JPH03220697A - Sample container - Google Patents

Abstract

PURPOSE:To catch the interest of a consumer by emitting an emitter fitted to the main body of a container and stimulating the retina of an observer by the light of the emitter. CONSTITUTION:A main body 10 of the container is formed in a shape modeling on a can as the container of canned beer and as an example of the emitter, four red light emitting diodes (LED) 14 are parallelly provided on one lateral line on the downside of a label 12 on the surface of the main body 10 of the container. The LED 14... are arranged so that lighting parts at the tips of the LED 14... can be observed from the outside through small holes abutted to the outer wall of the main body 10 of the container. Each time one oscillation pulse is sent from an oscillation circuit 22, a driver circuit 24 turns on the parallelly connected LED 14... one by one selectively and successively. Thus, the observer is attracted by the light of the LED 14... and the interest of the consumer can be caught.

Description

DETAILED DESCRIPTION OF THE INVENTION (Field of Industrial Application) The present invention relates to sample containers, and more particularly to sample containers such as cans and bottles that are displayed in vending machines and show windows.

(Prior Art) Soft drinks, alcoholic beverages, milk, cigarettes, sweets, and various other products are sold in containers such as cans, bottles, bags, and boxes. When displaying these packaged products on a store shelf to show consumers, it is common practice to show a sample container that looks just like the real product, but does not contain the middle sized product.

The format for displaying sample containers is to display them in store windows or display cases, and each store is creative in arranging them in a way that makes them stand out. Recently, there has been an increase in the number of vending machines displaying sample containers.

(Problems to be Solved by the Invention) However, the above-mentioned conventional sample containers have the following problems.

Simply displaying a sample container that looks exactly like the real thing for consumers to see is not enough to attract consumers' attention. In other words, there is a problem in that it is impossible with conventional sample containers to draw the attention of consumers who have no desire to purchase toward the product.

Therefore, an object of the present invention is to provide a sample container capable of attracting consumer interest and attention.

(Means for Solving the Problems) In order to solve the above problems, the inventors of the present invention have proposed that if a sample container can be displayed and the container can be made to stand out from a certain environment, it will attract consumers' interest and attention to the sample container. I thought it might be possible. After repeated research into whether a method using light would be effective in realizing this idea, they came up with the present invention.

That is, the sample container according to the present invention solves the above-mentioned problems by being characterized by comprising a container main body, a light emitting body attached to the container main body, and a light emitting means for causing the light emitting body to emit light. This makes it possible.

(effect) The effect will be explained.

By causing the light-emitting means to emit light from the light-emitting body attached to the container body, the light from the light-emitting body stimulates the viewer's retina, thereby attracting the attention of consumers who have no desire to purchase.
Furthermore, it is possible to generate interest.

(Embodiments) Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings.

FIGS. 1 to 4 show examples of the appearance of four types of sample containers according to the present invention. FIG. 5 is a bronch diagram of the electrical system inside the sample container.

First, the example shown in FIG. 1 will be explained.

10 is a container body, which is formed in a shape imitating a can, which is a container for canned beer. This container body ■0 may be made of the same material as the actual product can, or may be made of another material. However, the label 12 or the like is printed or pasted so that it has the same appearance and texture as the actual product.

14... is a red light emitting diode (hereinafter referred to as LED) which is an example of a light emitting body, and the surface of the container body 10,
Four pieces are arranged horizontally in a row on the lower side of the label 12. L.E.
D14... are arranged in small holes that are in contact with the outer wall of the container body 10 so that the glowing portions of the tips of the LEDs 14... can be seen from the outside. LED], 4... Container body 1
Although not shown, the LEDs 14 are attached to the container body by fixing the LEDs 14 in the holding sockets together with the sockets inside the container body. In addition to the LED 14, a light bulb, a neon tube, a fluorescent tube, an optical fiber, etc. can also be used as the light emitting body. Moreover, various colors other than red can be selected for the color of the light emitter, and when a plurality of light emitters are provided, each light emitter may have a different color. Furthermore, the brightness can be changed for each light emitting body. As for the arrangement of the light emitters, in addition to the horizontal line shown in FIG. 1, an infinite number of arrangement patterns are conceivable. As an example, the LEDs 14 may be arranged in a curved manner as shown in FIG. It is also possible to express characters and figures using the other LEDs 14.

The examples shown in FIGS. 3 and 4 are examples with further decorative features. In the example shown in FIG. 3, LEDs 14 are installed above the container body 10.
A mounting portion 16 is provided, and the mounting portion 16 is fixed to the container body 10.

On the other hand, in the example shown in FIG.
... is extended, and an LED 14 is installed at the tip of the thin tube 18...
...is attached. The lead wires connected to the LEDs 14 may be passed through the thin tubes 1.

Next, the electric circuit 20, which is a light emitting means for causing the light emitter to emit light, will be explained with reference to FIG. The example shown in FIG. 5 is an example in which LED 1.4... is used as the light emitter.

22 is an oscillation circuit, which emits oscillation pulses at predetermined time intervals.

24 is a driver circuit, and every time one oscillation pulse is sent from the oscillation circuit 22, the LE connected in parallel
D14... are selectively and sequentially turned on one by one. This allows the light from the LED 14 to attract the viewer's attention.

26 is a power source, and various power sources can be used, such as dry batteries, storage batteries, solar cells, and a power source obtained by transforming a commercial power source. In the case of this embodiment, the light emitting means is LED14...
An electric circuit for emitting light is also housed within the container body 10. In other words, as the power source 26, a small device such as a dry battery is used. If all the parts that make up the sample container are housed in the container body 10, there will be no need for wiring work when displaying the sample container, and it will be convenient and easy to handle even for store owners who do not have electrical knowledge. be. A switch for the power source 26 may be provided on the back surface of the container body 10 or the like.

In the circuit 20 of FIG. 5, an example is given in which one LED 14... is selectively and sequentially lit, but if there are multiple light emitters, the lighting or blinking pattern may be arbitrary or random. can be done. In that case, it is also possible to control lighting or blinking of the light emitter using a microcomputer.

In the above embodiments, examples were mainly given in which LEDs 4... were used as the light emitters, but the light emitting area of the LEDs 14... was small. For example, if you want the label 12 part to shine widely, make the label 12 part transparent or semi-transparent, print the label 12 there, and make a light emitting body such as a light bulb emit light inside the container body 10. Light may be emitted outward from the label 12 portion. Alternatively, several optical fibers may be extended from the container body 10 as light emitters, and light from a light source serving as a light emitting means within the container body 10 may be emitted from the tip of the optical fibers.

Various preferred embodiments of the present invention have been described above, but the present invention is not limited to the above-mentioned embodiments. For example, the shape of the container body is not the shape of a beer can, but a bottle, a box, etc. It goes without saying that many modifications can be made without departing from the spirit of the invention, such as by making appropriate selections depending on the container of the product to be employed.

(Effects of the Invention) When the sample container according to the present invention is used, the luminous body emits light, so that even if the person does not consciously look at the product,
The light stimulates the viewer's retina, making it easy to attract the consumer's attention.

As a result, it is possible to arouse the interest of consumers and motivate them to purchase. In addition, simply displaying sample containers does not require complicated arrangement, and the display method is simple and yet has the effect of attracting the attention of consumers.

[Brief explanation of drawings]

FIGS. 1 to 4 are front views showing examples of the appearance of sample containers according to the present invention, and FIG. 5 is the light emitting body L E
This is a block diagram of an electric circuit that lights up D. 10. Container body, 14. LED. 20 ・・Electrical circuit.

Claims (1)

[Claims] 1. The container body; a light emitter attached to the container body; and a light emitting means for causing the light emitting body to emit light. A sample container characterized by: