KR101553743B1 - Social network service system and method for sale of user created contents - Google Patents

Abstract

A social network service system that enables users to sell content produced by a user through a social network service and groups the users with similar interests to form a social group to utilize the social network service as a market for selling and advertising personal contents; ≪ / RTI > A social network service system for selling user-created content according to an exemplary embodiment of the present invention includes a server for generating a content, determining a sales method and a billing method of the content, and transmitting the produced content and content information to a social network server A content creator terminal for receiving content from the creator terminal, storing the received content by category and storing the content, creating a social group according to the user's interest field, And a user terminal for purchasing the content through the network server and the social network server, reproducing the purchased content, and forming a social group with the content creator or other users.

Description

Technical Field [0001] The present invention relates to a social network service system and method for selling user-

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a social network service system and method, and more particularly, to a system and method for allowing a user to sell and purchase contents such as moving pictures, music, and photographs using a social network service.

Social Network Service (SNS) is a service that enables you to strengthen your social networking relationship with your friends, seniors, and colleagues online, build up a new network, and form a wide network of people. With the recent increase in smartphone users and the expansion of wireless Internet services, users of SNS have surged.

SNS is highly valuable in terms of marketing because it can identify and manage service users who can be classified as a broad and specific group. Through the SNS, companies can provide tailored marketing that can reach the target group efficiently at a low cost. Many companies are now building profit models through SNS-based advertisements and social games.

Meanwhile, in recent years, not only a specialist group but also ordinary people have produced a lot of meaningful contents by using various shooting and editing tools. Among them, there are many contents that are high in commodity value. However, in the existing SNS, methods for selling and purchasing contents produced by individual users are not considered. Therefore, it is required to develop a system that enables SNS to be utilized as a market for sales and advertisement of contents produced by individuals.

The present invention relates to a social network service for selling contents produced by an individual user through a social network service and grouping users having similar interests to form a social group so as to utilize the social network service as a market for selling and advertising personal contents Service system and method.

According to an aspect of the present invention, there is provided a social network service system for selling user-created content according to an embodiment of the present invention. The system includes a server for generating content, determining a sales method and a billing method for the content, A content creator terminal for sending to a social network server; A social network server for receiving contents from the producer terminal, classifying received contents according to categories and storing them, creating social groups according to users' interests, and recommending and providing contents to respective social groups; And a user terminal for purchasing the content through the social network server, playing the purchased content, and forming a social group with the content creator or other users.

The content creator terminal may include: a content creator for producing a content using a photograph, a moving image, music, or the like; A content information input unit that receives content information including a type of content, a field, a sales method, and a billing method; And a content transmitting unit for transmitting the created content and content information to the social network server.

Wherein the social network server comprises: a content transmission / reception unit for receiving the created content and content information from the content creator terminal, determining a transmission method of the content purchased by the user according to a predetermined sales method, and transmitting the determined transmission method to the user terminal; A content management unit for classifying and managing content according to the received content information; A social group management unit for setting an interest field of each user by using contents production or purchase information of users, and creating and managing a social group by grouping users having the same interest field; And a content recommendation unit for recommending contents suitable for each social group and providing the contents to the users.

Wherein the user terminal comprises: a content purchasing unit for purchasing contents from the social network server according to a predetermined sales method and a charging method; A user information feedback unit for providing content purchase information of a user to the social network server; A social group forming unit for forming a social group with a content producer or other users; And a content playback unit for playing back the purchased content.

A method of providing a social network service for selling user-created content according to an exemplary embodiment of the present invention is a service method by a social network service system including a content producer terminal, a social network server, and a user terminal, To the social network server, content information including a sales method and a billing method of contents and contents; Categorizing and storing contents received by the social network server by category; Setting up an area of interest of each user using the contents production or purchase information of the users, and creating a social group by grouping users having the same interest field; Recommending content suitable for each social group to the user terminal; The user terminal purchasing content from the social network server in a predetermined charging method; And feeding back the content purchase information to the social network server by the user terminal.

In addition, in the service method according to the embodiment, when the user terminal purchases a specific content, the social network server determines a content transmission mode according to a sales method determined by the producer of the specific content, and transmits the content transmission method to the user terminal Step < / RTI >

According to the present invention, by allowing a user to sell and purchase contents in a social network environment, individual users can utilize the social network service as a market for selling and advertising contents produced by the user.

Also, based on the content purchase information of the user, users having the same interests can be grouped to form a social group, and by recommending contents suitable for each social group, it is possible to induce continuous re-purchase of content between the content creator and the user.

In addition, social network service providers can earn additional revenue through leasing social network platforms for individual users.

1 is a block diagram of a social network service system for selling user-created content according to an embodiment of the present invention;
2 is a more detailed view of the content creator terminal of Fig. 1; Fig.
Figure 3 illustrates the social network server of Figure 1 in greater detail;
4 is a more detailed view of the user terminal of Fig. 1; Fig.
FIG. 5 is a flowchart illustrating an operation of a content production terminal in a social network system according to the embodiment of FIGS. 1 to 4. FIG.
FIG. 6 is a flowchart illustrating an operation of a social network server in a social network system according to the embodiment of FIGS. 1 to 4. FIG.
FIG. 7 is a flowchart illustrating an operation of a user terminal in a social network system according to the embodiment of FIGS. 1 to 4. FIG.

The above and other objects, features, and advantages of the present invention will become more apparent by describing in detail exemplary embodiments thereof with reference to the attached drawings, which are not intended to limit the scope of the present invention. In the following description, well-known functions or constructions are not described in detail since they would obscure the invention in unnecessary detail. Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a configuration diagram of a social network service system for selling user-created content according to an embodiment of the present invention.

Referring to FIG. 1, a social network service system according to an embodiment of the present invention includes a content producer terminal 10, a social network server 20, a user terminal 30, and a network 40 connecting them.

The content creator terminal 10 is a configuration for a user to directly create a content, determine a sales method and a billing method of the content, and transmit the produced content and content information to the social network server.

The social network server 20 receives contents produced by the user from the producer terminal 10, classifies the received contents into categories and stores them, creates a social group according to the user's interest field, And provides the content to the user terminal 30.

The user terminal 30 is a configuration for purchasing the content through the social network server 20, reproducing the purchased content, and forming a social group with the content creator or other users.

The network 40 connects the content creator terminal 10, the social network server 20 and the user terminal 30 and is connected to the Internet 40 using various wired and wireless communication technologies such as an Internet network, an intranet network, a mobile communication network, Means a network communication network capable of transmitting and receiving data. Here, the network 40 may be a closed network such as a LAN (Local Area Network) or a WAN (Wide Area Network), an open network such as the Internet, a Code Division Multiple Access (CDMA) (GSM), Long Term Evolution (LTE), and Evolved Packet Core (EPC), as well as next-generation networks and computing networks to be implemented in the future.

The content creator terminal 10 and the user terminal 30 are connected to the social network server 20 through the network 40 by way of a browser for communicating with the social network server 20, And the like. That is, the terminals 10 and 30 of the present embodiment are broad concepts including all communication computing devices such as a notebook computer, a mobile communication terminal, a PDA, a smart phone, and a tablet PC capable of communicating with the social network server 20. Among them, smartphones and tablet PCs are intelligent terminals that add computer support functions such as internet communication and information search to mobile phones. Users can install or create applications (APP) It can connect to the Internet in various ways, and it has a feature that it can implement an interface suitable for itself through various applications and share it with others.

FIGS. 2, 3 and 4 are views showing the contents producer terminal 10, the social network server 20 and the user terminal 30 of FIG. 1 in more detail, respectively.

The contents producer terminal 10 includes a contents production section 101, a contents information input section 103 and a contents transmission section 105. [

The content production unit 101 is a configuration used by a user to create personalized contents such as photographs, movies, and music. The content production unit 101 may include a camera module and various editing tools (programs, applications, etc.) have.

The content information input unit 103 receives content information such as the type and field of the content produced by the content creator, the sales method desired by the manufacturer, and the billing method. Here, as the billing method of contents, one-time payment, periodic-time periodical payment, discount on advertisement for advertisement viewing and the like can be used, and as a method of selling contents, downloading, streaming, web viewer, .

The content transmission unit 105 transmits the content produced through the content production unit 101 and the content information received through the content information input unit 103 to the social network server 20. [

The social network server 20 includes a content transmission / reception unit 201, a content management unit 203, a social group management unit 205, and a content recommendation unit 207. In addition, a user information database (DB) 209 for storing personal information of users using the social network service, and a content DB 211 for storing the created content and content related information may be further included.

The content transmitting / receiving unit 201 receives the content and the content information produced by the content creator terminal 10. The received content can be stored in the content DB 211. [ Also, when there is a purchase request from the user terminal 30, the content transmission method is determined according to a predetermined sales method and the corresponding content is transmitted to the user terminal 30. [ For example, video or music content can be downloaded or streamed, and image content can be downloaded or transmitted via web viewer. In a case where a plurality of users purchase contents in a joint purchase manner, the contents can be simultaneously transmitted to a plurality of users by applying a broadcast or multicast method.

The content management unit 203 classifies the content into categories based on the content information such as the producer information of the received content, the type of the content, the field, the sales method, and the billing method. The content classification result may be stored in the content DB 211 in the form of a table or the like.

The social group management unit 205 can set up an interest field of each user by using information such as contents production history and purchase details of users, and can create a social group by grouping users having the same or similar interest fields. Content creation, purchase information, interest field, and social group information of such users can be stored in the user information DB 209.

The content recommendation unit 207 recommends content corresponding to each user's interest based on the user's social group information. For example, when a user B who belongs to the same social group as the user A creates and uploads a content corresponding to the area of interest of the user A, the content recommendation unit 207 notifies the user A that the content has been newly uploaded, .

The user terminal 30 includes a content purchasing section 301, a user information feedback section 303, a social group forming section 305 and a content reproducing section 307. [

The content purchasing unit 301 can purchase user-created content from the social network server 20 according to the sales method and the charging method set by the manufacturer.

The user information feedback unit 303 transmits to the social group management unit 205 of the social network server 20 information necessary for grasping the user's interest field and forming the social group such as the content purchase information of the user.

The social group formation unit 305 receives related information from the social group management unit 205 of the social network server 20 and forms a social group with other users who have purchased the content or content of interest in the user And if a user accepts, a social group can be formed. Alternatively, the user may be able to directly form a social group with another user through a search.

The content reproduction unit 307 can reproduce the content purchased through the social network server 20 by downloading, streaming, or the like.

The content creator terminal 10 is different from the user terminal 30 in the case where the content creator purchases the content of another user. It is needless to say that the user terminal 30 can be used for content creation.

FIG. 5 is a flowchart for explaining the operation of the content production terminal 10 in the social network system according to the embodiment of FIGS.

First, the content creator uses the content production unit 101 to produce personalized content (S50). For example, a producer can directly create a content by shooting a video using a camera module and inserting music into the video using an editing program.

Subsequently, the producer decides the sales method of the contents using the contents information input unit 103 (S51). For example, music or video content can be downloaded or streamed, and image content can be downloaded or provided via a web viewer. In addition, a joint purchase method may be provided so that a plurality of users can simultaneously view contents.

Subsequently, the producer decides a charging method of contents using the contents information input unit 103 (S52). For example, it is possible to provide various payment methods such as a one-time payment, a fixed-term payment, and an advertisement discount for a user to make a selection.

Upon completion of content creation and information input, the content transmission unit 105 transmits the created content and content information to the social network server 20 (S53).

FIG. 6 is a flowchart illustrating an operation of the social network server 20 in the social network system according to the embodiment of FIGS.

First, the content transmitting / receiving unit 201 receives user-created content and content information from the content creator terminal 10 (S60). The received content and content information may be stored in the content DB 211. [

Subsequently, the content management unit 203 classifies the content by fields using the received content information (S61). The classification result may be stored in the content DB 211. [

Then, the social group management unit 203 sets the interests of each user by using information such as content production history and purchase history of the users collected in the past, groups the users having the same or similar interests, (S62). Content creation, purchase information, interest field, and social group information of such users can be stored in the user information DB 209.

Then, the content recommendation unit 207 recommends contents corresponding to the users' interest fields based on the user's social group information (S63). For example, when a user B who belongs to the same social group as the user A creates and uploads a content corresponding to the area of interest of the user A, the content recommendation unit 207 notifies the user A that the content has been newly uploaded, .

If there is a purchase request for the recommended content or other content from the user terminal 30 (S64), it is checked whether there is a joint purchase request or an advertisement discount request for the content (S65). That is, it confirms the sales method and billing method of contents. If such a request is made, the content can be provided at a predetermined discounted price (S66).

When the purchase of the content is completed, the content transmitting / receiving unit 201 determines the content transmission method according to the predetermined sales method and transmits the content to the user terminal 30 (S67).

FIG. 7 is a flowchart for explaining the operation of the user terminal 30 in the social network system according to the embodiment of FIGS.

First, the user recommends contents matching the user's interest field from the social network server 20 and requests purchase of the contents through the contents purchasing unit 301 (S70).

Then, the user uses the contents purchasing unit 301 to determine whether the contents are jointly purchased and whether to view the advertisement (S71, S73). If the user selects the joint purchase, the social network server 20 sets the selling method of the contents to the joint purchase (S72). If the user selects the advertisement viewing, the billing method of the contents is set as the advertisement viewing discount (S74).

When the purchase of the content is completed, the user information feedback unit 303 feeds the user's personal information, content purchase history information, and the like back to the social network server 20 (S75). The feedback information can be used for setting a user's interest and creating a social group.

At this time, the user can select whether or not to form a social group (S76). When forming the social group, the user receives recommendation from the social network server 20 of a social group of users having the same interest field, To request formation of a social group (S77).

Then, the user terminal 30 receives and reproduces the content purchased by the user from the social network server 20 (S78).

The foregoing description is merely illustrative of the present invention, and various modifications may be made by those skilled in the art without departing from the spirit of the present invention. Accordingly, the embodiments disclosed in the specification of the present invention are not intended to limit the present invention. The scope of the present invention should be construed according to the following claims, and all the techniques within the scope of equivalents should be construed as being included in the scope of the present invention.

Claims (6)

A content creator terminal for transmitting the produced content and content information including a type, an area, a sales method, and a billing method of the produced content to a social network server;
And stores the generated content received from the content creator terminal in accordance with the content information and stores the classified content according to the content information, sets the interest field of each user using the content creation history or purchase information of users, Providing the created content to a user who is interested in the created content among the users belonging to the social group to which the user who created the created content belongs, A social network server for confirming to each user whether there is a joint purchase request or an advertisement viewing discount request for the content, determining a sales method and a billing method according to the confirmed joint purchase or advertisement discount, ; And
A content creator or other users, requesting a joint purchase or advertisement viewing discount on the content recommended by the social network server, and requesting a discount on the social network server based on the sales method and the charging method determined through the social network server, A user terminal for purchasing the content from the network server and reproducing the purchased content;
And a social network service system for selling the user-generated content. The method according to claim 1,
The content creator terminal
A content production section for producing content using photographs, moving images or music;
A content information input unit that receives content information including a type of content, a field, a sales method, and a billing method; And
A content transmission unit for transmitting the created content and content information to the social network server; Containing
A social network service system for selling user - generated content. The method according to claim 1,
The social network server
A content transmitting and receiving unit for receiving the produced content and content information from the content creator terminal, determining a transmission method of the content purchased by the user according to a predetermined sales method, and transmitting the determined transmission method to the user terminal;
A content management unit for classifying and managing content according to the received content information;
A social group management unit for setting an interest field of each user by using contents production or purchase information of users, and creating and managing a social group by grouping users having the same interest field; And
A content recommending unit for recommending content suitable for each social group and providing the content to users; Containing
A social network service system for selling user - generated content. The method according to claim 1,
The user terminal
A contents purchasing unit for purchasing contents from the social network server according to a predetermined sales method and a charging method;
A user information feedback unit for providing content purchase information of a user to the social network server;
A social group forming unit for forming a social group with a content producer or other users; And
A contents reproducing unit for reproducing the purchased contents; Containing
A social network service system for selling user - generated content. A service method by a social network service system including a content creator terminal, a social network server, and a user terminal,
Transmitting to the social network server content information including the content produced by the content producer terminal and the type, field, sales method and billing method of the produced content;
Classifying the created contents received by the social network server into categories according to the contents information and storing the classified contents;
Setting up an area of interest of each user using the content production history or purchase information of the users, and creating a social group by grouping users according to the user's interest field;
Providing the generated content to the user terminal by recommending the produced content to a user corresponding to an area of interest among users belonging to a social group to which the user who created the created content belongs;
Requesting a joint purchase or advertisement discount for the content recommended by the social network server;
Confirming to each user whether the social network server has a joint purchase request or an advertisement discount request for the content, and determining a sales method and a billing method according to the confirmed joint purchase or advertisement discount;
The user terminal purchasing contents from the social network server according to a sales method and a charging method determined through the social network server; And
Feeding back the content purchase information to the social network server;
Wherein the method comprises the steps of: 6. The method of claim 5,
When the user terminal purchases a specific content, the social network server determines a content transmission mode according to a determined sales mode and transmits the determined content transmission mode to the user terminal;
Further comprising the steps < RTI ID = 0.0 > of: < / RTI >

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