JP7411137B1 - Programs, information processing devices, methods and systems - Google Patents

Abstract

The present invention allows a user who is an owner of an electronic commerce site to easily list items. SOLUTION: This is a program for operating a computer 20 including a processor 29 and memories 25 and 26. The program is for constructing an electronic commerce site for products exhibited by the user, and includes a first step of accepting input from the user of at least one of a product name and a product photo related to the product to the processor 29; A second step generates a prompt by adding predetermined text to at least one of the product name and product photo accepted in the first step, and a second step generates a prompt by adding predetermined text to at least one of the product name and product photo accepted in the first step. A third step of inputting the text into a large-scale language model and obtaining a product description text related to at least one of a product name and a product photo from this large-scale language model is performed. [Selection diagram] Figure 1

Description

The present disclosure relates to a program, an information processing device, a method, and a system.

On an e-commerce site, the user who is the owner of this site creates the name, description, etc. of the item to be traded and posts it on the e-commerce site, and the user of the e-commerce site creates the name and description of the item. The user determines whether or not to purchase an item by viewing the text, etc. It is time-consuming for users to build e-commerce sites by themselves, so in recent years, templates for e-commerce sites have been prepared, and when users enter item names, descriptions, etc. according to this template, e-commerce Businesses that build sites are emerging.

Related to the above-mentioned technology, a system is known that generates sentences introducing products and services based on sentences input by a user and a user profile (Patent Document 1).

JP 2021-124914 Publication

In the technology described in Patent Document 1, the system does not generate a document introducing a product or the like unless the user inputs a certain amount of text. Therefore, it is still necessary for the user to create a description of the item on the electronic commerce site.

Therefore, an object of the present disclosure is to provide a technology that allows a user who is an owner of an electronic commerce site to easily list items.

This is a program for operating a computer equipped with a processor and memory. The program is for constructing an electronic commerce site for products exhibited by a user, and the program includes a first step in which the processor receives input from the user of at least one of a product name and a product photo related to the product; a second step of generating a prompt by adding predetermined text to at least one of the product name and product photo accepted in the step; A third step of inputting the information into a language model and obtaining a product description text related to at least one of a product name and a product photo from this large-scale language model is performed.

According to the present disclosure, it is possible to provide a technology that allows a user who is an owner of an electronic commerce site to easily list items.

1 is a diagram showing an overview of a system according to the present disclosure. FIG. 1 is a diagram showing the overall configuration of a system according to an embodiment. FIG. 1 is a diagram showing a functional configuration of a terminal device according to an embodiment. FIG. 2 is a diagram showing a functional configuration of a server according to an embodiment. FIG. 3 is a diagram showing an example of a data structure of an item database according to an embodiment. 3 is a flowchart illustrating an example of a processing flow in a system according to an embodiment. FIG. 2 is a schematic diagram showing an example of a screen when an electronic commerce site generated using a home page template of a system according to an embodiment is displayed on a terminal device. It is a schematic diagram which shows another example of the screen when the electronic commerce site produced|generated using the homepage template of the system based on one embodiment is displayed on a terminal device. FIG. 3 is a diagram illustrating an example of a prompt generated by a prompt generation module of a system according to an embodiment. FIG. 2 is a schematic diagram showing an example of a screen displayed on a terminal device according to an embodiment. FIG. 3 is a schematic diagram showing another example of a screen displayed on a terminal device according to an embodiment. FIG. 7 is a schematic diagram showing yet another example of a screen displayed on a terminal device according to an embodiment. FIG. 7 is a schematic diagram showing yet another example of a screen displayed on a terminal device according to an embodiment.

Embodiments of the present disclosure will be described below with reference to the drawings. In all the figures explaining the embodiments, common components are given the same reference numerals and repeated explanations will be omitted. Note that the following embodiments do not unduly limit the content of the present disclosure described in the claims. Furthermore, not all components shown in the embodiments are essential components of the present disclosure. Furthermore, each figure is a schematic diagram and is not necessarily strictly illustrated.

Furthermore, in the following description, a "processor" refers to one or more processors. The at least one processor is typically a microprocessor such as a CPU (Central Processing Unit), but may be another type of processor such as a GPU (Graphics Processing Unit). At least one processor may be single-core or multi-core.

Furthermore, at least one processor may be a broadly defined processor such as a hardware circuit (for example, an FPGA (Field-Programmable Gate Array) or an ASIC (Application Specific Integrated Circuit)) that performs part or all of the processing.

In addition, in the following explanation, information such as "xxx table" may be used to explain information that provides an output in response to an input, but this information may be data of any structure, and A learning model such as a generated neural network may also be used. Therefore, the "xxx table" can be called "xxx information."

In addition, in the following explanation, the configuration of each table is an example, and one table may be divided into two or more tables, or all or part of two or more tables may be one table. good.

In addition, in the following explanation, processing may be explained using the subject "program", but a program is executed by a processor to carry out a predetermined process, and to use the storage unit and/or interface unit as appropriate. Since the processing is performed while using the processor, the subject of the processing may be a processor (or a device such as a controller having the processor).

The program may be installed on a device such as a computer, or may be located on, for example, a program distribution server or a computer-readable (eg, non-transitory) recording medium. Furthermore, in the following description, two or more programs may be realized as one program, or one program may be realized as two or more programs.

Furthermore, in the following description, identification numbers are used as identification information for various objects, but other types of identification information than identification numbers (for example, identifiers containing alphabetic characters or codes) may be employed.

In addition, in the following explanation, when the same type of elements are explained without distinguishing them, reference numerals (or common numerals among the reference numerals) are used, and when the same kind of elements are explained separately, the element An identification number (or reference number) may be used.

In addition, in the following description, control lines and information lines are shown to be necessary for the explanation, and not all control lines and information lines are necessarily shown in the product. All configurations may be interconnected.

<0 System overview>

The gist of the system according to the present disclosure will be described below, but the system according to the present disclosure does not need to be construed in a limited manner based on the following explanation, and based on the disclosure of this specification and the ordinary technical knowledge possessed by those skilled in the art. The content of this disclosure should be understood based on common sense.

A system according to the present disclosure is a system that supports the owner of a shop that sells items in building an electronic commerce site for selling the items. Hereinafter, the shop owner will be referred to as a "user," and the person who purchases an item on an electronic commerce site will be referred to as a "user."

In the system according to the present disclosure, the procedure for listing items on an e-commerce site is simplified so that a user can build an e-commerce site with simple procedures and operations. Specifically, the system prepares (preferably multiple) home page templates in advance, and the user can create an overview of the e-commerce site by selecting the top screen image and background image to be used on the e-commerce site. To construct. Furthermore, if the user prepares the product name, product description, and product photo of the item to be put up for sale, and uploads these product names, the item with the product name etc. will be posted on the electronic commerce site. Note that the system according to the present disclosure has a module for item purchase procedures (including payment procedures), and by selecting this module, the user can add an item purchase function to his or her e-commerce site. However, since the purchase procedure and the like are not the main content of this disclosure, detailed explanation will be omitted.

Through the above-described flow, the user can significantly reduce the effort required to construct an electronic commerce site, which is his or her own shop. However, users must prepare the product name, product description, and product photo of the item themselves. The description of the product name is relatively simple, and the product photo is a factor that greatly affects the sales of the item, so it is thought that the hurdle for the user to prepare it is low.

The biggest hurdle for users is creating product descriptions for items. Product descriptions are a major factor in motivating users to purchase when viewed by users, and it is preferable that the product descriptions accurately express the characteristics of the item. On the other hand, if the product description is not concise or long, it may be a factor that does not increase the user's desire to purchase. However, creating appropriate product descriptions requires a certain level of skill or experience, and requiring users to have such skills or experience may not be consistent with the purpose of the system according to the present disclosure. .

Therefore, in the system according to the present disclosure, by asking the user for the minimum input regarding the item and inputting this input into a chatbot + large-scale language model system represented by chatGPT, appropriate product explanations can be provided from chatGPT etc. I'm getting a sentence.

At this time, in order to obtain an appropriate product description from chatGPT, etc., it is desirable to appropriately select the text (called a prompt) to be input into chatGPT, etc. Therefore, in the system according to the present disclosure, based on the minimum input from the user, the system generates a prompt that can obtain the product description of an appropriate e-commerce site with a high probability, thereby reducing the user's rework as much as possible. The product description text is obtained from chatGPT.

Here, as the minimum input required from the user, the system according to the present disclosure requires the user to input at least one of a product name and a product photo. In addition to this input, the user is also asked to input a short sentence of about a dozen characters as an option to describe the product's characteristics. By inputting product characteristics, a more appropriate product description can be obtained.

An overview of a system 1 according to the present disclosure will be explained with reference to FIG. 1.

As shown in FIG. 1, in the system 1 according to the present disclosure, the site generation server 3 accepts posts of product names, product photos, etc. from the shop owner 2. In the site generation server 3 which accepts the posting of the product name etc. from the shop owner 2, the prompt generation section 4 generates a prompt based on the product etc., and the external server interface section 5 inputs this prompt to the external server 6.

The external server 6 has a chatbot unit 7 and a large-scale language model 8. The chatbot unit 7 interprets input prompts, and receives output from the large-scale language model 8 in response to the prompts. The chatbot unit 7 converts this output into an interactive format to create a product description draft, and sends this product description draft back to the site generation server 3.

The site generation server 3 presents the product description draft output from the external server 6 to the shop owner 2, and if the shop owner 2 approves it, posts it on the e-commerce site 9, and if the shop owner 2 modifies it as appropriate, makes corrections. The subsequent product description is posted on the electronic commerce site 9.

<One embodiment>
<1 Configuration diagram of the entire system>
FIG. 2 is a diagram showing the overall configuration of the electronic commerce construction support system (hereinafter simply referred to as "system") 1 of this embodiment. As shown in FIG. 1, the system 1 includes a plurality of terminal devices (in FIG. 1, a terminal device 10A and a terminal device 10B are shown. Hereinafter, they may be collectively referred to as "terminal devices 10"), and a server. 20. The terminal device 10 and the server 20 are connected via a network 80 so that they can communicate with each other. The network 80 is configured by a wired or wireless network. In this embodiment, the server 20 is a server that functions as a web server (including a cloud server), and exchanges information with the terminal device 10 via web pages. Further, although a web page browser for viewing web pages is installed in the terminal device 10, a dedicated application for providing the services of the server 20 may be installed and configured to be viewable by the dedicated application. .

The terminal device 10 is a device operated by a user who receives support for building an electronic commerce site using the system 1 according to the present disclosure. The user of the terminal device 10 inputs the product name, product photo, etc. for an item to be listed on an electronic commerce site, and puts the item up for sale on the electronic commerce site whose construction is supported by the server 20 of the system 1. The terminal device 10 is realized by a stationary PC (Personal Computer), a laptop PC, or the like. In addition, the terminal device 10 may be, for example, a tablet compatible with a mobile communication system or a mobile terminal such as a smartphone.

The terminal device 10 is communicably connected to the server 20 via the network 80. The terminal device 10 is a wireless base station 81 compatible with communication standards such as 4G, 5G, and LTE (Long Term Evolution), and a wireless LAN (Local Area Network) standard such as IEEE (Institute of Electrical and Electronics Engineers) 802.11. It is connected to the network 80 by communicating with a corresponding communication device such as a wireless LAN router 82. As shown in FIG. 2, the terminal device 10 includes a communication IF (Interface) 12, an input device 13, an output device 14, a memory 15, a storage section 16, and a processor 19.

The communication IF 12 is an interface for inputting and outputting signals so that the terminal device 10 communicates with an external device. The input device 13 is an input device (for example, a keyboard, a touch panel, a touch pad, a pointing device such as a mouse, etc.) for receiving input operations from a user. The output device 14 is an output device (display, speaker, etc.) for presenting information to the user. The memory 15 is for temporarily storing programs and data processed by the programs, and is a volatile memory such as DRAM (Dynamic Random Access Memory). The storage unit 16 is a storage device for storing data, and is, for example, a flash memory or an HDD (Hard Disc Drive). The processor 19 is hardware for executing a set of instructions written in a program, and is composed of an arithmetic unit, registers, peripheral circuits, and the like.

The server 20 is managed by the administrator of the system 1 of this embodiment, and the stored contents are modified/added/deleted as appropriate by the user who is the user of the terminal device 10.

Server 20 is a computer connected to network 80. The server 20 includes a communication IF 22 , an input/output IF 23 , a memory 25 , a storage 26 , and a processor 29 .

The communication IF 22 is an interface for inputting and outputting signals so that the server 20 communicates with external devices. The input/output IF 23 functions as an interface with an input device for receiving input operations from a user and an output device for presenting information to the user. The memory 25 is for temporarily storing programs and data processed by the programs, and is a volatile memory such as DRAM (Dynamic Random Access Memory). The storage 26 is a storage device for storing data, and is, for example, a flash memory or an HDD (Hard Disc Drive). The processor 29 is hardware for executing a set of instructions written in a program, and is composed of an arithmetic unit, registers, peripheral circuits, and the like.

<1.1 Functional configuration of terminal device 10>
FIG. 3 is a block diagram showing the functional configuration of the terminal device 10 that constitutes the system 1 of the first embodiment. As shown in FIG. 3, the terminal device 10 includes a plurality of antennas (an antenna 111, an antenna 112), a wireless communication section (a first wireless communication section 121, a second wireless communication section 122) corresponding to each antenna, and an operation It includes a reception section 130 (including a keyboard 131 and a mouse 132), an audio processing section 140, a microphone 141, a speaker 142, a display 150, a storage section 170, and a control section 180. The terminal device 10 also has functions and configurations that are not particularly illustrated in FIG. 3 (for example, a battery for holding power, a power supply circuit that controls the supply of power from the battery to each circuit, etc.). As shown in FIG. 2, each block included in the terminal device 10 is electrically connected by a bus or the like.

The antenna 111 radiates a signal emitted by the terminal device 10 as a radio wave. Further, the antenna 111 receives radio waves from space and provides a received signal to the first wireless communication unit 121.

The antenna 112 radiates a signal emitted by the terminal device 10 as a radio wave. Further, the antenna 112 receives radio waves from space and provides a received signal to the second wireless communication unit 122.

The first wireless communication unit 121 performs modulation and demodulation processing for transmitting and receiving signals via the antenna 111 so that the terminal device 10 communicates with other wireless devices. The second wireless communication unit 122 performs modulation and demodulation processing for transmitting and receiving signals via the antenna 112 so that the terminal device 10 communicates with other wireless devices. The first wireless communication unit 121 and the second wireless communication unit 122 are communication modules including a tuner, an RSSI (Received Signal Strength Indicator) calculation circuit, a CRC (Cyclic Redundancy Check) calculation circuit, a high frequency circuit, and the like. The first wireless communication unit 121 and the second wireless communication unit 122 perform modulation/demodulation and frequency conversion of wireless signals transmitted and received by the terminal device 10 and provide received signals to the control unit 180.

The operation reception unit 130 has a mechanism for accepting user input operations. Specifically, the operation reception unit 130 includes a keyboard 131 and a mouse 132. Note that the operation reception unit 130 may be configured as a touch screen that detects the position of the user's touch on the touch panel by using, for example, a capacitive touch panel.

The keyboard 131 receives input operations from the user of the terminal device 10 . The keyboard 131 is a device for inputting characters, and outputs input character information to the control unit 180 as an input signal.

The mouse 132 receives input operations from the user of the terminal device 10 . The mouse 132 is a pointing device for selecting an object displayed on the display 150, and uses the position information selected on the screen and information indicating that a button is pressed as input signals to the control unit. Output to 180.

The audio processing unit 140 modulates and demodulates the audio signal. The audio processing unit 140 modulates the signal provided from the microphone 141 and provides the modulated signal to the control unit 180. The audio processing unit 140 also provides an audio signal to the speaker 142. The audio processing unit 140 is realized, for example, by a processor for audio processing. The microphone 141 receives a voice input and provides a voice signal corresponding to the voice input to the voice processing unit 140 . The speaker 142 converts the audio signal provided from the audio processing unit 140 into audio and outputs the audio to the outside of the terminal device 10 .

The display 150 displays data such as images, videos, and text under the control of the control unit 180. The display 150 is realized by, for example, an LCD (Liquid Crystal Display) or an organic EL (Electro-Luminescence) display.

The storage unit 170 is configured of, for example, a flash memory, and stores data and programs used by the terminal device 10. In one aspect, storage unit 170 stores user information 1701.

User information 1701 is information about a user who uses the terminal device 10 to perform multiple analysis processing, which is a function of the system 1.

The control unit 180 controls the operation of the terminal device 10 by reading a program stored in the storage unit 170 and executing instructions included in the program. The control unit 180 is, for example, an application installed in the terminal device 10 in advance. The control unit 180 functions as an input operation reception unit 1801, a transmission/reception unit 1802, a data processing unit 1803, and a notification control unit 1804 by operating according to a program.

The input operation reception unit 1801 performs a process of accepting a user's input operation on an input device such as the keyboard 131.

The transmitting/receiving unit 1802 performs processing for the terminal device 10 to transmit and receive data with an external device such as the server 20 according to a communication protocol.

The data processing unit 1803 performs calculations on the data input by the terminal device 10 according to a program, and outputs the calculation results to a memory or the like.

The notification control unit 1804 performs a process of presenting information to the user. The notification control unit 1804 performs processes such as displaying a display image on the display 150 and outputting audio to the speaker 142.

<1.2 Functional configuration of server 20>
FIG. 4 is a diagram illustrating an example of the functional configuration of the server 20. As shown in FIG. 4, the server 20 functions as a communication section 201, a storage section 202, and a control section 203.

The communication unit 201 performs processing for the server 20 to communicate with external devices.

The storage unit 202 stores data and programs used by the server 20. The storage unit 202 stores an item database (DB) 2022, a home page template 2023, electronic commerce site data 2024, product description template data 2025, prompt template data 2026, and the like.

The item database 2022 is a database that stores data regarding items that shop owners put up for sale on electronic commerce sites. The item DB 2022 may be divided for each electronic commerce site that the system 1 of this embodiment supports in construction, or may be a database for all electronic commerce sites that the system 1 supports in construction. In the detailed explanation of the item DB 2022 that will be described later, it is assumed that the item DB 2022 is divided for each electronic commerce site that the system 1 of this embodiment supports in construction.

Data regarding items stored in the item DB 2022 is acquired from the user's terminal device 10 via a posted content receiving module 2033, which will be described later, and is stored in the item DB 2022 by this posted content receiving module 2033. In addition, part of the data related to items stored in the item DB 2022 is acquired from the chatbot section + large-scale language model that is the external server 30 via the external server information transmission and reception control module 2036, and this external server information transmission and reception control module It is stored in the item DB 2022 by the module 2036.

The homepage template 2023 is template data that determines the display mode of the electronic commerce site constructed by the system 1 of this embodiment. Since such a home page template 2023 is well known, a detailed explanation will be omitted, but for example, it may be a so-called static template in which the layout when displayed on the display 150 of the terminal device 10 is fixed, It may be a so-called dynamic template in which display data is generated according to the size of the display 150 of the terminal device 10, the number of items to be displayed on the screen of the display 150, and the like.

An example of a screen of an electronic commerce site whose construction is supported by the system 1 of this embodiment based on the homepage template 2023 stored in the storage unit 202 will be described with reference to FIGS. 7 and 8.

FIG. 7 is a diagram showing an example of a top page screen of an electronic commerce site whose construction is supported by the system 1 of this embodiment. The screen shown in FIG. 7 is displayed on the display of a terminal device (having the same configuration as the terminal device 10) owned by a user of the electronic commerce site.

In the example screen shown in FIG. 7, an area 701 for displaying a shop name is provided at the top of the screen 700, an area 702 for displaying item categories is provided on the left side of the screen 700, and an area 702 for displaying item categories is provided at the center of the screen 700. An area 704 for displaying 703 is provided.

When the user inputs a selection by clicking on the item 703 that the user wishes to view among the items 703 displayed in the area 704 of the screen 700, the screen changes to the item viewing screen shown in FIG. 8.

In the example screen shown in FIG. 8, an area 801 for displaying the product name of the selected item is provided at the top of the screen 800, and an area 802 for displaying the product photo of the selected item is provided at the center of the screen 800. An area 803 is provided at the bottom of the screen 800 to display a product description of the selected item.

The homepage template 2023 defines screen layouts and the like for generating screens such as those shown in the screen examples shown in FIGS. 7 and 8.

The electronic commerce site data 2024 is data constituting an electronic commerce site whose construction is supported by the system 1 of this embodiment. Part of the data that constitutes the e-commerce site is stored in the item DB 2022, so the e-commerce site data 2024 includes image data displayed on the top page of the e-commerce site, image data of product photos related to items, etc. be. Further, the home page template 2023 is also part of the data that constitutes the electronic commerce site.

The product description template data 2025 is data about example sentences of product descriptions included in the prompt generated by the prompt generation module 2035. Product description template data 2025 may be stored in multiple storage units 202.

Prompt template data 2026 is template data for configuring a prompt generated by prompt generation module 2035. The prompt template data 2026 may also be stored in multiple storage units 202.

The control unit 203 allows the processor of the server 20 to perform processing according to the application program 2021 stored in the storage unit 202, thereby controlling various modules such as a reception control module 2031, a transmission control module 2032, a posted content acceptance module 2033, and an electronic commerce site. It exhibits the functions shown in a data generation module 2034, a prompt generation module 2035, an external server information transmission/reception control module 2036, and a presentation control section 2037.

The reception control module 2031 controls the process by which the server 20 receives signals from an external device according to a communication protocol.

The transmission control module 2032 controls the process by which the server 20 transmits a signal to an external device according to a communication protocol.

The posted content acceptance module 2033 receives the minimum data input regarding the item, which is input by the user of the terminal device 10 on the item input screen displayed on the display 150 of the terminal device 10 in response to a display control signal from the presentation control unit 2037, which will be described later. Accept and store the accepted data in the item DB 2022.

In the system 1 of this embodiment, the minimum data that the user of the terminal device 10, that is, the shop owner, inputs regarding an item is at least one of a product name and a product photo. The product name is one or more words, and the product photo is data that the shop owner may have prepared in advance when building an e-commerce site, so the shop owner inputs these product names and product photos. It is thought that there will be no major resistance to this.

In addition, the posted content acceptance module 2033 may accept input of product characteristics from the shop owner in addition to accepting at least one of a product name and a product photo. Product characteristics are optional input items, but the contents of the product characteristics themselves can be written in short sentences, and it is thought that the hurdles for inputting them are not too high for shop owners.

The e-commerce site data generation module 2034 inputs the product name, product photo, etc. accepted by the posted content acceptance module 2033 and the product description text acquired from the external server 30 by the external server information transmission/reception control module 2036 (described later) to the terminal. Data for building an e-commerce site is generated based on the product description approved by the user of the device 10 after making modifications if necessary, and the home page template 2023 in the storage unit 202. Build your site.

Further, the electronic commerce site data generation module 2034 cuts out or replaces the background portion of the product photo provided by the user of the terminal device 10. Cutting out or replacing the background part is optional, but if you want to unify the look (taste) of the e-commerce site you are building, especially if the taste is specified in the homepage template 2023, the background part of the product photo can be changed in this way. It is preferable to cut out or replace the background part of the product photo, since matching the taste as much as possible will form a cohesiveness for the entire e-commerce site and can further enhance the impression of the users of the e-commerce site. preferable.

The function to cut out or replace the background part itself is well known; for example, the area of the product part included in the product photo is extracted using an edge detection function in image processing, and the area other than the area of the product part is whitened out. Or you can specify transparent. Further, if an unillustrated background image is stored in the storage unit 202, an area other than the area of the product portion may be replaced with this background image.

The data generated by the e-commerce site data generation module 2034 is not limited to the above-mentioned data; for example, if the e-commerce site is desired to have a payment function, a payment function module (not shown) stored in the storage unit 202 in advance may be used. Electronic commerce site data may be generated by combining the above.

The prompt generation module 2035 uses the prompt template data 2026 stored in the storage unit 202 based on data such as the product name accepted by the posted content reception module 2033 and the product description template data 2025 stored in the storage unit 202. A prompt to be input to the external server 30 is generated.

An example of the prompt template data 2026 stored in the storage unit 202 will be described with reference to FIG. 9. The prompt template data 2026 in the system 1 of this embodiment includes a part that specifies the position (role) in which the product description draft is created for the external server 30, and a part that specifies the range of the number of characters for the external server 30. A part that instructs the creation of a product description draft, a part that specifies the format of the product description draft to be created (composition of the product description draft), a part that specifies NG words as a countermeasure against prompt injection, and is stored in the storage unit 202. By quoting the product description template data 2025 as it is, a part that instructs the generation of a product description draft with reference to this product description template data 2025, and a part that instructs the generation of a product description draft with reference to this product description template data 2025, and a part that is accepted from the user of the terminal device 10 by the posted content acceptance module 2033. It has a part that instructs to write out the product description including the product name and product characteristics.

Here, a case will be considered in which the posted content acceptance module 2033 accepts input of only a product photo from the user of the terminal device 10. Although it is possible to include a product photo in the prompt input to the external server 30, in order to increase the possibility of outputting a more appropriate product description text, the prompt generation module 2035 generates text representing the product photo that has been accepted as input. generate.

Any method can be used to generate text representing the product photo from the product photo. For example, a product photo is input into a search database (not shown in Figure 1) outside of the system 1, and text representing the characteristics of this product photo is generated. There is a method to obtain . Alternatively, the machine learning model 2027 is prepared in the storage unit 202, the feature amount of the product photo is calculated, the object is classified and detected based on this feature amount, and the name of the classified and detected object is added to the product photo. There is a method to create text that represents. Known examples of such methods include those using R-CNN (Region Based Convolutional Neural Networks) as the machine learning model 2027, YOLO (You Only Look Once), and SSD (Single Shot MultiBox Detector).

Then, the prompt generation module 2035 generates a prompt that includes text representing the characteristics of the product photo. This text should be treated in the same way as the product name and product characteristics.

The external server information transmission/reception control module 2036 inputs the prompt generated by the prompt generation module 2035 to the external server 30 and acquires a product description text from the external server 30.

The external server 30 in the system 1 of this embodiment is similar to the external server 6 in the overview of the present disclosure described using FIG. That is, the external server 30 is typified by chatGPT, and has a chatbot section and a large-scale language model. Then, the external server information transmission/reception control module 2036 temporarily stores the product description draft acquired from the external server 30 in the storage unit 202.

The presentation control unit 2037 generates a display control signal for displaying a predetermined screen on the display 150 of the terminal device 10 and transmits it to the terminal device 10, and when the user operates the operation reception unit 130 of the terminal device 10, Get the input operation input. In particular, the presentation control unit 2037 in the system 1 of the present embodiment causes the product description draft acquired by the external server information transmission/reception control module 2036 from the external server 30 to be displayed on the display 150 of the terminal device 10 and is approved by the user of the terminal device 10. The user of the terminal device 10 operates the operation reception unit 130 to modify the product description draft as necessary, and finalizes it as the product description to be used on the electronic commerce site. The confirmed product description is stored in the item DB 2022.

<2 Data structure>
FIG. 5 is a diagram showing the data structure of a database stored in the server 20. Note that FIG. 5 is an example, and does not exclude data not described.

The database shown in FIG. 5 is a relational database, which is used to manage data sets called tabular tables, which are structurally defined by rows and columns, in relation to each other. In a database, a table is called a table, a table column is called a column, and a table row is called a record. In a relational database, you can set and associate relationships between tables.

Usually, each table has a column set as a primary key to uniquely identify a record, but setting a primary key to a column is not essential. The control unit 203 of the server 20 can cause the processor 29 to add, delete, or update records in a specific table stored in the storage unit 202 according to various programs.

FIG. 5 is a diagram showing an example of the data structure of the item DB 2022. As shown in FIG. 5, each of the records in the item DB 2022 includes, for example, the item "Item ID", the item "Product Name", the item "Product Features", the item "Product Explanation", and the item "Product "Photo file name". Among the items in the item DB 2022, the item "product name", the item "product characteristics", and the item "product photo file name" are input by the user of the terminal device 10, accepted by the posted content acceptance module 2033, and It is input by the posted content acceptance module 2033. Further, the item "item ID" is generated and input by the posted content receiving module 2033 when the posted content receiving module 2033 accepts the item "product name" and the like and inputs it into the item DB 2022. In addition, the item "product description" is a product description that has been approved by the user of the terminal device 10 for the product description draft generated by the external server 30, and has been modified by the user as necessary. enters. The information stored in the item DB 2022 can be changed and updated as appropriate.

The item "item ID" is information for identifying an item handled in the electronic commerce site that the system 1 of this embodiment supports in building. The item "product name" is information indicating the product name of the item specified by the "item ID." The item "Product Features" is information indicating the product characteristics of the item specified by the "Item ID." The item "product description" is information indicating the product description of the item specified by the "item ID." The item “product photo file name” is information indicating the file name of the product photo of the item specified by the “item ID”, and the product photo file itself is stored in the electronic commerce site data 2024.

<3 Operation example>
An example of the operation of the server 20 will be described below.

FIG. 6 is a flowchart illustrating an example of the operation of the server 20 and the terminal device 10.

Prior to step S601, the control unit 203 of the server 20, more specifically, the presentation control unit 2037 of the control unit 203 displays a screen for uploading items to the user of the terminal device 10. A display control signal to be displayed on the display 150 is sent to the terminal device 10.

In step S601, the control unit 180 of the terminal device 10 displays the item upload screen based on the display control signal sent from the server 20, and prompts the user of the terminal device 10 with the product name or product of the item to be uploaded. Enter at least one photo. Then, the control unit 180 of the terminal device 10 sends the product name, etc. input by the user to the server 20.

What the user of the terminal device 10 inputs in step S601 (and in the system 1 of this embodiment) may be at least one of the product name or product photo of the item. If a product photo is input in addition to the product name, the prompt generation module 2035 works with an external server or the like to generate text representing the characteristics of the product photo, and includes this text in a prompt to be described later. Thereby, the product description text obtained from the external server 30 can be made more appropriate.

Additionally, in step S601, the user of the terminal device 10 may input product characteristics in addition to at least one of the product name or product photo of the item. The prompt generation module 2035 includes the input product characteristics in the prompt. Thereby, the product description text obtained from the external server 30 can be made more appropriate.

The control unit 203 of the server 20, which has received the input of the product name etc. from the terminal device 10, generates a prompt to be input to the external server 30 based on the product name etc. in step S651. Specifically, for example, the control unit 203 uses the prompt generation module 2035 to generate a prompt to be input to the external server 30 based on the product name and the like.

Next, in step S652, the control unit 203 inputs the prompt generated in step S651 to the external server 30. Specifically, for example, the control unit 203 inputs the prompt generated in step S651 to the external server 30 using the external server information transmission/reception control module 2036.

In step S653, the control unit 203 obtains the output of a product description draft that is a generation result based on the prompt input to the external server 30 in step S652. Specifically, for example, the control unit 203 uses the external server information transmission/reception control module 2036 to obtain the output of the product description draft, which is a generation result based on the prompt input to the external server 30 in step S652.

In step S654, the control unit 203 generates a display control signal for displaying the product description draft acquired from the external server 30 in step S653 on the display 150 of the terminal device 10 to present it to the user, and Send. Specifically, for example, the control unit 203 causes the presentation control unit 2037 to perform display control to display the product description draft acquired from the external server 30 in step S653 on the display 150 of the terminal device 10 and present it to the user. A signal is generated and transmitted to the terminal device 10.

In step S602, the control unit 180 of the terminal device 10 displays a screen on the display 150 based on the display control signal sent from the server 20 in step S654, and displays the product description text obtained from the external server 30 in step S653. The product explanation text is presented to the user of the terminal device 10, the user confirms the product description text, and receives input from the user for approval after making appropriate modifications. Once approved, the control unit 180 of the terminal device 10 sends the approved product description to the server 20.

In step S655, the control unit 203 uses the product description approved by the user of the terminal device 10 in step S602 to generate data for an electronic commerce site to be supported for construction. Specifically, for example, the control unit 203 uses the product description approved by the user of the terminal device 10 in step S602 to generate data for the e-commerce site to be supported in construction by the e-commerce site data generation module 2034. generate. As a result, an e-commerce site for the shop related to the shop owner who is the user of the terminal device 10 has been constructed.

<4 Screen example>
An example of a screen output to the terminal device 10 will be described below with reference to FIGS. 10 to 13.

FIG. 10 is a diagram showing an example of a screen displayed on the display 150 of the terminal device 10 in the system 1 of this embodiment. The screen shown in FIG. 10 is a screen for allowing the user of the terminal device 10 to input the product name of the item to be uploaded in step S601 of FIG. 6. The screen 1000 is provided with an input window 1001 for inputting a product name and an input window 1002 for inputting characteristics of the product. The user of the terminal device 10 uses the operation reception unit 130 to input the product name and product characteristics into the input windows 1001 and 1002, and clicks a button 1003 that instructs the external server 30 to generate a product description. This instructs the external server 30 to generate a product description draft via the server 20. Note that inputting product characteristics is optional.

FIG. 11 is a diagram showing another example of the screen displayed on the display 150 of the terminal device 10 in the system 1 of this embodiment. The screen shown in FIG. 11 is a screen showing that a prompt is input to the external server 30 and that the external server 30 is generating a product description draft based on the prompt. On the screen 1100, a display window 1101 in which a product description draft is displayed shows that the external server 30 is generating a product description draft.

FIG. 12 is a diagram showing still another example of the screen displayed on the display 150 of the terminal device 10 in the system 1 of this embodiment. The screen shown in FIG. 12 is for presenting the product description draft generated by the external server 30 to the user of the terminal device 10 in step S601 of FIG. 6, requesting corrections and additions as necessary, and obtaining approval. It's a screen. On the screen 1200, a product description draft obtained from the external server 30 is displayed in a display window 1201 in which the product description draft output from the external server 30 is displayed. If the user of the terminal device 10 determines that corrections or additions are necessary, the user uses the operation reception unit 130 to directly add or correct the product description text displayed in the display window 1201, and determines whether or not the additions or corrections are made. Regardless, by clicking the button 1202 that approves the content of the product description displayed in the display window 1201 to become the official product description, you can confirm that the product description will be changed to the product description. Give approval.

FIG. 13 is a diagram showing still another example of the screen displayed on the display 150 of the terminal device 10 in the system 1 of this embodiment. The screen shown in FIG. 13 is a screen showing that the product description draft approved by the user of the terminal device 10 in step S655 of FIG. 6 has been adopted as the product description. The text has been added to a column 1301 for displaying product description text.

<5 Effects of one embodiment>
As described above in detail, according to the system 1 of the present embodiment, when generating a product description of an item using the external server 30 represented by chatGPT, the server 20 can generate an appropriate prompt. By simply inputting at least one of the product name or product photo of the item, the shop owner can obtain the product description without making any major modifications. This makes it easy for the user who is the owner of the electronic commerce site to easily list items.

<6 Notes>
Note that the configurations of the embodiments described above are explained in detail in order to explain the present disclosure in an easy-to-understand manner, and the embodiments are not necessarily limited to those having all of the configurations described. Furthermore, it is possible to add, delete, or replace a part of the configuration of each embodiment with other configurations.

Further, the details of the prompt generated by the prompt generation module 2035 are not limited to those shown in FIG. 9, and any prompt can be adopted as long as an appropriate product description text is output from the external server 30. .
Furthermore, although the system 1 of the embodiment described above supports a shop owner in building an e-commerce site for his or her own items, the system 1 according to the present disclosure allows the user of the terminal device 10 to Needless to say, it can also be applied to systems for building sites.

Further, each of the above-mentioned configurations, functions, processing units, processing means, etc. may be partially or entirely realized in hardware by designing, for example, an integrated circuit. Further, the present invention can also be realized by software program codes that realize the functions of the embodiments. In this case, a storage medium on which a program code is recorded is provided to a computer, and a processor included in the computer reads the program code stored on the storage medium. In this case, the program code itself read from the storage medium realizes the functions of the embodiments described above, and the program code itself and the storage medium storing it constitute the present invention. Storage media for supplying such program codes include, for example, flexible disks, CD-ROMs, DVD-ROMs, hard disks, SSDs, optical disks, magneto-optical disks, CD-Rs, magnetic tapes, and non-volatile memory cards. , ROM, etc. are used.

Furthermore, the program code that implements the functions described in this embodiment can be implemented using a wide range of program or script languages, such as assembler, C/C++, Perl, Shell, PHP, and Java (registered trademark).

Furthermore, by distributing the software program code that realizes the functions of the embodiment via a network, it can be stored in a storage means such as a computer's hard disk or memory, or a storage medium such as a CD-RW or CD-R. Alternatively, a processor included in the computer may read and execute the program code stored in the storage means or the storage medium.

The matters explained in each of the above embodiments are additionally described below.
(Additional note 1)
A program (2021) for operating a computer (20) including a processor (29) and memories (25, 26), the program (2021) constructing an electronic commerce site for products exhibited by users. The program (2021) includes a first step (S601) in which the processor (29) receives at least one input of a product name and a product photo related to the product from the user, and A second step (S651) of generating a prompt with predetermined text added to at least one of the product name and product photo, and a second step (S651) in which the prompt generated in the second step (S651) is generated on a computer (20) different from the computer (20). A program that executes a third step (S653) of inputting data into the large-scale language model realized in step 30) and obtaining a product description text related to at least one of a product name and a product photo from this large-scale language model. (2021).
(Additional note 2)
In the first step (S601), input of product characteristics in addition to at least one of the product name and product photo is accepted from the user, and in the second step (S651), the product name and product characteristics accepted in the first step (S601) and The program (2021) according to claim 1, which generates a prompt in which predetermined text is added to at least one product photo and a feature of the product.
(Additional note 3)
The program (2021) according to claim 1, wherein in the second step (S651), instructions for a large-scale language model are included in the text.
(Additional note 4)
The program (2021) according to claim 1, wherein in the second step (S651), the text includes designation of a range of the number of characters of the product description draft.
(Appendix 5)
The program (2021) according to claim 1, wherein in the second step (S651), the text includes an instruction to generate a product description draft based on at least one of the product name and product photo input into the large-scale language model.
(Appendix 6)
The program (2021) according to claim 1, wherein in the second step (S651), the text includes designation of a format of the product description draft.
(Appendix 7)
The program (2021) according to claim 1, wherein in the second step (S651), the text includes a list of words to be excluded from the product description draft.
(Appendix 8)
The memory (25, 26) stores an example sentence (2025) of a product description on an electronic commerce site, and in the second step (S651), the example sentence (2025) of a product description is included in the text. The program described in 1 (2021).
(Appendix 9)
In the second step (S651), the text includes an example of a product description including at least one of the product name and product photo input by the user;
The program (2021) according to claim 8.
(Appendix 10)
The program (2021) further instructs the processor (29) to present the product description draft obtained from the large-scale language model to the user and request approval for constructing an e-commerce site using this product description draft. The program (2021) according to claim 1, which executes step 4 (S654).
(Appendix 11)
The program (2021) further causes the processor (29) to execute a fifth step (S655) of constructing an e-commerce site using the product description draft approved in the fourth step (S654) as the product description. The program described in item 10 (2021).
(Appendix 12)
The program (2021) further sends the processor (29) to a sixth step (S602) for accepting correction input to the product description draft presented in the fourth step (S654), and a correction input accepted in the sixth step (S602). a seventh step (S655) of building an e-commerce site with a product description that reflects the above in the product description draft;
The program (2021) according to claim 10, which causes the program to execute.
(Appendix 13)
In the first step (S601), the program receives an input of a product photo related to the product from the user, and causes the processor to further execute an eighth step of generating text representing the product photo related to the product accepted in the first step. Then, in the second step (S651), a predetermined text is added to at least one of the product name and product photo accepted in the first step (S601), and the text representing the product photo related to the product generated in the eighth step. The program according to appendix 1, which generates a prompt with text added.
(Appendix 14)
The memory (25, 26) stores a machine learning model (2027) that calculates the feature amount of the photo and detects an object based on this feature amount. 2027) to detect an object photographed in a product photograph, and set the name of the object as text representing the product photograph.
(Additional note 15)
An information processing device (20) comprising a processor (29) and memories (25, 26), the information processing device is for constructing an electronic commerce site for products exhibited by users; ) is a first step (S601) that accepts input of at least one of a product name and a product photo related to a product from a user, and a predetermined input for at least one of the product name and product photo accepted in the first step (S601). a second step (S651) of generating a prompt with added text; and inputting the prompt generated in the second step (S651) into a large-scale language model realized in a computer (30) different from the computer (20). and a third step (S653) of acquiring a product description text related to at least one of a product name and a product photo from this large-scale language model.
(Appendix 16)
A method executed by a computer (20) comprising a processor (29) and a memory (25, 26), the computer (20) building an e-commerce site for products listed by a user, In a first step (S601), the processor (29) receives input of at least one of a product name and a product photo related to a product from a user, and inputs at least one of the product name and product photo accepted in the first step (S601). , a second step (S651) of generating a prompt with predetermined text added, and a large-scale language model realized in a computer (30) different from the computer (20), and the prompt generated in the second step (S651). a third step (S653) of inputting a product description into the large-scale language model and obtaining a product description text related to at least one of a product name and a product photo from the large-scale language model.
(Appendix 17)
A system (1) for constructing an electronic commerce site for products exhibited by users, comprising a means (2033) for receiving input from the user at least one of a product name and a product photo, and a means for receiving (2033). Means for generating a prompt (2035) in which a predetermined text is added to at least one of the accepted product name and product photo, and the prompt generated by the prompt generating means (2035) is different from the computer (20). A system comprising means (2036) for inputting information into a large-scale language model implemented in a computer (30) and obtaining from this large-scale language model a product description text related to at least one of a product name and a product photo.

1: Electronic commerce construction support system, 10: Terminal device, 20: Server, 25: Memory, 26: Storage, 29: Processor, 30: External server, 2021: Application program, 2022: Item database, 2023: Home page template, 2024 : E-commerce site data, 2025: Product description template data, 2026: Prompt template data, 2031: Reception control module, 2032: Transmission control module, 2033: Posted content acceptance module, 2034: E-commerce site data generation module, 2035: Prompt generation module, 2036: External server information transmission/reception control module, 2037: Presentation control unit

Claims (17)

A program for operating a computer comprising a processor and a memory, the program building an electronic commerce site for products exhibited by users,
The program causes the processor to:
a first step of accepting at least one input of a product name and a product photo related to the product from the user;
a second step of generating a prompt in which predetermined text is added to at least one of the product name and the product photo accepted in the first step;
The prompt generated in the second step is input into a large-scale language model implemented in a computer different from the computer, and a product description of at least one of the product name and the product photo is generated from the large-scale language model. A program that executes a third step of obtaining a draft. In the first step, receiving input from the user of at least one of the product name and the product photo as well as characteristics of the product;
2. The method according to claim 1, wherein in the second step, a prompt is generated in which the predetermined text is added to at least one of the product name and the product photo accepted in the first step, and the characteristics of the product. Programs listed. The program according to claim 1, wherein in the second step, instructions for the large-scale language model are included in the text. 2. The program according to claim 1, wherein in the second step, the text includes designation of a range of the number of characters of the product description draft. 2. The program according to claim 1, wherein in the second step, the text includes an instruction to generate the product description draft based on at least one of the product name and the product photo input into the large-scale language model. 2. The program according to claim 1, wherein in the second step, the text includes designation of a format of the product description draft. 2. The program according to claim 1, wherein in the second step, the text includes a list of words to be excluded from the product description draft. The memory stores example sentences of product descriptions on the e-commerce site,
The program according to claim 1, wherein in the second step, an example sentence of the product description is included in the text. 9. The program according to claim 8, wherein in the second step, the text includes an example sentence of the product description including at least one of the product name and the product photo input by the user. The program further causes the processor to present the product description draft obtained from the large-scale language model to the user and request approval for constructing the electronic commerce site using the product description draft. The program according to claim 1, which causes four steps to be executed. 11. The program according to claim 10, wherein the program further causes the processor to execute a fifth step of constructing the electronic commerce site using the product description draft approved in the fourth step as the product description. The program further causes the processor to:
a sixth step of accepting a modification input to the product description draft presented in the fourth step;
11. The program according to claim 10, wherein the program executes a seventh step of constructing the electronic commerce site using a product description in which the modification input accepted in the sixth step is reflected in the product description draft. In the first step, accepting input of the product photo related to the product from the user;
The program further causes the processor to execute an eighth step of generating text representing the product photo related to the product accepted in the first step,
In the second step, the predetermined text is added to at least one of the product name and the product photo accepted in the first step, and the text representing the product photo related to the product generated in the eighth step. 2. The program according to claim 1, wherein the program generates a prompt with appended text. The memory stores a machine learning model that calculates a feature amount of a photo and detects an object based on the feature amount,
14. The program according to claim 13, wherein in the eighth step, the machine learning model is used to detect an object photographed in the product photograph, and the name of the object is set as text representing the product photograph. An information processing device comprising a processor and a memory, the information processing device constructing an electronic commerce site for products listed by users,
The processor includes:
a first step of accepting at least one input of a product name and a product photo related to the product from the user;
a second step of generating a prompt in which predetermined text is added to at least one of the product name and the product photo accepted in the first step;
The prompt generated in the second step is input to a large-scale language model implemented in an information processing device different from the information processing device , and at least one of the product name and the product photo is extracted from this large-scale language model. An information processing device that executes a third step of acquiring a product description draft related to. A method executed by a computer comprising a processor and a memory, the computer building an electronic commerce site for products listed by a user,
The processor includes:
a first step of accepting at least one input of a product name and a product photo related to the product from the user;
a second step of generating a prompt in which predetermined text is added to at least one of the product name and the product photo accepted in the first step;
The prompt generated in the second step is input into a large-scale language model implemented in a computer different from the computer, and a product description of at least one of the product name and the product photo is generated from the large-scale language model. and a third step of obtaining a draft. A system for building an e-commerce site for products exhibited by users, the system comprising:
means for receiving input of at least one of a product name and a product photo related to the product from the user;
means for generating a prompt in which predetermined text is added to at least one of the product name and the product photo accepted by the accepting means;
The prompt generated by the prompt generating means is input to a large-scale language model implemented in a system different from the system , and at least one of the product name and the product photo is determined from the large-scale language model. A system comprising means for acquiring a product description draft.