KR101385511B1 - Server, System and Method for Providing Contents - Google Patents

Server, System and Method for Providing Contents Download PDF

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Publication number
KR101385511B1
KR101385511B1 KR20070117330A KR20070117330A KR101385511B1 KR 101385511 B1 KR101385511 B1 KR 101385511B1 KR 20070117330 A KR20070117330 A KR 20070117330A KR 20070117330 A KR20070117330 A KR 20070117330A KR 101385511 B1 KR101385511 B1 KR 101385511B1
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KR
South Korea
Prior art keywords
content
internet page
mobile
mobile internet
page
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KR20070117330A
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Korean (ko)
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KR20090050728A (en
Inventor
이근우
서태삼
김민석
Original Assignee
에스케이플래닛 주식회사
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Priority to KR20070117330A priority Critical patent/KR101385511B1/en
Publication of KR20090050728A publication Critical patent/KR20090050728A/en
Application granted granted Critical
Publication of KR101385511B1 publication Critical patent/KR101385511B1/en

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Abstract

The present invention relates to a server, a system and a method for providing content.

The present invention receives the mobile Internet page from the Internet page providing server to analyze the production form of the mobile Internet page, according to the analyzed production form, after re-processing by adding the preset content to the mobile Internet page to the preset content addition page It provides a system for providing content, characterized in that it comprises a content adding server for transmitting a predetermined content addition page to the mobile communication terminal, or a mobile Internet page from which the predetermined content is excluded to the mobile communication terminal.

According to the present invention, since the preset additional content set by at least one of the mobile communication terminal user and the mobile communication service provider is added to the mobile internet page, the mobile communication terminal user can minimize page switching when using various services, and A telecommunications operator can easily provide a template of a banner advertisement or a new service in a field to be promoted to a mobile terminal user.

Mobile, internet page, content, template

Description

Server, System and Method for Providing Contents

The present invention relates to a server, a system and a method for providing content. More specifically, when providing a mobile Internet page requested by the mobile terminal to the mobile terminal, a server, system and method for providing the mobile Internet page by adding the content set by at least one of the mobile terminal user and the mobile communication provider to the mobile Internet page It is about.

Due to the development of the information and communication industry, the current mobile communication service provides not only a voice call service but also a video call service for transmitting video and voice of the other party and a mobile internet service using a wireless internet using a mobile communication terminal.

Among them, the mobile internet service provides a mobile internet page corresponding to a service that a mobile communication terminal user wants to use to the mobile communication terminal. In the case of the web, a web page includes contents of several different domains. It shows at the same time by using the frame function, but because the mobile internet service does not support the frame function, it is not possible to add content consisting of different domains to one mobile internet page. In order to move from a service to another service, it is inconvenient to perform page switching of a mobile Internet page several times.

In order to solve the above-described problems, the present invention, when providing a mobile Internet page requested by the mobile communication terminal to the mobile communication terminal by adding content previously set by one or more of the mobile terminal user and the mobile communication provider to the mobile Internet page The purpose is to provide a server, a system, and a method for providing the same.

In order to achieve the above object, the present invention provides a system for providing a mobile internet page to a mobile communication terminal through a mobile communication network, comprising: an internet page providing server for providing the mobile internet page requested by the mobile communication terminal; And receiving the mobile internet page from the internet page providing server, analyzing a production form of the mobile internet page, and adding preset content to the mobile internet page to the preset content adding page according to the analyzed production form. And a content addition server configured to transmit the preset content addition page to the mobile communication terminal after reprocessing, or to transmit the mobile internet page from which the preset content is excluded to the mobile communication terminal. Provides a system for

According to another object of the present invention, a server for providing a mobile Internet page to a mobile communication terminal through a mobile communication network, the communication unit for performing data transmission and reception function with the mobile communication terminal and data transmission and reception with the Internet page providing server ; A data storage unit for storing a driving program of the server and a preset content database; Analyzing the production form of the mobile Internet page received from the Internet page providing server and re-processing the preset content addition unit to the preset content addition page by adding preset content to the mobile internet page according to the analyzed production form. A filtering unit for performing a task or transmitting the mobile Internet page from which the preset content is excluded to the mobile communication terminal through the communication unit; And extracting the preset content from the preset content database, reprocessing the mobile Internet page into the preset content adding page, and adding the preset content adding page to the mobile communication terminal through the communication unit. It provides a server for providing content comprising a unit.

The method of providing a mobile internet page to a mobile communication terminal through a mobile communication network, the method comprising: (a) when the mobile communication terminal requests the mobile internet page from a content adding server, the content adding server is sent from an internet page providing server. Receiving the mobile internet page; (b) analyzing a production form of the mobile internet page; (c) if the production form analyzed in step (b) is any one of a wireless markup language (WML) form, an extensible hypertext markup language (xHTML) form, and a hypertext markup language (HTML) form, the mobile Internet page corresponds Adding the preset content to the mobile internet page, reprocessing the preset content into a preset content adding page, and then transmitting the preset additional content to the mobile communication terminal; And (d) transmitting the mobile Internet page to the mobile communication terminal without performing step (c) if the analyzed production form in step (b) is binary. It provides a method for providing content.

As described above, according to the present invention, since the preset additional content set by one or more of the mobile terminal user and the mobile communication provider is added to the mobile internet page, the mobile terminal user minimizes page switching when using various services. The mobile operator can easily provide a template of a banner advertisement or a new service in a field to be promoted to the mobile terminal user.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. In the drawings, the same reference numerals are used to designate the same or similar components throughout the drawings. In addition, in describing the present invention, when it is determined that the detailed description of the related well-known configuration or function may obscure the gist of the present invention, the detailed description thereof will be omitted.

1 is a block diagram schematically showing the configuration of a system for adding content to a mobile Internet page according to an embodiment of the present invention.

The system according to an embodiment of the present invention includes a mobile communication terminal 110, a mobile communication network 120, a content adding server 130 and an Internet page providing server 140.

The mobile communication terminal 110 is a terminal capable of wireless internet access through the mobile communication network 120, and includes a PDA (Personal Digital Assistant), a cellular phone, a PCS (Personal Communication Service) phone, a GSM (Global System for Mobile) phone, W Wideband CDMA (CDMA) phones, CDMA-2000 phones, Mobile Broadband System (MBS) phones, Digital Multimedia Broadcasting (DMB) phones, and WiBro phones.

In the present invention, the mobile communication terminal 110 is a terminal subscribed to the content addition service, and transmits URL (Uniform Resource Locator) information for requesting a mobile Internet page to the content addition server 130 through the mobile communication network 120. In addition, the content adding server 130 receives and displays a preset content adding page, which is a mobile Internet page including preset content. Here, the preset content is content preset by at least one of a mobile communication terminal user and a mobile communication provider, and the content adding service is a mobile communication service providing a preset content adding page to the mobile communication terminal 110.

Meanwhile, in the present invention, the mobile internet page includes a swap page.

In the present invention, the preset content includes one or more of a user template, a system template, and a banner advertisement that can be added to a mobile internet page. The user template is specific service information that a mobile terminal user wants to expose on a mobile Internet page, and the system template is specific service information that a mobile communication provider wants to expose. Here, the user template may be set by the user of the mobile communication terminal, and the system template may be set by the mobile communication provider.

In the present invention, the system template and banner advertisement may be different according to service domain information, which is domain information of a service corresponding to a mobile internet page. For example, if the service domain information is domain information of a service for an adult, the system template may include specific service information for an adult, and a banner advertisement may also include an advertisement for an adult. If the domain information is domain information of a service for a student, the system template includes information on a specific service for a student (such as a learning content providing service), and a banner advertisement is also a advertisement for a student (such as a uniform advertisement). It may include.

The mobile communication network 120 is a communication network that performs a function of mediating data transmission and reception between the mobile communication terminal 110 and the content adding server 130, and is currently used in CDMA 2000 network and wideband code division multiple access (W-CDMA). It includes next generation mobile communication networks such as network, IS-95 network, Global System for Mobile communication (GSM) network, Wibro network and 4G mobile network to be implemented in the future.

The content adding server 130 is a server that adds content set by one or more of a mobile communication terminal user and a mobile communication operator to the mobile communication terminal 110 to the Internet page requested by the mobile communication terminal 110. Receives the URL information transmitted from the communication terminal 110 through the mobile communication network 120, and transmits the URL information to the Internet page providing server 140 to the mobile Internet page corresponding to the URL information from the Internet page providing server 140 Receive

In the present invention, the content adding server 130 receives the mobile Internet page, analyzes the production form of the mobile Internet page, and adds the preset content to the mobile Internet page according to the analyzed production form to add the preset content page After reprocessing, the preset content addition page is transmitted to the mobile communication terminal 110 or the mobile internet page from which the preset content is excluded is transmitted to the mobile communication terminal 110.

Detailed description thereof is as follows.

If the analyzed production form is produced in any one of the form of WML (Wireless Markup Language), xHTML (Extensible Hypertext Markup Language) and HTML (HyperText Markup Language), the content addition server 130 is The preset content is extracted from the set content database, and parsing of the mobile internet page is performed to confirm an additional area, which is an area to add the preset content to the mobile internet page. Here, if the mobile internet page is in the form of a binary image including an image or flash form, the mobile internet page to which the preset content is not added is transmitted to the mobile communication terminal 110. The reason is to prevent the error of the system providing the content addition service.

In the present invention, the preset content database is data that is classified into a plurality of user templates for each mobile terminal user, one or more of a system template and a banner advertisement are classified for each domain information, and stored in the data storage unit 220 to be described later.

The content adding server 130 converts the extracted preset content into one of a WML form, an xHTML form, and an HTML form according to the characteristics of the mobile communication terminal 110, and adds the added content to the additional area to add the preset content to the mobile Internet page. Reprocessing to an additional page, and transmits it to the mobile communication terminal (110).

In the present invention, when the mobile Internet page is any one of the WML form, xHTML form and HTML form, the content addition server 130 grabs the service domain information which is the domain information of the service corresponding to the mobile Internet page service domain It is possible to determine whether the domain is suitable for the mobile terminal user, and if the domain is not suitable for the mobile terminal user, the function of not adding one or more of the system template and banner advertisement included in the preset content to the mobile internet page can be additionally performed. have. For example, if the mobile terminal user is a teenager and the service domain information is domain information of a service for an adult, the system template includes specific service information for an adult, and a banner advertisement is also for an adult. Since it may include an advertisement, the content adding server 130 does not add to the mobile Internet page that contains information harmful to the youth among the system template and banner advertisement included in the preset content.

In the present invention, if the content addition server 130 needs to provide the preset content even after the mobile Internet page corresponding to the URL information transmitted from the mobile terminal 110 to request the mobile Internet page, the link information in the page It is processed as a reference value so that it can be redirected to a page including preset content extraction providing logic.

The internet page providing server 140 performs a function of providing the content adding server 130 with a mobile internet page corresponding to the URL information transmitted from the mobile communication terminal 110.

2 is a block diagram schematically illustrating an internal configuration of a content adding server according to an exemplary embodiment of the present invention.

The content adding server 130 according to an exemplary embodiment of the present invention includes a communication unit 210, a data storage unit 220, a filtering unit 230, and a preset content adding unit 240.

The communication unit 210 provides a data transmission / reception function with the mobile communication terminal 110 via the mobile communication network 120 and a data transmission / reception function with the Internet page providing server 140 via a wired / wireless network (not shown).

The data storage unit 220 stores a driving program of the content adding server 130 and a preset content database.

The filtering unit 230 analyzes the production form of the mobile Internet page and reprocesses the preset content adding unit 240 to the preset content adding page by adding the preset content to the mobile Internet page according to the analyzed production form. Or the mobile internet page from which the preset content is excluded, to the mobile communication terminal 110 through the communication unit 210.

Here, if the analyzed production form is any one of the WML form, the xHTML form, and the HTML form, the preset content adding unit 240 performs a process of reprocessing the mobile Internet page into the preset content adding page. When the mobile internet page is in binary form including an image form or a flash form, the mobile internet page is transmitted to the mobile communication terminal 110 through the communication unit 210.

In the present invention, when the analyzed production form is any one of WML form, xHTML form, and HTML form, the filtering unit 230 identifies service domain information, which is domain information of a service corresponding to a mobile Internet page, to determine a service domain. It is possible to determine whether the domain is suitable for the mobile terminal user, and if the domain is not suitable for the mobile terminal user, the function of not adding one or more of the system template and banner advertisement included in the preset content to the mobile internet page can be additionally performed. have.

The preset content adding unit 240 extracts preset content corresponding to the mobile internet page from the preset content database, parses the mobile internet page, and adds the preset content to the mobile internet page. Check.

The preset content adding unit 240 converts the extracted preset content into any one of the WML form, the xHTML form, and the HTML form according to the characteristics of the mobile communication terminal 110, and then adds the added content to an additional area, that is, the mobile Internet page. The process is reprocessed to the set content addition page and transmitted to the mobile communication terminal 110.

Meanwhile, if the preset content adding unit 240 needs to provide the preset content even after the mobile Internet page corresponding to the URL information transmitted from the mobile communication terminal 110, the preset content is processed as a reference value. Allows you to redirect to a page containing configuration content extraction logic.

4 is a diagram illustrating a screen of a mobile communication terminal displaying a mobile Internet page to which content is added by a content adding server according to an exemplary embodiment of the present invention.

The content adding server 130 parses the mobile internet page to add the preset content to the mobile internet page as shown in FIG. 3 and adds the additional area to which the preset content is added in the mobile internet page as shown in FIG. img src = "/ global.jpg"> ", and convert the preset content into one of WML (Wireless Markup Language), xHTML (Extensible Hypertext Markup Language), and HTML, and then add it. In addition to the area, the mobile Internet page is reprocessed as a preset content addition page as shown in FIG.

In FIG. 4, the preset content is a search box, a category setting menu including a URL information for each category, and a path bar. The user template set by the mobile terminal user is called a search box and a category setting menu, and is set by the mobile service provider. If a system template is called a path bar, a mobile terminal user who uses a mobile Internet page that provides a news service as shown in FIG. Although it was inconvenient to perform page switching several times in order to move to an Internet page or another category, a search box and a category setting menu, which is a user template added to a mobile Internet page providing a news service, as shown in FIG. Multiple page conversions Can not move or use the search box to other categories.

In addition, the system template path Bar is added to the mobile Internet page, so that the mobile terminal user can easily check the path of the service he is using.

7 is a flowchart illustrating a process of providing a content adding service according to an embodiment of the present invention.

When the mobile communication terminal 110 transmits URL (Uniform Resource Locator) information for requesting a mobile Internet page to the content adding server 130 through the mobile communication network 120, the content adding server 130 transmits the URL information to the Internet page. It transmits to the providing server 140 to receive a mobile Internet page corresponding to the URL information from the Internet page providing server 140 (S705, S710, S715).

The content adding server 130 analyzes the production form of the mobile Internet page to determine whether the mobile Internet page is produced in one of a WML form, an xHTML form, and an HTML form (S720).

If the mobile Internet page is produced in a binary form including an image form or a flash form in step S720, the content addition server 130 transmits the mobile internet page to the mobile communication terminal 110 (S725).

If the mobile Internet page is produced in any one of the WML form, xHTML form, and HTML form in step S720, the preset content is extracted from the preset content database, and parsing is performed on the mobile Internet page to store the preset content on the mobile Internet page. The additional area which is the area to be added is checked (S730 and S735).

The content adding server 130 converts the extracted preset content into any one of a wireless markup language (WML) form, an extensible hypertext markup language (xHTML) form, and an HTML form according to the characteristics of the mobile communication terminal 110, and then adds the additional content. By adding to, the mobile Internet page is reprocessed into a preset content addition page, and is transmitted to the mobile communication terminal 110 (S740, S745, S750).

Although not shown in FIG. 7, in step S720 of the present invention, when the mobile internet page is in HTML form, the content adding server 130 determines service domain information by determining service domain information to determine whether the service domain is suitable for a mobile terminal user. If the domain is inappropriate for the user of the mobile terminal, the process of not adding at least one of the system template and the banner advertisement included in the preset content to the mobile internet page may be additionally performed.

In the present invention, if the content addition server 130 needs to provide the preset content even after the mobile Internet page corresponding to the URL information transmitted from the mobile terminal 110 to request the mobile Internet page, the link information in the page It is processed as a reference value so that it can be redirected to a page including preset content extraction providing logic.

Although the detailed description of the present invention has described that the function of adding preset content is performed by the content adding server 130, in the case where the present invention is actually applied, the mobile communication terminal of the system components included in the mobile communication network 120 ( In order to provide the wireless Internet page requested in 110) to the mobile communication terminal, a function of converting the WAP protocol into the web protocol or adding the preset content to the mobile Internet page in the gateway (not shown) that converts the web protocol into the WAP protocol is provided. It can also be done.

The foregoing description is merely illustrative of the technical idea of the present invention, and various changes and modifications may be made by those skilled in the art without departing from the essential characteristics of the present invention. Therefore, the embodiments disclosed in the present invention are intended to illustrate rather than limit the scope of the present invention, and the scope of the technical idea of the present invention is not limited by these embodiments. The scope of protection of the present invention should be construed according to the following claims, and all technical ideas falling within the scope of the same shall be construed as falling within the scope of the present invention.

As described above, the present invention is applied to the field of wireless Internet service, and adds preset additional content set by at least one of a mobile communication terminal user and a mobile communication operator to a mobile internet page, thereby providing various services. It is a very useful invention that can minimize the page conversion when using, and the mobile communication operator can easily provide the mobile terminal user with a template of the banner advertisement or new service in the field to be promoted.

1 is a block diagram schematically showing the configuration of a system for adding content to a mobile Internet page according to an embodiment of the present invention;

2 is a block diagram schematically illustrating an internal configuration of a content adding server according to an embodiment of the present invention;

3 is a diagram illustrating a screen of a mobile communication terminal displaying a conventional mobile Internet page by way of example;

4 is a diagram illustrating a screen of a mobile communication terminal displaying a mobile Internet page to which content is added by a content adding server according to an embodiment of the present invention;

5 is a diagram illustrating an example of analyzing a mobile Internet page in a content adding server according to an embodiment of the present invention;

6 is a diagram illustrating an HTML form of preset content and an HTML form of a preset content add page according to an embodiment of the present invention;

7 is a flowchart illustrating a process of providing a content adding service according to an embodiment of the present invention.

Description of the Related Art

110: mobile communication terminal 120: mobile communication network

130: server for adding content 140: server for providing the Internet page

210: communication unit 220: data storage unit

230: filtering unit 240: preset content addition unit

Claims (12)

In the system for providing a mobile Internet page to the mobile communication terminal through a mobile communication network, An internet page providing server for providing the mobile internet page requested by the mobile communication terminal; And Receiving the mobile Internet page from the Internet page providing server to analyze the production form of the mobile Internet page, according to the analyzed production form, by adding the preset content to the mobile Internet page and reprocessing into a preset content addition page And a content addition server for transmitting the preset content addition page to the mobile communication terminal or for transmitting the mobile internet page from which the preset content is excluded to the mobile communication terminal. System for providing content comprising a. The method of claim 1, The content adding server is configured to display the preset content on the mobile Internet page when the analyzed production form is any one of a wireless markup language (WML) form, an extensible hypertext markup language (xHTML) form, and a hypertext markup language (HTML) form. System for providing content, characterized in that the addition to the mobile Internet page. The method of claim 1, And the content adding server does not reprocess the preset additional content page to the mobile internet page if the analyzed production form is binary. The method of claim 1, The preset content includes one or more of a user template, a system template, and a banner advertisement. In the server for providing a mobile Internet page to the mobile communication terminal through a mobile communication network, A communication unit for performing data transmission / reception with the mobile communication terminal and data transmission / reception with an Internet page providing server; A data storage unit for storing a driving program of the server and a preset content database; Analyzing the production form of the mobile Internet page received from the Internet page providing server and re-processing the preset content addition unit to the preset content addition page by adding preset content to the mobile internet page according to the analyzed production form. A filtering unit for performing a task or transmitting the mobile Internet page from which the preset content is excluded to the mobile communication terminal through the communication unit; And A preset content adder configured to extract the preset content from the preset content database, reprocess the mobile Internet page into the preset content add page, and transmit the preset content add page to the mobile communication terminal through the communication unit; Server for providing content comprising a. 6. The method of claim 5, The filtering unit may be configured to display the mobile Internet page in the preset content adding unit if the analyzed production form is any one of a wireless markup language (WML) form, an extensible hypertext markup language (xHTML) form, and a hypertext markup language (HTML) form. Reprocessing to the setting content addition page, and if the analyzed production form is binary, transmitting the mobile internet page from which the preset content is excluded to the mobile communication terminal through the communication unit. Server for providing content. The method according to claim 6, The binary form includes an image form or a flash form. 6. The method of claim 5, The preset content adding unit performs parsing on the mobile internet page to identify an additional area which is an area to add the preset content to the mobile internet page. 9. The method of claim 8, The preset content adding unit converts the preset content into any one of a WML form, an xHTML form, and an HTML form, and adds the preset content to the additional area. 6. The method of claim 5, The filtering unit detects service domain information, which is information of a service domain corresponding to the mobile Internet page, when the analyzed production form is any one of a WML form, an xHTML form, and an HTML form. If the domain is not suitable for the terminal user, at least one of the system template and banner advertisement included in the predetermined content is not added to the mobile Internet page, the server for providing content. In the method for providing a mobile Internet page to the mobile communication terminal through a mobile communication network, (a) when the mobile communication terminal requests the mobile internet page from a content adding server, the content adding server receiving the mobile internet page from an internet page providing server; (b) analyzing a production form of the mobile internet page; (c) if the production form analyzed in step (b) is any one of a wireless markup language (WML) form, an extensible hypertext markup language (xHTML) form, and a hypertext markup language (HTML) form, the mobile Internet page corresponds Adding the preset content to the mobile internet page, reprocessing the preset content into a preset content adding page, and then transmitting the preset additional content to the mobile communication terminal; And (d) transmitting the mobile internet page to the mobile communication terminal without performing step (c) if the analyzed production form in step (b) is binary; Method for providing content comprising a. 12. The method of claim 11, wherein after step (b) (b1) if the analyzed production form is any one of the WML form, the xHTML form, and the HTML form, identifying service domain information that is information of a service domain corresponding to the mobile Internet page; And (b2) if the service domain is a domain unsuitable for a mobile terminal user, not adding one or more of a system template and a banner advertisement included in the preset content to the mobile internet page; Method for providing content, characterized in that it further comprises.
KR20070117330A 2007-11-16 2007-11-16 Server, System and Method for Providing Contents KR101385511B1 (en)

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Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20000037250A (en) * 2000-04-14 2000-07-05 주진용 System and Method for advertising banners in empty space of web pages

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20000037250A (en) * 2000-04-14 2000-07-05 주진용 System and Method for advertising banners in empty space of web pages

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