JPH0745345Y2 - Direct mail for post-car inspection information - Google Patents

Direct mail for post-car inspection information

Info

Publication number
JPH0745345Y2
JPH0745345Y2 JP1992092998U JP9299892U JPH0745345Y2 JP H0745345 Y2 JPH0745345 Y2 JP H0745345Y2 JP 1992092998 U JP1992092998 U JP 1992092998U JP 9299892 U JP9299892 U JP 9299892U JP H0745345 Y2 JPH0745345 Y2 JP H0745345Y2
Authority
JP
Japan
Prior art keywords
postcard
cover
release paper
mounting hole
notch
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Expired - Lifetime
Application number
JP1992092998U
Other languages
Japanese (ja)
Other versions
JPH0653172U (en
Inventor
弘 臼井
Original Assignee
アルフォーミュレート株式会社
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by アルフォーミュレート株式会社 filed Critical アルフォーミュレート株式会社
Priority to JP1992092998U priority Critical patent/JPH0745345Y2/en
Publication of JPH0653172U publication Critical patent/JPH0653172U/en
Application granted granted Critical
Publication of JPH0745345Y2 publication Critical patent/JPH0745345Y2/en
Anticipated expiration legal-status Critical
Expired - Lifetime legal-status Critical Current

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Description

【考案の詳細な説明】[Detailed description of the device]

【0001】[0001]

【産業上の利用分野】この考案は主として自動車の販
売、整備を業とする事業者が自動車の所有者に対して法
定されている一定期間毎の車輛検査いわゆる「車検」そ
の他を勧誘するポストカードによる車検等の案内用ダイ
レクトメールに関するものである。
[Industrial field of application] This is a postcard in which a company mainly engaged in the sale and maintenance of automobiles invites vehicle owners to inspect vehicles for a certain period of time, so-called "inspection of vehicles," etc. Guide die for vehicle inspection, etc.
It's about recto mail .

【0002】[0002]

【従来構造のポストカード】上述した所謂「車検」はト
ラック、乗用車等について期間内に指定された自動車整
備会社によって実施されているが、その車検依頼先につ
いてはトラック、乗用車のオーナーが自由に選択できる
こととなっているので、各車検業者は自動車の持主に対
しダイレクトメールを発送して法定点検日を知らせ自己
の自動車整備、修理工場で車検を受けるよう葉書その他
の手段でサービスを兼ねた種々の勧誘案内をしている。
従来のポストカードによる車検の案内は一般に図9、図
10の実施例に示すように“はがき”20の表面21と
裏面22に亘って、表面21には自動車のオーナーの住
所、氏名、会社等の宛名23、その下部に所有車の登録
ナンバー、各種保険料の払い込み期日や車検期限等の要
項24の記載枠25及びカード発送者の車検業者名26
を設けて一目で判るように記載し、裏面22には車検整
備の予約案内27や、必要書類28、車検費用の記載枠
29を設け、かつオイル交換その他の無料サービス文言
30を中央部分に目につき易い様に記載するように構成
したポストカードによるダイレクトメールを発送し自動
車持主に対する車検の勧誘と獲得手段としている。
[Postcard with conventional structure] The so-called "vehicle inspection" described above is carried out by an automobile maintenance company designated for trucks, passenger cars, etc. within the period, but the owner of the truck or passenger car freely selects the vehicle inspection request destination. Since it is possible, each vehicle inspection company sends a direct mail to the owner of the vehicle to inform them of the legal inspection date and to receive various vehicle inspections at their own car maintenance and repair shop. We are offering invitations.
Conventional postcard inspection guides generally extend over the front surface 21 and the rear surface 22 of a "postcard" 20 as shown in the embodiments of FIGS. 9 and 10, and the front surface 21 includes the address, name, company, etc. of the car owner. Address 23, the registration number of the owned car at the bottom of it, the description frame 25 of the essential point 24 such as the payment date of various insurance premiums and the vehicle inspection deadline, and the vehicle inspector name 26 of the card sender.
It is described so that it can be seen at a glance, and on the back side 22 there is a reservation guide 27 for vehicle inspection maintenance, required documents 28, a frame 29 for describing vehicle inspection costs, and a free service word 30 such as oil change in the center part. A direct mail is sent by a postcard that is structured so that it can be easily followed, as a means of soliciting and obtaining vehicle inspections from car owners.

【0003】[0003]

【本考案の解決すべき課題】上記従来のポストカードの
形式は現在各企業による情報や宣伝の手段として一般化
し、日常数多く企業や各個人に配布されている。従って
これを受け取る側の自動車の持主に対して通俗化した従
来の宣伝や勧誘手段では何れの業者も大同小異で変わり
映えしないので殆ど読まれないまゝくづ籠に入るケース
も少なくない。従来各車輛のオーナーが車検業者に点検
を依託する場合は、キーを車体と共に依託するが、その
場合キーに取付ける認識票となる荷札は持主又は業者が
適宜作成して取付け、紛失防止としている。しかしその
荷札の作成の手間や取扱い中に破れたり取れたりする難
点がある。そこで自動車の持主との間に車検業務の受注
依託を取りつける為には、無料サービス等の経済的実利
性と共に車検案内のポストカードについて目につき易く
手に取って読ませ、又捨てさせないための興趣を引き出
し、更にカードの改変が一定の実用性と有利な管理札効
用を伴った手段とすることを課題の目的とした。
[Problems to be Solved by the Invention] The above-described conventional postcard format is currently generalized as a means of information and advertisement by each company, and is distributed to many companies and individuals on a daily basis. Therefore, in the conventional advertising and solicitation means popularized to the owner of the car that receives the information, neither of them is the same or different, and it doesn't look so different. Conventionally, when the owner of each vehicle entrusts inspection to a vehicle inspection company, the key is entrusted with the vehicle body. In that case, the owner or the company appropriately creates and attaches a luggage tag that is an identification tag attached to the key to prevent loss. However, there is a problem in that the tag can be torn or taken off during handling and handling. Therefore, in order to install an order commission for vehicle inspection work with the owner of the automobile, it is an interesting idea to make the postcard of the vehicle inspection guide easy to read and not to throw it away, as well as the economic practicality of free service etc. The purpose of the task is to make the card modification a means with a certain degree of practicality and advantageous management tag utility.

【0004】[0004]

【課題を解決するための手段】上記の目的を達成する手
段としてポストカードの表紙面と、その表紙面に塗布し
た接着剤に合着した剥離紙とよりなるダイレクトメール
用ポストカードの表紙面と剥離紙面に管理札となるほゞ
同寸同型の切込み囲枠部をそれぞれ剥離可能に設け、
ストカードの表紙面には顧客勧誘の記載と共に切込み囲
枠内には、宛先となる顧客名及び対象要件を摘記し、
離紙面の切込み囲枠部にはポストカード表紙面の切り込
み囲枠部分を剥離して、前記剥離紙面の切込み囲枠部に
整合合着させるためのガイド記載及び整合合着して一体
とした切込み囲枠部をポストカードより切り取り、前記
カード表紙面の切込み囲枠部に記載した目的対象物の管
理札としてキーホルダー等の吊り下げ金具に取付けもし
くは利用するための文言その他のサービス情報を記載
し、かつその管理札にその吊り下げ用の取付孔を設けて
なることを手段とするものである。
[Means for Solving the Problems] As a means for achieving the above-mentioned object, a cover surface of a postcard and coating on the cover surface are applied.
A release paper coalesced adhesive become more direct mail <br/> for postcard cover surface with a release paper cuts surrounding frame portion of the management tag become ho Isuzu same size isomorphic respectively provided detachably with, Po
In the notch surrounding frame together with the description of the customer solicitation on the cover surface of the strike card, and Tekki the customer name and target requirements as a destination, peeling
The notch surrounding frame portion of the release paper is peeled off cut surrounding frame portion of the postcard cover surface, cuts were integrated in the guide described and alignment coalescence for matching coalesce to cut surrounding frame portion of the release paper cut from postcards the surrounding frame portion, and wherein the language other service information for hanging attachment or use the metal key ring such as a management tag of interest objects described notch surrounding frame portion of the card cover surface, In addition, the management tag is provided with a mounting hole for suspending the management tag.

【0005】[0005]

【作用】ポストカードの表紙面の切込み囲枠部を剥離し
てその接着面を剥離紙面の切込み囲枠部に接着すれば両
者は合体して強質のラベル紙による管理札となる。又剥
離紙裏面は滑性の油性処理してあるので撥水性があり水
濡れしても容易に破れない等の特性がある。表面には車
輛の持主である顧客名や車輛の名称、車検期日等が記載
してあるので整合合体した切込み囲枠紙をポストカード
よりハギ取りラベル札として取付孔に紐又は金具を取着
して自動車のキーに取付けて車検の到来の忘失を予防
し、更にこれを業者に渡せば車検業者は一目で所有者の
選別と車検の作業管理に再利用できる。尚車輛の持主は
そのポストカードをキーと共に車検業者に渡せば、一層
効果的である。また管理札に設けたキーの取付孔は孔径
差又は切欠きを設けてあるので、小径の孔は大径の孔に
まくれて二重となりキーの保持作用が大きい。又このカ
ードには業者の社名や電話番号がプリントしてあるの
で、他業者に顧客が流れることを防止する作用がある
If the notched frame portion on the front surface of the postcard is peeled off and its adhesive surface is adhered to the notched frame portion on the peeled paper surface, the two are united to form a management label made of strong label paper. Further, since the back surface of the release paper is treated with a slippery oily material, it has water repellency and has a characteristic that it is not easily broken even when wet with water. The name of the customer who owns the vehicle, the name of the vehicle, the vehicle inspection date, etc. are written on the front surface. It can be attached to the key of an automobile to prevent forgetting the arrival of vehicle inspection, and if this is handed over to a vehicle dealer, the vehicle inspection dealer can reuse it at a glance to select owners and manage vehicle inspection work. It is even more effective if the owner of the vehicle gives the postcard along with the key to the vehicle inspection company. Also , the key mounting hole on the management tag has a hole diameter
Since there is a difference or notch, a small diameter hole becomes a large diameter hole.
The key is doubled and has a large key holding effect . Further, since the company name and telephone number of the trader are printed on this card, there is an effect of preventing the customer from flowing to another trader.

【0006】[0006]

【実施例】以下本考案の実施例について車検業者より自
動車の所有持主に対し発送する車検等の案内用のポスト
カードによるダイレクトメールを図示説明する。図1、
図2はポストカード1はタック紙をポストカードの表
紙面2に構成し3は表紙の裏面に合着した剥離紙であ
。4は表紙裏面に塗布した接着剤である。図3はポス
トカードの表紙面2には、キー管理札に適当な切込み囲
枠5をカード中央の見易い位置に設定し、その囲い枠内
に自動車の所有持主の氏名又は企業名、車体ナンバー、
車検期限、車検業者名称及び電話番号等の対象要件6を
摘記する。7は囲い枠外に設けた法定点検日の案内、8
は点検費用、その他の記載、9、9′はキー管理札囲い
枠の取付孔である。図4はポストカードの裏面となる剥
離紙3を示し、上部にカード1のキー管理札となる切込
み囲枠5とほゞ同寸の切り込み囲枠5′を設け、その枠
内にキー(車輛)管理札とする旨の表示11とそのキー
管理札10のつくり方について図5、図6に示すように
ポストカード表面の切込み囲枠5を剥がして表紙面に合
着した剥離紙3のキー管理札と表示した切込み囲枠5′
と合着してキー管理札とする旨の表示及びこの囲枠の管
理札を切り取って、車検用キーホルダー等に吊下げ利用
する旨の表示12、その他のサービス文言を記載する。
14は吊下げ金具である。切込み囲枠5′の下部には適
宜の情報サービス文言、又はキャラクター図形、漫画等
13を適宜記載する。(図示省略)図7は車検用キーホ
ルダー16にキー15と一緒にキー管理札10をつけて
車検業者に渡し、又は自動車の持主がポストカードをキ
ーと共に渡し、車検業者にキー管理札を合成して取付け
るようにさせてもよい。以上の実施例は車検用ポストカ
ードをキー管理札としての利用を示したが他の用途例え
ば剥離した表の剥離紙を、カレングーや車内又は壁等に
直接貼りつけるか、期日変更についても貼り替えると
か、又は普通の荷札に貼りつけて使用する等に利用して
もよい。又ポストカードに穿設した切込み囲枠の取付孔
9は、その大きさを若干変えておけば取付金具取付の際
大きい孔部分はめくれて小さい孔部分に被着し孔枠が二
重に形成され破損されにくいようにする。又強度を保持
するため図8のイ、ロのように裏面取付孔9′に切欠き
部9″を設けておけば孔部が強化され吊下げ金具14の
荷重が垂直のAよりB、Cの水平に分散されるので、少
なくとも1〜2ヶ月吊下げておく(ダイレクトメールは
期日の約3ヶ月前より発送する)ことができる。
DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS A direct mail by a postcard for guidance such as a vehicle inspection sent from a vehicle inspection company to an owner of a vehicle will be illustrated and described as an embodiment of the present invention. Figure 1,
Figure 2 shows a postcard , and 1 is tack paper with a table of postcards.
Configure the paper 2, 3 release paper der which coalesced on the back surface of the cover
It 4 is an adhesive applied to the back surface of the cover . Fig. 3 shows the front cover 2 of the postcard, in which a suitable cutout frame 5 is set in the center of the card for the key management tag, and the name or company name of the owner of the car, body number,
The target requirements 6 such as vehicle inspection deadline, vehicle inspection company name and telephone number are added. 7 is a guideline for legal inspection dates provided outside the enclosure, 8
Indicates inspection costs and other items, and 9 and 9'indicate mounting holes for the key management tag enclosure. Figure 4 shows the peeling on the back of the postcard.
The release sheet 3 is shown , and a notch frame 5'having substantially the same size as the notch frame 5 serving as a key management card of the card 1 is provided on the upper part, and a display indicating that a key (vehicle) management card is provided in the frame 11 As to how to make the key management tag 10 and the key management tag 10 of the postcard as shown in FIGS. 5 and 6, the notch frame 5 on the front surface of the postcard is peeled off and attached to the front surface of the postcard. ′
A display indicating that the key management tag is attached to the key management label, a control tag in this frame is cut out, and the display 12 indicates that the key management tag is hung and used for a vehicle inspection key holder or the like, and other service wording is described.
14 is a hanging metal fitting. In the lower part of the cut-out frame 5 ', appropriate information service wording, or character graphic, cartoon, etc. 13 are appropriately described. (Not shown) In FIG. 7, the key management tag 10 is attached to the vehicle inspection key holder 16 together with the key 15 and handed to the vehicle inspection company, or the owner of the car hands the postcard together with the key and synthesizes the key management tag with the vehicle inspection company. You may make it attach. Although the above examples show the use of the postcard for vehicle inspection as a key management tag, other applications such as peeling the release paper on the front side are directly attached to the calendar, the inside of the vehicle or the wall, or the date is changed. Or, it may be used by attaching it to an ordinary luggage tag. Further, if the size of the mounting hole 9 of the notch frame formed in the post card is slightly changed, the large hole portion is turned over when the mounting bracket is mounted and the small hole portion is adhered to form a double hole frame. To prevent damage. Further, in order to maintain the strength, if the notch 9 ″ is provided in the rear surface mounting hole 9 ′ as shown in FIGS. 8A and 8B, the hole is strengthened and the load of the hanging metal fitting 14 is changed from vertical A to B, C. Since it is distributed horizontally, it can be hung for at least 1-2 months (direct mail will be shipped about 3 months before the deadline).

【0007】[0007]

【効果】本考案はポストカードによる顧客に対する案内
と吸引力を持たせるため、従来にないポストカードのダ
イレクトメール構成としたもので車検業者が自動車の持
主より依託された車輛をキーと共に保管する際、業者又
は持主がつくるキーの管理札をダイレクトメールを切り
取ってそのまゝ荷札代りに容易に再利用できる実用上の
利点がある。第2に管理札の作成は顧客の興味を呼び起
こして、持主の車を業者に持ち込む入庫を促進するの
で、期日を忘れた特急飛び込みによる作業をなくし、持
主が車を持ち込む機会を多くし業者の車引取りの省力化
が期待できる。更にこれをチャンスとして更に景品や割
引等の附加的サービスの提供の理由づけをして顧客の獲
得手段に有利に働く効果がある。第3に管理札はタック
シールで二重構成となり撥水処理がしてあるので耐用性
があり破損や切断するおそれも少なく又取付孔は取付金
具の吊下げに耐えるよう強化されて管理札の裂傷や取付
金具の落下が防止されて長期吊下げが可能である等その
効用は大きい。
[Effect] The present invention has a postcard direct mail configuration that is not available in the past because it provides postcard guidance and attraction to customers, and when a vehicle inspection company stores the vehicle entrusted by the owner of the vehicle with the key. However, there is a practical advantage that the management tag of the key made by the vendor or the owner can be cut off from the direct mail and easily reused in place of the tag. Secondly, the creation of the management tag evokes the interest of the customer and promotes the storage of the owner's car to the carrier, so there is no need to carry out the work due to the express train jumping due to forgetting the deadline, and the owner has more opportunities to bring in the car. Labor saving in car collection can be expected. Furthermore, there is an effect that this opportunity is used to further reason the provision of additional services such as prizes and discounts, which is advantageous for the means of acquiring customers. Thirdly, the management tag has a tack seal with a double structure and is water-repellent so that it is durable and less likely to be damaged or cut, and the mounting hole is reinforced to withstand hanging of the mounting bracket. It is very useful because it can be torn for a long period of time by preventing laceration and falling of the mounting bracket.

【図面の簡単な説明】[Brief description of drawings]

【図1】本考案ダイレクトメール用ポストカードの構成
を示す全体図である。
FIG. 1 is an overall view showing the structure of a postcard for direct mail of the present invention.

【図2】図1の拡大断面図である。FIG. 2 is an enlarged sectional view of FIG.

【図3】ダイレクトメールの実施例を示すポストカード
表紙面の全体図である。
FIG. 3 is an overall view of a front surface of a postcard showing an example of direct mail.

【図4】図3の裏面となる剥離紙面の全体図である。4 is an overall view of a release paper surface which is the back surface of FIG .

【図5】[Figure 5]

【図6】図5の表紙面の切り込み囲枠5を剥離し図6の
切り込み囲枠5′に合着してキー管理札10とする作成
の順序を示す図面である
6 is a plan view of FIG .
Created as a key management tag 10 attached to the cutout frame 5 '
It is a drawing showing the order of .

【図7】作成したキー管理札をキーホルダーに取り付け
た斜視図である。
FIG. 7 is a perspective view in which the created key management tag is attached to a key holder.

【図8】(イ)キー管理札の取付孔の形状を示す拡大
図、(ロ)は(イ)の取付孔の他の実施例図である。
8 (a) is an enlarged view showing the shape of the mounting hole of the key management tag, and FIG. 8 (b) is a diagram showing another embodiment of the mounting hole of (a).

【図9】従来のポストカード(葉書)によるダイレクト
メールの内容を示す表面図である。
FIG. 9 is a front view showing the contents of a direct mail by a conventional postcard (postcard).

【図10】図9の裏面を示す図である。FIG. 10 is a diagram showing the back surface of FIG.

【符号の説明】[Explanation of symbols]

ダイレクトメール表紙 3 剥離紙 4 接着剤 5 切込み囲枠 5′切込み囲枠 6 対象要件 7 法定点検日案内 9 取付孔 10 キー管理札11 ガイド表示 12 ガイド表示 14 吊下げ金具 15 キー 16 キーホルダー1 Direct Mail 2 Cover 3 Release Paper 4 Adhesive 5 Cut Enclosure 5'Cut Enclosed Frame 6 Target Requirement 7 Legal Inspection Date Guide 9 Mounting Hole 10 Key Management Tag 11 Guide Display 12 Guide Display 14 Hanging Metal Fitting 15 Key 16 Key Holder

Claims (1)

【実用新案登録請求の範囲】[Scope of utility model registration request] 【請求項1】 表紙と、表紙の裏面に塗布した接着剤に
合着した剥離紙とよりなるダイレクトメール用ポストカ
ードにおいて、ポストカードの表紙面と、ポストカード
の剥離紙面に管理札となるほゞ同寸同型の切込み囲枠部
をそれぞれ剥離可能に設け、ポストカード表紙面には顧
客勧誘の記載と共に、前記切込み囲枠内に顧客名及び対
象要件を摘記し、ポストカード剥離紙面の切込み囲枠部
には、ガイド文言を設けて前記表紙面の切込み囲枠部分
を剥離して、前記剥離紙面の切込み囲枠部のガイド文言
面に整合合着させ、前記合着した切込み囲枠部を管理札
としてポストカードより切離すように設けると共に、共
通の取付孔として切込み囲枠内に表紙面よりやゝ小さい
取付孔を剥離紙面に設け、もしくは剥離紙面の取付孔に
切欠を設けて取付孔を強化するように構成したことを特
徴とするポストカードによる車検等の案内用ダイレクト
メール。
1. A cover and an adhesive applied to the back of the cover.
Post mail for direct mail consisting of a bonded release paper
In the card, the cover of the postcard and the postcard
The same size and same type of notch frame part that becomes a management tag on the release paper
Each of them is detachable, and the postcard cover page is
Along with the description of solicitation of customers, the customer name and
The elephant requirements are specified, and the postcard peeling paper has a notched frame
Is provided with a guide wording, and the cut-out frame portion on the cover surface is provided.
Peel off the guide text of the cutout frame part of the release paper
Align and attach to the surface, and attach the attached notch frame part to the management tag
As a separate item from the postcard,
It is a little smaller than the cover surface in the notch frame as a through mounting hole
Provide a mounting hole on the release paper or a mounting hole on the release paper.
A special feature is that the mounting hole is strengthened by providing a notch.
Direct for guidance such as vehicle inspection by postcard to be collected
Email.
JP1992092998U 1992-12-28 1992-12-28 Direct mail for post-car inspection information Expired - Lifetime JPH0745345Y2 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
JP1992092998U JPH0745345Y2 (en) 1992-12-28 1992-12-28 Direct mail for post-car inspection information

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
JP1992092998U JPH0745345Y2 (en) 1992-12-28 1992-12-28 Direct mail for post-car inspection information

Publications (2)

Publication Number Publication Date
JPH0653172U JPH0653172U (en) 1994-07-19
JPH0745345Y2 true JPH0745345Y2 (en) 1995-10-18

Family

ID=14070037

Family Applications (1)

Application Number Title Priority Date Filing Date
JP1992092998U Expired - Lifetime JPH0745345Y2 (en) 1992-12-28 1992-12-28 Direct mail for post-car inspection information

Country Status (1)

Country Link
JP (1) JPH0745345Y2 (en)

Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPS6356671B2 (en) * 1980-05-13 1988-11-09 Toshiba Kk

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPH0524546Y2 (en) * 1986-09-30 1993-06-22
JPS63144270U (en) * 1987-03-13 1988-09-22
JPS6485798A (en) * 1988-08-05 1989-03-30 Toppan Moore Kk Continuous stacked sheet

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPS6356671B2 (en) * 1980-05-13 1988-11-09 Toshiba Kk

Also Published As

Publication number Publication date
JPH0653172U (en) 1994-07-19

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