JP6707750B2 - POP card holder - Google Patents

Description

The present invention relates to a sales promotion POP card holder on which a product name, price, product management bar code and the like are described, and more specifically, it is provided at the front end of a product display shelf such as a convenience store, a shopping center or a drug store. The present invention relates to a POP card holder suitable for mounting a POP card on a price rail.

As shown in FIG. 13, a price rail 101 is attached to the front end portion of a product display shelf 100 such as a convenience store. Generally, the price rail 101 is molded of transparent plastic, and is integrally provided with a holder portion for holding a POP card 103 on which the product name and price of the product 102 placed on the shelf 100 are described.

No quotes

When shopping at a convenience store, a purchaser usually walks along a passage between the product display shelves 100 and the product display shelves 100 arranged opposite to each other, and attaches the product 102 or the price rail 101 displayed on the product display shelf 100. The desired product 102 is searched for by looking at the provided POP card 103. You can see the nearby products 102 and the POP card 103 by just standing without walking in the aisle, but the distant products 102 are hidden behind other products 102 placed next to them. I can't. Further, even if the POP card 103 is viewed from a distance, since the POP card 103 is mounted on the holder portion in parallel with the price rail 101, the line of sight of the purchaser becomes oblique to the POP card 103, and the purchaser The POP card 103 cannot be read. Therefore, the purchaser sometimes has to go around the aisle in order to find the desired product 102, which requires a lot of time for shopping and is very inconvenient.

In view of the above inconvenience, the present invention provides a POP card holder that allows a purchaser to easily know not only products displayed on a nearby product shelf but also products displayed on a distant product shelf. With the goal.

The invention described in the claims is
A POP card holder comprising three members, a casing, a POP card holder that is press-fitted into the casing, and a hooking piece that is assembled on the back surface of the casing, and a plastic molded product is used for each member.
The casing has a box structure composed of a front surface having an opening, left and right side surfaces, a rear surface, a bottom surface and an upper end opening, and a first fitting frame having a through hole is provided at an upper end portion of the rear surface.
The POP card holder is composed of a pair of left and right POP card holding pieces and a connecting surface that connects the back surfaces of both POP card holding pieces. Each POP card holding piece has a plurality of holding protrusions on its inner surface, and its tip end is a base end portion. The tip of the holding projection of one POP card holding piece and the tip of the holding projection of the other POP card holding piece are aligned in a substantially straight line while being inclined so as to be closer to the connecting surface side. The POP card holding piece is arranged so that the tip of one holding projection of the other POP card holding piece is located between two adjacent holding projections, and a locking step is formed at the upper end of the connecting surface. Then
The hooking piece has a second fitting frame and a locking piece formed on the upper end thereof,
Pressed against the connecting surface of the POP card carrier to the back of the casing from the upper opening of the casing by press-fitting the POP card holder into the casing, and press the POP card holding pieces on both sides of the casing, the second locking piece While pressing the fitting frame into the first fitting frame of the casing, insert the locking piece of the latching piece into the through hole of the first fitting frame of the casing, and lock the locking piece of the POP card holder. Lock it to the step and assemble the POP card holder and the hook on the casing,
The POP card inserted between both POP card holding pieces through the front opening of the casing is sandwiched by the left and right holding projections, and the hooking piece is detachably hooked on the rail member.

The invention according to claim 2 is the POP card holder according to claim 1,
The first fitting frame is composed of a pair of left and right convex pieces projecting from opposite side edges of the upper end portion of the back surface of the casing in a direction opposite to the front surface, and a connecting piece for connecting the both convex pieces. Formed in a gate shape, the through hole is defined by the upper end surface of the casing back surface and the connecting piece of the first fitting frame, and the locking step portion is formed on the inner surface of the connecting piece of the first fitting frame.
The locking piece protrudes wants songs folded at a right angle from the upper end of the engaging piece,
The second fitting frame is provided with convex pieces protruding from both side edges of the upper end portion of the latch piece toward the protruding side of the locking piece ,
Both convex pieces are connected by a locking piece, and a fitting convex line is formed on the upper surface of the locking piece.
The second fitting frame of the hooking piece was press-fitted into the first fitting frame of the casing, the locking piece was inserted into the through hole, and the locking piece was locked to the locking step portion of the POP card holder. At this time, the fitting projection of the locking piece is fitted into the locking step portion of the first fitting frame and locked in a killing manner.

According to a third aspect of the invention, in the POP card holder according to the first aspect,
It is characterized in that the casing and/or the hooking piece are molded from hard plastic, and the POP card holder is molded from soft plastic.

The invention according to claim 4 is the holder for a POP card according to claim 3,
A straight groove is formed at the front end of each of the POP card holding pieces, and a fitting ridge is formed on the inside of the front surface of the casing that fits into each straight groove when the POP card holder is pressed into the casing. Characterize.

According to a fifth aspect of the invention, in the POP card holder according to the first aspect,
It is characterized in that minute irregularities are formed at the tip of the holding protrusion.

According to the POP card holder of the first aspect, the POP card holder is press-fitted into the casing, the fitting projection of the latching piece is press-fitted into the through hole of the casing, and the locking piece of the latching piece is the POP card. Since the casing, the POP card holder and the hooking piece are integrally assembled by being locked to the locking step portion of the holder, it is possible to assemble without using an adhesive. Therefore, the manufacturing cost can be reduced.
Then, when the POP card holder according to the present invention is hooked on the price rail and the POP card is inserted between the POP card holding pieces of the card holder, the POP card is projected from the price rail toward the passage side and displayed. Therefore, the purchaser can read the POP card while standing at a distance. Therefore, the purchaser can check the product and its price without walking near the product or the POP card.
Since each member of the casing, the POP card holder, and the hooking piece is molded from plastic, it is possible to make a colorful product at low cost by selecting various colors of the plastic as the material of each member.
Further, since the casing, the POP card holder and the hooking piece are molded as separate members, even if the materials and colors are different at the time of disposal, they can be separated, which facilitates recycling.

According to the second aspect of the present invention, the locking piece of the latching piece is locked to the locking step portion of the POP card holder, and the fitting projection provided on the locking piece is the first fitting of the casing. Since it is locked to the locking step portion provided on the frame, the casing, the POP card holder and the hooking piece are fitted and killed, so that they can be integrally connected.

According to the invention of claim 3, the POP card can be firmly held by the elasticity of the soft plastic POP card holder.

According to the invention described in claim 4, the interval between the POP card holding pieces made of soft plastic can be kept constant by the fitting ridge formed in the casing made of hard plastic, and the POP card can be held by both POP card holding pieces. It can be held firmly with the holding projection on one side.

According to the fifth aspect of the present invention, the POP card can be firmly held by the holding projections by the frictional force due to the minute unevenness.

It is the perspective view seen from the front side showing the holder for POP cards concerning one example of the present invention. It is the perspective view seen from the back side which shows the holder for the POP card. It is a top view which shows the holder for the same POP card. It is sectional drawing cut|disconnected from the 4-4 line of FIG. 3 which shows the same POP card holder. It is the perspective view seen from the front side which shows the casing of the holder for the POP card. It is the perspective view seen from the back side which shows the casing of the holder for the POP card. It is the perspective view seen from the front side which shows the POP card holder of the same POP card holder. It is the perspective view seen from the back side which shows the POP card holder of the same POP card holder. It is sectional drawing which shows the POP card holding body of the same POP card holder. FIG. 3 is a perspective view of a hooking piece of the POP card holder. It is sectional drawing which shows the latching piece of the same POP card holder. It is explanatory drawing which shows the usage method of the same POP card holder. It is explanatory drawing which shows the goods display shelf of a convenience store.

The present invention will be described below with reference to the drawings. 1 to 3 show a POP card holder 10 according to an embodiment of the present invention. The POP card holder 10 is composed of a casing 11, a POP card holder 12 press-fit into the casing 11, and a hooking piece assembled on the back surface of the casing 11. The casing 11 and the hooking piece 13 are ABS. A molded product made of a resin is used, and the POP card holder 12 is a molded product made of TPE (thermoplastic elastomer).

As shown in FIGS. 5 and 6, the casing 11 defines a right side front surface 11b and a left side front surface 11c that define a rectangular opening 11a, left and right side surfaces 11d and 11e, a back surface 11f, and a rectangular opening 11g. It has a box structure including a right bottom surface 11h, a left bottom surface 11j, and an upper end opening 11k. As shown in FIG. 3, thin straight first fitting protrusions 11m are provided on the inner surfaces of the right front surface 11b and the left front surface 11c of the casing 11.

The left and right side surfaces 11d and 11e are inclined such that the distance between the back surface 11f and the front surfaces 11b and 11c gradually decreases. As shown in FIGS. 3 and 5, a first fitting groove 11n extending from the upper end portion to the lower end portion of the back surface 11f is formed at a corner portion where the left and right side surfaces 11d and 11e intersect with the back surface 11f. . A first fitting frame 11p is provided at the upper end of the back surface 11f. The first fitting frame 11p includes a pair of left and right convex pieces 11q protruding rearward from both side edges of the upper end of the rear surface 11f, and a connecting piece 11r connecting the both convex pieces 11q. The both convex pieces 11q and the connecting piece 11r. In the gate-shaped configuration, a horizontally elongated rectangular through hole 11s is defined by the upper end surface of the back surface 11f and the connecting piece 11r of the first fitting frame 11p. As shown in FIG. 4, a first locking step 11t is formed on the inner surface of the connecting piece 11r of the first fitting frame 11p and extends in the longitudinal direction of the connecting piece 11r.

As shown in FIGS. 7 to 9, the POP card holder 12 includes a pair of left and right POP card holders 12a and 12b, and a gap of a predetermined width is formed between the POP card holders 12a and 12b. The POP card holding pieces 12a and 12b include a connecting surface 12c that connects the back surfaces of the holding pieces 12a and 12b. The left and right side surfaces of each POP card holding piece 12a, 12b are formed to have the same inclination angle as the left and right side surfaces 11d, 11e of the casing 11. Two holding projections 12d are provided on the inner surface of one POP card holding piece 12a, and three holding projections 12d are provided on the inner surface of the other POP card holding piece 12b. As shown in FIG. 9, each of the holding projections 12d is provided so as to be inclined such that the tip end portion is biased toward the connecting surface side from the base end portion. Further, the tip end of the holding projection 12d of one POP card holding piece 12a and the tip end of the holding projection 12d of the other POP card holding piece 12b are substantially aligned, and two adjacent POP card holding pieces 12b are arranged. The tip of the holding projection 12d of the POP card holding piece 12a is located between the holding projections 12d. As shown in an enlarged manner in FIG. 9, minute irregularities 12e are formed at the tip of each holding projection 12d. A second locking step 12f is formed at the upper end of the connecting surface 12c of the POP card holder 12. The left and right ends of the connecting surface 12 project to the left and right sides from the rear end of the POP card holding piece to form second fitting ridges 12g. Further, a second fitting groove 12h is formed at the front end portions of the POP card holding pieces 12a and 12b.

As shown in FIGS. 10 and 11, the hooking piece 13 has a rectangular shape having substantially the same shape and size as the back surface of the casing 11, and a second fitting frame 13a is formed at the upper end thereof. The second fitting frame 13a includes convex pieces 13b and 13c protruding inward from both side edges of the upper end of the hooking piece 13 and a connecting piece 13d that connects the both convex pieces 13b and 13c. And the connecting piece 13d are formed in an inverted gate shape. Further, a horizontally long rectangular locking piece 13e is formed at the upper end of the hooking piece 13. The locking piece 13e is bent inward from the upper end portion of the hooking piece 13 at a right angle, and also connects the both convex pieces 13b and 13c. As shown in FIG. 11, a third fitting protrusion 13f is formed on the upper surface of the locking piece 13e.

The structure of the casing 11, the POP card holder 12, and the hooking piece 13 is as described above, and the POP card holder 12 is press-fitted into the casing 11 through the upper end opening 11k of the casing 11 and the POP is placed on the rear surface 11f of the casing 11. The connecting surface 12c of the card holder 12 is brought into pressure contact, and the holding pieces 12a and 12b of the POP card holder 12 are brought into pressure contact with both side surfaces 11d and 11e of the casing 11 to assemble the POP card holder 12 into the casing 11. At this time, the second fitting protrusion 12g of the POP card holder 12 is fitted into the first fitting groove 11n of the casing 11, and the first fitting groove 12h of the POP card holder 12 is fitted into the first fitting groove 12h. Fit the convex ridges 11m.

Then, the second fitting frame 13a of the latching piece 13 is press-fitted into the first fitting frame 11p of the casing 11, and the locking piece 13e of the latching piece 13 is inserted into the through hole 11s of the casing 11 to lock the locking piece. 13e is locked to the second locking step 12f of the POP card holder 12. At this time, the third fitting protrusion 13f of the locking piece 13 is locked to the first locking step 11t of the casing 11. In this way, the casing 11, the POP holder 12 and the hooking piece 13 are integrally assembled to assemble the POP card holder 10.

As shown in FIG. 12, the assembled POP card holder 10 is attached to the price rail 101 by hooking the hooking pieces 13 on the price rail 101. When the POP card 104 is inserted between the POP card holding pieces 12a and 12b through the front opening 11a of the casing 11, the POP card 104 is held by the left and right holding projections 12d. The POP card 104 sandwiched by the POP card holder 10 projects from the price rail 101 toward the passage side.

According to the POP card holder 10 of the present embodiment, the POP card holder 12 is press-fitted into the casing 11, and the second fitting frame 13a of the hooking piece 13 is press-fitted into the first fitting frame 11p of the casing 11. Then, the locking piece 13e of the hooking piece 13 is locked to the second locking step 12f of the POP card holder 12 to integrally assemble the casing 11, the POP card holder 12 and the hooking piece 13. Therefore, it is possible to assemble the three members of the casing 11, the POP card holder 12, and the hooking piece 13 without using an adhesive. Therefore, it can be manufactured at low cost.

Particularly, according to the present embodiment, the locking piece 13e of the hooking piece 13 is locked to the second locking step 12f of the POP card holder 12, and the first fitting convex strip provided on the locking piece 13e. Since 13f is locked to the first locking step 11t provided on the first fitting frame 11p of the casing 11, the casing 11, the POP card holder 12 and the latching piece 13 are fitted and killed to be integrated. it can.

Since the POP card 103 can be displayed so as to project from the price rail 11 to the aisle side, the purchaser can read the POP card 103 even when standing far away. Therefore, the purchaser can confirm the product 102 and its price without walking to the vicinity of the product 102 and the POP cards 103 and 104, which improves convenience.

Since each member of the casing 11, the POP card holder 12, and the hooking piece 13 is molded from plastic, it is possible to make a colorful product at low cost by selecting various colors of plastic as the material of each member.

Since TPE, which is soft plastic, is used as the material of the POP card holder 12, the POP card 104 can be firmly held by the elasticity of the soft plastic. Further, the fitting between the first fitting ridge 11m formed on the casing 11 made of ABS plastic which is a hard plastic and the second fitting groove 12h formed on both POP card holding pieces 12 made of soft plastic. Thus, the distance between the POP card holding pieces 12a and 12b can be kept constant, and the POP card 104 can be firmly held by the holding projections 12d of both POP card holding pieces 12a and 12b. Furthermore, since the minute projections and depressions 12e are formed on the holding projections 12d, the POP card 103 can be firmly held by the frictional force of the small projections 12e.

10... POP card holder 11... Casing 11a... Opening 11b... Right front 11c... Left front 11d, 11e... Side 11f... Back 11h... Right bottom 11j... Left bottom 11k... Top opening 11m... First fitting ridge 11n... 1st fitting groove 11p... 1st fitting frame 11q... Convex piece 11r... Connecting piece 11s... Through hole 11t... 1st locking step part 12... POP card holder 12a, 12b... POP card holding piece 12c... Connecting surface 12d... Holding projection 12e... Micro unevenness 12f... Second locking step portion 12g... Second fitting ridge 12h... Second fitting groove 13... Hooking piece 13a... Second fitting frame 13b, 13c... Projecting piece 13d ... connecting piece 13e ... locking piece 13f ... third fitting 102 ... price rails 103, 104 ... POP card

Claims (5)

A POP card holder comprising three members, a casing, a POP card holder that is press-fitted into the casing, and a hooking piece that is assembled on the back surface of the casing, and a plastic molded product is used for each member.
The casing has a box structure composed of a front surface having openings, left and right side surfaces, a back surface, a bottom surface and an upper end opening, and a first fitting frame having a through hole is provided at an upper end portion of the back surface.
The POP card holder is composed of a pair of left and right POP card holding pieces and a connecting surface that connects the back surfaces of both POP card holding pieces. Each POP card holding piece has a plurality of holding protrusions on its inner surface, and its tip end is a base end portion. The tip of the holding projection of one POP card holding piece and the tip of the holding projection of the other POP card holding piece are aligned in a substantially straight line while being inclined so as to be more biased toward the connecting surface side, and The POP card holding piece is arranged so that the tip of one holding projection of the other POP card holding piece is located between two adjacent holding projections, and a locking step is formed at the upper end of the connecting surface. Then
The hooking piece has a second fitting frame and a locking piece formed on the upper end thereof,
Pressed against the connecting surface of the POP card carrier to the back of the casing from the upper opening of the casing by press-fitting the POP card holder into the casing, and press the POP card holding pieces on both sides of the casing, the second locking piece While pressing the fitting frame into the first fitting frame of the casing, insert the locking piece of the latching piece into the through hole of the first fitting frame of the casing, and lock the locking piece of the POP card holder. Lock it to the step and assemble the POP card holder and the hook on the casing,
A POP card inserted between both POP card holding pieces through an opening on the front side of the casing is sandwiched by left and right holding projections, and the hooking piece is detachably hooked on a rail member. Holder. The first fitting frame is composed of a pair of left and right convex pieces projecting from opposite side edges of the upper end portion of the back surface of the casing in a direction opposite to the front surface, and a connecting piece for connecting the both convex pieces. Formed in a gate shape, the through hole is defined by the upper end surface of the casing back surface and the connecting piece of the first fitting frame, and the locking step portion is formed on the inner surface of the connecting piece of the first fitting frame.
The locking piece protrudes wants songs folded at a right angle from the upper end of the engaging piece,
The second fitting frame is provided with convex pieces protruding from both side edges of the upper end portion of the latch piece toward the protruding side of the locking piece ,
Both convex pieces are connected by a locking piece, and a fitting convex line is formed on the upper surface of the locking piece.
The second fitting frame of the hooking piece was press-fitted into the first fitting frame of the casing, the locking piece was inserted into the through hole, and the locking piece was locked to the locking step portion of the POP card holder. At this time, the POP card holder according to claim 1, wherein the fitting projection of the locking piece is fitted and killed in the locking step portion of the first fitting frame. The POP card holder according to claim 1, wherein the casing and/or the hooking piece are molded of hard plastic, and the POP card holder is molded of soft plastic. A straight groove is formed at the front end of each of the POP card holding pieces, and a fitting ridge is formed on the inside of the front surface of the casing that fits into each straight groove when the POP card holder is pressed into the casing. The POP card holder according to claim 3, which is characterized in that. The holder for a POP card according to claim 1, wherein minute irregularities are formed on a tip portion of the holding protrusion.

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