KR101658039B1 - A Captcha and Advertisement Providing System Using Combiantion of Characters - Google Patents

A Captcha and Advertisement Providing System Using Combiantion of Characters Download PDF

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KR101658039B1
KR101658039B1 KR1020150073003A KR20150073003A KR101658039B1 KR 101658039 B1 KR101658039 B1 KR 101658039B1 KR 1020150073003 A KR1020150073003 A KR 1020150073003A KR 20150073003 A KR20150073003 A KR 20150073003A KR 101658039 B1 KR101658039 B1 KR 101658039B1
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advertisement
module
word
character
unit
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고정봉
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고정봉
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Priority to KR1020150073003A priority Critical patent/KR101658039B1/en
Priority to PCT/KR2016/005484 priority patent/WO2016190650A1/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F21/00Security arrangements for protecting computers, components thereof, programs or data against unauthorised activity
    • G06F21/30Authentication, i.e. establishing the identity or authorisation of security principals
    • G06F21/31User authentication
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F21/00Security arrangements for protecting computers, components thereof, programs or data against unauthorised activity
    • G06F21/30Authentication, i.e. establishing the identity or authorisation of security principals
    • G06F21/44Program or device authentication
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement

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Abstract

The present invention relates to a CAPTCHA and an advertisement providing system using character combinations, and more particularly, to a CAPTCHA providing server, a CAPTCHA user apparatus, a user apparatus, and a database, A character conversion unit for randomly selecting words from a character string collected by the character string collection unit and converting the selected words according to a predetermined condition; a conversion method converted by the character conversion unit and a capcha output And a comparison discrimination unit which compares the converted word with a word inputted through the user equipment according to the conversion method output by the capcha output unit and executes the designated instruction according to whether or not the word is inputted through the user equipment. To convert some or all of the initial, neutral, and last characters of Hangul to improve the security of the In order to solve the Capcha problem by reading the text included in the advertisement (Read), the Capcha keyword is considered according to the condition of the Capcha, and the answer is written It is essential to maximize the advertising effect of Internet advertising because it must go through the processes of recognition, reading, compute, and writing of ads that compose, attract, look again, and memorize in the head. And to a system and method for providing a CAPTCHA and an advertisement using a character combination that maximizes the participation rate of an advertiser and the profit of a CAPTCHA user.

Description

[0001] CAPTCHA AND ADVERTISING PROVIDING A CAPTCHA AND ADVERTISEMENT [

The present invention relates to a CAPTCHA and an advertisement providing system using character combinations, and more particularly, to a CAPTCHA providing server, a CAPTCHA user apparatus, a user apparatus, and a database, A character conversion unit for randomly selecting words from a character string collected by the character string collection unit and converting the selected words according to a predetermined condition; a conversion method converted by the character conversion unit and a capcha output And a comparison discrimination unit which compares the converted word with a word inputted through the user equipment according to the conversion method output by the capcha output unit and executes the designated instruction according to whether or not the word is inputted through the user equipment. To convert some or all of the initial, neutral, and last characters of Hangul to improve the security of the In order to solve the Capcha problem by reading the text included in the advertisement (Read), the Capcha keyword is considered according to the condition of the Capcha, and the answer is written It is essential to maximize the advertising effect of Internet advertising because it must go through the processes of recognition, reading, compute, and writing of ads that compose, attract, look again, and memorize in the head. And to a system and method for providing a CAPTCHA and an advertisement using a character combination that maximizes the participation rate of an advertiser and the profit of a CAPTCHA user.

Captcha is an abbreviation for Completely Automated Public Turing Test to Tell Computers and Humans Aparts. It provides access to the web server for membership, survey participation, email address collection, search engine access, posting, (Access) Used to distinguish one user.

The CAP car provides the CAPTCHA problem to the user accessing the WEB server and allows only the user who provided the CAPTCHA response to use the web server. The cap car provides an issue that is difficult for an automated program to solve, thereby preventing an automated program from using the web server and allowing only the actual person to use the web server. In other words, the Capcha method is used to distinguish whether a respondent is a real human or a computer program through a test that can be easily solved by a person but can not be solved by current computer technology. This CAPTCHA approach has played an important role as an effective solution to security problems on the Web. For example, if a user accesses a website to create an ID (subscription), the user is presented with a CAPTCHA test and only the user who has answered the correct answer for the presented test can generate the ID. This makes it possible to prevent automatic generation of an ID by a malicious hacking program or the like, and to prevent automatic registration of a post, repetitive execution of a specific command, and a macro.

The most common capcha problem among these capcha problems is to intentionally twist the characters and input them, or to input correct answers through problems using images, etc. However, as the recognition technology of characters and images develops, Capcha problems are required. However, the problem of capcha has to be universal in that it can be solved by a general person, and it is required to develop a new capcha system that is not recognizable by a computer and can be solved by a person, that is, have.

In addition, although a technique has been developed to provide a capcha that a computer can not recognize using a complex image as in the following Patent Document, there is a problem that it is inconvenient to draw each image along the image, the image to be input can not be easily distinguished, There is a problem that it is difficult to read whether the image is properly input.

(Patent Literature)

Korean Registered Patent No. 10-1427820 (registered on Apr. 201, 01, 201) "Drawing-based image-based CAPTCHA providing system and method of providing CAPTCHA"

SUMMARY OF THE INVENTION The present invention has been made to solve the above problems,

The present invention relates to a character recognition apparatus, comprising: a character string collection unit for collecting a character string for generating a capcha; a character conversion unit for randomly selecting a word from the character string collected by the character string collection unit and converting the selected word according to a predetermined condition; And a word processor for comparing the converted word with the word input through the user equipment according to the conversion method output by the capsaic output unit, And a comparing and discriminating unit which compares the words provided by the cap difference and randomly collects and converts the words provided by the cap difference and provides the converted words together with the conversion method, thereby making it difficult to automatically recognize the computer, The present invention also provides a system and method for providing an advertisement using a character combination The.

The present invention relates to a character recognition apparatus, a character recognition apparatus, a character recognition apparatus, a character recognition apparatus, and a character recognition apparatus. The word selection module selects words randomly from the strings collected by the string collecting unit. And a conversion character storing module for storing the conversion method in a database, thereby selecting and converting words from a randomly collected character string, thereby further reducing the possibility of hacking. .

The present invention includes a character conversion unit for replacing part or all of the words selected by the word selection module with other characters or changing the order of the words, and it is necessary to consider substituted or changed characters in order to input answers to the capcha The present invention also provides a system and method for providing a CAPTCHA using an alphanumeric character combination.

The present invention includes a character conversion unit including a Hangul conversion module for converting a part or all of the beginning, the middle, and the end of a selected Hangul word into a random consonant or vowel when the word selection module selects a Hangul word, It is an object of the present invention to provide a system for providing a cart and an advertisement using a character combination so that the possibility of automatic recognition of a computer can be further reduced by providing a cart for inputting the initial,

The present invention includes a character conversion unit having a filtering module for filtering words converted by the character conversion module, the filtering module including an automatic filtering module for filtering words such as abuse that can not be inputted by the user device, A site where a character such as Korean characters such as Korean characters which can not be inputted by a keyboard of a keyboard or the like, an inappropriate character such as a libido, a slander, or a cap car is provided, or the like, It is possible to prevent a bad influence from being caused by providing a cap car so as to smoothly provide a cap car so that an operator of a blog or the like does not want to output a cap key, The present invention provides a system and a system for providing a cart and an advertisement using character combinations There is a purpose.

The present invention includes a capcha providing server having an advertisement registering unit for registering an advertisement having a character string, so that a cap difference is provided by using an advertisement registered through an advertisement registering unit, so that an operator such as a site or a blog To enable the generation of revenue through advertisements, and to provide advertising with each time a cap car is provided for signing, signing up, registering posts, executing certain orders, etc., And to provide an advertisement providing system using the same.

The present invention includes an advertisement registration module for registering an advertisement; A capcha designation module for selecting a word to be designated as a cap difference among the characters included in the advertisement registered by the advertisement registration module; And an advertisement storage module for storing an advertisement having a cap difference generated by the advertisement registration module and the capsaic designation module, wherein the character string collection module searches for an advertisement having a cap difference and collects the character string, And the capsaic output unit randomly selects the words converted by the character conversion unit, and outputs the words and the conversion method before the conversion together with the advertisement , And generates a capcha using the string included in the advertisement and provides the capcha with the advertisement. Thus, a user such as a site or a blog can respond to the capcha In order to recognize the ad and read the included string It aims to provide a ring and to think how to enter this directly, a series of these CAPTCHAs and advertising providing system using a combination of characters that to maximize the efficiency of advertising on the Internet ad through the process.

The present invention allows an operator, such as a site or a blog, to which a cap car is provided to designate the business type, age range, etc. of an advertisement output by the capcha output unit, and to register the related business type and age range of the advertisement registered by the advertisement registration unit So that the advertiser can collect advertisements in a desired place by collecting and converting the advertisements in the advertisements corresponding to the business type and the age range designated for the site or blog, And an operator of a site or a blog is provided with a system for providing a cart and an advertisement using a character combination that allows an advertisement matching the user's intention to be exposed.

The present invention enables the operator of a site or a blog to designate a business type or a word included in an advertisement that does not want to be output together with a capcha so that an advertisement of a specified business type or an advertisement containing a designated word is not output, And to provide a system and method for providing a CAPTCHA and an advertisement using a character combination so that at least the undesired advertisements can not be output when there is no matching advertisement or when it is difficult to designate the related industry or the like.

The present invention includes an advertisement registration unit having a connection page designation module for designating an internet page to be connected when an advertisement registered by the advertisement registration module is clicked, And to provide a system for providing a cart and an advertisement using a character combination that maximizes an advertisement effect by linking to a page designated by an advertiser.

A capcha execution execution module for making a point payable when the converted word is determined to match a word input through the user equipment according to the conversion method output by the capcha output unit, A point providing section including a page connection accumulating module for causing a point to be paid when a page linked to a page designated by the connection page designating module is clicked, so that a point by inputting the answer to the capcha and a point by clicking the advertisement are added In this case, it is possible to maximize the advertising revenue by making it possible to charge the advertiser about the points by paying to the site providing the capcha or the blog operator, and as for the advertiser, the answer of the capcha using the string included in the advertisement is inputted Advertising Through Advertising And Exposure Be able to get at the same time aims to provide advertising effectiveness and advertising CAPTCHAs also provides the system with a combination of characters that allow you to maximize.

In order to achieve the above object, the present invention is implemented by the following embodiments.

According to an embodiment of the present invention, there is provided a system and method for providing a CAPTCHA and an advertisement using a character combination according to the present invention includes a CAPTCHA providing server for providing CAPTCHA to a specific site or a blog, a site connected to the CAPTCHA providing server, A capsule user device that allows information on the provision of a capsule of a capsule to be input by an operator such as a blog or the like, and a response to a capsule supplied from the capsule providing server, And a database in which various pieces of information relating to the provision of a capcha are stored, wherein the capcha providing server includes a character string collection unit for collecting a character string for generating a capcha, A character conversion unit for selecting a character to be converted according to a predetermined condition, A capcha output unit for outputting a conversion method converted by the conversion unit and a word before conversion to the user equipment, and a word input unit for comparing the converted word according to the conversion method output by the capcha output unit, And a comparison determination unit for executing the designated instruction depending on whether or not the instruction is executed.

According to another embodiment of the present invention, there is provided a system and method for providing a capcha and an advertisement using a character combination according to the present invention, wherein the character conversion unit comprises: a word selection module for randomly selecting words in a string collected by the character string collection unit; A character conversion module for converting a word selected by the word selection module according to a predetermined condition, and a converted character storage module for storing the character and the conversion method converted by the character conversion module in the database.

According to another embodiment of the present invention, there is provided a system and method for providing a capcha and an advertisement using a character combination according to the present invention, wherein the character conversion module is configured to replace part or all of the word selected by the word selection module with another character, The order is changed and stored.

According to another embodiment of the present invention, there is provided a system and method for providing a character and a car using character combinations according to the present invention, wherein when the word selection module selects a Korean word, And a Hangul conversion module for converting a part or all of the utterances into random consonants or vowels.

According to another embodiment of the present invention, there is provided a system and method for providing a capcha and an advertisement using a character combination according to the present invention, wherein the character conversion unit includes a filtering module for filtering words converted by the character conversion module, The module is characterized by including an automatic filtering module for filtering words such as abuse that can not be inputted by the user device, and a user-specific filtering module for filtering a word designated by an operator such as a site or a blog on which a cap car is provided .

According to another embodiment of the present invention, there is provided a system and method for providing a capcha and an advertisement using a character combination according to the present invention, wherein the capcha providing server includes an advertisement registration unit for registering an advertisement having a character string, And a cap difference is provided using the advertisement.

According to another embodiment of the present invention, there is provided a system for providing a cart and an advertisement using a character combination according to the present invention, wherein the advertisement registration unit registers an advertisement such as an image, An advertisement registration module for receiving the advertisement; A capcha designation module for selecting a word to be designated as a cap difference among the characters included in the advertisement registered by the advertisement registration module; And an advertisement storage module for storing the advertisement having the cap difference generated by the advertisement registration module and the capsaic designation module in the database, wherein the character string collection module searches the advertisement designated by the cap difference to collect the character string, Wherein the cabin output unit randomly selects words converted by the character conversion unit and converts the words before conversion into a word before conversion, And an advertisement platform output module for outputting the advertisement platform together with the advertisement.

According to another embodiment of the present invention, there is provided a system and method for providing a CAPTCHA and an advertisement using a character combination according to the present invention, wherein the CAPTCHA providing server comprises: Wherein the advertisement condition setting unit includes an advertisement object specifying module for specifying a business type, an age range, and the like of the advertisement, and the advertisement registering unit includes an advertisement registering unit for registering the related industry of the advertisement registered by the advertisement registering unit And an age group, and the string collecting unit compares the business type, the age range, and the like designated by the advertisement object specifying module with the business type and the age range designated by the related object specifying module, And an advertisement search module for allowing the advertisement to collect the designated characters.

According to another aspect of the present invention, there is provided a system and method for providing a capcha and an advertisement using a character combination according to the present invention, wherein the advertisement condition setting unit includes: Wherein the advertisement search module includes an advertisement of a business type designated by the prohibition subject designation module and an advertisement including a designated word.

According to another embodiment of the present invention, there is provided a system for providing a cart and an advertisement using a combination of characters according to the present invention, wherein the advertisement registration unit includes a link for designating an internet page to be connected when the advertisement registered by the advertisement registration module is clicked, And a page designation module.

According to another embodiment of the present invention, there is provided a system and method for providing a capcha and an advertisement using a character combination according to the present invention, When the converted word is determined to match a word input through the user device according to the conversion method output by the cap-cell output unit, the point providing unit transmits the point And a page connection accumulation module for paying a point when the advertiser clicks the advertisement provided by the capsule output unit and connects to a page specified by the connection page designation module.

The present invention can obtain the following effects by the above-described embodiment, the constitution described below, the combination, and the use relationship.

The present invention relates to a character recognition apparatus, comprising: a character string collection unit for collecting a character string for generating a capcha; a character conversion unit for randomly selecting a word from the character string collected by the character string collection unit and converting the selected word according to a predetermined condition; And a word processor for comparing the converted word with the word input through the user equipment according to the conversion method output by the capsaic output unit, And a comparing and discriminating unit which compares the words provided by the cap difference and randomly collects and converts the words provided by the cap difference and provides the converted words together with the conversion method, thereby making it difficult to automatically recognize the computer, There is an effect that the input is facilitated.

The present invention relates to a character recognition apparatus, a character recognition apparatus, a character recognition apparatus, a character recognition apparatus, and a character recognition apparatus. The word selection module selects words randomly from the strings collected by the string collecting unit. A conversion character storing module that stores the conversion method in a database, and selects a word from a randomly collected character string and converts the selected word, thereby further reducing the possibility of hacking.

The present invention includes a character conversion unit for replacing part or all of the words selected by the word selection module with other characters or changing the order of the words, and it is necessary to consider substituted or changed characters in order to input answers to the capcha , It is possible to lower the recognition probability of the computer.

The present invention includes a character conversion unit including a Hangul conversion module for converting a part or all of the beginning, the middle, and the end of a selected Hangul word into a random consonant or vowel when the word selection module selects a Hangul word, It is possible to reduce the possibility of automatic recognition of the computer by making it possible to provide a cab car for inputting and converting the initial, neutral, and last names.

The present invention includes a character conversion unit having a filtering module for filtering words converted by the character conversion module, the filtering module including an automatic filtering module for filtering words such as abuse that can not be inputted by the user device, A site where a character such as Korean characters such as Korean characters which can not be inputted by a keyboard of a keyboard or the like, an inappropriate character such as a libido, a slander, or a cap car is provided, or the like, It is possible to prevent a bad influence from being caused by providing a cap car so as to smoothly provide a cap car so that an operator of a blog or the like does not want to output a cap key, .

The present invention includes a capcha providing server having an advertisement registering unit for registering an advertisement having a character string, so that a cap difference is provided by using an advertisement registered through an advertisement registering unit, so that an operator such as a site or a blog , And it is possible to increase the effectiveness of the advertisement by allowing the advertisement to be provided together with each time a cap car is provided for login, membership registration, registration of a post, execution of a specific order, etc. have.

The present invention includes an advertisement registration module for registering an advertisement; A capcha designation module for selecting a word to be designated as a cap difference among the characters included in the advertisement registered by the advertisement registration module; And an advertisement storage module for storing an advertisement having a cap difference generated by the advertisement registration module and the capsaic designation module, wherein the character string collection module searches for an advertisement having a cap difference and collects the character string, And the capsaic output unit randomly selects the words converted by the character conversion unit, and outputs the words and the conversion method before the conversion together with the advertisement , And generates a capcha using the string included in the advertisement and provides the capcha with the advertisement. Thus, a user such as a site or a blog can respond to the capcha In order to recognize the ad and read the included string And by considering a ring method to enter this directly, there is an effect that allows to maximize the advertising effectiveness of ads on the Internet through these processes.

The present invention allows an operator, such as a site or a blog, to which a cap car is provided to designate the business type, age range, etc. of an advertisement output by the capcha output unit, and to register the related business type and age range of the advertisement registered by the advertisement registration unit So that the advertiser can collect advertisements in a desired place by collecting and converting the advertisements in the advertisements corresponding to the business type and the age range designated for the site or blog, The operator such as a site or a blog has an effect of exposing an advertisement conforming to his / her intention.

The present invention enables the operator of a site or a blog to designate a business type or a word included in an advertisement that does not want to be output together with a capcha so that an advertisement of a specified business type or an advertisement containing a designated word is not output, If there is no matching advertisement, or if it is difficult to designate the related industry, etc., at least the undesired advertisement may not be output.

The present invention includes an advertisement registration unit having a connection page designation module for designating an internet page to be connected when an advertisement registered by the advertisement registration module is clicked, It is possible to maximize the advertising effect by linking to the page designated by the advertiser.

A capcha execution execution module for making a point payable when the converted word is determined to match a word input through the user equipment according to the conversion method output by the capcha output unit, A point providing section including a page connection accumulating module for causing a point to be paid when a page linked to a page designated by the connection page designating module is clicked, so that a point by inputting the answer to the capcha and a point by clicking the advertisement are added In this case, it is possible to maximize the advertising revenue by making it possible to charge the advertiser about the points by paying to the site providing the capcha or the blog operator, and as for the advertiser, the answer of the capcha using the string included in the advertisement is inputted Advertising Through Advertising And Exposure It is able to get at the same time there is an effect that allows you to also maximize advertising effectiveness.

Brief Description of Drawings Fig. 1 is a block diagram of a system for providing a cart and an advertisement using a character combination according to an embodiment of the present invention.
2 is a block diagram showing the configuration of the capsule data providing server of FIG. 1
Fig. 3 is a block diagram showing the configuration of the character string collecting unit of Fig. 2
Fig. 4 is a block diagram showing the configuration of the character conversion unit of Fig. 2
5 is a block diagram showing a configuration of the capcha output unit of FIG. 2
6 is a reference view showing a screen example of the user equipment of Fig.
Fig. 7 is a block diagram showing the configuration of the comparison determination unit in Fig. 2
8 is a block diagram showing the configuration of the advertisement registration unit of Fig. 2
9 is a reference diagram showing an example of an advertisement registered by the advertisement registration module of FIG.
10 is a reference diagram showing another screen example of the user equipment of FIG.
FIG. 11 is a block diagram showing the configuration of the advertisement condition setting unit of FIG. 2
12 is a block diagram showing the configuration of the point providing unit in Fig. 2
13 is a block diagram showing the configuration of the database of Fig. 1
FIG. 14 is a flow chart for explaining an operation procedure of a CAPTCHA and an advertisement system using a character combination according to an embodiment of the present invention

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS In the following description of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear. Throughout the specification, when an element is referred to as "including " an element, it is understood that the element may include other elements as well, without departing from the other elements unless specifically stated otherwise.

Referring to FIGS. 1 to 14, a system and method for providing a CAPTCHA and an advertisement using a character combination according to an exemplary embodiment of the present invention will be described. The CAPTCHA and the advertisement providing system include a CAPTCHA and an advertisement providing system, A capsa user device 3 for allowing information on the provision of a capsule to be input by an operator such as a site or a blog which is connected to the capsa tea providing server 1 and provided with a cap car, A user device 5 for inputting a reply to a capcha provided by the capcha providing server 1 to execute a designated command, And a database 2 in which information is stored.

As described above, the cap car is used to prevent hacking and macro by bot program such as automatic membership registration, execution of automatic command, and automatic registration of posts. However, there is a problem that accessibility and versatility are poor because the user is difficult to solve. Therefore, the system for providing the capcha and the advertisement using the character combination according to the present invention can output characters and conversion methods before converting characters such as Hangul, alphabet, and Hanja, thereby remarkably lowering the possibility of automatic recognition by a computer, The user can input characters in accordance with the conversion method, so that the accessibility and ease of the user can be improved. In particular, in the case of Hangul, it is more difficult to recognize from the viewpoint of the computer by adopting the method of converting the beginning, the neutrality and the ending of the Hangul, and the security and easiness to easily solve and input the problem to the person who can recognize Hangul It is possible to provide a further improved system for providing a capcha.

In addition, the present invention can maximize the advertising effect of the existing Internet advertisement by providing the capcha together with the Internet advertisement such as the banner advertisement, and it is possible to provide the opportunity to increase the advertising revenue to the operator, . Conventionally, banner advertisements on the Internet have been provided through billing methods such as cost per click (CPC), cost per mille (CPM), and cost per time (CPT). Actually, The advertiser can not obtain the advertisement effect and accordingly the banner advertisement is clicked or the billing is performed according to the number of times of exposure, time and so on. As a result, advertisers' use of banner ads has decreased and advertising revenue has decreased from the viewpoint of the site or blog operator. In order to solve this problem, the present invention provides a capcha and an advertisement providing system in which characters are combined and converted to provide a capcha provided together with an advertisement, and in particular, a capcha problem is provided using characters on an advertisement, And it is possible to maximize the advertisement effect by inputting the answer to the capcha problem through the process of actually writing the advertisement text in the head, reading the advertisement text, thinking in the head, , And each time a specific command is executed, it is exposed together with the advertisement, thereby further enhancing the advertisement effect. In addition, not only is it possible to increase the attractiveness of the advertisement due to the improved advertisement effect, but also the capcha and the advertisement are provided every time the cap car is set, so that the profit of the advertisement is maximized . Hereinafter, the user of the capcha refers to the operator of the site or blog provided with the cap car, and the user of the capcha refers to the user who uses the site or blog provided with the cap car, logs in, registers posts, Means the person entering the answer to the CAPTCHA for the purpose of

The CAPTCHA providing server 1 is connected to the CAPTCHA user device 3, the advertiser device 4 and the user device 5 through a wireless or wired network and outputs a CAPTCHA to the user device 5 The user can execute the designated command according to the answer, set the information about the provision of the capcha, and set the advertisement provided with the capcha so that the capcha and the advertisement can be output to the user device 5 together. As shown in FIG. 2, the CAPTCHA providing server 1 includes a character string collecting unit 11 for collecting a character string for generating a CAPTCHA, a random character selecting unit 11 for randomly selecting words from the character string collected by the character string collecting unit 11, A conversion method in which words selected by the character conversion unit 12 are converted, a capcha output unit 13 that outputs words before conversion to the user device 5, A comparison discrimination unit (14) for comparing a word converted according to the conversion method output by the capsaic output unit (13) and a word inputted through the user equipment (5) An advertisement registration unit 15 for registering an advertisement having a character string, an advertisement group construction unit 16 for setting an advertisement condition output by the operator such as a site or a blog to which the cap car is provided by the capsule output unit 13, In the cap-cell output section 13 And a point providing unit 17 for paying a point to an operator such as a site or a blog provided with an advertisement according to the effect of the advertisement outputted by the user.

The character string collection unit 11 is configured to randomly collect a character string in a site or a stored character string that provides a capcha, selects a word again in the selected character string, and converts the selected word to output as a cap difference. As shown in FIG. 3, the character string collecting unit 11 includes a character string input module 111 for inputting a character string by an operator such as a site or a blog, And an advertisement search module 113 for searching the advertisement registered in the advertisement registering unit 15 and collecting a character string.

The string input module 111 is configured to input a character string to be provided as a cap difference and to be stored in the database 2. The string input module 111 can randomly select a character string from a site or a blog provided with a cap difference, It is possible to directly input a character string through the above-mentioned cap-cell user device 3 so that the user can use a desired character string as a character string.

The character string search module 112 selects a character string randomly from a character string stored in the database 2 and converts the character string into a character string input by the character string input module 111, . In addition, when the advertisement is outputted together with the capcha in the site or blog where the cap car is provided, the character string is selected according to the advertisement searched by the advertisement search module 113.

The advertisement search module 113 randomly selects the advertisement registered in the advertisement registering unit 15 and displays the selected word in the string included in the advertisement when the advertisement is outputted together with the capcha in the site or the blog where the cap car is provided Conversion. In addition, the advertisement search module 113 searches for an advertisement matched with the condition set by the advertisement search construction unit 16, and searches for a character string in an advertisement of a kind desired by the user, such as a site or a blog, At this time, one advertisement is selected randomly among the advertisements matched with the conditions, so that the randomness can be maintained. In addition, since the advertisement, the selected character string, and the selected character string are stored in the advertisement registering unit 15, the identical advertisements can be set to a plurality of groups when there are a plurality of words included in the character string and the character string. , One of them is selected. A detailed description thereof will be described later.

The character converting unit 12 is configured to randomly select words from the character string collected by the character string collecting unit 11 and convert the selected words in accordance with a predetermined condition, All the characters and the conversion method are output to the user device 5 and the comparison discrimination unit 14 compares the user's answer with the converted character so that the designated instruction can be executed according to whether or not the characters are matched. 4, the character conversion unit 12 includes a word selection module 121 for randomly selecting a word in the collected character string, and a word selection module 121 for converting the word selected by the word selection module 121 according to a predetermined condition A filtering module 123 for filtering words converted by the character conversion module 122 and a character and conversion method converted by the character conversion module 122 into the database 2). ≪ / RTI >

The word selection module 121 is configured to randomly select a word from the string collected by the string collecting unit 11, and can be selected randomly irrespective of the meaning and the type and number of characters. In addition, when the advertisement to be output together with the capcha is searched by the advertisement search module 113, the advertisement, the character string, and the selected word are designated and stored by the advertisement registering unit 15 as a group, Follow the words.

The character conversion module 122 is configured to convert a word selected by the word selection module 121 according to a predetermined condition and to replace a character in a certain order with another character or to change the order of two characters . The converted word by the character conversion module 122 is stored in the database 2 by the converted character storage module 124 together with the conversion method and the word before conversion. Therefore, the words and the conversion method before being converted by the capcha output unit 13 are output to the user device 5, and the inputted answer is compared with the converted word stored in the database 2, So that the designated command can be executed. The words converted by the character conversion module 122 may be composed of various characters such as Hangul, English, and Chinese characters, and it is also possible to replace specific characters of a selected word with other characters or change the order of characters . For example, if the selected word is 'kakao', it can be converted to 'oakak' by changing the first character and the fifth character. If the second character is replaced with 'z', it can be converted to 'kzkao'. Various other methods can be applied to the conversion method by the character conversion module 122, and the conversion method, the converted word, and the word before conversion are stored together in the database 2, randomly selected. In addition, the character conversion module 122 may include a Hangul conversion module 122a applied when the selected word is Hangul.

The Hangul conversion module 122a is configured to apply the case where the selected word is Hangul, and in particular, considering that the Hangul is composed of the first sentence, the neutral sentence, and the last sentence, the Hangul conversion module 122a may convert some or all of the first sentence, do. For example, if the selected word is 'Isilife', the transformation method can be converted to 'Isilap' by converting the neutrality of the third character to 'a'. If the selected word is 'Implant' If you convert all the vocabulary of a word into 'ㅂ', it is converted into '픕 틉 틉'. The number of characters, the number of characters to be converted and the number of characters to be converted and the conversion method to be converted by the Hangul conversion module 122a are randomly selected as if the string to be collected and the word to be selected are randomly selected, Word, and the word before being converted are stored in the database 2 by the converted character storing module 124 together.

The filtering module 123 filters the words converted by the character conversion module 122 to select words to be stored by the converted character storage module 124. The converted word by the character conversion module 122 is stored in the database 2 by the converted character storage module 124. The converted word is not stored by filtering out inappropriate words, , A word inappropriate to be provided as a cap car, and a word that the user does not want to be output as a cap difference. Accordingly, the filtering module 123 may include an automatic filtering module 123 that automatically filters words that are not suitable for input or that are inappropriate to be provided as a cap, Per-user filtering module 123.

The automatic filtering module 123 may be a combination of a first word, a second word, a second word, which is not a word that can not be input by a keyboard such as a keyboard, that is, a Korean word, A word or the like is filtered so as not to be stored in the database 2 so that it can not be outputted as a cap difference. Accordingly, it is possible to prevent the answer to the capcha from being input, or the inappropriate word such as the profanity to be inputted as the correct answer to the capcha, thereby preventing the cap car from adversely affecting the image of the site or the blog provided.

The user-specific filtering module 123 sets a word, such as a competitor's word or a personally avoided word, which the user does not want to be output as a cap car, such as a site or a blog, So that it is prevented from being output to the cap difference. The words to be filtered by the per-user filtering module 123 may be input to the respective users through the Capsaic user device 3 for each user, and words to be filtered for each user are set and stored in the database 2.

The converted character storage module 124 is configured to convert the words converted by the character conversion module 122 and filtered by the filtering module 123 into the database 2, 122), the conversion method, and the word before conversion are stored together. Therefore, the words inputted by the user are compared with the converted words stored in the database 2 according to the conversion method output by the capcha output unit 13, so that the designated commands can be executed according to the match. The words stored by the converted character storage module 124 are words converted by variously selected conversion methods, and the words to be output by the capcha output unit 13 are randomly selected. In addition, in the case where the capcha and the advertisement are set to be output together, the selected word in the advertisement searched by the advertisement search module 113 is converted according to the character conversion module 122 and is filtered by the filtering module 123 And stored in the database 2 together with the corresponding advertisement. Therefore, the advertisement and the cap difference can be output together by the advertisement platform output module 135 of the capsule output unit 13, which will be described later. Even when the advertisement and the cap difference are outputted together, Can be used as it is, so that the security and convenience of the user can be increased together.

The capcha output unit 13 outputs a capcha problem to the screen of the user device 5 and outputs one of the converted words stored in the database 2 converted by the character conversion unit 12, , A method of converting the word, a word before being converted, and a character string including a word before being converted are outputted through the user device (5) Allows you to enter a word. Therefore, as described above, the character is converted and provided as the cap difference, so that the recognition of the computer can be lowered, the convenience of the user can be secured, and moreover, the conversion can be performed using the super- . In addition, the capcha output unit 13 may output a combination of characters and a combination of a captcha and an advertisement, thereby maximizing efficiency of the advertisement. A detailed description thereof will be described later. 5, the capcha output unit 13 includes a converted word selection module 121, a character string output module 132, a selected word display module 133, a conversion method output module 134, (135).

The converted word selection module 121 is configured to randomly select one of the converted words stored in the database 2. The converted word selection module 121 may collect the converted words from the user's site or blog by the string collecting unit 11, And selects one of the words converted from the words included in the input character string. When the converted word is selected by the converted word selection module 121, the corresponding conversion method stored together with the word before and after the word to be converted are selected together, and the converted word selection module 121 ) Is a criterion for judging whether the converted word selected by the comparison / discrimination unit 14 matches with the answer inputted by the user. When the advertisement is registered by the advertisement registering unit 15 and is provided together with the capcha, the advertisement searching unit 113 selects randomly one of the groups of the ads, that is, .

The character string output module 132 is configured to display a character string including a word before the conversion word selected by the conversion word selection module 121 on the user device screen 51, It is possible to output only the selected word without outputting the character string as shown in Fig. 6 (b) and Fig. 6 (c). However, in the character string providing region 511a of the user device screen 51 You can also display the string.

The selected word display module 133 is configured to display a word before the converted word selected by the converted word selection module 121 on the screen of the user device 5. When the character string is not displayed, The user can directly display the selected word on the user device screen 51 as shown in (a) of FIG. 6 and the character string is displayed as shown in (b) of FIG. 6 and In the form of displaying the selected word in the selected word providing area 511b in the character string.

The conversion method output module 134 is configured to display the conversion method of the conversion word selected by the conversion word selection module 121 on the user device screen 51 and displays the conversion method together with the word before conversion So that the user can convert the selected word according to the conversion method and input the answer. 6 shows an example of the screen of the capsule output unit 13. As shown in FIG. 6 (a), when the ending of the selected word 'curse slip' is converted into 'A' The designated command is executed only when the user inputs the 'blurred character', and the third bar of the selected word 'discount mall' is set to 'a' as shown in FIG. 6 (b) Quot ;, the converted word becomes " discount term ", and the designated instruction is executed only when the user inputs the " discount term ". 6 (c) shows a case where the selected word is composed of alphabets. In the case of converting the third alphabet of the selected word 'kakaopay' to replace 'z', the converted word is 'kazaopay' It may be displayed in English.

The advertisement platform output module 135 is configured to allow the advertisement and the cap difference to be provided together when the cap difference is set to be provided with the advertisement, and an example thereof is shown in Fig. When an advertisement and a converted word are selected by the converted word selection module 121, the advertisement platform output module 135 outputs a string, a selected word, a conversion method, and the like stored therein together with the string output module 132, As shown in FIG. 10, in the advertisement platform area 512 provided by the advertisement platform output module 135, an advertisement, a character string, a selection word , And a conversion method are displayed together. Accordingly, a user who uses a site or a blog recognizes an advertisement in order to execute a log-in, a membership registration, a registration of a post, a specific command, etc. provided with a cap car, reads a string and a selected word included in the advertisement, , You will have to enter the answer manually. In addition to having to look at the advertisement every time you do a cap car on the web, you must read and think about the words included in it, This results in a superior advertising effect.

The comparison discrimination unit 14 compares the words input by the user through the user device 5 with the words and the conversion method output by the capsaic output unit 13 and the conversion word stored in the database 2 And a re-input requesting module 142 for requesting re-input if the answers do not match. The re-input requesting module 142 determines whether the re- .

The designated command execution module 141 is configured to execute a designated command when the answer inputted by the user matches the converted word stored in the database 2, According to the setting of the user, when the cap difference is provided at the time of login, the login is executed, and when the cap is provided at the time of registering the post, the registration of the post is performed. In addition, when the advertisement is registered by the advertisement registering unit 15 and the cap difference is output together with the advertisement, when the designated instruction execution module 141 executes the designated instruction, the point providing unit 17 notifies the user Points will be earned so that advertisements can be charged.

The re-input request module 142 is configured to request re-input when the answer inputted by the user and the converted word stored in the database 2 do not match, And may display a new advertisement by the advertisement search module 113 when the capcha and the advertisement are output together. In addition, if the answer is not equal to the predetermined number of times, the execution of the designated command of the user may be blocked for a predetermined period of time.

The advertisement registering unit 15 registers an advertisement having a character string in the capcha providing server 1 so that a cap car can be output together with the advertisement. The advertiser device 4, which is connected to the capcha providing server 1, Lt; / RTI > The advertisement registration unit 15 registers an advertisement to be advertised by the advertiser, designates a character string and a word to be provided as a cap difference among the characters included in the advertisement, registers a plurality of advertisements, A plurality of strings and a selected word can be designated. Accordingly, the basic advertisement, the designated character string within the corresponding advertisement, and the selected word within the corresponding character string can be registered as one group, and one of the plurality of groups is retrieved by the advertisement retrieval module 113 And converted and stored by the character conversion unit 12 and the advertisement platform output module 135 of the capcha output unit 13 outputs the advertisement and the cap difference to the user device 5. As shown in FIG. 8, the advertisement registration unit 15 includes an advertisement registration module 151 for registering an advertisement displayed in a predetermined area of the screen of the user device 5; A capcha designation module 152 for selecting a word to be designated as a cap difference among the characters included in the advertisement registered by the advertisement registration module 151; A related object designation module 153 for registering related industries, age groups, and the like of the advertisement registered by the advertisement registration unit 15; A connection page designation module 154 designating an internet page to be connected when the advertisement registered by the advertisement registration module 151 is clicked; And an advertisement storage module 155 for storing the advertisement having the cap difference generated by the advertisement registration module 151 and the capcha designation module 152 in the database 2.

9, the advertisement registration module 151 is configured to allow an advertiser to register an advertisement to be displayed in a certain area of the screen of the user device 5, A banner advertisement, and various advertisement forms such as an image, a moving picture, and a string that can be displayed on an internet page can be applied. However, the advertisement registered by the advertisement registration module 151 must include a character string in order to provide a CAPTCHA using a combination of characters.

The capsa tag designation module 152 selects a word to be designated as a cap difference among the strings included in the advertisement registered by the advertisement registration module 151 and selects a plurality of words according to the selection of the advertiser And the selected plurality of words are respectively stored in the database 2 together with the advertisement as separate advertisement information. Therefore, the advertiser can maximize the advertising effect by selecting words that can enhance the advertisement effect and providing them as cap car.

The related object designation module 153 is a module for inputting information such as an industry type and an age range of an advertisement registered by the advertisement registration module 151. The related object designation module 153 is a module And age groups are compared with the business type and the age range designated by the advertisement object specifying module 161 to be described later by the advertisement search module 113 so that the matching advertisement can be displayed on the user's site, In other words, the advertiser can register the related industry of the advertisement to be registered, the age range to be exposed, etc., and expose it to a site or a blog having a matching industry or age, .

The connection page designation module 154 is configured to designate a page to be connected when an advertisement outputted on the screen of the user device 5 is clicked. In this case, a user of the site or blog clicks the advertisement to move to a page desired by the advertiser This is the same as the conventional banner advertisement method. However, it is possible to increase the advertisement effect by providing the banner advertisement method together with the advertisement effect by providing the capcha with the advertisement, thereby further enhancing the advertisement effect. Which will maximize the return on investment.

The advertisement storage module 155 stores the advertisement information registered by the advertisement registering unit 15 in the database 2 and stores the basic advertisement information registered by the advertisement registration module 151, The words designated by the capcha designation module 152, the designation information designated by the related object designation module 153, and the connection page information designated by the connection page designation module 154 are set as one group, . As described above, even if the advertisement is the same, if the word designated by the cap difference is different, it is stored in another group. In addition, the advertisement information stored by the advertisement storage module 155 is compared with the advertisement condition information set according to a site, a blog, or the like provided with the cap difference by the advertisement search module 113 of the character string collection unit 11, Information is selected and words selected from the selected advertisement information are converted and stored by the character conversion unit 12 and are randomly selected by the capcha output unit 13 to output the advertisement platform output The module 135 outputs the captcha and the advertisement together.

The advertisement group construction unit 16 is configured to allow the operator of the site or the blog provided with the cap car to set the condition of the advertisement to be output together with the capcha, and the advertisement search module 113 of the character collection unit 11 Only the advertisement that is compared with the advertisement information registered by the advertisement registering unit 15 can be provided together with the capcha when selecting the advertisement for providing the capcha. 11, the advertisement management construction unit 16 includes an advertisement target designation module 161 for setting information such as business type and age range of an advertisement output on a site or a blog, And a prohibition subject designation module 162 for setting information of the advertisement.

The advertisement target designating module 161 is configured to set the business type, age range, and the like of an advertisement desired to be displayed on a site or a blog by an operator of a site or a blog. The advertisement target designation module 161 can be input by the cap- Information such as a business type and an age range designated by the advertisement target designating module 161 is stored for each user in the database 2 and compared with information such as an industry type and an age range designated by the related object designation module 153, So that the advertisement information can be outputted as a cap difference.

The prohibition target designation module 162 is a structure for allowing a site or a blog administrator to set information of an advertisement that he or she does not want to be displayed together with a capcha on his site or blog. For example, Can be set. It is possible to register the business type of the advertisement desired to be output by the advertisement designation module 161. However, since it is possible to not specify all the business types in the presented category, It is possible to prevent the advertisement from adversely affecting the site or the blog. In addition, if a character or word included in the advertisement includes a word that is not desired to be output by the user, the corresponding advertisement can also be prevented from being output. The prohibition object information designated by the prohibition object specifying module 162 is also stored in the database 2 for each user so that the advertisement is not selected when the advertisement search module 113 selects the advertisement.

The point providing unit 17 is configured to pay a point to an operator such as a site or a blog provided with an advertisement according to the effect of the advertisement outputted by the capcha output unit 13, So that the charge can be made. As shown in FIG. 12, the point providing unit 17 allows the user to output a CAPTCHA and an advertisement together on his / her site or blog, A capcha execution execution module 171 for making a point pay out when the converted word is judged to match a word input through the user equipment 5 according to the conversion method output by the captain output unit 13, And a page connection accumulation module 172 for clicking on the advertisement provided by the connection page designation module 154 so as to pay out points when connected to the page designated by the connection page designation module 154. Therefore, it is possible to maximize the profit of the advertisement by making the advertisement profit by the execution of the capcha and the advertisement profit by clicking the advertisement simultaneously, and also, the advertisement effect by the implementation of the capcha is superior to the effect of the existing banner advertisement method The operator of a site or a blog using the CAPTCHA and the advertisement providing system according to the present invention can maximize the advertisement revenue as compared with the existing method.

The Capcha execution execution module 171 compares the answers inputted by the user by the comparison and determination section 14 with the correct answer stored in the database 2, When a word selected in accordance with a conversion method is correctly converted and inputted, a point is paid to an operator such as a site or a blog providing the capcha. The user of the site or blog recognizes the advertisement, reads the characters included in the banner advertisement and the conversion method, considers the conversion method, and enters the correct answer directly. Through this process, It is possible to increase the advertisement revenue even further by setting the cap car to be provided in various cases such as log-in, membership registration, registration of the post, and the like. However, it is desirable that the cap difference be appropriately provided considering the part of the system or the accessibility of the user.

The page connection earning module 172 allows a user to pay a point when the user clicks an advertisement and moves to a page designated by the connection page designation module 154. This is because the CPC Click method but it is applied together with the Capcha execution execution module 171 to increase the advertisement effect and increase the profit of the advertisement.

The database 2 is connected to the capsule data providing server 1 and stores information related to a capcha and an advertisement service. As shown in FIG. 13, the database 2 includes character string information 21, selected word information 22, Character information 23, conversion method information 24, filtering information 25, advertisement information 26, advertisement condition information 27 for each user, point information 28, and the like.

The string information 21 is information collected by the string collecting unit 11 and may be a randomly collected string in a user's site, a blog, etc., or a string directly input by a user. Are searched by the word selection module 121 and the words to be converted are randomly selected.

The selected word information 22 is information on a word selected by the word selection module 121 and is randomly selected and stored by the word selection module 121 in the string information 21. The selected word information 22 is an object to be subjected to character conversion by the character conversion module 122 and output to the screen of the user device 5 by the selected word display module 133 to be output together And to convert the selected word according to the conversion method.

The conversion character information 23 is information of the character converted by the character conversion module 122 and is used to convert the word selected by the word selection module 121 or to convert the word selected by the advertisement search module 113 And converts the designated word according to the cap-frame designation information 262 included in the advertisement information 26. [ The converted character information 23 may be a form in which a specific character of the selected word is replaced with another character or the order of characters is changed. If the selected word information 22 is Korean, All or some of the initial, neutral, and last characters will be converted characters. In addition, the converted character information 23 is compared with the answer inputted by the user, and is the reference for determining whether or not a match is made by the comparison / discrimination unit 14, that is, information about a correct answer.

The conversion method information 24 is information on how the selected word is converted by the character conversion module 122 and is stored together with the converted character information. 5) so that the selected word can be converted and inputted according to the conversion method through the user. Various methods of replacing characters or changing the order of characters can be applied to the conversion method information 24. In the case of Hangeul, all or some of the initial, neutral, and final characters can be converted, and the conversion method is set differently, May be adjusted.

The filtering information 25 is information for filtering the converted character to be stored by the filtering module 123. The filtering information 25 includes automatic filtering information 25 that is automatically filtered for all users, And filtering information 25. The automatic filtering information 25 may be information related to words or abuse that can not be inputted into a keyboard of a keyboard or the like as described in the automatic filtering module 123, May be a word set by a user such as a competitor word not to be output as described in the filtering module 123.

The advertisement information 26 includes basic advertisement information 26, capscha designation information 262, target designation information 263, and connection page information 264, which are information related to the advertisement registered by the advertisement registration unit 15, And the like.

The basic advertisement information 26 is information of a form such as an image, a moving picture, and a character string registered by the advertisement registration module 151 and is displayed on the screen of the user device 5 by the advertisement platform output module 135, .

The capcha designation information 262 may be a word selected from a character string included in the basic advertisement information 26 to increase the effectiveness of the advertisement by selecting a word that the advertiser desires to designate as a cap difference, A plurality of words can be selected in the basic advertisement information 26 of the selected advertisement information 26 and stored in the database 2 as separate advertisement information 26 according to the selected word. The word designated in the capsaic designation information 262 is filtered by the high-level filtering module 123 converted by the character conversion module 122 of the character conversion unit 12 and converted into the converted character information 23 together with the conversion method. .

The target designation information 263 is information set by the related object designation module 153 and may include information such as an industry type and an age group for which an advertiser desires to output the advertisement. The target designation information 263 is compared with the per-user designation information 271, which will be described later, by the advertisement search module 113 so that matching advertisements can be selected.

The connection page information 264 is connection page information designated by the connection page designation module 154 and refers to a page connected when a user clicks an advertisement.

The user-specific advertisement condition information 27 is information set by the advertisement group construction unit 16 and includes target information 271 for each user and prohibition object specifying information 272 for each user. The user-specific target designation information 271 may be information set by the advertisement designation module 161 and may include information such as a business type and an age range that a user desires to output together with a capcha to his or her site or blog, The prohibition subject designation information 272 may be information set by the prohibition subject designation module 162 and may be information related to a business type for which the user desires not to be output or a word for which the user desires not to be output.

The point information 28 is information on a point paid to a user according to an action of the user, and the user can charge the advertiser accordingly. The point information 28 may be the capcha execution point information 281 and the page connection point information 282 that are paid by the execution of the capcha. The capcha execution point information 281 and the page connection point information 282 may be added together and charged. The capcha execution point is accumulated when the designated instruction execution module 141 is executed. It will be credited when you click the ad to link to the designated page. Thus, the user can maximize the profit of the advertisement.

The capsa user device 3 is a device for inputting information related to the provision of the capcha and the advertisement to the site or the operator of the blog to which the cap car is provided, , Notebooks, and other mobile devices. The cab sea user device 3 can input a desired character string by the character string input module 111 and can input filtering information 25 such as an escape word and a competitor word, , A blog, and so on, and user-specific prohibition subject designation information 272 such as an industry type, an advertisement word, and the like, which are not to be output.

The advertiser device 4 is connected to the CAPTCHA providing server 1 by wire or wireless, and can register an advertisement desired to be output together with the CAPTCHA by an advertiser. The advertiser device 4 can be used for various devices such as a PC, Can be applied. The advertiser can input the basic advertisement information 26, the capcha designation information 262, the target designation information 263, the connection page information 264, and the like through the advertiser device 4, As shown in FIG. 9, must contain a character string L. FIG.

The user device 5 is configured to allow a user who uses a site or a blog to input a response to a provided CAPTCHA by using the corresponding site or blog and is connected to the CAPTCHA providing server 1 in a wired or wireless manner Various devices such as a PC, a notebook, and other mobile devices may be applied. When a user accesses a user's site or blog through the user device 5 and executes commands such as log-in, membership registration, and post registration that are set to be provided with a cap car, a capcha and / or an advertisement / RTI > 6, only the capcha providing area 511 may be provided on the user device screen 51. In this case, as shown in FIG. 6A, The selection word providing area 511b and the conversion method providing area 511c are displayed so that the selected word display module 133 displays the selected word in the selected word providing area 511b, The conversion method output module 134 displays the conversion method of the selected word in the converting module 511c so that the selected word can be converted and displayed according to the conversion method. 6 (b), the capcha providing area 511 includes not only the selected word providing area 511b, the conversion method providing area 511c but also the character string providing area 511a, The output module 132 may display a character string. At this time, the character strings are randomly selected from the strings collected by the character string collecting unit 11, and can be input by the user through the character string input module 111, so that the user can select from among the desired phrases, As shown in FIG. In addition, the conversion method may be displayed in English as shown in Fig. 6 (c).

In addition, when the advertisement is set to be provided together with the capcha by the user, the advertisement platform area 512 may be output on the user device screen 51 as shown in FIG. 10, The character providing area 511a and the selected word providing area 511b of the capcha providing area 511 are formed to be included in the advertisement area 513 together with the captcha providing area 511 and the advertisement area 513 together . As described above, if the ad platform and the cab are output together by the advertisement platform output module 135, a word is selected from a string included in the advertisement, and a conversion method is provided together with the selected word by converting the selected word. The providing area 511a and the selected word providing area 511b are included in the advertisement area 513 and are outputted and the conversion method providing area 511c is separately formed in the advertisement platform area 512 to output the converting method A reply input area 511d in which a user can input an answer, and a submit selection area 511e in which an answer can be submitted and transmitted. Accordingly, when the submission selection area 511e is touched or clicked to select, the answers written in the answer input area 511d are transmitted to the capsule data providing server 1 and stored in the database 2 The selected command is then executed. If it does not coincide with the selected command, the capcha is re-generated and re-input is requested.

Referring to FIG. 14, an operation procedure of the system for providing a CAPTCHA and an advertisement using a character combination according to an embodiment of the present invention will be described. The operation procedure includes a user connection step S1, an access information transmission step S2, (Step S3), a step of outputting a step S6, a step of inputting a step of inputting a step S6, a step of inputting a step of step S6, (S8), and a page connection point accumulation step (S10), and the cap difference is set to be output together with the advertisement.

The user accessing step S1 is a step of executing commands such as log-in, membership registration, and post registration in which a user accesses a blog or a site on which a capcha and an advertisement are provided and is provided with a capcha and an advertisement, S1), the connection information transmission step (S2) is executed.

The connection information transmission step S2 is a step in which, when the user executes a command set to be provided with the CAPTCHA and the advertisement in the user access step S1, the operator of the site or the blog accessed by the user, 1), and records of user's search, visit log, etc. may be transmitted together with user information. The user information transmitted in the connection information transmission step S2 is used to retrieve the advertisement information 26 stored in the database 2 in the advertisement search step S3, Can be used to filter the converted characters, and becomes a target to which points are provided by the point providing unit 17. [ In addition, when only the capcha is set to be output, except for the advertisement, the character string search module 112 is used to search for a character string.

The advertisement search step S3 compares the advertisement condition information 27 for each user stored for each user based on the user information transmitted in the connection information transmission step S2 with the advertisement information 26 set for each advertiser, , And the advertisement search module 113 randomly selects any one of the matching advertisement information 26. [ The randomly selected advertisement information 26 is transmitted to the captcha and advertisement outputting step S4 and is then output to the user device screen 51 through a character conversion process.

The captcha and advertisement output step S4 is a step of outputting a capcha and an advertisement to the user device screen 51 using the advertisement information 26 searched in the advertisement search step S3. And includes the basic advertisement information 26, the capcha designation information 262, the target designation information 263, the connection page information 264 and the like. The selected word of the capcha designation information 262 is supplied to the character conversion module 122 And the filtered data is filtered by the filtering module 123 and stored in the database 2. And outputs the selected word and the conversion method to the advertisement platform area 512 of the user device screen 51 together with the basic advertisement information 26. The converted word stored in the database 2 is input to the user As shown in FIG. On the other hand, if it is not set that the output of the captcha and the advertisement are output together, the character string is collected on the basis of the user information transmitted in the connection information transmission step S2, the character is converted by the character conversion unit 12, The word and the conversion method can be output by the capcha output unit 13. [

The answer input step S5 is a step in which the user watches the selection word and the conversion method output on the user device screen 51 at the step of outputting the captcha and the advertisement and converts the selected word according to the conversion method, The user inputs an answer and selects the submission selection area 511e to transmit an answer to the captcha providing server 1. At this time, as described above, the user who inputs the captcha recognizes the advertisement for inputting the answer, reads the character string included in the advertisement area 513 and the selected word, thinks it according to the proposed conversion method, Enter the converted word directly. Therefore, the advertisement effect is much higher than that of the general banner advertisement, thereby increasing the participation rate of the advertiser and maximizing the user's advertising revenue.

The step S6 of discriminating whether or not the capcha is matched is a step of comparing the answer entered in the answer input step S5 with the converted character information 23 stored in the database 2 to determine whether or not the match is coincidence, It is determined whether or not the selected word is converted according to the conversion method. The step S6 of determining whether or not the capsule is coincident includes a designated instruction execution step (S61) for executing the designated instruction when the answers match, and a re-input requesting step (S62) for requesting re-entry if the answers do not coincide .

The designation command execution step S61 is a step of causing the designation command execution module 141 to execute designation commands such as login, membership registration, and posting registration when the answer inputted by the user matches the correct answer.

If the answer inputted by the user does not coincide with the correct answer, the re-input requesting step (step S62) is a step for requesting the input of the answer again. In this case, To be run again so that new advertisements and new cap-and-serve problems are provided.

The step S7 of accumulating the capcha execution points is a step of accumulating points to the user when the answer of the user agrees and the execution of the designated instruction S61 is executed, The user is provided with a point corresponding to the advertisement, so that the billing for the advertiser can be performed.

The advertisement clicking step S8 is a step in which the user clicks the advertisement output on the user device screen 51. The user views the advertisement and the capcha outputted on the user device screen 51 and inputs a response to the capcha problem The advertiser clicks on the advertisement, so that the advertiser is connected to the advertisement page linking step S9 and connected to the page designated by the advertiser.

The advertisement page connection step S9 is a step in which the user clicks on the advertisement area 513 and moves to a connection page set by the advertiser. The advertisement output together with the capsule carries out recognition, reading, calculation, Writing process and has a higher recognition rate than the existing banner advertisement, so the click rate for the advertisement naturally increases. Accordingly, advertisers can link to a desired page according to the user's click, thereby further enhancing the advertisement effect.

The page connection point accumulation step (S10) is configured to accumulate points to the user when the user moves to the established connection page by clicking on the advertisement area 513 outputted on the user device screen 51. In the conventional CPC charging method However, in the present invention, since the submission of the capcha and the click of the advertisement are simultaneously applied, not only the advertisement effect is maximized, but also the advertisement profit is maximized.

While the present invention has been described in connection with what is presently considered to be practical exemplary embodiments, it is to be understood that the invention is not limited to the disclosed embodiments, but, on the contrary, Should be interpreted as falling within the scope of.

1: Capcha and ad serving server
11: String collecting unit
111: string input module 112: string search module 113: advertisement search module
12: Character conversion unit 121: Word selection module
122: Character conversion module 122a: Korean conversion module
123: Filtering module 123a: Automatic filtering module 123b: User-specific filtering module
124: Conversion character storage module
13: Cap Stereo 131: Convert Word Selection Module 132: String Output Module
133: selected word display module 134: conversion method output module 135: advertisement platform providing module
14: comparison discrimination unit 141: designation command execution module 142: re-input request module
15: an advertisement registration unit 151: an advertisement registration module 152: a capcha designation module
153: Related target designation module 154: Connection page designation module 155: Advertisement storage module
16: Advertising Joe Construction Government 161: advertisement target designating module 162: prohibited target designating module
17: Providing the point 171: Executing the capcha execution module 172: The page connection earning module
2: Database
21: string information 22: selected word information 23: converted character information
24: About conversion method
25: filtering information 251: automatic filtering information 252: filtering information per user
26: Ad information 261: Basic advertisement information 262: Capsule designation information
263: About targeting information 264: About connection pages
27: Ad conditions for each user
271: Information for specifying targets per user 272: Information for specifying targets for each user
28: point information 281: capcha execution point information 282: page connection point information
3: Capcha user device
4: Advertiser device
5: User device 51: Capcha and advertisement providing screen
511: Capcha offering area 511a: String providing area 511b: Selected word providing area
511c: Conversion method providing area 511d: Answer input area 511e: Submission selection area
512: Advertising platform area 513: Advertising area
S1: user connection step S2: connection information transmission step S3: advertisement search step
S4: Capcha and advertisement output step S5: Answer input step
S6: Determination of whether or not the cab car is matched S61: Execution of designated command S62:
S7: Capsule execution point accumulation step S8: Ad click step
S9: Linking of advertisement page S10: Step of accumulating page connection point

Claims (11)

A capsa user apparatus for providing information on the provision of a capsule to a specific site or a blog by an operator such as a site or a blog connected to the capsule providing server and providing a cap car, A user device connected to the CAPTCHA providing server to input a reply to the CAPTCHA provided by the CAPTCHA providing server to execute a designated command, and a database storing various information related to the CAPTCHA providing,
A character converter for selecting a word randomly from a character string collected by the character string collecting unit and converting the selected word according to a predetermined condition; And outputting the converted word to the user device; and a word extracting unit that compares the converted word according to the conversion method output by the captcha output unit with words input through the user equipment, And a comparison discrimination unit for executing the instruction specified in accordance with the instruction,
Wherein the character conversion unit comprises:
A word selection module for randomly selecting a word from the string collected by the string collection module; a character conversion module for replacing part or all of the word selected by the word selection module with another character or changing the order, And a converted character storage module for storing the converted characters and the conversion method by the character conversion module in the database.
delete delete The apparatus of claim 1, wherein the character conversion module
And a Hangul conversion module for converting part or all of the beginning, the middle, and the end of the selected Hangul word into a random consonant or vowel when the word selection module selects the Hangul word. Ad serving system.
The apparatus of claim 1, wherein the character conversion unit
And a filtering module for filtering words converted by the character conversion module,
Wherein the filtering module comprises:
A user-specific filtering module for filtering words designated by an operator, such as a site or a blog, to which a cap car is provided; and a user- CAPTCHA AND ADVERTISEMENT PROVIDING SYSTEM USING
The method according to claim 1,
And an advertisement registration unit for registering an advertisement having a character string, wherein a cap difference is provided using the advertisement registered through the advertisement registration unit.
The method of claim 6, wherein the advertisement registration unit
An advertisement registration module for registering an advertisement such as an image, a moving image, and a character string displayed in a predetermined area of the user device screen; A capcha designation module for selecting a word to be designated as a cap difference among the characters included in the advertisement registered by the advertisement registration module; And an advertisement storage module for storing an advertisement having a cap difference generated by the advertisement registration module and the capcha designation module in the database,
Wherein the string collection unit searches the advertisement having the cap difference to collect a character string,
Wherein the character conversion unit randomly converts a designated word in the character string collected by the character string collection unit and stores the converted word together with the conversion method,
The cap-
And an advertisement platform output module for randomly selecting the words converted by the character conversion unit and outputting the words and the conversion method before the conversion together with the advertisement.
The method as claimed in claim 7,
And an advertisement condition setting unit for setting conditions of an advertisement output by the operator, such as a site or a blog, to which the cap car is provided,
Wherein the advertisement condition setting unit includes an advertisement object specifying module that specifies an industry type, an age range,
The advertisement registration unit includes a related object designation module for additionally registering related industries, age groups, and the like of the advertisement registered by the advertisement registration unit,
Wherein the string collecting unit comprises:
And an advertisement search module that compares the business category, the age range, and the like designated by the advertisement object designation module with the business category, the age range, and the like designated by the related object designation module and collects the designated character from the matched advertisement. CAPTCHA AND ADVERTISEMENT PROVIDING SYSTEM USING
The method of claim 8, wherein the advertisement condition setting unit
And a prohibited object designation module for designating a business category of the advertisement or a word included in the advertisement prohibiting the output by the capcha output unit,
Wherein the advertisement search module excludes advertisements of a business type and a word including a designated word designated by the prohibition subject designation module.
The method of claim 7, wherein the advertisement registration unit
And a connection page designation module for designating an internet page to be connected when the advertisement registered by the advertisement registration module is clicked.
[Claim 11] The method of claim 10,
And a point providing unit for paying a point to an operator such as a site or a blog provided with an advertisement according to the effect of the advertisement output by the capcha output unit,
The point providing unit,
A capcha execution execution module for making a point payout when it is determined that the converted word is identical to a word input through the user equipment according to the conversion method output by the capcha output unit, And a page linking module for making a user pay a point when the page is linked to a page designated by the link page designating module.
KR1020150073003A 2015-05-26 2015-05-26 A Captcha and Advertisement Providing System Using Combiantion of Characters KR101658039B1 (en)

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PCT/KR2016/005484 WO2016190650A1 (en) 2015-05-26 2016-05-24 System for providing captcha and advertisement using combination of characters

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