JP5065807B2 - Hair cosmetic display tray - Google Patents

Description

  The present invention relates to a hair cosmetic display tray having a hair bundle sample.

  When hair cosmetics, especially hair dyes and hair bleaching agents, are sold at retail stores, how the color and feel of the hair actually finishes when the hair cosmetics sold are actually used Hair swatches are used to show this. This hair bundle sample is attached to a tray on which a commercially available hair cosmetic is placed, and exhibits the effect of the hair cosmetic.

As shown in FIG. 9, the conventional hair cosmetic display tray has a hair bundle sample 7 attached to the left side of the display unit 6 of the hair cosmetic display tray 1, and the right side of the display unit 6 has a product name, Many brand names and product information are listed. Further, the hair bundle swatch 7 is attached to the lower side than in FIG. 9, the brand name and the product name are described in the upper part, and the product information may be described on the right side.
However, since the hair sample is fixed to the front of the hair cosmetic display tray, it is difficult to pick up the hair sample, and it is difficult to check the color and feel of the hair after using the hair cosmetic at the store. There is a problem. In addition, since the hair bundle sample is fixed to the front surface of the hair cosmetic display tray, it occupies a part of the limited display portion of the hair cosmetic display tray, so the advertisement appeal area on the front surface of the tray is reduced. There are also problems.

  In order to solve the problem that the advertisement surface on the front side of the tray is reduced, for example, in Utility Model Registration No. 3093990, an information board on which information on a specific type of cosmetics is described is detachably attached to a base plate portion. There has been proposed a hair cosmetic display tray on which a cosmetic material corresponding to the base plate portion can be placed. Since the information board can be easily replaced, information on hair cosmetics can be easily exchanged, and information can be added in some cases.

  However, even if it is possible to exchange information described on the information board, the amount of information that can be described on the information board at a time is limited. The problem that the advertisement appeal area on the front surface of the display tray for hair cosmetics is reduced due to being fixed to the hair has not been solved. In addition, it is not possible to solve the problem of easy handling of the hair bundle sample.

Utility Model Registration No. 3093990

  The present invention has been made to solve the problems of the prior art as described above, and it is easy to freely obtain a hair bundle sample attached to a display tray for hair cosmetics, and after using the hair cosmetics. An object of the present invention is to provide a display tray for hair cosmetics that makes it easy to check the color and feel of the hair at the store. Moreover, it aims at providing the display tray for hair cosmetics which can ensure the advertisement appeal area of the front surface of the display tray for hair cosmetics.

The invention according to claim 1 is such that the base plate portion on which the hair cosmetic is placed on the upper surface, the front plate portion erected at the front end of the base plate portion, and the front plate portion descending forward from the upper end portion. A hair cosmetic display tray comprising a display unit inclined to the display unit and a hair bundle sample attached to the display unit, wherein the hair bundle sample is detachably engaged with the display unit by a string-like member The present invention relates to a hair cosmetic display tray that is suspended from a columnar fixture .

  The invention according to claim 2 relates to the hair cosmetic display tray according to claim 1, wherein the display section is formed in a convex curved surface having an arc shape in a side view.

  The hair according to claim 1 or 2, wherein a horizontal portion is provided at an upper end portion of the display portion, and the hair bundle sample is suspended from the horizontal portion. The present invention relates to a cosmetic display tray.

  The invention according to claim 4 is characterized in that a transparent cover is provided so as to cover the display unit at a distance from the front surface of the display unit, and the transparent cover is formed in a convex curved surface having an arc shape in a side view. The hair cosmetic display tray according to any one of claims 1 to 3.

The invention according to claim 5, wherein the tufts swatches, one of claims 1-4, characterized in that is suspended via a winding mechanism that is biased in a direction winding the cord-like member The present invention relates to a display tray for hair cosmetics as described above.

According to the first aspect of the present invention, since the hair bundle sample is suspended from the display unit by the string-like member, the hair placed on the tray is within the length of the string-like member. The hair sample of the cosmetics can be moved freely, and it is easy for the purchaser to pick up the hair sample attached to the hair cosmetic display tray, and the color and feel of the hair after using the hair cosmetics. Can be provided at the store. Further, since the hair bundle sample is not fixed to the front surface of the tray, the advertisement appeal area on the front surface of the hair cosmetic tray can be ensured.
Further, since the hair bundle swatch is suspended from an elliptical columnar fixture that is detachably engaged with the display unit, the hair bundle swatch binding unit itself even when the hair bundle swatch is damaged. Compared with a conventional display tray for hair cosmetics attached to the display unit, the hair bundle sample can be easily exchanged. Since the fixing tool is formed in the shape of an elliptic cylinder, the fixing tool can be easily rotated, and the hair bundle sample can be easily exchanged without taking down the commodity from the hair cosmetic display tray.

  According to the invention which concerns on Claim 2, since the display part is formed in the convex curved surface of side view circular arc shape, a clearance gap is formed between the hair | bristle bundle group itself and the display tray front for hair cosmetics. Therefore, the hair bundle sample attached to the hair cosmetic display tray can be more easily taken. Since the display portion is formed of a curved surface, it is possible to secure a wider area than that of a flat surface, and it is possible to secure a wider advertising appeal area on the front surface of the hair cosmetic display tray.

  According to the invention which concerns on Claim 3, since a horizontal part is provided in the display part upper end part and the hair | bristle bundle sample is suspended from the horizontal part, it is in the advertisement appeal part of the front display tray for hair cosmetics. Can secure a wider advertising appeal area on the front side of the hair cosmetic display tray without providing a fixing tool.

  According to the fourth aspect of the present invention, the transparent cover is provided so as to cover the display unit at a distance from the front surface of the display unit, and the transparent cover is formed in a convex curved surface having an arc shape when viewed from the side. The hair bundle sample attached to the cosmetic display tray can be freely picked up at a glance, and a gap is formed between the hair bundle group itself and the transparent cover. It can be easy to pick up. Since the hair bundle sample itself is not in contact with the front surface of the hair cosmetic display tray, it is possible to produce a floating feeling of the hair bundle sample, and the purchaser uses the hair cosmetics sold on the actual hair. You can easily imagine the image of the case. Since the transparent cover is formed of a curved surface, the area can be secured wider than that of a flat surface, and the advertisement appeal area on the front surface of the hair cosmetic display tray can be ensured wider than before. Since the transparent cover is configured to be transparent, hair cosmetics can be advertised on the display unit, and the advertising appeal area on the front surface of the tray can be secured more widely.

According to the invention which concerns on Claim 5 , since the said hair | bristle bundle sample is suspended via the winding mechanism currently urged | biased in the direction which winds up the said string-like member, from the display tray for hair cosmetics The hair swatch can be stretched and picked up freely. Even when the hair cosmetic display tray is displayed on the lower shelf or the upper shelf, the hair bundle sample can be easily picked up and the hair color and feel after using the hair cosmetic. Can be easily confirmed.

DESCRIPTION OF EMBODIMENTS Hereinafter, a preferred embodiment of a hair cosmetic display tray according to the present invention will be described with reference to the drawings.
FIG. 1 is a perspective view of a hair cosmetic display tray according to the present invention. FIG. 2 is a side view of the hair cosmetic display tray according to the present invention.

  The hair cosmetic display tray 1 according to the present invention includes a tray body 2, a hair bundle sample 7, and a hanging tool 8.

  The tray main body 2 includes a base plate portion 3, a side plate portion 4, a front plate portion 5, and a display portion 6, and is integrally molded with a synthetic resin. Although the synthetic resin which can be used for the tray main body 2 is not specifically limited, For example, a polystyrene resin is mentioned. The color of the tray body 2 is not particularly limited, and white is generally used, but in consideration of the design of the hair cosmetic display tray 1, it is colored blue, black, or the like. In some cases, transparency is also used.

  The base plate part 3 is the basis of the tray body 2, and the hair cosmetic 9 packed in an outer box is placed on the upper part. The base plate portion 3 has a substantially rectangular shape in plan view, and the length in the left-right direction is appropriately selected depending on the size of the outer box in which the hair cosmetic material 9 to be placed is packed. The length in the front-rear direction is not particularly limited, but it requires a length that allows at least one hair cosmetic 9 to be placed, and two to three hair cosmetics 9 can be placed. It is preferable that the length is long. Although the thickness of the baseplate part 3 is not specifically limited, Usually, it is around 1 mm. In order to be able to connect the hair cosmetic display tray 1 in the lateral direction to the side where the side plate part 4 to be described later is not erected (the front side in FIG. 1) on the side in the longitudinal direction of the base plate part 3, In FIG. 1, two connecting convex portions 11 are provided. In order to reduce the amount of synthetic resin to be used, a cutout hole 31 may be provided in the base plate part 3 as shown in FIG.

  The side plate portion 4 is erected on one longitudinal side of the base plate portion 3 (the long side on the back side in FIG. 1). By having the side plate portion 4, positioning can be performed when the hair cosmetic 9 is placed, and when a plurality of hair cosmetics 9 are placed, they can be placed together. Moreover, the wobbling of the front plate portion 5 can be prevented by integrally molding the side plate portion 4 and the front plate portion 5 described later. The height of the side plate portion 4 is not particularly limited as long as it can prevent wobbling of the front plate portion 5 and can be placed with the hair cosmetic material 9 aligned, but may be, for example, 1 to 2 cm. The thickness of the side plate portion 4 is not particularly limited, as is the thickness of the base plate portion 3, but is usually around 1 mm. In FIG. 1, two connecting concave portions 12 are provided at positions corresponding to the connecting convex portions 11 in the portion where the side plate portion 4 is erected from the base plate portion 3 to the bottom of the side plate portion 4. By fitting the connecting convex portion 11 and the connecting concave portion 12, the hair cosmetic display tray 1 can be connected in the horizontal direction.

  The front plate portion 5 is erected on the front end of the base plate portion 3 in order to provide a display portion 6 to be described later. The height of the front plate portion 5 is preferably 4 cm to 5 cm. If it is less than 4 cm, the height for installing the display unit 6 is not sufficient, and the advertising appeal area decreases. If it exceeds 5 cm, the hair makeup is displayed when it is actually displayed on the display shelf at the store. Since it becomes difficult to take out the preparation 9 from the hair cosmetic display tray 1, it is not preferable in either case. The thickness of the front plate portion 5 is not particularly limited, as is the thickness of the base plate portion 3 and the side plate portion 4, but is usually around 1 mm.

The display unit 6 is inclined so as to descend forward from the upper end of the front plate unit 5. On the surface of the display unit 6, product information such as a brand name, a product name, and a color to be colored of the hair cosmetic 9 placed on the hair cosmetic display tray 1 is described. The method of describing the product information is not particularly limited, and the product information may be printed on the synthetic resin molded portion itself of the display unit 6, or printed on the display unit 6 without printing on the synthetic resin molded portion. May be provided. In order to protect the printing surface, a transparent cover 65 may be provided along the display unit 6.
The angle a formed by the display unit 6 and the front plate unit 5 illustrated in FIG. 2 is not particularly limited, but is preferably 20 to 50 °. The lower end 64 of the display unit 6 is preferably formed below the base plate unit 3 from the viewpoint of securing a large advertising appeal area of the display unit 6 as much as possible. When placed on a display shelf of a store or the like, the product displayed at the bottom is not affected. A cover groove 10 is formed at a connection portion between the front plate portion 5 and the display portion 6. In the form in which the cover 65 is provided on the display unit 6 described above, one end of the cover 65 is folded into the cover groove 10, and the other end is inserted into the lower end 64 of the display unit 6, thereby fixing the cover 65. The

The hair bundle swatch 7 includes a binding tool 71 and a hair bundle group 72. The binding tool 71 holds the hair bundle group 72 and is formed in a round shape in FIG. The shape is not limited to a round shape, and may be, for example, a polygonal shape or a heart shape from the viewpoint of design. The size of the binding tool 71 is appropriately selected depending on the amount of the hair bundle group 72 to be held. However, since the object of the present invention is to secure the advertising appeal area of the display unit 6, the binding tool 71 is formed as small as possible. Is preferred.
The hair bundle group 72 is provided so that the hair color finish can be confirmed when the hair cosmetic 9 placed on the hair cosmetic display tray 1 is actually used. The purchaser can check the color and feel of the hair after using the hair cosmetic at the store by actually taking the hair bundle group 72 in hand. In FIG. 1, both ends of the hair bundle group 72 are held in the binding tool 71.

The hanging tool 8 includes a fixing tool 81 and a string-like member 82. The fixture 81 is attached to the display unit 6 as much as possible as a support unit for suspending the hair bundle sample 7 via the string-like member 82 to the display unit 6.
The string-like member 82 is not particularly limited as long as it can hang the hair bundle swatch 7, but an elastic member such as a chain, string, thread, rubber or biasing spring is used. Can do. The length of the string-like member 82 is appropriately selected depending on the position where the fixture 81 is attached to the display unit 6 and the size of the display unit 6, but the hair cosmetic display tray 1 is actually installed at a store or the like at the longest. When placed on the display shelf, the length is preferably set so as not to affect the products displayed in the lower part.

  In the hair cosmetic display tray 1 according to the present invention, the hair bundle sample 7 is suspended from the display unit 6 by a string-like member 82. Since the hair bundle swatch 7 can be moved to a certain degree of freedom by suspending the hair bundle swatch 7, the hair bundle swatch 7 can be easily picked up by hand, and the color and feel of the hair after using the hair cosmetics can be obtained. It can be set as the display tray 1 for hair cosmetics which can be easily confirmed at the store. Since the hair bundle sample 7 is not fixed to the front surface of the tray, the advertisement appeal area on the surface of the display unit 6 can be secured.

FIG. 3 is a side view of a form in which the display unit 6 is formed in a convex curved surface having an arc shape when viewed from the side, in the hair cosmetic display tray 1 according to the present invention. In the present embodiment, the display unit 6 is formed by a convex curved surface having an arc shape when viewed from the side. Since the display unit 6 is formed in a convex curved surface having an arc shape when viewed from the side, the binding tool 71 contacts the curved surface of the display unit 6, and a gap is formed between the hair bundle group 72 and the curved surface of the display unit 6. Therefore, it is possible to provide the hair cosmetic display tray 1 that allows the hair sample 7 to be easily and easily picked up and the hair color and feel after use of the hair cosmetic to be easily confirmed at the store. It is preferable that the hair bundle swatch 7 is suspended so that the binding tool 71 is positioned in the vicinity of the middle in the convex curved surface portion of the display unit 6 that is arcuate in side view. This is because the gap formed between the hair bundle group 72 and the display unit 6 becomes wider, and the hair bundle sample 7 can be easily picked up freely.
Although the convex curved surface formed is not specifically limited, In the side view, a convex curved surface having a radius of about 10 cm in side view is exemplified.

FIG. 4 is a view of an embodiment in which a horizontal portion 61 is formed at the upper end of the display portion 6 in the hair cosmetic display tray 1 according to the present invention. In the present embodiment, a horizontal portion 61 is provided at the upper end portion of the display portion 6, the fixture 81 is attached to the horizontal portion 61, and the hair bundle sample 7 is suspended from the horizontal portion 61. Since the fixing tool 81 does not exist on the advertisement appeal area of the display unit 6 by being suspended from the horizontal portion 61, a larger advertisement appeal area can be secured.
Although the width | variety in which the horizontal part 61 is provided is not specifically limited, The width | variety of the grade which can attach the fixing tool 81 should just be ensured.

  FIG. 5 is a diagram of an embodiment in which a transparent cover is provided so as to cover the display unit at a distance from the front surface of the display unit in the hair cosmetic display tray 1 according to the present invention. FIG. 6 is a side view of FIG. In the present embodiment, the display unit 6 is further provided with a transparent cover 62 so as to cover the display unit 6 at a distance from the front surface of the display unit 6, and the transparent cover 62 is formed in a convex curved surface having an arc shape when viewed from the side. ing. By providing the transparent cover 62, it can be seen at a glance that the hair bundle swatch 7 can be freely picked up, and as shown in FIG. 6, between the hair bundle group 72 of the hair bundle swatch 7 and the transparent cover 62. Since the gap is formed, the hair bundle sample 7 can be easily picked up easily. Since the hair bundle swatch 7 itself is not in contact with the display section 6 of the hair cosmetic display tray 1, it is possible to produce a floating feeling of the hair bundle swatch 7 and imagine an image when used for more actual hair. can do. Since the transparent cover 62 is formed of a curved surface, it can secure a larger area than that of a flat surface, and can secure a wider advertising appeal area on the front surface of the hair cosmetic display tray 1. Since the transparent cover 62 is configured to be transparent, hair cosmetics can be advertised on the transparent cover 62 and the display unit 6, and a wider advertising appeal area on the front surface of the tray can be secured.

  The transparent cover 62 is not particularly limited as long as it is a transparent material, but PET can be exemplified. The transparent cover 62 is colorless and transparent in FIG. 5, but may be colored and transparent such as blue and red from the viewpoint of design and advertisement. The thickness of the transparent cover 62 is not particularly limited as long as it can be elastically deformed to form a curved surface, and is usually 0.3 mm to 0.8 mm. The transparent cover 62 is attached by inserting one end portion into the cover groove 10 and inserting the other end portion into the lower end 64 of the display unit 6. When the transparent cover 62 is formed to be longer than the length of the front lowering of the display unit 6 and is inserted into the lower end 64 of the display unit 6 and attached to the display unit 6, the transparent cover 62 is bent to form a curved surface. The curved surface formed by the transparent cover 62 can be appropriately changed by adjusting the length of the front portion of the display unit 6 and the length of the transparent cover 62 to be molded. It is preferable to form the curved surface of the transparent cover 62 so that the gap generated in the direction perpendicular to the plane is 2 to 3 cm. If the distance is less than 2 cm, the curved surface formed by the transparent cover 62 is too close to the display unit 6. If the distance exceeds 3 cm, the transparent cover 62 is excessively bent and becomes difficult to read when an advertisement is printed on the surface. This is also not preferable.

  As shown in FIG. 6, the transparent cover 62 and the cover 65 of the display unit 6 can be formed at the same time by forming the transparent cover 62 longer, bending it appropriately, and inserting both ends into the lower end 64 of the display unit 6. Advertising text, product information, etc. can be printed on the surface of the transparent cover 62, and at the same time, advertising text, product information, etc. can be printed on the display unit 6, so that the advertising appeal area can be increased.

  FIG. 7 is a view of an embodiment in which the hair bundle swatch 7 is attached by engaging the fixture 81 in the hair cosmetic display tray 1 according to the present invention, and (a) is an arrow A in FIG. (B) is a side view of the fixture 81 used in this embodiment rotated by 90 °, and (c) is a rear view of the fixture 81 used in this embodiment. ) Is an A direction arrow view when the fixture 81 used in this embodiment is engaged with the display unit 6.

  The display unit 6 is provided with an engagement hole 63. As shown in FIG. 7B, the fixing member 81 is provided with an engaging piece 83 on a cylindrical protrusion 84. The engaging piece 83 is inserted into the engaging hole 63, and the fixing member 81 is rotated by 90 °. Thus, the engagement piece 83 is engaged with the back surface of the display unit 6. On the back side of the display unit 6, the engagement protrusions 66 are arranged in parallel at two right and left positions in the direction perpendicular to the length direction of the engagement hole 63 in the vicinity of the engagement hole 63 of the display unit 6 as shown in FIG. Is provided. As shown in FIG. 7D, the fixing piece 81 is fixed by holding the engaging piece 83 between the engaging protrusions 66.

  In the present embodiment, the fixture 81 on which the hair bundle swatch 7 is suspended is detachably engaged with the display unit 6. Even if the hair bundle swatch 7 is damaged by being detachably engaged, the hair bundle swatch 7 is exchanged without removing the hair cosmetic 9 from the hair cosmetic display tray 1. Can do. Further, as shown in FIG. 7C, since the fixture 81 has an elliptical columnar shape, the fixture 81 can be easily rotated, and the hair bundle can be easily removed without taking down the product from the hair cosmetic display tray 1. The sample 7 can be exchanged.

FIG. 8 is a view of an embodiment having a winding mechanism 13 urging in a winding direction of the string-like member 82 in the hair cosmetic display tray 1 according to the present invention, and FIG. It is a figure in the state where member 82 was wound up, and (b) is a figure in the state where hair bundle sample 7 was extended.
In the present embodiment, the hanging tool 8 includes a fixing tool 81, a winding mechanism 13, and a string-like member 82. The winding mechanism 13 used in the present embodiment biases the string-like member 82 in the winding direction. In FIG. 8, the winding mechanism 13 side is attached to the fixture 81, and the hair bundle sample 7 is attached to the string-like member 82 side.
In the present embodiment, the hair bundle swatch 7 is suspended via the winding mechanism 13. Therefore, in the state in which the hair cosmetic display tray 1 in the present embodiment is normally displayed, the string-like member 82 is urged in the winding direction by the take-up mechanism 13, and therefore the string-like member 82 is wound. The hair bundle sample 7 is stored in the take-off mechanism 13 and is suspended from the display unit 6 in the state shown in FIG. On the other hand, when the hair bundle swatch 7 is stretched in the direction opposite to the urging direction of the winding mechanism 13 in order for the purchaser to take the hair bundle swatch 7, the string shape stored in the winding mechanism 13 is used. The member 82 is stretched so that the hair bundle swatch 7 can be freely pulled further from the hair cosmetic display tray 1 as shown in FIG. 8B, and the hair bundle swatch 7 can be easily taken freely. Can do.

  In FIG. 8, the winding mechanism 13 side is attached to the fixing member 81, and the hair bundle sample 7 is attached to the string-like member 82 side, but conversely, the string-like member 82 side is attached to the fixing member 81, The form which attaches the hair | bristle bundle sample 7 to the 13th side may be sufficient. In this case, in order to suppress a reduction in the advertisement appeal area of the display unit 6, it is preferable to attach the hair bundle group 72 to the winding mechanism 13 so that the winding mechanism 13 and the binding tool 71 are combined.

  The present invention can be suitably used for a hair cosmetic display tray having a hair bundle sample.

It is a perspective view of the display tray for hair cosmetics concerning the present invention. It is a side view of the display tray for hair cosmetics concerning the present invention. In the hair cosmetics display tray according to the present invention, it is a side view of a form in which a display portion is formed in a convex curved surface having an arc shape in a side view. In the hair cosmetic display tray according to the present invention, it is a perspective view of an embodiment in which a horizontal portion is formed at the upper end of the display portion. In the hair cosmetics display tray which concerns on this invention, it is a figure of embodiment by which the transparent cover was provided so that a display part might be covered at intervals from the display part upper surface. FIG. 6 is a side view of FIG. 5. The hair cosmetics display tray which concerns on this invention WHEREIN: It is a figure of embodiment which attaches a hair | bristle bundle sample by engaging a fixing tool, Comprising: (a) is an A direction arrow view in FIG. b) is a side view of the fixture used in this embodiment rotated 90 °, (c) is a rear view of the fixture used in this embodiment, and (d) is used in this embodiment. It is an A direction arrow directional view at the time of engaging a fixture with a display part. The hair cosmetics display tray which concerns on this invention WHEREIN: It is a figure of embodiment which has the winding mechanism currently urged | biased in the direction which winds a string-like member, Comprising: (a) is a string-like member wound up It is a figure of a state, (b) is a figure of the state which extended the hair | bristle bundle sample. It is a perspective view of the conventional display tray for hair cosmetics.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Display tray for hair cosmetics 2 Tray main body 3 Base plate part 4 Side plate part 5 Front plate part 6 Display part 7 Hair bundle sample 8 Hanging tool 13 Winding mechanism 61 Horizontal part 62 Transparent cover 81 Fixing tool 82 String-like member

Claims (5)

A base plate portion on which hair cosmetics are placed on the upper surface, a front plate portion erected on the front end of the base plate portion, a display portion that tilts forward from the upper end portion of the front plate portion, and A hair cosmetic display tray comprising hair bundle samples attached to a display unit,
The hair cosmetic display tray, wherein the hair sample is suspended from an elliptical columnar fixture that is detachably engaged with the display unit by a string-like member.   The display tray for hair cosmetics according to claim 1, wherein the display part is formed in a convex curved surface having an arc shape in a side view.   The hair cosmetic display tray according to claim 1 or 2, wherein a horizontal portion is provided at an upper end portion of the display portion, and the hair bundle sample is suspended from the horizontal portion.   A transparent cover is provided so as to cover the display unit with a space from the front surface of the display unit, and the transparent cover is formed in a convex curved surface having an arc shape in a side view. A display tray for hair cosmetics as described in 1. The tuft swatches, a hair cosmetic composition according to claim 1-4 or, characterized in that is suspended via a winding mechanism that is biased in a direction winding the cord-like member Display tray.

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