KR102129160B1 - Operating Method Of Terminal And Server To Recommend Contents - Google Patents

Abstract

The following embodiment relates to a method of operating a terminal and a server for recommending content. A method of operating a terminal according to an embodiment may include recognizing at least one user from an image captured through a camera; Determining a user combination corresponding to at least one user recognized in the pre-registered user group; Generating viewing situation information based on at least one of the captured image, the determined user combination, and viewing environment information; Transmitting viewing situation information to a broadcast server; And receiving content recommendation information from the broadcast server.

Description

Operating method of terminal and server for content recommendation {Operating Method Of Terminal And Server To Recommend Contents}

The following embodiment relates to a method of operating a terminal and a server for recommending content.

Digital television broadcasting technology has improved the conventional broadcasting technology that only unilaterally provides broadcast content through a television screen. In particular, we created an environment in which mutual relationships are established in real time with users.

However, despite the fact that currently provided IPTV service is a medium used by many family members in the house, the content recommendation algorithm collects usage history without user's distinction and recommends content based on the collected usage history as if one person used it. It is provided in the form.

In this regard, Korean Patent Publication No. 10-2015-0139788 discloses a method of identifying a target user and providing media content targeted to the target user.

According to an embodiment, an IPTV service recognizes an actual viewer and collects viewing environment information to provide a service method for providing highly recommended content in response to a viewing situation.

In detail, a method for managing a database corresponding to each user combination is provided by determining a user combination actually being viewed for a plurality of user groups including IPTV subscribers.

Recognizing at least one user from the image taken through the camera; Determining a user combination corresponding to the recognized at least one user in a user group; Generating viewing situation information based on at least one of the captured image, the determined user combination, and viewing environment information; Transmitting the viewing situation information to a broadcast server; And receiving content recommendation information from the broadcast server.

The method may further include obtaining a profile corresponding to each user belonging to the user group.

Acquiring a profile corresponding to each user belonging to the user group includes: outputting the faces of each of the users through the captured image; And receiving input of the profile including information on gender and age corresponding to each face of the users.

The generating of the viewing situation information may include combining one or more of profiles, output channel information, date information, and time information of each user belonging to the user combination.

The receiving of the content recommendation information may further include receiving content recommendation information stored in the recommendation database of the broadcast server in response to the viewing situation information.

The viewing situation information may be updated in the recommendation database of the broadcast server to generate the content recommendation information.

Receiving viewing situation information corresponding to an image photographed through a camera from a terminal; Extracting content recommendation information from a recommendation database based on the viewing situation information; And transmitting the content recommendation information to the terminal, wherein the viewing situation information includes a user combination and viewing environment information corresponding to at least one user recognized in the captured image, the captured image in the user group. A method of operating a broadcast server, which is generated based on at least one of the above, may be provided.

Storing the viewing situation information in the recommendation database; Collecting relevant channel information and related content in response to the viewing situation information; And storing the content recommendation information through matching of the relevant channel information and the related content.

Receiving an image captured for at least one user in the second terminal; And it may further include the step of performing authentication for at least one user of the second terminal.

If authentication of at least one user of the second terminal is successful, determining a second user combination in the user group based on the authentication result; And extracting content recommendation information stored corresponding to the second user combination from the recommendation database and providing the content recommendation information to the second terminal.

According to an embodiment, the IPTV service recognizes an actual viewer and collects viewing environment information to provide a service method that provides highly recommended content in response to the viewing situation.

In detail, a method of managing a database corresponding to each combination of users may be provided by determining a combination of users actually being viewed for a plurality of user groups including IPTV subscribers.

1 is a diagram for explaining an operation method of a terminal for recommending content in an embodiment.
2 is a diagram for explaining a method of operating a broadcast server for content recommendation in one embodiment.
3 is a diagram for explaining a scenario for providing a content recommendation service in one embodiment.
4 is a diagram for explaining an example in which the recommendation database is managed in one embodiment.
5 is a block diagram illustrating an interworking structure of a set-top box and a broadcast server in one embodiment.
6 is a block diagram illustrating an interworking structure of a smartphone terminal and a broadcast server in one embodiment.
7 is a diagram for explaining a method of operating a smartphone terminal for recommending content in one embodiment.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

Various modifications may be made to the embodiments described below. The examples described below are not intended to be limiting with respect to the embodiments, and should be understood to include all modifications, equivalents, or substitutes thereof.

The terms used in the examples are only used to describe specific examples, and are not intended to limit the examples. Singular expressions include plural expressions unless the context clearly indicates otherwise. In this specification, the terms "include" or "have" are intended to indicate the presence of features, numbers, steps, actions, components, parts or combinations thereof described in the specification, one or more other features. It should be understood that the existence or addition possibilities of fields or numbers, steps, operations, components, parts or combinations thereof are not excluded in advance.

Unless otherwise defined, all terms used herein, including technical or scientific terms, have the same meaning as commonly understood by a person skilled in the art to which the embodiment belongs. Terms, such as those defined in a commonly used dictionary, should be interpreted as having meanings consistent with meanings in the context of related technologies, and should not be interpreted as ideal or excessively formal meanings unless explicitly defined in the present application. Does not.

In addition, in the description with reference to the accompanying drawings, the same reference numerals are assigned to the same components regardless of reference numerals, and redundant descriptions thereof will be omitted. In describing the embodiments, when it is determined that detailed descriptions of related known technologies may unnecessarily obscure the subject matter of the embodiments, the detailed descriptions will be omitted.

1 is a diagram for explaining an operation method of a terminal for recommending content in an embodiment. The terminal according to the embodiment may correspond to a set-top box terminal providing an IPTV service.

In step 110, the terminal recognizes at least one user from the image captured through the camera.

In an embodiment, the terminal may have an interlocked camera. The camera may be installed on one side of the TV to photograph the front portion of the TV. Images captured through the camera may be output on one side of the TV. The camera can be connected to the terminal through a connection method such as USB or HDMI.

In step 120, the terminal determines a user combination corresponding to at least one user recognized in the pre-registered user group.

In an embodiment, the terminal may store profile information for at least one user recognized through the camera. A group of users recognizable through the camera is defined as a user group, and a profile for each user included in the user group, for example, information about gender and age corresponding to each user's face can be obtained and stored. have. The user group and the user combination may be registered in correspondence with the unique information or ID of the set top box.

In an embodiment, the terminal may recognize one or more users from the image captured through the camera, and match profile information for the user. The terminal may determine the combination of users actually watching by acquiring information on the number of users watching the TV and each of the users through the captured image.

In step 130, the terminal generates viewing situation information based on at least one of the captured image, the determined user combination, and viewing environment information.

In an embodiment, the viewing environment information may include information such as a channel currently being viewed, program information, day or time information, and zapping frequency. The terminal may generate viewing situation information by mapping viewing environment information to a user combination, and the viewing situation information may include an image captured through a camera.

In step 140, the terminal transmits viewing situation information to the broadcast server.

In an embodiment, the terminal may transmit viewing situation information to the broadcast server through wired or wireless communication. The broadcast server may include a channel information server, a content organization server, and a recommendation database.

In step 150, the terminal receives content recommendation information from the broadcast server in response to viewing situation information.

In an embodiment, the terminal may receive content recommendation information stored in the recommendation database of the broadcast server. The recommendation database according to the embodiment may be managed in response to a user combination, and the viewing situation information transmitted from the terminal may be updated to reinforce learning of the content recommendation information.

The terminal may output the content recommendation information provided from the recommendation database of the broadcast server to one side of the TV. For example, the terminal may output information about the recommended content and a message querying whether to play the content.

In an embodiment, since the recommendation database is managed differently according to the user combination, the content recommendation information provided according to the user combination may be different, and the content recommendation information provided according to the day or time information may also be different.

2 is a diagram for explaining a method of operating a broadcast server for content recommendation in one embodiment.

In step 210, the broadcast server receives viewing situation information corresponding to the image captured through the camera from the terminal.

The viewing situation information according to the embodiment may be generated based on at least one of a user combination and viewing environment information corresponding to at least one user recognized from an image captured through a camera in a terminal, an image captured in a pre-registered user group, and the like. It may include information such as channel, program information, day or time information, zapping frequency, etc. actually being viewed by the terminal.

The broadcast server may update the recommendation database by storing viewing situation information in the recommendation database. For example, data that can be extracted from the recommendation database may be enhanced by collecting related channel information and related content corresponding to viewing situation information, and storing content recommendation information through matching of the related channel information and related content.

In an embodiment, the terminal may recognize one or more users from the image captured through the camera, and match profile information for the user. The terminal may determine the combination of users actually watching by acquiring information on the number of users watching the TV and each of the users through the captured image. The terminal may generate viewing situation information by mapping viewing environment information to a user combination, and the viewing situation information may include an image captured through a camera.

In an embodiment, if the user group is not registered in advance, profile information and information obtainable from the terminal may be newly acquired for a user in the image captured through the camera of the terminal, and a new user combination may be determined. .

The broadcast server may acquire and store a profile corresponding to each user belonging to a user group. For example, a user's profile may be stored corresponding to the ID of the set-top box, and may be stored to include information on gender and age corresponding to each face of the users output through the captured image.

In step 220, the broadcast server generates content recommendation information in the recommendation database based on the viewing situation information.

In an embodiment, the recommendation database may be managed differently in response to a user combination. The broadcast server may obtain content recommendation information based on the recommendation database corresponding to the user combination included in the viewing situation information. For example, the broadcast server may search for content related data corresponding to day and time information of viewing situation information in the recommendation database. The recommended form of content may include real-time channel information or VOD information.

In step 230, the broadcast server transmits content recommendation information to the terminal.

In an embodiment, content recommendation information may be generated in the form of a message querying the output of the content, including information on the content obtained from the recommendation database.

The broadcast server according to an embodiment may provide a content recommendation service to a smartphone terminal in addition to the set-top box terminal. Authentication of a user of the smartphone terminal to provide a service to the smartphone terminal may be performed.

In an embodiment, an image photographed for at least one user may be received at a smartphone terminal, and authentication for users photographed at the smartphone terminal may be performed. Authentication is performed by acquiring pre-registered information for authentication together with the image captured by the smartphone terminal, for example, information such as an ID or registration number of a set-top box terminal may be used.

When authentication for at least one user of the smartphone terminal is successful, the broadcast server determines a user combination for the authenticated users in the user group based on the authentication result, and recommends content in the recommendation database corresponding to the user combination It can be extracted and provided to the smartphone terminal.

In one embodiment, the broadcast server may manage the recommendation database in response to viewing situation information received from the terminal.

For example, the broadcast server collects relevant channel information and related content from other servers in response to the viewing situation information, generates content recommendation information by matching the viewing situation information, the relevant channel information, and the related content, and generates the content recommendation information in the recommendation database. Can be saved.

In an embodiment, the broadcast server may acquire information on content corresponding to viewing situation information in IMEG (INTEGRATED MEDIA CONTROL SYSTEM) data with reference to data collected corresponding to viewing situation information. For example, a genre of content, a form of content (VOD or real time), and the like can be obtained.

In an embodiment, in generating content recommendation information, recommendation content such as a real-time channel or a recommended VOD is determined by referring to IMCS data and EPG data, and content recommendation information for output of recommended content to a set-top box or a smartphone terminal Create and match the content recommendation information with the viewing situation information and store it in the recommendation database.

3 is a diagram for explaining a scenario for providing a content recommendation service in one embodiment.

FIG. 3(a) relates to a scenario in which users of A to D watch TV 310, and FIG. 3(b) illustrates a scenario in which users of A and B watch content through a smartphone terminal 320. It is about.

In FIG. 3(a), the TV 310 may include a camera 311 on one side, and the TV 310, the camera 311, and the set-top box 312 are connected to each other by wire or wireless.

In an embodiment, the camera 311 photographs the front side of the TV 310 to obtain images of users A to D, where the users A to D have all profiles registered in the set-top box 312. Assume user.

The set-top box 312 may acquire an image captured by the camera 311, recognize users from A to D, and generate viewing situation information to correspond to a user combination of users from A to D, and transmit it to a broadcast server.

The set-top box 312 may receive content recommendation information from the broadcast server based on the user combination and viewing situation information, and output the content recommendation information to the display of the TV 310. For example, a notification about the name and type of the recommended content and a message inquiring about the output of the content may be output.

The smartphone terminal 320 of FIG. 3(b) may perform authentication for users A and B detected in an image photographed through the camera 321 of the terminal when using the service or when using the service for the first time. Authentication may be performed in the broadcast server, and authentication may be normally performed when users A and B are previously registered in the set-top box 312 and the broadcast server. For authentication, the smart phone terminal may receive information for performing authentication, including the captured image. For example, it may correspond to information for confirming information about the set-top box 312. When information on the set-top box 312 is used, it is also possible to select users A and B by receiving list information for users registered in the set-top box 312.

In an embodiment, the smartphone terminal 320 acquires the images captured for the users A and B from the camera 321 and transmits them to the broadcast server, and the smartphone terminal 320 corresponds to the users A and B from the broadcast server Content recommendation information may be received based on a user combination and output to the display of the smartphone terminal 320. For example, a notification about the name and type of the recommended content and a message inquiring about the output of the content may be output.

4 is a diagram for explaining an example in which the recommendation database is managed in one embodiment.

As shown in the embodiment, the recommendation database may be managed differently according to the recognized user combination.

FIG. 4(a) is an example of a recommendation database that can be used when all of users A, B, C, and D are recognized as shown in FIG. 3(a), and FIG. 4(b) is shown in FIG. 3(b). This is an example of a recommendation database available when users A and B are recognized.

In an embodiment, the collected data may be stored in response to viewing situation information, and may include information such as a channel, day of the week, time, viewing time, zapping frequency, and the like.

In response to viewing situation information, information about a channel category, actors, etc. can be stored as EPG (Electronic Program Guide) data, and viewing conditions in IMCS (INTEGRATED MEDIA CONTROL SYSTEM) data by referring to the collected data corresponding to viewing situation information. Information about content corresponding to the information may be stored. For example, a genre of content, a form of content (VOD or real time), and the like may be stored.

In an embodiment, in generating content recommendation information, recommendation content such as a real-time channel or a recommended VOD is determined by referring to IMCS data and EPG data, and content recommendation information for output of recommended content to a set-top box or a smartphone terminal Can be generated and transmitted.

5 is a block diagram illustrating an interworking structure of a set-top box and a broadcast server in one embodiment.

The set-top box 510 may be connected to the camera 520 through USB or HDMI, and the set-top box 510 and the broadcast server 530 may communicate through wired/wireless communication means.

In an embodiment, the collection unit 413 may recognize one or more users from an image captured through the camera 520 and match profile information stored in advance for the user. The number of users watching TV and information on each of the users may be acquired through the captured image to determine a combination of users actually watching.

In an embodiment, if the user group is not registered in advance, profile information and information obtainable from the terminal may be newly acquired for a user in the image captured through the camera of the terminal, and a new user combination may be determined. .

The transmission unit 512 may generate and transmit viewing situation information, which is a synthesis of viewing environment information collected by the set-top box 510, including a user combination, and transmit it to the broadcasting server 530.

The broadcast server 530 extracts information related to channels and information related to content based on the viewing situation information transmitted to the EPG 531 and the IMCS 532, respectively, and recommends the recommendation database 533 to correspond to the viewing situation information. Content can be provided. The recommendation database 533 may generate content recommendation information for recommended content and transmit it to the set-top box 510.

The content recommendation information is received by the recommendation unit 511, and the recommendation unit 511 can output content recommendation information on the received optimal recommendation content to the home screen of the TV.

The operation of the set-top box and the broadcast server according to the embodiment may correspond to the operation method described with reference to FIGS. 1 and 2.

6 is a block diagram illustrating an interworking structure of a smartphone terminal and a broadcast server in one embodiment.

According to the embodiment of FIG. 6, it relates to an embodiment in which an over the top (OTT) streaming service is provided in a smartphone terminal 610 other than a set-top box.

In an embodiment, when the viewing situation information of users is stored in the broadcast server 620, the corresponding information may be processed to be provided in an API form to external OTT streaming.

The smartphone terminal 610 acquires an image captured for one or more users by using the provided camera 611 and transmits the image captured by the authentication unit 612 to the broadcast server 620, which is a smartphone terminal ( 610).

The broadcast server 620 extracts information related to a channel and information related to content based on the EPG 621 and the IMCS 622, respectively, as shown in the embodiment illustrated in FIG. 5, and views information on the recommendation database 623 It is possible to provide recommended content corresponding to.

According to an embodiment, the above service may be provided after authentication for the smartphone terminal 610 is completed. The authentication unit 624 is registered in advance by receiving the image or information transmitted from the smartphone terminal 610. By performing matching with the existing information, authentication may be processed for one or more users of the smartphone terminal 610.

In another embodiment, the broadcast server 620 may provide the recommended content by authenticating the terminal information of the set-top box input from the smartphone terminal 610.

For example, the smartphone terminal 610 transmits terminal information that can be authenticated to the input set-top box, such as VN information, to the broadcast server 620 through the authentication unit 612, thereby allowing users corresponding to the terminal information. Can be authenticated.

The authentication unit 624 of the broadcast server 620 authenticates the use of the smartphone terminal 610 by matching the received terminal information with previously registered terminal information, and a user of a user group of a set-top box corresponding to the terminal information The list may be provided to the smartphone terminal 610 to receive a selection of a user combination including at least one of the user lists. The broadcast server 620 may provide recommended content based on the user combination corresponding to at least one user combination selected by the smartphone terminal 610.

7 is a diagram for explaining a method of operating a terminal for recommending content in an embodiment. In an embodiment, a method of providing information to a broadcast server to receive recommended content from a set-top box or a smartphone terminal will be described.

In step 710, the terminal recognizes at least one user from the image captured through the camera.

In an embodiment, the terminal may be a smartphone terminal or a set-top box terminal providing IP TV service.

For example, the smartphone terminal may be photographed through a camera provided on the front or rear side, and an image photographed through the camera may be output on one side of the display of the smartphone terminal.

The set-top box terminal may include a camera. The camera may be installed on one side of the TV to photograph the front part of the TV. Images captured through the camera may be output on one side of the TV. The camera can be connected to the terminal through a connection method such as USB or HDMI.

In step 720, the terminal generates a user combination corresponding to the recognized at least one user.

In an embodiment, the terminal may store profile information for at least one user recognized through the camera. A group of users recognizable through the camera is defined as a user group, and a profile for each user included in the user group, for example, information about gender and age corresponding to each user's face can be obtained and stored. have. The user group and the user combination may be registered in correspondence with the unique information or ID of the set top box linked with the smartphone terminal.

In an embodiment, the terminal may recognize one or more users from the image captured through the camera, and match profile information for the user. The terminal may determine the user combination currently being viewed by acquiring information about each of the users and users currently watching the TV or smartphone through the captured image.

For example, if a user group is not registered in advance, profile information and information that can be obtained for a user in an image captured through the camera may be newly acquired, and a new user combination may be determined.

In step 730, the terminal generates viewing environment information by combining one or more of outputting channel information, date information, and time information.

In an embodiment, the viewing environment information may include information such as a channel actually being viewed, program information, the number of times the channel is played, day or time information, and zapping frequency.

In step 740, the terminal generates viewing situation information based on at least one of the captured image, the generated user combination, and viewing environment information.

In an embodiment, viewing situation information may be generated by mapping viewing environment information to a user combination, and viewing situation information may include an image captured through a camera.

In step 750, the terminal transmits the viewing situation information to the broadcast server.

In an embodiment, the terminal may transmit viewing situation information to the broadcast server through wired or wireless communication. The broadcast server may include a channel information server, a content organization server, and a recommendation database.

Thereafter, the terminal may receive content recommendation information from the broadcast server in response to the viewing situation information.

In an embodiment, the terminal may receive content recommendation information stored in the recommendation database of the broadcast server. The recommendation database according to the embodiment may be managed in response to a user combination, and the viewing situation information transmitted from the terminal may be updated to reinforce learning of the content recommendation information.

The terminal may output the content recommendation information provided from the recommendation database of the broadcasting server to the display or TV of the smartphone. For example, the terminal may output information on the recommended content and a message querying whether to play the content. have.

In an embodiment, since the recommendation database is managed differently according to the user combination, the content recommendation information provided according to the user combination may be different, and the content recommendation information provided according to the day or time information may also be different.

The device described above may be implemented with hardware components, software components, and/or combinations of hardware components and software components. For example, the devices and components described in the embodiments include, for example, processors, controllers, arithmetic logic units (ALUs), digital signal processors (micro signal processors), microcomputers, field programmable arrays (FPAs), It may be implemented using one or more general purpose computers or special purpose computers, such as a programmable logic unit (PLU), microprocessor, or any other device capable of executing and responding to instructions. The processing device may run an operating system (OS) and one or more software applications running on the operating system. In addition, the processing device may access, store, manipulate, process, and generate data in response to the execution of the software. For convenience of understanding, a processing device may be described as one being used, but a person having ordinary skill in the art, the processing device may include a plurality of processing elements and/or a plurality of types of processing elements. It can be seen that may include. For example, the processing device may include a plurality of processors or a processor and a controller. In addition, other processing configurations, such as parallel processors, are possible.

The software may include a computer program, code, instruction, or a combination of one or more of these, and configure the processing device to operate as desired, or process independently or collectively You can command the device. Software and/or data may be interpreted by a processing device or to provide instructions or data to a processing device, of any type of machine, component, physical device, virtual equipment, computer storage medium or device. , Or may be permanently or temporarily embodied in the transmitted signal wave. The software may be distributed on networked computer systems and stored or executed in a distributed manner. Software and data may be stored in one or more computer-readable recording media.

The method according to the embodiment may be implemented in the form of program instructions that can be executed through various computer means and recorded on a computer-readable medium. The computer-readable medium may include program instructions, data files, data structures, or the like alone or in combination. The program instructions recorded on the medium may be specially designed and configured for the embodiment or may be known and usable by those skilled in computer software. Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks, and magnetic tapes, optical media such as CD-ROMs, DVDs, and magnetic media such as floptical disks. -Hardware devices specially configured to store and execute program instructions such as magneto-optical media, and ROM, RAM, flash memory, and the like. Examples of program instructions include high-level language code that can be executed by a computer using an interpreter, etc., as well as machine language codes produced by a compiler. The hardware device described above may be configured to operate as one or more software modules to perform the operations of the embodiments, and vice versa.

As described above, although the embodiments have been described by a limited embodiment and drawings, those skilled in the art can make various modifications and variations from the above description. For example, the described techniques are performed in a different order than the described method, and/or the components of the described system, structure, device, circuit, etc. are combined or combined in a different form from the described method, or other components Alternatively, even if replaced or substituted by equivalents, appropriate results can be achieved.

Therefore, other implementations, other embodiments, and equivalents to the claims are also within the scope of the following claims.

Claims (37)

In the operation method of the terminal providing the OTT streaming service,
In the first mode,
Recognizing users in the image taken through the camera; And
Determining a user combination corresponding to at least one user who has successfully authenticated based on the captured image among the recognized users from a group of pre-registered users;
In the second mode,
Receiving information of a set-top box through the terminal;
Transmitting information of the set-top box to a broadcast server;
In response to the use of the terminal being authenticated based on the information of the set top box, providing a user list of a user group corresponding to the set top box information from the broadcast server through the terminal; And
Determining the user combination based on an input for selecting at least one user in the user list through the terminal;
Generating viewing situation information based on at least one of the captured image, the determined user combination, and viewing environment information;
Transmitting the viewing situation information to the broadcast server; And
Receiving content recommendation information from the broadcast server
Including,
The content recommendation information,
Among the plurality of recommendation databases managed differently by the broadcast server corresponding to different combinations of users belonging to the pre-registered user group, among the data extractable from the recommendation database managed corresponding to the determined user combination It includes at least one of content information and channel information that matches the viewing situation information,
How the terminal operates.
According to claim 1,
Obtaining a profile corresponding to each user belonging to the pre-registered user group
Further comprising,
How the terminal operates.
According to claim 2,
Acquiring a profile corresponding to each of the users belonging to the pre-registered user group,
Outputting faces of each of the users through the captured image; And
Receiving an input of the profile including information on gender and age corresponding to each of the faces of the users
Containing,
How the terminal operates.
According to claim 1,
The step of generating the viewing situation information,
Generating by combining one or more of profiles, output channel information, date information and time information of each user belonging to the user combination
Containing,
How the terminal operates.
delete According to claim 1,
The viewing situation information,
To be updated in the recommendation database of the broadcast server to generate the content recommendation information,
How the terminal operates.
In the operation method of a broadcast server providing an OTT streaming service,
In the first mode,
Receiving viewing situation information corresponding to an image photographed through a camera from a terminal;
In the second mode,
Receiving information of a set top box from the terminal;
Authenticating the use of the terminal based on the information of the set-top box;
If the authentication is successful, transmitting a user list of a user group corresponding to the information of the set-top box to the terminal; And
Receiving viewing situation information corresponding to an input for selecting at least one user from the user list through the terminal from the terminal;
Extracting content recommendation information from a recommendation database based on the viewing situation information; And
Transmitting the content recommendation information to the terminal;
Including,
The viewing situation information,
In the first mode, a user combination and a viewing environment corresponding to at least one user who has successfully authenticated based on the captured image, among users recognized in the captured image in the pre-registered user group in the first image. Is generated based on at least one of the information,
In the second mode, it is generated based on at least one of a user combination and viewing environment information corresponding to at least one user selected through the terminal in a user group corresponding to the set-top box information received from the terminal,
The content recommendation information,
The viewing among data extractable from a recommendation database managed in response to the user combination among a plurality of recommendation databases differently managed by the broadcast server corresponding to different combinations of users belonging to the pre-registered user group Including at least one of content information and channel information matching the context information,
How the broadcast server works.
The method of claim 7,
Obtaining and storing a profile corresponding to each user belonging to the pre-registered user group
Containing,
How the broadcast server works.
The method of claim 8,
The profile,
Including information about the gender and age corresponding to each face of the user output through the captured image,
How the broadcast server works.
The method of claim 7,
The viewing situation information,
It is generated by combining one or more of profiles, output channel information, date information and time information of each user belonging to the user combination,
How the broadcast server works.
The method of claim 7,
Storing the viewing situation information in the recommendation database;
Collecting relevant channel information and related content in response to the viewing situation information; And
Storing the content recommendation information through matching of the relevant channel information and the related content
Further comprising,
How the broadcast server works.
delete delete delete delete A computer program stored in a medium to execute the method of any one of claims 1 to 4 and 6 to 11 in combination with hardware.
In the terminal that provides the OTT streaming service,
Memory; And
A processor executing one or more programs stored in the memory
Including,
The processor,
In the first mode,
Recognize users from images captured through the camera,
In the pre-registered user group, a user combination corresponding to at least one user who has successfully authenticated based on the captured image is determined from the recognized users,
In the second mode,
Get the information of the set-top box through the terminal,
The information of the set-top box is transmitted to a broadcasting server,
In response to the use of the terminal being authenticated based on the information of the set top box, a user list of a user group corresponding to the information of the set top box is provided from the broadcast server through the terminal,
The user combination is determined based on an input for selecting at least one user from the user list through the terminal,
Generating viewing situation information based on at least one of the captured image, the determined user combination, and viewing environment information,
Transmitting the viewing situation information to the broadcast server,
Receiving content recommendation information from the broadcast server,
The content recommendation information,
Among the plurality of recommendation databases managed differently by the broadcast server corresponding to different combinations of users belonging to the pre-registered user group, among the data extractable from the recommendation database managed corresponding to the determined user combination It includes at least one of content information and channel information that matches the viewing situation information,
Terminal.
In the broadcast server providing OTT streaming service,
Memory; And
A processor executing one or more programs stored in the memory
Including,
The processor,
In the first mode,
Viewing situation information corresponding to the image captured through the camera is received from the terminal,
In the second mode,
Receiving the information of the set-top box from the terminal,
Authenticate the use of the terminal based on the information of the set-top box,
If the authentication is successful, the user list of the user group corresponding to the information of the set-top box is transmitted to the terminal,
Viewing situation information corresponding to an input for selecting at least one user from the user list through the terminal is received from the terminal,
Content recommendation information is extracted from the recommendation database based on the viewing situation information,
Transmitting the content recommendation information to the terminal,
The viewing situation information,
In the first mode, a user combination and a viewing environment corresponding to at least one user who has successfully authenticated based on the captured image, among users recognized in the captured image in the pre-registered user group in the first image. Is generated based on at least one of the information,
In the second mode, it is generated based on at least one of a user combination and viewing environment information corresponding to at least one user selected through the terminal in a user group corresponding to the set-top box information received from the terminal,
The content recommendation information,
And at least one of content information and channel information matched with the viewing situation information among data extractable in the recommendation database of the broadcast server managed in response to the user combination,
Broadcast server.
delete delete In the operation method of the terminal providing the OTT streaming service,
In the first mode,
Recognizing users in the image taken through the camera; And
Generating a user combination corresponding to at least one user who has successfully authenticated based on the photographed image among the recognized users;
In the second mode,
Receiving information of a set-top box through the terminal;
Transmitting information of the set-top box to a broadcast server;
In response to the use of the terminal being authenticated based on the information of the set top box, providing a user list of a user group corresponding to the set top box information from the broadcast server through the terminal; And
Determining the user combination based on an input for selecting at least one user in the user list through the terminal;
Generating viewing environment information by combining one or more of output channel information, date information, and time information;
Generating viewing situation information based on at least one of the captured image, the generated user combination, and the viewing environment information;
Transmitting the viewing situation information to a broadcast server; And
Receiving content recommendation information from the broadcast server
Including,
The content recommendation information,
Among the plurality of recommendation databases managed differently by the broadcast server in correspondence to different combinations of users belonging to a user group registered in advance, among the data extractable from the recommendation database managed corresponding to the generated user combination It includes at least one of content information and channel information that matches the viewing situation information,
How the terminal operates.
The method of claim 21,
Obtaining a profile corresponding to each of the users
Further comprising,
How the terminal operates.
The method of claim 22,
Acquiring a profile corresponding to each of the users,
Outputting faces of each of the users through the captured image; And
Receiving an input of the profile including information on gender and age corresponding to each of the faces of the users
Containing,
How the terminal operates.
delete delete The method of claim 21,
The viewing situation information,
To be updated in the recommendation database of the broadcast server to generate the content recommendation information,
How the terminal operates.
delete delete delete delete In the operation method of a broadcast server providing an OTT streaming service,
In the first mode,
Receiving viewing situation information corresponding to an image photographed through a camera from a terminal;
In the second mode,
Receiving information of a set top box from the terminal;
Authenticating the use of the terminal based on the information of the set-top box;
If the authentication is successful, transmitting a user list of a user group corresponding to the information of the set-top box to the terminal; And
Receiving viewing situation information corresponding to an input for selecting at least one user from the user list through the terminal from the terminal;
Collecting relevant channel information and related content in response to the viewing situation information; And
Storing content recommendation information in a recommendation database through matching of the viewing situation information, the relevant channel information, and the related content
Including,
The viewing situation information,
In the first mode, based on at least one of a user combination and viewing environment information corresponding to at least one user who has successfully authenticated based on the captured image among the captured images and users recognized from the captured image. Is created,
In the second mode, the user group corresponding to the set-top box information received from the terminal is generated based on at least one of a user combination and viewing environment information corresponding to at least one user selected through the terminal,
The content recommendation information,
The viewing situation among data extractable from a recommendation database managed in response to the user combination among a plurality of recommendation databases managed differently by the broadcast server in correspondence to different combinations of users belonging to a user group registered in advance Including at least one of content information and channel information that matches the information,
How the broadcast server works.
The method of claim 31,
The viewing environment information,
It is generated by combining one or more of profiles, output channel information, date information and time information of each user belonging to the user combination,
How the broadcast server works.
delete delete delete delete The method of claim 32,
The profile,
Including information about the gender and age corresponding to each face of the user output through the captured image,
How the broadcast server works.

Images