JPWO2021260755A5 - Audience rating estimation device, audience rating estimation method, and audience rating estimation program - Google Patents
Audience rating estimation device, audience rating estimation method, and audience rating estimation program Download PDFInfo
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- JPWO2021260755A5 JPWO2021260755A5 JP2022531248A JP2022531248A JPWO2021260755A5 JP WO2021260755 A5 JPWO2021260755 A5 JP WO2021260755A5 JP 2022531248 A JP2022531248 A JP 2022531248A JP 2022531248 A JP2022531248 A JP 2022531248A JP WO2021260755 A5 JPWO2021260755 A5 JP WO2021260755A5
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Claims (10)
前記推定対象番組の前記番組構成データと、前記比較対象番組の前記番組構成データと、前記比較対象番組の前記視聴率の前記実績値とに基づいて推定した、前記推定対象番組の前記視聴率の推定値を示す推定値データを出力する出力手段と
を備えることを特徴とする視聴率推定装置。 receiving means for receiving program configuration data of a predetermined estimation target program to be broadcast in the future, program configuration data of a predetermined comparison target program broadcasted in the past, and a performance value of an audience rating of the comparison target program;
The audience rating of the estimation target program estimated based on the program configuration data of the estimation target program, the program configuration data of the comparison target program, and the actual value of the audience rating of the comparison target program An audience rating estimation device comprising: output means for outputting estimated value data indicating an estimated value.
ことを特徴とする請求項1に記載の視聴率推定装置。 The output means outputs the estimation of the audience rating to the viewing of the comparison target program according to a condition satisfied by the difference between the program configuration data of the estimation target program and the program configuration data of the comparison target program. 2. The audience rating estimating device according to claim 1 , wherein a predetermined addition value is added to the actual performance value of the rating.
ことを特徴とする請求項2に記載の視聴率推定装置。 3. The viewing according to claim 2 , wherein said output means outputs data indicating said condition satisfied by a difference between said program configuration data of said program to be estimated and said program configuration data of said program to be compared. rate estimator.
ことを特徴とする請求項1から請求項3のいずれかに記載の視聴率推定装置。 The output means outputs past difference data indicating differences in the program configuration data between two predetermined past programs, and a performance value indicating a difference between the performance values of the audience rating between the two programs. 4. The audience rating estimation device according to any one of claims 1 to 3 , wherein the difference data is output in association with the difference data.
ことを特徴とする請求項1に記載の視聴率推定装置。 The output means estimates the audience rating of the estimation target program based on the program configuration data of the estimation target program, the program configuration data of the comparison target program, and the actual value of the audience rating of the comparison target program. 2. The audience rating estimation device according to claim 1 , wherein the audience rating of the estimation target program is estimated based on the estimation model.
をさらに備えることを特徴とする請求項5に記載の視聴率推定装置。 3. A model generating means for generating said estimation model based on learning data including data relating to said program configuration data of programs broadcast in the past and data relating to said performance value of said audience rating. 6. The audience rating estimation device according to 5 .
を備えることを特徴とする請求項1から請求項6のいずれかに記載の視聴率推定装置。 7. Display control means for displaying side by side the actual value of the audience rating of the program to be compared and the estimated value of the audience rating of the program to be estimated on a display means. The audience rating estimating device according to any one of .
ことを特徴とする請求項7に記載の視聴率推定装置。 8. The display control means causes the display means to display a difference between the actual value of the audience rating of the program to be compared and the estimated value of the audience rating of the program to be estimated. Audience rating estimation device described.
前記推定対象番組の前記番組構成データと、前記比較対象番組の前記番組構成データと、前記比較対象番組の前記視聴率の前記実績値とに基づいて推定した、前記推定対象番組の前記視聴率の推定値を示す推定値データを出力する
ことを特徴とする視聴率推定方法。 receiving the program configuration data of a predetermined estimation target program to be broadcast in the future, the program configuration data of a predetermined comparison target program broadcast in the past, and the actual value of the audience rating of the comparison target program;
The audience rating of the estimation target program estimated based on the program configuration data of the estimation target program, the program configuration data of the comparison target program, and the actual value of the audience rating of the comparison target program An audience rating estimation method characterized by outputting estimated value data indicating an estimated value.
前記推定対象番組の前記番組構成データと、前記比較対象番組の前記番組構成データと、前記比較対象番組の前記視聴率の前記実績値とに基づいて推定した、前記推定対象番組の前記視聴率の推定値を示す推定値データを出力する出力機能と
をコンピュータに実現させることを特徴とする視聴率推定プログラム。 a reception function for receiving program configuration data of a predetermined estimation target program to be broadcast in the future, program configuration data of a predetermined comparison target program broadcasted in the past, and an actual value of an audience rating of the comparison target program;
The audience rating of the estimation target program estimated based on the program configuration data of the estimation target program, the program configuration data of the comparison target program, and the actual value of the audience rating of the comparison target program An audience rating estimation program characterized by causing a computer to realize an output function of outputting estimated value data indicating an estimated value.
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
PCT/JP2020/024319 WO2021260755A1 (en) | 2020-06-22 | 2020-06-22 | Audience rating estimation device, audience rating estimation method, and recording medium |
Publications (3)
Publication Number | Publication Date |
---|---|
JPWO2021260755A1 JPWO2021260755A1 (en) | 2021-12-30 |
JPWO2021260755A5 true JPWO2021260755A5 (en) | 2023-02-22 |
JP7464711B2 JP7464711B2 (en) | 2024-04-09 |
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JP2022531248A Active JP7464711B2 (en) | 2020-06-22 | 2020-06-22 | Viewer rating estimation device, viewer rating estimation method, and viewer rating estimation program |
Country Status (2)
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JP (1) | JP7464711B2 (en) |
WO (1) | WO2021260755A1 (en) |
Family Cites Families (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
JP3629186B2 (en) | 2000-06-26 | 2005-03-16 | 株式会社東芝 | Broadcast system |
JP2010130585A (en) | 2008-11-28 | 2010-06-10 | Video Research:Kk | Viewer rating prediction apparatus and program |
KR101533043B1 (en) * | 2014-02-05 | 2015-07-02 | 한국기술교육대학교 산학협력단 | A system for predicting tv program rating and the predicting method thereof |
RU2019122991A (en) * | 2017-01-10 | 2021-02-12 | Денцу Инк. | ADVERTISING SITE OPTIMIZATION SYSTEM AND A METHOD FOR ADVERTISING SITE OPTIMIZATION FOR BROADCAST MEDIA, FOR EXAMPLE TELEVISION |
JP6549643B2 (en) * | 2017-06-16 | 2019-07-24 | 株式会社インターネットイニシアティブ | Audience rating system, method and computer program |
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2020
- 2020-06-22 WO PCT/JP2020/024319 patent/WO2021260755A1/en active Application Filing
- 2020-06-22 JP JP2022531248A patent/JP7464711B2/en active Active
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