JP4647079B2 - Virtual exhibition system - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to a technical field of a virtual exhibition method and system in which a virtual exhibition hall is developed (opened) mainly in a base area in a city center, and virtual structures and products are quickly and inexpensively provided to customers. Belongs.
[0002]
[Prior art]
Traditionally, home sales companies and developers have built model rooms at general housing exhibition halls and local sales sites to provide home information to customers. Such residential exhibition halls and model rooms are generally constructed in the suburbs.
[0003]
In recent years, with the development of information communication technology, a housing exhibition hall on the Internet has been provided, and information is exchanged using a personal computer.
[0004]
[Problems to be solved by the invention]
Many of the users of the residential exhibition hall and model room are office workers. The use of exhibition halls for office workers' households is often limited to holidays with married couples, and the use of exhibition halls on weekdays is low. Therefore, when the head of the household is a salaried worker, an opportunity for effective study within the working hours in the city center is desired.
[0005]
In addition, in suburban housing exhibition halls, etc., there are inconveniences that cannot be answered to the needs of housing purchases of dinks (“DINKS”; Double Income No Kids; double-income couples without children) and single women who are strongly oriented to the city center.
[0006]
In the case of an internet residential exhibition hall, there is a problem that the sense of scale and reality are poor.
[0007]
Currently, there are 385 residential exhibition halls nationwide, but the operation of the exhibition hall itself has been questioned, such as a decrease in the number of visitors, operating expenses, and loss of business opportunities during model room renewal.
[0008]
Therefore, the purpose of the present invention is to maintain the form of the one-to-one customer response of the general exhibition hall, actively grasp customer information, reduce sales promotion expenses, quickly present new properties to customers, It is to provide a virtual display method and system that can promote the above.
[0011]
As means for solving the above problems, Claim 1 The virtual exhibition system according to the invention described in
Expanded to the base area plural A virtual exhibition system including a virtual forming device 12 arranged in a virtual exhibition hall 10,
The communication network 18 includes a production analysis center 14, a housing maker 40, an apartment developer 46, a building material manufacturer 52, a furniture / interior maker 58, customers 64 to 70, and a plurality of virtual exhibition halls 10. And are connected to each other ,
Above Production analysis center 14 When you create content by importing image data of products or structures you want to sell from an advertiser both Communicate created content Network 18 Through Of virtual exhibition hall 10 Virtual forming device 12 What Send and communicate customer interest information collected by the virtual forming device 12 Network 18 Create customer information analysis report by importing and provide it to advertisers Do A data creation device 16; A data creation program capable of creating and marketing content is stored. The personal computer 20 connected to the data creation device 16 and the content related to the advertisement client's product or structure are transmitted via the communication network 18. Web server 22 provided to customers With
Above Arranged in the virtual exhibition hall 10 The virtual forming device 12 A control device 80 constituted by a personal computer and a visual simulator 82 that virtually displays products and structures for each advertisement requester on the screen 104 under display control of the control device 80, Communication with the data creation device 16 of the production analysis center 14, reception of content or transmission of information, or collection of customer interest information, display control, and the visual simulator 82 distributed from the control device 80 The contents of each advertisement requester's products and structures are taken in and stored, and the network controller 94m of the visual simulator 82 falls under the above information. Product and structure content Are read out and processed to control the operation of the projectors 102a to 102f. On screen 104 Concerned It is characterized by the virtual display of products and structures.
[0012]
Claim 2 The described invention is claimed. 1 In the described virtual exhibition system,
The data creation device 16 communicates content related to the products and structures of each advertisement requester. Network 18 To the customer's personal computer via Do A web server 22 is provided.
[0013]
The invention described in claim 3 is the virtual exhibition system according to claim 1,
The virtual forming device 12 communicates with the data creation device 16 of the production analysis center 1 to receive contents or transmit information, means for collecting customer interest information, customer requests, A control device 80 having means for capturing conditions and performing display control;
The control device 80 captures and stores the received content, and is under display control of the control device 80. To read out the content of the corresponding product or structure of each advertisement requester, perform image processing, and control the projectors 102a to 102f. And a visual simulator 82 that virtually displays the image on the screen 104.
[0015]
DETAILED DESCRIPTION OF THE INVENTION
Embodiments of a virtual display method according to the present invention will be described below with reference to the accompanying drawings.
[0016]
FIG. 1 is an overall block diagram of a virtual exhibition method according to the present invention.
[0017]
In the virtual exhibition halls 10, 10,... 10 developed in the base area such as the city center, virtual forming devices 12, 12,. These virtual forming apparatuses 12, 12,..., 12, so-called products such as products and structures that a manufacturer or the like wants to sell are displayed three-dimensionally in a virtual image.
[0018]
A data creation device 16 is disposed in the production analysis center 14. As will be described later, the data creation device 16 captures image data of products and structures that the manufacturer wants to sell in accordance with a contract with the manufacturer, and creates content. The created content is distributed to each virtual forming device 12, 12,..., 12 via a communication line (communication network) 18. On the other hand, the customer interest information collected from the customer through the virtual exhibition by each of the virtual forming devices 12, 12,..., 12 is taken in via the communication line (communication network) 18, and a customer information analysis report is created to produce the manufacturer. To execute the contract.
[0019]
The data creation device 16 sends a personal computer 20 in which a data creation program capable of creating and marketing content in response to a request from a contract manufacturer, and contents related to products and structures of each manufacturer via a communication network 18. And a web server 22 that can be provided to a customer's personal computer through a common bus (consisting of a control bus, a data bus, an address bus, etc.) 24.
[0020]
An input device (keyboard, mouse and scanner 26) and an output device (display device 28, printer 30) are connected to the personal computer 20 as necessary. The personal computer 20 is also connected to the communication network 18 via a terminal adapter (TA) 32. The personal computer 20 operates on an operating system (OS) such as Windows (trademark) NT or 2000 manufactured by Microsoft Corporation.
[0021]
The scanner 26 imports image data (drawings and photographs) of products and structures provided by a house maker into the personal computer 20. The printer 30 is used to print a customer information analysis report and distribute it to the housing maker 40 or the like.
[0022]
An input device (keyboard and mouse) and an output device (display device) are connected to the web server 22. The web server 22 stores a web file 34 in which content is stored, and a medium recording device 36 that stores the content in the web file 34 in a large-capacity storage medium (for example, CD-ROM, CD-R, CD-RW, etc.). Is connected. The medium recording device 36 can provide the content to a customer by interposing a mass storage medium. The web server 22 is connected to the communication network 18 via (TA) 38.
[0023]
In the communication network 18, the computer 42 of the housing manufacturer 40 is connected via the (TA) 44, the computer 48 of the apartment developer 46 is connected via the (TA) 50, and the computer 54 of the building material manufacturer 52 is connected via the (TA) 56. The computer 60 of the furniture / interior maker 58 is connected via a (TA) 62.
[0024]
The personal computer 66 of the customer 64 is connected to the communication network 18 via the (TA) 68, and the personal computer 72 of the customer 70 is connected to the communication network 18 via the (TA) 74.
[0025]
Although there are many customers who own personal computers, only two people are displayed in the drawing for convenience.
[0026]
FIG. 2 is a block diagram showing a configuration of a virtual forming apparatus that implements the virtual exhibition method according to the present invention.
[0027]
The virtual forming device 12 communicates with the data creation device 16 of the production analysis center 1 to receive content or transmit information, to collect customer interest information, and to customer requirements and conditions. And a control device 80 constituted by a personal computer provided with means for performing display control and under display control of the control device 80 The content of the corresponding product or structure of each advertisement client is read and image-processed, and the operations of the projectors 102a to 102f are controlled to be displayed on the screen 104. It consists of a visual simile that is projected virtually.
[0028]
The control device 80 includes a computer main body 84 that executes various processes, a display 86 that displays an image sent from the computer main body 84, a keyboard 88 that inputs various data, a mouse 90, and (TA). 92. The control device 80 executes a virtual control program on an operating system (OS) such as Windows (trademark) NT or 2000 manufactured by Microsoft Corporation, and communicates with the data creation device 16 to receive content or information. Can be displayed, information on the interest of the customer can be collected, or display control can be performed by taking in customer requirements and conditions.
[0029]
The visual simulator 82 includes six personal computers 94a, 94b,..., 94f, a network controller 94m composed of personal computers, a hub 96, a content file 98, a display 100, and projectors 102a, 102b,. And a large screen 104 having a shape obtained by cutting off a part of the spherical surface. The large screen 104 is configured as a dome-shaped screen, and has a size of, for example, horizontal 180 °, vertical 74 °, and radius 2.6 m.
[0030]
A network controller 94m, personal computers 94a, 94b,..., 94f, and a computer main body 84 of the control device 80 are connected to the hub 96. Further, projectors 102a, 102b,..., 102f are connected to the personal computers 94a, 94b,. Each of the projectors 102a, 102b,..., 102f is configured to project an image onto the screen 104.
[0031]
FIG. 3A is a diagram for explaining an environment in which the virtual exhibition method according to the present invention is implemented, and FIG. 3B is a further simplified explanatory diagram.
[0032]
The housing maker 40, the apartment developer 46, the building material maker 52, and the furniture / interior maker 58 will be described as the advertisement requester 110.
[0033]
The production analysis center 14 and the virtual exhibition halls 10, 10,... Are assumed to be the same corporation. Of course, each of the virtual exhibition halls 10, 10,... May be an independent corporation, and may be implemented in a form in which a content supply contract is concluded with the production analysis center 14 individually. However, in the following description, as described above, the virtual exhibition halls 10, 10,... And the production analysis center 14 are described as the same corporation.
[0034]
In step S1, an advertisement placement contract is concluded between the advertisement requester 110 and the production analysis center 14 to start a business. At the stage when the contract is concluded, in step S2, information (photographs, CAD data) on the product or structure to be sold is taken into the personal computer 20 of the production analysis center 14. This is acquired from the computer 42, 48, 54, or 60 of the advertisement requester 110 via the communication network 18 into the personal computer 20, or into the personal computer 20 via a CD-RW or the like. Or 20.
[0035]
In step S <b> 3, the production analysis center 14 uses the personal computer 20 to create contents of sales products and sales structures of the advertisement requester 110. When creation is complete, move to the next step.
[0036]
In step S4, the production analysis center 14 transfers the content from the personal computer 20 to the web file 34 of the web server 22. Moreover, it distributes to the virtual forming apparatuses 12, 12,... Of each virtual exhibition hall 10, 10,.
[0037]
At the production analysis center 14, the customer 6 4-7 For 0, the content is provided via the Internet by the web server 22 (step S4), and the content is recorded on a large-capacity storage medium such as a CD-ROM, CD-R, DVD, etc. (Step SM).
[0038]
In step S5, the customers 64, 70,... Go to the real exhibition hall and showroom, observe the products and buildings, and consider purchasing the products and buildings.
[0039]
In step S6, the customers 64, 70,... Go to the virtual exhibition hall 10 mainly developed in the base area of the city center, and the virtual model room of the house maker virtual exhibition hall realized by the virtual forming device 12, the virtual model room of the apartment developer Visit a virtual room of a building material maker, a house / renewal showroom, or a furniture interior maker, and consider purchasing products and structures. At this time, the virtual exhibition hall 10 artificially collects interest information on products and buildings from the customers 64, 70,... As projection data log data, or by a method such as a questionnaire by a salesperson. , Input to the virtual forming device 12.
[0040]
In step S7, the production analysis center 14 collects the above-described customer interest information collected by the virtual forming apparatuses 12, 12,... Of each virtual exhibition hall 10, 10,. .
[0041]
In step S8, customer interest information for each advertisement requester 110 collected from the virtual forming devices 12, 12,... Of each virtual exhibition hall 10, 10,. Create customer information analysis report.
[0042]
In step S 9, the production analysis center 14 transmits the customer information analysis report for each advertisement requester 110 created by the personal computer 20 to the computer 42, 48, 54 or 60 of the advertisement requester 110 via the communication network 18. To do. This customer information analysis report is the most valuable for the advertising client 110 and is the main point of the virtual exhibition.
[0043]
In step S10, the customers 64, 70,... And the manufacturers 40, 46, 52, 58 make a business talk.
[0044]
Under the environment as described above, steps S2, S3, S4, S7, S8, and S9 of the virtual exhibition method of the present invention are executed.
[0045]
Next, the operation of the virtual exhibition method shown in FIGS. 1 and 2 will be described.
[0046]
FIG. 4 is a flowchart for explaining the content creation operation of the personal computer of the production analysis center 14 in the virtual exhibition method according to the present invention. FIG. 4A is a flowchart for explaining the operation when online, and FIG. 4B is a flowchart for explaining the operation when offline. Note that the steps shown in FIG. 4 are for realizing the operations of steps S2, S3, and S4 of FIG.
[0047]
As shown in FIG. 4A, when the personal computer 20 is connected to the computer 42 of the house maker 40 via the communication network 18, this flowchart starts.
[0048]
In step S <b> 11, the personal computer 20 of the production analysis center 14 receives the CAD data of the building from the computer 42 of the house maker 40 via the communication network 18, for example. When the reception is completed, the process proceeds to step S12.
[0049]
In step S12, the personal computer 20 executes content creation processing.
[0050]
In step S13, when the content production is not completed (No), the process returns to step 12.
[0051]
In step S13, when the production of the content is completed (yes), the process proceeds to step S14. In step S <b> 14, the personal computer 20 transfers the content for which production has been completed to the computer 42 of the house maker 40 that is the advertiser via the communication network 18.
[0052]
In step S15, if a complaint is made about the content from the house maker 40 and the approval (OK) is not received (No), the process proceeds to step S16. In step S16, the personal computer 20 takes in the correction data from the computer 42 of the house maker 40, which is the advertiser, and returns to step S12.
[0053]
On the other hand, in step S15, if “OK” is given for the content production content from the housing maker 40 as the advertiser (yes), the process proceeds to step S17.
[0054]
In step S17, the personal computer 20 of the production analysis center 14 transfers the content to the web file 34 of the web server 22, and the virtual formation of each virtual exhibition hall 10, 10,... Transfer to device 12, 12,.
[0055]
When the flowchart shown in FIG. 4B is started, in step S18, the personal computer 20 of the production analysis center 14 reads data such as a drawing of the house maker 40 that is the advertiser through the scanner 26. After reading all the drawings and other data, the process proceeds to step S12. The operation after step S12 is the same as the online operation, and thus the description thereof is omitted.
[0056]
FIG. 5 is a flowchart for explaining the collection operation of customer interest information by the personal computer of the production analysis center in the virtual exhibition method according to the present invention. Each step in FIG. 5 is for realizing the operation in step S7 in FIG.
[0057]
It is assumed that a unique number A is assigned to the virtual forming devices 12, 12,... Of each virtual exhibition hall 10, 10,... (That is, the number A of the first virtual forming device 12 = “0”). ", The number A of the second virtual forming device 12 =" 1 ", etc.). 5 is assumed to be executed by the personal computer 20 of the production analysis center 14 which starts at regular intervals (for example, every day at 17:00).
[0058]
For example, when the clock of the personal computer 20 becomes 17:00, the steps shown in the flowchart of FIG. 5 are started and executed by the personal computer 20.
[0059]
In step S21, the personal computer 20 resets the call number A set in a predetermined buffer (enters zero).
[0060]
In step S <b> 22, the personal computer 20 is connected to the virtual forming device 12 with the call number A (= “0”) via the communication network 18, and takes in customer interest information stored in the virtual forming device 12.
[0061]
In step S23, if the personal computer 20 has not captured all the customer interest information (No), the process returns to step S22.
[0062]
In step S23, when the personal computer 20 has taken in all the customer interest information (yes), the process proceeds to step S24.
[0063]
In step S24, the personal computer 20 increments the call number A stored in a predetermined buffer (A + 1 → A). Therefore, the call number A (= “1”) stored in the predetermined buffer is obtained.
[0064]
In step S <b> 25, the personal computer 20 determines whether the call number A is the nth (last) virtual forming device 12.
[0065]
In step S25, when the personal computer 20 determines that A ≠ n (no), the personal computer 20 returns to the process of step S22.
[0066]
The personal computer 20 repeats the information collecting operation described above until A = n.
[0067]
By repeating such an information collecting operation, a virtual forming device 12 with A = “0”, a virtual forming device 12 with A = “1”, a virtual forming device 12 with A = “2”,. The customer interest information stored in each virtual forming device 12 is collected in the personal computer 20 as the n ″ virtual forming devices 12.
[0068]
FIG. 6 is a flowchart for explaining the operation of creating the customer information analysis report of the personal computer 20 of the production analysis center 14 in the virtual exhibition method according to the present invention. Each step in FIG. 6 is for realizing the operations in steps S8 and S9 in FIG.
[0069]
The flowchart of FIG. 6 is executed by the personal computer 20 of the production analysis center 14 which starts at regular intervals (for example, every Monday at 10:00 am).
[0070]
In step S31, the personal computer 20 of the production analysis center 14 analyzes customer information based on the customer interest information collected from each virtual forming device 12 every day.
[0071]
In step S32, the personal computer 20 of the production analysis center 14 creates the contents analyzed in the step S31 in a report having a format suitable for each maker who is the advertisement requester.
[0072]
In step S33, when the customer information analysis report to be submitted to the manufacturer who is the advertisement requester is sent online (yes), the process proceeds to step S34.
[0073]
In step S <b> 34, the personal computer 20 of the production analysis center 14 transfers the customer information analysis report to, for example, the computer 42 of the house manufacturer 40 via the communication network 18.
[0074]
On the other hand, if the customer information analysis report to be sent to the maker who is the advertisement requester is sent offline (print processing or the like) in step S33 (No), the personal computer 20 sends the customer information analysis report data to the printer 30. Then, it is printed on paper by the printer 30. Then, the printed customer information analysis report is mailed to a maker who is an advertisement requester, for example, a housing maker 40 (S35).
[0075]
Thus, by receiving the customer information analysis report with high economic value, the advertisement client can obtain a profit that exceeds the cost of the advertisement request, and a meaningful business is established here.
[0076]
FIG. 7 is a flowchart for explaining the operation of the virtual forming apparatus of the virtual exhibition hall in the virtual exhibition method according to the present invention. FIG. 7A is a flowchart of the operation of the control device of the virtual forming device, and FIG. 7B is a flowchart of the video projection operation of the visual simulator.
[0077]
When a customer visits the virtual exhibition hall 10 and comes to see a certain manufacturer's product, the staff of the virtual exhibition hall 10 makes the manufacturer name, material, performance, color, etc. of the product or building that the customer wants to see. Is input to the computer main body 84 of the control device 80 using the keyboard 88, the mouse 90, or the like.
For example, if the product is “Chance”, the furniture / interior manufacturer 58 of “Company A”, the “width, height, depth” is a predetermined size and the color is “light brown tea”, A staff member of the virtual exhibition hall 10 inputs the information to the computer main body 84 of the control device 80 via the keyboard 88.
[0078]
In step S41, the control device 80 starts a display operation and performs a process for taking in information such as customer requirements and conditions.
[0079]
In step S <b> 41, the control device 80 transfers the acquired information such as customer requirements and conditions to the network controller 94 m of the visual simulator 82 via the hub 96. As a result, the visual simulator 82 starts a display operation and starts the processing of the flowchart of FIG.
[0080]
In step S51 of FIG. 7B, the network controller 94m of the visual simulator 82 receives information such as customer requirements / conditions sent from the control device 80 via the hub 96, and stores a predetermined display control memory. Store in the area.
[0081]
In step S52, the network controller 94m of the visual simulator 82 reads the content of the chest that meets the conditions of the company A in the content file 98 based on the information such as the request / condition of the customer in the storage area. Image processing is performed so that the images are displayed, and the image-processed video data is transferred to the personal computers 94a, 94b,. Thereby, the personal computers 94a, 94b,..., 94f control the operations of the projectors 102a, 102b,..., 102f under the projection control of the network controller 94m, and direct from the projectors 102a, 102b,. Project an image. As a result, as shown in FIG. 8, the image of the chest 110 is displayed three-dimensionally on the screen 104.
[0082]
Note that the network controller 94m can perform display control such that the video of the chest 110 is slowly rotated in the horizontal direction. Thus, by controlling the display of the personal computers 94a, 94b,..., 94f for display, the structure of each part of the chest 110 can be presented to the customer.
[0083]
A staff member of the virtual exhibition hall 10 controls display of the visual simulator 82 by inputting predetermined parameters from the keyboard 88 to the computer main body 84 of the control device 80, and changes the color of the chest 110 displayed on the screen 104. Or change the material.
[0084]
If the virtual exhibition is not finished in step S53 (No), the process returns to step S52 again. In step S53, when the virtual exhibition is ended (Yes), the virtual exhibition is ended.
[0085]
In step S52, the product is virtually displayed and the customer is viewing the virtual product. In step 43 The customer's interest information obtained by the one-to-one correspondence with the customer is automatically obtained as the substitute characteristic value of the interest information using the display time log data for each content screen at the same time as obtaining the questionnaire method using the keyboard 88 of the control device 80. The information is stored and input to the computer main body 84 together with the questionnaire format information.
[0086]
When the virtual forming device 12 finishes the virtual display, the process proceeds to step S44. In step S44, the control device 80 of the virtual forming device 12 organizes the customer interest information into a predetermined format.
[0087]
In step S45, the control device 80 of the virtual forming device 12 stores the customer interest information set in a predetermined format in a predetermined storage area of the hard disk device of the computer main body 84, and ends the process.
[0088]
When the computer main body 84 of the control device 80 of the virtual forming device 12 receives a customer interest information collection command from the data creation device 16 via the communication network 18, a predetermined storage area of the hard disk device inside the computer main body 84. The customer interest information in a predetermined format stored in the data is sent to the data creation device 16 via the communication network 18.
[0089]
In this way, the virtual forming device 12 executes the virtual display process and transmits the customer interest information as a reaction to the data creating device 16.
[0090]
The operation content described in the above embodiment of the present invention operates according to a program stored in the data creation device 16 and the virtual formation device 12.
[0091]
A program combining at least one of the above-described programs for each operation may be stored in a storage medium and provided.
[0092]
The storage medium includes, for example, CD-ROM, CD-R, CD-RW, DVD, floppy disk, hard disk, magneto-optical disk, magnetic tape, ROM cartridge, nonvolatile RAM card, RAM card with battery backup, flash memory A cartridge etc. can be mentioned.
[0093]
In other words, the storage medium may be any storage medium that stores information such as digital data and programs by some means, and may be any storage medium that can realize a predetermined function.
[0094]
Since the embodiment of the present invention is as described above, there are the following advantages.
[0095]
(1) A high-resolution virtual image with a sense of scale can be provided on the dome-shaped screen 104 at a low price that is 1/10 or less of the conventional system, and the screen 104 can be constructed in a short period of time.
(2) The content can be produced in a short time.
(3) A virtual general housing exhibition hall can be easily installed in the city center and suburbs.
(4) Since the state before and after the renovation can be displayed at the same time, a highly accurate estimate can be made.
(5) Products and buildings can be displayed on a large dome-shaped screen with an overwhelming force and presence.
(6) Since content can be created and immediately deployed to a virtual forming device, new properties can be quickly presented to customers while maintaining customer information while maintaining a one-to-one customer-compatible format in the general exhibition hall.
[0096]
In the above-described embodiment, the product and building contents created by the personal computer 20 of the production analysis center 14 are transferred to the virtual forming device 12 of the virtual exhibition hall 10 via the communication network 18. Not exclusively. For example, content may be recorded on a large-capacity storage medium such as a DVD and transported to the virtual exhibition hall 10.
[0097]
【The invention's effect】
Claim 1 To ~ 3 Related to the described invention Ru According to the virtual exhibition system, the contents of the advertisement client's products and buildings were created by the data creation device, and the content was immediately deployed to the virtual forming device, while the virtual exhibition was obtained by dealing with the customer. A customer information analysis report having a high value obtained by importing and analyzing customer interest information into a data creation device via a virtual forming device can be provided to the advertisement client, and the following effects can be obtained.
[0098]
(1) A high-resolution image with a sense of scale can be provided.
(2) Since the content can be produced in a short time, the advertisement can be started immediately.
(3) By setting up a virtual exhibition hall in a base area such as the city center, it is possible to meet the demands of office workers working in the city, dinks living in the city, and single women.
(4) Since the state before and after the renovation of the building can be displayed at the same time, the state of the renovation can be understood well and a highly accurate estimate can be made.
(5) Since the customer interest information is provided as an analysis report to the advertisement client, it is possible to provide products and buildings that are more closely related to the customer, which can be reflected in subsequent sales.
(6) The contents of various products and various structures are accumulated for each manufacturer, and the contents of products or structures of a predetermined manufacturer are displayed according to customer requirements and conditions, so that the products and structures are displayed on the screen. Can be displayed virtually, so products and buildings can be displayed on a large dome-shaped screen with an overwhelming force and presence.
[Brief description of the drawings]
FIG. 1 is an overall block diagram of a virtual exhibition method and system according to the present invention.
FIG. 2 is a block diagram of a virtual forming apparatus constituting the virtual exhibition method and system according to the present invention.
FIG. 3 is a diagram illustrating an environment in which a virtual exhibition method and system according to the present invention are implemented.
FIG. 4 is a flowchart for explaining the content creation operation of the personal computer of the production analysis center in the virtual exhibition method and system according to the present invention.
FIG. 5 is a flowchart for explaining an operation of collecting customer interest information of a personal computer of a production analysis center in the virtual exhibition method and system according to the present invention.
FIG. 6 is a flowchart illustrating an operation of creating a customer information analysis report of a personal computer of a production analysis center in the virtual exhibition method and system according to the present invention.
FIG. 7 is a flowchart for explaining the operation of the virtual exhibition hall virtual forming apparatus in the virtual exhibition method and system according to the present invention.
FIG. 8 is a diagram for explaining an example of products displayed on a screen by a virtual forming device of a virtual exhibition hall in the virtual exhibition method and system according to the present invention.
[Explanation of symbols]
10 Virtual exhibition hall
12 Virtual forming equipment
14 Production Analysis Center
16 Data creation device
18 Communication network
20 Personal computer
22 Web server
34 Web file
80 controller
82 visual simulator
94a, 94b, ..., 94f Personal computer
94m network controller
104 screen

Claims (3)

A virtual exhibition system including virtual forming devices arranged in a plurality of virtual exhibition halls deployed in a base area,
The production analysis center is connected to the communication network by the terminal adapter to the housing manufacturer, condominium developer, building material manufacturer, furniture / interior manufacturer, customer, and multiple virtual exhibition halls that are the advertisers.
The production analysis center captures image data of products or structures desired to be sold from an advertisement requester to create content, and transmits the created content to a virtual forming device in a virtual exhibition hall via a communication network. A data creation device that captures customer interest information collected by a device via a communication network, creates a customer information analysis report, and provides it to an advertiser, and a data creation program capable of creating content and marketing And a personal computer connected to the data creation device, and a web server that provides content related to the advertisement requester's product or structure to the customer via a communication network,
The virtual forming device arranged in the virtual exhibition hall is composed of a control device configured by a personal computer and a visual simulator that virtually displays products and structures for each advertisement requester on a screen under display control of the control device. The control device communicates with the data creation device of the production analysis center, receives content or transmits information, collects customer interest information, performs display control, and the visual simulator controls the control The contents of the products and structures of each advertisement requester distributed from the device are captured and accumulated, and the network controller of the visual simulator reads out the contents of the corresponding products and structures based on the above information and performs image processing to perform a projector. Display the product or structure on the screen. And wherein the door, virtual exhibition system.   2. The virtual exhibition system according to claim 1, wherein the data creation device includes a web server for providing contents related to products and structures of each advertisement requester to a customer's personal computer via a communication network. . The virtual forming device communicates with the data creation device of the production analysis center, receives content or transmits information, collects customer interest information, and captures customer requirements and conditions A control device including means for performing display control;
The content received by the control device is captured and stored, and the content of the corresponding product or structure of each advertisement requester is read and image-processed under the display control of the control device, and the projector is controlled to virtually display it on the screen. The virtual exhibition system according to claim 1, further comprising a visual simulator for projecting.

Images