JP6338456B2 - Apparatus, program, and method for recommending content based on user's emotion - Google Patents

Description

  The present invention relates to a technique for estimating a user's emotion based on an operation of a device or a user's action by the user and using the estimated emotion.

  In recent years, as a method of recommending (recommending) content such as video to users, information such as the user's own video viewing history, video evaluation history, tag information added to the viewed video, and videos similar to the viewed video A method for extracting user preferences and recommending content corresponding to the user preferences has been developed. Attempts have also been made to estimate emotions, moods and emotions, which are more internal information of the user, and to provide content according to this.

  Here, as a conventional technique for estimating a user's emotion, for example, Patent Document 1 discloses a technique for estimating a user's mood using a change in a face image obtained by capturing the user's face. In this technology, instead of simply analyzing changes in the face image, a user's face image is continuously acquired, and a predetermined region whose shape changes in the human face due to the secretion of a specific neurotransmitter is a detection target region Set to. Next, based on the change detected in the detection target region, the human mood caused by a specific neurotransmitter is estimated.

  Further, Patent Document 2 acquires user behavior information from a URL (Uniform Resource Locator) accessed from the user's terminal, an application installed in the terminal, and the like, and uses the emotion discrimination information from the acquired behavior information. A technique for estimating a user's feelings is disclosed. Patent Document 2 further discloses a technique for providing content and services according to the estimated user's feelings.

JP 2008-46691 A JP 2009-140341 A

  However, in the prior art as described in Patent Document 1, it is necessary to prepare a special physical device and continue to measure and acquire predetermined information in order to estimate emotions, moods and feelings.

  In fact, the technique described in Patent Document 1 focuses on a specific neurotransmitter and a change in the portion of the face image caused by this neurotransmitter in order to solve the problem that the change in the shape of the face varies from person to person. It is characterized by that. Under such circumstances, this technology inevitably requires at least a physical device such as a device that measures a specific neurotransmitter and a device that continues to image the face. As a result, it is difficult to always easily estimate emotions.

  On the other hand, with the technique described in Patent Document 2, it is not necessary to prepare a physical device such as a camera. However, in this technology, the environment, time, and operation state in which the user terminal is used are transmitted to the server as the user's feeling determination information, and the feeling of the user is estimated by the server. Therefore, the user's feelings estimated from the access time, content, URL, etc. must be prepared for all the contents in advance in the server.

  Furthermore, when recommending content based on an estimated user's emotion, the user's emotion is estimated based on information acquired as easily as possible, for example, a normal operation / operation performed by the user via a terminal It is desirable to be performed based on the information concerning.

  Accordingly, the present invention provides a recommendation device, system, and program capable of estimating a user's emotion from information related to viewing of content by the user and recommending content suitable for the user without using special physical means. And to provide a method.

According to the present invention, it is a recommendation device for recommending content to a recommendation target user,
For each distributable viewing content that is to be viewed, viewed, or listened to, set a time segment that divides the viewing time, which is the time that the statistical target user viewed the viewing content, and for each time segment, Corresponding content that has already been viewed by a statistical target user who has viewed the content for the viewing time within the time segment and has emotion information about emotions related to viewing by the statistical target user. Viewing history generation means for generating a viewing history;
For each viewable content that can be distributed, the emotion information assigned to the viewing content is acquired based on the generated viewing history, and the emotional information related to the viewing of the viewing content is acquired based on the acquired emotion information. User emotion management means for generating emotion tags and assigning them to the viewing content;
Equivalent or similar to the emotion corresponding to the emotion tag assigned to the viewing content viewed by the recommendation target user among the already viewed content associated with the time segment including the viewing time in the viewing content viewed by the recommendation target user There is provided a recommendation device having recommendation generation means for generating recommendation information including a list of recommended content based on already viewed content provided with an emotion tag corresponding to the emotion to be performed.

According to the embodiment of the recommendation device according to the present invention, the user emotion management means applies, for each viewable content that can be distributed, to the emotion tag that is given to the viewing content that the statistical target user views after viewing the viewing content. Generate emotion transformation information in which the corresponding emotion is associated with the emotion corresponding to the emotion tag given to the viewing content,
The recommendation generation means presets generation of recommendation information that transforms the first emotion in the recommendation target user into the second emotion, and corresponds to a time segment including the viewing time in the viewing content viewed by the recommendation target user. Among the already-viewed contents attached, an emotion tag corresponding to the first emotion is assigned, and the second emotion is associated with an emotion corresponding to the emotion tag in the emotion modification information. It is also preferable to generate recommendation information including a list of recommended content based on the already viewed content.

As another embodiment of the recommendation device according to the present invention, the recommendation generation means includes:
For each emotion type, based on the already-viewed content provided with an emotion tag corresponding to the emotion of that type, generate content presentation information by emotion,
Emotion tag corresponding to an emotion equivalent to or similar to the emotion corresponding to the emotion tag assigned to the selected already-viewed content when the user selects the already-viewed content from the content presentation information for each emotion It is also preferable to generate recommendation information including a list of recommended content based on the already viewed content to which is given.

  Furthermore, as still another embodiment of the recommendation device according to the present invention, the recommendation generation means calculates the average viewing time in the number of samples in the viewing history for each viewing content in the content list and views It is also preferable to derive the ratio and change the order of the viewing content in the list of the content based on the descending order of the viewing ratio.

  According to still another embodiment of the recommendation device according to the present invention, the user emotion management means includes the number of accesses to the viewing content associated with the emotion information and / or the acquired emotion information. It is also preferable to generate an emotion tag corresponding to the emotion related to the emotion information with the largest viewing ratio and assign it to the viewing content.

Furthermore, as yet another embodiment of the recommendation device according to the present invention, initial use determination means for determining whether the recommendation target user has a viewing history of viewing content via the recommendation device;
And user information management means for storing the emotion information及Biyu over The attributes of the recommendation target user,
For each statistic target user, the viewing history generating means, and for each user attribute of the statistic target user, the already viewed content that has already been viewed by the statistic target user, and feelings related to viewing by the statistic target user Content viewing information generating means for generating content viewing information in association with a viewing history including the already viewed content to which the emotion information is attached,
The recommendation generation means, when the first use determination means makes a true determination, based on the content viewing information, the already viewed for the statistics target user that matches the predetermined item contents of the user attributes of the recommendation target user It acquires content that has already been viewed and provided with emotion information related to emotion that is the same or similar to the emotion information related to the recommendation target user, and recommends it based on the acquired content that has already been viewed It is also preferable to generate recommendation information including a list of contents.

According to the present invention, there is also a recommendation system including the recommendation device according to the embodiment using the initial use determination unit.
It further has a questionnaire execution means for presenting a questionnaire that enables the user to acquire emotion information and / or user attributes of the user and obtaining an answer,
The first time use determination means determines whether or not the use of the content through the recommendation device is the first time for the recommendation target user,
The questionnaire execution unit obtains a response by presenting a questionnaire to the recommendation target user determined to be the first use of the content, and transmits or outputs the response as emotion information and / or user attributes to the user information management unit A recommendation system is provided.

Furthermore, according to the present invention, a recommendation system including the recommendation device described above,
Content distribution means for searching and outputting viewing content to be presented to the user from among a plurality of viewing content provided with tags and stored based on tag information input by a user via a search box;
There is provided a recommendation system further comprising viewing time measuring means for acquiring information related to the start and end of viewing of viewing content distributed to the user and measuring the viewing time of the viewing content.

According to the present invention, there is also a recommendation program for causing a recommendation target user to function a computer installed in a device for recommending content,
For each distributable viewing content that is to be viewed, viewed, or listened to, set a time segment that divides the viewing time, which is the time that the statistical target user viewed the viewing content, and for each time segment, Corresponding content that has already been viewed by a statistical target user who has viewed the content for the viewing time within the time segment and has emotion information about emotions related to viewing by the statistical target user. Viewing history generation means for generating a viewing history;
For each viewable content that can be distributed, the emotion information assigned to the viewing content is acquired based on the generated viewing history, and the emotional information related to the viewing of the viewing content is acquired based on the acquired emotion information. User emotion management means for generating emotion tags and assigning them to the viewing content;
Equivalent or similar to the emotion corresponding to the emotion tag assigned to the viewing content viewed by the recommendation target user among the already viewed content associated with the time segment including the viewing time in the viewing content viewed by the recommendation target user Provided is a recommendation program for causing a computer to function as recommendation generation means for generating recommendation information including a list of recommended content based on already viewed content to which an emotion tag corresponding to emotion to be given is assigned.

According to the present invention, there is further provided a method for recommending content to a recommended user,
For each distributable viewing content that is to be viewed, viewed, or listened to, set a time segment that divides the viewing time, which is the time that the statistical target user viewed the viewing content, and for each time segment, Corresponding content that has already been viewed by a statistical target user who has viewed the content for the viewing time within the time segment and has emotion information about emotions related to viewing by the statistical target user. A first step of generating a viewing history;
For each viewable content that can be distributed, the emotion information assigned to the viewing content is acquired based on the generated viewing history, and the emotional information related to the viewing of the viewing content is acquired based on the acquired emotion information. A second step of generating an emotion tag and assigning it to the viewing content;
Equivalent or similar to the emotion corresponding to the emotion tag assigned to the viewing content viewed by the recommendation target user among the already viewed content associated with the time segment including the viewing time in the viewing content viewed by the recommendation target user And a third step of generating recommendation information including a list of recommended content based on the already-viewed content to which the emotion tag corresponding to the emotion to be sent is provided.

  According to the recommendation device, system, program, and method of the present invention, it is possible to estimate a user's emotion from information related to viewing of content by the user without using any special physical means, and to recommend content suitable for the user. Can do.

1 is a schematic diagram illustrating an embodiment of a recommendation system according to the present invention. It is a functional block diagram which shows the function structure in one Embodiment of a recommendation server and an information terminal. It is a schematic diagram which shows one Embodiment of "content viewing information." It is a schematic diagram for demonstrating production | generation and provision of the "emotion tag" concerning this invention. It is a table which shows one Embodiment of the production | generation of the recommendation information using "content viewing information" with respect to a recommendation object user. It is a schematic diagram which shows one Example of the questionnaire shown. It is a schematic diagram which shows one Example of the content presentation information classified by emotion shown. It is a table which shows one Example of emotion transformation information. It is a table which shows one Example of the statistics of the number of users for every emotion change pattern. It is a table which shows the ranking of the content by the number of users who passed a predetermined emotion change pattern. It is a schematic diagram which shows other embodiment about provision of the "emotion tag" concerning this invention. It is a sequence diagram which shows one Embodiment of the first half part of the recommendation information generation method by this invention. It is a sequence diagram which shows one Embodiment of the latter half part of the recommendation information generation method by this invention. It is a sequence diagram which shows other embodiment of the second half part of the recommendation information generation method by this invention.

  Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings.

[Recommendation system]
FIG. 1 is a schematic diagram illustrating an embodiment of a recommendation system according to the present invention.

  According to FIG. 1, the recommendation system in the present embodiment includes a recommendation server 1 as a recommendation device that recommends content to a user who is a recommendation target (recommendation target user), and an information terminal 2. The recommendation server 1 and the information terminal 2 can be connected to each other via an access network, which is a carrier communication network, and the Internet.

  The access network can be a fixed network such as an optical fiber network or ADSL (Asymmetric Digital Subscriber Line). Also, wireless LAN (Local Area Network) such as Wi-Fi (registered trademark), WiMAX (Worldwide Interoperability for Microwave Access), LTE (Long Term Evolution) or 3G (3rd Generation) or other wireless network can be used. It is.

The recommendation server 1
(A) already viewed content that has already been viewed by a user (statistical target user) who is a target of statistics and is associated with “emotion information” regarding emotions related to viewing by the statistical target user "Content viewing information" having a viewing history including,
(B) For each viewable content that can be distributed, based on the viewing history of the generated “content viewing information”, “emotion information” associated with the viewing content is acquired, and based on the acquired “emotion information” , Generate an “emotion tag” corresponding to the emotion related to the viewing of the viewing content and assign it to the viewing content,
(C) Based on the generated “content viewing information”, it is given to the viewing content viewed by the recommendation target user among the already viewed content associated with “viewing time” in the viewing content viewed by the recommendation target user. Acquired previously viewed content with an “emotion tag” corresponding to an emotion equivalent to or similar to the emotion corresponding to the “emotion tag”
(D) It is characterized in that recommendation information is generated based on the acquired already-viewed content. The generated recommendation information may be transmitted to the information terminal 2 and the recommendation target user may acquire the information.

  Here, the viewing content includes content to be viewed such as a normal moving image, content to be viewed as a silent slide / moving image or photograph, and content to be listened to such as music data and audio podcast data.

  Further, as will be described in detail later with reference to FIG. 3, “content viewing information” refers to each viewing content that can be distributed for each time segment that classifies the “viewing time” of the viewing content. This is information in which viewing history including already viewed content that has already been viewed by the statistics target user who has viewed only the viewing time within the time segment is associated. Here, “viewing time” is the time when the statistical target user views the viewing content. Furthermore, “emotion information” acquired from the statistics target user is associated with the already viewed content included in the viewing history.

  Here, “emotion information” is information about emotions related to viewing by the user, for example, information representing the emotional state of the user during viewing. As described in detail later, the “emotion information” is acquired depending on which content the user selects when viewing or the result of answering a questionnaire at the time of viewing by the user. As “emotional information”, for example, information such as “fun”, “sad”, “happy”, “lonely”, “anger” may be set in advance.

  The recommendation server 1 generates recommendation information using the “emotion tag” associated with the “viewing time” based on the “viewing time” of the recommendation target user, as described in (a) to (d) above. This “viewing time” indicates, for example, the timing of stopping viewing in the middle of viewing one content, and people who have the same or similar timing (the viewing location of the content) have similar feelings (feelings, feelings) ) Has been found to have a tendency to have

  For example, when it comes to a scene with a content that makes it easy to draw out a specific emotion or difficult to cause in a movie content, people who stop watching to avoid the scene tend to be in the same emotional state. In addition, for example, depending on the movie content, it is often the content that is particularly preferred or disliked by the user depending on the emotional state at the time of viewing by the user. In this case, the “viewing time” has a tendency to reflect the emotional state at the time of viewing by the user. In the present invention, by using “emotion information” associated with such “viewing time”, it is possible to recommend content that is highly likely to be suitable for the emotional state of the user with higher accuracy. It is.

  Further, according to the present invention, it is possible to estimate the user's emotion from the information related to the viewing of the content by the user without using a special physical means for acquiring the user's emotion. As a result, as long as there is a content viewing operation by the user, the user's emotion can be always easily estimated.

The recommendation server 1 provides a “questionnaire” for acquiring “emotion information” and / or “user attribute” to the information terminal 2 of the user who is recommended for the first use who does not have the viewing history of the viewing content. It is also preferable to obtain an answer by presenting and generate recommendation information based on the acquired “emotion information” and / or “user attribute”. As a result, it is possible to carry out the recommendation for the first-time use user, and it is possible to accumulate the viewing history including “viewing time” for generating the recommendation thereafter.
[Recommendation device, information terminal]
FIG. 2 is a functional block diagram showing a functional configuration in one embodiment of the recommendation server 1 and the information terminal 2.

  According to FIG. 2, the recommendation server 1 includes a server communication interface 101, a content viewing information storage unit 102, a content storage unit 103, and a processor memory. Here, the processor memory implements a recommendation information generation function by executing a program that causes a computer installed in the recommendation server 1 to function.

  Further, the processor memory includes a content viewing information generation / management unit 111, a recommendation generation unit 112, an initial use determination unit 113, a user information management unit 114, a content distribution unit 115, and server communication as functional components. And a control unit 116.

  Of these, the content viewing information generation / management unit 111 preferably includes a viewing history generation unit 111a and a user emotion management unit 111b. Furthermore, the recommendation generation unit 112 preferably includes an initial use recommendation generation unit 112a and an emotion-specific content generation unit 112b. In addition, according to FIG. 2, the flow of the process which connected each function structure part with the arrow is understood also as one Embodiment of the method of producing | generating the recommendation information by this invention.

The server communication interface 101
(A) A content distribution request from the information terminal 2 or a questionnaire execution result (including emotion information and user attribute information) at the information terminal 2 is received.
(B) To the information terminal 2, the content to be distributed, the questionnaire execution instruction information, and the recommendation information generated by the recommendation generation unit 112 are transmitted.
Further, the server communication control unit 116 controls the entire communication with the recommendation server 1 via the server communication interface 101.

  The content viewing information accumulation unit 102 accumulates and stores “content viewing information” generated by a content viewing information generation / management unit 111 described later.

  The content accumulation unit 103 accumulates and stores content to be distributed. It is also preferable that tags such as keywords are given to this content. Further, the content storage unit 103 outputs the designated content to the content distribution unit 115 in response to an instruction from the content distribution unit 115 described later.

  The content viewing information generation / management unit 111 generates and manages “content viewing information”. For each viewable content that can be distributed, the “content viewing information” indicates that for each time segment that classifies “viewing time”, which is the time at which the statistical target user views the viewing content, This is information that correlates viewing history including already viewed content that has already been viewed by the statistical target user who has viewed only the “viewing time”. Here, the viewing history generation unit 111a of the content viewing information generation / management unit 111 generates such a viewing history.

  The already viewed content included in the generated “content viewing information” includes, as will be described in detail later with reference to FIG. 3, emotions related to viewing of the already viewed content by the statistical target user, for example, the statistical target user at the time of viewing “Emotion information” about the emotion held by is associated. “Emotion information” is information representing emotional states such as “fun”, “sad”, “happy”, “lonely”, “anger”, for example.

  Furthermore, as described later with reference to FIG. 3, the “content viewing information” indicates, for each statistical target user, an already viewed content that has already been viewed by the statistical target user for each “user attribute” of the statistical target user. It is also preferable that the information is associated with a viewing history including content. The information portion related to the “user attribute” can also be used when generating recommendation information for a user who does not have a viewing history of viewing content.

  FIG. 3 is a schematic diagram showing an embodiment of “content viewing information”.

  According to FIG. 3, the “content viewing information” is “viewing time” which is the time when the statistics target user views the viewing content for each viewable content (Movie_D, Movie_E, Movie_F, Movie_G,...). ”Is information in which user information including“ user attribute ”information and“ viewing history ”is associated with each time segment.

  In FIG. 3, as one example, the “viewing time” for the movie content Movie_D is 10 minutes (0 to 10 minutes), 20 minutes, 30 minutes, 40 minutes, 50 minutes (more than 40 minutes and 50 minutes or less). ,... Are classified into 10/100 time segments. Furthermore, “user attribute” and “viewing history” of the statistics target user whose “viewing time” of Movie_D is within 10 minutes (0 <“viewing time” ≦ 10 minutes) are associated with the time division of 10 minutes. ing.

  Here, the “user attribute” information in the user information is, for example, information related to the user attribute transmitted from the questionnaire execution unit 211 of the information terminal 2 and registered in the user information management unit 114 at the first use of the user. It is. In the embodiment shown in FIG. 3, the “user attribute” for the statistics target user whose Movie_D “viewing time” is within the time segment of 10 minutes is the gender of the user for each user ID (user identifier) of the statistics target user. , Age groups, and fields of interest.

In addition, the “viewing history” in the user information is a history of video / music content that has already been viewed, access to the web (web), or an application such as an electronic book, for each user ID of the statistical target user. This is information storing usage history and the like, specifically, information recorded in association with already viewed content that has already been viewed by the statistics target user. Here, in each of these recorded already-viewed contents, in this embodiment,
(A) the content name of the content,
(B) the data size of the content,
(C) “viewing time” of the content by the statistics target user,
(D) “Emotion information” of the statistics target user when viewing the content, and (e) the viewing date and time of the content are recorded in association with each other. Here, it is preferable that (e) the viewing date / time includes a viewing start time and a viewing end time of the content.

  As described above, the content viewing information generation / management unit 111 (FIG. 2) classifies “viewing time” for each viewing content in a predetermined time segment, and includes “viewing history” in each time segment frame. “User information” is stored and “content viewing information” is generated. Here, the ratio or the length of the time division does not necessarily have to be constant, and can be appropriately set according to the scale of the moving image, the type of the moving image, and the like. Next, the content viewing information generation / management unit 111 outputs the generated “content viewing information” to the recommendation generation unit 112 based on the transmitted title of viewing content of the recommendation target user and “viewing time”.

  Furthermore, as will be described later with reference to FIG. 4, the user emotion management unit 111b of the content viewing information generation / management unit 111 adds “viewing history” generated by the viewing history generation unit 111a for each distributable viewing content. Based on this, “emotion information” associated with the viewing content is acquired. Next, based on the acquired “emotion information”, an “emotion tag” corresponding to an emotion related to viewing of the viewing content is generated and attached to the viewing content.

  FIG. 4 is a schematic diagram for explaining generation / attachment of an “emotion tag” according to the present invention.

  According to FIG. 4A, for each viewable content (Movie_D, Movie_E, Movie_F, Movie_G,...) That can be distributed, for each time segment that divides “viewing time” in viewing the viewing content by the statistical target user. Emotion information (five types of “anger”, “sad”, “joyful”, “fun” and “lonely”) is totalized. Further, the number of accesses and average viewing time (viewing ratio) for each emotion information are calculated.

  For example, in the moving image content Movie_D shown in FIG. 4A, the number of users who answered “sad” (the number of accesses) is the maximum when the “viewing time” is 10 minutes, 20 minutes, and 30 minutes, respectively. It has become. In each of the cases where the “viewing time” is 90 minutes and 100 minutes, the number of users who answered “fun” (number of accesses) is the largest. Thus, normally, a correlation occurs between “viewing time” and corresponding “emotion information” for one content.

Here, as shown in FIG. 4B, for example, for the moving image content Movie_D, the emotion information for all “viewing times” (corresponding to all the already viewed content) is totaled, and each emotion information, that is, The number of accesses and the average viewing time (viewing ratio) for each of “anger”, “sad”, “happy”, “fun” and “lonely” are calculated. Then
(A) Most frequently sentiment information,
(B) Emotion information with the highest viewing ratio or (c) (access count) × (viewing ratio) emotion information with the largest value is generated as an “emotion tag” for Movie_D and given to Movie_D. In FIG. 4B, an “emotion tag” related to emotion information “happy” is generated regardless of any of the determination criteria (a) to (c) described above, and Movie_D is related to this “happy” “Emotion tag” is given.

  In this way, for each viewable content that can be distributed, an “emotion tag” corresponding to an emotion related to “emotion information” having the largest number of accesses and / or a viewing ratio for the viewable content is generated, and the viewable content Can be granted.

Returning to FIG. 2, the recommendation generator 112
(A) Based on the input “content viewing information”, the already-viewed content associated with the time segment including “viewing time” in the viewing content viewed immediately before by the recommendation target user is acquired;
(B) Among the acquired already-viewed contents, an existing “emotion tag” corresponding to an emotion equivalent to or similar to the “emotion tag” assigned to the viewed content viewed by the recommended user Based on the viewing content, recommendation information including a list of recommended content is generated.

  Here, in (b) above, the recommendation generation unit 112 calculates the average viewing time in the number of samples in the viewing history for each viewing content in the content list, derives the “viewing rate”, and the viewing rate It is also preferable to change the order of viewing content in the content list based on the descending order.

  FIG. 5 is a table showing an embodiment of generating recommendation information using “content viewing information” for a recommendation target user.

  As shown in FIG. 5A, first, an access ranking of content is created based on the already viewed content acquired from the viewing history. As an example, the access ranking shown in FIG. 6 shows each content included in the viewing history of the statistical target user whose Movie_D “viewing time” is within 40 minutes (30 minutes <“viewing time” ≦ 40 minutes). These are listed in the order of the number of times listed in the viewing history (number of accesses). Here, the recommendation order is given in descending order of the number of accesses. Here, it is also preferable that content whose number of accesses is less than a preset number of samples is excluded from the access ranking.

  Each of the listed contents is associated with an “emotion tag” assigned by the method described with reference to FIG. 4, for example. In the embodiment of FIG. 5, “emotion tags” are assigned to all contents, but contents without “emotion tags” may be listed. Furthermore, when the listed content is a moving image or music / audio content (generally having a large data size), the “viewing ratio” calculated from the viewing time is associated with each content.

Here, the “viewing ratio” of the video or music / audio content is calculated by calculating the average viewing time in the number of samples in the viewing history of the content. For example, the following expression (1) (viewing ratio) = (average viewing time ( Seconds)) / (video length (seconds))
You may calculate by.

  FIG. 5B shows recommendation information generated from the access ranking when the reference sample number used in the ranking is 600 or more and the emotion of the recommendation target user is set to “fun”. The recommendation information in FIG. 5B is created by first excluding Movie_Q (access count: 500) whose access count is less than 600 in the access ranking in FIG. 5A.

  Further, only the content to which the same “emotion tag” as “fun” which is the emotion of the recommendation target user is assigned is left in the recommendation information. In other words, Movie_R to which “emotion tag” different from “fun” that is the emotion of the recommendation target user is added is excluded.

  Here, it is also preferable to adopt not only the “emotion tag” that is the same as “fun”, which is the emotion of the recommendation target user, but also content with a similar “emotion tag” as recommendation information. In this case, similar emotion information may be determined in advance. For example, assuming that “fun” and “joyful” are similar, content with an “emotion tag” related to “happy” similar to “fun” that is the emotion of the recommended user is also adopted as recommendation information. Also good.

  Furthermore, recommendation information is created by switching the order of “viewing ratio” for Movie_G (viewing ratio: 81%) and Movie_E (viewing ratio: 92%). Specifically, when Movie_R and Movie_Q are excluded, Movie_G in the second recommendation rank is third in the recommendation rank, and Movie_E in the third recommendation rank is in the second recommendation rank. Note that it is also preferable that the recommendation order switching based on the “viewing ratio” is performed independently for the moving image content and the music / audio content.

  In this way, based on the already viewed content to which the “emotion tag” corresponding to the emotion equivalent to or similar to the emotion corresponding to the “emotion tag” given to the viewing content viewed by the recommended user is recommended. Information is generated. As a result, it is possible to recommend content that is more suitable for recommendation and that matches the emotional state of the recommendation target user. In addition, in the viewing content in the access ranking, the order is switched so that the content with the higher viewing ratio becomes higher. That is, by ranking in ascending order according to the viewing ratio, it is possible to recommend content that many users have watched with interest rather than content that has been ranked higher by users who have watched accidentally.

  In the content recommendation method described above, even when the recommendation target user does not directly select an emotion, the user's emotion can be estimated, and content suitable for the user can be recommended. It becomes possible. On the other hand, as will be described later, when the recommendation target user directly selects an emotion, recommendation information may be generated using the selected emotion of the selected user as the current emotion of the user.

  Returning to FIG. 2, the recommendation generation unit 112 transmits the generated recommendation information to the information terminal 2 via the server communication control unit 116 and the server communication interface 101. Here, in the recommendation information, it is also preferable to transmit, as the first recommendation, the content whose recommendation ranking finally becomes the first.

  The first time use determination unit 113 first determines whether or not the recommendation target user uses the content via the recommendation server 1 for the first time. Here, when it is determined to be the first time, “emotion information” and “user attribute” are acquired to the information terminal 2 (questionnaire execution unit 211) via the server communication control unit 116 and the server communication interface 101. Send instructions for conducting surveys. In addition, as a method of this initial determination, existing determination means such as determination using a cookie or Web Storage in the information terminal 2 capable of viewing content, determination using a login method to the recommendation server 1, and the like are used. Can do.

  On the other hand, when it is determined that it is not the first time, the first time use determination unit 113 next determines whether or not the recommendation target user has a viewing history of viewing content via the recommendation server 1. Here, when it is determined that there is a viewing history, an instruction to generate recommendation information using the “content viewing information” as shown in FIG. 3 is sent to the content viewing information generation / management unit 111 and the recommendation generation unit 112. Output.

  On the other hand, when it is determined that there is no viewing history, the initial use determination unit 113 gives an instruction to generate a recommendation based on the acquired “emotion information” and / or “user attribute” instead of “viewing time”. The information is output to the viewing information generation / management unit 111 and the recommendation generation unit 112. In this case, since the recommended user is not used for the first time, the user's “emotion information” and “user attribute” information are already registered in the user information management unit 114 by a questionnaire or the like at the time of the first use as described later. ing. The recommendation generation unit 112 inputs the “emotion information” and the “user attribute” from the user information management unit 114, and generates recommendation information using “content viewing information” as described below.

  Here, the “content viewing information” used in the generation of the recommendation based on “emotion information” and / or “user attribute” is the same for each statistical target user as in the embodiment shown in FIG. A viewing history including, for each “user attribute” of the statistical target user, already viewed content that has already been viewed by the statistical target user and is associated with the emotional information of the statistical target user Are associated with each other.

When the first use recommendation generation unit 112a out of the recommendation generation unit 112 inputs an instruction to generate a recommendation based on “emotion information”,
(A) Based on the above “content viewing information”, the already viewed content associated with “emotion information” (of the statistical target user) that matches or is similar to the “emotional information” of the recommendation target user is acquired,
(B) Based on the acquired already-viewed content, recommendation information including a recommended content list is generated.

In addition, when the first use recommendation generation unit 112a inputs an instruction to generate a recommendation based on the “user attribute”,
(A) Based on the above-mentioned “content viewing information”, the already-viewed content for the statistical target user that matches the predetermined item content of the “user attribute” of the recommendation target user,
(B) Based on the acquired already-viewed content, recommendation information including a recommended content list is generated.

Furthermore, when the first use recommendation generation unit 112a inputs an instruction to generate a recommendation based on “emotion information” and “user attribute”,
(A) Based on the above “content viewing information”, the already viewed content associated with “(emotional information of the statistical target user)” that matches or is similar to the “emotional information” of the recommendation target user, and Acquire already viewed content about a statistical target user whose predetermined item content of the “user attribute” of the recommended target user matches,
(B) Based on the acquired already-viewed content, recommendation information including a recommended content list is generated.

  Next, the initial use recommendation generation unit 112 a transmits the generated recommendation information to the information terminal 2 via the server communication control unit 116 and the server communication interface 101. Here, also in the present embodiment, in the recommendation information, it is also preferable to transmit, as the first recommendation, the content whose recommendation ranking finally becomes the first.

  For example, the user information management unit 114 receives “emotion information” and “user attribute” information as a result of a questionnaire conducted on the information terminal 2, answers the questionnaire, and then views one or more contents The user's “emotion information” and “user attribute” are stored, and the “emotion information” and “user information” are output to the recommendation generation unit 112 in response to the call. When the user does not answer the question related to “emotion information” in the questionnaire and cannot acquire “emotion information”, the user information management unit 114 acquires only the “user attribute” information that has been answered, and stores it. May be.

  Based on the video title and tag information input via the search box by the information terminal 2 (the user), the content distribution unit 115 provides the user with a plurality of viewing contents to which a tag such as a keyword has been assigned and stored. Search for viewing content to present. The searched viewing content or a thumbnail (as a recommendation candidate) of the viewing content is output to the information terminal 2 via the server communication control unit 116 and the server communication interface 101.

  Similarly, according to FIG. 2, the information terminal 2 includes a terminal communication interface 201, a touch panel display 202, and a processor memory. Here, the processor memory realizes functions such as display of contents and questionnaires by executing a program for causing a computer mounted on the information terminal 2 to function.

  Here, the processor memory includes a questionnaire execution unit 211, a viewing time measurement unit 212, a display / input / output control unit 213, a terminal communication control unit 214, and a content viewing control unit 215. In addition, according to FIG. 2, the flow of the process which connected each function structure part with the arrow is also understood as one Embodiment of the method of producing | generating the recommendation information by this invention.

The terminal communication interface 201 is
(A) A content distribution request in the information terminal 2 and a questionnaire implementation result (including “emotion information” and “user attribute” information) in the information terminal 2 are transmitted to the recommendation server 1;
(B) From the recommendation server 1, content to be distributed, questionnaire execution instruction information, and recommendation information generated by the recommendation server 1 are received. Further, the terminal communication control unit 214 controls the entire communication with the information terminal 2 via the terminal communication interface 201.

  The questionnaire execution unit 211 presents a questionnaire that enables the user of the information terminal 2 to acquire “emotional information” and “user attribute” information of the user, and acquires an answer. Further, the answer is transmitted to the user information management unit 114 of the recommendation server 1 as “emotion information” and “user attribute” information of the user of the information terminal 2. Note that when the first use determination unit 113 of the recommendation server 1 determines that the use of the content via the recommendation server 1 is the first time for the (recommendation target) user of the information terminal 2, the questionnaire execution instruction information is sent to the information terminal 2. The questionnaire execution unit 211 receives this instruction information and executes a questionnaire.

  Here, the questionnaire may be a plurality of items for the purpose of acquiring “emotion information” and “user attribute”, and is intended for acquisition of one of “emotion information” and “user attribute” It may be. The questionnaire is displayed on the touch panel display 202 via the display / input / output control unit 213, for example. In addition, an answer input to the touch panel display 202 by the user in response to this questionnaire is output to the questionnaire execution unit 211 via the display / input / output control unit 213.

  FIG. 6 is a schematic diagram showing an example of the presented questionnaire.

  According to FIG. 6, the initial registration questionnaire image displayed on the touch panel display 202 of the information terminal 2 includes a name entry field, a gender selection field, an age entry / selection field, a hobby entry / selection field, and a current Has a selection / entry column for emotions. Here, in the current emotion selection / entry column, when the user clicks a predetermined marker, a list of emotion items such as “anger”, “sad”, “happy”, “fun” and “lonely” is displayed. The user may input the current emotion by clicking and selecting one of them.

  As another method of acquiring the user's current emotion, the emotion-specific content presentation information may be displayed on the touch panel display 202 of the information terminal 2 and selected by the user. In this case, the content-by-emotion generating unit 112b of the recommendation generating unit 112 in the recommendation server 1 sets the type for each type of emotion (for example, “anger”, “sad”, “happy”, “fun”, and “lonely”). Based on the already-viewed content to which the “emotion tag” corresponding to the emotion is assigned, the emotion-specific content presentation information for presenting the content by emotion, that is, the content by the assigned “emotion tag” is generated.

  FIG. 7 is a schematic diagram showing an example of presented emotion-specific content presentation information.

  According to FIG. 7A, the emotion-specific content presentation information displayed on the touch panel display 202 of the information terminal 2 is “fun video”, “sad video”, as a video (content) suitable for the current mood. "Happy video" and "Lonely video" are displayed in this order. Moreover, as shown to FIG. 7 (A), you may have a content search input column, the display part of a recommended moving image, and the display part of a popular moving image.

  Here, when one of the moving images (contents) is selected by the user from the displayed emotion-specific content presentation information, the recommendation generating unit 112 (FIG. 2) displays the selected content (already existing content). Recommended information including a list of recommended content based on the already viewed content to which the “emotion tag” corresponding to the emotion equivalent to or similar to the emotion corresponding to the “emotion tag” given to (viewing content) It is also preferable to produce. In this case, for example, if “fun video” is selected by the user, the recommendation generation unit 112 (FIG. 2) generates recommendation information from the already viewed content to which the “emotion tag” “fun” is assigned. Can do.

  Further, as will be described in detail later with reference to FIGS. 8 to 10, when the recommendation generation unit 112 (FIG. 2) provides recommendation information for the purpose of transforming a user's emotion into a predetermined emotion, As the moving image (content) suitable for the mood, the moving image (content) related to the emotion as the transformation destination can be displayed preferentially or in a place that is more easily noticeable by the user.

  For example, when the recommendation generation unit 112 (FIG. 2) is set to change the user's emotion from “lonely” to “fun”, as shown in FIG. 7B, the current emotion is “lonely”. It is also preferable to preferentially display a “lonely video” corresponding to Here, as will be described in detail later, the recommendation generation unit 112 (the emotion-specific content generation unit 112b) converts the “lonely” emotional user (content) into a “fun” emotion, "Is also preferentially displayed.

  Returning to FIG. 2, the content viewing control unit 215 displays the content distributed from the content distribution unit 115 of the recommendation server 1 on the touch panel display 202 via the display / input / output control unit 213. Further, the corresponding music / audio may be output by a speaker (not shown).

  In addition, the content viewing control unit 215 displays a search box on the touch panel display 202 in which the user of the information terminal 2 can input a title, a tag, and the like, and controls the terminal communication control for keywords and the like input by the user in the search box. The data is transmitted to the recommendation server 1 (content distribution unit 115) via the unit 214 and the terminal communication interface 201. Further, the thumbnail image received from the recommendation server 1 (content distribution unit 115) (corresponding to the keyword) is displayed, and when the thumbnail image is clicked by the user, the target content is recommended server 1 (content distribution unit 115). To request. Also, the content received from the recommendation server 1 (content distribution unit 115) is displayed or streamed.

  Further, the content viewing control unit 215 receives the recommendation information generated by the recommendation server 1 (recommendation generation unit 112) and displays it on the touch panel display 202. After displaying the recommendation information, for the user who has selected the moving image / music (viewing) content, the corresponding moving image / music (viewing) content is acquired from the recommendation server 1 (content distribution unit 115), and then displayed on the touch panel display 202. Display. It is also preferable to activate an application in accordance with a category for a user who has selected content in another category. The functions described above of the content viewing control unit 215 can be realized by a browser or the like, and it is not always necessary to use a dedicated application.

  In addition, the content viewing control unit 215 displays a plurality of virtual buttons (icons) on the touch panel display 202 that allow the user to select an emotion before or after displaying the content. It is also preferable to do. By selecting one of the icons by the user, the user's emotion at that time can be made an emotion associated with the selected icon. The content viewing control unit 215 may transmit the user emotion information acquired in this way to the user information management unit 114 of the recommendation server 1.

  The viewing time measuring unit 212 acquires information related to the start and end of viewing of the viewing content distributed to the user of the information terminal 2 by the content viewing control unit 215, and measures the viewing time of the viewing content. The viewing time information measured by viewing is transmitted to the content viewing information generation / management unit 111 of the recommendation server 1 together with the identification information (for example, moving image title) of the viewing content, and is used to generate “content viewing information”. Further, it is transmitted to the recommendation generation unit 112 and used for generation of recommendation information based on “content viewing information”. In addition, in order to generate recommendation information for the purpose of changing the emotion of the user, which will be described in detail later, the viewing time measuring unit 212 uses the content viewing information generation / management unit 111 and the recommendation viewing information as information on the viewing start time and viewing stop time. It is also preferable to transmit to the generation unit 112.

[Recommendations aimed at changing emotions]
Hereinafter, as an embodiment of the present invention, a content recommendation for the purpose of causing the content server 1 to transform the current emotion of the user of the information terminal 2 into a predetermined emotion will be described.

  In this embodiment, in FIG. 2, the user emotion management unit 111 b corresponds to an “emotion tag” assigned to the viewing content viewed after the statistical target user views the viewing content for each viewable content that can be distributed. Emotion change information in which an emotion is associated with an emotion corresponding to an emotion tag assigned to the viewing content is generated.

  FIG. 8 is a table showing an example of emotion change information.

FIG. 8 shows emotion change information of a statistical target user who has watched the moving image content Movie_B as an example. This emotion change information includes user information in which user attribute information and moving image viewing information are recorded in association with each other for each user ID. The video viewing information is for each user ID,
(A) When the user selects Movie_B (when watching Movie_B), the content selection emotion, which is the emotion selected by the user,
(B) Whether to use emotion change information from the time difference that is the difference between the viewing end time of the target content (Movie_B) and the viewing start time of the content viewed by the user next to the target content. The time difference flag shown,
(C) When the content viewed by the user is selected next to the target content (when the content is viewed), the next content selection emotion that is the emotion selected by the user is recorded in association with each other. Information. Here, as a selection emotion by the user, any of the response result to the questionnaire, the content selection result for the content information by emotion, and the emotion corresponding to the “emotion tag” given to the selected target content Can be adopted.

  Similarly, in FIG. 8, for the time difference flag, if the time difference described in (b) above is a predetermined threshold, for example, 600 seconds or more, a time difference flag of “x” is given, and if it is less than the predetermined threshold, “ A time difference flag of “O” is given. Here, the data of the user (with the user ID) to which the time difference flag “x” is assigned is excluded from the recommendation for the purpose of emotion modification. Thereby, it is possible to secure the possibility that the emotional change has occurred due to the target content (Movie_B).

  FIG. 9 is a table showing an example of the statistics of the number of users for each emotional change pattern.

  In FIG. 9, the emotion change information shown in FIG. 8 is used to extract a pattern (emotion change pattern) in which the user's selected emotion changes when the user views the next content after watching the video content Movie_B. For each emotional change pattern, the result of aggregating the number of users who pass through the emotional change pattern is shown. In the example shown in FIG. 9, for example, the number of users whose selection feeling related to watching Movie_B is “sad” and the selection feeling related to viewing the next content is “happy” is 256. . This result can be interpreted that the number of users whose emotion changed from “sad” to “happy” by watching Movie_B is 256.

  Returning to FIG. 2, when the recommendation generation unit 112 of the recommendation server 1 generates the recommendation information for the purpose of changing the emotion of the user, the recommendation that changes the first emotion in the recommendation target user to the second emotion. The generation of information is set in advance. For example, when the emotion of the recommended user is “sad”, the emotion of the user is changed to “happy” by the recommendation of the content, that is, the first emotion “sad” to the second emotion The emotional change to “happy” is set in advance.

  Next, the recommendation generation unit 112 is given an “emotion tag” corresponding to the first emotion among the already-viewed content associated with the time segment including the viewing time in the viewing content viewed by the recommendation target user. And recommend information including a list of recommended contents based on the already-viewed contents in which the second emotion is associated with the emotion corresponding to the “emotion tag” in the emotion change information (for example, see FIG. 8). To do.

  FIG. 10 is a table showing content rankings based on the number of users who have passed a predetermined emotion transformation pattern.

In FIG. 10, viewing content that is a candidate for recommendation is arranged in descending order of the number of users whose emotions have changed from “sad” to “happy” by viewing the viewing content.
In the present embodiment, the number of users who have changed from “sad” to “happy” in the moving image content Movie_B shown in FIG. As a result, Movie_B is ranked first in the recommendation order.

  As described above, according to the embodiment described above, it is possible to implement a recommendation that can change the emotion of the recommendation target user into a predetermined emotion by using the collected emotion modification information.

[Attaching susceptibility tags using emotion change information]
In the following, another embodiment for providing an “emotion tag” using the emotion change information described above will be described.

  FIG. 11 is a schematic diagram showing another embodiment of the provision of “emotion tag” according to the present invention.

FIG. 11A shows emotion change information for each viewing time of Movie_D generated using the content viewing information (viewing history) for the moving image content Movie_D shown in FIG. In this emotional change information, user attributes and moving image viewing information are associated with each user ID for a statistical target user whose Movie_D viewing time is within a 30-minute time segment. Here, the video viewing information is for each user ID,
(A) a content selection emotion that is an emotion when viewing the target content (Movie_D);
(B) The next content (name) watched after Movie_D,
(C) a content selection feeling when viewing the next content;
(D) Information in which the time difference flag between the target content (Movie_D) and the next content is recorded in association with each other.

  According to the emotion change information for each viewing time of Movie_D, the number of users whose emotions are changed from “fun” to “sad” by watching Movie_D can be totaled. By performing such totalization for each emotional change pattern, it is possible to make the emotion most likely to be caused by Movie_D among the previous emotions transformed by viewing Movie_D. Next, an “emotion tag” corresponding to the emotion is assigned to Movie_D. For example, in FIG. 11A, when the emotion type most frequently listed in the next content selection emotion is “sad”, “emotion tag” corresponding to “sad” is assigned to Movie_D.

  In this way, by determining the “emotion tag” given to the already-viewed content by using the selected emotion for the next content, the “emotion tag” that sufficiently reflects the emotion change characteristics of the already-viewed content ”Can be provided, and it is possible to recommend content more suitable for the user's emotions.

  Furthermore, as yet another embodiment for determining the “emotion tag”, the emotion change information can be used after being filtered by the user attribute information. Specifically, as shown in FIG. 11 (B), among the emotional change information shown in FIG. 11 (A), predetermined item contents of the “user attributes” of the recommendation target user, such as gender, age group and Video viewing information about statistical target users whose interests match is extracted and aggregated. In the embodiment shown in FIG. 11 (B), video viewing information associated with a user ID having a “user attribute” of male, twenties, and horror field of interest is extracted, and the next content selection is performed. All emotions are “sad”. According to this result, Movie_D is given an “emotion tag” corresponding to “sad”.

  In this way, by determining the “emotion tag” to be given to the already-viewed content, the person who sufficiently reflects the emotional transformation characteristics of the already-viewed content and has the “user attribute” of the recommended user It is possible to provide an “emotion tag” having a tendency to be seen more frequently. This makes it possible to recommend content that is more suitable for the user's emotions.

[Recommendation information generation / distribution method]
FIG. 12 is a sequence diagram showing one embodiment of the first half of the recommendation information generating method according to the present invention.

(S701) The information terminal 2 (of the statistical target user) transmits a content distribution request to the recommendation server 1.
(S702) The recommendation server 1 distributes the requested content managed by the content storage unit 103 to the information terminal 2.
(S703) The information terminal 2 (of the statistical target user) reproduces the distributed content, measures “viewing time”, acquires the acquired “viewing time” information, identification information of the reproduced content, When the emotion information is inputted by the user at the time of reproduction, the inputted “emotion information” is transmitted to the recommendation server 1.
(S704) The recommendation server 1 generates “content viewing information” based on the acquired “viewing time” information, “emotion information”, and “user attribute” information already acquired (for the statistical target user). Further, the generated “content viewing information” is stored in the content viewing information storage unit 102.

(S705) The information terminal 2 (of the user to be recommended) transmits a content use (viewing) request to the recommendation server 1.
(S706) The recommendation server 1 determines whether or not the requesting information terminal 2 is the first use for content delivery via the recommendation server 1. Here, if it is determined to be the first use, the process proceeds to the following steps S707 and S708.
(S707) The recommendation server 1 transmits a questionnaire execution instruction to the requesting information terminal 2.
(S708) The information terminal 2 (of the user to be recommended) transmits questionnaire response information (“emotion information” and “user attribute” information) to the recommendation server 1.
On the other hand, if it is determined in S706 that it is not the first use, the process proceeds to step S709.

(S709) The recommendation server 1 estimates the emotion (of the recommendation target user). As the estimation method, if “emotion information” is acquired in step S708, the emotion related to this “emotion information” can be made the current emotion of the recommended user. In addition, when the recommendation target user makes a content use request using emotion-specific content, or as already described with reference to FIG. 3, it is given to the viewing content viewed by the recommendation target user. If the “emotion tag” can be identified, the emotion corresponding to the “emotion tag” can be set as the current emotion of the recommended user.

(S710) It is determined whether or not the emotion could be estimated in step S709. If it can be estimated, the process proceeds to the latter half of the recommendation information generation method shown in FIG. On the other hand, when it cannot be estimated, it transfers to step S711.

(S711) The recommendation server 1 generates recommendation information. Here, since the emotion of the recommendation target user cannot be estimated, for example, in the access ranking shown in FIG. 5A, the “emotion tag” is not considered at all, and the recommendation information is displayed with the content that satisfies the sample number condition. It is also preferable to produce.
(S712) The recommendation server 1 transmits the generated recommendation information to the information terminal 2 (for the recommendation target user).

(S713) The information terminal 2 (of the user to be recommended) refers to the acquired recommendation information, selects one content from the recommendation information, and transmits a distribution request for this content to the recommendation server 1.
(S714) The recommendation server 1 delivers the requested content managed by the content storage unit 103 to the information terminal 2.
(S715) The information terminal 2 (of the user to be recommended) reproduces the distributed content, measures “viewing time”, acquires the acquired “viewing time” information, identification information of the reproduced content, and (immediately before reproduction) Alternatively, when the emotion information is input by the user during reproduction, the input “emotion information” is transmitted to the recommendation server 1.

Thereafter, the recommendation server 1 uses the “viewing time” of the content viewed immediately before by the information terminal 2 (the recommended user) based on the “content viewing information”, and further acquires “emotion information”. If it is, recommendation information is generated also using the emotion information. Next, the generated recommendation information is transmitted to the information terminal 2, and the content suitable for the recommendation target user is recommended and the distribution request is repeated.

  FIG. 13 is a sequence diagram showing an embodiment of the latter half of the recommendation information generation method according to the present invention.

(S801) The recommendation server 1 determines whether or not to try to acquire “emotion information” of the recommendation target user using the emotion-specific content information. For example, it may be determined that the emotion-specific content information is transmitted to the information terminal 2 once every few times when the recommendation target user finishes viewing the content. Further, it may be arranged to periodically distribute emotion-specific content information to the information terminal 2. If it is determined that the emotion-specific content information is not used, the process proceeds to step S811 or step S821.

(S802) On the other hand, when the recommendation server 1 determines to use emotion-specific content information in step S801, the recommendation server 1 transmits emotion-specific content information to the information terminal 2.
(S803) The information terminal 2 (of the recommendation target user) transmits information (emotion information) of the content selected by the recommendation target user from the received content information by emotion to the recommendation server 1.

  Hereinafter, it is assumed that the above steps S802 and S803 have occurred, or as shown in steps S811 to S813, a content distribution request and distribution between the recommendation server 1 and the information terminal 2, and a content viewing result (viewing time) Subsequent steps will be described on the assumption that transmission of “viewing time” and “emotion information”) occurs.

(S821) The recommendation server 1 determines whether or not only “emotion tags” necessary for creating recommendation information are given to the already-viewed content. Here, if the determination is false, the recommendation information cannot be generated based on the “emotion information”, and the process proceeds to step S711 (FIG. 12). On the other hand, when the determination is true, the process proceeds to step S822.
(S822) The recommendation server 1 estimates the emotion (of the recommendation target user). As an estimation method, the emotion corresponding to the “emotion tag” given to the viewing content viewed by the recommendation target user among the already viewed content acquired as described with reference to FIG. 3 is used as the recommendation target user emotion. be able to. When “emotion information” is acquired in step S803, the emotion related to this “emotion information” may be used as the recommendation user's emotion.

(S823) The recommendation server 1 generates recommendation information. Here, for example, from the access ranking including the “emotion tag” as shown in FIGS. 5A and 5B, the recommendation information is generated with the content satisfying the sample number condition and the estimated emotion of the recommended user. It is also preferable to do.
(S824) The recommendation server 1 transmits the generated recommendation information to the information terminal 2 (for the recommendation target user).

(S825) The information terminal 2 (of the user to be recommended) refers to the acquired recommendation information, selects one content from the recommendation information, and transmits a distribution request for this content to the recommendation server 1.
(S826) The recommendation server 1 delivers the requested content managed by the content storage unit 103 to the information terminal 2.
(S827) The information terminal 2 (of the user to be recommended) reproduces the distributed content, measures the “viewing time”, acquires the acquired “viewing time” information, identification information of the reproduced content, and (immediately before reproduction) Alternatively, when the emotion information is input by the user during reproduction, the input “emotion information” is transmitted to the recommendation server 1.

Thereafter, the recommendation server 1 uses the “viewing time” of the content viewed immediately before by the information terminal 2 (the recommended user) based on the “content viewing information”, and further acquires “emotion information”. If it is, recommendation information is generated also using the emotion information. Next, the generated recommendation information is transmitted to the information terminal 2, and the content suitable for the recommendation target user is recommended and the distribution request is repeated.

  FIG. 14 is a sequence diagram showing another embodiment of the latter half of the recommendation information generating method according to the present invention.

The latter half of the recommendation information generation method shown in FIG. 14 is for the recommendation server 1 to distribute recommendation information for the purpose of transforming the emotion of the recommendation target user into a predetermined emotion.
(S901) The recommendation server 1 sets “emotion change” in advance. Here, “transformation of emotion” means, for example, transforming “sad” as the first emotion into “happy” as the second emotion.
(S902) The recommendation server 1 generates emotion change information as described with reference to FIG. 8, for example.

  Thereafter, in the sequence of FIG. 14, steps S911 to S913, steps S921 to S923, and steps S931 and S932 are processed in the same manner as steps S801 to S803, steps S811 to S813, and steps S821 and S822 of FIG. Therefore, description of these steps is omitted below.

(S933) As described with reference to FIGS. 8 to 10, for example, the recommendation server 1 generates recommendation information suitable for the set “emotion change” based on the generated emotion change information.
Thereafter, steps S934 to S937 are processed in the same manner as steps S824 to S827 in FIG.

  As described in detail above, in the present invention, the user's emotion is estimated by focusing on the “viewing time” of the viewing content. Here, focusing on “viewing time” is based on the knowledge that, for example, people who have the same or similar timing to stop viewing (viewing location of content) tend to have similar feelings when viewing the content. Based. Thereby, the user's emotion is estimated with higher accuracy by measuring “viewing time” that is information related to the user's viewing without using a special means such as a device for continuously capturing the face, It is possible to recommend content that is likely to be suitable for the estimated emotion.

  For the various embodiments of the present invention described above, various changes, modifications, and omissions in the technical idea and scope of the present invention can be easily made by those skilled in the art. The above description is merely an example, and is not intended to be restrictive. The invention is limited only as defined in the following claims and the equivalents thereto.

1 recommendation server (recommendation device)
101 server communication interface 102 content viewing information storage unit 103 content storage unit 111 content viewing information generation / management unit 111a viewing history generation unit 111b user emotion management unit 112 recommendation generation unit 112a first use recommendation generation unit 112b emotion-specific content generation unit 113 first time Usage determination unit 114 User information management unit 115 Content distribution unit 116 Server communication control unit 2 Information terminal 201 Terminal communication interface 202 Touch panel / display 211 Questionnaire execution unit 212 Viewing time measurement unit 213 Display / input / output control unit 214 Terminal communication control unit 215 Content viewing control unit

Claims (10)

A recommendation device for recommending content to a recommended user,
For each distributable viewing content that is to be viewed, viewed, or listened to, set a time segment that divides the viewing time, which is the time that the statistical target user viewed the viewing content, and for each time segment, Corresponding content that has already been viewed by a statistical target user who has viewed the content for the viewing time within the time segment and has emotion information about emotions related to viewing by the statistical target user. Viewing history generation means for generating a viewing history;
For each viewable content that can be distributed, the emotion information assigned to the viewing content is acquired based on the generated viewing history, and the emotional information related to the viewing of the viewing content is acquired based on the acquired emotion information. User emotion management means for generating emotion tags and assigning them to the viewing content;
Equivalent or similar to the emotion corresponding to the emotion tag assigned to the viewing content viewed by the recommendation target user among the already viewed content associated with the time segment including the viewing time in the viewing content viewed by the recommendation target user And a recommendation generating means for generating recommendation information including a list of recommended contents based on the already viewed content to which an emotion tag corresponding to the emotion to be given is attached. The user emotion management means provides, for each viewable content that can be distributed, an emotion that is assigned to the viewing content, the emotion corresponding to the emotion tag that is assigned to the viewing content that the statistical target user views after viewing the viewing content. Generate emotion transformation information associated with the emotion corresponding to the tag,
The recommendation generation means presets generation of recommendation information that transforms the first emotion in the recommendation target user into the second emotion, and sets the time division including the viewing time in the viewing content viewed by the recommendation target user. Of the associated already-viewed content, the emotion tag corresponding to the first emotion is assigned, and the second emotion is associated with the emotion corresponding to the emotion tag in the emotion modification information. The recommendation apparatus according to claim 1, wherein recommendation information including a list of recommended contents is generated based on the already viewed contents. The recommendation generation means includes:
For each emotion type, based on the already-viewed content provided with an emotion tag corresponding to the emotion of that type, generate content presentation information by emotion,
Emotion tag corresponding to an emotion equivalent to or similar to the emotion corresponding to the emotion tag assigned to the selected already-viewed content when the user selects the already-viewed content from the content presentation information for each emotion The recommendation apparatus according to claim 1, wherein recommendation information including a list of recommended contents is generated based on the already-viewed contents to which is given.   The recommendation generation means calculates an average viewing time in the number of samples in the viewing history for each viewing content in the content list, derives a viewing rate, and based on the descending order of the viewing rate, The recommendation device according to claim 1, wherein the order of the viewing content in the content list is switched.   The user emotion management means generates an emotion tag corresponding to an emotion related to emotion information having the largest number of accesses and / or viewing ratio of the viewing content associated with the emotion information among the acquired emotion information. The recommendation device according to claim 1, wherein the recommendation device is assigned to the viewing content. Initial use determination means for determining whether the recommended user has a viewing history of viewing content via the recommendation device;
And user information management means for storing the emotion information及Biyu over The attributes of the recommendation target user,
Including the viewing history generation means, and for each statistical target user, for each user attribute of the statistical target user, the already viewed content that has already been viewed by the statistical target user, Content viewing information generating means for generating content viewing information in association with a viewing history including the already viewed content to which emotion information is attached;
The recommendation generation unit is configured to determine, when the initial use determination unit makes a true determination, a statistical target user whose predetermined item contents of the user attributes of the recommendation target user match based on the content viewing information. The already-viewed content is acquired and the already-viewed content to which the emotion information related to the emotion related to the recommendation target user's emotion information is the same or similar is acquired, and based on the acquired already-viewed content, The recommendation device according to claim 1, wherein recommendation information including a list of recommended contents is generated. A recommendation system comprising the recommendation device according to claim 6,
It further has a questionnaire execution means for presenting a questionnaire that enables the user to acquire emotion information and / or user attributes of the user and obtaining an answer,
The initial use determination means determines whether or not the use of content via the recommendation device is the first time for the recommendation target user,
The questionnaire execution unit obtains an answer by presenting a questionnaire to the recommended user determined to be the first time to use the content, and transmits the answer as emotion information and / or user attributes to the user information management unit. A recommendation system characterized by output. A recommendation system including the recommendation device according to any one of claims 1 to 6,
Content distribution means for searching and outputting viewing content to be presented to the user from among a plurality of viewing content provided with tags and stored based on tag information input by a user via a search box;
A recommendation system further comprising: viewing time measuring means for acquiring information related to start and end of viewing of viewing content distributed to the user and measuring viewing time of the viewing content. A recommendation program for causing a recommendation target user to function a computer installed in a device for recommending content,
For each distributable viewing content that is to be viewed, viewed, or listened to, set a time segment that divides the viewing time, which is the time that the statistical target user viewed the viewing content, and for each time segment, Corresponding content that has already been viewed by a statistical target user who has viewed the content for the viewing time within the time segment and has emotion information about emotions related to viewing by the statistical target user. Viewing history generation means for generating a viewing history;
For each viewable content that can be distributed, the emotion information assigned to the viewing content is acquired based on the generated viewing history, and the emotional information related to the viewing of the viewing content is acquired based on the acquired emotion information. User emotion management means for generating emotion tags and assigning them to the viewing content;
Equivalent or similar to the emotion corresponding to the emotion tag assigned to the viewing content viewed by the recommendation target user among the already viewed content associated with the time segment including the viewing time in the viewing content viewed by the recommendation target user A recommendation program for causing a computer to function as recommendation generation means for generating recommendation information including a list of recommended content based on already viewed content to which an emotion tag corresponding to an emotion to be assigned is assigned. A method for recommending content to recommended users,
For each distributable viewing content that is to be viewed, viewed, or listened to, set a time segment that divides the viewing time, which is the time that the statistical target user viewed the viewing content, and for each time segment, Corresponding content that has already been viewed by a statistical target user who has viewed the content for the viewing time within the time segment and has emotion information about emotions related to viewing by the statistical target user. A first step of generating a viewing history;
For each viewable content that can be distributed, the emotion information assigned to the viewing content is acquired based on the generated viewing history, and the emotional information related to the viewing of the viewing content is acquired based on the acquired emotion information. A second step of generating an emotion tag and assigning it to the viewing content;
Equivalent or similar to the emotion corresponding to the emotion tag assigned to the viewing content viewed by the recommendation target user among the already viewed content associated with the time segment including the viewing time in the viewing content viewed by the recommendation target user And a third step of generating recommendation information including a list of recommended content based on the already viewed content to which an emotion tag corresponding to the emotion to be given is attached.

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