JP4775875B2 - Product display cold case display and method of use - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to a display device used in a cold case for displaying fresh vegetables and meats in a supermarket and the like, and more particularly to a display device that draws attention from a customer and a method for using the same.
[0002]
[Prior art]
In supermarkets and the like, when displaying fresh vegetables and meat placed in a cold case, the product name and price are directly displayed on the packaging of the product. In order to sell a group of products displayed in these cold cases as a featured item, it is necessary to put up a display to attract customers' attention. In this case, it is performed in such a manner that a display for displaying a display such as a display card is installed in a passage in front of the cold case or in the cold case.
[0003]
[Problems to be solved by the invention]
However, in recent years, supermarkets have become larger, and there are many types of merchandise that are displayed in large quantities. The same applies to fresh vegetables and meat, and accordingly, the cold case displaying the same is provided with a plurality of shelves in the vertical direction to increase the storage capacity. Under such circumstances, when displaying the products displayed in the cold case so as to attract the customer's eyes, the conventional method of setting the display tool in the passage in front of the cold case is to separate from the target display product. It is difficult to understand what range it is. In addition, it interferes with the passage of customers and workers, and when the customer or workers come into contact with the display tool, the display tool is damaged or the customer is damaged. Moreover, although the method of standing the display tool in the cold case is an effective method in that the displayed product can be directly displayed, there is a problem that the storage space for displaying the product in the cold case is limited. .
[0004]
Accordingly, an object of the present invention is to provide a display device for a product display cold case that can secure a display space for the product in the cold case, can attract the eyes of the customer, and is excellent in display properties of the display product. It is to provide a method.
[0005]
[Means for Solving the Problems]
In such a situation, the present inventor has intensively studied, and as a result, an inverted J-shaped arch is passed between the upper engagement plate and the lower engagement plate that are movably attached to the upper shelf and the lower shelf of the cold case, respectively. In addition to providing the function of partitioning the upper semicircular arc-shaped part and attaching the display part to the inclined bar part constituting a part of the arch, the display space of the product in the cold case is secured and the customer's eyes The present invention has been completed by finding that a display device for a product display cold case can be obtained, which is capable of attracting more and more, and is excellent in display properties of display products. That is, the present invention (1) includes an upper engagement plate attached to an upper shelf of a cold case having a plurality of product display shelves, and a substantially semicircular skeleton member attached to the upper engagement plate so as to be detachable or non-detachable. A partition portion having an inclined bar portion which is coupled to one end portion of the substantially semicircular skeleton member of the partition portion so as to be rotatable in the front-rear direction, and forms an inverted J-shaped arch with the skeleton member; One end portion of the inclined bar portion opposite to the coupling portion with the partition portion is rotatably supported in the front-rear direction, and is detachably or non-detachably attached to a lower engagement plate attached to the lower shelf of the cold case. A display for a product display cold case comprising an intermediate member for positioning and a display unit detachably attached to an engagement groove provided on a front side edge or front and rear side edges of the inclined bar part is provided. By using this display device for a product display cold case, it is possible to secure a display space for the product in the cold case, and to attract the customer's eyes to this display device, and it is excellent in display property of the display product It will be a thing.
[0006]
According to the present invention (2), the display portion has a substantially rectangular shape, and an engagement protrusion that forms one side of the long side of the substantially rectangular shape engages with an engagement groove on a rear edge of the inclined bar portion. It is either installed on the back side of the inclined bar portion, or engaged with the engaging groove of the front edge, intended to provide the commodity display cold case for the display device installed on the front side of the inclined bar portion is there. If the display unit is installed on the front side of the inclined bar unit, in addition to the impression of the arch-shaped characteristic form, the display unit is more likely to be noticed by the customer. Further, since the inclined bar portion is inclined rearward, the protrusion of the display portion does not hinder the passage of customers and workers. Moreover, if a display part is installed inside an inclination bar part, a display part will become closer to display goods and will become the thing excellent in display property. Furthermore, since the display portion has no protruding portion outside the inclined bar portion, it does not hinder the passage of customers and the like.
[0007]
Moreover, this invention (3) uses the said display goods for cold display cases for 2 or more, The display for goods display cold cases which displays the display goods located between the display goods for adjacent goods display cold cases The method of using the tool is provided. According to this method, since the pair of product display cold case display tools has a function of partitioning the products, the display products surrounded by the display tools can be identified as the main product or the campaign product.
[0008]
DETAILED DESCRIPTION OF THE INVENTION
Next, the commodity display cold case display according to the first embodiment of the present invention will be described with reference to FIGS. FIG. 1 is a perspective view of a display device for a product display cold case according to the present example, FIG. 2 is an exploded view thereof, and FIG. Each figure is shown. The commodity display cold case display 1 includes an upper engagement plate 2 that is detachably attached to an upper shelf 11 of a cold case 10 having a plurality of product display shelves, and a substantially semicircular shape that is detachably attached to the upper engagement plate 2. The skeleton member 31 and the one end portion 35 of the substantially semicircular skeleton member 31 of the partition portion 3 are rotatably coupled in the front-rear direction, and the skeleton member 31 forms an inverted J-shaped arch. The one end 44 opposite to the connecting portion between the inclined bar portion 4 to be formed and the partition portion 3 of the inclined bar portion 4 is supported so as to be pivotable in the front-rear direction, and moved to the lower shelf 12 of the cold case 10 to the left and right. A positioning intermediate member 9 that is detachably or non-detachably attached to the lower engagement plate 6 that is freely attached, and a display portion 7 that is detachably attached to an engagement groove 42 provided on a side surface of the inclined bar portion 4. Prepare. In the present specification, “front” in the front-rear direction is a passage side of a customer or the like when the display device for the product display cold case is attached to the cold case, and the left-right direction refers to the longitudinal direction.
[0009]
The upper engagement plate 2 includes a flat plate portion 22 and engagement pieces 21 formed by bending the front end of the flat plate portion 22 downward. The flat plate portion 22 has three rows, four in each row. A total of twelve engagement holes 22 are formed. Each engagement hole 22 is provided with protruding pieces on both upper sides in front of the through-hole, and an engagement projection 341 of a partition portion 3 described later is inserted from the rear side of the engagement hole 22 and pulled forward. It is designed to be fixed. Since the engagement holes are arranged in three rows, three engagement positions can be selected, and fine adjustment for the pitch between the rows in the left-right direction is possible. In the present invention, the number of engagement holes, the number of engagement holes, and the engagement form are not particularly limited, and are appropriately determined according to the application.
[0010]
The partition portion 3 is a part of the inverted J-shaped arch, and has a function of a partition plate for partitioning products displayed on the upper shelf 11 of the cold case 10 and is integrated with an inclined bar portion described later. Thus, an inverted J-shaped arch is formed. The partition portion 3 has a substantially rectangular cross section, a substantially semicircular skeleton 31, an engagement substrate 341 having a length approximately equal to a radius bent forward from the rear end of the substantially semicircular skeleton 31, A horizontal beam 32 that divides the inside of the substantially semicircular skeleton 31, two vertical beams 33, an engagement male part 35 formed at the lower end of the substantially semicircular skeleton, and the back surface of the engagement substrate 341 Has three engaging protrusions 341 attached thereto. The engagement protrusion 341 has a substantially inverted T-shaped cross section. In the present invention, the horizontal beam 32 and the vertical beam 33 are not indispensable constituent members. However, by adding the horizontal beam 32 and the vertical beam 33, the strength of the substantially semicircular skeleton structure is increased, and the function as a partition plate for partitioning the product Can be increased. The engaging protrusion 341 is inserted into the engaging hole 22 of the upper engaging plate 2 and pulled toward the front, whereby the fitting is tightly fixed. The size of the substantially semicircular skeleton structure is determined in consideration of the depth and height space of the upper shelf of the cold case to be used. Further, the engaging male part 35 formed at the lower end of the substantially semicircular skeleton may be any one that can be coupled to one end of the inclined bar part 4 so as to be rotatable in the front-rear direction. May be. In this case, one end of the inclined bar portion 4 becomes an engaging male portion. In the present invention, the engagement form of the upper engagement plate 2 and the partition part 3 is not limited to the above form, and various known engagement forms can be used. Further, the engagement piece 21 of the upper engagement plate 2 can be omitted. Accordingly, the present invention can be applied only to a device that does not have an engagement groove in front of the shelf of the cold case.
[0011]
The inclined bar portion 4 is coupled to one end portion 35 of the substantially semicircular skeleton 31 of the partition plate portion 3 so as to be rotatable in the front-rear direction, and forms an inverted J-shaped arch with the substantially semicircular skeleton 31. , And is coupled to the positioning intermediate member 9. In this example, the connection with the one end 35 of the substantially semicircular skeleton 31 is performed using the joint member 8, and the connection with the positioning intermediate member 9 is performed using the insert member 49. In this example, the inclined bar portion 4 is a hollow bar member having a substantially elliptical cross section, an engagement groove 42 for attaching a display portion to the front side edge, an opening 41 for inserting the joint member 8 at the upper end, and an upper portion The right side surface has an engagement hole 43 for determining the insertion position of the joint member 8, and the lower end has an opening 44 for inserting the insert member 49. Further, the position of the engaging groove 42 of the inclined bar portion 4 is not limited to that of this example, and may be formed on both front and rear side edges.
[0012]
The joint member 8 is inserted into the main body portion 83 inserted from the upper end portion of the inclined bar portion 4, the engaging female portion 82 rotatably coupled to the engaging male portion 35 of the partition portion 3, and the inclined bar 4. Thereafter, an engagement protrusion 81 formed on a side surface of the main body portion 83 that engages with the engagement hole 43 that determines the insertion position is provided. The joint member 8 can also be used after being rotated 180 degrees with the main body 83 as an axis. That is, the engaging male part 35 of the partition part 3 and the engaging female part 82 of the joint member 8 can be engaged even when the joint member 8 is opposite in the front-rear direction. In the present invention, the joint member 8 is not an essential component. For example, the joint member 8 may be omitted and the engaging female portion 82 may be integrally formed at the upper end portion of the inclined bar portion 4. . The insert member 49 includes a main body portion 431 that is inserted from the lower end portion of the inclined bar portion 4, and an engagement protrusion 432 that is provided at the lower end of the main body portion 431 and engages with the support engagement hole 91 of the positioning intermediate member 9. Prepare. The fitting between the inclined bar portion 4 and the main body portion 431 of the insert member 49 is achieved by screwing a hand screw into a screw hole not shown in the figure formed in the main body portion 431 and pressing the tip portion of the hand screw into the insert member 49. Done. This is preferable in that the length can be easily adjusted for each cold case having a different size. The insert member 49 can also be used after being rotated 180 degrees with the main body 431 as the axis. That is, the opening 44 at the lower end of the inclined bar portion and the main body portion 431 of the insert member 49 can be engaged even when the insert member 49 is opposite in the front-rear direction. Thereby, if the inclined bar portion is rotated 180 degrees about the longitudinal direction as an axis, the engagement groove 42 with which the display portion is engaged becomes the rear side, and the inside of the display portion 7 can be displayed. In the present invention, the insert member 49 is not an essential component. For example, the insert member 49 may be omitted and the engaging protrusion 432 may be formed at the lower end of the inclined bar portion 4.
[0013]
The positioning intermediate member 9 supports the insert member 49, that is, the inclined bar portion 4 so as to be rotatable in the front-rear direction, and is engaged with the lower engagement plate 6. That is, the positioning intermediate member 9 includes a substantially flat substrate 93, a support engagement hole 91 erected on the front side of the substrate 93, and two engagement protrusions attached to the back surface of the substrate 93. 94. The support engagement hole 91 includes a narrow opening 911 and a back circular hole 912 having a diameter slightly larger than the diameter of the engagement protrusion 432 of the insert member 49. The engagement protrusion 432 is pushed from the opening 911, Inserted with the opening widened. By this engagement, it can be freely rotated in the front-rear direction without being easily disengaged.
[0014]
The lower engaging plate 6 fixes the positioning intermediate member 9 so as to be detachable, and is installed on the lower shelf 12 of the cold case 10 so as to be movable in the left-right direction. The lower engagement plate 6 has the same dimensions and the same structure as the upper engagement plate 2 in this example. That is, the lower engagement plate 6 includes a flat plate portion 63 and an engagement piece 61 formed by bending the front end of the flat plate portion 63 downward. The flat plate portion 63 has three rows and is arranged in each row. A total of twelve engagement holes 62 are formed. Each engaging hole 62 is provided with protruding pieces on both upper sides in front of the through hole, and the engaging protrusion 94 of the positioning intermediate member 9 is inserted from the rear side of the engaging hole 62 and pulled forward. It is designed to be fixed. Since the engagement holes 62 are arranged in three rows, three different engagement positions can be selected, and fine adjustment for the pitch between the rows in the left-right direction is possible. In the commodity display cold case display 1 of this example, the row used by the upper engagement plate 2 and the row used by the lower engagement plate 6 are usually the same row. In the present invention, like the upper engagement plate 2, the number of engagement holes, the number of engagement holes, and the engagement form are not particularly limited, and are appropriately determined according to the application. Further, the engaging piece 61 of the lower engaging plate can be omitted.
[0015]
In the present invention, the shape and size of the display portion 7 are not particularly limited as long as the display portion 7 can be inserted into and removed from the engaging groove 42 of the inclined bar portion 4, but in this example, the display portion 7 has a substantially rectangular shape. An engaging protrusion 71 that forms one side of the long side of the shape is engaged with an engaging groove 42 provided on the front side edge of the inclined bar portion 4, and is installed on the front side of the inclined bar portion 4. . That is, the display unit 7 includes a rectangular display main body 72, a round edge 73 on the front side of the display main body 72, and an engagement protrusion 71 that engages with the engagement groove 42 of the inclined bar portion 4. On the display unit main body 72, product names and the like displayed in the cold case are displayed in a large size so as to attract the customer's eyes.
[0016]
Next, an example of a method for using the display tool for the product display cold case in this example will be described. The display device for the product display cold case of the present example is assembled with the constituent members in advance to complete the form shown in FIG. 1 and attached to the cold case, or each constituent member is assembled within the cold case. Also good. In the engagement of the upper engagement plate 2 and the partition portion 3 and the engagement of the lower engagement plate 6 and the positioning intermediate member 9, which row of the engagement holes of the upper engagement plate 2 or the lower engagement plate 6 is used is appropriately determined. However, in the portion other than the both side end portions in the cold case 10, it is preferable in terms of appearance that the center row among the three rows is used. Moreover, when using it in the left end part in the cold case 10, let it be a left end line, and when using it in the right end part in the cold case 10, let it be a right end line. However, it is preferable in that a dead space is not formed at each of the left end and the right end of the cold case 10. Moreover, the inclination bar part 4 should just carry out so that the engagement groove | channel 42 may come ahead at the time of an assembly | attachment, when displaying the display part 7 in the front of the inclination bar part 4, ie, front side. On the contrary, when the display unit 7 is to be displayed behind the inclined bar portion 4, that is, on the back side, when the assembly is performed, the inclined bar portion 4 is inverted 180 degrees about the longitudinal direction as an axis, and the engaging groove 42 is located behind You should make it come to.
[0017]
The product display cold case display tool 1 assembled in this way uses two or more of these to display the display product 15 positioned between the adjacent product display cold case display tools 1 and 1. In other words, in one commodity display cold case display tool, the engagement piece 21 of the upper engagement plate 2 is engaged with the front groove 111 of the upper shelf 11 of the cold case 10, and the lower engagement piece 61 is further moved to the cold case 10. The lower shelf 12 is engaged with the front groove 121 and installed on one side of the group of display goods, and the other product display cold case display device is similarly connected to the other side of the group of display goods. Installed.
[0018]
The display device 1 for the product display cold case of this example secures a display space for the display product 15 in the cold case 10, and can further attract the eyes of the customer to the display device, and the display property of the display product It will be excellent. Further, since the display unit 7 is installed on the front side of the inclined bar unit 4, in addition to the impression of the arch-shaped characteristic form, the display unit 7 is more likely to be noticed by the customer. Moreover, since the inclination bar part 4 inclines back (back side), the protrusion of the display part 7 does not so much obstruct a customer or an operator's passage.
[0019]
Next, a display device for a commodity display cold case according to a second embodiment of the present invention will be described with reference to FIGS. FIG. 4 is a perspective view of the display device for the product display cold case of this example, and FIG. 5 is a perspective view of the product display cold case display device of this example installed in the cold case. 4, the same components as those in FIG. 1 are denoted by the same reference numerals, description thereof will be omitted, and different points will be described. That is, in the commodity display cold case display 1a of FIG. 4, the point different from FIG. 1 is that the installation position of the display unit is set from the front side to the inside. That is, when the inclined bar portion 4 is assembled, the inclined bar portion 4 is rotated 180 degrees about the longitudinal direction as an axis, and the display groove 7 is attached to the engaging groove 42 on the inner side. According to the commodity display cold case display 1a of this example, the display space for the commodity 15 in the cold case 10 can be secured, and the customer's eyes can be further attracted to the display 1a. Excellent display performance. Moreover, since the display part 7 was installed inside the inclined bar part 4, the display part 7 becomes closer to the display product 15 and becomes more excellent in display properties. Furthermore, since the display part 7 has no protruding part outside the inclined bar part 4, it does not hinder the passage of customers and the like (see FIG. 5).
[0020]
【The invention's effect】
According to the display device for a product display cold case of the present invention, it is possible to secure a display space for the product in the cold case and to attract the eyes of the customer to the display device and to improve the display property of the display product. It will be.
In addition, according to the method for using the display device for the product display cold case of the present invention, the pair of product display cold case display devices has a function of partitioning the product. It can be identified as a campaign product.
[Brief description of the drawings]
FIG. 1 is a perspective view of a display device for a product display cold case according to a first embodiment.
FIG. 2 is an exploded view of FIG. 1;
FIG. 3 is a schematic view of a state in which the commodity display cold case display device according to the first embodiment is installed in the cold case, as viewed from the side.
FIG. 4 is a perspective view of a display tool for a product display cold case in a second embodiment.
FIG. 5 is a diagram showing a state in which the display device for the product display cold case according to the second embodiment is installed in the cold case.
[Explanation of symbols]
DESCRIPTION OF SYMBOLS 1, 1a Product display cold case display tool 2 Upper engaging plate 3 Partition part 4 Inclined bar part 5 Reverse J-shaped arch 6 Lower engaging plate 7 Display part 8 Joint member 9 Positioning intermediate member 10 Cold case 11 Upper shelf 12 Below Shelf 15 Display product 21, 61 Engagement piece 22, 62 Engagement hole 23, 63 Flat plate portion 31 Substantially semicircular skeleton 32 Horizontal beam 33 Vertical beam 42 Engagement groove 49 Insert member

Claims (3)

An upper engagement plate attached to an upper shelf of a cold case having a plurality of product display shelves; a partition portion having a substantially semicircular skeleton member attached to the upper engagement plate so as to be detachable or non-detachable;
An inclined bar portion that is coupled to one end portion of the substantially semicircular skeleton member of the partition portion so as to be rotatable in the front-rear direction, and forms an inverted J-shaped arch with the skeleton member;
One end of the inclined bar portion opposite to the coupling portion with the partition portion is supported so as to be pivotable in the front-rear direction, and is detachably or non-detachably attached to a lower engagement plate attached to the lower shelf of the cold case. An intermediate member for positioning,
And a display unit that is detachably attached to an engaging groove provided on a front side edge or front and rear side edges of the inclined bar part. The display portion has a substantially rectangular shape, and an engagement protrusion that forms one side of the long side of the substantially rectangular shape is engaged with an engagement groove on a rear edge of the inclined bar portion, either placed in the back side, or engaged with the engaging groove of the front edge, commodity display cold case for the display device according to claim 1, characterized in that it is installed on the front side of the inclined bar portion.   The use of the display device for a product display cold case according to claim 1 or 2, wherein two or more display devices for the product display cold case are used to display a display product located between adjacent product display cold case displays. Method.

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