KR101921592B1 - How to monetize content creators using the platform - Google Patents

Abstract

The present invention relates to a method for making a profit of a content creator using a platform, and more particularly, a method for making a profit of a content creator using a platform, enabling a performer to receive an opportunity to receive a fair evaluation by the public by directly uploading his or her own content using the platform and to directly sell the content or a work of art on the platform, enabling a performance director to cast the performance while watching the profile and portfolio of the performer and to easily recruit the performer by directly posting a performer recruitment notice on the platform, and enabling the public to receive the recommendation of the content according to their tastes and to have fun by giving a grade to or recommending a person who creates the content.

Description

How to monetize content creators using the platform

The present invention relates to a method of generating revenue for a content creator using a platform, and more particularly, to providing a chance for a performer to receive a fair evaluation by uploading their own content to a performer using a platform, Art productions, etc., and for performance planners, it is possible to view the performers 'profiles and portfolios, making it possible to raise performers' recruitment announcements directly on the platform, A content creator's profit generating method using a platform for recommending contents and giving a rating or recommendation to a person who made the contents to make him feel fun.

With the improvement of the communication environment and the development of multimedia technology, the general public can produce various contents as well as experts, and accordingly, they participate in various fields. In the past, we uploaded content through YouTube, Pandora TV, Gom TV, and Africa TV. This worldwide digital music market is growing every year, especially in the streaming market

In addition, audition programs such as Superstar K, K Pop Star, Voice Korea, Korea Gad Talent, Dancing 9, and Show Mid Money have become very popular and the public has had many opportunities to show off their music, dance or other talents to the public . However, the present music market is the result of the way of 90's music broadcasting and large-scale marketing company, and opportunities for personal content producers who are likely to succeed due to their awareness and investment, .

In recent years, the development of new media, the activation of social network services, and the success stories of individual broadcasters are increasing, and they are uploaded directly to their social network service account to showcase their content.

In order to solve the above problems and to follow the trend of the times, it is proposed to distribute the content in a new way rather than the old distribution method, and to propose a method of generating a content producer's profit using a platform for discovering a new star content creator.

Korean Unexamined Patent Publication (A) 10-2016-0038920 (Publication date: April 20, 2014)

The present invention has been made to solve the above problems of the prior art,

The present invention is to provide an opportunity for the public to evaluate the content or work of a non-famous content creator by utilizing a method of generating a content creator's profit using a platform.

In addition, the present invention utilizes a platform-based method for generating a content creator's profit, so that a non-famous content creator sells a content or a work produced by them at a predetermined cost to generate a profit.

In addition, the present invention is intended to enable a joint performance to be held through cooperation between content producers by utilizing a method of generating a content producer's profit using a platform.

In addition, the present invention aims at making it easier for a planner to participate in performances by utilizing a method of generating revenue for a content creator using a platform.

In addition, the present invention aims to provide a quantitative index when a planner uses the contents creator's revenue generating method using a platform to set a cost for out-of-court entertainment in the course of performing a performance.

In addition, the present invention intends to continuously provide new contents to general users by utilizing a method of generating a content producer's profit using a platform.

In addition, the present invention aims to provide general users with information of a hidden contents producer that suits their taste by utilizing a method of generating a content producer's profit using a platform.

According to another aspect of the present invention, there is provided a method of generating revenue for a content producer using a platform according to the present invention,

In a preferred embodiment of the present invention, a server in which a platform is driven is formed, and a communication environment in which at least one of a plurality of content producer terminals, a plurality of planner terminals and a plurality of general user terminals, A streaming step of allowing the general user terminal to stream the content received by the server to the server, and a step of transmitting, by the general user terminal, an evaluation score for the streamed content, And a follow-up registration step of following the content producer terminal evaluated by the general user terminal evaluated if the evaluation score is equal to or higher than a predetermined evaluation score.

In a preferred embodiment of the present invention, the content includes at least one of text, photograph, music and moving picture data.

In a preferred embodiment of the present invention, the content creator terminal further includes a streaming object selecting step of selecting the content received from the content creator terminal to the server before the streaming step as the streaming object.

In a preferred embodiment of the present invention, the method for selecting a streaming object should listen to a predetermined number of contents received from the content producer terminals other than the terminal of the user.

In a preferred embodiment of the present invention, the streaming step includes an automatic playback step in which contents of a predetermined taste set by the general user terminal are selected and automatically reproduced, and the automatically reproduced part is a climax Further comprising a climax regeneration step of regenerating the portion, wherein the automatic regeneration is skip-enabled.

In a preferred embodiment of the present invention, the streaming step is streamed while the information of the content creator is not exposed.

In a preferred embodiment of the present invention, the evaluation data includes at least one of a recommendation number, a cyber money amount, and the evaluation score.

In a preferred embodiment of the present invention, the platform includes a content management tab for the content creator terminal to manage the content, a content list tab for the general user terminal to watch the content, a general user terminal to confirm the offline performance schedule , A producer store tab for selling the content and the work at a predetermined cost, a cyber money sponsorship tab for the general user terminal to sponsor the content producer terminal, and a performance plan tab for the general user terminal And a content creator recommendation tab recommending a content creator recommendation tab.

In a preferred embodiment of the present invention, the planner terminal sends performance recruitment announcement data to the server after the follow-up registration step, a performance recruitment announcement step in which the server receives the performance recruitment announcement data, A performance participation application providing step in which the contents producer terminal confirms the performance application announcement data and transmits the performance participation application data to the server, and the planner terminal transmits the performance participation application data And selecting at least one of the contents producer terminals to which the performance participation is applied by setting a fee for the performance participation fee.

In a preferred embodiment of the present invention, the cost is based on at least one of an evaluation score, a recommendation number and a follow number.

The method of generating revenue for a content creator using the platform according to the present invention provides an opportunity for an unfamiliar content creator to be evaluated by the public.

In addition, the method of generating revenue for a content creator using the platform according to the present invention is advantageous in that a content creator who is not famous gains revenue by selling content or work produced by them.

Also, the content creator's revenue generating method using the platform according to the present invention has the effect of holding a joint performance through collaboration among content producers.

Also, the content creator's revenue generating method using the platform according to the present invention has an effect of allowing a planner to easily participate in performances, and providing a quantitative index when setting a cost for out-performing performances.

Also, the content creator revenue generating method using the platform according to the present invention has an effect of continuously providing new contents to general users.

Also, the content creator revenue generating method using the platform according to the present invention has an effect of providing information of a hidden content creator to general users to their taste.

1 is a schematic diagram of a communication environment in which at least one of a plurality of content creator terminals, a plurality of planner terminals, and a plurality of general user terminals is connected to a network in which a platform driven by a platform according to an embodiment of the present invention is connected .
FIG. 2 is a flowchart schematically illustrating a method of generating a content producer's profit using a platform according to an embodiment of the present invention.
FIG. 3 is a schematic flow chart illustrating detailed steps of a streaming step of a content creator revenue generating method using a platform according to an exemplary embodiment of the present invention.
4 is a schematic block diagram of a sub-platform dedicated to content producers according to an embodiment of the present invention.
5 is a flowchart schematically illustrating a method of generating a content producer's profit using a platform according to an embodiment of the present invention.

BRIEF DESCRIPTION OF THE DRAWINGS The advantages and features of the present invention and the manner of achieving them will become apparent with reference to the embodiments described in detail below with reference to the accompanying drawings. The present invention may, however, be embodied in many different forms and should not be construed as being limited to the embodiments set forth herein. Rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of the invention to those skilled in the art. To fully disclose the scope of the invention to a person skilled in the art, and the invention is only defined by the scope of the claims.

The shapes, sizes, ratios, angles, numbers, and the like disclosed in the drawings for describing the embodiments of the present invention are illustrative, and thus the present invention is not limited thereto. Like reference numerals refer to like elements throughout the specification. In the following description, well-known functions or constructions are not described in detail since they would obscure the invention in unnecessary detail.

Where the terms "comprises," "having," "consisting of," and the like are used in this specification, other portions may be added as long as "only" is not used. Unless the context clearly dictates otherwise, including the plural unless the context clearly dictates otherwise.

In interpreting the constituent elements, it is construed to include the error range even if there is no separate description.

It should also be understood that the term " at least one " includes all possible combinations from one or more related items. For example, the meaning of 'at least one of the first item, the second item and the third item' means not only the first item, the second item or the third item, but also the second item, the second item and the third item, May refer to any combination of items that may be presented from more than one.

It is to be understood that each of the features of the various embodiments of the present invention may be combined or combined with each other, partially or wholly, technically various interlocking and driving, and that the embodiments may be practiced independently of each other, It is possible.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a block diagram illustrating a server 100 in which a platform is driven according to an embodiment of the present invention and at least one of a plurality of content creator terminals 200, a plurality of planner terminals 300 and a plurality of general user terminals 400, FIG. 2 is a schematic configuration diagram of a communication environment formed by connecting a plurality of communication devices.

Referring to FIG. 1, a method of generating a content creator profit using a platform includes a plurality of content creator terminals 200 in which a server 100 on which a platform is driven is formed, and communicates with the server 100 via a network, The planner terminal 300 and the plurality of general user terminals 400 are formed.

The network may be a core network integrated with a wired public network, a wireless mobile communication network, or a portable Internet, or may be a core network including a TCP / IP protocol and various services existing in a higher layer thereof such as Hyper Text Transfer Protocol (HTTP), Telnet, Protocol, DNS (Domain Name System), SMTP (Simple Mail Transfer Protocol), and the like. However, the present invention is not limited to this example. Lt; / RTI >

At least one of the contents producer terminal 200, the planner terminal 300 and the general user terminal 400 is a component that transmits and receives the received contents data to the server 100 on which the platform is driven, Lt; / RTI > terminal.

Although not shown in the figure, the server 100 for driving the platform may include a storage module capable of storing information of at least one of the content creator terminal 200, the planner terminal 300, and the general user terminal 400 . The information stored in the storage module may be subscription information created to use the platform. According to the subscription information, the personal terminal may be classified into at least one of the content creator terminal 200, the planner terminal 300, and the general user terminal 400.

At least one of the content creator terminal 200, the planner terminal 300 and the general user terminal 400 is a terminal connected to the network and exchanging information through a web or an application. The content creator terminal 200, the planner terminal 300, and the general user terminal 400 according to the subscription information.

At least one of the contents producer terminal 200, the planner terminal 300 and the general user terminal 400 may be a tablet PC, a desktop PC, a netbook PC, a personal digital assistant (PDA), a portable multimedia player (PMP) Wearable smart devices such as smart glass, smart watch, and smart band.

At least one of the content creator terminal 200, the planner terminal 300 and the general user terminal 400 is not always one terminal but a plurality of content creator terminals 200, And may be at least one of the planner terminal 300 and the general user terminal 400. [

FIG. 2 is a flowchart schematically illustrating a method of generating a content producer's profit using a platform according to an embodiment of the present invention.

Referring to FIG. 2, a content creator revenue generating method using the platform includes a content providing step (S10) of transmitting content to the server 100 by the content producer terminal 200, a content providing step A streaming step S20 in which the user terminal 400 streams, a content evaluation step S30 in which the general user terminal 400 transmits evaluation data including the evaluation score of the streamed content to the server 100, And a follow-up registration step (S40) in which the evaluated general user terminal (400) follows the evaluated contents producer terminal (200) if the score is equal to or higher than a predetermined evaluation score in the server (100).

In the content providing step S10, the content transmitted by the content producer terminal 200 includes at least one of text, photograph, music, and moving picture data.

The above-mentioned articles, photographs, music, and videos refer to contents that a content producer wants to evaluate by recording or photographing music, performance, dance, magic, artwork, handicrafts, When the content is converted into data and transmitted to the server 100, the general user terminal 400 views and evaluates the contents.

The evaluation score may be, for example, one point to five points, and the predetermined evaluation score may be four points in the server. When the general user terminal 400 watches the content and gives a rating score of 4 or more, the user follows the content producer terminal 200 that has provided the content. If the new content is uploaded to the server 100 by the content creator terminal 200, the general user terminal 400 can continuously enjoy the new content.

On the other hand, the streaming step S20 is characterized in that streaming is performed in a state in which the information of the content creator is not exposed. Before the general user terminal 400 follows the content creator terminal 200, the information of the content creator terminal 200 is provided anonymously, and the information of the content creator terminal 200 is exposed after being followed by the server 100 Can be set. Using this method, the contents of unprofessional content producers are provided fairly to the general public, and they are evaluated for their ability, not for their recognition.

On the other hand, the evaluation data includes at least one of a recommendation number, a cyber money amount, and the evaluation score.

The general user terminal 400 supports the content producer terminal 200 by listening to the content, recommending the content producer terminal 200, and purchasing and transmitting cyber money (e.g., star balloon, item cache, etc.) As a result, the content producer terminal 200 has a high recognition rate. May encourage affiliates to subscribe to the platform to raise the number of referrals, thereby causing increased traffic. It is needless to say that the peripheral site to which the user subscribes in this way is also a general user and must enjoy the contents provided by the other contents producer terminal 200 by using the general user terminal 400. [

Referring to FIG. 2, the content creator terminal 200 further includes a streaming object selection step S15 for selecting the content received from the content producer terminal 200 as the streaming object before the streaming step S20.

The method for selecting a streaming object is to listen to a predetermined number of contents from contents received from the contents producer terminal 200 except for the terminal of the person himself / herself to the server 100.

That is, in order for the content transmitted from the content producer terminal 200 to be streamed, the content producer terminal 200 that has transmitted the content to the server 100 transmits the content to the server 100 200) to the server 100 from a predetermined number of the other content producer terminals 200. [

If the streaming target selection step S15 is used, a condition for viewing the content of another content creator is created in order to provide the content of the content creator himself / herself to the general user. That is, utilizing the streaming object selection step S15 may cause an increase in the traffic of the platform. On the other hand, the preset number in the streaming object selecting step S15 can be set in the server 100. [

FIG. 3 is a schematic flow chart illustrating details of a streaming step (S20) of a method of generating a content producer using a platform according to an exemplary embodiment of the present invention.

Referring to FIG. 3, the streaming step S20 includes an automatic reproduction step S21 in which contents of a predetermined taste predetermined by the general user terminal 400 are selected and reproduced automatically, Further comprising a climax regeneration step (S22) of regenerating the climax part set in advance, wherein the automatic regeneration is skipable.

The predetermined content may be stored in the subscription information created by the general user terminal 400 to use the platform, and the number of contents to be automatically reproduced may also be in accordance with the subscription information. However, no. For example, when the general user terminal 400 collects information of the contents viewed without skipping from the server 100, the general user terminal 400 such as literature, game, art, food, magic, dance, music, So that the automatically reproduced contents can be selected.

4 is a schematic block diagram of a sub-platform dedicated to content producers according to an embodiment of the present invention.

4, the platform includes a content management tab for the content creator terminal to manage the content, a content list tab for the general user terminal to view the content, a performance plan for confirming the offline performance schedule A producer store tab in which the contents producer terminal sells the contents and works at a predetermined cost, a cyber money sponsorship tab in which the general user terminal sponsors the contents producer terminal, and a general user terminal in which the general user terminal recommends the contents producer terminal And a content creator recommendation tab.

The specific content creator terminal 200 may be the content creator terminal 200 selected or followed by the general user terminal 400. The content creator terminal 200 may be a content creator terminal 200, .

In the content management tab, the content creator himself / herself manages at least one of the above-mentioned content, that is, the content, the photograph, the music and the video data, using the content creator terminal 200. It is possible to upload a new content and delete the content which is not desired to be provided any more, so that the content to be enjoyed by the general user terminal 400 is managed. Further, the climax part may be set.

In the contents list tab, only the contents of the specific contents producer terminal 200 are provided. The general user terminal 400 accesses the content list tap to select a specific content creator terminal 200 rather than the automatic playback to view desired content.

In the performance plan tab, an offline performance schedule of a specific content producer is provided. Accordingly, the general user terminal 400 can check the offline performance.

In the producer store tab, the content produced by the specific content creator terminal 200 can be sold. The content sold in the manufacturer's store may be an audio file (e.g., MP3, WAV, WMA, etc.) commonly used as a sound source and may include a video file (e.g., AVI, WMV, MPEG, MKV, etc.).

Also, in the producer store tab, a work produced by a producer who is a user of a specific content producer terminal 200 can be sold at a predetermined cost. The work refers to a work produced by the author, such as a literary work or an art work. By using such a producer store tab, arts producers who are not famous or general people can sell their works at a certain cost. Use of the producer store tab can induce a subscriber to the platform of an unknown artist or a general public, thereby causing an increase in traffic.

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The predetermined cost may be sold at an established cost, but is not limited thereto. The predetermined cost is based on at least one of an evaluation score, a recommendation number and a follow number. The fixed cost may be set to be high according to at least one of the evaluation score, the recommendation number and the follow number, and conversely, the fixed cost may be set to be low according to at least one of the evaluation score, the recommendation number, and the follow- . Alternatively, it is possible to arbitrarily set a fixed cost, for example, a maker may arbitrarily set a fixed cost directly, and a fee may be added to the fixed cost.

On the other hand, in order for the contents producer terminal 200 to use the producer store tab, a certain condition can be added. For example, the condition that allows the contents producer terminal 200 to use the producer store tab can be added only when the recommendation number of the evaluation data evaluated by the general user terminal 400 exceeds 50 or more. Adding the above conditions can encourage affiliates to join the platform to raise the number of referrals, thereby increasing traffic. In addition, in order to achieve the above conditions, high quality contents and works can be produced, and an art culture can be developed.

In the cyber money sponsorship tab, the general user terminal 400 can purchase the cyber money provided by the platform and send it to the content creator terminal 200 for sponsorship. With this backing, content creators will generate revenue from their own content.

In the content creator recommendation tab, the general user terminal 400 can recommend the specific content creator terminal 200.

A content creator support tab capable of posting a cheering article of the content creator terminal 200 in addition to at least one of the content management tab, the content list tab, the performance plan tab, the producer store tab, the cyber money sponsorship tab and the content creator recommendation tab But is not limited thereto.

5 is a flowchart schematically illustrating a method of generating a content producer's profit using a platform according to an embodiment of the present invention.

5, the planner terminal 300 transmits performance recruitment announcement data to the server 100 after a follow registration step S40, a performance recruitment announcement step (S100) in which the server 100 transmits the performance recruitment announcement data to the server 100, (S200) for providing announcement data to the contents producer terminal (200), a step (S200) for providing the announcement announcement information to the contents producer terminal (200), a performance participant for confirming the performance recruitment announcement data and transmitting the performance participation application data to the server The application step S300 and the planner terminal 300 check at least one of the performance participation application data received at the server 100 and set the cost for the performance participation and select at least one of the contents producer terminals 200 And a content creator selection step (S400).

The performance participation application data may include the content. The planner terminal 300 confirms at least one of the article, the photograph, the music and the image of the content and selects the content producer terminal 200 which wants to perform the performance.

On the other hand, the out-of-play entertainment cost is set based on at least one of the evaluation score, the recommendation number, and the follow number. The cost of performing the performance can be set to be high according to at least one of the evaluation score, the recommendation number, and the number of followings. On the other hand, the at least one out of the evaluation score, the recommendation number, and the follow- . In addition, the performer and the planner may coordinate the out-of-play cost to set the out-of-play cost according to at least one of the evaluation score, the recommendation number, and the number of followings.

The content creator's revenue generating method using the above-described platform can be operated as a season, and the profile of the content producer terminal 200 can be graded by season. For example, the rating may be expressed as at least one of participant, lesser content creator, intermediate content creator, higher content creator and master content creator, and may be initialized as a lower content creator on the first day of the season. The rating of at least one of the participant, the lower content creator, the intermediate content producer, the higher content producer, and the master content producer may be assigned by reflecting at least one of the evaluation score, the recommendation number, the follow number, and the cyber money amount, Can be changed flexibly.

In addition, a method of permanently recording the contents producer terminal 200 belonging to the upper class set in the server 100 in one season may be applied to the platform.

When the content creator's revenue generating method using the above-described platform is utilized, the content creators create and upload the advanced content in order to increase their rating, and the new general user terminal 400, . Also, the planner terminal 300 can check the evaluation data of the object producer terminal 200, which is objectively evaluated, and estimate the ripple effect based on the evaluation data.

Although the embodiments of the present invention have been described in detail with reference to the accompanying drawings, it is to be understood that the present invention is not limited to those embodiments and various changes and modifications may be made without departing from the scope of the present invention. Therefore, the embodiments disclosed in the present invention are intended to illustrate rather than limit the scope of the present invention, and the scope of the technical idea of the present invention is not limited by these embodiments. Therefore, it should be understood that the above-described embodiments are illustrative in all aspects and not restrictive.

The scope of protection of the present invention should be construed according to the claims, and all technical ideas within the scope of equivalents should be interpreted as being included in the scope of the present invention.

100: server 200: content creator terminal
300: planner terminal 400: general user terminal

Claims (10)

In a communication environment in which at least one of a plurality of content creator terminals, a plurality of planner terminals, and a plurality of general user terminals which are connected to the server by a network and communicate with each other is formed,
A content providing step of the content producer terminal transmitting content to the server;
A streaming step of the general user terminal streaming the content received by the server;
A content evaluation step of the general user terminal transmitting evaluation data including evaluation scores of the streamed contents to the server; And
And a follow-up step of following the evaluated content producer terminal with the evaluated general user terminal if the evaluation score is not less than a predetermined evaluation score,
Prior to the streaming step,
And a streaming object selecting step of selecting, as the streaming object, the contents received from the contents producer terminal by the server,
The method for selecting a streaming object is to listen to a predetermined number of contents from contents received by the server from a content producer terminal other than the terminal of the client,
Wherein the streaming step comprises:
The information of the content creator is streamed without being exposed,
The evaluation data includes,
A recommendation number, a cyber money amount, and the evaluation score,
After the follow registration step,
A performance recruitment announcement step in which the planner terminal transmits performance recruitment announcement data to the server;
A performance recruitment announcement providing step of providing the performance recall announcement data received by the server to the contents producer terminal;
A performance participation application step in which the content producer terminal confirms the performance recruitment announcement data and transmits performance participation application data to the server; And
Further comprising a content creator selection step of the planner terminal checking at least one of the content creator terminals requested to participate in the performance by confirming the performance participation application data received at the server,
Wherein the cost for performing the performance is set based on at least one of the evaluation score, the recommendation number and the number of followers. The method of claim 1,
Wherein the content creator includes at least one of text, photograph, music, and moving picture data. delete delete The method of claim 1, wherein the streaming step comprises:
An automatic playback step of automatically selecting and playing back content of a predetermined preference of the general user terminal; And
And a climax reproduction step in which the climax part preset by the content producer terminal is reproduced by the content producer terminal, wherein the automatic reproduction is skipable. delete delete 2. The system of claim 1,
A content management tab for the content creator terminal to manage the content;
A content list tab in which the general user terminal views the content;
A performance plan tab in which the general user terminal confirms an offline performance schedule;
A producer store tab for the content creator terminal to sell the content and the work at a predetermined cost;
A cyber money sponsorship tab in which the general user terminal sponsors the content creator terminal; And
A content producer recommendation tab in which the general user terminal recommends the content producer terminal; And a content creator-specific subplatform that includes at least one of the content creator and the content creator. delete 9. The method of claim 8,
The number of recommendations, and the number of followings based on at least one of the evaluation score, the recommendation number, and the number of followings.

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