo and upload an image, the administrator will check and reward you within 7 days. Provide detailed information such as "Send to". Here, the authentication picture may include a picture for installation authentication for the corresponding advertisement campaign, and the like.

When an intermediary or participant in a chat room uploads a user authentication image such as installation verification for the relevant advertising campaign, it is automatically submitted to the creator who opened the advertising campaign, that is, the advertiser (User 2). Chat room alerts for completion are displayed in the chat room, and chat room authentication details and audit status can be checked through items that can check authentication details and audit status.

In addition, the intermediary can manage information on items related to the chat room, for example, chat room title, chat participant, etc. through chat room management items, and may invite chat participants. For example, the intermediary may invite a friend as a participant of the corresponding chat room through the application of the present invention.

In addition, the intermediary may manage advertisement campaigns in the chat room, select an advertisement campaign to be added to the chat room, or delete the advertisement campaign included in the chat room. Here, the advertisement campaign management item may include information on the advertisement campaign, for example, application installation, rewarded token reward information, and campaign period. You can also add an advertising campaign to the chat room.

Of course, the intermediary can register an advertisement campaign in a chat room, or when a participant participates in the advertisement campaign, he/she can receive a token reward for registration of an advertisement campaign and a token reward for participation in the advertisement campaign of the participant, and furthermore, the application of the present invention can be used. You can also receive additional token rewards provided to the intermediary through the provider that provides it.

Token rewards that are rewarded to a participant and an intermediary (the chat room Admin) who have opened a chat room will be described with reference to FIG. 6 as follows.

FIG. 6 shows an exemplary diagram for explaining the process of providing token rewards.As shown in FIG. 6, as shown in FIG. 6, a participant enters the chat room and wants to spread the advertisement campaign in the chat room.For example, the campaign compensation amount is 100 WOK. When the application installation is participated and the authentication for the corresponding advertisement campaign is completed, the final compensation amount is provided by adding the compensation amount provided by the advertiser and the compensation amount provided by the advertising service provider (weBloc) of the present invention. For example, as shown in FIG. 6, when authentication for the corresponding campaign is completed, the participant applies the final compensation amount of 150WOK, which is the sum of 100WOK, the compensation amount set by the advertiser, who is the campaign creator, and 50WOK, the additional compensation amount set by the operator. It can be provided as a final token reward for participation in advertising campaigns.

The intermediary who opened the chat room (User 3) creates an advertising campaign in the chat room after opening the chat room, so if the advertising campaign is propagated, for example, the campaign compensation amount is 100 WOK, and 3 people including the person request to complete the campaign authentication. After disseminating the campaign, the intermediary will receive the campaign participation reward provided as a participant as a participant and the administrator reward provided by the chat room opening, and the total amount of the campaign participation reward and the administrator reward will be finalized. You can get paid reward rolls. For example, an intermediary who opened a chat room can receive 150 WOK, which is a sum of 100 WOK, the compensation amount set by the advertiser, and 50 WOK, an additional compensation amount set by the business, as a campaign participation reward. 300WOK, combined with 150WOK, can be provided as a final token reward.

Of course, token rewards provided from advertisers can be provided through the approval of the advertiser, and additional rewards provided by the business operator can be provided through the approval of the business when authentication is completed.

7 shows an exemplary view of a screen for explaining the present invention, and shows an exemplary view of a part related to a user interface.

As shown in FIG. 7A, an advertiser or a participant may directly create a campaign, and may select an advertisement campaign that can be propagated through an advertisement list on which the advertisement campaign is posted. Here, the advertisement campaigns may be sorted in the latest order, the reward amount may be sorted in a large order, or the advertisement list may be sorted by various sorting methods. Of course, it is also possible to enter a search keyword to sort only advertisement campaigns corresponding to the search keyword.

And, as shown in Fig. 7b, by selecting an advertisement campaign to be propagated from the advertisement list, an advertisement campaign can be brought to the chat room, and as the achievement rate set in the advertisement campaign increases, the intermediary (or participant) who opened the chat room Additional token rewards can be provided. Of course, according to the present invention, many people become intermediaries to spread the campaign to chat rooms and obtain mediation rewards. Participants who participate in the advertisement campaign through the chat room may obtain participation rewards for participation in the advertising campaign. Here, in the chat room, rewards can be checked directly with a real-time chat function, communication between participants who participated in the chat room is possible, and operation of airdrops and offline events is possible because not only participation in application installation campaigns but also manual participation authentication campaigns are possible. It can be possible.

Here, the chat room opened by the intermediary may have a chat room name corresponding to the advertisement campaign to be spread, and both automatic authentication and authentication methods through authentication shots may be used according to the authentication method. For example, if you participate in an advertising campaign for application installation, automatic authentication can be performed because the application installation is automatically tracked, and in the case of an advertising campaign that requires an authentication shot using a camera, the authentication shot for the corresponding advertising campaign is displayed in the chat room. By uploading, manual authentication can be made.

And, as shown in Fig. 7c, the reward details and token usage details received by the participant can be checked through the Wallet screen, and such compensation details and token usage details are recorded on the blockchain, so that the user can directly check them. I can.

Further, in the method according to the present invention, since it is possible to track an advertisement campaign such as an application installation, automatic approval is possible, but when authentication is required, the campaign creator, that is, the advertiser, must be approved for authentication.

In the method according to the present invention, the advertiser may modify the amount of compensation for the opened advertisement campaign, activate or deactivate the advertisement campaign, and the advertiser himself/herself may become an intermediary and may directly propagate the advertisement campaign to the community. Participants can check information on authentication or rejection through the user's own My Page, and when token rewards are paid between intermediaries, advertisers, and participants, these contents can be checked through a smart contract. Of course, such token reward payment details are directly displayed on the screen of the chat room, so that not only the participants who participated in the advertising campaign but also other participants who participated only in the chat room can check the details of such compensation. All of these processes are carried out in the chat room, and the part that requires the authentication of the advertiser in the chat room is delivered to the advertiser, so that the advertiser's approval can be obtained, and the contents of approval and rejection can also be displayed directly in the chat room.

As described above, the method according to the present invention can provide an advertisement service in a chat room in which several participants can chat, and an intermediary or participant who is not related to the advertiser directly selects the advertisement campaign from the advertisement list, thereby spreading the advertisement campaign in the chat room. can do. In addition, the present invention shows the details of the compensation paid to the participants who participated in the advertising campaign to other participants in the chat room, the details of additional compensation provided by the operators of the present invention, and the details of the participants' participation in the campaign. You can also encourage participation in advertising campaigns.

In addition, the method according to the present invention can easily transmit tokens through the messenger function of the application corresponding to the present invention, and any intermediary or participant can receive token rewards through advertisement, promotion, and participation.

In addition, the method according to the present invention may manage information on participant token rewards provided to participants, information on advertisement campaigns, and participation information on participation in advertisement campaigns using a block chain.

8 illustrates a conceptual configuration of a chat room-based advertisement service system according to an embodiment of the present invention, and illustrates the configuration of a system that performs the methods of FIGS. 1 to 7. Here, the system of the present invention may include a server providing the advertisement service of the present invention.

Referring to FIG. 8, a system 800 according to an embodiment of the present invention includes a generation unit 810, a determination unit 820, a provision unit 830, and a management unit 840. Of course, the system of the present invention may have a database and storage means for storing all data related to the present invention.

The generation unit 810 generates at least one advertisement campaign that can participate in the chat room.

Here, the generation unit 810 may generate an advertisement campaign in the corresponding chat room by selecting an advertisement campaign that the intermediary wants to propagate through an advertisement campaign list stored in the campaign pool in the corresponding chat room.

The determination unit 820 determines whether at least one or more participants who participated in the chat room participate in the advertisement campaign generated in the chat room.

In this case, the determination unit 820 may additionally determine whether or not the number of participants achieved in the advertisement campaign has been achieved.

When it is determined that the participant has participated in the advertisement campaign, the provider 830 provides the participant token reward set for participation in the advertisement campaign to the corresponding participant through approval of the advertiser who opened the advertisement campaign.

Here, the provider 830 may provide a participant token reward provided from an advertiser and an additional participant token reward preset by a service provider providing the present invention as a final token reward for the corresponding participant.

Furthermore, the provider 830 is determined by the creator token reward preset for the advertising campaign to the intermediary who opened the chat room, the additional creator token reward preset by the service provider of the present invention, and the number of participants participating in the advertising campaign. Token rewards for the number of participants can be provided as final token rewards for intermediaries. Here, the creator token reward may mean a participant token reward generated when a broker or an advertisement campaign participates, and the additional creator token reward may also mean an additional participant token reward.

In addition, the provider 830 is a participant token reward provided to participants using a smart contract created by a corresponding advertiser who opened an advertising campaign, a participant's participation in the advertising campaign, and an intermediary token reward provided to an intermediary who opened a chat room. , At least one of the mediator’s advertisement campaign propagation details, the number of compensation for the advertisement campaign, and the compensation amount may be provided to the chat room or the participants who participated in the chat room.

The management unit 840 manages at least one of information on participant token rewards provided to participants, information on advertisement campaigns, and participation information on participation in advertisement campaigns using a block chain.

Even if the description of the system of FIG. 8 is omitted, the system of FIG. 8 may include all the contents described in FIGS. 1 to 7, and such matters will be apparent to those skilled in the art. .

The system or device described above may be implemented as a hardware component, a software component, and/or a combination of a hardware component and a software component. For example, the systems, devices, and components described in the embodiments are, for example, a processor, a controller, an arithmetic logic unit (ALU), a digital signal processor, a microcomputer, a field programmable array (FPA). ), a programmable logic unit (PLU), a microprocessor, or any other device capable of executing and responding to instructions. The processing device may execute an operating system (OS) and one or more software applications executed on the operating system. Further, the processing device may access, store, manipulate, process, and generate data in response to the execution of software. For the convenience of understanding, although it is sometimes described that one processing device is used, one of ordinary skill in the art, the processing device is a plurality of processing elements and/or a plurality of types of processing elements. It can be seen that it may include. For example, the processing device may include a plurality of processors or one processor and one controller. In addition, other processing configurations are possible, such as a parallel processor.

The software may include a computer program, code, instructions, or a combination of one or more of these, configuring the processing unit to behave as desired or processed independently or collectively. You can command the device. Software and/or data may be interpreted by a processing device or, to provide instructions or data to a processing device, of any type of machine, component, physical device, virtual equipment, computer storage medium or device. , Or may be permanently or temporarily embodyed in a transmitted signal wave. The software may be distributed over networked computer systems and stored or executed in a distributed manner. Software and data may be stored on one or more computer-readable recording media.

Although the embodiments have been described by the limited embodiments and drawings as described above, various modifications and variations can be made from the above description to those of ordinary skill in the art. For example, the described techniques are performed in a different order from the described method, and/or components such as systems, structures, devices, circuits, etc. described are combined or combined in a form different from the described method, or other components Alternatively, even if substituted or substituted by an equivalent, an appropriate result can be achieved.

Therefore, other implementations, other embodiments, and those equivalent to the claims also fall within the scope of the claims to be described later.

Claims (14)

In the chat room-based advertising service method performed based on chat rooms in which advertisers, intermediaries, and participants participate,
Generating at least one advertisement campaign capable of participating in the chat room by the generation unit;
Determining whether or not to participate in the advertisement campaign with respect to at least one participant who participated in the chat room by a determination unit; And
If the provider determines that the participant has participated in the advertising campaign, providing a participant token reward set for participation in the advertising campaign to the corresponding participant through approval of the advertiser who opened the advertising campaign
Including,
Displaying, in the chat room, information including an action of a participant who participated in the advertisement campaign and a participant token reward for the advertisement campaign by the providing unit
It further includes,
The step of creating the advertising campaign
When the at least one advertisement campaign that can participate in the chat room is selected by an intermediary who opened the chat room from an advertisement list including a plurality of advertisement campaigns, the at least one advertisement campaign is generated in the chat room,
Providing the participant token reward
Provide the participant token reward and a preset additional participant token reward provided from the advertiser as a final token reward for the corresponding participant,
To the intermediary who opened the chat room by the provider, the intermediary token reward set in advance for the advertising campaign, the additional intermediary token reward set in advance, and the number of participants determined by the number of participants who participated in the advertising campaign are finalized to the intermediary. Steps to provide as token rewards
It further includes,
Managing at least one of information on participant token rewards provided to the participant by the management unit, information on the advertising campaign, and participation information on participating in the advertising campaign using a blockchain
Including more,
Participant token rewards provided to the participant using a smart contract created by the advertiser who opened the advertising campaign in the provider, the participant's participation in the advertising campaign, the broker token reward, the broker's Providing at least one of an advertisement campaign propagation history, the number of rewards for the advertisement campaign, and a reward amount
It further includes,
Providing the participant token reward
If the participant is rejected from participation in the advertising campaign and the participant requests re-evaluation after confirming the reason for rejection through My Page or the chat room, the participant token reward is given to the participant if approval is declined through the re-evaluation of the advertiser. And
Advertisers who have opened the above advertising campaigns
It is possible to manage the advertisement campaign and the chat room that generated the advertisement campaign through a preset interface, manage participant token rewards, intermediary token rewards, and modification of the advertisement campaign, which are paid in the chat room,
The token reward for the number of participants above is
Provided to the intermediary when the number of participants participating in the advertising campaign has reached the target number of the advertising campaign,
The above chat room
Chat room-based advertisement service method having a chat room name corresponding to the advertisement campaign.
delete delete delete delete delete delete In a chat room-based advertising service system performed based on chat rooms in which advertisers, intermediaries, and participants participate,
A generator for generating at least one advertisement campaign that can participate in a chat room;
A determination unit determining whether or not to participate in the advertisement campaign with respect to at least one participant participating in the chat room; And
When it is determined that the participant has participated in the advertising campaign, a provider that provides the participant token reward set for participation in the advertising campaign to the corresponding participant through the approval of the advertiser who opened the advertising campaign
Including,
The providing unit
Displaying information including an action of a participant in the advertising campaign and a participant token reward for the advertising campaign in the chat room,
The generation unit
When the at least one advertisement campaign that can participate in the chat room is selected by an intermediary who opened the chat room from an advertisement list including a plurality of advertisement campaigns, the at least one advertisement campaign is generated in the chat room,
The providing unit
Provide the participant token reward and a preset additional participant token reward provided from the advertiser as a final token reward for the corresponding participant,
The providing unit
To the intermediary who opened the chat room, a pre-set intermediary token reward for the advertising campaign, a pre-set additional intermediary token reward, and a number of participants token reward determined by the number of participants who participated in the advertising campaign are provided as the final token reward for the intermediary. and,.
A management unit that manages at least one of information on participant token rewards provided to the participants, information on the advertising campaign, and participation information on participating in the advertising campaign using a block chain
Including more,
The providing unit
Participant token rewards provided to the participant using a smart contract created by the advertiser who opened the advertising campaign, the participant's participation in the advertising campaign, the broker's token reward, and the broker's advertisement campaign propagation history , Providing at least one of the number of rewards and the amount of rewards of the advertising campaign,
The providing unit
If the participant is rejected from participation in the advertising campaign and the participant requests re-evaluation after confirming the reason for rejection through My Page or the chat room, the participant token reward is given to the participant if approval is declined through the re-evaluation of the advertiser. And
Advertisers who have opened the above advertising campaigns
It is possible to manage the advertisement campaign and the chat room that generated the advertisement campaign through a preset interface, manage participant token rewards, intermediary token rewards, and modification of the advertisement campaign, which are paid in the chat room,
The token reward for the number of participants above is
Provided to the intermediary when the number of participants participating in the advertising campaign has reached the target number of the advertising campaign,
The above chat room
Chat room-based advertisement service system having a chat room name corresponding to the advertisement campaign. delete delete delete delete delete delete

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