JP4021860B2 - Product display sales method and product display sales equipment - Google Patents

Description

  The present invention relates to a method for displaying and selling merchandise in a relatively large-scale commercial facility, and more particularly, by combining a large number of related merchandise such as clothing to coats and underwear. The present invention relates to a display / sale method for a product that can be coordinated, and to a display / sale facility for a product related thereto.

  In a relatively large-scale commercial facility such as a department store or an exhibition, as a method for displaying and selling products, the passage generally consists of a plurality of parallel, right-angle passages, so-called grid-like passages, Each similar item is occupied and sold in a certain place.

  For example, in clothing, hundreds of products for each product type, such as underwear, socks, gloves, pants, sweaters, shirts, coats, mufflers, etc., and formal suits, span one floor or different floors. They were gathered and displayed in different places.

  As a prior art, “Elongated display” is disclosed in Japanese Patent Application Laid-Open No. 9-276100 (Patent Document 1) as “a clothing display structure capable of performing a sample display and a product group display in a balanced and functional manner”. At the top of the shelf, sample holding means for suspending and holding in parallel in a state where n types of clothing are spread as hangers as samples are detachably attached, and the n types of samples are mounted at the bottom of the elongated display shelf. A product holding shelf that holds a plurality of product groups that are commercialized by folding the same clothing as the clothing in a state of being distinguished by type is detachably attached to at least one stage, and is hung on each hanger. There is a disclosure of a configuration characterized in that a sticker for symbolizing the type of clothing is detachably attached.

In addition, Japanese Patent Laid-Open No. 2003-219943 (Patent Document 2) describes “a ready-made clothing display method and a ready-made clothing sales facility that employs the display method” as “the chest is A2 of the body, the chest circumference A2, and the waist circumference A3. Each sales floor space is divided into each sales floor space 32 representing the chest circumference A2 of the body figure 18 obtained from the above, and each sales floor space is divided into display spaces 46 representing the height A1, and each display space, A men's suit 45 having a size corresponding to the figure 18 is gathered and displayed in the sales space, and a men's suit 45 having a size corresponding to the height A1 is gathered and displayed in each display space. A store space guide post for guiding the customer A to each store space is arranged in the store according to the store title 32, and each store space is instructed by the store space guide post and the desired size of the store Use suit 45 can be identified, "there is a disclosure of the configuration.
JP-A-9-276100 Japanese Patent Laid-Open No. 2003-219943

  Conventional display sales methods and equipment are categorized by product group such as underwear, men's suits, women's dresses, coats, gloves and socks for certain types of products, such as clothing. In the middle range, it is possible to select a certain product efficiently or to make it easy to see a product sample.

  For example, Patent Literature 1 displays one of a plurality of types of clothing on a hanger for easy viewing, and displays a plurality of similar products folded at the bottom to display symbols, thereby saving the trouble of expanding and checking the products one by one. It is the one that sought the effect. Further, Patent Document 2 is a method for displaying and selling products that facilitates obtaining a size that best suits the person.

  However, in the case where a customer displays and purchases a set of combined samples for a certain range of products having combinations, it is impossible with the conventional product display and sales method and equipment. For example, when trying to make a customer purchase a set of fashionable clothing or a part of it that is coordinated from underwear to a coat, the conventional sales floor for underwear, shirts, suits, coats, etc. If they are independent, it is difficult to immediately determine where the set of clothing is located, and it takes time and effort, which reduces the customer's willingness to purchase.

  This invention shows a range of products that have combinations with customers, for example, a set of fashionable clothes coordinated from underwear to a coat, or a part thereof, and a set of combined samples. The purpose is to obtain a product display sales method and equipment to be purchased.

  In order to solve the above-mentioned problem, a movable model display stand is installed at a substantially central part of one exhibition hall to display one or a plurality of model products, and a plurality of passages toward the model display stand are provided. A plurality of movable display sales stands that are provided in a concentric manner around the model display stand between the aisles, and a variety of models that correspond to or relate to each model product in a set of model products displayed on the model display stand The number of each of the sales products corresponding to or related to a set of model products displayed on the model display stand by displaying the sales products from the display stand near the model display stand to the remote display stand. We propose a product display sales method characterized by selling or

  In addition, a model display stand having a plurality of model display units that can be moved to a substantially central part of one exhibition hall and that can display a plurality of models is rotatably installed to display one or a plurality of model products. There are multiple passages facing the exhibition stand, and multiple movable display sales stands that are installed in a concentric circle around the model display stand between the multiple passages. A large number of sales products corresponding to or related to each model product are displayed from one display sales stand in the vicinity of the model display stand to a remote display sales stand. A product display and sales method is proposed in which some of each sales product corresponding to or related to a set of model products is sold.

  Furthermore, it is possible to install a model display stand having a plurality of model display sections that can be moved and rotated in a substantially central portion of one exhibition hall, and a plurality of passages and underfloor equipment that are inclined downward to the model display stand. It has a floor member and a plurality of movable display sales stands that are provided substantially concentrically around a model display stand between a plurality of passages. A plurality of model display stands are provided by a partition plate provided around a center of rotation. We propose a product display and sales facility characterized by being divided into model exhibition departments.

  According to the present invention, a certain range of products having a combination in the center of one floor such as a department store, for example, a department store, for example, a set of clothing having a set of fashion coordinated from underwear to a coat or A part of the model can be displayed and a set of clothing from the same underwear to the coat can be displayed around the model. There is an effect that it is easy to purchase several items in a range at the same time.

  FIG. 1 is a plan explanatory view of the present invention, FIG. 2 is a cross-sectional explanatory view of the AA line of FIG. 1, FIG. 3 is a front view of a model display stand, and FIG. This will be described with reference to FIG.

  First, one embodiment of the product display and sales method of the present invention will be described. As shown in FIGS. 1 and 2, the product display and sales method according to the present invention includes one or a plurality of model display stands 2 installed at a substantially central portion of one floor 1 of an exhibition hall 1, for example, a department store. The model product 5 is displayed, a plurality of radial passages 3 facing the model display stand 2 are provided, and a movable display sales stand 4 provided substantially concentrically around the model display stand 2 between the plurality of passages 3. A plurality of related products 500 corresponding to a set of products related to the model product 5 displayed on the model display stand 2 are remotely installed from the display sales stand 4a in the vicinity of the model display stand 2. By displaying on the display sales stand 4n, some of a set of related products displayed on the model product 5 of the model display stand 2 are sold.

  The model display stand 2 is a flat circular stand having a height of several centimeters to several meters, and is turntable and can be rotated gently. In this embodiment, the model display stand 2 is divided into four model display units 20 by four plan-view curved curved partition plates 22 provided with the center of rotation 21 in the back. Each partition plate 22 is formed from a parabolic side at the top in a front view, and is in contact with the adjacent partition plate 22. Each model display unit 20 displays a model product 5. In this embodiment, the product is clothing. Accordingly, the model product 5 displayed in the model display unit 20 is a set of fashionable clothes for spring, summer, autumn and winter, including underwear, shoes such as coats, hats, gloves and boots.

  The model products 5 on display are almost all the clothes that can be worn, such as coats, blouses, skirts, slacks, stockings, gloves, hats, scarves, underwear, necklaces, earrings, watches, bags, sunglasses, glasses. In addition to shoes, sportswear, umbrellas, etc., there are swimsuits, ski equipment, etc. depending on the season, which are displayed in any combination. A set of clothing 5a made up of one fashion, which is the model product 5, is displayed on one model display section 20a on one mannequin. Also, a set of clothes 5b composed of different fashions is displayed on the other model display section 20b on another mannequin. Since there are four model display units 20 in this embodiment, model products 5a, 5b, 5c, and 5d, each of which is a combination of four different fashionable clothing items, are similarly displayed. Each of these four model products 5 is provided with an identification display 6 made up of distinguishable colors, shapes, letters such as alphabets, symbols such as numbers, and lighting provided in the model display section 20, thereby providing other model products 5. Be identified.

  A plurality of passages 3 are provided in a radial pattern from a model display stand 2 in the approximate center of one exhibition hall 1 in a plan view. Each passage 3 is provided toward the model display stand 2. Each of the passages 3 may be flat, but in this embodiment, as shown in FIG. 2, the passage 3 is provided with a downward slope toward the central model display stand 2, and the floor surface 10 of the entire exhibition hall 1 is gently reversed. It is provided in a conical shape. The radial passages 3 are four in this embodiment, but can be arbitrarily provided depending on the scale. In the space between the floor member forming the floor surface 10 and the original floor surface 11 of the exhibition hall 1, cords such as electric wires 12 can be provided.

  A plurality of movable display sales stands 4 provided substantially concentrically around the model display stand 2 are installed between the passages 3. In front of and / or after the display sales stand 4, a concentric passage 30 provided in a substantially concentric manner around the model display stand 2 is also provided. Each display sales stand 4 is configured to be detachable so as to be combined with the adjacent display sales stand 4 with an appropriate length.

  Each model display unit 20 of the model display stand 2, for example, a model product 5a exhibited in the model display unit 20a, a set of various products such as a model coat 50a, a model hat 51a, and a model glove 52a of the model product 5a. A large number of sales products 500a, coats 500a, hats 510a, and gloves 520a that are actually sold in relation to the above are displayed on the display sales stand 4 near both sides of the passage 3a toward the model display section 20a. At this time, for each product, a coat, a hat, a glove, etc. are displayed on the remote display sales stand 4n from a position close to the model display stand 2 as appropriate by a symbol such as a color, a shape, and a character, and lighting. For example, a hat, gloves, etc. may be placed near the center and the coat 500a may be placed remotely.

  In this manner, the model product 5a, the sales product 500a, and the like are displayed and displayed in the model display section 20a by displaying and selling them in the passage 3a related to the model product 5a and some related places. A plurality of products related to the product 5a, such as a coat 500a, a hat 510a, and a glove 520a coat, can be sold.

  Furthermore, an appropriate number of fitting rooms 7 are provided outside the most remote display sales stand 4 so that each of the sold products 500 can be tried on for convenience of the consumer.

  Next, one embodiment of the commodity display and sales facility of the present invention will be described. A model display stand 2 that can be moved and rotated in a substantially central portion of one exhibition hall 1, a floor member 10 that can be installed with a plurality of passages 3 and an underfloor facility 12 that are inclined downwardly toward the model display stand 2, and And a plurality of movable display sales stands 4 provided in a substantially concentric manner around the model display stand 2 between the plurality of passages 3.

  In this embodiment, the model display stand 2 is a flat circular stand having a height of several centimeters to several meters, and is turntable and can be rotated gently. In another embodiment, the shape may be a polygon in plan view, and the height of the platform may be any height as long as the model product 5 displayed in the model display section 20 can be seen from one exhibition hall 1 or all of the one floor. The table may be a fixed type that does not rotate.

  In this embodiment, the model display stand 2 is divided into four model display units 20 by four plan-view curved curved partition plates 22 provided with the center of rotation 21 in the back. Each partition plate 22 is formed from a parabolic side at the top in a front view, and is in contact with the adjacent partition plate 22. Each model display unit 20 displays a model product 5. In this embodiment, the product is clothing. The number of the model display units 20 can be changed, and is changed by changing the curvature of the curved surface in plan view of the partition plate 22. Depending on the size of the top surface of the model display stand 2 and the nature of the model product, the number of model display sections 20 can be about 2 to 10.

  Each model display unit 20 is provided with an identification display 6. The identification display 6 is composed of a symbol such as a color, a shape, a letter such as an alphabet, a numeral, or a light.

  In this embodiment, one exhibition hall 1 is composed of a mortar-shaped or inverted conical floor surface 10 in which the place where the model display stand 2 at the substantially center is located is the lowest and goes to the periphery. The floor surface 10 is provided with a plurality of linear passages 3 radially from a substantially central model display stand 2 in a plan view. Each linear passage 3 is provided toward the model display stand 2. Accordingly, in this embodiment, each linear passage 3 is inclined downward toward the central model display stand 2 as shown in FIG. The radial passages 3 are four in this embodiment, but can be arbitrarily provided depending on the scale. In the space between the floor member forming the floor surface 10 and the original floor surface 11 of the exhibition hall 1, cords such as electric wires 12 are arranged.

  Between each linear passage 3, a plurality of movable display sales stands 4 provided in a substantially concentric manner around the model display stand 2 are installed. In front of and / or after the display sales stand 4, a concentric passage 30 provided in a substantially concentric manner around the model display stand 2 is also provided. Each display sales stand 4 is configured to be detachable so as to be combined with the adjacent display sales stand 4 with an appropriate length. One display stand 4 has the same length, and the length is adjusted by the combination. The display sales stand 4 close to the model display stand 2 is formed as a flat base with a large concentric curvature, and the close display sales base 4 is formed as a flat base with a large concentric curvature.

  Furthermore, an appropriate number of fitting rooms 7 are provided outside the most remote display sales stand 4 so that each of the sold products 500 can be tried on for convenience of the consumer.

    It can be used to display and sell products in large-scale commercial facilities such as department stores, product exhibitions, and trade fairs.

Plane explanatory drawing of one embodiment of this invention Similarly, AA line cross-sectional explanatory view of FIG. The front view of the model display stand of one embodiment of this invention A plan view of the model display stand

Explanation of symbols

1 Exhibition hall (one floor)
10 Floor surface 11 Original floor surface 12 Cord such as electric wire 2 Model display stand
20 (20a, 20b, 20c, 20d) Model exhibition section 21 Center of rotation 22 Partition plate 3 Passage (radial)
30 Concentric passage 4 (4a --- 4n) Display stand 5 (5a, 5b, 5c, 5d) One set of model products 50, 51, 52 Each model product 500, 510, 520 Corresponding to each model product Each product sold 6 Identification display 7 Fitting room

Claims (3)

A movable model display stand is set up in the approximate center of one exhibition hall to display one or more model products, and there are multiple passages facing the model display stand. In addition to installing multiple movable display sales stands that are arranged in a concentric circle at the center, a large number of sales products corresponding to or related to each model product of a set of model products displayed on the model display stand By selling from a display stand in the vicinity of a stand to a remote display stand, some of the sales items corresponding to or related to a set of model products displayed on the model display stand are sold. Product display sales method. A model display stand having a plurality of model display units that can be moved to a substantially central part of one exhibition hall and can display a plurality of models is rotatably installed to display one or a plurality of model products. A plurality of movable display sales stands that are arranged in a concentric circle around the model display stand between the multiple passages, and a plurality of sets of model products displayed on the model display stand A large number of sales products corresponding to or associated with each model product are displayed from one display sales stand near the model display stand to a remote display sales stand. A product display and sales method characterized by selling some of each sales product corresponding to or related to a model product. A model display stand that can be moved and rotated in a substantially central part of one exhibition hall and has a plurality of model display sections, and a floor member that can be installed with a plurality of passages and underfloor equipment that are inclined downward toward the model display stand. And a plurality of movable display sales stands provided substantially concentrically around the model display stand between the plurality of passages, and the model display stand is provided with a plurality of models by partition plates provided with a plurality of rotation centers at the back. A product display and sales facility that is divided into exhibition sections.

Images