JP4729474B2 - Print advertisement creation support system - Google Patents

Description

  The present invention is a print advertisement creation support system such as a poster composed of a plurality of image parts and a layout definition of those image parts, and in particular, a print for creating a poster using image data for on-demand printing. The present invention relates to an advertisement creation support system.

  Currently, poster advertisements posted at stations and stores are often created based on the intuition of the poster creator, taking into consideration the image of the product, the advertiser, the main target of the product, and the like. A normal poster advertisement is created for one product or service with one or several kinds of designs, and those designs are printed in large quantities.

  By the way, the poster advertisement is provided with separate image parts such as store name and catch phrase, and by creating a raster image that displays the image parts on the layout definition, on-demand printing that creates a poster for each store, etc. There is something created by. On-demand printing is being widely used in recent production sites because poster advertisements can be easily created by appropriately combining image parts and layout definitions.

  When creating a poster advertisement by this on-demand printing, the request from the store is reflected, and what kind of design should be aimed at more attracting customers is considered. The current situation is that the poster design depends only on the intuition of the poster creator. Specifically, from various image parts for on-demand printing, for example, select a material that is considered acceptable to consumers, such as the age of the product, gender, etc., and use the material to create a poster. An advertisement will be created.

  However, according to the demands of many dealers, there are too many kinds of designs, which requires enormous time and cost. Moreover, the intuition of the creator of the poster advertisement does not necessarily match the trend of the world. In such a case, one of the advantages of on-demand printing is that the image parts can be changed to create a new design. Then, it is very time-consuming to check each image fixture one by one and create a poster that targets the product. Therefore, feature information (metadata) indicating which range of consumer each image component is acceptable to is added in advance, and an image component is selected based on the feature information when creating a poster. Yes.

  However, the feature information for each image component is also added assuming the range of consumers that the poster creator or the image component creator may receive. Therefore, in this case as well as the image of the entire poster, there is no guarantee that the judgment of the person who added the feature information matches the trend of the world. Eventually, there will be an image gap between the creator and the consumer at the level of either the entire poster or the image part. As a result, in the advertising industry, images such as celebrities are used as image parts that are received by a wide range of consumers, and the contract fee for popular celebrities is enormous. is the current situation.

  Therefore, the technical problem to be solved by the present invention is to appropriately create a print advertisement such as a poster advertisement posted on a storefront using on-demand printing without relying only on the intuition of the poster creator. It is to provide a print advertisement creation support system that can make a simple poster.

  In order to solve the above technical problem, the present invention provides a print advertisement creation support system having the following configuration.

According to the first aspect of the present invention, a material database that stores material data including a plurality of image parts and layout information of the plurality of image parts, each of which is added with metadata indicating characteristics. When,
A print advertisement creation unit that creates a print advertisement image created using the material data stored in the material database and provided with feature information based on metadata of the material data;
A printing unit that creates a print advertisement by printing the print advertisement image printed by the print advertisement creation unit;
With respect to the printed advertisement printed by the printing unit, voting information including photo information in which all or part of the printed advertisement is taken by a customer and a voting receiving unit that receives personal information of the voted customer;
An image recognition unit that identifies the print advertisement by comparing photo information included in the voting information and material data stored in the material database;
A feature analysis unit that compares the feature information of the material data used in the print advertisement specified by the image recognition unit and the personal information of the voted customer;
A data changing unit for correcting metadata of the material data based on an analysis result by the feature analysis unit;
Provided is a print advertisement creation support system, which supports creation of a print advertisement having characteristics more similar to characteristics of personal information based on the modified metadata.

  According to the second aspect of the present invention, the personal information provides the print advertisement creation support system of the first aspect including information on the age and sex of the customer.

  According to the third aspect of the present invention, when the number of votes from a customer having specific personal information made within a predetermined period is less than or equal to a predetermined value for the print advertisement, the data changing unit A print advertisement creation support system according to a first or second aspect for correcting metadata of material data used for an advertisement is provided.

  According to the fourth aspect of the present invention, the feature analysis unit compares the feature information of the entire print advertisement and the feature information of the material data used in the print advertisement with the personal information of the voted customers. And providing a print advertisement creation support system according to any one of the first to third aspects.

According to a fifth aspect of the present invention, the voting information includes information on a shooting area where the photograph was taken,
The feature analysis unit creates metadata for each shooting region based on shooting region information included in the voting information. The print advertisement creation support according to any one of the first to fourth aspects, Provide a system.

  According to the present invention, it is possible to vote for a print advertisement by transmitting a photographic image by a mobile terminal, so that a wide range of consumers can be requested to vote. And since image recognition is performed using the material database used for on-demand printing, the accuracy of image recognition can be improved. Furthermore, as a result of voting, it is possible to know what consumers are interested in the print advertisement, and by using this information, the metadata of the material is compared with the metadata indicating the characteristics of the material. And the difference between actual consumer preferences. As a result, the metadata of the material can be modified to match the consumer's personal information, and the metadata of the material stored in the material database can be made more reliable. Therefore, by using the material database, it is possible to create a print advertisement according to the actual situation.

  Hereinafter, a print advertisement creation support system according to an embodiment of the present invention will be described with reference to the drawings. FIG. 1 is a diagram showing a system configuration of a print advertisement creation support system according to an embodiment of the present invention. The system 1 according to the present embodiment is a system that supports the creation of a storefront poster 100 performed on the administrator side system 2 side while exchanging various information between the administrator side system 2 and the portable terminal 6. is there. In the following, in the present embodiment, the system 1 will be described as an example of the case of supporting the creation of a storefront poster related to cosmetics. However, the system 1 is particularly limited to the type of business and the scale of the sponsor of the poster to be created. Is not to be done.

  The store display poster created by this system is a print advertisement including a plurality of image parts 102 and layout information 101 of the plurality of image parts as shown in FIG. The poster 100 is printed by the on-demand printing machine 3 of the manager side system 2. The image parts include information such as product name, product photo, store name (store name), catch phrase, model of use, campaign information (PR information), etc. The layout information 101 includes information on the background and in which part. This is information on whether to display image parts. The image component includes promotion information 103. The promotion information 103 is information about whether this poster is a poster that accepts a vote in the present system and what kind of privilege is given to the voter.

  The administrator side system 2 includes an on-demand printing machine 3, a content server 4, an image recognition server 5, a printer server 7, and a web server 8. The content server 4 and the image recognition server 5 are configured by a computer, and perform various processes described later by executing various programs executed by the computer. The on-demand printing machine 3 creates and prints the poster 100 in accordance with the instruction from the content server 4. The printer server 7 is a server for controlling printers (including the on-demand printing machine 3) used in the administrator side system 2.

  The content server 4 is a server for producing the poster 100. The content server 4 stores image parts to be used for creating a poster, and is used for creating the poster 100. The image recognition server 5 is a server for evaluating posters 100 and image parts posted on the storefront. Details of the processing of each of these servers will be described later.

  The portable terminal 6 functions as a voting apparatus for voting a poster by photographing the poster 100 printed by the on-demand printing machine 3 and posted on the storefront and transmitting the photographed image. When voting for evaluation on the poster, the portable terminal 6 is connected to the image recognition server 5 via the Internet 10 as described later.

  2A and 2B are block diagrams showing hardware configurations of the content server 4 and the image recognition server 5, respectively.

  The computers constituting the content server 4 and the image recognition server 5 include CPUs 401 and 501, storage devices 402 and 502 such as a hard disk drive, displays 403 and 503, RAMs 404 and 504 functioning as computer calculation areas, and a mouse and a keyboard, respectively. Input devices 405 and 505 and communication interfaces 407 and 507 are provided. These members in each server are connected to each other by buses 400 and 500.

  The content server 4 is not connected to the Internet 10 but is connected to the image recognition server 5 via the communication interface 407. The on-demand printing machine 3 is connected to the communication interface 407 of the content server 4 via the printer server 7.

  The image recognition server 5 is connected to the Internet 10 via a communication interface 507 and a web server 8. Further, a printer (not shown) for the image recognition server 5 may be connected to the communication interface 507 via the printer server 7.

  The storage devices 402 and 502 store processing programs executed by the servers 4 and 5 and various databases. The displays 403 and 503 display the processing status of the servers 4 and 5 and are controlled by a display device (not shown). The RAMs 404 and 504 read and expand the programs stored in the storage devices 402 and 502, and the CPUs 401 and 501 execute processing based on the expanded programs.

  FIG. 3 is a block diagram showing the configuration of the mobile terminal. The portable terminal 6 is preferably provided with a camera function. In FIG. 3, the camera function indicates that the camera 603 is configured integrally with the main body. However, for example, the camera function may be configured so that an external camera can be connected and taken into the portable terminal. . The mobile terminal 6 is provided with a display 601, operation keys 602, and a processing program 610, and telephone calls, camera photography, and voting are performed according to the processes of the processing program 610. The telephone program 611 handles the phone call, the camera program 612 shoots the camera, and the voting program 613 handles the voting.

  FIG. 4 is a diagram showing information stored in the storage device 402 of the content server 4. The storage device 402 of the content server 4 includes an on-demand printing program 410, a material database 420, a statistics database 430, and a store database 440.

  The on-demand printing program 410 is a program that creates a poster 100 by the on-demand printing machine 3 and performs processing for obtaining material statistics by voting described later. The on-demand printing program 410 includes a creation processing unit 411 and a statistical processing unit 412. The on-demand printing program 410 performs an operation for creating the poster 100. The statistical processing unit 412 corresponds to the data changing unit of the present invention, and changes material statistics and material data metadata by voting. Details of these processes will be described later.

  As shown in FIG. 6, the material database 420 is a database that records a material ID and material data for identifying the component image 102 and the layout information 101 in association with each other. Feature information as metadata is added to the material data stored in the material database 420. Material data includes images related to products (product names, photos), images related to dealers (store names, maps), celebrity photos and illustrations, product uses, catch phrases, backgrounds, etc., stored according to classification Has been. For example, different metadata may be set depending on a region, instead of one metadata for one material data. For example, celebrities have high regional characteristics and may be popular with a specific age group in a specific region. In such a case, it is effective to have regional metadata.

  The feature information added to the material data is information on the classification and target of the material data, for example, information on the age, sex, hobbies, etc. of the target consumer. In other words, according to the feature information of the material data, it is possible to predict to some extent which material data of which age group, which sex, and what hobbies the consumer has. Note that the feature information is not limited to the above example, but may be other information.

  The statistical database 430 is a database for statistic results of voting on the material data used for the poster. Specifically, what kind of consumer has voted for the material corresponding to the material database A database for storing and statistical information. The information in the statistical database is used for statistical processing by the statistical processing unit 412.

  The store database 440 is a database related to a store that sells the sponsored product of the poster. In addition to information such as a store identification number, a store name, an address, and an operating time, the handling product (brand), distribution classification (direct management) It is a database that manages information such as stores, convenience stores, supermarkets, etc., personnel, and logos of stores that are posted on posters.

  FIG. 5 is a diagram showing information stored in the storage device 502 of the image recognition server 5. The storage device 502 of the image recognition server 5 is provided with an image recognition program 510, a poster database 520, a customer database 530, and a shooting record database 540. The image recognition program is a program for discriminating which poster has been voted based on image information sent at the time of voting the poster posted at the store. Details of these processes will be described later.

  The poster database 520 is a database for managing poster information created by the content server 4, and, as shown in FIG. 7, a poster ID for identifying a poster, a poster image, and feature information (target customer (sex) , Age)), information on material information, promotion information, and premium information. In addition, information related to the store posting of the poster such as information such as a posting store, a posting period, and the number of postings may be stored. In addition, since the amount of data becomes excessive if information is stored for all posters, the information on poster posting schedules is further provided. Based on the information on these schedules, posters to be subjected to image recognition, which will be described later, are provided. You may make it sort.

  The feature information functions as metadata for the poster, and is almost the same information as the feature information in the material database. That is, it is information indicating the characteristics of the entire poster. Therefore, based on this information, it is possible to determine what kind of consumer the poster creator has created the poster. The material information is specified by storing the material ID of the material used for the poster, and the characteristics of the entire poster can be determined based on the specified material data.

  The prize information is information relating to a prize to be provided to a customer who has voted for the poster. The prize is not particularly limited, such as a coupon or image information, but it is preferable that the prize can be provided via network communication to be described later. The premium information is different from the promotion information, which is information related to promotions such as sample distribution, discount ticket distribution, and cosmetics experience at the store, in that it is information related to specific prizes.

  The customer database 530 is a database for managing customers registered as customers. The registration of the customer in the customer database 530 is based on the premise that the customer's data is registered in advance by the customer himself / herself or a third party such as a cosmetics sales company before performing a voting process described later.

  As shown in FIG. 8, the customer database 530 stores a customer ID for identifying a customer, customer personal information, customer purchase information, member information, and the like. The customer's personal information includes personal information such as name, gender, age, blood type, address, place of birth, nationality, family structure, occupation, marriage / singleness, etc., favorite color, hobby, subscription magazine Such as customer preferences, skin information, skin diagnosis visit date (first skin diagnosis visit date, latest skin diagnosis visit), and other skin related information may also be included. In particular, information about skin is specified in the cosmetics industry by identifying what kind of skin (whether it is damaged, whether it is tanned, whether it is dry skin) or not. Since the information is often provided, the advertisement strategy of the product can be examined in detail. Note that individual identification information unique to the mobile terminal 6 may be used as the customer ID. By using this number, the customer can omit the input of ID or the like in the customer voting process described later.

  The shooting record database 540 is a database that stores information on votes cast from a mobile phone, which will be described later, and stores information such as customer ID (individual identification information), store identification number, poster ID, shooting date, shooting location, and the like. .

  Next, a processing operation for creating a print advertisement by the print advertisement creation support system according to the present embodiment will be described. The creation of a print advertisement includes both creation of a print advertisement for voting described later and creation of a new print advertisement reflecting the consumer's vote for the print advertisement for voting.

  FIG. 9 is a sequence diagram showing the flow of processing operations of the print advertisement creation support system according to the present embodiment.

  First, a poster is first created by the creation processing unit 411 of the on-demand printing program 410 of the content server 4. Information on the created poster is stored in the poster database 520 of the image recognition server 5 as described above. The poster created by the creation processing unit is a poster posted on the store as it is. However, in order to distinguish the poster to be voted from the modified poster, in the following embodiment, for convenience of explanation, voting is performed. The poster that is the target of the voting will be described as a voting poster, and the poster modified based on the voting result will be described as a modified poster.

  As described above, the poster database 520 stores the feature information based on the material information and the feature information of the entire poster in addition to the poster ID and the poster image information. The feature information of the entire poster is determined with reference to the metadata of the material data used. For example, a poster using a lot of material data for women is given feature information for women. Even if there are a plurality of pieces of material information used for the poster and the feature information is different, the feature information of the entire poster can include specific feature information regardless of the feature information of the material information.

  The created voting poster is printed by the on-demand printing machine 3 and posted at the store. The posted poster 3 is voted by a customer who owns the mobile terminal (# 21). The voting process is performed by photographing a part or all of the voting poster by a camera function attached to the mobile terminal 6 and transmitting the photographed image to the image recognition server 5. This will be specifically described below.

  FIG. 11 is a flow showing the flow of the voting process of the system of this embodiment, and shows the processes from # 21 to # 32 in FIG. First, in the voting process, a user as a customer takes a picture of a part or all of a poster as an object with a mobile phone (# 41).

  FIG. 12 is a diagram illustrating a screen display example when a captured image is transmitted by the mobile terminal 6. When performing a voting process by a portable terminal, first, the voting program 613 of the portable terminal is started. The voting program 613 is a program for performing a series of processes from shooting a voting poster to voting a poster through communication using the Internet, and is stored in advance in a mobile terminal. Note that the voting program may perform, for example, feature feature extraction described later on the captured image as preprocessing of image recognition processing described later. When the voting program is activated, for example, a screen as shown in FIG. 12A is displayed on the display of the portable terminal 6. On this screen, by operating the attached button 52, a poster desired to be voted is photographed and a photographed image is specified. The screen illustrated in FIG. 12B is a screen for transmitting the specified captured image to the image recognition server 5. On this screen, when the voting button 54 is pressed, information such as a photographic image obtained by photographing a poster and a customer ID is transmitted to the image recognition server 5.

  The image recognition server 5 receives the captured image (# 31). When the captured image is received, the image recognition server acquires the individual identification information (# 42), and identifies the user using the information in the customer database 530 (# 43).

  The image recognition server 5 performs image recognition using the received captured image (# 32, # 44) and determines which poster the captured image is captured. Image recognition is performed with reference to image information stored in the poster database 520 and the material database 420. Since the voting poster is a poster created using the material stored in the material database 420 and printed by the on-demand printing machine 3, image recognition using the same material data is performed by using the information in the material database 420. Thus, the accuracy of determination can be improved. Specifically, the image recognition process is performed as follows.

  FIG. 13 is a diagram illustrating a flow of a processing example of image recognition processing. First, the image recognition server 5 extracts a feature amount from the received photographic image (# 442). The feature amount is a portion where the pattern of the image is clearly and detailedly displayed as a photographic image of the poster. For example, the value for each color information such as RGB for displaying the image part and the background pattern is displayed. The quantized histogram, the area of the image component, and the like can be given. These feature quantities may be one or plural for one photographic image. Since the information regarding these feature amounts is used for specifying a poster by image matching described later, it is stored in the RAM 504 of the image recognition server 5.

  Next, a poster to be evaluated is extracted from the poster information stored in the poster database 520 based on the posting date information. Specifically, the data is narrowed down according to the date on which the photographic image is voted based on the information about the posting date included in the feature information of the poster database 520. Note that, as a modification of the poster extraction process, shooting date information is added to a photographic image when the mobile terminal 6 captures a voting poster, and extraction is performed based on the shooting date information. Good.

  Next, the photograph image received from the portable terminal 6 is compared with the image information of the poster stored in the poster database 520 (# 443), and the poster is specified. Further, in order to specify the material included in the photographic image, the photographic image is compared with the material data stored in the material database 420 (# 444). The accuracy of determination can be increased by using both the image recognition of the entire poster and the image recognition of the material data. Note that the material data is specified only for material data included in the part, for example, in the case of a captured image in which only a part of the poster is captured. That is, in the image recognition process, both the specification of the entire poster and the specification of the material data included in the photographic image are performed independently.

  As described above, the identification of the poster (# 45) is completed using the image information stored in the poster database and the material database. In the voting of the poster, the transmission position, the shooting time, and the shooting motive are specified (# 46 to # 48). These processes may be performed in any order. The transmission position is specified from the communication base station of the mobile terminal 6 or GPS information (# 46). The shooting time (or transmission time) is specified from information about the time when the image recognition server 5 received the shot image or the time at the time of shooting stored in the shot image. The shooting motive is specified based on the promotion information stored in the poster database (# 47). These pieces of information are stored in the photographing record database 540. In the shooting record database, which posters and which material data have been voted is counted based on the voting results from a plurality of customers.

  The shooting record database 540 stores all posters and voting results for material data included in the posters based on voting processing from a plurality of customers. Therefore, the total number of votes voted for posters and materials can be counted based on information in the shooting record database.

  After the image recognition process is completed, the image recognition server 5 analyzes the specified poster (# 33). The poster analysis is a process of analyzing the feature information of the poster 100 stored in the poster database 520 and the feature information of the material used for the poster 100 specified by the image recognition process. With this process, it is possible to analyze whether there is a difference between the feature information of the material or poster and the voting result. In other words, this poster was created targeting young women, but in fact it was analyzed that it was well received from men and that combinations of multiple materials were well received from targets that were not included in the feature information. be able to. These analyzes are performed as follows based on the feature information stored in the poster database 520 and the material database 420.

  This process is performed by counting the total number of votes and the number of votes only from customers who satisfy a specific condition based on information stored in the imaging record database 520 and the customer database 530. Specifically, the number of votes voted for the poster within a certain specific period (for example, 10 days) is totaled. If the number of votes is less than a predetermined number (for example, 100), a flag is set for correction.

  Further, for example, in the analysis for identifying potential customers, various analysis conditions such as sex, age, region, and type of promotion information (for example, female in 20s, Tokyo, discount ticket distribution, etc.) are set in advance. It is also possible to narrow down only votes from users who satisfy the above.

  The analyzed result is transmitted to the content server 4 (# 34) and stored in the statistical database 430.

  In the content server 4, the statistical processing unit 412 and the statistical database 430 perform statistical processing based on analysis information based on the voting result for each material used in the poster (# 12). That is, in the poster analysis process (# 33) performed by the image recognition server 5, the relationship between the material used for each poster and the vote result is analyzed, whereas the statistical process (# 12) by the content server 4 is performed. Let's analyze the characteristics of each material. As a result of statistical processing, the characteristics of users voted for each material are counted, and if the difference is more than the reference value compared with the metadata set for each material, the material metadata is changed. . Note that this metadata may change different feature information depending on the voted area.

  When the change of the feature information of the material is completed, it is determined whether or not to correct the poster. The purpose of the amendment is to make it better for the intended customer base. Specifically, for a poster having a predetermined number of votes within a predetermined period, it is determined that the poster needs to be corrected, and the poster is corrected. Even if the number of votes exceeds the reference value, the correction may be determined when the vote ratio from the target customer group is too small compared to the ratio from other customer groups. In the correction of a poster, a material suitable for the poster target is automatically extracted based on the metadata stored in the material database. The extraction at this time may be extracted step by step for each classification, such as background material data, model material data, and material data of the product, or all classification material data is extracted at once. Also good. The material data at the time of automatic extraction is obtained by changing the metadata performed in the statistical database 430, and therefore reflects the preference of the customer as a user. By designing this, posters can be created more in line with consumer preferences. The corrected poster is stored in the poster database 520 as a new poster associated with the poster before correction. The corrected poster is printed by the on-demand printer 3 and posted again at the store.

  Note that after the analysis of the feature information stored in the poster database 520 and the material database 420 is completed by the image recognition server 5, the prize is sent to the voted item (# 35). The prize may be a different prize for each voted poster, or the same prize may be used for all voters. As the prize, for example, it is preferable that it can be transmitted as electronic data such as an image of a model used for a discount ticket or a poster.

  As described above, according to the print advertisement creation support system according to the present embodiment, based on the voting result of the voting poster printed by on-demand printing, the metadata indicating the characteristics of the material used for the poster And the actual consumer preference can be evaluated. Therefore, the metadata of the material can be corrected to meet the consumer's preference. And, by creating a print poster using the material with the modified metadata, it is possible to create a poster that can better reflect consumer preferences, thus supporting poster creators to create posters can do.

  In addition, this invention is not limited to the said embodiment, It can implement in another various aspect. For example, in the present embodiment, the content server 4 for creating posters and the image recognition server 5 for image recognition are separated, but these can also be configured by a single computer system.

1 is a diagram showing a system configuration of a print advertisement creation support system according to an embodiment of the present invention. It is a block diagram which shows the hardware constitutions of a content server. It is a block diagram which shows the hardware constitutions of an image recognition server. It is a block diagram which shows the structure of a portable terminal. It is a figure which shows the information stored in the memory | storage device of a content server. It is a figure which shows the information stored in the memory | storage device of an image recognition server. It is a figure which shows the example of the data stored in the material database. It is a figure which shows the example of the data stored in the poster database. It is a figure which shows the example of the data stored in the customer database. It is a sequence diagram which shows the flow of a processing operation of the print advertisement preparation assistance system concerning this embodiment. It is a figure which shows the example of the store-posting poster produced with the printing advertisement creation assistance system of FIG. It is a flowchart which shows the flow of the voting process of the system of this embodiment. It is a figure which shows the example of a screen display in the case of transmitting the picked-up image by a portable terminal. It is a figure which shows the flow of the process example of a process of image recognition.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Print advertisement creation support system 2 Administrator side system 3 On-demand printing machine 4 Content server 5 Image recognition server 6 Portable terminal 7 Printer server 8 Web server 10 Internet 100 Poster 101 Layout information 102 Image component 103 Promotion information 410 On-demand printing program 411 Creation processing unit 412 Data changing unit 420 Material database 430 Statistics database 440 Store database 510 Image recognition program 520 Poster database 530 Customer database 540 Shooting record database

Claims (5)

Material data including a plurality of image parts and layout information of the plurality of image parts, and a material database storing material data to which metadata indicating features is added,
A print advertisement creation unit that creates a print advertisement image created using the material data stored in the material database and provided with feature information based on metadata of the material data;
A printing unit that creates a print advertisement by printing the print advertisement image created by the print advertisement creation unit;
With respect to the print advertisement created by the printing unit, voting information including photo information in which all or part of the print advertisement is taken by a customer and a voting receiving unit that receives personal information of the voted customer;
An image recognition unit that identifies the print advertisement by comparing photo information included in the voting information and material data stored in the material database;
A feature analysis unit that compares the feature information of the material data used in the print advertisement specified by the image recognition unit and the personal information of the voted customer;
A data changing unit for correcting metadata of the material data based on an analysis result by the feature analysis unit;
A print advertisement creation support system that supports creation of a print advertisement having characteristics that are more similar to the characteristics of personal information based on the modified metadata.   The print advertisement creation support system according to claim 1, wherein the personal information includes information on a customer's age and sex.   When the number of votes from a customer having specific personal information made within a predetermined period is less than or equal to a predetermined value for the print advertisement, the data changing unit performs a meta data of the material data used for the print advertisement. The print advertisement creation support system according to claim 1, wherein the data is corrected.   The feature analysis unit compares the feature information of the print advertisement as a whole and the feature information of the material data used in the print advertisement with personal information of the voted customers, respectively, and derives an analysis result. The print advertisement creation support system according to any one of claims 1 to 3. The voting information includes information on the shooting area where the photo was taken,
5. The print advertisement creation according to claim 1, wherein the feature analysis unit creates metadata for each shooting region based on shooting region information included in the voting information. Support system.

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