KR102090822B1 - Marketing brokerage platform system between marketer and advertiser - Google Patents

Abstract

Disclosed is an affiliate marketing brokerage platform system which comprises a mobile terminal, an advertisement brokerage server and a database server to match an influencer marketer and an advertiser, perform an expense payment process in accordance with an advertisement activity of the marketer, and provide an advertisement activity analysis result of the marketer to the advertiser.

Description

Affiliate marketing relay platform system between influencer marketer and advertiser {MARKETING BROKERAGE PLATFORM SYSTEM BETWEEN MARKETER AND ADVERTISER}

The present invention relates to an affiliate marketing relay platform system between an influencer marketer and an advertiser, and more particularly, to an affiliate marketing relay platform system for providing a relay platform between an advertiser requesting advertisement advertisement and a marketer conducting advertisement activities. will be.

Recently, with the diversification of advertising media and the rapid development of the Internet, online advertising has increased dramatically. The online advertising market is expected to continue to expand as online advertising is not only cheaper than advertising through other media, but also has the advantage of marketing specific to a particular class.

However, there is a problem in that the online advertisement registration process is complicated for general Internet users, and it is necessary to pay a somewhat burdensome cost to an individual or a small business.

In addition, not only is there a narrow selection of online advertisements that Internet users who want to earn advertisement fees by posting online advertisements on their homepage, but also has to go through complicated procedures for searching, selecting, and registering online advertisements. There was.

One aspect of the present invention provides an advertisement serving space to an advertiser, provides advertisement activity information to a marketer, can perform cost payment, analysis of activity results, etc. when a marketer performs an advertisement activity, and can receive a fee accordingly Provides an affiliate marketing relay platform system for an advertising relay platform.

Another aspect of the present invention provides an affiliate marketing relay platform system for evaluating advertisement activity of a marketer who performs advertisement activity and restricting advertisement activity according to the evaluation result.

Another aspect of the present invention provides an affiliate marketing relay platform system that divides and manages a space of a database server that stores various information and applies update criteria differently for each space to maximize storage space management efficiency.

The technical problems of the present invention are not limited to the technical problems mentioned above, and other technical problems not mentioned will be clearly understood by those skilled in the art from the following description.

Affiliate marketing relay platform system of the present invention for solving the above problems, a mobile terminal used by marketers, advertisement advertisers and platform managers for ad activities; An advertisement relay server that implements an advertisement relay platform that generates a web page accessible through the mobile terminal and relays an advertisement activity transaction between the marketer and the advertiser through the web page; And a database server that stores information generated by the advertisement relay server.

The advertisement relay server may include a member management unit that manages personal information of a marketer or advertiser input through the mobile terminal as member information and provides a login function; A CPA advertisement list generating unit for generating a CPA ad serving application web page for receiving a CPA (Cost Per Action) advertisement request from an advertiser through the mobile terminal, and requesting a CPA advertisement activity request from a marketer through the mobile terminal; An experience group list generating unit for generating an experience group advertisement placement application web page for receiving an experience group advertisement application from an advertiser through the mobile terminal, and requesting an experience group advertisement activity request from a marketer through the mobile terminal; An advertisement activity management unit generating an advertisement activity management web page showing activity history for each CPA advertisement and experience group advertisement; And an advertisement activity monitoring unit that monitors marketer CPA advertisement and experience group advertisement activities;

The member management unit, upon initial access through the mobile terminal, requests and receives personal information including a name, ID, mobile phone number, and email, and stores the personal information as member information, but is a marketer, advertiser, and platform administrator authority If any one of the selected, the marketer authority is selected, the member information is classified and stored as a partner member list, and when the advertiser authority is selected, the corresponding member is classified and stored as an advertiser member list, and the platform is selected. When administrator authority is selected, authentication is performed through a separate external server, and the member is classified and stored as a platform administrator, and the number of server logins per member registered as the partner member list is counted. If the number of logins of a member counts more than a predetermined number, the member's When the reliability evaluation score is increased by 1 point and the number of logins of a member during a preset period is counted less than a predetermined number, the reliability evaluation score for each member is calculated by lowering the reliability evaluation score of the member by 1 point, and the reliability evaluation score In the case of a member who has reached the maximum score, the adjustment of the reliability evaluation score for the member is suspended for a period of time, and in the case of the member whose reliability evaluation score has reached the minimum score, the member is classified as a special member and the special member If the reliability evaluation score of C does not exceed the minimum within a preset time, the special member is classified and managed as a CPA advertisement activity and experience group advertisement activity blocking member, and among the members registered as the advertiser member list, the advertisement cost is paid a predetermined number of times. The members who are overdue are selected as restricted access members, and For a certain period of time, the application for advertisement is restricted,

The CPA advertisement list generating unit generates the CPA advertisement serving application web page accessible only to the member authorized by the advertiser, and an advertisement image and advertisement input by an advertiser from the mobile terminal through the CPA advertisement serving application web page Receives CPA advertisement publication information including the approval cost when classification, product name, and DB are received, calculates monthly approval rate and application rate for the CPA advertisement publication information, and lists the CPA advertisement publication information to list the CPA advertisement activity Create a web page to receive the application,

The experience group list generating unit generates the experience group advertisement placement application web page accessible only to the member authorized by the advertiser, and product classification, product name input by the advertiser from the mobile terminal through the experience group advertisement placement application web page, Creates a web page for receiving experience group advertisement publication information by receiving the experience group advertisement publication information including the application deadline, recruitment number, and application number, and listing the experience group advertisement publication information,

The advertisement activity management unit generates the advertisement activity management web page accessible only to members who have been given marketer authority,

The advertisement activity monitoring unit checks whether a review writing date, a review length, and a photo are included for an experience group advertisement activity using a product and writes a review, and whether a preset review writing date is included within a time limit set by the advertiser, According to whether the length of the review satisfies the length set by the advertiser and whether a picture is included, the first score of the review content is calculated, and at least one positive word and at least one negative word are pre-selected and stored, and the review content If a word classified as a positive word or a negative word appears, counting the number of times, calculating the frequency of occurrence of the positive word and the negative word, and analyzing whether the word related to the evaluation previously set by the advertiser is analyzed by analyzing the review contents Check and scores and advertisements proportional to the frequency of occurrence of positive words in the primary score A final score is calculated by adding a score proportional to the frequency of occurrence of words related to a preset evaluation, and when the final score is less than a preset reference score, checks the number of views of the review of the member who conducted the advertisement activity of the corresponding experience group, A predetermined period is set according to the number of views of the review, and the members who have conducted the advertisement activity of the experience group for the set period are classified and managed as the advertisement activity blocking members of the experience group.

The database server stores member information, CPA advertisement publication information, experience group advertisement publication information, and cost payment information generated by the advertisement relay server, but divides the entire storage space into a first space, a second space, and a third space. , A security level is assigned to the cost payment information as a first level, the security level is assigned to the member information as a second level, and the security level is indicated to the CPA advertisement publication information and the experience group advertisement publication information as a third degree And stores the information assigned to the first class in the first space, stores the information assigned to the second class in the second space, and stores the information assigned to the third class to the third space. Stored in the space, and deleted only when the entire system is reset for the information stored in the first space, and periodically for the information stored in the second space Calculates the history of the records, moves the information included in the first section among the information stored in the second space to the first space, and stores the information included in the first section, and sets the information among the information stored in the second space The information included in the second section, which is a section in which the number of times viewed during the period is lower than the first section, is stored in the second space as it is, and the third section, which is a section lower than the second section, among the information stored in the second space When information included in the section is moved to and stored in the third space, and information stored in the second space is stored again in the first space, the second space, and the third space, the information remaining in the second space remains in the second space. Information is listed in order of storage date, and only the top half of the information is deleted, but the storage space occupied by the information stored in the second space is stored in the database server. Or less, liver, puts to be stored as the entire information stored in the second space, it is possible to delete all the information stored in the third space.

According to one aspect of the present invention, it is possible to promote the convenience of advertisers and marketers by establishing a web environment in which advertisement application and advertisement activity application are easy, and thereby activate online advertisement accordingly.

According to another aspect of the present invention, by evaluating the advertising activity of a marketer performing an advertising activity and limiting the advertising activity according to the evaluation result, it is possible to encourage the fulfillment of the marketer's faithful advertisement activity, thereby enhancing the advertising effect.

According to another aspect of the invention, it is possible to efficiently manage the storage capacity for storing various types of information, which can improve the overall system processing speed.

1 is a conceptual diagram of an affiliate marketing relay platform system according to an embodiment of the present invention.
FIG. 2 is a detailed block diagram of the advertisement relay server shown in FIG. 1.
3 to 6 are examples of web pages generated by the integrated management server shown in FIG. 1.

For a detailed description of the present invention, which will be described later, reference is made to the accompanying drawings that illustrate, by way of example, specific embodiments in which the present invention may be practiced. These examples are described in detail enough to enable those skilled in the art to practice the present invention. It should be understood that the various embodiments of the present invention are different, but need not be mutually exclusive. For example, certain shapes, structures, and properties described herein may be implemented in other embodiments without departing from the spirit and scope of the invention in connection with one embodiment. In addition, it should be understood that the location or placement of individual components within each disclosed embodiment can be changed without departing from the spirit and scope of the invention. Therefore, the following detailed description is not intended to be taken in a limiting sense, and the scope of the present invention, if appropriately described, is limited only by the appended claims, along with all ranges equivalent to those claimed. In the drawings, similar reference numerals refer to the same or similar functions across various aspects.

Hereinafter, preferred embodiments of the stirring device according to the present invention will be described in detail with reference to the accompanying drawings.

1 is a conceptual diagram of an affiliate marketing relay platform system according to an embodiment of the present invention.

1, the affiliate marketing relay platform system 1000 according to an embodiment of the present invention includes a mobile terminal 100, an advertisement relay server 300 and a database server 500, and an influencer marketer Advertisers can be matched, and a payment process is performed according to the advertising activity of the marketer, and analysis results of the marketing activity of the marketer can be provided to the advertiser.

That is, the affiliate marketing relay platform system 1000 according to an embodiment of the present invention provides an advertisement serving space to an advertiser, provides advertisement activity information to a marketer, and analyzes payment, activity results when the marketer performs advertisement activity It is possible to proceed, etc., and implement an advertising relay platform that can be paid accordingly.

Hereinafter, each component of the affiliate marketing relay platform system 1000 illustrated in FIG. 1 will be described in detail.

The mobile terminal 100 supports a wired / wireless network, such as a desktop computer (PC), a mobile communication terminal widely used by the general public, such as a notebook, a smart phone, and a tablet PC. It is a broad concept that means various kinds of information communication devices and multimedia devices.

The mobile terminal 100 is a terminal used by a marketer, an advertiser, or a platform manager, and may access the web page provided by the advertisement relay server 300 described later to use the advertisement relay platform according to the present embodiment.

The advertisement relay server 300 is a general type server that processes and provides predetermined information in response to a client's connection request, and may implement an advertisement relay platform according to an embodiment of the present invention. The advertisement relay server 300 may generate a web page for implementing the advertisement relay platform according to an embodiment of the present invention, and a marketer, an advertiser, or a platform manager accesses the web page through the mobile terminal 100, respectively. You can use the advertising relay platform.

For example, the advertisement relay server 300 may provide a page for a CPA (Cost Per Action) advertisement publication application, an experience group recruitment application, etc. for an advertiser, and may provide results such as a CPA advertisement activity, an experience group activity, and the like. have. The advertisement relay server 300 may provide a page displaying a CPA advertisement list, an experience group list, etc. for a marketer, and may provide an advertisement activity status management, a deposit request page according to the advertisement activity, and the like. The advertisement relay server 300 may provide a member management such as an advertiser and a marketer, and a settlement history management page for the platform manager.

The detailed description of the advertisement relay server 300 will be described later.

The database server 500 may store data necessary for various calculation processing in the advertisement relay server 300. The database server 500 may temporarily store input / output data of the advertisement relay server 300 or may store various calculation processing results.

The affiliate marketing relay platform system 1000 according to an exemplary embodiment of the present invention builds a web environment in which advertisement application and advertisement activity application are easy, thereby increasing convenience for advertisers and marketers, and activating online advertisement accordingly. You can.

FIG. 2 is a detailed block diagram of the advertisement relay server illustrated in FIG. 1, and FIGS. 3 to 6 are examples of web pages generated by the integrated management server illustrated in FIG. 1.

Referring to FIG. 2, the advertisement relay server 300 includes a member management unit 310, a CPA advertisement list generation unit 330, an experience group list generation unit 350, an advertisement activity management unit 370, and an advertisement activity monitoring unit 390 It may include.

The member manager 310 may manage personal information of a marketer or advertiser input through the mobile terminal 100 as member information and provide a login function.

Upon initial access through the mobile terminal 100, the member management unit 310 may request and receive personal information including a name, an ID, a mobile phone number, and an email, as shown in FIG. 3, and store it as member information You can.

Meanwhile, when the platform manager accesses through the mobile terminal 100, the member management unit 310 authenticates the mobile terminal 100 through a separate external server, and the mobile terminal 100 is the platform manager. If it is authenticated, it is possible to provide access to all web pages to the mobile terminal 100.

The member management unit 310 may divide and store member information into a partner member list and an advertiser member list. Here, the partner member list is a marketer. The member management unit 310 may select a partner or an advertiser from a user, and store and manage it as a partner member list and an advertiser member list when a member joins.

The member management unit 310 may select and manage CPA advertisement activity or experience group activity blocking members among members registered as the partner member list.

For example, the member management unit 310 may calculate a reliability evaluation score by counting the number of server connections per member. The member management unit 310 may adjust the reliability evaluation score by counting the number of times the member has logged in. For example, when the number of logins of a member during a predetermined period is counted more than a predetermined number, the member management unit 310 increases the reliability evaluation score of the corresponding member by 1 point, and the number of logins of a member during the predetermined period is less than a predetermined number of times When counting as, the reliability evaluation score of the member can be lowered by 1 point.

At this time, the member management unit 310 may stop adjusting the reliability evaluation score for a certain period of time for a certain period of time when the reliability evaluation score of a member reaches the maximum score, and the reliability evaluation score of a member achieves the minimum score In that case, the member can be classified as a special member. The member management unit 310 may select and manage the member as a CPA advertisement activity or experience group activity blocking member when the reliability evaluation score of the member classified as a special member does not exceed the minimum within a predetermined period.

The member management unit 310 may select and manage access restricted members among members registered as the advertiser member list.

For example, the member management unit 310 may select and manage a member whose advertisement cost payment is overdue a predetermined number of times among members registered as the advertiser member list as a restricted access member. If you are selected as a restricted access member, your ad serving request will be restricted for a certain period of time.

The member management unit 310 may grant administrator authority to the platform administrator, marketer authority to the partner member, and advertiser authority to the advertiser member.

In addition, the member management unit 310 may generate and provide various bulletin board operation pages such as announcements, FAQs, and error reports to be exposed to members.

In addition, the member management unit 310 may provide functions such as SMS sending and mail sending to the platform manager.

The CPA advertisement list generating unit 330 may generate a CPA advertisement list listing CPA advertisement serving information requested by an advertiser. Briefly about CPA advertisement, if a marketer posts an advertisement-related link on his own blog, and when the link is clicked, and the DB of the information of the user who clicked the link is received, ip overlap, etc. If the DB is approved by verifying the validity of the DB, the CPA advertising activity fee is paid to the marketer.

The CPA advertisement list generating unit 330 may generate a CPA advertisement serving application web page accessible only to members authorized by an advertiser, and may receive CPA advertisement serving information through the web page. The CPA advertisement publication information may include advertisement image, advertisement classification, product name, and approval cost when DB is received.

At this time, the CPA advertisement list generation unit 330 may calculate the monthly approval rate and application rate for the CPA advertisement. The monthly approval rate refers to the monthly approval rate of the DB generated in the CPA advertisement, and the application rate refers to the percentage of marketers registered with the platform that posted the CPA advertisement.

The CPA advertisement list generating unit 330 may generate a web page listing CPA advertisements applied through the CPA advertisement serving application web page, and receive a request for a CPA advertisement activity request from a member who has been given marketer authority through the web page. You can.

At this time, the CPA advertisement list generating unit 330 may generate a list for each advertisement classification included in the CPA advertisement publication information, as shown in FIG. 4, and may be added to each list in the order of approval rate or application rate according to the member's selection. It is possible to list and provide included CPA advertisement publication information.

The experience group list generating unit 350 may generate an experience group advertisement list listing experience group advertisement publication information requested by an advertiser. Briefly about the experience group advertisement, if the marketer uses the product directly and registers a review for the product, the advertisement activity is paid to the marketer.

The experience group list generating unit 350 may generate an experience group advertisement serving web page accessible only to members authorized by an advertiser, and receive experience group advertisement placement information through the web page. The advertisement posting information of the experience group may include product classification, product name, application deadline, recruitment number, and application number.

The experience group list generating unit 350 may generate a web page listing experience group advertisements that are applied through the experience group advertisement serving application web page, as shown in FIG. 5, and experience group advertisements from members who have been given marketer rights through the web page You may be asked to apply for an activity.

The advertisement activity management unit 370 may generate an advertisement activity management web page accessible only to members who have been given marketer authority.

As illustrated in FIG. 6, the advertisement activity management unit 370 may generate and provide an advertisement activity management web page showing the activity history of a member who has been given marketing authority for each CPA advertisement and experience group advertisement. At this time, an advertisement activity management web page may be provided with a withdrawal request tab, and an advertisement activity fee may be paid at the request of a member through the withdrawal request tab.

The advertisement activity monitoring unit 390 may monitor advertisement activity of a member who has been given marketer authority and provide the result to a member who has been granted advertiser authority.

For example, the advertisement activity monitoring unit 390 may verify the review content included in the experience group advertisement activity.

First, the advertisement activity monitoring unit 390 may check whether a review writing date, a review length, and a photo are included. The advertisement activity monitoring unit 390 determines the primary score of the review content according to whether the preset review date is included within the time limit set by the advertiser, whether the review length satisfies the advertiser set length, and whether the photo is included. Can be calculated.

The advertisement activity monitoring unit 390 may analyze the review content to calculate the frequency of occurrence of positive and negative words. To this end, the advertisement activity monitoring unit 390 may select and store at least one positive word and at least one negative word in advance. For example, in the case of a positive word, a word related to satisfaction or recommendation, and in the case of a negative word, a word related to disappointment. The advertisement activity monitoring unit 390 may calculate the frequency of occurrence of positive and negative words by counting the number of times a word classified as a positive word or a negative word in the review contents appears.

The advertisement activity monitoring unit 390 may analyze that the emotion factor for the corresponding experience product is positive when the frequency of occurrence of positive words is greater than the frequency of occurrence of negative words in the review content, and vice versa It can be analyzed that the emotional factor for the corresponding experience product is negative.

Alternatively, the advertisement activity monitoring unit 390 may analyze the review contents to determine whether words related to the evaluation set by the advertiser appear.

As such, the advertisement activity monitoring unit 390 may calculate a final score by adding a score proportional to the frequency of occurrence of affirmative words to the primary score and a score proportional to the frequency of word appearance related to an evaluation preset by an advertiser.

The advertisement activity monitoring unit 390 may select and manage a member of the experience group activity blocking member for a period of time when the final score of the member who conducted the experience group advertisement activity is below a preset reference score.

At this time, the advertisement activity monitoring unit 390 may set a period of time to be classified as a member of the experience group activity blocking member according to the number of review views of the member who conducted the experience group advertisement activity. That is, the higher the number of review views, the greater the influence of the member, so the period can be shortened.

Meanwhile, the database server 500 illustrated in FIG. 1 may periodically update various information stored by the advertisement relay server 300.

The database server 500 may store member information, CPA advertisement placement information, experience group advertisement placement information, and cost payment information.

The database server 500 assigns a security level to member information, CPA advertisement placement information, experience group advertisement placement information, and cost payment information, and may store it in a space separated according to the security level.

The database server 500 may assign a first grade to information that must be permanently preserved among the above information, and may give a second grade to information that may be updated periodically, and a third grade to one-time information. Can be given. For example, the information to which the first rating is given includes cost payment information, the information to which the second rating is assigned includes member information, and the information to which the third rating is assigned includes CPA advertisement publication information and experience group advertisement publication information. You can.

The database server 500 may store information assigned to the first class in the first space, store information assigned to the second class in the second space, and store information assigned to the third class in the third space. have.

The database server 500 may delete information stored in the first space only when the entire system 1000 is reset.

The database server 500 may periodically calculate the browsing history for the information stored in the second space, and move the storage space according to the browsing history. The database server 500 may move and store information included in the first section of the first section among the information stored in the second space in the first section. The database server 500 may store information included in the second section, which is a section in which the number of readings during a preset period is lower than the first section, among the information stored in the second space. The database server 500 may move and store information included in the third section, which is a section in which the number of readings during a predetermined period of time among the information stored in the second space is lower than the second section, to the third space.

When the information stored in the second space is stored again in the first to third spaces, the database server 500 may list the remaining information in the second space in the order of storage date. The database server 500 can delete only the top half of the information listed in the second space. However, if the storage space occupied by the information listed in the second space is less than or equal to the preset storage space, the database server 500 may leave the information stored in the second space as it is.

The database server 500 may delete all information stored in the third space.

As described above, the database server 500 divides and stores various information generated by the advertisement relay server 300 according to the importance level, and applies a different standard for each grade to update the storage, thereby efficiently managing storage capacity. And this will improve the overall system processing speed.

Such an affiliate marketing relay platform system may be implemented as an application or implemented in the form of program instructions that can be executed through various computer components to be recorded in a computer-readable recording medium. The computer-readable recording medium may include program instructions, data files, data structures, or the like alone or in combination.

The program instructions recorded on the computer-readable recording medium are specially designed and configured for the present invention, and may be known and usable by those skilled in the computer software field.

Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks, and magnetic tapes, optical recording media such as CD-ROMs, DVDs, and magneto-optical media such as floptical disks. media), and hardware devices specifically configured to store and execute program instructions such as ROM, RAM, flash memory, and the like.

Examples of program instructions include not only machine language codes produced by a compiler, but also high-level language codes that can be executed by a computer using an interpreter or the like. The hardware device may be configured to operate as one or more software modules to perform processing according to the present invention, and vice versa.

Although described above with reference to embodiments, those skilled in the art understand that various modifications and changes can be made to the present invention without departing from the spirit and scope of the present invention as set forth in the claims below. Will be able to.

1000: affiliate marketing relay platform system
100: mobile terminal
300: advertisement relay server
500: database server

Claims (1)

A mobile terminal used by a marketer performing an advertisement activity, an advertiser requesting an advertisement activity, and a platform manager;
An advertisement relay server that implements an advertisement relay platform that generates a web page accessible through the mobile terminal and relays an advertisement activity transaction between the marketer and the advertiser through the web page; And
It includes; a database server for storing information generated by the advertisement relay server;
The advertisement relay server,
A member management unit that manages personal information of a marketer or advertiser input through the mobile terminal as member information and provides a login function;
A CPA advertisement list generating unit for generating a CPA advertisement serving application web page for receiving a CPA (Cost Per Action) advertisement request from an advertiser through the mobile terminal, and requesting a CPA advertisement activity request from a marketer through the mobile terminal;
An experience group list generator for generating an experience group advertisement placement application web page for receiving an experience group advertisement application from an advertiser through the mobile terminal, and requesting an experience group advertisement activity request from a marketer through the mobile terminal;
An advertisement activity management unit generating an advertisement activity management web page showing activity history for each CPA advertisement and experience group advertisement; And
Includes; advertising activity monitoring unit for monitoring the advertising activities of marketers CPA advertising and experience groups,
The member management department,
Upon initial access through the mobile terminal, request and receive personal information including name, ID, mobile phone number, and email, and store the personal information as member information, but select one of marketer, advertiser, and platform administrator rights When receiving and selecting the marketer authority, the member information is classified and stored in the partner member list, and when the advertiser authority is selected, the member is classified and stored in the advertiser member list and the platform administrator authority is selected In case, authentication is performed through a separate external server, then the member is classified as a platform administrator and stored.
If the number of server logins for each member registered in the partner member list is counted, and if the number of logins of a member during a predetermined period is counted more than a predetermined number, the reliability evaluation score of the member is increased by 1 point, and during the predetermined period If the number of logins of a member is counted less than a predetermined number of times, the reliability evaluation score for each member is calculated by lowering the reliability evaluation score of the member by 1 point. Adjustment of the reliability evaluation score for a period is suspended for a period of time, and if the reliability evaluation score reaches a minimum, the member is classified as a special member, and the reliability evaluation score of the special member does not exceed the minimum within a preset time. If not, the above special members are blocked from CPA advertising activities and experience group advertising activities. Managed by sorting into circles
Among the members registered in the advertiser's membership list, a member whose payment for advertisement costs is overdue a predetermined number of times is selected as an access-restricted member, and restricts the application for advertising for a certain period of time for the access-restricted member.
The CPA advertisement list generation unit,
Create the CPA ad serving application web page accessible only to the member authorized by the advertiser, and receive the advertisement image, advertisement classification, product name and DB received by the advertiser from the mobile terminal through the CPA ad serving application web page Receives CPA advertisement publication information including city approval cost, calculates monthly approval rate and application rate for the CPA advertisement publication information, and lists the CPA advertisement publication information to generate a web page for requesting the CPA advertisement activity and,
The experience group list generating unit,
Create the experience group advertisement serving application web page accessible only by the member to which the advertiser is authorized, and the product classification, product name, application deadline, number of recruiters, and number of people entered by the advertiser from the mobile terminal through the experience group advertisement serving application web page and Receives experience group advertisement posting information including the number of applicants, lists the experience group advertisement placement information, and generates a web page for requesting an advertisement activity for a commercial group,
The advertising activity management unit,
Create the above-mentioned advertisement activity management web page accessible only to members authorized by marketers,
The advertisement activity monitoring unit,
For the advertising activity of the experience group using the product and writing a review, check whether the review date, review length and photos are included, whether the preset review date is included within the time limit set by the advertiser, and the review length is set by the advertiser The first score of the review content is calculated according to whether a length is satisfied and whether a picture is included,
At least one positive word and at least one negative word are pre-selected and stored, and if a word classified as a positive word or a negative word in the review contents appears, the number of times is counted, and the frequency of occurrence of the positive word and the negative word is counted. Calculating, analyzing the review contents, checking whether words related to the evaluation preset by the advertiser appear, scores proportional to the frequency of positive words appearing in the primary score, and words appearing frequency related to the evaluation preset by the advertiser The final score is calculated by adding a score proportional to,
If the final score is less than or equal to a preset reference score, the number of views of the review of the member who has conducted the corresponding activity group advertisement activity is checked, a predetermined period is set according to the number of views of the review, and the activity group advertisement activity is performed for the set period. Affiliate marketing relay platform system that manages and manages the advanced members as members of the experience group advertisement activity block.

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