JP7354164B2 - Information processing device, information processing method, and information processing program - Google Patents

Description

The present invention relates to an information processing device, an information processing method, and an information processing program.

Traditionally, when an online shopping mall accepts the registration of content related to the sale of the transaction object from a seller who sells the transaction object, such as various products or services, it provides the received content to the user and accepts the user's purchase of the transaction object. technology is known. An example of such technology is a technology that distributes content related to the sale of transaction objects corresponding to a search query entered by a user, with priority according to the cost amount set in advance by the seller. It has been known.

JP2018-067288A

However, the above-mentioned conventional technology may not provide useful transaction target information to users. For example, with the above-mentioned technology, depending on the preset cost amount, information about a transaction target of a store that does not have a very high evaluation from users but has a high preset cost amount may be Although the information is expensive, the information may be provided preferentially over the information of the transaction target of a store with a small preset cost.

The present application has been made in view of the above, and aims to provide information on transaction objects that is useful to users.

The information processing device according to the present application stores location information, a plurality of attribute information, history information, and the type or number of benefit conditions achieved by the user who makes a payment via an application for electronic payment using a terminal device. a determining unit that determines a selling price for selling a transaction object to the user who makes a payment via an electronic payment application using the terminal device, based on the user's situation that changes accordingly ; , in an application for electronic payment using the terminal device, the difference between the determined selling price and the normal price of the transaction object, which is predetermined regardless of the user's situation, is visualized and presented to the user. a providing unit that presents information, and the determining unit does not simply determine the selling price according to the membership attributes of the user, but also determines the selling price based on the user's location information, a plurality of attribute information, history information, and the user's membership attributes. A selling price is determined according to the type or number of reward conditions achieved , and the providing unit indicates a history of incentives provided to the user who purchased the transaction object based on the determined selling price. The method is characterized in that information is presented to the user .

According to one aspect of the embodiment, it is possible to provide transaction target information that is useful to a user.

FIG. 1 is an explanatory diagram showing an overview of an information processing method according to an embodiment. FIG. 2 is a diagram illustrating a configuration example of an information processing system according to an embodiment. FIG. 3 is a diagram illustrating a configuration example of a terminal device according to an embodiment. FIG. 4 is a diagram illustrating a configuration example of an information providing apparatus according to an embodiment. FIG. 5 is a diagram showing an example of a user information database. FIG. 6 is a diagram showing an example of a history information database. FIG. 7 is a diagram showing an example of a transaction target information database. FIG. 8 is a diagram showing an example of a price information database. FIG. 9 is a flowchart showing the processing procedure according to the embodiment. FIG. 10 is a diagram showing an example of a hardware configuration.

DESCRIPTION OF THE PREFERRED EMBODIMENTS An information processing apparatus, an information processing method, and an information processing program according to the present application (hereinafter referred to as "embodiments") will be described in detail below with reference to the drawings. Note that the information processing apparatus, information processing method, and information processing program according to the present application are not limited to this embodiment. In addition, in the following embodiments, the same parts are given the same reference numerals, and redundant explanations will be omitted.

[1. Overview of information processing method]
First, with reference to FIG. 1, an overview of an information processing method performed by an information processing apparatus according to an embodiment will be described. FIG. 1 is an explanatory diagram showing an overview of an information processing method according to an embodiment. In FIG. 1, an example will be described in which different prices are presented for each user for the same transaction object.

As shown in FIG. 1, the information processing system 1 includes a terminal device 10 and an information providing device 100. The terminal device 10 and the information providing device 100 are connected to each other via a network N (see FIG. 2) so that they can communicate with each other by wire or wirelessly. In this embodiment, the terminal device 10 cooperates with the information providing device 100.

The terminal device 10 is a smart device such as a smartphone or a tablet used by a user U (user), and can communicate with any server device via a wireless communication network such as 4G (Generation) or LTE (Long Term Evolution). This is a mobile terminal device that can perform Further, the terminal device 10 has a screen such as a liquid crystal display, which has a touch panel function, and displays data such as content through a tap operation, a slide operation, a scroll operation, etc. from the user U using a finger or a stylus. Accepts various operations on. Note that an operation performed on an area of the screen where content is displayed may be an operation on the content. Further, the terminal device 10 may be not only a smart device but also an information processing device such as a desktop PC (Personal Computer) or a notebook PC.

In this embodiment, the users U are exemplified by a user U1 and a user U2. Furthermore, the terminal device 10 used by the user U1 is referred to as a terminal device 10A, and the terminal device 10 used by the user U2 is referred to as a terminal device 10B.

The information providing device 100 is an information processing device that presents different prices for each user for the same transaction object, and is realized by a server device, a cloud system, or the like. The objects of the transaction are goods, services, etc. that can be received in return for monetary payment. In this embodiment, a product will be explained as an example of a transaction object.

The information providing device 100 cooperates with the terminal device 10 of each user U, and provides API services for various applications (apps) and various data to the terminal device 10 of each user U. Good too.

Further, the information providing device 100 may acquire various information regarding the user U. For example, the information providing device 100 acquires information regarding attributes of the user U, such as the user's U's gender, age, and area of residence. Then, the information providing device 100 stores and manages information regarding attributes of the user U along with identification information indicating the user U (user ID, etc.).

The information providing device 100 may also obtain various historical information (log data) indicating the user U's behavior from the user U's terminal device 10 or from various servers based on the user ID etc. good. For example, the information providing device 100 acquires a location history, which is a history of the user U's location, date and time, from the terminal device 10. The information providing device 100 also acquires a search history, which is a history of search queries input by the user U, from a search server (search engine). The information providing device 100 also acquires a viewing history, which is a history of content viewed by the user U, from the content server. Further, the information providing device 100 acquires a purchase history, which is a history of product purchases by the user U, from an electronic commerce server or a payment server. Further, the information providing device 100 may acquire the listing history and the sales history, which are the listing history of the user U on the marketplace, from the electronic commerce server or the payment server. The information providing device 100 also acquires a posting history, which is a history of postings by the user U, from a posting server or SNS server that provides a word-of-mouth posting service.

Further, the information providing device 100 provides an electronic payment service regarding payment (electronic payment) using the terminal device 10. In addition, the information providing device 100 manages the accounts of businesses that provide transaction objects such as products and services, and the accounts of users to whom transaction objects are provided. Various payments will be realized by transferring electronic money between the two countries. Note that electronic money may be, for example, points or currency used independently by various companies, or may be currency provided by a country such as Japanese yen or dollars that can be electronically transacted. good.

[1-1. Regarding payment using the terminal device 10]
Here, prior to information processing according to the embodiment, an example of payment (electronic payment) using the terminal device 10 will be described. In the following explanation, user U uses a two-dimensional code (QR code (registered trademark)) placed at store A that indicates store identification information to identify store A. Although an example of payment using the device 10 will be described, the embodiment is not limited thereto. An example of a payment described below can be applied to a case where any user uses any terminal device 10 to make a payment at any store. Further, the store identification information may be not only a QR code (registered trademark) but also a barcode, a predetermined mark, a number, etc.

For example, when user U makes a payment for the use or purchase of payment objects (transaction objects) such as various products and services at store A, user U uses the payment application installed on the terminal device 10 ( Launch the payment app). Then, the user U photographs the store identification information installed at the store A via the payment application. In such a case, the terminal device 10 displays a screen for inputting the price to be paid, and accepts input of the payment amount from the user U or the clerk M of the store A. Then, the terminal device 10 receives user identification information for identifying user U, store identification information (or information indicated by the store identification information, that is, information indicating store A (for example, store ID)), and the payment amount. Payment information indicating this is transmitted to the information providing device 100.

In such a case, the information providing device 100 transfers the amount of electronic money indicated by the payment amount from the account of the user U indicated by the user identification information to the account of the store A indicated by the store identification information. The information providing device 100 then transmits a notification to the terminal device 10 that the payment has been completed. In such a case, the terminal device 10 notifies that the payment has been made using electronic money by displaying a screen or outputting a predetermined sound indicating that the payment has been completed.

Note that payment using the terminal device 10 is not limited to the above-described processing. For example, the payment using the terminal device 10 may be made using a store terminal installed at the store A. For example, the terminal device 10 displays user identification information for identifying the user U on the screen. In such a case, the store terminal installed in store A reads the user identification information displayed on the terminal device 10 and identifies the user identification information (or the information indicated by the user identification information, that is, the user U). payment information (for example, a user ID), a payment amount, and information identifying store A is transmitted to the information providing device 100. In such a case, the information providing device 100 transfers the amount of electronic money indicated by the payment amount from the account of user U indicated by the user identification information to the account of store A, and transfers the amount of electronic money indicated by the payment amount to the store terminal or terminal of store A. The fact that the payment has been completed may be notified by causing the device 10 to output a screen or a predetermined sound indicating that the payment has been completed.

In addition, the payment using the terminal device 10 is not limited to the process of transferring electronic money from the account to which the user U has charged electronic money in advance to the store A's account, but also uses a credit card registered in advance by the user U. Payment may be made using In such a case, for example, the terminal device 10 may transfer the electronic money of the payment amount to the store A's account and request the payment amount from the operating company of the user U's credit card.

[1-2. About information processing according to embodiment]
As shown in FIG. 1, the terminal device 10 starts an app (My Price app) that presents the price of the transaction object in response to the operation of the user U, and uses the camera function to display the price of the transaction object. A barcode or two-dimensional code, which is product identification information, is scanned and read (step S1). In the example of FIG. 1, in store A, the terminal device 10A of user U1 and the terminal device 10B of user U2 each individually store product identification information C attached to iced coffee B, which is the subject of the same transaction. Scan and read. Note that, in reality, instead of the product identification information C, the iced coffee B itself, which is the object of transaction, may be photographed. For example, the product may be identified based on a photographed image of the product using technology such as image recognition. In this case, the product image becomes the product identification information. Furthermore, if the product to be traded is posted on an online sales site, the terminal device 10 scans and reads the image of the product on the sales site or the product identification information C displayed near it. You can do it like this.

Subsequently, the terminal device 10 transmits the scanned and read product identification information to the information providing device 100, and confirms the price of the product to be traded (step S2). In the example of FIG. 1, the terminal device 10A of the user U1 and the terminal device 10B of the user U2 each individually transmit product identification information C to the information providing device 100, Check price.

Subsequently, the information providing device 100 acquires information regarding the regular price of the product to be traded based on the product identification information from the terminal device 10 (step S3). In the example of FIG. 1, the information providing device 100 receives product identification information C from the terminal device 10A of the user U1 and the terminal device 10B of the user U2, and conducts transactions based on the product identification information C. Information regarding the regular price of the target iced coffee B, "120 yen", is acquired. For example, the information providing device 100 acquires information regarding the regular price of iced coffee B from a server, database, etc. based on the product identification information C. Note that the normal price is the price of the transaction object for general customers, and is the price of the transaction object when no discount etc. are given. For example, the regular price is the price displayed at the store. Further, the regular price may be a suggested retail price or a list price.

Next, the information providing device 100 determines the selling price of the product to be traded for each user U based on the situation (context) of each user U (step S4). The selling price for each user U is called "MyPrice". In the example of FIG. 1, the information providing device 100 determines the selling price of iced coffee B to the user U1 of "100 yen" (20 yen discount from the regular price) based on the situation of the user U1. Furthermore, the information providing device 100 determines the selling price of iced coffee B to the user U2 of "90 yen" (30 yen discount from the regular price) based on the situation of the user U2. In this way, by presenting a selling price lower than the normal price (normal price > selling price) based on the situation of each user U, it is possible to promote sales of the transaction object.

Examples of user U's status include communication line subscriber, premium member, electronic payment service member, electronic mall benefit, first purchase, fifth purchase (number of purchases of the product), use of target services, use of credit card, Examples include account linkage. In the present embodiment, the information providing device 100 does not simply determine the selling price according to the membership attribute (one attribute) of the user U, but according to the situation of the user U (achievement of multiple benefit conditions). to determine the selling price. The situation of the user U changes when the user U achieves a predetermined benefit condition. For example, the situation of user U changes depending on the type of benefit condition that user U has achieved. Further, the situation of the user U changes depending on the number of privilege conditions that the user U has achieved. Further, the situation of the user U may change depending on the position information of the user U, information regarding a plurality of attributes, various types of history information, and the like.

Subsequently, the information providing device 100 calculates an incentive based on the sales price determined for each user U (step S5). Incentives are points provided according to the sales price determined for each user U. Points are common points that can be used as electronic money when making payments at each store. For example, the points are return points (return amount) such as giving an electronic money balance. Conventionally, points awarded for purchasing products at a certain store were used to purchase products at other stores instead of at that store. In this embodiment, points given by purchasing a product at a certain store can be immediately used to purchase the product, and the sales price can be discounted using the points. In the example of FIG. 1, the information providing device 100 determines the discounted price of "90 yen" (10 yen discount) when points are immediately used, based on the selling price of iced coffee B to the user U1 of "100 yen". Calculate. Furthermore, the information providing device 100 calculates a discounted price of "81 yen" (9 yen discount) when points are immediately used, based on the selling price of iced coffee B to the user U2, "90 yen." Here, 10% of the sales price is used as an incentive, but in reality, the incentive may be calculated depending on the situation of the user U. Moreover, since the selling price is determined according to the situation of the user U, it can be said that the incentive is also calculated according to the situation of the user U.

Subsequently, the information providing device 100 creates a different price screen for each user U based on the sales price and incentives determined for each user U (step S6). The price screen is display data displayed on the terminal device 10 of each user U. Previously, it was unclear how much benefit the immediate use of incentives would provide. In the present embodiment, the degree of benefit obtained by using the incentive immediately is clearly indicated so that each user U can visually recognize (visualize) the benefit obtained. In the example of FIG. 1, the information providing device 100 informs the user U1 of the selling price of iced coffee B "100 yen" (20 yen discount from the regular price) and the discounted price when points are used immediately. Create a price screen to present "90 yen" (10 yen discount). The information providing device 100 also informs the user U2 of the selling price of iced coffee B of "90 yen" (30 yen discount from the regular price) and the discounted price of "81 yen" when points are used immediately. Create a price screen to present (9 yen discount). Note that, in reality, direct expressions such as "I saved XX yen" or "I saved XX%" may be used. Actually, any content that allows the user U to recognize that he/she has gained something is sufficient. That is, the information providing device 100 creates a price screen to make the user U aware that he or she can purchase the product at a cheaper price than usual. Further, the information providing device 100 makes it easy for the user U to understand that the product can be purchased at a cheaper price than others. This allows the user U to get into the habit of checking prices via the information providing device 100. Furthermore, it is possible to increase the chances of purchasing via the server at a physical store.

Subsequently, the information providing device 100 provides a different price screen for each user U to the terminal device 10 of each user U (step S7). In the example of FIG. 1, the information providing device 100 informs the user U1 of the selling price of iced coffee B "100 yen" (20 yen discount from the regular price) and the discounted price when points are used immediately. A price screen for presenting "90 yen" (10 yen discount) is provided. The information providing device 100 also informs the user U2 of the selling price of iced coffee B of "90 yen" (30 yen discount from the regular price) and the discounted price of "81 yen" when points are used immediately. (9 yen discount) is provided. Thereby, the terminal device 10 of each user U displays a price screen corresponding to the user U.

Further, the information providing device 100 may provide each user U's terminal device 10 with a screen showing the history of sales prices and incentives determined for each user U. For example, the information providing device 100 acquires the history of incentives provided to users who have purchased the transaction object based on the sales price determined based on the situation of the user U, and indicates the acquired history. The information is provided to each user U's terminal device 10. Here, the first incentive is a reduction from the normal price to the sales price. Further, the incentive calculated based on the sales price is defined as a second incentive. The terminal device 10 of each user U displays the first incentive, the second incentive, or the total thereof on a monthly basis. That is, the first incentive, the second incentive, or the total of these per unit period is displayed. At this time, the terminal device 10 makes it possible for the user U to recognize that he or she has gained something, such as "I saved a total of XX yen" or "I saved an average of XX%." may be displayed. User U can know the degree of advantage from the normal price (first incentive, second incentive, or the sum of these). Note that the terminal device 10 may display the first incentive, the second incentive, or the total thereof in a graph, or may display each individually. Further, the terminal device 10 may display only the second incentive in the case of code payment using a barcode or two-dimensional code.

Subsequently, the user U uses the terminal device 10 to perform a purchasing operation for the product to be traded, and purchases the product to be traded at the price displayed on the terminal device 10 (step S8). In the example of FIG. 1, the user U1 purchases iced coffee B with a regular price of "120 yen" at a selling price of "100 yen" or at a discounted price of "90 yen" when points are used immediately. Further, the user U2 purchases iced coffee B, which has a regular price of "120 yen," at a selling price of "90 yen," or at a discounted price of "81 yen" when points are used immediately. At this time, the user U may be able to select whether to purchase at the selling price or at the discounted price when points are immediately used. For example, if you do not want to use points this time, but want to use points at the next payment, you may choose to purchase at the sales price. In addition, by pressing the icon or purchase button of the transaction object displayed on the terminal device 10, the user U can make payment using the terminal device 10 (electronic payment) at the price displayed on the terminal device 10. Purchase the product that is the subject of the transaction. The information providing device 100 performs payment processing for the product in response to the user U's purchase operation for the product, and provides the user U's terminal device 10 with a purchase completion screen. At this time, the information providing device 100 functions as a payment server. This allows you to make online purchases at physical stores.

Subsequently, the user U presents a purchase screen to the clerk M of the store A indicating that the user has purchased the product to be traded (step S9). In this embodiment, the user U presents the purchase completion screen provided by the information providing device 100 to the store clerk M at the store A. At this time, the purchase completion screen may display a barcode, two-dimensional code, or the like corresponding to the product to be traded.

Subsequently, the user U receives the product to be traded from the clerk M of the store A in response to the presentation of the purchase screen (step S10). Alternatively, have the product being traded delivered to your home. In this embodiment, the user U presents the purchase completion screen of the iced coffee B, which is the object of the transaction, to the clerk M of the store A, and the user U receives the transaction object that the user U purchased from the clerk M of the store A. Receive iced coffee B. At this time, the user U or the clerk M of the store A may perform an operation to indicate that the delivery of the iced coffee B, which is the object of the transaction, has been completed.

Store A may be a restaurant, fast food restaurant, coffee chain store, coffee shop, bar, etc., or a convenience store, supermarket, drug store, discount store, home center, mass retailer, warehouse type store, etc. It may also be a retail store. Further, the store A may be a tenant or the like that has opened a store on a floor of a commercial facility or the like. Furthermore, the store A may be a store that sells products other than those listed above, a store that provides services other than those listed above, or the like. For example, the store A may be a barber shop, a beauty salon, a massage parlor, a bicycle/rental car company, or other businesses.

In addition, store A may be, for example, a large commercial facility (department store/shopping center/outlet mall/underground mall) or a large leisure facility (theme park/amusement park/playground/zoo/aquarium/pool/bathing facility/park/garden/famous place). , cultural facilities (halls/theaters/cinemas/art galleries/museums), sports facilities (playgrounds/baseball fields/tennis fields/gymnasiums/fields/indoor pools), accommodation facilities (hotels/inns), public transportation (railways/buses/taxi/ships/air lines), railway stations, airports, ports (boarding areas), parking lots, etc.

Further, the store A is not limited to a physical store, but may be an EC (Electronic Commerce) site, an electronic shopping mall, an auction site, a flea market site, or the like. Alternatively, the store A may be an application that allows electronic commerce. Alternatively, the transaction object may be purchased online (including reservations and orders) and the transaction object may be received at a physical store.

[2. Configuration example of information processing system]
Next, the configuration of the information processing system 1 including the information providing apparatus 100 according to the embodiment will be described using FIG. 2. FIG. 2 is a diagram showing a configuration example of the information processing system 1 according to the embodiment. As shown in FIG. 2, the information processing system 1 according to the embodiment includes a terminal device 10 and an information providing device 100. These various devices are connected via a network N so that they can communicate by wire or wirelessly. The network N is, for example, a LAN (Local Area Network) or a WAN (Wide Area Network) such as the Internet.

Furthermore, the number of devices included in the information processing system 1 shown in FIG. 2 is not limited to what is illustrated. For example, in FIG. 2, only one terminal device 10 is shown for simplification of illustration, but this is just an example and is not limited, and there may be two or more terminal devices.

The terminal device 10 is an information processing device used by the user U. For example, the terminal device 10 may be a smart device such as a smartphone or a tablet terminal, a feature phone, a PC (Personal Computer), a PDA (Personal Digital Assistant), a game console with a communication function, a car navigation system, a smart watch, or a head-mounted display. wearable devices, smart glasses, etc.

The terminal device 10 also supports wireless communication networks such as LTE (Long Term Evolution), 4G (4th Generation), and 5G (5th Generation), Bluetooth (registered trademark), and wireless LAN (Local It is possible to connect to a network N via short-distance wireless communication such as a local area network) and communicate with the information providing device 100.

The information providing device 100 is, for example, a PC, a server device, a mainframe, a workstation, or the like. Note that the information providing device 100 may be realized by cloud computing.

[3. Configuration example of terminal device]
Next, the configuration of the terminal device 10 will be explained using FIG. 3. FIG. 3 is a diagram showing a configuration example of the terminal device 10. As shown in FIG. As shown in FIG. 3, the terminal device 10 includes a communication section 11, a display section 12, an input section 13, a positioning section 14, a sensor section 20, a control section 30 (controller), and a storage section 40. Be prepared.

(Communication Department 11)
The communication unit 11 is connected to a network N (see FIG. 2) by wire or wirelessly, and transmits and receives information to and from the information providing device 100 via the network N. For example, the communication unit 11 is realized by a NIC (Network Interface Card), an antenna, or the like.

(Display section 12)
The display unit 12 is a display device that displays various information such as position information. For example, the display unit 12 is a liquid crystal display (LCD) or an organic electro-luminescent display (EL display). Further, the display unit 12 is a touch panel type display, but is not limited to this.

(Input section 13)
The input unit 13 is an input device that receives various operations from the user U. Furthermore, the input unit 13 includes, for example, buttons for inputting characters, numbers, and the like. Further, when the display section 12 is a touch panel display, a part of the display section 12 functions as the input section 13. Note that the input unit 13 may be a microphone or the like that receives voice input from the user U. The microphone may be wireless.

(Positioning unit 14)
The positioning unit 14 receives a signal (radio wave) sent from a GPS (Global Positioning System) satellite, and based on the received signal, determines position information (for example, latitude and longitude). That is, the positioning unit 14 positions the terminal device 10 . Note that GPS is just one example of GNSS (Global Navigation Satellite System).

Further, the positioning unit 14 can measure the position using various methods other than GPS. For example, the positioning unit 14 may use various communication functions of the terminal device 10 to measure the position as an auxiliary positioning means for position correction and the like, as described below.

(Wi-Fi positioning)
For example, the positioning unit 14 positions the terminal device 10 using the Wi-Fi (registered trademark) communication function of the terminal device 10 or the communication network provided by each communication company. Specifically, the positioning unit 14 performs Wi-Fi communication, etc., and determines the position of the terminal device 10 by measuring the distance to nearby base stations and access points.

(Beacon positioning)
Further, the positioning unit 14 may use the Bluetooth (registered trademark) function of the terminal device 10 to measure the position. For example, the positioning unit 14 measures the position of the terminal device 10 by connecting to a beacon transmitter connected by a Bluetooth (registered trademark) function.

(geomagnetic positioning)
Furthermore, the positioning unit 14 positions the terminal device 10 based on the geomagnetic pattern of the structure measured in advance and the geomagnetic sensor included in the terminal device 10 .

(RFID positioning)
Further, for example, if the terminal device 10 has an RFID (Radio Frequency Identification) tag function equivalent to a contactless IC card used at station ticket gates, stores, etc., or has a function to read an RFID tag. In this case, the location where the terminal device 10 used the terminal device 10 is recorded together with the information that the payment was made. The positioning unit 14 may measure the position of the terminal device 10 by acquiring such information. Further, the position may be determined by an optical sensor, an infrared sensor, or the like provided in the terminal device 10.

The positioning unit 14 may position the terminal device 10 using one or a combination of the above-mentioned positioning means, if necessary.

(sensor section 20)
The sensor unit 20 includes various sensors mounted on or connected to the terminal device 10. Note that the connection may be a wired connection or a wireless connection. For example, the sensors may be a detection device other than the terminal device 10, such as a wearable device or a wireless device. In the example shown in FIG. 3, the sensor unit 20 includes an acceleration sensor 21, a gyro sensor 22, an atmospheric pressure sensor 23, an air temperature sensor 24, a sound sensor 25, an optical sensor 26, a magnetic sensor 27, and an image sensor ( camera) 28.

Note that each of the sensors 21 to 28 described above is merely an example and is not limited to the above. That is, the sensor section 20 may be configured to include a portion of each of the sensors 21 to 28, or may include other sensors such as a humidity sensor in addition to or instead of each of the sensors 21 to 28. .

The acceleration sensor 21 is, for example, a three-axis acceleration sensor, and detects the physical movement of the terminal device 10, such as the moving direction, speed, and acceleration of the terminal device 10. The gyro sensor 22 detects physical movements of the terminal device 10 such as tilt in three axes directions based on the angular velocity of the terminal device 10 and the like. The atmospheric pressure sensor 23 detects the atmospheric pressure around the terminal device 10, for example.

Since the terminal device 10 is equipped with the above-mentioned acceleration sensor 21, gyro sensor 22, atmospheric pressure sensor 23, etc., it is possible to implement technologies such as pedestrian autonomous navigation (PDR) using these sensors 21 to 23, etc. It becomes possible to measure the position of the terminal device 10 using the . This makes it possible to obtain indoor position information that is difficult to obtain using positioning systems such as GPS.

For example, a pedometer using the acceleration sensor 21 can calculate the number of steps, walking speed, and distance walked. Furthermore, by using the gyro sensor 22, it is possible to know the direction of travel of the user U, the direction of the line of sight, and the inclination of the user's body. Further, from the atmospheric pressure detected by the atmospheric pressure sensor 23, it is also possible to know the altitude and the number of floors where the terminal device 10 of the user U is located.

The temperature sensor 24 detects, for example, the temperature around the terminal device 10. The sound sensor 25 detects, for example, sounds around the terminal device 10. The optical sensor 26 detects the illuminance around the terminal device 10 . The magnetic sensor 27 detects, for example, the earth's magnetism around the terminal device 10. The image sensor 28 captures an image of the surroundings of the terminal device 10.

The above-mentioned atmospheric pressure sensor 23, temperature sensor 24, sound sensor 25, optical sensor 26, and image sensor 28 each detect atmospheric pressure, temperature, sound, and illuminance, and capture images of the surroundings, so that the terminal device 10 It is possible to detect the surrounding environment and situation. Furthermore, it is possible to improve the accuracy of the location information of the terminal device 10 based on the environment and situation around the terminal device 10.

(Control unit 30)
The control unit 30 includes, for example, a microcomputer having a CPU (Central Processing Unit), a ROM (Read Only Memory), a RAM, an input/output port, etc., and various circuits. Further, the control unit 30 may be configured with hardware such as an integrated circuit such as an ASIC (Application Specific Integrated Circuit) or an FPGA (Field Programmable Gate Array). The control section 30 includes a transmitting section 31, a receiving section 32, and a processing section 33.

(Transmission unit 31)
The transmitting unit 31 receives, for example, various information input by the user U using the input unit 13, various information detected by the sensors 21 to 28 mounted on or connected to the terminal device 10, and information measured by the positioning unit 14. The location information of the terminal device 10 and the like can be transmitted to the information providing device 100 via the communication unit 11.

(Receiving unit 32)
The receiving unit 32 can receive various information provided from the information providing device 100 and requests for various information from the information providing device 100 via the communication unit 11 .

(Processing unit 33)
The processing unit 33 controls the entire terminal device 10, including the display unit 12 and the like. For example, the processing unit 33 can output various types of information transmitted by the transmitting unit 31 and various types of information received by the receiving unit 32 from the information providing device 100 to the display unit 12 for display.

(Storage unit 40)
The storage unit 40 is realized by, for example, a semiconductor memory element such as a RAM (Random Access Memory) or a flash memory, or a storage device such as an HDD (Hard Disk Drive), an SSD (Solid State Drive), or an optical disk. Ru. The storage unit 40 stores various programs, various data, and the like.

[4. Configuration example of information processing device]
Next, the configuration of the information providing apparatus 100 according to the embodiment will be described using FIG. 4. FIG. 4 is a diagram illustrating a configuration example of the information providing apparatus 100 according to the embodiment. As shown in FIG. 4, the information providing device 100 includes a communication section 110, a storage section 120, and a control section 130.

(Communication Department 110)
The communication unit 110 is realized by, for example, a NIC (Network Interface Card). Further, the communication unit 110 is connected to the network N (see FIG. 2) by wire or wirelessly.

(Storage unit 120)
The storage unit 120 is realized by, for example, a semiconductor memory element such as a RAM (Random Access Memory) or a flash memory, or a storage device such as a hard disk or an optical disk. As shown in FIG. 4, the storage unit 120 includes a user information database 121, a history information database 122, a transaction object information database 123, and a price information database 124.

(User information database 121)
The user information database 121 stores various information regarding the user U. For example, the user information database 121 stores various information such as user U's attributes. FIG. 5 is a diagram showing an example of the user information database 121. In the example shown in FIG. 5, the user information database 121 has items such as "user ID (identifier),""age,""gender,""home,""worklocation," and "interest."

“User ID” indicates identification information for identifying user U. Moreover, "age" indicates the age of the user U identified by the user ID. Note that the "age" may be a specific age of the user U identified by the user ID, such as 35 years old. Furthermore, “gender” indicates the gender of the user U identified by the user ID.

Moreover, "home" indicates the location information of the home of the user U identified by the user ID. In the example shown in FIG. 5, "home" is illustrated as an abstract code such as "LC11", but it may also be latitude and longitude information. Furthermore, for example, "home" may be a region name or address.

Moreover, "work place" indicates the location information of the work place (school in the case of a student) of the user U identified by the user ID. In the example shown in FIG. 5, the "work location" is illustrated as an abstract code such as "LC12", but it may also be latitude/longitude information or the like. Further, for example, the "work location" may be a region name or address.

Moreover, "interest" indicates the interest of the user U identified by the user ID. That is, "interest" indicates an object in which the user U identified by the user ID has a high interest. For example, "interest" may be a search query (keyword) that the user U inputs into a search engine. In the example shown in FIG. 5, one "interest" is shown for each user U, but there may be a plurality of "interests".

For example, in the example shown in FIG. 5, the age of the user U identified by the user ID "U1" is "20s", and the gender is "male". Further, for example, the user U identified by the user ID "U1" indicates that his home is "LC11". Further, for example, the user U identified by the user ID "U1" indicates that the work location is "LC12". Further, for example, the user U identified by the user ID "U1" indicates that he is interested in "sports."

Here, in the example shown in FIG. 5, abstract values such as "U1", "LC11", and "LC12" are used for illustration, but "U1", "LC11", and "LC12" have specific values. It is assumed that information such as character strings and numerical values is stored. Below, abstract values may be illustrated in diagrams related to other information as well.

Note that the user information database 121 is not limited to the above, and may store various information depending on the purpose. For example, the user information database 121 may store various information regarding the terminal device 10 of the user U. In addition, the user information database 121 includes information such as demographic (demographic attributes), psychographic (psychological attributes), geographic (geographical attributes), behavioral (behavioral attributes), etc. of user U. Information regarding attributes may also be stored. For example, the user information database 121 includes name, family composition, place of birth (locality), occupation, position, income, qualifications, type of residence (single-family house, condominium, etc.), presence or absence of a car, commuting/commuting time, commuting/commuting, etc. Memorizes information such as routes, commuter pass sections (stations, lines, etc.), frequently used stations (other than the stations closest to your home or work), lessons (location, time zone, etc.), hobbies, interests, lifestyle, etc. It's okay.

(History information database 122)
The history information database 122 stores various information related to history information (log data) indicating the actions of the user U. FIG. 6 is a diagram showing an example of the history information database 122. In the example shown in FIG. 6, the history information database 122 has items such as "user ID", "location history", "search history", "browsing history", "purchase history", and "posting history".

“User ID” indicates identification information for identifying user U. Further, “position history” indicates a position history that is a history of the user U's position and movement. Further, “search history” indicates a search history that is a history of search queries input by the user U. In addition, “browsing history” indicates a browsing history that is a history of contents that the user U has viewed. Further, “purchase history” indicates a purchase history that is a history of purchases by user U. Moreover, "posting history" indicates a posting history that is a history of postings by user U. Note that the "posting history" may include questions regarding user U's belongings.

For example, in the example shown in FIG. 6, user U identified by user ID "U1" moves as per "location history #1", searches as per "search history #1", and searches as per "view history #1". This indicates that the content was viewed according to "history #1", a predetermined product, etc. was purchased at a predetermined store etc. according to "purchase history #1", and the content was posted according to "posting history".

Here, in the example shown in FIG. 6, abstracts such as "U1", "location history #1", "search history #1", "browsing history #1", "purchase history #1" and "posting history #1" are used. Although the figures are shown using typical values, "U1", "location history #1", "search history #1", "browsing history #1", "purchase history #1" and "posting history #1" are It is assumed that information such as specific character strings and numerical values is stored.

Note that the history information database 122 is not limited to the above, and may store various information depending on the purpose. For example, the history information database 122 may store the user U's usage history of a predetermined service. Further, the history information database 122 may store the user U's store visit history or facility visit history. Further, the history information database 122 may store the payment history of user U's electronic payment. Further, the history information database 122 may store the history of incentives given to the user U along with the purchase history.

(Transaction object information database 123)
The transaction object information database 123 stores various information regarding transaction objects handled at the store. FIG. 7 is a diagram showing an example of the transaction target information database 123. In the example shown in FIG. 7, the transaction object information database 123 has items such as "store,""transactionobject," and "regular price."

"Store" indicates a store that handles the transaction object. The store is not limited to a physical store, but may be an EC site or the like. Moreover, "transaction object" indicates the transaction object handled at the store. The object of transaction is not limited to products, but may also be services. Further, the "regular price" indicates the regular price of the transaction object. The normal price is the price of the transaction object for general customers, and is the price of the transaction object without any discounts or the like. For example, the regular price is the price displayed at the store.

For example, the example shown in FIG. 7 shows that the transaction object "Iced Coffee" handled by "Store A" has a regular price of "120 yen."

Note that the transaction object information database 123 is not limited to the above, and may store various information depending on the purpose. For example, the transaction object information database 123 may store detailed store information such as store business hours, location, region, and trade area. Further, the transaction object information database 123 may store detailed information of the transaction object, such as inventory of the transaction object and sales period.

(Price information database 124)
The price information database 124 stores various information regarding the selling price of the transaction object determined based on the user's situation. FIG. 8 is a diagram showing an example of the price information database 124. In the example shown in FIG. 8, the price information database 124 includes items such as "user ID,""store,""transactionobject,""regularprice,""situation,""sellingprice," and "immediate use of points." has.

“User ID” indicates identification information for identifying user U. Further, "store" indicates a store that handles the transaction object. The store is not limited to a physical store, but may be an EC site or the like. Moreover, "transaction object" indicates the transaction object handled at the store. The object of transaction is not limited to products, but may also be services. Further, the "regular price" indicates the regular price of the transaction object. Moreover, the "situation" indicates the situation (context) of the user U. For example, the status of user U indicates various privilege conditions that user U has achieved. Moreover, "sales price" indicates the sales price of the transaction object calculated based on the user U's situation. The selling price varies depending on the user U's situation. For example, the selling price becomes lower than the normal price depending on the user U's situation. Moreover, "point instant use" indicates the price after discount of the transaction object when points given as an incentive are immediately used.

For example, in the example shown in FIG. 8, the transaction object ``Iced Coffee'' sold at ``Store A'', which the user U identified by the user ID ``U1'' wishes to purchase, has a regular price of ``120 yen''. Show that something is true. In addition, the selling price of the transaction object "Iced Coffee" is "100 yen" based on the situation "Situation #1" of the user U identified by the user ID "U1", which is 20 yen cheaper than the normal price. show what will happen. Furthermore, if the points are used immediately, the value becomes "90 yen", which means that 10 yen will be deducted from the selling price.

Here, the example shown in FIG. 8 is illustrated using abstract values such as "U1", "store A", and "situation #1", but "U1", "store A", and "situation #1" It is assumed that information such as specific character strings and numerical values is stored in .

Note that the price information database 124 is not limited to the above, and may store various information depending on the purpose. For example, the price information database 124 may store information regarding the difference between the regular price and the sales price, the discount amount when points are immediately used for the sales price, and the like. Further, the price information database 124 may group or categorize users U according to their situations, and store information regarding the groups or categories to which users U belong.

(Control unit 130)
Returning to FIG. 4, the explanation will be continued. The control unit 130 is a controller, and uses, for example, a CPU (Central Processing Unit), an MPU (Micro Processing Unit), an ASIC (Application Specific Integrated Circuit), or an FPGA (Field Programmable Gate Array) to control the information providing apparatus 100. This is achieved by executing various programs (corresponding to an example of an information processing program) stored in an internal storage device using a storage area such as a RAM as a work area. In the example shown in FIG. 4, the control unit 130 includes an acquisition unit 131, a determination unit 132, a determination unit 133, a calculation unit 134, a creation unit 135, a provision unit 136, and a payment processing unit 137.

(Acquisition unit 131)
The acquisition unit 131 acquires identification information of a transaction target from the terminal device 10 via the communication unit 110. For example, the acquisition unit 131 acquires product identification information C associated with iced coffee B, which is a transaction target, from the terminal device 10.

The acquisition unit 131 also acquires various information regarding the user U via the communication unit 110. For example, the acquisition unit 131 acquires location information of the user U, attribute information of the user U, etc. based on information indicating the user U who uses the payment application (user ID, etc.). The acquisition unit 131 then registers it in the user information database 121 of the storage unit 120.

Further, the acquisition unit 131 acquires various types of history information (log data) indicating the behavior of the user U via the communication unit 110. The acquisition unit 131 then registers it in the history information database 122 of the storage unit 120.

Further, the acquisition unit 131 acquires information regarding the situation of the user U based on user identification information that identifies the user U. For example, the acquisition unit 131 acquires information regarding the benefit conditions achieved by the user U based on user identification information that identifies the user U.

Furthermore, the acquisition unit 131 acquires the history of incentives provided to users who have purchased the transaction object, based on the sales price determined based on the user U's situation.

(Determination unit 132)
The determination unit 132 determines the situation of the user U based on the privilege conditions that the user U has achieved. Further, the determination unit 132 may determine the situation of the user U based on the user U's location information, attribute information, various historical information, and the like. Note that, in reality, instead of the determination unit 132 determining the user U's situation, the acquisition unit 131 may acquire information regarding the user U's situation and specify the user U's situation. Further, the determination unit 132 may cooperate with or be integrated with the acquisition unit 131.

(Decision unit 133)
The determining unit 133 determines the selling price for selling the transaction object to the user U based on the user U's situation. The situation of the user U changes when the user U achieves a predetermined benefit condition. For example, the situation of user U changes depending on the type of benefit condition that user U has achieved. Further, the situation of the user U changes depending on the number of privilege conditions that the user U has achieved.

Further, the determining unit 133 determines a selling price that is lower than the normal price of the transaction object based on the situation of the user U. Furthermore, when the user U scans the transaction object using the terminal device, the determining unit 133 determines the selling price at which the transaction object is sold to the user U based on the situation of the user U. do.

Further, the determining unit 133 determines a different selling price for each user U for the same transaction object based on the user U's situation.

(Calculation unit 134)
The calculation unit 134 calculates the incentive based on the situation of the user U, and calculates the discounted price of the transaction object when the calculated incentive is immediately used. That is, the calculation unit 134 calculates different incentives for each user U for the same transaction object based on the user U's situation. For example, the calculation unit 134 calculates an incentive when the transaction object is purchased at the sales price based on the sales price determined based on the situation of the user U, and deducts the amount of the calculated incentive from the purchase price. Calculate the price after subtraction. For example, the incentive may be a refund amount.

(Creation unit 135)
The creation unit 135 creates a different price screen for each user U based on the sales price determined for each user U and the calculated incentive.

For example, the creation unit 135 creates a price screen that visualizes the difference between the selling price determined for each user U and the normal price of the transaction object, which is determined in advance regardless of the user U's situation. At this time, the creation unit 135 may create a price screen that displays the regular price and the selling price side by side and visualizes that the selling price is lower than the regular price.

The creation unit 135 also creates a price screen that visualizes the difference between the determined sales price and the calculated price after discount. At this time, the creation unit 135 may create a price screen that displays the selling price and the discounted price side by side and visualizes that the discounted price is lower than the selling price.

The creation unit 135 also creates a price screen that visualizes the history and/or total of the difference between the regular price and the sales price per unit period. The creation unit 135 also creates a price screen that visualizes the history of the difference between the sales price per unit period and the price after discount. For example, the creation unit 135 creates a price screen that visualizes the history and/or total of the difference between the regular price and the sales price (or the difference between the sales price and the price after discount) on a monthly basis.

(Providing unit 136)
The providing unit 136 presents the determined selling price to the user U. Further, the providing unit 136 presents different selling prices for each user U for the same transaction object. At this time, the providing unit 136 provides a different price screen for each user U to each user's terminal device 10.

Further, the providing unit 136 presents the transaction object on the terminal device 10 so that the user U can purchase the transaction object online at the selling price. Further, when the user U uses the terminal device 10 in a store to purchase a transaction object online at a selling price, the providing unit 136 provides a purchase completion screen for presenting the transaction object to a store clerk and receiving the transaction object. do.

Further, the providing unit 136 provides the price of the transaction object when the calculated incentive is immediately used. For example, the providing unit 136 provides the price of the transaction object when different incentives are immediately used for each user U for the same transaction object. Further, the providing unit 136 provides an amount obtained by subtracting the calculated incentive from the sales price as the price of the transaction object. For example, the incentive may be a refund amount.

In addition, the providing unit 136 provides the user U with a price screen that visualizes the difference between the selling price determined for each user U and the normal price of the transaction object, which is determined in advance regardless of the user U's situation. provide. At this time, the providing unit 136 may display the regular price and the selling price side by side and provide the user U with a price screen that visualizes that the selling price is cheaper than the regular price.

Further, the providing unit 136 provides the user U with a price screen that visualizes the difference between the determined sales price and the calculated price after discount. At this time, the providing unit 136 may display the selling price and the discounted price side by side and provide the user U with a price screen that visualizes that the discounted price is lower than the selling price.

Further, the providing unit 136 provides the user U with a price screen that visualizes the history and/or total of the difference between the regular price and the selling price per unit period. Further, the providing unit 136 provides the user U with a price screen that visualizes the history of the difference between the selling price per unit period and the price after discount. For example, the providing unit 136 provides the user U with a price screen that visualizes the history and/or total of the difference between the regular price and the sales price (or the difference between the sales price and the price after discount) on a monthly basis. .

(Payment processing unit 137)
When the user U makes a payment (electronic payment) using the terminal device 10 when purchasing a product to be traded, the payment processing unit 137 processes the payment for the product to be traded, and A purchase screen indicating that a certain product has been purchased is provided to the terminal device 10 of the user U. In this embodiment, the payment processing unit 137 performs payment processing for iced coffee B, which is the transaction object, and provides the user U's terminal device 10 with a purchase completion screen indicating that the payment processing has been completed.

[5. Processing procedure]
Next, a processing procedure by the information providing apparatus 100 according to the embodiment will be described using FIG. 9. FIG. 9 is a flowchart showing the processing procedure according to the embodiment. Note that the processing procedure shown below is repeatedly executed by the control unit 130 of the information providing device 100.

As shown in FIG. 9, the acquisition unit 131 of the information providing device 100 receives user identification information for identifying the user U from the terminal device 10 of each user U, and the product to be traded read by the camera function. Accompanying product identification information is obtained, and the regular price of the transaction object is obtained based on the product identification information (step S101).

Subsequently, the acquisition unit 131 of the information providing device 100 acquires information regarding the situation of the user U based on the user identification information that identifies the user U, and the determining unit 132 of the information providing device 100 determines whether the user The situation (context) of the user U is determined based on the information regarding the situation of the user U (step S102). The information regarding the situation of the user U is information regarding the privilege conditions and the like that the user U has achieved.

Subsequently, the determining unit 133 of the information providing device 100 determines the selling price for selling the transaction object to the user U based on the situation of the user U (step S103). At this time, the determining unit 133 determines a different selling price for each user U because the situation of each user U is different.

Subsequently, the calculation unit 134 of the information providing device 100 calculates the incentive when the transaction object is purchased at the sales price based on the sales price determined based on the situation of the user U, and the calculated incentive The discounted price of the transaction object when used immediately is calculated (step S104).

Subsequently, the creation unit 135 of the information providing device 100 creates a price screen on which different selling prices and discounted prices are posted for each user U (step S105). At this time, the creation unit 135 creates a price screen that visualizes the difference between the selling price determined for each user U and the normal price of the transaction object, which is determined in advance regardless of the situation of the user U. Good too. Further, the creation unit 135 may create a price screen that visualizes the difference between the determined sales price and the calculated price after discount.

Subsequently, the providing unit 136 of the information providing device 100 provides the terminal device 10 of each user U with a price screen on which selling prices and discounted prices that differ for each user U are posted (step S106).

Subsequently, the payment processing unit 137 of the information providing device 100 processes the transaction when the user U performs a purchase operation for the transaction on the price screen on which selling prices and discounted prices that differ for each user U are posted. The target payment process is performed, and after the payment process is completed, a purchase completion screen is provided to the terminal device 10 of the user U (step S7). Using the terminal device 10, the user U presents this purchase completion screen to the clerk of the store that provides the transaction object, and receives the transaction object from the clerk as a result.

[6. Modified example]
The terminal device 10 and the information providing device 100 described above may be implemented in various different forms other than the above embodiments. Therefore, a modification of the embodiment will be described below.

In the above embodiment, part or all of the processing executed by the information providing device 100 may actually be executed by the terminal device 10. For example, the process may be completed stand-alone (by the terminal device 10 alone). In this case, it is assumed that the terminal device 10 has the functions of the information providing device 100 in the above embodiment. Furthermore, in the embodiment described above, since the terminal device 10 cooperates with the information providing device 100, it appears to the user U that the terminal device 10 also executes the processing of the information providing device 100. That is, from another perspective, it can be said that the terminal device 10 includes the information providing device 100.

Further, in the above embodiment, the information providing device 100 may be an information processing device that provides some kind of web service online to the terminal device 10 of each user U. For example, the information providing device 100 provides web services such as Internet connection, search service, SNS (Social Networking Service), electronic commerce, electronic payment, online games, online banking, online trading, accommodation/ticket reservation, video/music distribution, etc. services may be provided. In reality, the information providing apparatus 100 may cooperate with various servers that provide the above-mentioned Web services and may mediate the Web services.

[7. effect〕
As described above, the information providing device 100 according to the present application includes the determining unit 133 that determines the selling price when selling the transaction object to the user based on the user's (user U) situation, and the determining unit 133 that determines the selling price when selling the transaction object to the user The present invention includes a providing unit 136 that visualizes and presents to the user the difference between the selling price and the normal price of the transaction object, which is predetermined regardless of the user's situation.

Further, the providing unit 136 displays the regular price and the selling price side by side, and visually presents to the user that the selling price is cheaper than the regular price.

Furthermore, the information providing device 100 according to the present application calculates an incentive when purchasing a transaction object based on the user's situation, and calculates a price after discount of the transaction object when the incentive is immediately used for the sales price. The calculation unit 134 is further included. Then, the providing unit 136 visualizes the difference between the calculated price after the discount and the sales price and presents it to the user.

Further, the providing unit 136 displays the selling price and the discounted price side by side, and visually presents to the user that the discounted price is cheaper than the selling price.

Further, the providing unit 136 visualizes the history of the difference between the regular price and the selling price per unit period and presents it to the user. Further, the providing unit 136 visualizes the total difference between the regular price and the selling price per unit period and presents it to the user.

Further, the providing unit 136 visualizes the history of the difference between the sales price per unit period and the price after discount and presents it to the user. Further, the providing unit 136 visualizes and presents to the user the total difference between the sales price per unit period and the price after the discount.

By any one or a combination of the above-described processes, it is possible to provide transaction target information that is useful to the user. Specifically, by presenting a selling price lower than the normal price based on each user's situation, it is possible to promote sales of the transaction object. Furthermore, it is possible to make users aware that they can purchase items at a better price than usual. Furthermore, it is possible to make it easier for users to understand that they can purchase the product at a cheaper price than elsewhere.

[8. Hardware configuration]
Further, the terminal device 10 and the information providing device 100 according to the embodiments described above are realized, for example, by a computer 1000 having a configuration as shown in FIG. The information providing apparatus 100 will be described below as an example. FIG. 10 is a diagram showing an example of a hardware configuration. The computer 1000 is connected to an output device 1010 and an input device 1020, and a calculation device 1030, a primary storage device 1040, a secondary storage device 1050, an output I/F (Interface) 1060, an input I/F 1070, and a network I/F 1080 are connected to a bus. 1090.

The arithmetic unit 1030 operates based on programs stored in the primary storage device 1040 and the secondary storage device 1050, programs read from the input device 1020, and performs various processes. The arithmetic device 1030 is realized by, for example, a CPU (Central Processing Unit), an MPU (Micro Processing Unit), an ASIC (Application Specific Integrated Circuit), an FPGA (Field Programmable Gate Array), or the like.

The primary storage device 1040 is a memory device such as a RAM (Random Access Memory) that temporarily stores data used by the calculation device 1030 for various calculations. Further, the secondary storage device 1050 is a storage device in which data used by the calculation device 1030 for various calculations and various databases are registered, and includes a ROM (Read Only Memory), an HDD (Hard Disk Drive), and an SSD (Solid Disk Drive). This is realized using flash memory, etc. The secondary storage device 1050 may be a built-in storage or an external storage. Further, the secondary storage device 1050 may be a removable storage medium such as a USB memory or an SD (Secure Digital) memory card. Further, the secondary storage device 1050 may be a cloud storage (online storage), a NAS (Network Attached Storage), a file server, or the like.

The output I/F 1060 is an interface for transmitting information to be output to the output device 1010 that outputs various information such as a display, a projector, and a printer. (Digital Visual Interface) and HDMI (registered trademark) (High Definition Multimedia Interface). Further, the input I/F 1070 is an interface for receiving information from various input devices 1020 such as a mouse, keyboard, keypad, button, scanner, etc., and is realized by, for example, a USB or the like.

Further, the output I/F 1060 and the input I/F 1070 may be wirelessly connected to the output device 1010 and the input device 1020, respectively. That is, output device 1010 and input device 1020 may be wireless devices.

Moreover, the output device 1010 and the input device 1020 may be integrated like a touch panel. In this case, the output I/F 1060 and the input I/F 1070 may also be integrated as an input/output I/F.

Note that the input device 1020 is, for example, an optical recording medium such as a CD (Compact Disc), a DVD (Digital Versatile Disc), or a PD (Phase change rewritable disk), a magneto-optical recording medium such as an MO (Magneto-Optical disk), or a tape. It may be a device that reads information from a medium, a magnetic recording medium, a semiconductor memory, or the like.

Network I/F 1080 receives data from other devices via network N and sends it to computing device 1030, and also sends data generated by computing device 1030 to other devices via network N.

Arithmetic device 1030 controls output device 1010 and input device 1020 via output I/F 1060 and input I/F 1070. For example, the arithmetic device 1030 loads a program from the input device 1020 or the secondary storage device 1050 onto the primary storage device 1040, and executes the loaded program.

For example, when the computer 1000 functions as the information providing device 100, the arithmetic unit 1030 of the computer 1000 realizes the functions of the control unit 130 by executing a program loaded onto the primary storage device 1040. Further, the arithmetic device 1030 of the computer 1000 may load a program obtained from another device via the network I/F 1080 onto the primary storage device 1040, and execute the loaded program. Furthermore, the arithmetic unit 1030 of the computer 1000 may cooperate with other devices via the network I/F 1080, and may call and use program functions, data, etc. from other programs of other devices.

[9. others〕
Although the embodiments of the present application have been described above, the present invention is not limited to the contents of these embodiments. Furthermore, the above-mentioned components include those that can be easily assumed by those skilled in the art, those that are substantially the same, and those that are in a so-called equivalent range. Furthermore, the aforementioned components can be combined as appropriate. Furthermore, various omissions, substitutions, or modifications of the constituent elements can be made without departing from the gist of the embodiments described above.

Further, among the processes described in the above embodiments, all or part of the processes described as being performed automatically can be performed manually, or the processes described as being performed manually can be performed manually. All or part of this can also be performed automatically using known methods. In addition, information including the processing procedures, specific names, and various data and parameters shown in the above documents and drawings may be changed arbitrarily, unless otherwise specified. For example, the various information shown in each figure is not limited to the illustrated information.

Furthermore, each component of each device shown in the drawings is functionally conceptual, and does not necessarily need to be physically configured as shown in the drawings. In other words, the specific form of distributing and integrating each device is not limited to what is shown in the diagram, and all or part of the devices can be functionally or physically distributed or integrated in arbitrary units depending on various loads and usage conditions. Can be integrated and configured.

For example, the information providing apparatus 100 described above may be realized by a plurality of server computers, and depending on the function, it may be realized by calling an external platform etc. using an API (Application Programming Interface), network computing, etc. can be changed flexibly.

Furthermore, the above-described embodiments and modifications can be combined as appropriate within a range that does not conflict with the processing contents.

Further, the above-mentioned "section, module, unit" can be read as "means", "circuit", etc. For example, the acquisition unit can be read as an acquisition means or an acquisition circuit.

1 Information processing system 10 Terminal device 100 Information providing device 110 Communication unit 120 Storage unit 121 User information database 122 History information database 123 Transaction object information database 124 Price information database 130 Control unit 131 Acquisition unit 132 Judgment unit 133 Determination unit 134 Calculation unit 135 Creation Department 136 Provision Department 137 Payment Processing Department

Claims (10)

Location information, multiple attribute information, history information of a user who makes a payment via an electronic payment application using a terminal device, and the user's situation that changes depending on the type or number of benefit conditions achieved by the user a determining unit that determines a selling price for selling a transaction object to the user who makes a payment via an electronic payment application using the terminal device, based on the above;
In an application for electronic payment using the terminal device, the difference between the determined sales price and the normal price of the transaction object, which is predetermined regardless of the user's situation, is visualized and presented to the user. A provision department that
Equipped with
The determining unit does not simply determine the selling price according to the membership attributes of the user, but also determines the selling price based on the user's location information, a plurality of attribute information, history information, and the type or number of benefit conditions that the user has achieved. Decide the selling price accordingly,
The information processing device is characterized in that the providing unit presents information indicating a history of incentives provided to the user who purchased the transaction object to the user based on the determined sales price. 2. The providing unit displays the regular price and the selling price side by side, and visually presents to the user that the selling price is cheaper than the regular price. information processing equipment. a calculation unit that calculates an incentive when purchasing the transaction object based on the user's situation, and calculates a discounted price of the transaction object when the incentive is immediately used for the sales price;
Furthermore,
The information processing device according to claim 1 or 2, wherein the providing unit visualizes the difference between the calculated price after the discount and the sales price and presents it to the user. The provision unit displays the selling price and the discounted price side by side, and visually presents to the user that the discounted price is cheaper than the selling price. The information processing device according to item 3. The information processing device according to claim 3 or 4, wherein the providing unit visualizes and presents to the user a history of the difference between the normal price and the selling price per unit period. The information according to any one of claims 3 to 5, wherein the providing unit visualizes and presents to the user a total difference between the regular price and the selling price per unit period. Processing equipment. According to any one of claims 3 to 6, the providing unit visualizes and presents to the user a history of the difference between the selling price and the price after the discount per unit period. information processing equipment. According to any one of claims 3 to 7, the providing unit visualizes and presents to the user a total difference between the selling price and the discounted price per unit period. information processing equipment. An information processing method executed by an information processing device, the method comprising:
Location information, multiple attribute information, history information of a user who makes a payment via an electronic payment application using a terminal device, and the user's situation that changes depending on the type or number of benefit conditions achieved by the user a determining step of determining a selling price for selling the transaction object to the user who makes a payment via an electronic payment application using the terminal device, based on the above;
In an application for electronic payment using the terminal device, the difference between the determined sales price and the normal price of the transaction object, which is predetermined regardless of the user's situation, is visualized and presented to the user. The provision process of
including;
In the determination step, the selling price is not determined simply according to the user's membership attributes, but also based on the user's location information, a plurality of attribute information, history information, and the type or number of benefit conditions that the user has achieved. Decide the selling price accordingly,
The information processing method is characterized in that, in the providing step, information indicating a history of incentives provided to the user who purchased the transaction object is presented to the user based on the determined sales price. Location information, multiple attribute information, history information of a user who makes a payment via an electronic payment application using a terminal device, and the user's situation that changes depending on the type or number of benefit conditions achieved by the user a determination step of determining a selling price for selling a transaction object to the user who makes a payment via an electronic payment application using the terminal device, based on the above;
In an application for electronic payment using the terminal device, the difference between the determined sales price and the normal price of the transaction object, which is predetermined regardless of the user's situation, is visualized and presented to the user. provision procedure,
make the computer run
In the determination procedure, the selling price is not determined simply according to the user's membership attributes, but also based on the user's location information, a plurality of attribute information, history information, and the type or number of benefit conditions that the user has achieved. Decide the selling price accordingly,
The information processing program is characterized in that, in the providing step, information indicating a history of incentives provided to the user who purchased the transaction object is presented to the user based on the determined sales price.

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