JP5598286B2 - Terminal and server - Google Patents

Description

  The present invention relates to a terminal and a server used for a distribution service using broadcasting.

  2. Description of the Related Art Conventionally, a technique for providing incentive data to a viewer who viewed advertisement content using a broadcast station, advertisement distribution means, and incentive determination means is known. The broadcast station distributes the program content accompanied by the advertising content to all of the plurality of content reproducing apparatuses all at once. The advertisement distribution means distributes the advertisement content for which the exposure request has been received through a route different from the broadcasting station to some or all of the plurality of content reproduction apparatuses. The incentive determining means identifies the contact behavior of the viewer with respect to the advertising content from the accumulated history data, and determines the value of the incentive data corresponding to the identified contact behavior. The content playback apparatus stores the program content and the advertisement content received from the broadcasting station and the advertisement distribution unit in a form that can be played back independently. Then, organization information for reproducing the program content selected by the viewer, the advertising content, or a combination thereof in the order and timing specified by the viewer among the stored content is generated. Next, according to this organization information, the corresponding content is read out and played back, and the contact behavior including the indication of the exposure mode during playback of the advertising content and the non-viewing with respect to the advertising content selected by the viewer is detected and detected. The history data of the touched action is accumulated.

  In recent years, for example, a technique such as spotcast (area one seg broadcasting) is known as a service for easily distributing unique contents by broadcasting using weak radio waves.

JP 2003-158721 A

  The present invention has been made in view of the above circumstances, a terminal that receives a broadcast wave broadcast via a transmitter, a server that provides privilege information to a terminal that directly receives the broadcast wave, The purpose is to provide.

  A terminal which is one embodiment includes a first receiving unit, a processing unit, a transmitting unit, and a second receiving unit. The first receiving unit receives a broadcast wave. The processing unit stores transmitter specifying information for specifying a transmission source transmitter included in the broadcast wave, and reception period information indicating either or both of the reception start date and time and the reception end date and time of the broadcast wave. Record in the non-copyable area. Further, when the broadcast wave is directly received, the content including the provision destination address of the server that provides the privilege information is recorded in an area different from the non-copyable area of the recording unit. When an instruction to access the provision destination address is input, the transmission unit transmits the transmitter specifying information and the reception period information recorded in the non-copyable area to the provision destination address. The second receiving unit acquires privilege information from the server.

  A server which is one of other embodiments includes a reception unit, a processing unit, and a transmission unit. The receiving unit includes transmitter specifying information for specifying a transmitter of transmission that is recorded in a non-copyable area of a terminal that directly receives a broadcast wave, and one of the reception start date and time and the reception end date and time of the broadcast wave, or Reception period information recorded in the non-copyable area indicating both is received from the terminal. Moreover, a receiving part receives the data containing the provision destination address which provides the 1st privilege information which provides privilege information from the said terminal. The processing unit starts and distributes the broadcast wave that is associated with the transmitter information that identifies the transmitter associated with the provider address and the transmitter identification information and that is associated with the provider address. When the delivery period information indicating the end date and time and the reception period information match or share a predetermined period, first privilege information associated with the provision destination address is acquired from the recording unit. The transmission unit transmits the acquired first privilege information to the terminal.

  According to the embodiment, there is an effect that privilege information is provided only to a terminal that directly receives a broadcast wave broadcast via a transmitter.

It is a figure which shows one Example of the system used for a delivery service. It is a figure which shows one Example of the hardware of a broadcast terminal. It is a block diagram which shows one Example of a broadcast terminal. It is a flowchart which shows one Example of operation | movement of a broadcast terminal. It is a figure which shows one Example of the hardware of a delivery server. It is a block diagram which shows one Example of a delivery server. It is a flowchart which shows one Example of operation | movement of a delivery server. It is a figure which shows one Example of the data structure of a delivery table. It is a flowchart which shows one Example of operation | movement of a delivery server. It is a figure which shows one Example of the data structure of the privilege information table of Embodiment 2.

  By directly receiving broadcast waves broadcasted to a limited broadcast range such as spotcasts and recording the content included in the broadcast waves on the terminal, users can access the content even after moving to another location. Can be watched. In addition, the content recorded on the terminal directly received in the broadcasting range is copied to the terminal of the user who does not go to the broadcasting range, or the recording medium on which the content is recorded is lent, and the usage not going to the broadcasting range Even users can view the content. Here, the broadcasted content includes moving images, still images, texts, data for accessing the web, and the like. The content is, for example, data described in Broadcast Markup Language (BML) language.

  However, if you want to give some incentive information (privilege information) to users who have visited the site, in the content management described above, you can view incentive information only for users who have received broadcast waves directly. I can't let you. That is, it cannot be determined whether the terminal directly receives the content.

  Therefore, in order to enable incentive information to be viewed only by the terminal that directly receives the broadcast wave, the date and time when the broadcast wave is directly received and the information that identifies the transmitter that transmitted the broadcast wave are stored in the recording unit of the terminal. Record in the non-copyable area. Further, the content is recorded in a recording area of a recording unit different from the non-copyable area. The terminal uses the data for accessing the provision destination address of the server that provides the privilege information included in the content, accesses the server that distributes incentive information, and transmits the date and time when the broadcast wave was directly received and the broadcast wave Information identifying the transmitter that has been transmitted is transmitted to the server. The provision destination address is, for example, a web address. The server directly receives the broadcast wave by comparing the information transmitted from the terminal, the date and time when the content was recorded in the recording unit of the server, and the information specifying the transmitter that broadcast the content. Determine if it is a terminal. As a result of the determination, if it is determined that the terminal directly receives the broadcast wave, the server distributes incentive information to the terminal that directly receives the broadcast wave.

Hereinafter, embodiments will be described in detail based on the drawings.
The first embodiment will be described.
FIG. 1 is a diagram showing an embodiment of a system used for a distribution service. The system of FIG. 1 includes a terminal 1 that can receive broadcast waves, a server 2 that distributes broadcasts, a terminal 3 that acquires broadcast data from the distribution server 2 via a network 5, and receives broadcast data from the terminals 3. And a transmitter 4 for broadcasting. Hereinafter, terminal 1 is referred to as broadcasting terminal 1, server 2 is referred to as distribution server 2, and terminal 3 is referred to as distribution terminal 3.

  The broadcast terminal 1 receives a broadcast wave and receives the transmitter identification information for identifying the transmitter 4 included in the broadcast wave, and the reception start date and time or the reception end date and time of the broadcast wave. The period information is recorded in the non-copyable area of the recording unit provided in the broadcast terminal 1. Also, the broadcast terminal 1 records the content included in the broadcast wave and data including the web address providing the privilege information in a non-copyable area or an area different from the non-copyable area of the recording unit. When an instruction to access a web address that provides privilege information is input, the broadcasting terminal 1 transmits the transmission source information and the reception period information recorded in the non-copyable area to the address. The broadcast terminal 1 may be used for a mobile terminal such as a mobile phone, a personal handy-phone system (PHS), or a portable personal computer. The privilege information is, for example, contents such as moving images and still images that are not normally broadcasted or distributed.

  The distribution server 2 transmits distribution period information, content, and the like indicating the broadcast wave transmission start date and time or transmission end date and time to the transmitter 4. In addition, the distribution server 2 indicates transmitter specifying information for specifying the transmission source transmitter 4 included in the broadcast wave received by the broadcast terminal 1, and either or both of the reception start date / time and the reception end date / time of the broadcast wave. Reception period information is received from the broadcast terminal 1. Furthermore, the distribution server 2 receives a web address that provides privilege information included in the content from the broadcast terminal 1. The distribution server 2 determines the privilege information recorded in the recording unit using the transmitter specifying information received from the broadcasting terminal 1, the reception period information, and the web address that provides the privilege information included in the content. For example, the web address recorded in the recording unit of the distribution server 2 that matches the web address that provides the privilege information received from the broadcast terminal 1 is detected. Next, transmitter information and distribution period information associated with the detected web address are detected. Next, using the transmitter identification information and the reception period information, the transmitter information recorded in the recording unit of the distribution server 2 is compared with the distribution period information, and the transmitter information and the transmitter identification information match. In addition, it is determined whether the reception period information and the distribution period information match or share a predetermined period. After that, it is determined that the transmitter information and the transmitter identification information match, and the reception period information and the distribution period information match or share a predetermined period. The privilege information associated with is transmitted to the broadcast terminal 1 that directly received the broadcast wave. The distribution server 2 may be divided into a server that manages broadcast content and a server that provides content to the broadcast terminal 1.

The distribution terminal 3 acquires data used for broadcasting from the distribution server 2 via the network 5. The distribution terminal 3 may be a personal computer (PC).
In the example of FIG. 1, data such as distribution period information and content indicating broadcast wave distribution start or distribution end date and time is transmitted from the distribution server 2 to the transmitter 4 via the distribution terminal 3. The data may be transmitted directly from the transmitter to the transmitter 4.

  The transmitter 4 receives broadcast data, converts the received data into a broadcast wave, and transmits the broadcast wave to a predetermined range. For example, a transmitter used for spot cast (area one-segment broadcasting) or the like can be considered. In the spot cast, information is transmitted to the broadcasting terminals 1 around the transmitter 4 using one-segment broadcasting limited to weak radio waves. Depending on the performance of the broadcast terminal 1, the broadcast range from one transmission antenna is several centimeters to 2 meters. However, the transmitter 4 is not limited to a transmitter used for spot casting. Also, the broadcast range is not limited to a few centimeters to 2 meters.

FIG. 2 is a diagram illustrating an example of hardware of the broadcast terminal 1.
The hardware of the broadcast terminal 1 includes a processing unit 21, a recording unit 22, a recording medium reading device 23, an input / output interface 24 (input / output I / F), a communication unit 25, a receiving unit 29, and the like. Further, each of the components is connected by a bus 26.

  The processing unit 21 executes a program as shown in a flowchart of FIG. 4 described later stored in the recording unit 22. The processing unit 21 may use a central processing unit (CPU) or a programmable device (such as a field programmable gate array (FPGA) or a programmable logic device (PLD)).

  The recording unit 22 records programs, tables, and data executed by the processing unit 21. It is also used as a work area. The recording unit 22 is, for example, a memory such as a read only memory (ROM) or a random access memory (RAM), a hard disk, or the like. The recording unit 22 may record data such as parameter values and variable values, and can also be used as a work area.

  The recording medium reader 23 controls reading / writing of data with respect to the recording medium 27 according to the control of the processing unit 21. Then, the data written under the control of the recording medium reader 23 is recorded on the recording medium 27, or the data recorded on the recording medium 27 is read. The detachable recording medium 27 includes a computer readable non-transitory recording medium such as a magnetic recording device, an optical disk, a magneto-optical recording medium, and a semiconductor memory. The magnetic recording device includes a hard disk device (HDD). Optical discs include Digital Versatile Disc (DVD), DVD-RAM, Compact Disc Read Only Memory (CD-ROM), CD-R (Recordable) / RW (ReWritable), Universal Serial Bus (USB) memory, and the like. Magneto-optical recording media include Magneto-Optical disk (MO). Semiconductor memory includes flash memory. The recording unit 22 is also included in a non-transitory recording medium.

  An input / output unit 28 is connected to the input / output interface 24, receives information input by the user, and transmits the information to the processing unit 21 via the bus 26. Further, operation information and the like are displayed on the display screen in accordance with a command from the processing unit 21.

  The input / output unit 28 includes an input unit, an output unit, and the like. For example, if the output unit is a display, a touch panel provided on the display as the input unit may be considered. A keyboard, a switch, etc. can be considered. The display may be a liquid crystal display, for example. The output unit is an output device such as a display or a printer. The output unit displays content such as a moving image, a still image, and a web address, for example.

  The communication unit 25 is an interface for performing Local Area Network (LAN) connection, Internet connection, and wireless connection with other computers and servers as necessary. Further, it is connected to another device and controls input / output of data communicated from an external device.

  The receiving unit 29 receives and demodulates the broadcast wave, and transfers the demodulated data to the processing unit 21 via the bus 26. For example, it is conceivable to receive digital broadcasting, and the digital broadcasting may be one-segment broadcasting.

  Further, when the broadcasting terminal 1 having such a hardware configuration is used to realize digital broadcast display processing, communication processing, and various processing functions, a program for executing the above processing is provided. By executing the program in the processing unit 21, the processing function is realized in the broadcast terminal 1. The program describing the processing contents can be recorded on a computer-readable recording medium 27.

  When the program is distributed, for example, a recording medium 27 such as a DVD or a CD-ROM on which the program is recorded is sold. It is also possible to store the program in a storage device of the server and transfer the program from the server to the broadcast terminal 1 via the network.

  The broadcast terminal 1 having a computer that executes the program stores, for example, the program recorded in the recording medium 27 or the program transferred from the server in its own recording unit 22. Then, the computer reads the program from its own recording unit 22 and executes processing according to the program. The computer can also read the program directly from the recording medium 27 and execute processing according to the program. In addition, each time a program is transferred from the server, the computer can sequentially execute processing according to the received program.

The operation of the broadcast terminal 1 will be described with reference to FIGS.
FIG. 3 is a block diagram showing an embodiment of the broadcast terminal 1. FIG. 4 is a flowchart showing an embodiment of the operation of the broadcast terminal 1. The recording unit 22 shown in FIG. 3 has a non-copyable area 31 and a recording area 32 different from the non-copyable area 31. The non-copyable area 31 may be Non Volatile RAM (NVRAM), for example, when the broadcasting terminal 1 is a mobile phone capable of receiving area one-segment broadcasting. However, the non-copyable area 31 is not limited to NVRAM, and may be any non-volatile memory in which data recorded in the recording unit 22 cannot be copied. The recording area 32 different from the non-copyable area 31 uses, for example, a memory such as an SD memory card, a miniSD card, or a microSD card as the recording medium 27 when the broadcasting terminal 1 is a mobile phone that can receive one-segment broadcasting. Can be considered. However, the recording medium 27 is not limited to a memory such as an SD memory card, a miniSD card, or a microSD card, and is not limited as long as it can record content included in data obtained by demodulating a broadcast wave received by the receiving unit 29. Absent.

  In step S <b> 1 of FIG. 4, the receiving unit 29 directly receives the broadcast wave transmitted from the transmitter 4. Next, the receiving unit 29 demodulates the received broadcast wave to acquire transmitter specifying information and content for specifying the transmitter. Further, as information indicating a period during which the receiving unit 29 has received a broadcast wave, the processing unit 21 acquires reception period information indicating a reception date and time and a reception end date and time.

  In step S <b> 2, the processing unit 21 records transmitter specifying information and reception period information in the non-copyable area 31. In step S <b> 3, the processing unit 21 records content including moving images, still images, texts, data for accessing the web, and the like in the recording area 32. Note that the transmitter identification information and the reception period information are associated when recording, but the content may not be associated with the transmitter identification information and the reception period information.

  In step S4, after the processing up to step S3 is performed, the user reproduces the content recorded in the recording area 32 using the input / output unit 28. For example, in the case of one seg broadcasting, a moving image, a still image, or a display image (an image such as a button) associated with data for accessing a web that provides incentive information is displayed. The user selects a display image (an image such as a button).

  Here, when the broadcast terminal 1 does not directly receive the broadcast wave, the transmitter identification information and the reception period information are not recorded in the non-copyable area 31, or the broadcast wave received directly in the non-copyable area 31. There are cases where different transmitter identification information and reception period information not corresponding to are recorded. That is, it is conceivable that the content is rented and viewed on the broadcasting terminal 1 that does not directly receive the broadcast wave. However, even in this case, a display image (an image such as a button) associated with data for accessing the web that provides incentive information is displayed. Further, the user can select a display image (an image such as a button).

  In step S5, when a display image is selected, the processing unit 21 acquires the transmitter identification information and the reception period information recorded in the non-copyable area 31, and the communication unit 25 acquires the acquired transmitter identification information and the reception period information. To the distribution server 2. When the content is borrowed and viewed on the broadcasting terminal 1 that does not directly receive the broadcast wave, the transmitter specifying information and the reception period information are not associated with the content.

  The distribution server 2 compares the transmitter information recorded in the recording unit of the distribution server 2 with the distribution period information using the transmitter specifying information and the reception period information. Benefits associated with transmitter information and distribution period information by determining whether transmitter information and transmitter identification information match, and reception period information and distribution period information match or share a predetermined period Determine the web address to which the information is supplied. Thereafter, the web address of the privilege information determined by the distribution server 2 is transmitted to the broadcast terminal 1 that has directly received the broadcast wave. The operation of the distribution server 2 will be described later.

  Steps S6 to S7 are operations of the broadcasting terminal 1 when the user views the privilege information. In step S <b> 6, the receiving unit 29 of the broadcast terminal 1 receives privilege information from the distribution server 2. In step S <b> 7, the processing unit 21 displays privilege information on the input / output unit 28.

The distribution server 2 will be described.
FIG. 5 is a diagram illustrating an example of hardware of the distribution server 2.
The hardware of the distribution server 2 includes a processing unit 51, a recording unit 52, a recording medium reading device 53, an input / output interface 54 (input / output I / F), a communication unit 55, and the like. Further, each of the components is connected by a bus 56.

The processing unit 51 executes a program as shown in a flowchart of FIG. The processing unit 51 may use a CPU or the like.
The recording unit 52 records programs, tables, and data executed by the processing unit 51. It is also used as a work area. The recording unit 52 is, for example, a memory such as a ROM or a RAM, a hard disk, or the like. The recording unit 52 may record data such as parameter values and variable values, and can also be used as a work area.

  The recording medium reading device 53 controls reading / writing of data with respect to the recording medium 57 according to the control of the processing unit 51. Then, the data written under the control of the recording medium reader 53 is recorded on the recording medium 57, or the data recorded on the recording medium 57 is read. The detachable recording medium 57 includes a computer-readable non-transitory recording medium such as a magnetic recording device, an optical disk, a magneto-optical recording medium, and a semiconductor memory. The magnetic recording device includes a hard disk device (HDD). Optical discs include Digital Versatile Disc (DVD), DVD-RAM, Compact Disc Read Only Memory (CD-ROM), CD-R (Recordable) / RW (ReWritable), Universal Serial Bus (USB) memory, and the like. Magneto-optical recording media include magneto-optical disks (MO). Semiconductor memory includes flash memory. The recording unit 52 is also included in a non-transitory recording medium.

  An input / output unit 58 is connected to the input / output interface 54, receives information input by the user, and transmits the information to the processing unit 51 via the bus 56. Further, operation information and the like are displayed on the display screen in accordance with a command from the processing unit 51.

  The input / output unit 58 includes an input unit, an output unit, and the like. For example, if the output unit is a display, a touch panel provided on the display as the input unit may be considered. A keyboard, a switch, etc. can be considered. The display may be a liquid crystal display, for example. The output unit is an output device such as a display or a printer. The output unit displays content such as a moving image, a still image, and a web address, for example.

  The communication unit 55 is an interface for performing LAN connection, Internet connection, and wireless connection with other computers and servers as necessary. Further, it is connected to another device and controls input / output of data communicated from an external device.

  Further, when the distribution server 2 having such a hardware configuration is used to realize digital broadcast distribution processing, communication processing, and various processing functions, a program for executing the above processing is provided. By executing the program in the processing unit 51, the processing function is realized in the distribution server 2. The program describing the processing contents can be recorded on a computer-readable recording medium 57.

  When distributing the program, for example, a recording medium 57 such as a DVD or a CD-ROM in which the program is recorded is sold. It is also possible to store the program in a storage device of the server and transfer the program from the server to the broadcast terminal 1 via the network.

  The distribution server 2 having a computer that executes the program stores, for example, the program recorded in the recording medium 57 or the program transferred from another server in its recording unit 52. Then, the computer reads the program from its own recording unit 52 and executes processing according to the program. The computer can also read the program directly from the recording medium 57 and execute processing according to the program. In addition, each time a program is transferred from the server, the computer can sequentially execute processing according to the received program.

The operation of the distribution server 2 will be described with reference to FIGS.
FIG. 6 is a block diagram showing an embodiment of the distribution server 2. FIG. 7 is a flowchart showing an embodiment of the operation of the distribution server 2. The distribution unit 61 and the management unit 62 are included in the processing unit 51 of the distribution server 2. The first transmission unit 63, the reception unit 64, and the second transmission unit 65 are included in the communication unit 55 of the distribution server 2. The distribution unit 61 acquires content recorded in the recording unit 52 and information on a transmitter used for distributing the content, and generates data necessary for distribution. Data necessary for distribution is generated by acquiring data from a distribution table to be described later.

  The management unit 62 sends the transmitter specifying information and the reception period information recorded in the non-copyable area 31 of the broadcasting terminal 1 and the web address that provides the privilege information recorded in the recording area 32 to the network 5 and the receiving unit. 64 is received. The management unit 62 detects a web address recorded in a later-described distribution table that matches the web address that provides the received privilege information. Then, the transmitter specifying information and the reception period information associated with the web address providing the received privilege information are compared with the transmitter information and the distribution period information associated with the web address detected in the distribution table. The supply destination web address of the privilege information in which the transmitter information and the transmitter identification information match and the reception period information and the distribution period information match or share a predetermined period is determined.

The first transmission unit 63 acquires data used for distribution from the distribution unit 61 and transmits the data to the distribution terminal 3 and the transmitter 4 via the network 5 or the like.
The second transmission unit 65 acquires data including the supply destination web address of the privilege information transmitted from the management unit 62 and transmits the data to the broadcast terminal 1 via the network 5 or the like.

  Since both the first transmission unit 63 and the second transmission unit 65 are connected to the network 5, the distribution terminal 3, the transmitter 4, the broadcast terminal 1, etc. are used by using one of the transmission units. You may send data to.

  In step S71 of FIG. 7, the distribution unit 61 refers to the distribution table recorded in the recording unit 52, acquires information on the content and the transmitter used for distributing the content, and the like, and is necessary for distribution. Generate data. FIG. 8 is a diagram illustrating an example of the data structure of the distribution table. The distribution table 81 includes “distribution period information”, “distribution area”, “transmitter information”, “distribution channel”, “content number”, and “web address”. The “delivery period information” includes “delivery start date and time” and “delivery end date and time”. “Delivery start date” indicates the date when the transmitter 4 starts distribution, and “Delivery end date” indicates the date when the transmitter 4 ends distribution. In this example, “2010/9/25 9:00” indicating 9 am on September 25, 2010 is recorded as the “delivery start date and time”. In addition, “2010/9/25 20:00” indicating September 25, 2010 at 20:00 is recorded as “delivery end date and time”. In the “distribution area”, an area for transmitting a broadcast wave is recorded. The distribution area may be, for example, a concert venue, an event venue, an aquarium, a museum venue, a restaurant store, or the like. However, the distribution area is not limited to the above venues and stores. In this example, “A”, “B”, and the like are recorded as distribution areas. In the “transmitter information”, an identifier for identifying the transmitter 4 that distributes the content corresponding to the identifier for identifying the content to be distributed recorded in the “content number” is recorded. In this example, the content corresponding to the content number “1” is distributed to the distribution area “A” through the distribution channel “13” from September 25, 2010 at 9:00 am to September 25, 2010 at 20:00. “SC-A1” is recorded as the transmitter 4. Also, a transmitter that distributes the content corresponding to the content number “1” to the distribution area “A” through the distribution channel “14” from 9 am on September 25, 2010 to 20:00 on September 25, 2010. 4, “SC-A2” is recorded. Also, a transmitter that distributes content corresponding to the content number “1” to the distribution area “A” on the distribution channel “13” from September 26, 2010 at 9:00 am to September 26, 2010 at 20:00. 4, “SC-A1” is recorded. In addition, “SC-A2” is recorded in the distribution area “A” as the transmitter 4 that distributes the content corresponding to the content number “2” through the distribution channel “14”. Further, “SC-B2” is recorded as the transmitter 4 that distributes the content corresponding to the content number “2” through the distribution channel “14” in the distribution area “B”. The “distribution channel” is, for example, an identifier for identifying a one-segment broadcasting distribution channel. The “content number” is, for example, an identifier for identifying content to be distributed, and is associated with the content recorded in the recording unit 52. In “Web address”, a web address providing privilege information is recorded. In this example, “http://www.sc.fujitsu.com/1.html” “http://www.sc.fujitsu.com/1.html2” “http://www.sc.fujitsu.com /1.htm3 "is recorded. Further, data recorded in “delivery period information”, “delivery area”, “transmitter information”, “delivery channel”, and “content number” is associated with the web address that provides the privilege information.

Next, in step S71, the first transmission unit 63 sends data required for distribution including the distribution start date / time, distribution end date / time, distribution channel, and contents to be distributed to the transmitter 4 via the network 5 and the distribution terminal 3. Send. Next, at step S71, the distribution terminal 3 transmits the transmitter information and content of the data necessary for distribution to the transmitter 4 at the distribution start date and time, and the transmitter 4 transmits the broadcast wave including the transmitter information and the content. Send.
Note that the first transmission unit 63 may directly transmit the transmitter information and the content of the data necessary for distribution without going through the distribution terminal 3 to the transmitter 4.

  In step S72 of FIG. 7, the web address providing the privilege information recorded in the recording area 32 transmitted from the broadcasting terminal 1, the transmitter specifying information recorded in the non-copyable area 31, and the reception date / time information are received by the receiving unit. 64 receives.

  In step S73, the web address recorded in the distribution table that matches the web address that provides the privilege information received by the management unit 62 is detected. Next, the management unit 62 transmits the transmitter identification information associated with the web address that provides the received privilege information and the reception period information to the transmitter information associated with the web address recorded in the detected distribution table. Compare with delivery period information.

  In step S74, the management unit 62 determines whether or not the transmitter information and the transmitter identification information match, and the reception period information and the distribution period information match or share a predetermined period. If the transmitter information matches the transmitter identification information, and the reception period information and the distribution period information match or share a predetermined period, the process proceeds to step S75 (Yes), and partly matches or all matches. If not, the process proceeds to step S76 (No). When the transmitter information and the transmitter identification information match and the reception period information and the distribution period information match or share a predetermined period (all match), the broadcast terminal 1 is determined in a predetermined area. The broadcast wave including the content distributed at the date and time is directly received.

  In step S75, the management unit 62 determines, with reference to the privilege information table, a web address that provides privilege information having high value among privilege information provided to the user when all match in step S74. FIG. 8 is a diagram illustrating an example of the data structure of the privilege information table. The privilege information table 82 includes “web address”, “matching web address”, and “mismatching web address”. In the “web address”, a web address that provides privilege information transmitted from the broadcasting terminal 1 is recorded. In this example, “http://www.sc.fujitsu.com/1.html” “http://www.sc.fujitsu.com/1.html2” “http://www.sc.fujitsu.com /1.htm3 "is recorded. In the “matching web address”, a web address that is associated with the “web address” and provides the privilege information with high value among the privilege information provided to the user when all match is recorded. In this example, “http://www.sc.fujitsu.com/yes/1.html” “http://www.sc.fujitsu.com/yes/2.html” “http://www.sc .Fujitsu.com / yes / 3.html "and" http://www.sc.fujitsu.com/yes/4.html "are recorded. The privilege information with high value is recorded in the recording unit 52 in association with the web address described in “matching web address”. The privilege information with high value is, for example, content such as a moving image, a still image, and a web address.

  Offers privilege information that is associated with the “web address” and has lower value than when all of the privilege information provided to the user is matched when the “mismatched web address” is partially matched or not all matched. Web address to be recorded. In this example, “http://www.sc.fujitsu.com/no/1.html” “http://www.sc.fujitsu.com/no/2.html” “http://www.sc .Fujitsu.com / no / 3.html "and" http://www.sc.fujitsu.com/no/4.html "are recorded. Note that the privilege information with low value is recorded in the recording unit 52 in association with the web address described in the “mismatched web address”. The privilege information with low value is, for example, content such as a moving image, a still image, and a web address. The privilege information having a low value is information having a lower value than the privilege information having a high value.

  Next, the management part 62 produces | generates the information containing the web address which provides privilege information with the determined high value by step S75, and transmits this information to the 2nd transmission part 65. FIG. Next, the 2nd transmission part 65 returns the information containing the web address which provides privilege information with high value to the broadcast terminal 1.

  In step S76, when the management unit 62 partially or completely does not match in step S74, information including a web address that provides privilege information having a lower value than when all of the privilege information provided to the user matches. And the information is transmitted to the second transmitter 65. Next, the 2nd transmission part 65 returns the information containing the web address which provides privilege information with low value to the broadcast terminal 1.

  In this example, privilege information with high value is returned to the broadcast terminal 1 that directly received the broadcast wave distributed at the date and time determined in a predetermined area, and the value is low for the broadcast terminal 1 that has not directly received the broadcast wave. Privilege information is returned. However, it is not necessary to return privilege information with a low value to the broadcast terminal 1 that has not directly received the broadcast wave.

  According to the first embodiment, there is an effect that the broadcast terminal 1 that directly receives the broadcast wave distributed at the date and time determined in the predetermined area is specified, and privilege information can be provided only to the specified broadcast terminal 1. .

Embodiment 2 will be described.
For example, it is assumed that a plurality of transmitters 4 are provided in the same event venue, and broadcast waves including the same or different contents are transmitted from each of the transmitters 4. Further, it is assumed that the same or different privilege information is associated with each content. Then, each of the broadcast waves transmitted at the same date and time from the transmitter A and the transmitter B installed in the same area, the broadcast terminal A directly receives the broadcast waves from the transmitter A, and the broadcast terminal B Assume that a broadcast wave is directly received from B. At this time, since the transmitter identification information of the transmitter A and the transmitter B is different, if the processing is performed as described in the first embodiment, the contents are received by the broadcast terminal A and the broadcast terminal B even though they are received directly in the same area. If it is exchanged, it is assumed that privilege information is not provided.
Therefore, in the second embodiment, information indicating the area associated with the transmitter identification information is also taken into account, it is determined whether the areas are the same, and privilege information is provided to the user according to the determination result.

FIG. 9 is a flowchart showing an embodiment of the operation of the distribution server 2.
In step S91 of FIG. 9, the web address for providing the privilege information recorded in the recording area 32 transmitted from the broadcasting terminal 1, the transmitter specifying information and the reception date / time information recorded in the non-copyable area 31 are received by the receiving unit. 64 receives.

  In step S92, the web address recorded in the distribution table that matches the web address that provides the privilege information received by the management unit 62 is detected. Next, the management unit 62 transmits the transmitter identification information associated with the web address that provides the received privilege information and the reception period information to the transmitter information associated with the web address recorded in the detected distribution table. Compare with delivery period information.

  In step S93, the management unit 62 determines whether or not the transmitter information in the distribution table matches the received transmitter specifying information, and the reception period information and the distribution period information match or share a predetermined period. To do. If the transmitter information matches the transmitter identification information, and the reception period information and the distribution period information match or share a predetermined period, the process proceeds to step S95 (Yes), and partly matches or all matches. If not, the process proceeds to step S94 (No). When the transmitter information and the transmitter identification information match and the reception period information and the distribution period information match or share a predetermined period (all match), the broadcast terminal 1 is determined in a predetermined area. The broadcast wave including the content distributed at the date and time is directly received.

  In step S94, it is determined whether or not the reception period information received by the management unit 62 and the distribution period information in the distribution table match or share a predetermined period. If the reception period information and the distribution period information match or share a predetermined period, it is determined whether or not the transmitter information in the distribution table matches the transmitter identification information. If the reception period information and the distribution period information match or do not share a predetermined period, the process proceeds to step S96 (No). If the transmitter information does not match the transmitter identification information, but the distribution area of the distribution table associated with the transmitter information and the transmitter identification information is the same, the process proceeds to step S97 (Yes).

  For example, each of the broadcast waves transmitted at the same date and time from the transmitter SC-A1 and the transmitter SC-A2 installed in the same distribution area A, and the broadcast terminal A directly receives the broadcast waves from the transmitter SC-A1. Then, it is assumed that the broadcasting terminal B directly receives the broadcast wave from the transmitter SC-A2. Broadcast terminal A and broadcast terminal B that have received directly in the same distribution area A exchange contents. The distribution server 2 receives the web address for providing transmitter specifying information, reception period information, and privilege information from the broadcast terminal A. “SC-A1” is received as transmitter identification information, and reception start date and time “2010/9/26 9:00” and reception end date and time “2010/9/26 20:00” are received as reception period information. In addition, “http://www.sc.fujitsu.com/2.html” is received as a web address for providing privilege information. The distribution period information associated with “http://www.sc.fujitsu.com/2.html” as the web address for providing the reception period information and the privilege information of the distribution table 81 is the same or a predetermined period. Sharing. Next, it is determined whether or not the distribution area of the distribution table 81 associated with the transmitter information and the transmitter identification information is the same. Since the transmitter specifying information is “SC-A1”, the distribution area is “A”, and the transmitter information “http://www.sc.fujitsu.com/2.html” associated with the web address “http://www.sc. The distribution area of “SC-A2” is “A”. As a result, since the delivery area of the delivery table associated with the transmitter information and the transmitter specifying information is the same, the process proceeds to step S97 (Yes).

  In step S95, the management unit 62 refers to the privilege information table of the second embodiment for the web address that provides the privilege information having the highest value among the privilege information provided to the user when all match in step S74. To decide. FIG. 10 is a diagram illustrating an example of the data structure of the privilege information table according to the second embodiment. The privilege information table 82 includes “web address”, “matching web address”, “mismatching web address”, and “area matching web address”. In the “web address”, a web address that provides privilege information transmitted from the broadcasting terminal 1 is recorded. In this example, “http://www.sc.fujitsu.com/1.html” “http://www.sc.fujitsu.com/1.html2” “http://www.sc.fujitsu.com /1.htm3 "is recorded. In the “matching web address”, when all match, the web address that is associated with the “web address” and provides the privilege information with the highest value among the privilege information provided to the user is recorded. . In this example, “http://www.sc.fujitsu.com/yes/1.html” “http://www.sc.fujitsu.com/yes/2.html” “http://www.sc .Fujitsu.com / yes / 3.html "and" http://www.sc.fujitsu.com/yes/4.html "are recorded. The privilege information having the highest value is recorded in the recording unit 52 in association with the web address described in “matching web address”. The privilege information having the highest value is, for example, contents such as a moving image, a still image, and a web address.

  The “unmatched web address” is associated with the “web address” in the case of partial match or not all match, and the web address that provides benefit information having the lowest value among the benefit information provided to the user. It is recorded. In this example, “http://www.sc.fujitsu.com/no/1.html” “http://www.sc.fujitsu.com/no/2.html” “http://www.sc .Fujitsu.com / no / 3.html "and" http://www.sc.fujitsu.com/no/4.html "are recorded. The privilege information having the lowest value is recorded in the recording unit 52 in association with the web address described in “Unmatched web address”. The privilege information having the lowest value is content such as a moving image, a still image, and a web address, for example.

The “area-matching web address” records a web address that is associated with the “web address” and provides benefit information having the next highest value after the highest value benefit information when the areas match. Yes. In this example, “http://www.sc.fujitsu.com/and/1.html” “http://www.sc.fujitsu.com/and/2.html” “http://www.sc .Fujitsu.com / and / 3.html "and" http://www.sc.fujitsu.com/and/4.html "are recorded. The privilege information is recorded in the recording unit 52 in association with the web address described in “Area-matching web address”. The privilege information is, for example, contents such as a moving image, a still image, and a web address.
The privilege information having the highest value next to the privilege information having the highest value may be privilege information having the highest value.

  Next, the management part 62 produces | generates the information containing the web address which provides privilege information with the highest value determined in step S95, and transmits this information to the 2nd transmission part 65. FIG. Next, the 2nd transmission part 65 returns the information containing the web address which provides privilege information with the highest value to the broadcast terminal 1.

  In step S96, the management unit 62 generates information including a web address that provides privilege information having the lowest value when the reception period information and the distribution period information match or does not share a predetermined period in step S94. Then, the information is transmitted to the second transmission unit 65. In addition, the management unit 62 matches the reception period information and the distribution period information or shares a predetermined period, but the transmitter information and the transmitter identification information do not match and the distribution area does not match, Information including a web address that provides privilege information with low value is generated. Thereafter, the management unit 62 transmits the information to the second transmission unit 65. Next, the 2nd transmission part 65 returns the information containing the web address which provides the privilege information with the lowest value to the broadcast terminal 1.

  In step S97, the management unit 62 matches the reception period information and the distribution period information or shares a predetermined period, and the transmitter information and the transmitter identification information do not match, but the value is valuable when the distribution areas match. Generate information including a web address that provides low privilege information. Thereafter, the management unit 62 transmits the information to the second transmission unit 65. Next, the 2nd transmission part 65 returns the information containing the web address which provides privilege information with low value to the broadcast terminal 1.

  According to the second embodiment, there is an effect that the broadcast terminal 1 that directly receives the broadcast wave distributed at the date and time determined in the predetermined area is specified, and privilege information can be provided only to the specified broadcast terminal 1. . Further, the same or different privilege information can be acquired between the broadcasting terminals 1 that directly receive the broadcast wave including the content distributed at the date and time determined in the same area.

  In addition, in Embodiments 1 and 2, as long as reception trails such as reception period information and transmitter identification information can be stored in a non-copyable area in the broadcast terminal body, it is not limited to one-segment broadcasting compatible broadcast terminals and distribution servers. It can be used for a broadcast terminal and a distribution server of a reception method.

  The present invention is not limited to the above-described embodiment, and various improvements and modifications can be made without departing from the gist of the present invention. Each embodiment may be combined with each other as long as there is no contradiction in processing.

DESCRIPTION OF SYMBOLS 1 Broadcasting terminal 2 Distribution server 3 Distribution terminal 4 Transmitter 5 Network 21 Processing part 22 Recording part 23 Recording medium reader 24 Input / output interface 25 Communication part 26 Bus 27 Recording medium 28 Input / output part 29 Receiving part 31 Non-copyable area 32 Recording Area 51 processing unit 52 recording unit 53 recording medium reader 54 input / output interface 55 communication unit 56 bus 57 recording medium 58 input / output unit 61 distribution unit 62 management unit 63 first transmission unit 64 reception unit 65 second transmission unit

Claims (7)

A first receiver for receiving broadcast waves;
A transmitter identification information identifying the source of a transmitter included in the broadcast wave, a copying prohibited area of the recording portion and the reception period information indicating either or both of the reception end time and reception start time of the broadcast wave A processing unit that records the content including the provision destination address of the server that provides the privilege information in a region different from the non-copyable region of the recording unit,
When an instruction to access the provision destination address is input, a transmitter that transmits the transmitter identification information and the reception period information recorded in the non-copyable area to the provision destination address;
A second receiving unit for obtaining privilege information from the server;
A terminal comprising: A system having a server and a terminal that are communicably connected,
The terminal
A first receiver for receiving broadcast waves;
Non-copyable area of recording unit including transmitter specifying information for specifying transmitter of transmission included in broadcast wave, and reception period information indicating either or both of reception start date and time and reception end date and time of broadcast wave A processing unit that records the content including the provision destination address of the server that provides privilege information in a region different from the non-copyable region of the recording unit;
When an instruction to access the provision destination address is input, a transmitter that transmits the transmitter identification information and the reception period information recorded in the non-copyable area to the provision destination address;
A second receiving unit for obtaining the privilege information from the server ,
The server
A transmitter identification information identifying the source of a transmitter dissipating wave transmission included in the broadcast wave recorded in the copy prohibited area of the terminal receiving the broadcast waves directly recorded in the copy prohibited area of the terminal The reception period information recorded in the non-copyable area indicating either or both of the reception start date / time and the reception end date / time of the broadcast wave being recorded, and recorded in a recording area different from the non-copyable area of the terminal Receiving the data including the providing address that provides the first benefit information, from the terminal,
The transmitter information identifying the transmitter associated with the provider address matches the transmitter identification information, and indicates the broadcast wave distribution start and distribution end date and time associated with the provider address. When the delivery period information and the reception period information match or share a predetermined period, a processing unit that acquires first privilege information associated with the provision destination address from the recording unit;
A transmission unit for transmitting the acquired first privilege information to the terminal;
The system characterized by having . Transmitter identification information for identifying the transmitter of the broadcast wave included in the broadcast wave recorded in the non-copyable area of the terminal that directly receives the broadcast wave from the terminal, and the non-copyable area of the terminal Reception period information indicating either or both of the reception start date and time and the reception end date and time of the broadcast wave recorded in the first privilege information recorded in a recording area different from the non-copyable area of the terminal Data including a destination address for providing, and a receiving unit for receiving,
When the distribution period information indicating the broadcast wave distribution start and distribution end date and time associated with the provision destination address and the reception period information match or share a predetermined period, the provision destination address When the transmitter information for identifying the associated transmitter matches the transmitter specifying information, the first privilege information associated with the provision destination address is acquired from the recording unit and associated with the provision destination address. When the transmitter information and the transmitter identification information that do not match, and the broadcast wave distribution area associated with the transmitter information and the transmitter identification information is the same, the first information A processing unit for acquiring, from the recording unit, privilege information or second privilege information having a lower value than the first privilege information ;
A transmission unit for transmitting the acquired first privilege information or second privilege information to the terminal;
The server characterized by having. To a computer that can communicate with the server ,
Transmitter identification information for identifying a transmitter included in a broadcast wave, and reception period information indicating either or both of a reception start date and time and a reception end date and time of the broadcast wave in a non-copyable area of the recording unit Process to record,
A process for recording the content containing the providing destination address of the server that provides the privilege information in the copying area incapable different area of the recording unit,
When an instruction to access the provision destination address is input, a process of transmitting the transmitter specifying information and the reception period information recorded in the non-copyable area to the provision destination address from the transmission unit to the provision destination address When,
Processing for obtaining privilege information from the server;
Features and to Help program that is running. To a computer that can communicate with the terminal ,
From the terminal, a transmitter identification information identifying the source of a transmitter dissipating wave transmission included in the broadcast wave recorded in the copy prohibited area of the terminal receiving the broadcast waves directly, copying not the terminal Reception period information indicating one or both of reception start date and time and reception end date and time of the broadcast wave recorded in the area, and a first privilege recorded in a recording area different from the non-copyable area of the terminal A process of receiving data including a destination address for providing information ;
When the distribution period information indicating the broadcast wave distribution start and distribution end date and time associated with the provision destination address and the reception period information match or share a predetermined period, the provision destination address When the transmitter information for identifying the associated transmitter matches the transmitter specifying information, the first privilege information associated with the provision destination address is acquired from the recording unit and associated with the provision destination address. When the transmitter information and the transmitter identification information that do not match, and the broadcast wave distribution area associated with the transmitter information and the transmitter identification information is the same, the first information Processing for acquiring from the recording unit second privilege information having a lower value than the privilege information or the first privilege information;
Processing for transmitting the acquired first privilege information or second privilege information to the terminal;
A program characterized by having executed. A computer that can communicate with the terminal
From the terminal, a transmitter identification information identifying the source of a transmitter dissipating wave transmission included in the broadcast wave recorded in the copy prohibited area of the terminal receiving the broadcast waves directly, copying not the terminal Reception period information indicating one or both of reception start date and time and reception end date and time of the broadcast wave recorded in the area, and a first privilege recorded in a recording area different from the non-copyable area of the terminal Receiving data including a destination address for providing information , and
When the distribution period information indicating the broadcast wave distribution start and distribution end date and time associated with the provision destination address and the reception period information match or share a predetermined period, the provision destination address When the transmitter information for identifying the associated transmitter matches the transmitter specifying information, the first privilege information associated with the provision destination address is acquired from the recording unit and associated with the provision destination address. When the transmitter information and the transmitter identification information that do not match, and the broadcast wave distribution area associated with the transmitter information and the transmitter identification information is the same, the first information 2nd privilege information with lower value than privilege information or said 1st privilege information is acquired from a recording part,
Transmitting the acquired first privilege information or second privilege information to the terminal ;
A method comprising performing a process. A method executed by a system having a server and a terminal communicatively connected,
The terminal
When the first receiving unit receives the broadcast wave, the transmitter specifying information for specifying the transmission source included in the broadcast wave, and either or both of the reception start date and time and the reception end date and time of the broadcast wave Recording the reception period information shown in the non-copyable area of the recording unit, and record the content including the provision destination address of the server that provides privilege information in an area different from the non-copyable area of the recording unit,
When an instruction to access the provision destination address is input, the transmitter identification information and the reception period information recorded in the non-copyable area are transmitted to the provision destination address,
The second receiving unit acquires the privilege information from the server,
The server
Recorded in the non-copyable area of the terminal, and transmitter specifying information for specifying the transmitter of the broadcast wave included in the broadcast wave recorded in the non-copyable area of the terminal that directly received the broadcast wave The reception period information recorded in the non-copyable area indicating either or both of the reception start date / time and the reception end date / time of the broadcast wave being recorded, and recorded in a recording area different from the non-copyable area of the terminal Data including a providing address that provides the first privilege information being received from the terminal,
The transmitter information identifying the transmitter associated with the provider address matches the transmitter identification information, and indicates the broadcast wave distribution start and distribution end date and time associated with the provider address. When the delivery period information and the reception period information match or share a predetermined period, the first privilege information associated with the provision destination address is acquired from the recording unit,
Transmitting the acquired first privilege information to the terminal;
A method performed by a system characterized by:

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