KR100788034B1 - Broadcasting System for Organizing Broadcasting Schedule automatically - Google Patents

Abstract

The present invention relates to a broadcast system for automatically organizing a broadcast schedule, and more particularly, to a broadcast system for automatically organizing a broadcast schedule by applying a tendency of a viewer or an advantage of a broadcaster.

According to an aspect of the present invention, a broadcasting system for automatically organizing a broadcast schedule includes user preference information for each video content from a video on demand (VOD) server that provides a video-based service such as a movie or news according to a request of a service user. It is characterized in that the broadcast schedule to obtain and reflect this.

According to the present invention, there is an effect that can automatically organize the broadcast schedule to reflect the user's preferences.

Broadcast schedule, broadcast schedule, VOD, digital broadcast

Description

Broadcasting System for Organizing Broadcasting Schedule automatically}

1 is a block diagram schematically illustrating a configuration of a broadcast system that automatically coordinates a broadcast schedule with an on-demand content management server according to an embodiment of the present invention;

FIG. 2 is a diagram schematically showing an embodiment applied to broadcast programming among uploaded content files according to an embodiment of the present invention.

<Explanation of symbols for the main parts of the drawings>

100: content management server on demand 102: content storage unit

104: uploading unit 110: monitoring server

120: streaming server 122: web server

130: broadcast organization server 140: broadcast transmission server

150: broadcast receiving device

The present invention relates to a broadcast system for automatically organizing a broadcast schedule, and more particularly, to a broadcast system for automatically organizing a broadcast schedule by applying an inclination of a viewer or an advantage of a broadcaster.

Internet technology is developing day by day, and more and more people prefer to acquire information that reflects their needs more conveniently and quickly. Conventional broadcast systems have been provided with broadcast content in accordance with broadcast programs unilaterally provided by broadcast companies. However, in the Internet broadcasting program, a program selected by a viewer is stored at any time, regardless of a broadcasting schedule organized by a cable TV station or a local cable broadcasting station using a radio wave. It is possible to watch.

In addition, the VOD service, which is a video service that can receive a desired program at any time through a computer or a television (TV) connected through a communication network, has already been popularized. In fact, the provision of such a service satisfies the desire of the broadcasting service consumer to selectively enjoy the desired content rather than being unilaterally provided with the service.

In addition, Internet users want to share their own media files with others, and prefer to form consensus with others through broadcasting. As tastes have diversified and media devices such as camcorders and digital cameras have become commonplace, it has become easier for the general public to produce contents such as videos. The development of this technology has evolved the multimedia users through the Internet into prosumers, not just objects that consume contents, but also editorial producers, who become voluntary subjects and become new alternatives to media. The role was also performed. Therefore, it is possible to upload and distribute not only contents produced by professional operators but also video files produced by the general public on the Internet, and in the case of popular contents, it can be popularized.

However, in operating the actual broadcasting system of the Internet broadcasting, cable broadcasting or satellite or terrestrial broadcasting service provider, it is necessary to reflect the popular video files in the web space by using the advantage of the Internet that the viewer's taste can be reflected in real time. It is very advantageous in that it can increase. But it is very difficult to monitor all the content that is spread over the vast Internet. It is virtually impossible for a VOD server to monitor all the video files actually distributed on the Internet by linking with a web server, Yahoo or an exposure portal such as: In addition, according to the premise of diversity and personalization, broadcasters increase their own channels, and it is very difficult for a system administrator to manually organize and manage broadcast programs of all channels.

In order to solve the above-mentioned problem, an object of the present invention is to automatically organize a broadcast schedule by reflecting a user's preference for a corresponding content file to be broadcast.

Furthermore, an object of the present invention is to apply a content file having a high preference among content files produced by the public and distributed on the VOD service system space.

In addition, an object of the present invention is to automatically organize a broadcast schedule by reflecting the payment information of the sponsor for the content.

In order to achieve the above object, a broadcasting system for automatically arranging a broadcasting schedule according to an aspect of the present invention provides each video content from a video on demand (VOD) server that provides a video-based service such as a movie or news according to a request of a service user. It is characterized by obtaining a user's preference information for and reflecting this to organize the broadcast schedule.

According to the present invention according to this aspect of the present invention, there is an effect that can automatically organize the broadcast schedule to reflect the preferences of the user.

According to an additional aspect of the present invention, the content can be applied to the general broadcasting content produced in the individual accessible space, such as a VOD service system to the general broadcast, broadcaster more friendly to the service user from the broadcaster, it is possible to broadcast There is an advantage to reduce the cost and time of content creation for.

According to another aspect of the present invention, a broadcasting system for automatically arranging a broadcasting schedule may reflect sponsor's payment information for a corresponding content in arranging an advertisement or home shopping video file as a broadcasting schedule, and accordingly, a broadcasting frequency or time of the corresponding video file may be reflected. There is an effect that can be efficiently organized.

The foregoing and additional aspects of the invention are described in detail below to enable those skilled in the art to readily understand and reproduce through the embodiments described with reference to the accompanying drawings.

FIG. 1 is a block diagram schematically illustrating a configuration of a broadcast system that automatically coordinates a broadcast schedule with an on-demand content management server according to an embodiment of the present invention. As shown, the broadcasting system according to the present invention includes a monitoring server 110 including a monitoring server 110 for determining the priority of the content file list according to the preference information obtained from the on-demand content management server 100, The broadcast scheduling server 130 which automatically organizes the broadcast schedule according to the priority determined by the monitoring server 110, and the broadcast transmitting server 140 which transmits the corresponding content file to the broadcast receiving device 150 according to the organized broadcast schedule. It includes.

In addition, the on-demand content management server 100 is received through a multimedia device including a client computer, a set-top box, a mobile communication terminal, and the like, and is interpreted to encompass all service servers providing corresponding contents at the request of a user. In one embodiment, the on-demand content management server 100 to the VOD receiving device 124 or the broadcast receiving device 150, such as a computer or set-top box (STB) through the streaming server 120 and the web server 122 It may be a VOD server that provides a content file according to user request information. In the present invention, the content management server 100 is interpreted to cover not only the above-mentioned configuration but also obvious modifications.

The technology for selecting a user's desired content file in the Internet space and downloading or real-time playback through a streaming method is well known. In addition, there is a return channel for bidirectional communication between a broadcasting station and a user terminal (eg, a set-top box) in addition to a broadcasting channel through which digital broadcasting content is transmitted in a digital TV (DTV) system. Therefore, in the digital broadcasting system, a technology for allowing a service user to actively participate in a broadcast program and present his or her opinion is also known.

The monitoring server 110 monitors the on-demand content management server 100. The monitoring server 110 may acquire information about content files managed by the on-demand content management server 100 by monitoring the on-demand content management server 100. For example, the genre of content files can be identified, and the update time of content files can be monitored.

The monitoring server 110 may obtain user preference information for each content from the on-demand content management server 100. However, the present invention is not limited thereto, and the monitoring server 110 monitors the VOD streaming server 120 or the web server 122 to provide preference information of content files downloaded from the on-demand content management server 100 to the VOD receiving device 124. Can be obtained.

In the present invention, the VOD receiving device 124 is a device capable of receiving a VOD service. For example, the VOD receiving device 124 may be a client computer or a set-top box provided with an Internet service.

According to an additional aspect of the present invention, the monitoring server 110 obtains information on the number of downloads of each content file, and the broadcast programming server 130 organizes the content so that the number of downloads is broadcasted at a time of high viewing rate. .

In one embodiment, the number of download information of each content file downloaded in response to a request of the VOD receiving apparatus 124 through the web server 122 can be obtained. In another exemplary embodiment, click count information of the corresponding content file may be obtained. In addition, in the case of a digital broadcasting system, preference information may be obtained in a manner such as voting reflecting opinions of service users. Therefore, the monitoring server 110 may build a DB for each content by adding the preference information as additional information for each content information. Then, the monitoring server 110 detects several content files having high preference according to a predetermined criterion. In addition, according to the preference information added to the content file, it is possible to sort the contents in order of preference.

The broadcast scheduling server 130 generates a broadcast scheduling table according to the information obtained from the monitoring server 110. It is apparent that the broadcast scheduling server 130 may generate a plurality of scheduling tables according to the information provided from the monitoring server 110. At this time, the broadcast scheduling server may organize a scheduling table according to various information provided from the monitoring server 110. For example, one channel may be organized according to genre information of each content file, and another channel may be organized according to preference information. For example, a plurality of scheduling tables according to the information obtained from the monitoring server 110 are organized for each channel, such as a game channel based on genre information, a movie channel based on a preference, or a latest video channel based on an update time. It is possible.

The broadcast programming server 130 may generate and add EPG information for content files for each channel. The broadcast scheduling server 130 stores program data and control program data for creating a scheduling table, EPG information, and may include a RAM, a ROM, and an EEPROM. In the present embodiment, the broadcast scheduling server 130 generates at least one broadcast scheduling table in the sorted order in the monitoring server 110. According to an aspect of the present invention, the broadcast programming server 130 includes audience rating information for a broadcast time. The broadcasting scheduling table is generated by matching the viewer rating information for the corresponding time with the information obtained from the monitoring server 110. The generated broadcast scheduling table may be stored in the scheduling table database 132. In one embodiment, the content with the highest preference according to the order sorted by the monitoring server 110 may be arranged to be broadcasted at a high viewing time.

The above-described operation of acquiring preference information for each content file in the monitoring server 110 or the operation of organizing a broadcast according to the preference in the broadcast programming server 130 may be implemented by a program. Therefore, there is an effect that can automatically organize the broadcast schedule reflecting the preference according to the taste of the broadcast service user.

The broadcast transmission server 140 accesses a scheduling table of a channel according to a user's selection from the broadcast scheduling server 130 according to a channel access request input from the broadcast reception device 150. The content file, which is broadcasted at the corresponding time, is output to the broadcast receiving device 150 according to the scheduling table information.

According to an embodiment, the broadcast reception device 150 may be implemented as a client computer applied to Internet broadcasting. In yet another embodiment, the television may be a cable broadcaster. In the present invention, the broadcast receiving device 150 is not limited to any one type, and is intended to encompass broadcast receiving devices 150 capable of receiving broadcasts via wired, satellite, or wireless Internet such as airwaves, cables, and the like. do. That is, the technology for automatically organizing a broadcast schedule according to the present invention is applicable to a general terrestrial broadcast, cable broadcast, Internet broadcast, or a broadcast system via satellite. However, when the broadcast receiving device 150 is one of the above-described configurations, it is obvious that a configuration for converting the received content file into a format suitable for playback in the corresponding broadcast receiving device is included. For example, when implemented in a television, a configuration for converting the video into an applicable National Television System Committee (NTSC) or Phase Alternation Line (PAL) format is included.

According to an additional aspect, the on-demand content management server 100 linked to the broadcasting system according to the present invention is a space where personal control is possible, such as a homepage or a blog. The on-demand content management server 100 according to the present invention includes a content storage unit 102 that stores a plurality of content files uploaded from the content generating device 106.

The content storage unit 102 may be constructed as a large database that stores a plurality of content files in a compressed form. In the present embodiment, the content storage unit 102 stores a content file uploaded by a personal client or a service provider. The content storage unit 102 stores the video compressed file generated by the uploading unit 104 to be described later.

According to a further aspect of the invention, the content file is characterized in that it is a video file. In the present invention, the content file stored in the content storage unit 102 is preferably a video file in a format suitable for application to Internet broadcasting or cable broadcasting.

In addition, the on-demand content management server 100 according to the present invention further includes an uploading unit 104 for converting a content file generated by the content generating device 106 into a file suitable for storing.

The uploading unit 104 may be implemented by including an encoder having a hardware configuration or an application program to which a video compression algorithm is applied. The actual uploading unit 104 may be configured separately from the content generating apparatus 106 or may be a component provided in the content generating apparatus 106 itself.

In one embodiment, the uploading unit 104 generates a file of a format suitable for compressing and storing a video signal that is directly produced and uploaded by a user through a recording, recording, or the like by a personal client or a business operator into a compressed video file. do. The content generating device 106 according to the present invention is a device capable of uploading an image captured by a digital device such as a digital camera or a camcorder to the content storage unit 102 via the uploading unit 104 via the Internet or a wired line. For example, a personal computer may be a device for uploading a video shot by an individual to his homepage.

FIG. 2 is a diagram schematically showing an embodiment applied to broadcast programming among uploaded content files according to an embodiment of the present invention. The content storage unit 102 receives a video signal input from the content generating device 106 and stores a plurality of contents in a format compressed through the uploading unit 104. For example, the content generating device A uploads the content files of A1, A2 and A3, the content generating device B uploads the contents of B1 and B2, and the content generating device C uploads the contents of C1, C2, C3 and C4. can do. As described above, the users of the content generating apparatuses A, B, and C can freely upload their own video files using the homepage space provided by the personal homepage or the service provider. The uploaded video signals are then processed by the uploading unit 104 and stored in the content storage unit 102 as a file of an appropriate format. The content files stored in the content storage unit 102 are also downloaded by the VOD receiver 124 users freely through the web server 122 or from the home page space provided by the service provider in real time through the streaming server 120. Can play.

The monitoring server 110 obtains information about the number of downloads or the number of clicks of the respective content files stored in the content storage unit 102. Then, content files having a predetermined criterion or more are detected according to the information on the number of downloads or clicks obtained, and the contents are sorted. For example, assume that the number of downloads of A3 is 1234, the number of downloads of B1 is 1111, the number of downloads of C3 is 777, and the number of downloads of B2 is 700. Then, the monitoring server 110 may generate a priority list according to the number of downloads as shown in FIG. 2.

The broadcast scheduling server 130 generates a broadcast scheduling table according to the result sorted by the monitoring server 110. In addition, the broadcast programming server 130 includes viewer rating information on the number of viewers in each time zone. For example, if 8: 00 ~ 8: 15 pm is the highest viewing time, A3 content, which had the highest number of downloads, will be broadcast during that time. If the next highest ratings are from 8:15 to 8:30 pm and 8:30 to 45 pm, B1 and C3 are sequentially broadcasted at that time. In the present invention, the broadcast scheduling server 130 may also generate several broadcast schedule tables according to the number of broadcast channels. In addition, the broadcast scheduling server 130 may store the generated table as a database. At this time, it is preferable that the content organized in the broadcast scheduling table DB 132 is also displayed with the information of the client computer uploading the content source.

Generating the broadcast scheduling table in the broadcast scheduling server 130 according to the monitoring result of the monitoring server 110 is preferably implemented at regular intervals. This is because it is necessary for the broadcast service provider to inform the service user of the scheduling table that has already been generated. Therefore, in order to provide better service, it is desirable to organize periodically on a daily basis or weekly or monthly basis. However, it is not limited thereto.

According to the present invention according to an additional aspect of the present invention, there is an effect that can be applied to the broadcast video files produced by the individual. For example, if there are a large number of downloads of a video on the Internet or a video file that is a hot topic, the video can be quickly applied to the broadcast. Therefore, more user-friendly broadcasting is possible, and the broadcasting service provider has an advantage of reducing the production cost and time of the content source for broadcasting.

According to another aspect of the present invention, in the broadcast system according to the present invention, the monitoring server further acquires sponsor payment condition information for each content file, and the broadcast scheduling server 130 organizes a broadcast schedule according to the sponsor payment condition. Characterized in that.

The monitoring server 110 obtains the sponsor's payment information for the content file stored in the content storage unit 102. In one embodiment, each content stored in the content storage unit 102 may further include payment information corresponding to the file in addition to the video file. In another embodiment, the monitoring server 110 according to the present invention may be provided with sponsor's payment information for each content file in association with another service server, for example, a home shopping server or an advertiser server.

The broadcast programming server 130 may monitor the degree of payment of the sponsor for the content file in the monitoring server 110, and differentiate the contents when forming the broadcast schedule according to the sorting result according to the priority according to the payment information. . In one embodiment, when the content provider sets the payment for the content file high, the content file is arranged to be broadcasted during the golden hour, that is, the time when the viewer rating is high. In another embodiment, in the case of a content file in which the payment is set high, the number of broadcasts may be set and organized.

In one embodiment, the content file may be an advertising video file. For example, assume that an auction site or the like has produced and uploaded an advertising video about an item for sale by an individual who is a seller. While the general advertisement video is registered free of charge on the service providing site, some sellers may be set to pay a certain cost for the advertisement of their uploaded items, unlike the general advertisement video. In this case, in the case of an advertisement video of a seller who pays a predetermined cost for the advertisement video, it may be desirable for the broadcast service provider to arrange the broadcasting so as to broadcast or multiple times during the time when the viewer rating is higher than other general advertisement videos.

In another embodiment, the content file may be a home shopping video file. Even in this case, payment information for the video file may be different between the service provider and the broadcaster who wants to broadcast the home shopping video. Therefore, the monitoring server 110 grasps the degree of sponsor payment that the home shopping sales company has provided for the video for the home shopping video file. In addition, it is possible to differentiate the broadcasting schedule according to the degree of payment. For example, if a seller named D sells 1,000 won and the seller sells e, the seller pays 3000 won, the home shopping video for item d is once a day. Home shopping videos can be scheduled to broadcast three times. However, the present invention is not limited thereto, and as described above, the monitoring server 110 may monitor not only the degree of payment for the home shopping file but also the sales amount of the corresponding sale item of the home shopping file, and accordingly, the broadcast is organized to reflect the preference of the buyer. can do.

In addition, high-selling or high-paying advertisements or home shopping videos may be organized during high viewership times, or may be arranged before or after the broadcast time of a video that is becoming a fire due to high viewership. According to this aspect of the present invention, in scheduling an advertisement or a home shopping video file in a broadcast schedule, a broadcast schedule may be automatically reflected by reflecting payment information of the sponsor, and the number of times or time of playing the video file may be effectively controlled. It is effective to organize.

As described in detail above, according to the present invention, by monitoring the number of downloads of the contents distributed on the Internet, and reflecting the results in the programming schedule scheduling, it is possible to automatically organize the broadcasting schedule to reflect the taste of the viewer have.

Furthermore, according to the present invention, by linking with a VOD server that can be easily created, uploaded and downloaded by the individual, the user can apply the content file produced by the individual as a real broadcast program, which makes broadcasting more friendly to the user. There is an advantage to reduce the cost and time of content creation for.

In addition, in organizing an advertisement or a home shopping video file into a broadcast schedule, it is possible to efficiently organize the number or time of playing the video file by reflecting the sponsor payment information.

Although the present invention has been described with reference to the preferred embodiments described with reference to the accompanying drawings, it is not limited thereto, and various modifications may be made without departing from the spirit of the present invention. Accordingly, the invention should be construed by the appended claims, which are intended to cover such obvious variations.

Claims (7)

delete In a broadcast system that automatically organizes a broadcast schedule in conjunction with an on-demand content management server: A monitoring server for determining a priority of the content file list according to the download information of each content file obtained from the on-demand content management server; A broadcast scheduling server configured to automatically organize a broadcast schedule such that content files having a large number of downloads are broadcasted at a high viewing rate according to the priority determined by the monitoring server; A broadcast transmission server for transmitting a corresponding content file to a broadcast receiving device according to the organized broadcast schedule; Broadcast system for automatically organizing a broadcast schedule comprising a. The method of claim 2, wherein the on-demand content management server is: And a content storage unit for storing a plurality of content files generated and uploaded from a content generating apparatus. The broadcast system of claim 3, wherein the content file is a video file. In a broadcast system that automatically organizes a broadcast schedule in conjunction with an on-demand content management server: A monitoring server for determining the priority of the content file list according to preference information obtained from the on-demand content management server and sponsor's payment information for each content file; A broadcast scheduling server configured to automatically organize a broadcast schedule according to the priority determined by the monitoring server; A broadcast transmission server for transmitting a corresponding content file to a broadcast receiving device according to the organized broadcast schedule; Broadcast system for automatically organizing a broadcast schedule comprising a. The method of claim 5, wherein the content file is: A broadcast system for automatically organizing a broadcast schedule, characterized in that the advertisement video file. The method of claim 5, wherein the content file is: Broadcasting system that automatically organizes the broadcast schedule, characterized in that the home shopping video file.

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