JP7393572B1 - Information processing device and information processing method - Google Patents

Abstract

[Problem] To support placing advertisements in corresponding locations in real space and virtual space. [Solution] Medium correspondence information that associates real medium position identification information with virtual medium position identification information, a real medium usage determination unit that determines whether or not the real medium can be used, and a virtual medium usage determination unit that determines whether or not the virtual medium can be used. an advertisement desire acquisition section that acquires advertisement desired position identification information that specifies the desired position for transmitting advertisement information, and an advertisement desired position identification information that specifies the desired advertisement position when the advertisement desired position identification information indicates real space based on the media association information. Specify the virtual medium position identification information corresponding to the identification information, or if the desired advertisement position identification information indicates a virtual space, specify the real medium position identification information corresponding to the desired advertising position identification information, and specify the specified real medium position identification information. and a medium usage information output unit that outputs a determination result of availability of the real medium or a determination result of availability of the virtual medium of the identified virtual medium location identification information. [Selection diagram] Figure 2

Description

The present invention relates to an information processing device and an information processing method.

In recent years, service systems for providing virtual reality (VR) space (virtual space) services (virtual space services) to users have been known (for example, see Non-Patent Document 1). The technology described in Non-Patent Document 1, for example, builds a "Virtual Shibuya", the city of Shibuya, Tokyo, in a virtual space, and allows the user to create a character (generally called an "avatar") placed in the virtual space as his/her alter ego. You can experience ``Virtual Shibuya'' using ``Virtual Shibuya''.

Further, Patent Document 1 discloses that when the user's position in the real space where the user actually exists and the user's position in the virtual space corresponding to the real space satisfy predetermined conditions, an advertisement is displayed on the display screen of the user's terminal. The display technology is described.

Japanese Patent Application Publication No. 2016-126380

“VIRTUAL CITY”, KDDI Corporation, Internet <URL: https://www.au.com/5g/virtualcity/>

However, in the technology described in the above-mentioned Patent Document 1, corresponding locations in the real space and virtual space (for example, near the scramble intersection in Shibuya, Tokyo in the real space and near the scramble intersection in Shibuya, Tokyo in the virtual space), for example, It was not possible to run the same advertisement.

The present invention has been made in consideration of such circumstances, and its purpose is to support placing advertisements in corresponding locations in real space and virtual space.

One aspect of the present invention provides real medium location identification information that identifies the location of a real medium that is a medium that can transmit advertising information in a real space, and a medium that can transmit advertising information in a virtual space. a medium association information storage unit that stores medium association information that associates virtual medium position identification information that specifies the location where a certain virtual medium exists; a real medium usage determination unit that determines whether or not the real medium can be used based on information on rights ; a virtual medium usage determining unit that determines whether or not a medium can be used; an advertising preference acquisition unit that acquires advertising desired position identification information that specifies a desired position for transmitting advertising information; If the desired advertisement position identification information indicates a desired position in real space, specify the virtual medium position identification information corresponding to the desired advertisement position identification information, or the desired advertisement position identification information indicates a desired position in virtual space. In this case, the actual medium position identification information corresponding to the advertisement desired position identification information is specified, and the actual medium position identification information corresponding to the specified physical medium position identification information or the virtual medium position identification information specified is the virtual medium position identification information. The information processing apparatus includes a medium usage information output unit that outputs a result of determining whether or not a medium can be used.
In one aspect of the present invention, in the above information processing apparatus, the medium usage information output unit outputs the real medium position identification information corresponding to the desired advertising position identification information and the virtual medium position based on the medium association information. An information processing device that specifies identification information and outputs a determination result of availability of the physical medium based on the identified physical medium location identification information and a determination result of availability of the virtual medium based on the identified virtual media location identification information. be.
One aspect of the present invention is that in the above information processing device, both the real medium of the real medium position identification information corresponding to the advertisement desired position identification information and the virtual medium of the virtual medium position identification information can be used. The information processing apparatus further includes an advertisement output control unit that performs control to synchronize and output advertisement information to the real medium and the virtual medium when it is determined that the advertisement information exists.
One aspect of the present invention is that in the above information processing device, the real medium of the real medium position identification information corresponding to the advertisement desired position identification information or the virtual medium of the virtual medium position identification information can be used. The information processing apparatus further includes a token control unit that performs control to issue a non-fungible token corresponding to the right to use the real medium or the virtual medium when it is determined.
In one aspect of the present invention, in the above information processing apparatus, the token control unit includes the real medium of the real medium position identification information corresponding to the advertisement desired position identification information and the virtual medium of the virtual medium position identification information of the virtual medium position identification information. The information processing apparatus performs control to issue a non-fungible token corresponding to the right to use both the real medium and the virtual medium when it is determined that both the real medium and the virtual medium can be used.
In one aspect of the present invention, in the above information processing device, the real medium usage determination unit includes information on whether or not a non-fungible token corresponding to the right to use the real medium is issued, and a holder in the case where the non-fungible token is issued. The virtual medium usage determination unit determines whether or not the real medium can be used based on the information on whether or not the non-fungible token corresponding to the right to use the virtual medium has been issued, and if it has been issued . The information processing device determines whether or not the virtual medium can be used based on information about the holder .
One aspect of the present invention is that in the above information processing device, the sales price of a non-fungible token corresponding to the right to use both the real medium and the virtual medium corresponds to the right to use the real medium alone. The information processing device further includes a token price calculation unit that calculates a sales price of a non-fungible token that corresponds to a right to use the virtual medium alone and a sales price of a non-fungible token that corresponds to the right to use the virtual medium alone.
One aspect of the present invention is the information processing apparatus described above, in which the token control unit records an advertiser on a blockchain as a holder of the non-fungible token.
In one aspect of the present invention, in the above information processing apparatus, the medium association information indicates a position where each of the virtual media exists in each of a plurality of different virtual spaces, with respect to one of the physical medium position identification information. It is an information processing device that associates virtual medium position identification information to be specified.
One aspect of the present invention is the above information processing device, in which the medium association information includes the real medium position identification information of a plurality of different real media and the virtual medium position identification information of a plurality of different virtual media. It is an information processing device that associates.
One aspect of the present invention is, in the information processing apparatus, all of the real media of the plurality of real medium position identification information and the virtual medium of the plurality of virtual medium position identification information corresponding to the advertisement desired position identification information. information further comprising a token control unit that performs control to issue a non-fungible token corresponding to the right to use all of the plurality of real media and the plurality of virtual media when it is determined that the plurality of virtual media can be used. It is a processing device.
In one aspect of the present invention, in the above information processing apparatus, the medium usage information output unit identifies the real medium position on the condition that both the real medium and the virtual medium are determined to be usable. The information processing device outputs information and the virtual medium position identification information.
In one aspect of the present invention, in the above information processing device, the advertisement request acquisition unit acquires advertisement desired time information indicating a desired advertisement time at which the advertisement information is desired to be transmitted in at least one of a real space and a virtual space. The one of the real media usage determining unit and the virtual media usage determining unit that desires to transmit the advertising information determines whether or not the usage is possible based on the desired advertising time information, and outputs the media usage information. The section is an information processing device that outputs a result of determining whether or not the real medium can be used or a result of determining whether or not the virtual medium can be used based on the desired advertisement time information.
In one aspect of the present invention, in the above information processing apparatus, the medium usage information output unit detects that a usability determination result of a medium that is unavailable between the real medium and the virtual medium has changed to usable. This is an information processing device that outputs information indicating that a medium that was previously unavailable is now available.
One aspect of the present invention is the information processing apparatus described above, further comprising a virtual space control unit that outputs virtual space display control information for highlighting the position of the virtual medium in the virtual space.
In one aspect of the present invention, in the above information processing apparatus, the virtual space control unit displays a virtual space in which the usability determination result of the real medium corresponding to the virtual medium is displayed in association with the highlighted display of the virtual medium. This is an information processing device that outputs display control information.
One aspect of the present invention provides the above information processing device including a sales information acquisition unit that acquires sales information regarding a non-fungible token corresponding to the right to use both the real medium and the virtual medium; The information processing apparatus further includes a revenue distribution information output unit that outputs revenue distribution information for distributing revenue obtained from the sale of the non-fungible token based on the information processing apparatus.
One aspect of the present invention is that in the above information processing device, the virtual space in which the medium association information associates the virtual medium position identification information with the real medium position identification information of one real space is a virtual space that corresponds to the one real space. It is an information processing device that is a simulated virtual space.

One aspect of the present invention is an information processing method executed by an information processing apparatus, which includes: real medium position identification information that identifies a position where a real medium that is a medium capable of transmitting advertising information in real space exists; a medium correspondence information storage step for storing medium correspondence information that associates virtual medium position identification information that specifies a position where a virtual medium, which is a medium capable of transmitting advertisement information in a virtual space, exists; and a step of storing medium correspondence information for conveying advertisement information. an advertisement request acquisition step of acquiring advertisement desired position identification information that specifies a desired position to be used; and a virtual medium usage determination step of determining whether or not the virtual medium can be used based on information on whether or not the virtual medium is scheduled to be used or information on the right to use the virtual medium. and, based on the medium association information, if the desired advertisement position identification information indicates a desired position in real space, specify the virtual medium position identification information corresponding to the desired advertisement position identification information, or identify the virtual medium position identification information corresponding to the desired advertisement position identification information, or If the desired position identification information indicates a desired position in the virtual space, specify the physical medium position identification information corresponding to the advertising desired position identification information, and determine whether or not the physical medium can be used based on the specified physical medium position identification information. The information processing method includes a medium usage information output step of outputting a result or a determination result of whether or not the virtual medium can be used based on the identified virtual medium position identification information.

According to the present invention, it is possible to support placing advertisements in corresponding locations in real space and virtual space.

FIG. 1 is a block diagram showing a configuration example of an information processing system according to a first embodiment. It is a block diagram showing an example of composition of an advertisement management server (information processing device) concerning a 1st embodiment. FIG. 2 is a diagram illustrating a configuration example of medium association information 201 according to the first embodiment. It is a diagram showing an example of the configuration of a real medium usage schedule 202 according to the first embodiment. FIG. 2 is a diagram illustrating a configuration example of a virtual medium usage schedule 203 according to the first embodiment. 3 is a flowchart illustrating an example of a procedure of an information processing method according to the first embodiment. FIG. 2 is a block diagram illustrating a configuration example of an information processing system according to a second embodiment. It is a block diagram showing an example of composition of a real advertising management server (information processing device) concerning a 2nd embodiment. It is a block diagram showing an example of composition of a virtual advertisement management server (information processing device) concerning a 2nd embodiment. FIG. 7 is a sequence diagram illustrating an example of a procedure of an information processing method according to a second embodiment. FIG. 7 is a sequence diagram showing another example of the procedure of the information processing method according to the second embodiment. FIG. 3 is a block diagram showing a configuration example of an information processing system according to a third embodiment. It is a block diagram showing an example of composition of a real advertising management server (information processing device) concerning a 3rd embodiment. It is a block diagram showing an example of composition of a virtual advertisement management server (information processing device) concerning a 3rd embodiment. It is a block diagram showing an example of composition of a general advertisement management server (information processing device) concerning a 3rd embodiment. FIG. 7 is a sequence diagram illustrating an example of a procedure of an information processing method according to a third embodiment.

Embodiments of the present invention will be described below with reference to the drawings.

[First embodiment]
FIG. 1 is a block diagram showing a configuration example of an information processing system according to the first embodiment. In FIG. 1, an advertisement management server 1 manages the use of a medium (real medium) capable of transmitting advertisement information in a real space and a medium (virtual medium) capable of transmitting advertisement information in a virtual space. The method of transmitting advertisement information is not limited, and any method can be applied.

For example, the real media and the virtual media may display and output advertising information, may output audio, or may output advertising information through display and audio. The real medium and the virtual medium may display advertising information using one or more of text, still images, and moving images. The real media and the virtual media may play back the advertising information audibly.
Note that the display output method and audio output method of advertising information are not limited, and any method can be applied. For example, the display of advertisement information may be a two-dimensional (2D) display or a three-dimensional (3D) display. For example, stereoscopic vision may be realized using an autostereoscopic 3D display as the real medium. Further, the virtual medium may be one that displays 3D so that the 3D object appears to jump out of the display. For example, 2D content used for displaying advertisements in real space may be displayed in 3D as 3D content in virtual space.
Further, the real medium may display advertising information. The method of posting advertisement information is not limited, and any method can be applied. For example, the real medium may be a bulletin board, a wall of a building, a strap advertisement on a train, etc., on which printed materials such as posters and banners in which advertising information is printed on paper or other print media can be displayed. Further, the virtual medium may be a bulletin board, a wall of a building, a strap advertisement in a train, etc. that simulate posting advertising information in a virtual space.

A real medium is a medium that exists in real space. The real medium is a street vision installed in the real space, for example, near the scramble intersection in Shibuya, Tokyo. In real space, a plurality of street vision systems (here, for convenience of explanation, three street vision systems are referred to as A1, A2, and A3) are installed near the scramble intersection in Shibuya, Tokyo. The real medium is, for example, a strap advertisement installed in a train on the 〇〇 railway 〇〇 line in the real space. A plurality of (m) hanging strap advertisements b1-bm are installed in the trains B1 and B2 of the 〇〇 Railway 〇〇 Line.

The N virtual spaces V1-VN are constructed by the corresponding N virtual space servers 3_V1-VN. Hereinafter, the virtual spaces V1-VN will be referred to as "virtual space V" unless otherwise distinguished. In addition, when the virtual space servers 3_V1-VN are not particularly distinguished, they are referred to as "virtual space servers 3."

The virtual space V is constructed as a virtual space imitating a real space. Note that in the present embodiment, the virtual space V is constructed as a virtual space imitating a real space, but is not limited to this. The virtual space V may be constructed as a created virtual space separate from the real space.

The virtual medium is a medium provided in the virtual space V. The virtual medium is, for example, a street vision installed near a scramble intersection in Shibuya, Tokyo, in a virtual space V imitating a real space. Similar to the real space, in the virtual space V that imitates the real space, there are multiple street vision systems (here, for convenience of explanation, three street vision systems A1, A2, and A3) near the scramble intersection in Shibuya, Tokyo. is set up. The virtual medium is, for example, a strap advertisement installed in a train of XX Railway XX Line in a virtual space V imitating a real space. In the virtual space V imitating the real space, a plurality of (m) hanging strap advertisements b1 to bm are installed in the trains B1 and B2 of the XX railway XX line, as in the real space.

The virtual space server 3 executes information processing for providing virtual space services. As a virtual space service, a virtual city space is constructed on virtual space V by imitating the city configuration of Shibuya, Tokyo, for example, using the technology described in Non-Patent Document 1, and a user can create a virtual space on virtual space V as his/her alter ego. You can experience the city of Shibuya, Tokyo in virtual space using the placed avatars.

The user can use the VR device Vdev to view, for example, images displayed on the street visions A1, A2, and A3 near the scramble intersection in Shibuya, Tokyo on the virtual space V. An example of the video displayed on the street visions A1, A2, and A3 is a video containing advertising information, such as a music video or a product inquiry video.

Using the VR device Vdev, the user can, for example, board the trains B1 and B2 of the 〇〇 Railway 〇〇 line on the virtual space V and visually recognize the strap advertisements b1-bm installed in the trains. can.

The virtual space server 3 transmits and receives data regarding virtual space services to and from a VR device Vdev used by a user via a communication network NW such as the Internet. The VR device Vdev is, for example, a head mounted display (HMD). The head-mounted display can make a virtual space V created by computer graphics (CG) look like a real space (real space) to the wearer. In addition, various sensors included in the head-mounted display detect movements, inclinations, etc., making it appear as if the wearer is moving in the virtual space V, or changing the direction in which objects in the virtual space V are viewed. can. The user can perform predetermined operations such as moving or changing the orientation of his or her avatar in the virtual space V using the operation unit provided in the head-mounted display. The operation unit included in the head-mounted display is, for example, configured as a separate device from the head-mounted display main body, and performs short-range wireless communication with the head-mounted display main body.

The advertisement management server 1 sends and receives data to and from a terminal (client terminal) 2 used by an advertisement requester via the communication network NW. The advertisement client may be an advertiser or an agent requested by the advertiser.

Advertisement management server 1 sends and receives data to and from blockchain service system 4 via communication network NW. Blockchain service system 4 provides services that utilize blockchain 5. For example, the blockchain service system 4 uses the blockchain 5 to manage various types of information. For example, the blockchain service system 4 uses the blockchain 5 to manage NFTs (Non-Fungible Tokens).

The holders of NFTs managed by the blockchain service system 4 are managed on the blockchain 5. The blockchain 5 records the history of the NFT managed by the blockchain service system 4. This blockchain 5 proves the holder of the NFT managed by the blockchain service system 4.

Blockchain 5 records metadata related to NFT. The metadata regarding the NFT includes information such as an identifier (NFTID), creation date and time, a holder address for identifying the holder (holder identification information (holder ID)), and a target URL for the NFT. The target URL is a URL (Uniform Resource Locator) that indicates the target for which the NFT certifies the holder. There are various objects for which NFT proves ownership, such as digital art, game items, trading cards, digital content such as digital photographs, digital audio, and digital text, and specific rights. For example, an NFT proves ownership of a particular right.

Note that the blockchain service system 4 may have the function of an NFT marketplace. The functions of the NFT marketplace are those related to distribution such as issuance, purchase, and sale of NFTs, such as accepting requests for issuance of NFTs, accepting requests to issue NFTs, requests to purchase and sell NFTs, and making payments for NFTs. It is.

FIG. 2 is a block diagram showing a configuration example of an advertisement management server (information processing device) according to the first embodiment. In FIG. 2, the advertisement management server 1 includes a real media usage determination unit 101, a virtual media usage determination unit 102, an advertisement preference acquisition unit 103, a media usage information output unit 104, an advertisement output control unit 105, and a token control unit 101. section 106, token price calculation section 107, virtual space control section 108, sales information acquisition section 109, revenue distribution information output section 110, and storage section 200.

Each function of the advertisement management server 1 is realized by the advertisement management server 1 equipped with computer hardware such as a CPU (Central Processing Unit) and memory, and the CPU executing a computer program stored in the memory. be done. Note that the advertisement management server 1 may be configured using a general-purpose computer device, or may be configured as a dedicated hardware device. For example, the advertisement management server 1 may be configured using a server computer connected to a communication network such as the Internet. Moreover, each function of the advertisement management server 1 may be realized by cloud computing. Further, the advertisement management server 1 may be realized by a single computer, or the functions of the advertisement management server 1 may be realized by distributing it to a plurality of computers. Further, the advertisement management server 1 may be configured to open a website using, for example, a WWW system.

The storage unit 200 stores various data. The storage unit 200 stores media association information 201, a real media usage schedule 202, a virtual media usage schedule 203, and advertiser management information 204.

FIG. 3 is a diagram showing a configuration example of the medium association information 201 according to the first embodiment. As shown in FIG. 3, the medium correspondence information 201 includes real medium position identification information (real medium position ID) that specifies the position where the real medium exists in the real space, and real medium position identification information (real medium position ID) that specifies the position where the virtual medium exists in the virtual space. This is information that associates virtual medium position identification information (virtual medium position ID) to be specified.

For example, the real medium position ID "real medium position id_A1" of the street vision A1 (real medium) installed near the scramble intersection in Shibuya, Tokyo in the real space is They are associated with the virtual medium position IDs "virtual medium position id_V1A1", "virtual medium position id_V2A1", . . . of the street vision A1 (virtual medium) installed near the scramble intersection in Shibuya.

For example, the real medium position ID "real medium position id_B1b1-B1bm" of a plurality of (m) strap advertisements b1-bm installed on train B1 of 〇〇 railway 〇〇 line in real space is , V2, . "medium position id_V2B1b1-V2B1bm", .

Regarding the association between the real medium position ID and the virtual medium position ID, one real medium position ID may be associated with one virtual medium position ID, or one real medium position ID may be associated with a plurality of virtual medium position IDs. Alternatively, one virtual medium position ID may be associated with a plurality of real medium position IDs, or a plurality of virtual medium position IDs may be associated with a plurality of real medium position IDs.

FIG. 4 is a diagram showing a configuration example of the real medium usage schedule 202 according to the first embodiment. As shown in FIG. 4, the real medium usage schedule 202 includes a real medium position ID and real medium use schedule data for each real medium. The real medium usage schedule data is data indicating a usage schedule regarding the corresponding real medium.

For example, the real medium usage schedule data_A1 of street vision A1 indicates a usage schedule for each date and time regarding street vision A1 (real medium) in real space. By referring to the real media usage schedule data_A1, it is possible to determine the dates and times when street vision A1 (real media) in real space can be used (for example, dates and times when no usage is scheduled) and the dates and times when it is unavailable (for example, dates and times when usage is scheduled). You can know the scheduled dates and times of maintenance such as inspections.

For example, the real media usage schedule data _B1b1-B1bm of a plurality (m) of strap advertisements b1-bm installed on the train B1 is the same as the real media usage schedule data _B1b1-B1bm of the plurality (m) of strap advertisements b1 installed on the train B1 in real space. - Shows the usage schedule for bm (real media) by date and time. By referring to the real media usage schedule data _B1b1-B1bm, it is possible to determine the date and time when a plurality of (m) strap advertisements b1-bm (real media) installed on the train B1 in the real space are available (for example, there are no plans to use them). It is possible to know the date and time when the service is unavailable (for example, the date and time when the service is scheduled to be used or the date and time when maintenance such as inspection is scheduled).

FIG. 5 is a diagram showing a configuration example of the virtual medium usage schedule 203 according to the first embodiment. As shown in FIG. 5, the virtual medium usage schedule 203 includes a virtual medium location ID and virtual medium usage schedule data for each virtual medium. The virtual medium usage schedule data is data indicating a usage schedule regarding the corresponding virtual medium.

For example, the virtual medium usage schedule data _V1A1, V2A1, . . . of the street vision A1 indicate usage schedules for each date and time regarding the street vision A1 (virtual medium) in the virtual spaces V1, V2, . For example, by referring to the virtual medium usage schedule data _V1A1, it is possible to determine whether the street vision A1 (virtual medium) in the virtual space V1 is available (for example, when there is no plan to use it) or when it is not available (for example, when there is a plan to use it). You can know the date and time of scheduled maintenance such as inspection.

For example, the virtual medium usage schedule data _V1B1b1-V1B1bm, V2B1b1-V2B1bm, . . . of a plurality (m) of strap advertisements b1-bm installed on train B1 are in the virtual spaces V1, V2, . A usage schedule for each date and time regarding a plurality (m) of strap advertisements b1 to bm (virtual media) installed on train B1 is shown. For example, by referring to the real media usage schedule data _V1B1b1-V1B1bm, a plurality of (m) strap advertisements b1-bm (virtual media) installed on the train B1 in the virtual space V1 can be used for the dates and times when they can be used (for example, It is possible to know the dates and times when the service is unavailable (for example, the dates and times when the service is scheduled to be used and the dates and times when maintenance such as inspection is scheduled).

Advertiser management information 204 is information regarding advertisers who use real media or virtual media.

The real medium usage determination unit 101 determines whether or not a real medium can be used. Specifically, the real medium usage determination unit 101 refers to the real medium usage schedule 202 and determines whether or not a specific real medium can be used. Furthermore, the real medium usage determining unit 101 may refer to the real medium usage schedule 202 to determine whether or not a specific real medium can be used at a specific date and time.

The virtual medium usage determining unit 102 determines whether a virtual medium can be used. Specifically, the virtual medium usage determination unit 102 refers to the virtual medium usage schedule 203 and determines whether or not a particular virtual medium can be used. Furthermore, the virtual medium usage determination unit 102 may refer to the virtual medium usage schedule 203 to determine whether or not a particular virtual medium can be used at a particular date and time.

The advertisement desired acquisition unit 103 acquires desired advertisement position identification information (desired advertisement position ID). The desired advertisement location ID is identification information that specifies a desired location for transmitting advertisement information. The desired advertisement position ID may be information that specifies a desired real space position to transmit advertisement information, information that specifies a desired virtual space position to transmit advertisement information, or information that specifies a desired virtual space position to transmit advertisement information. The information may specify both the desired real space position and virtual space position to be communicated. The advertisement desired acquisition unit 103 receives the desired advertisement position ID from the client terminal 2.

Further, the advertisement request acquisition unit 103 may acquire advertisement request time information indicating a desired advertisement time at which advertisement information is desired to be transmitted in at least one of the real space and the virtual space. The desired advertising time information may be information indicating a period or time zone during which advertising information is desired to be transmitted. The advertisement desired acquisition unit 103 receives desired advertisement time information from the client terminal 2.

Based on the medium association information 201, the medium usage information output unit 104 outputs a virtual medium position corresponding to the desired advertisement position ID when the desired advertisement position ID acquired by the advertisement wish acquisition unit 103 indicates a desired real space position. Identify the ID. For example, when the desired advertisement position ID indicates the vicinity of the scramble intersection in Shibuya, Tokyo in the real space, the media usage information output unit 104 outputs information about each of the virtual spaces V1, V2, . . . based on the media association information 201. The virtual medium position IDs of the street vision A1, A2, ... (virtual medium) installed near the scramble intersection in Shibuya, Tokyo "virtual medium position id_V1A1", "virtual medium position id_V2A1", ..., "virtual medium ``position id_V1A2'', ``virtual medium position id_V2A2'', . . .

Based on the medium association information 201, the medium usage information output unit 104 outputs the real media position corresponding to the desired advertising position ID when the desired advertising position ID acquired by the advertising wish acquisition unit 103 indicates a desired virtual space position. Identify the ID.

For example, when the desired advertisement position ID indicates the vicinity of the scramble intersection in Shibuya, Tokyo in the virtual space V1, the media usage information output unit 104 generates a street vision near the scramble intersection in Shibuya, Tokyo in the real space based on the media association information 201. The real medium position IDs "real medium position id_A1", "real medium position id_A2", . . . of A1, A2, . . . (real media) are specified.

Note that the medium usage information output unit 104 may specify, based on the medium association information 201, the real medium position ID and the virtual medium position ID corresponding to the desired advertisement position ID acquired by the advertisement desire acquisition unit 103. . For example, when the desired advertisement position ID indicates the vicinity of the scramble intersection in Shibuya, Tokyo in the real space or the virtual space V, the media usage information output unit 104 outputs the vicinity of the scramble intersection in Shibuya, Tokyo in the real space based on the media association information 201. The street visions A1, A2, ... (real media) of the real medium position ID "real medium position id_A1", "real medium position id_A2", ... and each in the plurality of virtual spaces V1, V2, ... The virtual medium position IDs of the street vision A1, A2, ... (virtual medium) installed near the scramble intersection in Shibuya, Tokyo "virtual medium position id_V1A1", "virtual medium position id_V2A1", ..., "virtual medium ``position id_V1A2'', ``virtual medium position id_V2A2'', . . .

The medium usage information output unit 104 acquires the usability determination result of the physical medium corresponding to the specified physical medium position ID from the physical medium usage determination unit 101 and outputs it. For example, if the identified real medium position ID is the real medium position ID "real medium position id_A1" of the street vision A1 (real medium) near the scramble intersection in Shibuya, Tokyo in the real space, the medium usage information output unit 104 The real medium position ID “real medium position id_A1” is notified to the real medium usage determining unit 101, and the real medium usage determining unit 101 determines the street vision A1 (real medium) corresponding to the real medium position ID “real medium position id_A1”. The usability determination result is acquired from the real medium usage determination unit 101. Note that when the advertisement desired time acquisition unit 103 has acquired the desired advertisement time information in real space, the medium usage information output unit 104 also notifies the real medium usage determination unit 101 of the desired advertisement time information, and The usage judgment result of the street vision A1 (real medium) corresponding to the real medium position ID "real medium position id_A1" at the desired advertisement time information is obtained from the real medium use judgment unit 101.

The medium usage information output unit 104 acquires the usability determination result of the virtual medium corresponding to the identified virtual medium location ID from the virtual medium usage determination unit 102 and outputs it. For example, if the identified virtual medium position ID is the virtual medium position ID "virtual medium position id_V1A1" of the street vision A1 (virtual medium) near the scramble intersection in Shibuya, Tokyo in the virtual space V1, the medium usage information output unit 104: The virtual medium position ID "virtual medium position id_V1A1" is notified to the virtual medium usage determining unit 102, and the virtual medium usage determining unit 102 displays the street vision A1 (virtual medium) corresponding to the virtual medium position ID "virtual medium position id_V1A1". The usage availability determination result is obtained from the virtual medium usage determination unit 102. Note that when the advertisement desired time acquisition unit 103 has acquired the desired advertisement time information in the virtual space, the medium usage information output unit 104 also notifies the virtual medium usage determination unit 102 of the desired advertisement time information, and The usage determination unit 102 acquires from the virtual medium usage determination unit 102 the usability determination result of the street vision A1 (virtual medium) corresponding to the virtual medium position ID “virtual medium position id_V1A1” based on the desired advertising time information.

Note that the medium usage information output unit 104 may output the usability determination result of the real medium of the specified physical medium position ID and the usability determination result of the virtual medium of the specified virtual medium position ID. For example, if the desired advertisement location ID indicates the vicinity of the scramble intersection in Shibuya, Tokyo in the real space or virtual space V, the media usage information output unit 104 outputs the real media "Shibuya, Tokyo" of the specified real media location ID "real media location id_A1". Usability determination result of "street vision A1 near the scrambled intersection of Tokyo" and the usability determination of the virtual medium "street vision A1 near the scrambled intersection of Shibuya, Tokyo in virtual space V1" with the specified virtual medium location ID "virtual medium position id_V1A1" For example, the results may be output together. This is particularly effective when an advertiser wants to advertise in both the real space and the virtual space V.

The medium usage information output unit 104 may output the real medium position ID and the virtual medium position ID on the condition that it is determined that both the real medium and the virtual medium can be used. For example, if the desired advertisement location ID indicates the vicinity of the scramble intersection in Shibuya, Tokyo in the real space or virtual space V, the media usage information output unit 104 outputs the real media "Shibuya, Tokyo" of the specified real media location ID "real media location id_A1". Usability determination result of "street vision A1 near the scrambled intersection of Tokyo" and the usability determination of the virtual medium "street vision A1 near the scrambled intersection of Shibuya, Tokyo in virtual space V1" with the specified virtual medium location ID "virtual medium position id_V1A1" Only when both of the results are "available", the real medium position ID "real medium position id_A1" of the street vision A1 (real medium) and the virtual medium position ID "virtual medium" of the street vision A1 (virtual medium) are displayed. For example, the position id_V1A1 may be output together. This is particularly effective when an advertiser wants to advertise in both the real space and the virtual space V.

When the medium usage information output unit 104 detects that the usability determination result of the unusable medium among the real medium and the virtual medium has changed to usable, the medium that was unusable has changed to usable. Information indicating this may be output. For example, when the desired advertisement position ID indicates the vicinity of the scramble intersection in Shibuya, Tokyo in the real space or virtual space V, the real medium "street vision near the scramble intersection in Shibuya, Tokyo" of the specified real media position ID "real media position id_A1" Both the usability determination result for "A1" and the usability determination result for the virtual medium "Street vision A1 near the scramble intersection in Shibuya, Tokyo in virtual space V1" with the specified virtual medium location ID "virtual media location id_V1A1" are "Unavailable". ”, the medium usage information output unit 104 periodically (for example, every hour) sends the usability determination result of the real medium “Street vision A1 near the scramble intersection in Shibuya, Tokyo” from the real medium usage determination unit 101. and periodically (for example, every hour) obtains the usability determination result of the virtual medium "street vision A1 near the scramble intersection in Shibuya, Tokyo in the virtual space V1" from the virtual medium usage determination unit 102. The medium usage information output unit 104 outputs the usability determination result of the real medium "street vision A1 near the scramble intersection in Shibuya, Tokyo" or the use of the virtual medium "street vision A1 near the scramble intersection in Shibuya, Tokyo in the virtual space V1". When it is detected that the availability determination result has changed from "unavailable" to "available", determine whether the media that was unavailable (for example, the real medium "Street Vision A1 near the scramble intersection in Shibuya, Tokyo") can be used. Information indicating that the result has changed to "available" may be output.

When the usability determination result of either the real medium or the virtual medium is "unusable," the medium usage information output unit 104 outputs information indicating that the usability determination result of the unavailable medium has changed to "usable." When this is detected, information indicating that the medium that was previously unavailable may now be available may be output. For example, when the desired advertisement position ID indicates the vicinity of the scramble intersection in Shibuya, Tokyo in the real space or virtual space V, the real medium "street vision near the scramble intersection in Shibuya, Tokyo" of the specified real media position ID "real media position id_A1" While the availability determination result for "A1" is "available", the availability of the virtual medium "Street vision A1 near the scramble intersection in Shibuya, Tokyo in virtual space V1" with the specified virtual media location ID "virtual media location id_V1A1" is usable. When the determination result is "unavailable", the medium usage information output unit 104 periodically outputs the usability determination result (for example, hourly) from the virtual medium usage determination unit 102. When the medium usage information output unit 104 detects that the usability determination result of the virtual medium "Street vision A1 near the scramble intersection in Shibuya, Tokyo in virtual space V1" has changed from "unavailable" to "available". Information indicating that the usability determination result of "street vision A1 near the scramble intersection in Shibuya, Tokyo in virtual space V1", which was unavailable, has been changed to "available" may be output. This is particularly effective when an advertiser wants to advertise in both the real space and the virtual space V.

When it is determined that both the real medium of the real medium position ID and the virtual medium of the virtual medium position ID corresponding to the desired advertisement position ID are available, the advertisement output control unit 105 outputs the real medium and the virtual medium. control to synchronize and output advertising information. Outputting advertising information synchronously to real media and virtual media means outputting advertising information at the same time in real space (real media) and virtual space (virtual media), or outputting advertising information in real space (real media) and virtual space (virtual media) at the same time. There may be a certain time difference between the real space (real medium) and the virtual space (virtual medium). Further, the real space (real medium) may take the lead in outputting advertising information, or the virtual space (virtual medium) may take the lead in outputting advertising information. The advertisement information to be output in synchronization between the real medium and the virtual medium may be the same advertisement information or different advertisement information in the real space (real medium) and the virtual space (virtual medium). The advertisement output control unit 105 controls the virtual medium of the virtual space V via the virtual space server 3 corresponding to the virtual space V.

When it is determined that the real medium of the real medium position ID or the virtual medium of the virtual medium position ID corresponding to the desired advertising position ID is available, the token control unit 106 controls whether the real medium or the virtual medium (NFT issued) is available. Control is performed to issue an NFT corresponding to the right to use the target medium). The right may be the right to use the NFT issued medium at a specific date and time. The token control unit 106 makes a request (NFT request) to the blockchain service system 4 to issue an NFT corresponding to the right to use the NFT issue target medium (real medium or virtual medium). Block chain service system 4 issues the NFT in response to the NFT request. The token control unit 106 may record the advertiser who uses the NFT issuance target medium (real medium or virtual medium) on the blockchain 5 as the holder of the NFT.

When it is determined that both the real medium of the real medium position ID and the virtual medium of the virtual medium position ID corresponding to the desired advertisement position ID are available, the token control unit 106 Control may be performed to issue an NFT corresponding to the right to use both (the NFT issuance target medium). The right may be the right to use the NFT issued medium at a specific date and time. The token control unit 106 makes a request (NFT request) to the blockchain service system 4 to issue an NFT corresponding to the right to use the NFT issuance target medium (real medium and virtual medium). Block chain service system 4 issues the NFT in response to the NFT request. The token control unit 106 may record the advertiser who uses the NFT issuance target medium (real medium and virtual medium) on the blockchain 5 as the holder of the NFT.

The token control unit 106 controls the real media of a plurality of real media position IDs corresponding to the desired advertisement position ID (for example, a plurality of (m) strap advertisements b1 to bm in the train B1 in the real space) and a plurality of virtual When it is determined that all of the virtual media with the media position ID (for example, a plurality of (m) strap advertisements b1-bm in the train B1 in the virtual space V) are available, the plurality of real media and Control may be performed to issue an NFT corresponding to the right to use all of the plurality of virtual media (media to be issued for NFT). The right may be the right to use the NFT issued medium at a specific date and time. The token control unit 106 makes a request (NFT request) to the blockchain service system 4 to issue an NFT corresponding to the right to use NFT-issued media (a plurality of real media and a plurality of virtual media). Block chain service system 4 issues the NFT in response to the NFT request. The token control unit 106 may record an advertiser who uses the NFT issuance target medium (a plurality of real media and a plurality of virtual media) on the blockchain 5 as the holder of the NFT.

The token price calculation unit 107 calculates the selling price of the NFT corresponding to the right to use both the real medium and the virtual medium, the selling price of the NFT corresponding to the right to use the real medium alone, and the selling price of the NFT corresponding to the right to use the virtual medium alone. It is calculated differently from the selling price of the NFT corresponding to the right to use. For example, the token price calculation unit 107 calculates the sales price of the existing NFT corresponding to the right to use the real medium alone and the sales price of the existing NFT corresponding to the right to use the virtual medium alone to the blockchain service system 107. The selling price of the NFT corresponding to the right to use both the real medium and the virtual medium is calculated so as to be different from the selling price of the acquired existing NFT. The selling price of an NFT corresponding to the right to use both the real medium and the virtual medium corresponds to the selling price of the NFT corresponding to the right to use the real medium alone and the right to use the virtual medium alone. It may be higher or lower than the selling price of the NFT.

The token price calculation unit 107 calculates the selling price of the NFT corresponding to the right to use both the real medium and the virtual medium, the selling price of the NFT corresponding to the right to use the real medium alone, and the selling price of the NFT corresponding to the right to use the virtual medium alone. The selling price of the NFT corresponding to the right to do so may be displayed on a user terminal such as the client terminal 2.

The virtual space control unit 108 outputs virtual space display control information for highlighting the position of the virtual medium in the virtual space V. The virtual space display control information is transmitted to the virtual space server 3, and the virtual space server 3 highlights the position of the virtual medium in the virtual space V. For example, in the virtual space V, street visions A1, A2, and A3 installed near the scramble intersection in Shibuya, Tokyo are highlighted. Thereby, the specific position of the virtual medium in the virtual space V can be easily recognized.

The virtual space control unit 108 may output virtual space display control information that causes the usability determination result of the real medium corresponding to the virtual medium to be displayed in association with the highlighted display of the virtual medium. The virtual space display control information is transmitted to the virtual space server 3, and the virtual space server 3 displays the usability determination result of the real medium corresponding to the virtual medium in the virtual space V in association with the highlighted display of the virtual medium. . For example, the usability determination result of the street vision A1 (real medium) in the real space corresponding to the street vision A1 (virtual medium) installed near the scramble intersection in Shibuya, Tokyo on the virtual space V is It is displayed on the virtual space V in association with the highlighted display of the vision A1 (virtual medium). For example, the usability determination result of the street vision A1 (real medium) may be displayed on the virtual space V adjacent to the highlighted street vision A1 (virtual medium). Thereby, the specific position of the virtual medium in the virtual space V and the usability determination result of the real medium corresponding to the virtual medium can be easily recognized.

The sales information acquisition unit 109 acquires sales information regarding NFTs corresponding to the right to use both real media and virtual media. The sales information regarding the NFT includes information indicating the profit from the sale of the NFT. The revenue distribution information output unit 110 outputs revenue distribution information for distributing the revenue obtained by selling the NFT based on the sales information. The revenue distribution method is set in the advertisement management server 1 in advance. Sales information regarding NFT may be obtained from the blockchain service system 4, for example. Sales information regarding NFTs may be acquired from the virtual space server 3 corresponding to the virtual space V, for example, where the NFTs are bought and sold on the virtual space V.

Next, the information processing method according to the first embodiment will be explained with reference to FIG. FIG. 6 is a flowchart illustrating an example of the procedure of the information processing method according to the first embodiment.

(Step S1) The advertisement management server 1 acquires a desired advertisement position ID that specifies a desired position to transmit advertisement information.

(Step S2) When the acquired desired advertisement position ID indicates a desired position in the virtual space, the advertisement management server 1 determines whether or not the real medium corresponding to the desired advertisement position ID can be used.

(Step S2) When the acquired advertisement desired position ID indicates a desired position in the virtual space, the advertisement management server 1 specifies the real medium position ID corresponding to the desired advertisement position ID, and Determine whether or not real media can be used.

(Step S3) When the acquired desired advertisement position ID indicates a desired position in real space, the advertisement management server 1 specifies the virtual medium position ID corresponding to the desired advertisement position ID, and specifies the virtual medium position ID of the specified virtual medium position ID. Determine whether the virtual medium can be used.

(Step S4) The advertisement management server 1 outputs the usability determination result of the real medium of the specified real medium position ID or the usability determination result of the virtual medium of the specified virtual medium position ID.

[Second embodiment]
FIG. 7 is a block diagram showing a configuration example of an information processing system according to the second embodiment. In FIG. 7, parts corresponding to those in FIG. 1 are given the same reference numerals, and their explanations will be omitted. The information processing system in FIG. 7 includes a real advertisement management server 1R and a virtual advertisement management server 1V instead of the advertisement management server 1 in FIG. The real advertisement management server 1R manages the use of real media in real space. The virtual advertisement management server 1V manages the use of virtual media in the virtual space V.

FIG. 8 is a block diagram showing a configuration example of a real advertisement management server (information processing device) according to the second embodiment. In FIG. 8, parts corresponding to those in FIG. 2 are given the same reference numerals, and their explanations will be omitted. In FIG. 8, the real advertisement management server 1R includes a real media usage determination unit 101, an advertisement desire acquisition unit 103, a media usage information output unit 104, an advertisement output control unit 105, a token control unit 106R, and a token price calculation unit. section 107, virtual space control section 108, sales information acquisition section 109, revenue distribution information output section 110, and storage section 200R.

Each function of the real advertisement management server 1R is realized by the real advertisement management server 1R being equipped with computer hardware such as a CPU and a memory, and the CPU executing a computer program stored in the memory. Note that the real advertisement management server 1R may be configured using a general-purpose computer device, or may be configured as a dedicated hardware device. For example, the real advertisement management server 1R may be configured using a server computer connected to a communication network such as the Internet. Moreover, each function of the real advertisement management server 1R may be realized by cloud computing. Further, the real advertisement management server 1R may be realized by a single computer, or the functions of the real advertisement management server 1R may be realized by distributing it to a plurality of computers. Further, the real advertisement management server 1R may be configured to open a website using, for example, a WWW system.

The storage unit 200R stores various data. The storage unit 200R stores medium association information 201, real medium usage schedule 202, and advertiser management information 204.

FIG. 9 is a block diagram showing a configuration example of a virtual advertisement management server (information processing device) according to the second embodiment. In FIG. 9, parts corresponding to those in FIG. 2 are given the same reference numerals, and their explanations will be omitted. In FIG. 9, the virtual advertisement management server 1V includes a virtual medium usage determination section 102, a token control section 106V, and a storage section 200V.

Each function of the virtual advertisement management server 1V is realized by the virtual advertisement management server 1V equipped with computer hardware such as a CPU and a memory, and the CPU executing a computer program stored in the memory. Note that the virtual advertisement management server 1V may be configured using a general-purpose computer device, or may be configured as a dedicated hardware device. For example, the virtual advertisement management server 1V may be configured using a server computer connected to a communication network such as the Internet. Moreover, each function of the virtual advertisement management server 1V may be realized by cloud computing. Further, the virtual advertisement management server 1V may be realized by a single computer, or the functions of the virtual advertisement management server 1V may be realized by distributing it to a plurality of computers. Further, the virtual advertisement management server 1V may be configured to open a website using, for example, a WWW system.

The storage unit 200V stores various data. The storage unit 200V stores a virtual medium usage schedule 203.

Next, an information processing method according to the second embodiment will be described with reference to FIGS. 10 and 11. FIG. 10 is a sequence diagram illustrating an example of the procedure of the information processing method according to the second embodiment. FIG. 11 is a sequence diagram showing another example of the procedure of the information processing method according to the second embodiment.

Here, as an example of the second embodiment, the real medium use determining unit 101 and the virtual medium use determining unit 102 determine the use of the real medium or the virtual medium based on the NFT corresponding to the right to use the real medium or the virtual medium. Determine whether or not it is possible. Note that, similarly to the first embodiment described above, the real medium usage determining unit 101 and the virtual media usage determining unit 102 determine the usage of the real medium or virtual medium based on the real media usage schedule 202 and the virtual media usage schedule 203. It is also possible to determine whether or not it is possible.

<Example 1 of information processing method>
Example 1 of the information processing method according to the second embodiment will be described with reference to FIG. 10.

(Step S101) The real advertisement management server 1R receives an advertisement request message from the client terminal 2. The advertisement request message is a message including the advertisement desired position ID. The advertisement request acquisition unit 103 acquires the advertisement request location ID from the advertisement request request message.

(Step S102) Based on the medium association information 201, the medium usage information output unit 104 of the real advertisement management server 1R determines when the desired advertisement position ID acquired by the advertisement desire acquisition unit 103 indicates a desired virtual space position. The actual medium position ID corresponding to the desired advertisement position ID is specified.

(Step S103) The real medium use determination unit 101 of the real advertisement management server 1R determines, for the blockchain service system 4, the right to use the real medium of the real medium position ID specified by the medium use information output unit 104. Inquire about NFT (real media compatible NFT).

(Step S104) In response to the inquiry about the real media compatible NFT from the real advertisement management server 1R, the blockchain service system 4 checks whether the real media compatible NFT has been issued, and uses the result of the check to manage the real media. Reply to server 1R (real medium NFT reply). The real medium usage determination unit 101 of the real advertisement management server 1R recognizes, based on the NFT response of the real medium, whether the NFT corresponding to the real medium is not issued (real medium can be used) or whether the NFT corresponding to the real medium is issued. do.
If the real medium compatible NFT has been issued, the real medium usage determination unit 101 checks the holder ID of the real media compatible NFT included in the real media NFT response with the advertiser management information 204 . Advertiser management information 204 has an ID of each advertiser. As a result of the verification, if the holder ID of the NFT compatible with real media is included in the advertiser management information 204, one of the advertisers has the right to use the real medium. Therefore, the real medium usage determination unit 101 determines that the real medium cannot be used. On the other hand, if the holder ID of the NFT compatible with real media is not included in the advertiser management information 204, the real media usage determination unit 101 determines that the real media can be used.
Note that the real medium usage determining unit 101 may determine that the real medium can be used if the holder of the NFT compatible with real media is a seller of the real medium. In this case, by retaining the ID of the seller of each real medium in advance and comparing the holder ID of the real medium compatible NFT with the ID of the seller of each real medium, the holder of the real media compatible NFT can Determine if the vendor is

(Step S105) If the real media compatible NFT has not been issued (real media can be used), the token control unit 106R of the real advertisement management server 1R sends information to the blockchain service system 4 about the advertiser who wishes to advertise. The user designates the ID as the holder ID and makes a request to issue an NFT compatible with the real medium (real medium NFT request).
On the other hand, if the real media compatible NFT has been issued and the real media can be used, the token control unit 106R sends the ID of the advertiser who wishes to advertise to the blockchain service system 4 to the holder. A request is made to change the holder ID of the NFT corresponding to the real medium by specifying the ID (real medium NFT request).

(Step S106) The blockchain service system 4 issues the NFT corresponding to the real medium or changes the holder ID of the NFT corresponding to the real medium in response to the NFT request for the real medium from the real advertisement management server 1R. The blockchain service system 4 responds to the real advertisement management server 1R that the NFT corresponding to the real medium has been issued or that the holder ID of the NFT corresponding to the real medium has been changed (response to the NFT of the real medium). The token control unit 106R of the real advertisement management server 1R recognizes from the NFT response of the real medium that the NFT corresponding to the real medium has been issued or that the holder ID of the NFT corresponding to the real medium has been changed.

(Step S107) Based on the medium association information 201, the medium usage information output unit 104 of the real advertisement management server 1R determines when the desired advertisement position ID acquired by the advertisement desire acquisition unit 103 indicates a desired real space position. A virtual medium position ID corresponding to the desired advertisement position ID is specified.

(Step S108) The medium usage information output unit 104 of the real advertisement management server 1R notifies the virtual advertisement management server 1V of the specified virtual medium position ID and inquires about the virtual medium corresponding to the virtual medium position ID. conduct.

(Step S109) In response to the inquiry about the virtual medium from the real advertisement management server 1R, the virtual medium usage determination unit 102 of the virtual advertisement management server 1V sends an inquiry about the virtual medium to the blockchain service system 4. An inquiry is made for the NFT (virtual medium compatible NFT) corresponding to the right to use the virtual medium of the virtual medium location ID.

(Step S110) In response to the inquiry about the virtual medium-compatible NFT from the virtual advertisement management server 1V, the blockchain service system 4 checks whether the virtual medium-compatible NFT has been issued, and uses the result of the check to manage the virtual advertisement. Reply to server 1V (virtual medium NFT reply). The virtual medium usage determination unit 102 of the virtual advertisement management server 1V recognizes, based on the NFT response of the virtual medium, whether the NFT corresponding to the virtual medium is not issued (virtual medium can be used) or whether the NFT corresponding to the virtual medium is issued. do.
If the virtual medium compatible NFT has been issued, the virtual medium usage determination unit 102 checks the holder ID of the virtual medium compatible NFT included in the virtual medium NFT response with the advertiser management information 204 . Advertiser management information 204 has an ID of each advertiser. As a result of the verification, if the holder ID of the virtual medium compatible NFT is included in the advertiser management information 204, one of the advertisers has the right to use the virtual medium. Therefore, the virtual medium usage determining unit 102 determines that the virtual medium cannot be used. On the other hand, if the holder ID of the virtual medium compatible NFT is not included in the advertiser management information 204, the virtual medium usage determining unit 102 determines that the virtual medium can be used.
Note that the virtual medium usage determining unit 102 may determine that the virtual medium can be used if the holder of the virtual medium-compatible NFT is a vendor of the virtual medium. In this case, by retaining the ID of the vendor of each virtual medium in advance and comparing the holder ID of the virtual media compatible NFT with the ID of the vendor of each virtual medium, the holder of the virtual media compatible NFT can Determine if the vendor is

(Step S111) If the virtual medium-compatible NFT has not been issued (virtual medium can be used), the token control unit 106V of the virtual advertisement management server 1V sends information to the blockchain service system 4 about the advertiser who wishes to advertise. A request is made to issue an NFT corresponding to the virtual medium by specifying the ID as the holder ID (virtual medium NFT request).
On the other hand, in the case where the virtual medium compatible NFT has been issued and the virtual medium can be used, the token control unit 106R sends the ID of the advertiser who wishes to advertise to the blockchain service system 4 to the holder. A request is made to change the holder ID of the NFT corresponding to the virtual medium by specifying the ID (virtual medium NFT request).

(Step S112) The blockchain service system 4 issues the NFT corresponding to the virtual medium or changes the holder ID of the NFT corresponding to the virtual medium in response to the NFT request for the virtual medium from the virtual advertisement management server 1V. The blockchain service system 4 responds to the virtual advertisement management server 1V that the NFT corresponding to the virtual medium has been issued (virtual medium NFT response). The token control unit 106V of the virtual advertisement management server 1V recognizes, from the NFT response of the virtual medium, that the virtual medium compatible NFT has been issued or that the holder ID of the virtual medium compatible NFT has been changed.

(Step S113) The virtual medium usage determination unit 102 of the virtual advertisement management server 1V sends an answer to the virtual medium inquiry in step S108 (virtual medium reply) to the real advertisement management server 1R. The answer for the virtual medium is whether the virtual medium can be used or not.

(Step S114) The medium usage information output unit 104 of the real advertisement management server 1R replies to the client terminal 2 with the result of determining whether the real medium can be used or whether the virtual medium can be used (advertisement desired response). The advertisement requester can recognize whether or not the advertisement can be placed at the desired position in the real space or the virtual space V based on the advertisement preference response.

<Example 2 of information processing method>
Example 2 of the information processing method according to the second embodiment will be described with reference to FIG. 11.

(Step S201) The real advertisement management server 1R receives an advertisement request message from the client terminal 2. The advertisement request message is a message including the advertisement desired position ID. The advertisement request acquisition unit 103 acquires the advertisement request location ID from the advertisement request request message.

(Step S202) Based on the medium association information 201, the medium usage information output unit 104 of the real advertisement management server 1R determines whether the desired advertisement position ID acquired by the advertisement desire acquisition unit 103 indicates a desired virtual space position. The actual medium position ID corresponding to the desired advertisement position ID is specified.

(Step S203) The real medium use determination unit 101 of the real advertisement management server 1R determines, for the blockchain service system 4, the right to use the real medium of the real medium position ID specified by the medium use information output unit 104. Inquire about NFT (real media compatible NFT).

(Step S204) In response to the inquiry about the real media compatible NFT from the real advertisement management server 1R, the blockchain service system 4 checks whether the real media compatible NFT has been issued, and uses the result of the check to manage the real media. Reply to server 1R (real medium NFT reply). The real medium usage determination unit 101 of the real advertisement management server 1R recognizes, based on the NFT response of the real medium, whether the NFT corresponding to the real medium is not issued (real medium can be used) or whether the NFT corresponding to the real medium is issued. do.
If the real medium compatible NFT has been issued, the real medium usage determination unit 101 checks the holder ID of the real media compatible NFT included in the real media NFT response with the advertiser management information 204 . Advertiser management information 204 has an ID of each advertiser. As a result of the verification, if the holder ID of the NFT compatible with real media is included in the advertiser management information 204, one of the advertisers has the right to use the real medium. Therefore, the real medium usage determination unit 101 determines that the real medium cannot be used. On the other hand, if the holder ID of the NFT compatible with real media is not included in the advertiser management information 204, the real media usage determination unit 101 determines that the real media can be used.
Note that the real medium usage determining unit 101 may determine that the real medium can be used if the holder of the NFT compatible with real media is a seller of the real medium. In this case, by retaining the ID of the seller of each real medium in advance and comparing the holder ID of the real medium compatible NFT with the ID of the seller of each real medium, the holder of the real media compatible NFT can Determine if the vendor is

(Step S205) Based on the medium association information 201, the medium usage information output unit 104 of the real advertisement management server 1R determines when the desired advertisement position ID acquired by the advertisement desire acquisition unit 103 indicates a desired real space position. A virtual medium position ID corresponding to the desired advertisement position ID is specified.

(Step S206) The medium usage information output unit 104 of the real advertisement management server 1R notifies the virtual advertisement management server 1V of the specified virtual medium position ID and inquires about the virtual medium corresponding to the virtual medium position ID. conduct.

(Step S207) In response to the inquiry about the virtual medium from the real advertisement management server 1R, the virtual medium usage determination unit 102 of the virtual advertisement management server 1V sends an inquiry about the virtual medium to the blockchain service system 4. An inquiry is made for the NFT (virtual medium compatible NFT) corresponding to the right to use the virtual medium of the virtual medium location ID.

(Step S208) In response to the inquiry about the virtual medium compatible NFT from the virtual advertisement management server 1V, the blockchain service system 4 checks whether or not the virtual medium compatible NFT has been issued, and uses the result of the check to manage the virtual advertisement. Reply to server 1V (virtual medium NFT reply). The virtual medium usage determination unit 102 of the virtual advertisement management server 1V recognizes, based on the NFT response of the virtual medium, whether the NFT corresponding to the virtual medium is not issued (virtual medium can be used) or whether the NFT corresponding to the virtual medium is issued. do.
If the virtual medium compatible NFT has been issued, the virtual medium usage determination unit 102 checks the holder ID of the virtual medium compatible NFT included in the virtual medium NFT response with the advertiser management information 204 . Advertiser management information 204 has an ID of each advertiser. As a result of the verification, if the holder ID of the virtual medium compatible NFT is included in the advertiser management information 204, one of the advertisers has the right to use the virtual medium. Therefore, the virtual medium usage determining unit 102 determines that the virtual medium cannot be used. On the other hand, if the holder ID of the virtual medium compatible NFT is not included in the advertiser management information 204, the virtual medium usage determining unit 102 determines that the virtual medium can be used.
Note that the virtual medium usage determining unit 102 may determine that the virtual medium can be used if the holder of the virtual medium-compatible NFT is a vendor of the virtual medium. In this case, by retaining the ID of the vendor of each virtual medium in advance and comparing the holder ID of the virtual media compatible NFT with the ID of the vendor of each virtual medium, the holder of the virtual media compatible NFT can Determine if the vendor is

(Step S209) The virtual medium usage determination unit 102 of the virtual advertisement management server 1V sends an answer to the virtual medium inquiry in step S206 (virtual medium reply) to the real advertisement management server 1R. The answer for the virtual medium is whether the virtual medium can be used or not.

(Step S210) If the real media compatible NFT has not been issued (real media can be used), the token control unit 106R of the real advertisement management server 1R sends information to the blockchain service system 4 about the advertiser who wishes to advertise. The user designates the ID as the holder ID and makes a request to issue an NFT compatible with the real medium (real medium NFT request). On the other hand, if the real media compatible NFT has been issued and the real media can be used, the token control unit 106R sends the ID of the advertiser who wishes to advertise to the blockchain service system 4 to the holder. A request is made to change the holder ID of the NFT corresponding to the real medium by specifying the ID (real medium NFT request).
If the virtual medium compatible NFT is not issued (virtual medium can be used), the token control unit 106R of the real advertisement management server 1R holds the ID of the advertiser who wishes to advertise for the blockchain service system 4. A request is made to issue an NFT corresponding to the virtual medium (virtual medium NFT request) by specifying the user ID as the user ID. On the other hand, in the case where the virtual medium compatible NFT has been issued and the virtual medium can be used, the token control unit 106R sends the ID of the advertiser who wishes to advertise to the blockchain service system 4 to the holder. A request is made to change the holder ID of the NFT corresponding to the virtual medium by specifying the ID (virtual medium NFT request).

(Step S211) The blockchain service system 4 issues the NFT corresponding to the real medium or changes the holder ID of the NFT corresponding to the real medium in response to the NFT request for the real medium from the real advertisement management server 1R. The blockchain service system 4 responds to the real advertisement management server 1R that the real medium compatible NFT has been issued (real medium NFT response). The token control unit 106R of the real advertisement management server 1R recognizes from the NFT response of the real medium that the NFT corresponding to the real medium has been issued or that the holder ID of the NFT corresponding to the real medium has been changed.
The blockchain service system 4 issues the NFT corresponding to the virtual medium or changes the holder ID of the NFT corresponding to the virtual medium in response to the NFT request for the virtual medium from the real advertisement management server 1R. The blockchain service system 4 responds to the real advertisement management server 1R that the NFT corresponding to the virtual medium has been issued (virtual medium NFT response). The token control unit 106R of the real advertisement management server 1R recognizes from the NFT response of the virtual medium that the virtual medium compatible NFT has been issued or that the holder ID of the virtual medium compatible NFT has been changed.

(Step S212) The medium usage information output unit 104 of the real advertisement management server 1R replies to the client terminal 2 with the result of determining whether the real medium can be used or whether the virtual medium can be used (advertisement desired response). The advertisement requester can recognize whether or not the advertisement can be placed at the desired position in the real space or the virtual space V based on the advertisement preference response.

In addition, in Examples 1 and 2 of the information processing method shown in FIGS. 10 and 11 described above, the real advertisement management server 1R takes the lead in managing the use of real media and virtual media, but on the contrary, virtual advertisement management The server 1V may take the lead in managing the use of real media and virtual media.

[Third embodiment]
FIG. 12 is a block diagram showing a configuration example of an information processing system according to the third embodiment. In FIG. 12, parts corresponding to those in FIG. 1 are given the same reference numerals, and their explanations will be omitted. The information processing system of FIG. 12 includes a real advertisement management server 1Ra, a virtual advertisement management server 1Va, and a comprehensive advertisement management server 1T instead of the advertisement management server 1 of FIG. The real advertisement management server 1Ra manages the use of real media in real space. The virtual advertisement management server 1Va manages the use of virtual media in the virtual space V. The comprehensive advertisement management server 1T performs comprehensive management of the real advertisement management server 1Ra and the virtual advertisement management server 1Va.

FIG. 13 is a block diagram showing a configuration example of a real advertisement management server (information processing device) according to the third embodiment. In FIG. 13, parts corresponding to those in FIG. 2 are given the same reference numerals, and their explanations will be omitted. In FIG. 13, the real advertisement management server 1Ra includes a real medium usage determination section 101 and a storage section 200R.

Each function of the real advertisement management server 1Ra is realized by the real advertisement management server 1Ra having computer hardware such as a CPU and a memory, and the CPU executing a computer program stored in the memory. Note that the real advertisement management server 1Ra may be configured using a general-purpose computer device, or may be configured as a dedicated hardware device. For example, the real advertisement management server 1Ra may be configured using a server computer connected to a communication network such as the Internet. Moreover, each function of the real advertisement management server 1Ra may be realized by cloud computing. Further, the real advertisement management server 1Ra may be realized by a single computer, or the functions of the real advertisement management server 1Ra may be realized by distributing it to a plurality of computers. Further, the real advertisement management server 1Ra may be configured to open a website using, for example, a WWW system.

The storage unit 200R stores various data. The storage unit 200R stores a real medium usage schedule 202.

FIG. 14 is a block diagram showing a configuration example of a virtual advertisement management server (information processing device) according to the third embodiment. In FIG. 14, parts corresponding to those in FIG. 2 are given the same reference numerals, and their explanations will be omitted. In FIG. 14, the virtual advertisement management server 1Va includes a virtual medium usage determination section 102 and a storage section 200V.

Each function of the virtual advertisement management server 1Va is realized by the virtual advertisement management server 1Va being equipped with computer hardware such as a CPU and a memory, and the CPU executing a computer program stored in the memory. Note that the virtual advertisement management server 1Va may be configured using a general-purpose computer device, or may be configured as a dedicated hardware device. For example, the virtual advertisement management server 1Va may be configured using a server computer connected to a communication network such as the Internet. Further, each function of the virtual advertisement management server 1Va may be realized by cloud computing. Further, the virtual advertisement management server 1Va may be realized by a single computer, or the functions of the virtual advertisement management server 1Va may be realized by distributing it to a plurality of computers. Further, the virtual advertisement management server 1Va may be configured to open a website using, for example, a WWW system.

The storage unit 200V stores various data. The storage unit 200V stores a virtual medium usage schedule 203.

FIG. 15 is a block diagram showing a configuration example of a comprehensive advertisement management server (information processing device) according to the third embodiment. In FIG. 15, parts corresponding to those in FIG. 2 are given the same reference numerals, and their explanations will be omitted. In FIG. 15, the comprehensive advertisement management server 1T includes an advertisement request acquisition section 103, a medium usage information output section 104, an advertisement output control section 105, a token control section 106T, a token price calculation section 107, and a virtual space control section. 108, a sales information acquisition section 109, a revenue distribution information output section 110, and a storage section 200T.

Each function of the comprehensive advertisement management server 1T is realized by the comprehensive advertisement management server 1T having computer hardware such as a CPU and a memory, and the CPU executing a computer program stored in the memory. Note that the comprehensive advertisement management server 1T may be configured using a general-purpose computer device, or may be configured as a dedicated hardware device. For example, the comprehensive advertisement management server 1T may be configured using a server computer connected to a communication network such as the Internet. Moreover, each function of the comprehensive advertisement management server 1T may be realized by cloud computing. Moreover, the comprehensive advertisement management server 1T may be realized by a single computer, or the functions of the comprehensive advertisement management server 1T may be realized by distributing it to a plurality of computers. Further, the general advertisement management server 1T may be configured to open a website using, for example, a WWW system.

The storage unit 200T stores various data. The storage unit 200T stores medium association information 201 and advertiser management information 204.

Next, an information processing method according to the third embodiment will be described with reference to FIG. 16. FIG. 16 is a sequence diagram illustrating an example of the procedure of the information processing method according to the third embodiment.

Here, as an example of the third embodiment, the real medium use determination unit 101 and the virtual medium use determination unit 102 determine the use of the real medium or the virtual medium based on the NFT corresponding to the right to use the real medium or the virtual medium. Determine whether or not it is possible. Note that, similarly to the first embodiment described above, the real medium usage determining unit 101 and the virtual media usage determining unit 102 determine the usage of the real medium or virtual medium based on the real media usage schedule 202 and the virtual media usage schedule 203. It is also possible to determine whether or not it is possible.

(Step S301) The comprehensive advertisement management server 1T receives an advertisement request message from the client terminal 2. The advertisement request message is a message including the advertisement desired position ID. The advertisement request acquisition unit 103 acquires the advertisement request location ID from the advertisement request request message.

(Step S302) Based on the medium association information 201, the medium usage information output unit 104 of the comprehensive advertisement management server 1T determines when the desired advertisement position ID acquired by the advertisement desire acquisition unit 103 indicates a desired virtual space position. The actual medium position ID corresponding to the desired advertisement position ID is specified.

(Step S303) The media usage information output unit 104 of the comprehensive advertisement management server 1T notifies the real advertisement management server 1Ra of the specified real media location ID and inquires about the real media corresponding to the real media location ID. conduct.

(Step S304) In response to the inquiry about the real medium from the comprehensive advertisement management server 1T, the real medium usage determination unit 101 of the real advertisement management server 1Ra sends an inquiry to the blockchain service system 4 about the real medium. An inquiry is made for the NFT (NFT compatible with real media) corresponding to the right to use the real medium of the real medium location ID.

(Step S305) In response to the inquiry about the real media compatible NFT from the real advertisement management server 1Ra, the blockchain service system 4 checks whether or not the real media compatible NFT has been issued, and uses the result of the check to manage the real media. Reply to server 1Ra (real medium NFT reply). The real medium usage determination unit 101 of the real advertisement management server 1Ra recognizes, based on the NFT response of the real medium, whether the NFT corresponding to the real medium is not issued (real medium can be used) or whether the NFT corresponding to the real medium is issued. do.
If the real medium compatible NFT has been issued, the real medium usage determination unit 101 checks the holder ID of the real media compatible NFT included in the real media NFT response with the advertiser management information 204 . Advertiser management information 204 has an ID of each advertiser. As a result of the verification, if the holder ID of the NFT compatible with real media is included in the advertiser management information 204, one of the advertisers has the right to use the real medium. Therefore, the real medium usage determination unit 101 determines that the real medium cannot be used. On the other hand, if the holder ID of the NFT compatible with real media is not included in the advertiser management information 204, the real media usage determination unit 101 determines that the real media can be used.
Note that the real medium usage determining unit 101 may determine that the real medium can be used if the holder of the NFT compatible with real media is a seller of the real medium. In this case, by retaining the ID of the seller of each real medium in advance and comparing the holder ID of the real medium compatible NFT with the ID of the seller of each real medium, the holder of the real media compatible NFT can Determine if the vendor is

(Step S306) The real medium usage determination unit 101 of the real advertisement management server 1Ra sends a response to the inquiry about the real medium in step S303 (response to the real medium) to the comprehensive advertisement management server 1T. The answer of the real medium is whether the real medium can be used or not.

(Step S307) Based on the medium association information 201, the medium usage information output unit 104 of the comprehensive advertisement management server 1T determines whether the desired advertisement position ID acquired by the advertisement desire acquisition unit 103 indicates the desired real space position. A virtual medium position ID corresponding to the desired advertisement position ID is specified.

(Step S308) The medium usage information output unit 104 of the comprehensive advertisement management server 1T notifies the virtual advertisement management server 1Va of the specified virtual medium position ID and inquires about the virtual medium corresponding to the virtual medium position ID. conduct.

(Step S309) In response to the inquiry about the virtual medium from the comprehensive advertisement management server 1T, the virtual medium usage determination unit 102 of the virtual advertisement management server 1Va sends an inquiry about the virtual medium to the blockchain service system 4. An inquiry is made for the NFT (virtual medium compatible NFT) corresponding to the right to use the virtual medium of the virtual medium location ID.

(Step S310) In response to the inquiry about the virtual medium-compatible NFT from the virtual advertisement management server 1Va, the blockchain service system 4 checks whether or not the virtual medium-compatible NFT has been issued, and uses the result of the check to manage the virtual advertisement. Reply to server 1Va (virtual medium NFT reply). The virtual medium usage determination unit 102 of the virtual advertisement management server 1Va recognizes, based on the NFT response of the virtual medium, whether the NFT corresponding to the virtual medium is not issued (virtual medium can be used) or whether the NFT corresponding to the virtual medium is issued. do.
If the virtual medium compatible NFT has been issued, the virtual medium usage determination unit 102 checks the holder ID of the virtual medium compatible NFT included in the virtual medium NFT response with the advertiser management information 204 . Advertiser management information 204 has an ID of each advertiser. As a result of the verification, if the holder ID of the virtual medium compatible NFT is included in the advertiser management information 204, one of the advertisers has the right to use the virtual medium. Therefore, the virtual medium usage determining unit 102 determines that the virtual medium cannot be used. On the other hand, if the holder ID of the virtual medium compatible NFT is not included in the advertiser management information 204, the virtual medium usage determining unit 102 determines that the virtual medium can be used.
Note that the virtual medium usage determining unit 102 may determine that the virtual medium can be used if the holder of the virtual medium-compatible NFT is a vendor of the virtual medium. In this case, by retaining the ID of the vendor of each virtual medium in advance and comparing the holder ID of the virtual media compatible NFT with the ID of the vendor of each virtual medium, the holder of the virtual media compatible NFT can Determine if the vendor is

(Step S311) The virtual medium usage determination unit 102 of the virtual advertisement management server 1Va provides a response to the virtual medium inquiry in step S308 (virtual medium response) to the comprehensive advertisement management server 1T. The answer for the virtual medium is whether the virtual medium can be used or not.

(Step S312) If the real media compatible NFT has not been issued (real media can be used), the token control unit 106T of the comprehensive advertising management server 1T sends a request to the blockchain service system 4 to notify the advertiser who wishes to advertise. The user designates the ID as the holder ID and makes a request to issue an NFT compatible with the real medium (real medium NFT request). On the other hand, when the real media compatible NFT has been issued and the real media can be used, the token control unit 106T sends the ID of the advertiser who wishes to advertise to the blockchain service system 4 to the holder. A request is made to change the holder ID of the NFT corresponding to the real medium by specifying the ID (real medium NFT request).
If the virtual medium compatible NFT is not issued (virtual medium can be used), the token control unit 106T of the comprehensive advertising management server 1T holds the ID of the advertiser who wishes to advertise for the blockchain service system 4. A request is made to issue an NFT corresponding to the virtual medium (virtual medium NFT request) by specifying the user ID as the user ID. On the other hand, when the virtual medium compatible NFT is issued and the virtual medium is usable, the token control unit 106T sends the ID of the advertiser who wishes to advertise to the blockchain service system 4 to the holder. A request is made to change the holder ID of the NFT corresponding to the virtual medium by specifying the ID (virtual medium NFT request).

(Step S313) The blockchain service system 4 issues the NFT corresponding to the real medium or changes the holder ID of the NFT corresponding to the real medium in response to the NFT request for the real medium from the comprehensive advertisement management server 1T. The blockchain service system 4 responds to the general advertisement management server 1T that the NFT corresponding to the real medium has been issued (real medium NFT response). The token control unit 106T of the comprehensive advertisement management server 1T recognizes, from the NFT response of the real medium, that the NFT corresponding to the real medium has been issued or that the holder ID of the NFT corresponding to the real medium has been changed.
The blockchain service system 4 issues the NFT corresponding to the virtual medium or changes the holder ID of the NFT corresponding to the virtual medium in response to the NFT request for the virtual medium from the comprehensive advertisement management server 1T. The blockchain service system 4 responds to the general advertisement management server 1T that the NFT corresponding to the virtual medium has been issued (virtual medium NFT response). The token control unit 106T of the comprehensive advertisement management server 1T recognizes, from the NFT response of the virtual medium, that the virtual medium compatible NFT has been issued or that the holder ID of the virtual medium compatible NFT has been changed.

(Step S314) The medium usage information output unit 104 of the comprehensive advertisement management server 1T replies to the client terminal 2 with the result of determining whether the real medium can be used or whether the virtual medium can be used (advertisement desired response). The advertisement requester can recognize whether or not the advertisement can be placed at the desired position in the real space or the virtual space V based on the advertisement preference response.

According to each of the embodiments described above, it is possible to support placing advertisements in corresponding locations in real space and virtual space. For example, it is possible to contribute to placing the same advertisement near the scramble intersection in Shibuya, Tokyo in real space and near the scramble intersection in Shibuya, Tokyo in virtual space.

Furthermore, as this can improve the overall service quality of systems that provide virtual space services, for example, it is possible to achieve goal 9 of the Sustainable Development Goals (SDGs) led by the United Nations, ``Developing resilient infrastructure.'' It will be possible to contribute to "promoting sustainable industrialization and expanding innovation."

Although the embodiment of the present invention has been described above in detail with reference to the drawings, the specific configuration is not limited to this embodiment, and design changes and the like may be made without departing from the gist of the present invention.

Further, a computer program for realizing the functions of each device described above may be recorded on a computer-readable recording medium, and the program recorded on the recording medium may be read into a computer system and executed. Note that the "computer system" here may include hardware such as an OS and peripheral devices. Furthermore, the term "computer system" includes the homepage providing environment (or display environment) if a WWW system is used.
Furthermore, "computer-readable recording media" refers to flexible disks, magneto-optical disks, ROMs, writable non-volatile memories such as flash memory, portable media such as DVDs (Digital Versatile Discs), and media built into computer systems. A storage device such as a hard disk.

Furthermore, "computer-readable recording medium" refers to volatile memory (for example, DRAM (Dynamic It also includes those that retain programs for a certain period of time, such as Random Access Memory).
Further, the program may be transmitted from a computer system storing the program in a storage device or the like to another computer system via a transmission medium or by a transmission wave in a transmission medium. Here, the "transmission medium" that transmits the program refers to a medium that has a function of transmitting information, such as a network (communication network) such as the Internet or a communication line (communication line) such as a telephone line.
Moreover, the above-mentioned program may be for realizing a part of the above-mentioned functions. Furthermore, it may be a so-called difference file (difference program) that can realize the above-described functions in combination with a program already recorded in the computer system.

1...Advertisement management server, 2...Client terminal, 3...Virtual space server, 4...Block chain service system, 5...Block chain, 101...Real media usage determination section, 102...Virtual media usage determination section, 103...Advertisement request Acquisition unit, 104...Media usage information output unit, 105...Advertisement output control unit, 106, 106R, 106V, 106T...Token control unit, 107...Token price calculation unit, 108...Virtual space control unit, 109...Sales information acquisition unit , 110... Revenue distribution information output unit, 200, 200R, 200V, 200T... Storage unit, 1R, 1Ra... Real advertising management server, 1V, 1Va... Virtual advertising management server, 1T... Comprehensive advertising management server, Vdev... VR device, NW…Communication network

Claims (19)

Real medium location identification information that specifies the location where a real medium, which is a medium that can transmit advertising information in real space, exists, and the location where a virtual medium, which is a medium that can transmit advertising information in virtual space, exists. a medium correspondence information storage unit that stores medium correspondence information that associates virtual medium position identification information that specifies the virtual medium position identification information;
a real medium usage determination unit that determines whether or not the real medium can be used based on information on whether or not the real medium is scheduled to be used or information on the right to use the real medium;
a virtual medium usage determination unit that determines whether or not the virtual medium can be used based on information on whether or not the virtual medium is scheduled to be used or information on the right to use the virtual medium;
an advertisement preference acquisition unit that acquires advertisement preference position identification information that specifies a desired location for transmitting advertisement information;
Based on the medium association information, if the desired advertisement position identification information indicates a desired position in real space, identify the virtual medium position identification information corresponding to the desired advertisement position identification information, or identify the desired advertisement position. If the information indicates a desired position in virtual space, specify the physical medium position identification information corresponding to the desired advertisement position identification information, and determine whether or not the physical medium can be used based on the specified physical medium position identification information. a medium usage information output unit that outputs a determination result of whether or not the virtual medium can be used based on the virtual medium location identification information;
An information processing device comprising: The medium usage information output unit specifies the real medium position identification information and the virtual medium position identification information corresponding to the desired advertising position identification information based on the medium association information, and outputs the specified real medium position identification information. outputting a determination result of the availability of the physical medium and a determination result of the availability of the virtual medium of the identified virtual medium location identification information;
The information processing device according to claim 1. If it is determined that both the real medium of the real medium position identification information corresponding to the advertisement desired position identification information and the virtual medium of the virtual medium position identification information are available, the real medium and the virtual medium further comprising an advertisement output control unit that performs control to synchronize and output advertisement information to the medium;
The information processing device according to claim 1. When it is determined that the real medium of the real medium position identification information corresponding to the advertisement desired position identification information or the virtual medium of the virtual medium position identification information is available, the real medium or the virtual medium may be used. further comprising a token control unit that performs control to issue a non-fungible token corresponding to the right to use;
The information processing device according to claim 1. When it is determined that both the real medium of the real medium position identification information corresponding to the advertisement desired position identification information and the virtual medium of the virtual medium position identification information are available, the token control unit Controls the issuance of non-fungible tokens corresponding to the right to use both the physical medium and the virtual medium;
The information processing device according to claim 4. The real medium usage determination unit determines whether or not the real medium can be used based on information on whether a non-fungible token corresponding to the right to use the real medium has been issued and information on the holder if it has been issued. death ,
The virtual medium usage determination unit determines whether or not the virtual medium can be used based on information on whether or not a non-fungible token corresponding to the right to use the virtual medium has been issued, and information on the holder if it has been issued. do,
The information processing device according to claim 4 or 5. The selling price of a non-fungible token corresponding to the right to use both the real medium and the virtual medium is the selling price of a non-fungible token corresponding to the right to use the real medium alone, and the selling price of a non-fungible token corresponding to the right to use the real medium alone further comprising a token price calculation unit that calculates a price different from the sales price of the non-fungible token corresponding to the right to be used in the
The information processing device according to claim 5. The token control unit records the advertiser as a holder of the non-fungible token on the blockchain;
The information processing device according to claim 4 or 5. The medium association information associates one of the physical medium position identification information with virtual medium position identification information that specifies the position where each of the virtual media exists in each of a plurality of different virtual spaces.
The information processing device according to claim 1. The medium association information associates the physical medium position identification information of the plurality of different physical media with the virtual medium position identification information of the plurality of different virtual media,
The information processing device according to claim 1. When it is determined that all of the real media of the plurality of real medium position identification information and the virtual medium of the plurality of virtual medium position identification information corresponding to the advertisement desired position identification information are available, further comprising a token control unit that performs control to issue non-fungible tokens corresponding to the right to use the real medium and all of the plurality of virtual media;
The information processing device according to claim 10. The medium usage information output unit outputs the real medium position identification information and the virtual medium position identification information on the condition that both the real medium and the virtual medium are determined to be usable.
The information processing device according to claim 1. The advertisement request acquisition unit acquires advertisement desired time information indicating a desired advertisement time at which the advertisement information is desired to be transmitted in at least one of a real space and a virtual space,
The one of the real media usage determining unit and the virtual media usage determining unit that desires to transmit the advertising information determines whether or not the usage is possible based on the desired advertising time information;
The medium usage information output unit outputs the usability determination result of the real medium or the usability determination result of the virtual medium based on the desired advertisement time information.
The information processing device according to claim 1. The medium usage information output unit, when detecting that the usability determination result of the medium that is unusable among the real medium and the virtual medium has changed to usable, the medium that was unusable becomes usable. Output information indicating that something has changed.
The information processing device according to claim 1. further comprising a virtual space control unit that outputs virtual space display control information for highlighting the position of the virtual medium in the virtual space;
The information processing device according to claim 1. The virtual space control unit outputs virtual space display control information that causes the usability determination result of the real medium corresponding to the virtual medium to be displayed in association with the highlighted display of the virtual medium.
The information processing device according to claim 15. a sales information acquisition unit that acquires sales information regarding non-fungible tokens corresponding to the right to use both the real medium and the virtual medium;
further comprising: a revenue distribution information output unit that outputs revenue distribution information for distributing revenue obtained from the sale of the non-fungible token based on the sales information;
The information processing device according to claim 1. The virtual space in which the medium association information associates the virtual medium position identification information with the real medium position identification information of one real space is a virtual space imitating the one real space;
The information processing device according to claim 1. An information processing method executed by an information processing device, the method comprising:
Real medium location identification information that specifies the location where a real medium, which is a medium that can transmit advertising information in real space, exists, and the location where a virtual medium, which is a medium that can transmit advertising information in virtual space, exists. a medium correspondence information storage step of storing medium correspondence information that associates the virtual medium position identification information with the virtual medium position identification information that identifies the virtual medium position identification information;
an advertisement request acquisition step of acquiring advertisement request position identification information for identifying a desired position for transmitting advertisement information;
a real medium usage determination step of determining whether or not the real medium can be used based on information on whether the real medium is scheduled to be used or information on the right to use the real medium;
a virtual medium usage determination step of determining whether or not the virtual medium can be used based on information on whether or not the virtual medium is scheduled to be used or information on the right to use the virtual medium;
Based on the medium association information, if the desired advertisement position identification information indicates a desired position in real space, identify the virtual medium position identification information corresponding to the desired advertisement position identification information, or identify the desired advertisement position. If the information indicates a desired position in virtual space, specify the physical medium position identification information corresponding to the desired advertisement position identification information, and determine whether or not the physical medium can be used based on the specified physical medium position identification information. a medium usage information output step of outputting a determination result of whether or not the virtual medium can be used based on the virtual medium location identification information;
Information processing methods including.

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