JP3197787U - Business card mount, postcard paper, flyer paper and brochure paper, business card, postcard, flyer and brochure - Google Patents

Abstract

[PROBLEMS] To provide a business card, a postcard (postcard), a flyer, a business card mount, a postcard paper, a flyer paper, a brochure paper, and the like that enable a person who receives the brochure to visually obtain a strong impression. Provide business cards, postcards, flyers and pamphlets. By screen printing using a screen ink in which a powder of an optical functional material that develops color when exposed to sunlight or ultraviolet light and disappears when blocked is added to and mixed with the screen ink medium, by screen printing, Information consisting of one or a plurality of combinations of characters, pictures, patterns, and figures is printed on the front or back surface of the rectangular paper piece 2, and the information is printed by receiving sunlight or ultraviolet rays. Expressed on the front or back surface. [Selection] Figure 1

Description

  This device is a business card mount, postcard paper, flyer paper and brochure paper, and a business card using the business card mount, postcard using the postcard paper, and using the flyer paper, The present invention relates to a pamphlet using pamphlet paper.

  In the past, proposals have been made to make business cards have an impact compared to other people's business cards. For example, by making a business card with a thermoplastic resin layer, it becomes a business card that can express color changes and image changes, has a higher decorative effect and visual effect than conventional business cards, has excellent impact on delivery, etc. A proposal has been made with the aim of being suitable for differentiation from business cards of other people (Patent Document 1).

  Similar to business cards, in postcards (postcards) that humans pick up, proposals aimed at appealing visual novelty and unexpectedness have been made (Patent Document 2).

Japanese Patent Application Laid-Open No. 2011-167995 JP-A-5-82580 JP 2005-255538 A

  This device allows a person who receives a business card or postcard (postcard) to visually obtain a strong impression from the business card or postcard (postcard), thereby allowing other business cards or postcards (postcards) Distinguishing it from the business card mount and postcard paper that make it possible to give the person who received the business card or postcard (postcard) a strong impact, and the business card mount, the business card using the postcard paper, The purpose is to propose postcards.

  The purpose of this invention is to propose flyer paper and pamphlet paper that allow the recipient to visually obtain a strong impact and impression, and to use them and propose pamphlets. Yes.

The invention of claim 1
Screen printing using screen ink in which powder of optical functional material that develops color by receiving sunlight or ultraviolet light and disappears when the sunlight or ultraviolet light is blocked is added to and mixed with the screen ink medium. According to the above, information consisting of one or a plurality of combinations of characters, pictures, patterns and figures is printed on the front or back surface of the rectangular paper piece or on the front and back surfaces,
By receiving the sunlight or ultraviolet rays, the information is developed on the printed surface or back surface or the front and back surfaces.

The invention of claim 2
A business card in which character information of a business card is printed on the front surface or the back surface or the front surface and the back surface of the business card mount according to claim 1.

The invention of claim 3
Screen printing using screen ink in which powder of optical functional material that develops color by receiving sunlight or ultraviolet light and disappears when the sunlight or ultraviolet light is blocked is added to and mixed with the screen ink medium. By means of this, information consisting of one or a combination of characters, pictures, patterns and figures is printed on at least the back of the front and back of a rectangular piece of paper,
The postcard paper is characterized in that the information appears on the surface of the printed rectangular paper piece by receiving the sunlight or ultraviolet rays.

The invention of claim 4
A postcard made of postcard paper according to claim 3.

The invention of claim 5
Screen printing using screen ink in which powder of optical functional material that develops color by receiving sunlight or ultraviolet light and disappears when the sunlight or ultraviolet light is blocked is added to and mixed with the screen ink medium. According to the above, information consisting of one or a plurality of combinations of characters, pictures, patterns and figures is printed on the front or back surface of the rectangular paper piece or on the front and back surfaces,
By receiving the sunlight or ultraviolet rays, the information is expressed on the printed surface or back surface or the front and back surfaces.

The invention of claim 6
6. Advertising / advertising / guidance / introduction information consisting of one or a plurality of combinations of letters, pictures, patterns and figures on the front surface or the back surface or the front surface and the back surface of the flyer paper according to claim 5. This is a printed flyer.

The invention according to claim 7
Screen printing using screen ink in which powder of optical functional material that develops color by receiving sunlight or ultraviolet light and disappears when the sunlight or ultraviolet light is blocked is added to and mixed with the screen ink medium. According to the above, information consisting of one or a plurality of combinations of characters, pictures, patterns and figures is printed on the front or back surface of the rectangular paper piece or on the front and back surfaces,
By receiving the sunlight or ultraviolet rays, the information is expressed on the printed surface or back surface or the front and back surfaces.

The device according to claim 8
The pamphlet paper according to claim 7 is printed with pamphlet manuscript information composed of one kind or a combination of plural kinds of characters, pictures, patterns and figures on the front surface, the back surface, or the front surface and the back surface. It is a pamphlet.

  According to this device, a person who receives a business card or postcard (postcard) can visually obtain a strong impression from the business card or postcard (postcard). The card card mount and postcard paper, and the card card mount and postcard paper used to make it possible to give a strong impact impression to the person who received the card or postcard (postcard). Business cards and postcards can be provided.

  In addition, according to the present invention, it is possible to provide flyer paper and pamphlet paper that allow a recipient to visually obtain a strong impact and impression, and to provide a pamphlet using the paper. .

BRIEF DESCRIPTION OF THE DRAWINGS It is a figure showing the surface of one Embodiment of the business card mount of this invention, Comprising: (a) is a figure showing the state which is not exposed to sunlight and an ultraviolet-ray, (b) is the state exposed to sunlight or an ultraviolet-ray. Figure representing. It is a figure showing the surface of one Embodiment of the business card of this invention, Comprising: (a) is a figure showing the state which is not exposed to sunlight and ultraviolet rays, (b) is a figure showing the state which is exposed to sunlight or ultraviolet rays . It is a figure showing the back surface of one Embodiment of the postcard paper of this invention, Comprising: (a) is a figure showing the state which is not exposed to sunlight and ultraviolet rays, (b) represents the state which is exposed to sunlight or ultraviolet rays. Figure. BRIEF DESCRIPTION OF THE DRAWINGS It is a figure showing the back surface of one Embodiment of the paper for flyers of this invention, Comprising: (a) is a figure showing the state which is not exposed to sunlight and an ultraviolet-ray, (b) is the state exposed to sunlight or an ultraviolet-ray. Figure representing. BRIEF DESCRIPTION OF THE DRAWINGS It is a figure showing the back surface of one Embodiment of the paper for brochures of this invention, Comprising: (a) is a figure showing the state which is not exposed to sunlight and an ultraviolet-ray, (b) is the state exposed to sunlight or an ultraviolet-ray. Figure representing.

(Embodiment 1: Business card mount and business card)
The business card mount of this embodiment consists of a rectangular piece of paper.

  Screen printing peculiar to this embodiment is performed on the front or back surface of the rectangular paper piece or on the front and back surfaces of the rectangular paper piece.

  The screen ink used in this screen printing is colored by receiving sunlight or ultraviolet rays, and a powder of an optical functional material that disappears when the sunlight or ultraviolet rays are blocked is added to the screen ink medium. It is a mixed screen ink.

  Usually, a screen ink used for screen printing is added and mixed with a colorant in a screen ink medium.

  The screen ink used for screen printing in this embodiment is a powder of an optical functional material that develops color by receiving sunlight or ultraviolet rays instead of the colorant and decolors when the sunlight or ultraviolet rays are blocked. The body is added and mixed with the screen ink medium.

  An optical functional material that develops color by receiving sunlight or ultraviolet rays and disappears when the sunlight or ultraviolet rays are blocked is known (for example, Patent Document 3).

  It is called a photochromic compound and develops into blue, green, yellow, peach, purple, magenta, or a mixture of these colors when exposed to sunlight or ultraviolet light. On the other hand, when sunlight or ultraviolet rays are blocked, for example, in a room without sunlight or ultraviolet rays, the color is erased and becomes transparent.

  In this embodiment, characters (for example, characters such as kanji, hiragana, katakana, roman characters, kanji numerals, numbers, etc., and characters that decorate and design these characters using the screen ink unique to this embodiment described above. Etc.), information consisting of one or a plurality of combinations of pictures, patterns and figures (that is, decoration information) is screen-printed on the front surface or back surface of a rectangular paper piece or on the front and back surfaces.

  Therefore, when the screen printed surface is exposed to sunlight or ultraviolet rays, the printed information (that is, decoration information) changes the color of the photochromic compound, for example, blue, green, yellow, peach, purple. , Reddish purple, and colors that are a mixture of these colors.

  The business card according to this embodiment can be obtained by printing the character information of the business card on the front surface or back surface or the front surface and back surface of the business card mount according to this embodiment.

  A person who has received the business card of this embodiment is one or a combination of one or more of the above-mentioned letters, pictures, patterns and figures under sunlight or ultraviolet rays being blocked, such as indoors. (That is, the decoration information) is not colored or expressed, so it cannot be visually recognized, and can receive only the same impression as when receiving a conventional business card.

  However, when the surface on which the printing is applied is exposed to sunlight or ultraviolet rays, the photo-functional material powder is added and mixed in addition to the name card name information such as name or name. The information printed on the screen by the screen ink (ie, decoration information) becomes visible when it is colored and expressed, and it is strongly recognized that it is different from a conventional business card. Become.

  Therefore, a person who receives the business card of this embodiment can visually obtain a strong impression from the business card, thereby distinguishing the business card from other conventional general business cards and having a strong impression. It is recognized that the person is using a business card that gives such a strong impact and business card.

  As described above, the information printed on the screen by the screen ink (that is, decoration information) is colored when sunlight or ultraviolet rays in a room is blocked and when sunlight or ultraviolet rays are shined. It develops when exposed to sunlight or ultraviolet light, and can be erased when sunlight or ultraviolet light is blocked, so that it can be expressed by erasing or becoming transparent to give a large visual impression and impact. The screen ink in which the powder of the optical functional material to be added and mixed with the screen ink medium can be made colorless and transparent or translucent under sunlight or ultraviolet rays being blocked. .

  In the case of being colorless and transparent, for example, if the business card mount is a blank sheet, information (that is, decoration information) composed of one or a plurality of combinations of the above-described characters, pictures, patterns, and figures is screen-printed. However, it can be visually recognized as nothing is printed on the white paper under sunlight or ultraviolet rays being blocked. Therefore, the difference in color is developed and expressed when exposed to sunlight or ultraviolet rays, and the information (ie, decoration information) can be visually recognized. The information is generated and expressed when exposed to sunlight or ultraviolet rays. The impact will be very large when you can see.

  Even if it is not unemployed or transparent under sunlight or ultraviolet rays blocked by other constituents in the screen ink in which the powder of the optical functional material is added / mixed to the screen ink medium , At least unemployed under the sun or ultraviolet light block, so that the difference in the visual impression between when the sun or ultraviolet light is blocked and when it hits is significant It can be made transparent.

(Embodiment 2: Postcard paper and postcard)
The postcard paper of this embodiment uses characters (for example, kanji, hiragana, katakana, roman letters, etc.) on at least the back of the front and back of a rectangular paper piece using the screen ink described in the first embodiment. Embodiments include information such as Chinese numerals, characters such as numerals, and characters that have been decorated or designed with such characters), pictures, patterns, or combinations of multiple types of figures (ie, decoration information). 1 is printed by the screen printing described in 1.

  Since the screen ink described in the first embodiment and the functions and functions exhibited by using the screen ink are the same as those described in the first embodiment, description thereof will be omitted.

  As in the first embodiment, when the screen-printed surface is exposed to sunlight or ultraviolet rays, the printed information (that is, decoration information) is colored and expressed and becomes visible.

  A person who uses the postcard paper of this embodiment writes necessary information such as a mailing address on the front side, and mails with a message on the back side.

  When the recipient sees the back side, under sunlight or ultraviolet rays being blocked, as in the room, information consisting of one or more of the above-mentioned letters, pictures, patterns, figures (ie, combinations) If the decoration information is colorless, transparent or translucent, it cannot be visually recognized, and it is only possible to read a written message.

  However, when the back surface is exposed to sunlight or ultraviolet rays, in addition to the message, the information printed on the screen by the screen ink to which the powder of the optical functional material is added and mixed (that is, decoration) Information) develops and becomes visible when it develops color, and receives a strong impact and a strong impression.

  Therefore, a person who receives a postcard in which the postcard paper of this embodiment is used can visually obtain a strong impression, and thereby, to a person (individual, company) who sent the postcard, You will get a strong impression that is different from when you receive a traditional postcard.

  As a result, the person who sent the postcard (individual, company) should be interested in the person who received the postcard from the person (individual, company) who sent the postcard. You can expect to be.

  In addition, when screen printing of the information is performed on the surface of the postcard paper by using the screen ink, destination information is written on the surface, and handling such as postcard delivery is handled by sunlight or ultraviolet rays. It is desirable to consider the printing location, the size of information to be printed, etc. in consideration of what is done during the day.

  In this respect, since the back side is a side on which a message is written, the screen ink is used on at least the back side of the postcard paper in order to achieve a visual effect on the postcard recipient. That is, it is desirable to perform screen printing of decoration information).

  The postcard paper prepared as described above was cut to the size of a postcard, and if necessary, a postal code entry square frame was printed on the surface, and the postcard paper prepared in this embodiment was used. It can be a postcard.

(Embodiment 3: Flyer paper and flyer)
The flyer paper of this embodiment has conventionally been made of characters (for example, characters such as kanji, hiragana, katakana, roman letters, kanji numerals, numerals, etc., letters decorated or designed with these letters), pictures, The surface of a rectangular piece of paper that is used to create a leaflet (prints or leaflets to be distributed for advertisements) that is printed with advertisements, advertisements, guidance, and introduction information consisting of one or more combinations of patterns and figures Or, using the screen ink described in the first embodiment on the back surface or the front and back surfaces, characters (for example, characters such as kanji, hiragana, katakana, roman letters, kanji numerals, numbers, etc., and decorating these letters)・ Designed characters, etc.), information consisting of a combination of one or more of pictures, patterns and figures (ie, decoration information) is printed by the screen printing described in the first embodiment. It is what is.

  Since the screen ink described in the first embodiment and the functions and functions exhibited by using the screen ink are the same as those described in the first embodiment, description thereof will be omitted.

  As in the first embodiment, when the screen-printed surface is exposed to sunlight or ultraviolet rays, the printed information (that is, decoration information) is colored and expressed and becomes visible.

  A person who uses the flyer paper of this embodiment may use letters (for example, characters such as kanji, hiragana, katakana, roman letters, kanji numerals, numbers, etc. on the front or back side or the front and back sides of the flyer paper. Flyer of this embodiment by printing advertising / advertising / guidance / introducing information consisting of one kind or a combination of several kinds of pictures, patterns, figures, etc.) Create and distribute prints and leaflets to be distributed.

  When the person who receives the flyer of this embodiment looks at the surface on which the information (that is, the decoration information) is printed with the screen ink, under sunlight or ultraviolet rays, as in the room, If the information consisting of one or more of the above-mentioned characters, pictures, patterns and figures (ie, decoration information) is colorless, transparent or translucent, it cannot be visually recognized and is simply described. It can only read advertisements, advertisements, guidance, and introduction information.

  However, when the information (ie, decoration information) printed on the screen ink is exposed to sunlight or ultraviolet rays, in addition to the advertising / advertising / guidance / introduction information, the optical functional material The information (that is, decoration information) that is screen-printed by the screen ink to which the powder is added and mixed develops color and becomes visible and receives a strong impact and a strong impression.

  Therefore, a person who receives the flyer using the flyer paper of this embodiment can visually obtain a strong impression, and thereby, to a person (such as a company) who produced and distributed the flyer. , You will get a strong impression different from when you received a traditional flyer.

  As a result, the person who created and distributed the flyer (such as a company) should be interested in the person who received the flyer and the person who created and distributed the flyer (such as a company). You can expect to be.

(Embodiment 4: Brochure paper and pamphlet)
In the present invention, a pamphlet is a booklet for temporary binding, not just a so-called “pamphlet”, but also includes a “product catalog”, a “business guide”, etc. that are generally called “catalogs”. To do.

  Conventionally, pamphlet paper of this embodiment has been conventionally used for characters (for example, characters such as kanji, hiragana, katakana, roman letters, kanji numerals, numerals, etc., letters decorated and designed), pictures, The first embodiment describes the front or back surface of a rectangular paper piece or the front and back surfaces of a rectangular piece of paper used to create a pamphlet that is printed with a pamphlet manuscript information consisting of one or more combinations of patterns and figures. Using screen ink, characters (for example, characters such as kanji, hiragana, katakana, roman characters, kanji numerals, numbers, etc., characters decorated or designed with these characters), pictures, patterns, figures The information consisting of one kind or a combination of plural kinds (that is, decoration information) is printed by the screen printing described in the first embodiment.

  Since the screen ink described in the first embodiment and the functions and functions exhibited by using the screen ink are the same as those described in the first embodiment, description thereof will be omitted.

  As in the first embodiment, when the screen-printed surface is exposed to sunlight or ultraviolet rays, the printed information (that is, decoration information) is colored and expressed and becomes visible.

  A person who uses the pamphlet paper of this embodiment can use letters (for example, characters such as kanji, hiragana, katakana, roman letters, kanji numerals, numerals, etc. on the front or back side or the front and back sides of the brochure paper. The pamphlet of this embodiment is printed by printing pamphlet manuscript information composed of one kind or a combination of plural kinds of letters, pictures, patterns, figures, etc.

  When the person who received the pamphlet of this embodiment looks at the surface on which the information (that is, the decoration information) is printed with the screen ink, under sunlight or ultraviolet rays, as in the room, If the information consisting of one or more of the above-mentioned characters, pictures, patterns and figures (ie, decoration information) is colorless, transparent or translucent, it cannot be visually recognized and is simply described. It is only possible to read the manuscript information published in the pamphlet.

  However, when the screen ink prints the information (that is, decoration information) on the surface where sunlight or ultraviolet light is applied, in addition to the pamphlet manuscript information, the powder of the optical functional material is added. -The information printed on the screen (that is, the decoration information) is colored by the mixed screen ink, and the information becomes visible and visible, and a strong impact and a strong impression are received.

  Therefore, a person who receives a pamphlet in which the pamphlet paper of this embodiment is used can visually obtain a strong impression, and thereby, to a person (company, etc.) who produced and distributed the pamphlet. , You will get a strong impression different from when you received a traditional brochure.

  As a result, the person who produced and distributed the pamphlet (company, etc.) should be interested in the person who received the pamphlet and the person who produced and distributed the pamphlet (company, etc.). You can expect to be.

(Example of business card mount)
(Preparation of screen ink)
The sunscreen or ultraviolet rays used in this example are blocked by adding and mixing a photochromic compound powder selected from spirooxazine derivatives to the screen ink medium conventionally used in screen printing. Then, a colorless and transparent screen ink was prepared.

  A photochromic compound selected from spirooxazine derivatives is a photofunctional material that develops color when exposed to sunlight or ultraviolet light and disappears when sunlight or ultraviolet light is blocked.

(Printing decoration information)
Using the screen ink prepared as described above, decoration information was printed on the surface (white paper) of a rectangular paper piece 2 conventionally used as a business card mount.

  Here, the text information “Please call me anytime” is printed.

  In this state, it is colorless when sunlight or ultraviolet rays are blocked on the white paper, and it has only been screen-printed with text information “Please call me anytime” with a transparent screen ink. (A) As shown in the figure, it can only be seen as a blank sheet in a state where neither sunlight nor ultraviolet rays are applied.

  On the other hand, when sunlight is applied to the business card mount 1 that has been screen-printed as described above, the photochromic compound develops color, and as shown in FIG. Characters will appear and become visible.

  Photofunctional materials (photochromic compounds) that develop color when exposed to sunlight or ultraviolet light and disappear when sunlight or ultraviolet light is blocked are blocked by sunlight and ultraviolet light, as in a room without sunlight or ultraviolet light. However, when it receives sunlight or ultraviolet light, it develops into blue, green, yellow, peach, purple, magenta, or a mixture of these colors. Therefore, color-rich character information can be expressed.

  In addition, the decoration information to be screen printed using the screen ink prepared as described above includes characters (for example, characters such as kanji, hiragana, katakana, roman characters, kanji numerals, numbers, etc., decoration and design of these characters) Not only information, but also one or more combinations of characters, pictures, patterns, and figures can be used to print more interesting and appealing information.

(Example of business card)
The business card text information (in FIG. 2A, company name (ABCDEF) and address (Shinjuku-ku, Tokyo)) is printed on the business card mount prepared as in Example 1. It was set as the example business card 3.

  People who have received business card 3 can only see the business card in the state shown in Fig. 2 (a) in a room that is not exposed to sunlight or ultraviolet rays. Because it expresses, you will receive a strong impression.

  Not only text information such as “Please call me anytime”, but also “Portrait” of the person using the business card 3 can be screen printed with the screen ink prepared in Example 1, and the sun is applied to the business card 3 Each time the light hits, the character information of the business card ABCDEF, Shinjuku-ku, Tokyo ... and the “caricature” of the person who uses and distributes the business card 3 are vividly expressed.

  Therefore, the person who receives the business card 3 sees the company name, name, and “caricature” of the person who uses and distributes the business card 3 every time the business card 3 is viewed under sunlight or ultraviolet rays. Will do.

(Examples of postcard paper and postcard)
Screen ink for screen printing was prepared in the same manner as in Example 1, and decorative information was printed on the back surface (white paper) of a rectangular paper piece 4 that has been conventionally used as a postcard paper.

  Here, the text information “We are waiting for you to prepare a hot meal” is printed.

  In this state, the screen is printed with the text information "Welcome to prepare a warm meal" on a blank sheet using a transparent screen ink, which is colorless under sunlight or ultraviolet rays being blocked. Since it has only been done, it looks like a blank sheet as shown in FIG.

  After printing the text of the direct mail addressed to the customer at the tourist inn in the winter season on the back side of the postcard paper 5 prepared as described above, it is mailed with the address of the customer on the front side.

  The customer who received the direct mail can only read the text of the direct mail when the sunlight or ultraviolet rays are blocked like in a room, but when the direct mail is viewed under the sunlight or ultraviolet rays, The text information “Welcome to prepare a warm meal” appears below the text, and it can be read and read together with the text of the direct mail.

  Photofunctional materials (photochromic compounds) that develop color when exposed to sunlight or ultraviolet light and disappear when sunlight or ultraviolet light is blocked are blocked by sunlight and ultraviolet light, as in a room without sunlight or ultraviolet light. However, when it receives sunlight or ultraviolet light, it develops into blue, green, yellow, peach, purple, magenta, or a mixture of these colors. Therefore, color-rich character information can be expressed.

  In addition, the decoration information to be screen printed using the screen ink prepared as described above includes characters (for example, characters such as kanji, hiragana, katakana, roman characters, kanji numerals, numbers, etc., decoration and design of these characters) Information, etc.), pictures, patterns, and combinations of one or a plurality of kinds of figures can be used to print more interesting and appealing information.

  For example, in addition to the text information “Welcome to prepare a warm meal”, you will receive a direct mail by examining the meals you plan to prepare and the scenery of the winter season. It can be expected to attract more and more people's interests.

(Example of flyer and flyer)
Screen ink for screen printing was prepared in the same manner as in Example 1, and characters (for example, characters such as kanji, hiragana, katakana, roman letters, kanji numerals, numbers, etc., and decoration and design of these letters) Used for creating leaflets (prints and leaflets to be distributed for advertisements) that are printed with advertisements, advertisements, guidance, and introductory information consisting of a combination of one or more of pictures, patterns, and figures. Using the screen ink described in the first embodiment on the surface (white paper) of the rectangular paper piece 6, characters (for example, characters such as kanji, hiragana, katakana, roman characters, kanji numerals, numbers, etc., these letters) (Characters decorated and designed)), information (decoration information) composed of one kind or a combination of plural kinds of pictures, patterns and figures.

  Here, the text information “I will offer it cheaper than anywhere” was printed.

  In this state, the screen is printed with the text information "Welcome to prepare a warm meal" on a blank sheet using a transparent screen ink, which is colorless under sunlight or ultraviolet rays being blocked. Since it has only been done, it can only be seen as a blank sheet as shown in FIG.

  On the other hand, when the screen printing is applied as described above and the sunlight 7 is exposed to sunlight, the photochromic compound develops color, and as shown in FIG. The characters "" will appear and become visible.

  Characters such as kanji, hiragana, katakana, roman letters, kanji numerals, numbers, etc. on the back side (white paper) or front side of the prepared paper 7 as described above, or both the front side and back side Printed advertisements / advertising / guidance / introduction information consisting of one or a combination of letters, decorations, design letters, etc., pictures, patterns, and figures (prints distributed for advertising purposes, Handbill) is produced and distributed.

  When the person who receives this flyer looks at the surface on which the information (that is, the letter “provides cheaper than anywhere”, which is decorative information) is printed with the screen ink, as in the room, the sun Under the condition that light or ultraviolet rays are blocked, the above-mentioned character “provides cheaper than anywhere” cannot be visually recognized as being colorless, transparent or translucent, and is simply described. It can only read advertisements, advertisements, guidance, and introduction information.

  However, when sunlight or ultraviolet rays are shined on the surface (surface) on which the characters “I will offer you cheaper than anywhere else” are printed with the screen ink, in addition to advertisements, advertisements, guidance, and introduction information In addition, the letters “I will offer you cheaper than anywhere” that is screen-printed with the screen ink to which the powder of the above-mentioned optical functional material is added / mixed are developed and become visible. You will receive a strong impact and a strong impression.

  Therefore, a person who receives the flyer using the flyer paper of this embodiment can visually obtain a strong impression, and thereby, the person who made and distributed the flyer of this embodiment (company, etc.) On the other hand, it will have a strong impression different from that when receiving a conventional flyer.

  As a result, the person who created and distributed the flyer (company, etc.) will be aware that the person who received the flyer will be interested and interested in the person who produced and distributed the flyer (company, etc.). I can expect.

(Example of brochure paper and brochure)
Screen ink for screen printing was prepared in the same manner as in Example 1, and characters (for example, characters such as kanji, hiragana, katakana, roman letters, kanji numerals, numbers, etc., and decoration and design of these letters) On the surface (white paper) of a rectangular paper piece 8 used for creating a pamphlet printed with pamphlet manuscript information consisting of one kind or a combination of plural kinds of pictures, patterns, figures, etc. Using the screen ink described in 1, characters (for example, characters such as kanji, hiragana, katakana, roman characters, kanji, numbers, etc., characters decorated or designed with these characters), pictures, patterns, Information (decoration information) consisting of one or a plurality of combinations in a graphic was printed.

  Here, the text information “Beauty recognized by the world” was printed.

  In this state, when sunlight or ultraviolet rays are blocked, it is colorless and only screen information is printed on the white paper with the text information “Beauty recognized by the world” using a transparent screen ink. As shown in FIG. 5A, it can be seen only as a blank sheet.

  On the other hand, when the brochure paper 9 that has been screen-printed as described above is exposed to sunlight, the photochromic compound is colored, and the printed “beauty recognized by the world” as shown in FIG. The letter “” will appear and become visible.

  Characters (for example, characters such as kanji, hiragana, katakana, roman letters, kanji numerals, numbers, etc.) on the back (blank) or front of the brochure paper 9 prepared as described above, or both of the front and back Brochure is created and distributed by printing pamphlet manuscript information consisting of one or a combination of one or a combination of characters (decorated and designed characters), pictures, patterns, and figures.

  When the person who receives this pamphlet looks at the surface on which the information (that is, the character “beauty recognized by the world”, which is decorative information) is printed with the screen ink, the sunlight or ultraviolet rays are used like in the room. If the word “Beauty recognized by the world” is colorless, transparent or translucent, it cannot be visually recognized. Can only read.

  However, when sunlight or ultraviolet rays are applied to the surface (surface) on which the characters “Beauty recognized by the world” are printed on the screen ink, in addition to the advertisement, advertisement, guidance and introduction information, The characters “Beauty recognized by the world”, which is screen-printed with screen ink added and mixed with powder of optical functional material, develops and becomes visible when it develops, and has a strong impact and strong impression. Will receive.

  Therefore, a person who receives a pamphlet using the pamphlet paper of this embodiment can visually obtain a strong impression, and by this, the person who produced and distributed the pamphlet of this embodiment (company, etc.) On the other hand, you will get a strong impression different from when you received a conventional pamphlet.

  As a result, the person who produced and distributed the pamphlet (company, etc.) will be aware that the person who received the pamphlet will be interested and interested in the person who produced and distributed the pamphlet (company, etc.). I can expect.

  The embodiments and examples have been described above with reference to the accompanying drawings, but the present invention is not limited to the above-described embodiments and examples, but within the technical scope grasped from the description of the claims of the utility model registration. Various changes can be made.

1 business card mount 2 rectangular paper piece 3 business card 4 rectangular paper piece 5 postcard paper 6 rectangular paper piece 7 flyer paper 8 rectangular paper piece 9 brochure paper

Claims (8)

Screen printing using screen ink in which powder of optical functional material that develops color by receiving sunlight or ultraviolet light and disappears when the sunlight or ultraviolet light is blocked is added to and mixed with the screen ink medium. According to the above, information consisting of one or a plurality of combinations of characters, pictures, patterns and figures is printed on the front or back surface of the rectangular paper piece or on the front and back surfaces,
The business card mount according to claim 1, wherein the information is expressed on the front surface or back surface or the front surface and back surface of the printed surface by receiving the sunlight or ultraviolet light.   A business card in which character information of a business card is printed on the front surface, the back surface, or the front surface and the back surface of the business card mount according to claim 1. Screen printing using screen ink in which powder of optical functional material that develops color by receiving sunlight or ultraviolet light and disappears when the sunlight or ultraviolet light is blocked is added to and mixed with the screen ink medium. By means of this, information consisting of one or a combination of characters, pictures, patterns and figures is printed on at least the back of the front and back of a rectangular piece of paper,
The postcard paper is characterized in that the information appears on the surface of the rectangular paper piece being printed by receiving the sunlight or the ultraviolet rays.   A postcard made of postcard paper according to claim 3. Screen printing using screen ink in which powder of optical functional material that develops color by receiving sunlight or ultraviolet light and disappears when the sunlight or ultraviolet light is blocked is added to and mixed with the screen ink medium. According to the above, information consisting of one or a plurality of combinations of characters, pictures, patterns and figures is printed on the front or back surface of the rectangular paper piece or on the front and back surfaces,
The flyer paper, wherein the information is expressed on the printed surface or back surface or the front surface and back surface by receiving the sunlight or ultraviolet light.   6. Advertising / advertising / guidance / introduction information consisting of one or a plurality of combinations of letters, pictures, patterns and figures on the front surface or the back surface or the front surface and the back surface of the flyer paper according to claim 5. A flyer that is printed. Screen printing using screen ink in which powder of optical functional material that develops color by receiving sunlight or ultraviolet light and disappears when the sunlight or ultraviolet light is blocked is added to and mixed with the screen ink medium. According to the above, information consisting of one or a plurality of combinations of characters, pictures, patterns and figures is printed on the front or back surface of the rectangular paper piece or on the front and back surfaces,
By receiving the sunlight or ultraviolet light, the information is expressed on the printed surface or back surface or the front and back surfaces.   The pamphlet paper according to claim 7 is printed with pamphlet manuscript information composed of one kind or a combination of plural kinds of characters, pictures, patterns and figures on the front surface, the back surface, or the front surface and the back surface. Pamphlet.

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