KR101308926B1 - Broadcasting service system and method providing function of popular application recommendation - Google Patents

Abstract

The present invention relates to a broadcast service system and method for providing a popular application recommendation function. The method according to the present invention includes selecting a popular application for each broadcast content, and providing recommendation information for the selected popular application to a user terminal. It may include the step of displaying on the screen. The selection of the popular application may be performed based on at least one of the number of times of using the broadcast content for each application and the number of using the broadcast content for each application in real time. The popular application recommendation information may be included in a broadcast content information page including information about broadcast content and displayed on a user terminal, or the popular application recommendation information may be displayed and included in a player screen on which the broadcast content is played. According to the present invention, there is an advantage that a user can conveniently use a broadcasting service and a third party providing service through one application. In addition, there is an advantage that can reduce the effort that the user takes to select the appropriate application from among a variety of applications. In particular, there is an advantage that it is easy to check and use the recently popular applications.

Description

        BROADCASTING SERVICE SYSTEM AND METHOD PROVIDING FUNCTION OF POPULAR APPLICATION RECOMMENDATION}

The present invention relates to a broadcast service system and method, and more particularly, to a broadcast service system and method for providing a popular application recommendation function.

Various broadcast contents such as terrestrial broadcast, cable broadcast or internet broadcast are provided to the user. In general, broadcast content is viewed on a television. Terrestrial broadcasting uses a terrestrial broadcasting signal transmitted through the air through an antenna, and in the case of cable broadcasting, a broadcasting signal transmitted through a cable network is received through a set-top box. It is used by. Some users may subscribe to a cable broadcast service to receive and watch terrestrial broadcast signals through a cable network. On the other hand, some viewers watch contents such as terrestrial broadcasting, cable broadcasting or internet broadcasting through the Internet. In this case, users should find and access a website operated by a broadcasting station that provides the contents.

As described above, in the conventional broadcast content viewing method, the user has the following inconvenience. First, when using a television, there is a problem that viewing is possible only in a home with a television, and when using the DMB broadcasting, it can be viewed from the outside, but there is a limitation that the number of contents that can be watched is still limited. On the other hand, in the case of watching broadcasts using the conventional Internet, there is a hassle of finding and accessing a corresponding web site provided with desired broadcast contents every time. Recently, a broadcast service system capable of providing broadcast programs and VoD contents provided in various broadcast channels has emerged using a rapidly popularized smart phone.

Meanwhile, in addition to broadcasting services, various types of services such as messenger services, SNS services, online AI chat robot services, and game services are being provided using smartphones. The various types of services described above are expected to give more interest to users when combined with broadcast content such as video, and in fact, services associated with broadcast content are provided.

In general, broadcast services and various types of services described above are provided as separate applications by separate operators. Therefore, the user has to use a broadcast application to use the broadcast content, and to use other services, the user has to use the application separately. In addition, a myriad of applications are open to the public, and from the user's perspective, it is often difficult to decide which application to use.

Accordingly, an object of the present invention is to provide a broadcast service system and method for providing a recommendation function for a popular application among mobile applications that can use a broadcast service and a third party service.

The broadcast service method according to an embodiment of the present invention for solving the technical problem, selecting a popular application for each broadcast content, and providing the user terminal with the recommended information for the selected popular application to be displayed on the screen It includes a step.

The selection of the popular application may be performed based on at least one of the number of times of using the broadcast content for each application and the number of using the broadcast content for each application in real time.

The popular application recommendation information may be included in a broadcast content information page including information about the broadcast content and displayed on the user terminal.

The popular application recommendation information may be included and displayed on a player screen on which the broadcast content is played.

        A computer-readable medium according to another embodiment of the present invention records a program for causing a computer to execute any one of the above methods.

The broadcast service system according to another embodiment of the present invention includes a front back end unit for selecting a popular application for each broadcast content, and a server API unit for providing recommendation information on the selected popular application to a user terminal to be displayed on a screen. Include.

According to the present invention, there is an advantage that a user can conveniently use a broadcasting service and a third party providing service through one application. In addition, there is an advantage that can reduce the effort that the user takes to select the appropriate application from among a variety of applications. In particular, there is an advantage that it is easy to check and use the recently popular applications.

1 is a block diagram of a broadcast service system that provides a recommendation function for a popular application according to an embodiment of the present invention.
2 is a diagram illustrating a broadcast content information page including popular application recommendation information according to an embodiment of the present invention.
3 is a diagram illustrating a case in which popular application recommendation information is included on a player screen on which a broadcast content is played according to an embodiment of the present invention.
4 is a block diagram provided to explain a smart platform-mounted application according to the present invention.
5 is a flowchart provided to explain a broadcast service method for providing a popular application recommendation function according to an embodiment of the present invention.

DETAILED DESCRIPTION Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings so that those skilled in the art may easily implement the present invention.

1 is a block diagram of a broadcast service system providing a recommendation function for a popular application according to an embodiment of the present invention, and FIG. 2 is a broadcast content information page including popular application recommendation information according to an embodiment of the present invention. Figure is an illustration.

Referring to FIG. 1, the broadcast service system 100 according to the present invention may include a head end unit 110, a front back end unit 120, and a server API unit 130, and a plurality of communication networks 300. Connected to the user terminal 400 and a plurality of third party operating site 600 of the can exchange various information and data. In addition, the broadcast service system 100 may be managed by the system administrator through the manager terminal 500.

The headend unit 110 may receive the broadcast content from the broadcast content provider 200 and perform a function of providing the broadcast content selected by the user to the user terminal 400 through the communication network 300.

The front back end unit 120 may provide a broadcast schedule or a broadcast content information page to the user to receive the selected broadcast content. In addition, the front back end unit 120 may perform functions such as member management, billing management, and broadcast schedule management.

Here, the broadcast schedule includes information on when and which broadcast content the broadcast service system 100 broadcasts for each broadcast channel. The broadcast content information page may be provided in various forms, and may include information about a broadcast content poster, a title, a plot, a cast, a broadcast time, and the like.

In particular, the broadcast content information page according to the present invention may include popular application recommendation information as illustrated in FIG. 2. 2 shows an example in which an application called 'Tving for iphone' and an application called 'Mnet for iphone' are recommended as a popular application for broadcast content called Korea God Talent. The selection method of the popular application included in the popular application recommendation information will be described in detail below.

The front back end unit 120 refers to an application equipped with a smart platform distributed by the broadcast service provider according to the present invention (hereinafter referred to as a 'smart platform mounted application') (when an application is described without any description, it means a smart platform mounted application). Popular application recommendation information may be generated based on the broadcast content usage information for each broadcast content).

Here, the smart platform may include an open API for supporting the smart platform-mounted application to operate in conjunction with the server API unit 130 and a player for reproducing the broadcast content provided by the broadcast service system 100 in the user terminal 400. Can be. First, a criterion for generating popular application recommendation information for each broadcast content will be described, and a smart platform and an application equipped with the smart platform will be described in detail below.

The front back end unit 120 receives and stores information on which broadcast content is requested and used through which application from the user terminal 400 through the server API unit 130. Based on the stored information, the cumulative number of times of broadcasting content can be calculated for each smart platform-mounted application. Then, the popular applications may be recommended for the corresponding broadcast content in order of increasing cumulative usage count. For example, an application included in a predetermined ranking for each broadcasting content may be determined as a popular application, and a ranking ranking may be displayed and recommended for the determined popular application. In some embodiments, a popular application may be recommended without displaying a ranking ranking.

For example, when the cumulative number of times of use for each broadcasting application called 'Superstar K' is as shown in Table 1 below, a popular application recommendation method will be described.

Application type A application B application C application D application E application Cumulative usage count 15,000 3,000 17,000 19,000 2,000

For example, a case in which the cumulative usage count is set to be recommended as a popular application is described. The server API unit 130 may recommend a D application, a C application, or an A application as a popular application for the broadcast content “Superstar K”. When recommending a popular application, information about ranking or cumulative usage may be provided.

The recommended information on the selected popular application may be included in the broadcast content information page together with the broadcast content related information and provided to the user terminal 400. In FIG. 2, an application called 'Tving for iphone' and an application called 'Mnet for iphone' are recommended as popular applications for broadcasting content called 'Korea God Talent'. Therefore, the user can see that other users use the corresponding broadcasting content through the 'Tving for iphone' application and the 'Mnet for iphone' application. Meanwhile, when the user is not using the corresponding popular application, the user may select the corresponding icon on the broadcast content information page, go to the corresponding installation page of the application market 700, and download and install it.

3 is a diagram illustrating a case in which popular application recommendation information is included on a player screen on which a broadcast content is played according to an embodiment of the present invention.

As illustrated in FIG. 3, popular application recommendation information for the broadcast content currently being viewed by the user terminal 400 may be displayed near the broadcast content playing area.

Referring back to FIG. 1, the server API unit 130 performs a function of allowing an access to the broadcast service system 100 through a smart platform-mounted application and providing an interface for supporting data input / output and broadcast content service.

Specifically, the server API unit 130 provides broadcast programming information or broadcast content information according to the request of the smart platform-mounted application in connection with the front back end unit 120, and also provides functions such as billing management, member management, and login management. By providing a smart platform-mounted application to provide the broadcast content to the user through the server API unit 130.

In particular, the server API unit 130 according to the present invention may receive the broadcast content information page including the popular application recommendation information from the front back end unit 120 and provide it to the user terminal 400 as illustrated in FIG. 2. . The broadcast content information page may be a main page provided when the user terminal 400 first accesses. It may also be an information page for specific broadcast content requested by the user.

The server API unit 130 allows the broadcast content requested by the user terminal 400 to be streamed through the headend unit 110, and at the same time, recommends popular application recommendation information for the broadcast content from the front back end unit 120. Received may be provided to the user terminal 400.

In addition, the server API unit 130 transmits to the front back end unit 120 which broadcast content is requested and used through which application from the user terminal 400, so that the front back end unit 120 receives an application for each broadcast content. The cumulative number of times of use may be calculated.

Additionally, the server API unit 130 is a broadcasting service according to the present invention by logging in with a third party service ID of a member subscribed to a service (hereinafter referred to as a third party service) provided by the third party operating site 600. You can also provide a login management function to use. When the login management function of the server API unit 130 is described in detail, when another service subscription user inputs a third party service ID and password, the input ID and password are transferred to the third party operation site 600 to be normal. Check if you are a subscriber. In this case, the third party operation site 600 may provide additional information related to the user corresponding to the third party service ID, for example, nickname information used in the corresponding site. Then, the server API unit 130 may transmit the information about this to the front back end unit 120 to be stored. In addition, the server API unit 130 may perform a procedure for agreeing the terms of use of a service provided by the broadcast service system 100 when another service subscription user first accesses a third party service ID.

The broadcast content provider 200 may provide various broadcast contents to a terrestrial broadcaster, a cable broadcaster, or another broadcast content provider.

The communication network 300 includes a local area network (LAN), a metropolitan area network (MAN), a wide area network (WAN), the Internet, 3G, 4G, Wi-Fi, WIBRO, and the like. It can include a variety of data communication network, and do not obscure wired and wireless, any communication method may be used.

The manager terminal 500 is a communication terminal device used by a system administrator for management of a broadcast service. The manager terminal 500 may be directly connected to the application-based broadcast service system 100 or connected through a communication network 300 to exchange various information and data. have. The manager terminal 500 may set various options for recommending a popular application. For example, it is possible to manage whether to show the criteria for ranking to be recommended as a popular application, ranking information or cumulative usage count. Meanwhile, according to the exemplary embodiment, a predetermined number of applications connected to the broadcast service system 100 may be selected and recommended as a popular application without selecting a popular application for each broadcast content.

The user terminal 400 is a communication terminal device used by a user to use a broadcast service. The user terminal 400 is connected to the head end unit 110 or the front back end unit 120 through a communication network 300 to exchange various information and data. Can be. The user terminal 400 may be configured as a terminal having a computing capability by mounting a microprocessor such as a smartphone, a tablet PC, a personal digital assistant (PDA), a web pad, or the like.

In particular, the user terminal 400 according to the present invention may be provided to the user by receiving various broadcast contents by accessing the broadcast service system 100 through a smart platform-mounted application, and may also be provided with popular application recommendation information.

The third party operation site 600 is a site that provides a service separately from the broadcast service system 100, and may include, for example, a game service, a social networking service (SNS) service, an internet portal service, and a messenger service. The subject who operates the third party operating site 600 may develop an application for a service provided by the third party. And it can be distributed through the application market 700 that provides an application software download service, such as Android market, App Store.

4 will be described in more detail with respect to the smart platform-mounted application according to the present invention.

4 is a block diagram provided to explain a smart platform-mounted application according to the present invention.

Referring to FIG. 4, the smart platform-mounted application 1000 according to the present invention may include a smart platform 1100 and an application service module unit 1200. The smart platform 1100 may include an open API 1110 and a player 1130.

The smart platform-mounted application 1000 refers to an application made by a third party, a third party that develops and supplies an application using an open API 1110 and a player 1130 distributed by a broadcast service provider. .

For example, when a third party is an SNS service provider, the smart platform-mounted application 1000 includes a broadcast service platform unit 1100 for providing a broadcast service in addition to the application service module unit 1200 for providing an SNS service. Can be produced. As described above, the third party includes not only a subject operating the third party operating site 600 but also a company that develops and supplies only an application without operating the site. Since the third party only needs to develop the application service module 1200, the broadcast service provider according to the present invention, which provides a smart platform 1100, can easily access its broadcast service more frequently and conveniently by the application user. There is an advantage in that.

The application service module unit 1200 may be a module that performs a function of providing a service provided by a third party (hereinafter referred to as a third party service) in the user terminal 400. The application service module unit 1200 may be variously implemented for each smart platform-mounted application 1000 produced by a third party. For example, in the case of an application provided by an internet portal company, the application service module unit 1200 may include a function for providing various services such as search, map, webtoon, and music provided by the corresponding internet portal site. In addition, in the case of an application that provides a messenger service, the application service module unit 1200 may provide a function of transmitting a message, a file, etc. in real time between a user and a conversation counterpart.

The open API 1110 supports an interface that enables the smart platform-mounted application 1000 to perform various requests and data input / output required for the use of the broadcast service from the broadcast service system 100 in connection with the server API 130. to provide. The open API 1110 may include a function of providing broadcast content related information provided by the broadcast service system 100 to a screen of the user terminal 400. For example, information about broadcast content used or recommended by another member registered as a friend of the user may be provided on the screen of the user terminal 400 through the open API 1110. An open API 1110 may be included in the open API 1110 or separately configured to display the information transmitted from the server API 130 on the screen of the user terminal 400 and perform an operation of receiving various commands from the user. In addition, the open API 130 provides functions such as video and app recommendation using the SNS friend network, marketing leverage such as advertisement / recommendation / push message, and providing video related information (eg, video related goods or news). can do. When the user selects to use the broadcast content while using the third party service through the application service module 1200, the open API 1110 may display the third party service ID and password information input on the screen of the user terminal 400. It may be delivered to the server API unit 130 so that login processing may be performed.

In particular, the open API 1110 according to the present invention may display the popular application recommendation information included in the broadcast content information page on the screen of the user terminal 400 as illustrated in FIG. 2. In addition, when the user selects the viewing of the specific broadcast content, the popular application recommendation information related to the broadcast content may be received from the server API 130 and delivered to the player 1130.

The player 1130 performs a function of playing the broadcast content provided by the broadcast service system 100 on the screen of the user terminal 400. In particular, the player 1130 according to the present invention may display not only the broadcast content on the player screen but also popular application recommendation information as illustrated in FIG. 3.

5 is a flowchart provided to explain a broadcast service method for providing a popular application recommendation function according to an embodiment of the present invention.

Referring to FIG. 5, whenever a broadcast content request is received from the smart platform-mounted app 1000, the server API unit 130 may send information regarding which broadcast content is requested from which application to the front back end unit 120. Transfer (S505). The front back end unit 120 generates popular application recommendation information based on the accumulated number of times of broadcasting contents for each smart platform-mounted application (S510). In operation S510, the popular application recommendation information may be updated from time to time according to a change in the cumulative use number, or may be performed at a predetermined cycle.

If the server API unit 130 receives a broadcast content information page request from the smart platform-mounted application 1000 (S515), the server API unit 130 receives a broadcast content information page including popular application recommendation information from the front back end unit 120. As illustrated in FIG. 3, it may be displayed on the screen of the user terminal 400 (S520).

On the other hand, when the user requests broadcast content transmission on the broadcast content information page or through another path (S525-Y), the server API unit 130 allows the broadcast content to be streamed to the user terminal 400 through the headend unit 110. In step S530, the application information is received from the front back end unit 120 and received from the application recommendation information for the corresponding broadcast content.

Then, the player 1130 executed in the user terminal 400 may display popular application recommendation information together while playing broadcast content on the player screen as illustrated in FIG. 4 (S535).

On the other hand, the user can select the popular application recommended in step S520 or step S535 to access the installation page of the application to download the application installation file from the application market 700 to be installed in the user terminal 400. have.

So far, the method of selecting a popular application and recommending it to a user based on the accumulated number of times of broadcasting content for each application has been described. However, according to the exemplary embodiment, the popular application may be selected based on the number of times of use for a predetermined period of time rather than the cumulative number of times of use.

In addition, the present invention may be implemented to select a popular application based on the number of users currently accessing the broadcast service system and using the corresponding broadcast content in real time. The number of real-time broadcast content usage by application, the front back end unit 120 receives information on which broadcasting terminal is currently streaming to which user terminal 400 from the headend unit 110, and the server API unit 130 ) Can be obtained based on information on which broadcast content use request has been received from the application of which user terminal is delivered in the), and may be obtained by other methods.

Embodiments of the present invention include a computer-readable medium having program instructions for performing various computer-implemented operations. This medium records a program for executing a broadcast service method that provides the popular application recommendation function described above. The medium may include program instructions, data files, data structures, etc., alone or in combination. Examples of such media include magnetic media such as hard disks, floppy disks and magnetic tape, optical recording media such as CD and DVD, programmed instructions such as floptical disk and magneto-optical media, ROM, RAM, And a hardware device configured to store and execute the program. Or such medium may be a transmission medium, such as optical or metal lines, waveguides, etc., including a carrier wave that transmits a signal specifying a program command, data structure, or the like. Examples of program instructions include not only machine code generated by a compiler, but also high-level language code that can be executed by a computer using an interpreter or the like.

Although the preferred embodiments of the present invention have been described in detail above, the scope of the present invention is not limited thereto, and various modifications and improvements of those skilled in the art using the basic concepts of the present invention defined in the following claims are also provided. It belongs to the scope of right.

Claims (9)

Selecting popular applications for each broadcast content, and
Providing recommendation information on the selected popular application to a user terminal to be displayed on a screen;
Lt; / RTI >
The popular application selection,
And at least one of the number of times of using the broadcast content for each application and the number of using the broadcast content for each application in real time. delete The method of claim 1,
The popular application recommendation information is included in a broadcast content information page including information on the broadcast content and is displayed on the user terminal. The method of claim 1,
The popular application recommendation information is broadcast service method, characterized in that included in the player screen on which the broadcast content is played. A computer readable medium having recorded thereon a program for causing a computer to execute the method of any one of claims 1, 3 and 4. The front back end unit for selecting popular applications for each broadcast content, and
It includes a server API for providing the recommended information for the selected popular application to the user terminal to be displayed on the screen,
The popular application selection,
And at least one of the number of times of using the broadcast content for each application and the number of using the broadcast content for each application in real time. delete The method of claim 6,
The popular application recommendation information is included in a broadcast content information page including information on the broadcast content and is displayed on the user terminal. The method of claim 6,
The popular application recommendation information is included in the player screen on which the broadcast content is reproduced, the broadcast service system characterized in that the display.

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