JP3084985U - Mail order information media with indexed reply envelope - Google Patents

Abstract

(57) [Summary] (with correction) [PROBLEMS] To provide an indexed mail order information medium with a reply envelope on which an index for searching the contents of a plurality of mail order information pre-printed on a piece of paper is printed. The purpose is to: SOLUTION: An information medium in which a plurality of paper pieces 11 are overlapped and folded alternately by vertically shifting the upper and lower sides of a band-shaped paper, and product information, A mail order information section in which merchandise purchase information is described, a reply envelope formed of a predetermined number of the folded paper pieces, and a first envelope formed in the predetermined width of the paper piece every other sheet from the cover. And a second display section 41 formed at the predetermined width of a piece of paper every other sheet from the back cover.

Description

[Detailed description of the invention]

[0001]

[Technical field to which the invention belongs]

 The present invention is an information medium in which a plurality of mail order information are printed on a piece of paper which is alternately folded upside down and has an index of the content information, and several pieces of paper form a reply envelope. It relates to an indexed mail order information medium with a reply envelope with functions.

[0002]

[Prior art]

 When dealing with mail orders for multiple products in mail-order sales, etc., a booklet describing the catalog price list of the products, etc., is printed or attached with a postcard for replying to the product purchase application and an envelope. When the number of products sold by mail order was small, product information such as a product catalog was printed on one sheet or folded paper, and a purchase application for reply was printed or attached. The types of mail orders range from a variety of products to financial products or services such as finance or travel. Under such circumstances, there are many mail order information media that are always available at stores and are convenient to carry and can be used easily.

[0003] This relatively small-sized mail order information medium that is convenient to carry handles a relatively limited number of products or specific products, and is a mail order application form for one product. Due to the small size, the amount of information to be posted is limited. When the mail order sheet covers a plurality of pages, the mail order sheet is formed in a state of being equally folded and folded. When a purchaser wants to read the information, it must spread the folded paper.

[0004] The mail order medium is formed such that an application form is printed on both sides of a paper sheet together with information such as product guides and advertisements, and is bent a plurality of times to form a reply envelope.

[0005]

[Problems to be Solved by the Invention] There are the following problems in the mail order that handles a relatively limited number of products as described above.

In a conventional mail order medium, information such as a product description is printed on both sides of a sheet. The printed piece of paper is folded and folded so that only the front and back covers are visible. Therefore, in order to view the information printed on a piece of paper, the desired information cannot be seen unless the folded paper piece is opened.

[0007] Further, a customer who wants to select and purchase from a plurality of products has to stock a plurality of mail orders of the selection target product.

In a limited installation space on the mail order providing side, it is difficult to secure a place where all desired mail order media can be installed. Furthermore, since one mail order medium must be created for each product, the operation management of the mail order providing side for that purpose becomes complicated, and the cost burden for that is large.

The present invention has been made to solve a problem to be solved, and has a reply envelope mail in which an index for searching the contents of a plurality of mail order information pre-printed on a piece of paper is printed. The purpose is to provide an order information medium.

[0010]

[Means for solving the invention]

 For this reason, the present invention is an information medium in which a plurality of paper pieces are integrally formed by alternately folding the upper and lower sides of the belt-shaped paper, and a cover sheet and a back face are respectively provided on one surface of the paper sheet. A mail order information section on which a cover, product information and information on purchase application are described, a first display section having an index function of the information section, and the mail order information section and the mail order information section on the other side of the sheet. An indexed mail order information medium with a reply envelope, characterized by comprising a second display section having an information section index function, is provided.

[0011] Further, the present invention is an information medium in which a plurality of paper pieces are stacked and integrally formed by alternately turning the upper and lower sides of the belt-shaped paper while being shifted by a predetermined width. The mail order information section which describes the cover, back cover, product information and information about the purchase application, the first display section having an index function of the information section, and the other side of the piece of paper, A mail order information section and a second display section having an index function of the information section, and the folded predetermined number of pieces of paper form an address book section and a reply envelope section having an application form. The present invention provides an indexed mail order information medium with a reply envelope.

The first and second display portions of the mail order information medium with a reply envelope are formed in the predetermined width of a piece of paper every other sheet from the front cover and the back cover.

[0013] The first and second display sections are printed with items for indexing the contents of the information section. The back cover is an address book for reply.

In the mail order information medium with a reply envelope of the present invention, the reply envelope section is formed by cutting off a predetermined number of application forms and gluing a predetermined portion of the cut piece of paper. A bar code and / or OCR information is printed below the reply destination column of the envelope address book section.

Further, a cut portion such as a perforation is provided between the return envelope portion and the mail order information portion so as to facilitate separation of the sheet.

Further, the mail order information medium with a reply envelope according to the present invention is characterized in that the mail order information section includes information on goods or services, value-added information such as coupons or lottery, life information useful for daily life, calendar such as calendar, etc. Information, or a combination of these, is printed in single color or color.

[0017]

BEST MODE FOR CARRYING OUT THE INVENTION Hereinafter, an indexed mail order information medium 1 with a reply envelope according to the present invention will be described in detail with reference to the drawings, taking an example of a mail order for a credit card enrollment guide.

FIG. 1 shows a folded state of the mail order information medium 1. FIG. 2 shows the mail order information medium 1 viewed from the cover side.

In FIGS. 1 and 2, on one side of a continuous sheet folded along a fold line 30, a sheet of paper 10 is a cover. In this state, the first display portion 40 (hereinafter, appropriately referred to as an index) provided on the end portion of each of the odd-numbered paper pieces 13 to 19, including the paper piece 10, is visible. That is, the memo pad is alternately folded back by shifting a continuous strip of paper by a length that allows the first display unit 40 to be seen.

In the mail order information section of the mail order information medium 1 with the reply envelope which is indexed according to the present invention, information on the product and the membership application form are printed in a single color or in a color.

The embodiment shown in FIG. 2 is an example of merchandise information related to a credit card. On the cover, the tagline, company name, solicitation for “What card suits me?”, Company logo and mark, etc. are printed.

Then, an index of “product type and characteristics” indicating the content of the information printed on each of the pieces of paper is printed on the first display section 40 of the piece of paper 13, and the first of the following pieces of paper 15 to 19 is printed. The index of “product lineup”, “enrollment application form”, and “enrollment application form” are printed on the display section 40. The product lineup includes information on multiple products and information about the products. further. The enrollment application forms are printed with necessary information such as address, name, place of work, age, family structure, etc., which are the attributes of the applicant to become members such as credit card members or shopping members. In this embodiment, the card application form is used, but in the case of a mail order for goods or services, the form becomes a purchase application form for goods or services, and the items to be entered are different, but the usage form is the same.

By the way, a glue may be applied to a part of the folded portion where a plurality of paper pieces are folded to prevent the paper pieces from easily peeling and separating.

FIG. 3 shows a state in which the cover of the sheet 10 is opened. When the cover sheet 10 is opened, the even-numbered sheet 12 and the odd-numbered sheet 13 appear from the sheet 10 via the fold 30. Information on the type and characteristics of the credit card to be invited to join is printed on the even numbered sheet 12 and the odd numbered 13 page. In this example, the type of credit card, the features of the card function, the annual membership fee, and the like are printed. It also includes information on alliances with other cards to introduce customers to the types and characteristics of products to be sold and to motivate them to join.

Further, if more detailed information of an individual product is desired, pressing the end of the paper piece 15 of the “product lineup” on the first display section 40 and opening the paper piece 13 displays more detailed information on the credit card. Printed. On the paper sheets 14 (on the back side of the paper sheet 13) and 15, information such as an inquiry address is printed together with introductions and features of a plurality of types of credit cards.

When applying for membership, open the membership application form at index 40 on paper sheets 17 and 19 and fill in the necessary information. The application form includes the card type, card brand, address, name, age payment method, payment account, family structure, attributes of the applicant, such as workplace, and a deposit account transfer request form. The applicant must fill in the necessary items for admission, cut off the application form from the information media, glue the specified glued part, and mail it in the form of an envelope.

In this embodiment, an example of a mail order of a membership application form for a credit card member will be described. In the mail order information medium 1 of the present invention, an application for various services such as electricity, gas, travel, and finance, or The same applies to mail orders for purchasing goods such as furniture and clothing.

FIG. 4 shows the mail order information medium 1 viewed from the back. When the cover 10 is rotated 180 degrees in the width direction, a back surface as shown in FIG. 4 appears. On one side of this continuous sheet, the sheet 11 is the back cover. This back cover forms the reply envelope.

The back cover paper piece 11 is the address writing portion of the envelope, which is a description of the fee payer corresponding to the stamp and the approval number of the post office, and the postal code, address, and address of the destination (mail order provider). , Destination department, etc. are printed. Further below, an OCR 6 (optically readable characters) and a bar code 5 are printed.

The OCR 6 and the bar code 5 are information such as the attributes of the mail order medium 1 and the mail order product. By reading the OCR information 6 and the bar code 5 information, the registration data of the application data received and the contents of the application are obtained. Can be verified.

In addition, when the user has applied for membership but wants to use the card when the card has not been distributed to the user yet, the user has a function of shopping using the barcode as a provisional card. It is also possible to make it.

When the back cover sheet 11 is opened, even-numbered sheet pieces 22 and odd-numbered sheet pieces 23 appear from the sheet piece 11. Member rules are printed on the even-numbered piece 22 and the odd-numbered piece 23. The sheet 23 has a second display section 41 on which "Membership rules (please read when filling in)" is printed.

Further, indexes 41 of “greeting” and “product line-up”, which are the second display portions 41, are printed on the paper pieces 25 and 27. In this product lineup information, information on various credit cards that are affiliated is posted. In this way, it is possible to print and provide the user with various related information as long as the piece of paper permits. The usage of the index 41 is similar to that described above, and the desired information can be easily viewed by opening the page indicated by the index 41.

Here, the reply envelope in the present embodiment is composed of an address book part of the back cover 11 on one side and pieces of paper 22 and 23 on which the membership rules are printed. The paper sheets 16, 17, 18, and 19 of the application form on the other side correspond to the paper sheet 11 of the address book section and the back of the membership agreements 22 and 23.

The paper pieces 11, 22, and 23 corresponding to the reply envelope portion are separated from other paper pieces by a separating line 31 provided on the paper piece 15. After being separated, the envelope is glued to the glue margin shown on the piece of paper, and is glued to the sticking instruction portion provided opposite, to form a return envelope.

Here, the gluing position and the pasting place will be described. FIG. 5 shows the mail order information medium 1 viewed from the front cover 10 with the product lineup sheet 15 opened.

FIG. 6 shows a state in which the paper sheet of the membership agreement 23 printed on the second display unit 41 as viewed from the back cover is opened.

In FIGS. 5 and 6, the characters of the product lineup are printed on the index of the piece of paper 15. A glue margin 35 is provided on the crease side of the index, and the letter A is printed together with the gluing guide “Glue this part, attach it to A and mail it”. Further, a separating line 31 formed by a dotted line or a perforation is provided on the fold side. On the other hand, the letter A is printed on the index portion of the paper piece 19. In order to glue, first, the sheet is cut off along the separation line 31 shown on the sheet 15. Thereafter, according to the guide text described on the glue margin 35, the glue is applied to the glue position 35 where the glue guide text of the cut piece of paper and A are printed. The gluing position 35 of the glued A and the position A (index portion of the enrollment application form) described in the index portion of the paper piece 19 are pasted together.

Next, a paper sheet of the membership rules 23 printed on the index as viewed from the back cover 11 (reply envelope address book) is opened. In FIG. 6, a margin is provided along the index on the crease 30 side of the index portion of the paper piece 23, and the character B1 is printed on the margin. At the end of the piece of paper 22 facing the index of the piece of paper 23, a guide text stating "Glue this part and attach it to B1 and mail it" and a glue margin 36 with the letters B1 printed below are attached. Is provided. Further, a margin 37 is provided at the upper end of the paper piece 22 and the paper piece 23, and the character of B2 is printed on each. The margins 38 are also provided at the lower ends of the paper pieces 22 and 23, and the character B3 is printed on each.

According to the guidance of the gluing, the gluing margins B 1, B 2, B 3 provided on the paper piece 23 are glued. Paste.

Further, in all the pages forming the reply envelope, a margin is provided at the upper end and the lower end of the piece of paper, and the sheets are glued to complete the sealed state. This completes the reply envelope that can be posted to the post.

As described above, items necessary for mailing, such as the address of the destination and the address, are already printed on the envelope, and since the payment by the payee has already been approved, there is no need to put a stamp, and the mail can be mailed as it is. .

The mail order information section includes, in addition to the information on products and services as described above, value-added information such as coupons and lotteries, and other useful information for daily life in order to further increase the number of users. Life information, calendar information such as a calendar, or a combination of these can be printed.

[0044]

[Effect of the invention]

 As described in detail above, the indexed mail order information medium with reply envelope according to the present invention realizes providing a plurality of products collectively in one mail order. For this reason, users can browse the information of the desired product from multiple products in one mail order, and do not need to order multiple mail orders.

Further, the mail order information medium with the reply envelope, the first display unit and the second display unit according to the present invention are printed with an index indicating the contents of the advertisement information unit. You can immediately browse the page that contains the information you want. Also, the reply envelope is printed on one body, so that the reply envelope can be easily created and returned, which is convenient for the user and increases the reply rate of the mail order.

The mail order information medium of the present invention can freely set the number of pages and size, and is easy to prepare, so that it does not cost much compared to other information mediums.

[Brief description of the drawings]

FIG. 1 shows a folded state of a mail order information medium with an indexed reply envelope according to the present invention.

FIG. 2 shows the mail order information medium as viewed from the cover side.

FIG. 3 shows a state where the cover is opened from the state of FIG. 2;

FIG. 4 shows the mail order information medium as viewed from the back.

FIG. 5 shows the mail order information medium 1 viewed from the front cover 10 of the mail order information medium, showing a state in which a product lineup paper sheet 15 is opened.

FIG. 6 shows the mail order information medium viewed from the back cover with the member agreement 23 printed on the second display unit 41 opened.

[Explanation of symbols]

DESCRIPTION OF SYMBOLS 1 Indexed mail order information medium with reply envelope 5 Barcode 6 OCR 10-27 Sheet 30 Fold 40 First display (index) 41 Second display (index)

Claims (9)

[Utility model registration claims] An information medium in which a plurality of paper pieces are stacked and integrally formed by alternately folding the upper and lower sides of a strip-shaped paper, and a front cover, a back cover, A mail order information section that describes information on goods or services and information on purchase or application, a first display section having an index function of the information section, and the mail order information section and the A second display unit having an information section index function, and a mail order information medium with a reply envelope indexed, comprising: 2. An information medium in which a plurality of pieces of paper are stacked and integrally formed by alternately folding the upper and lower sides of a strip of paper by a predetermined width, and each of the plurality of pieces of paper is provided on one surface thereof. Cover, back cover, a mail order information section that describes information about the product and information about the purchase application, a first display section having an index function of the information section, and the mail order information section on the other side of the piece of paper. A second display unit having an index function of the information unit,
A mail order information medium with an indexed reply envelope, characterized in that a reply envelope portion having an address book portion and an application form is formed of the folded predetermined number of paper pieces. 3. The reply according to claim 1, wherein the first and second display portions are formed in the predetermined width of a piece of paper every other sheet from the front cover and the back cover. Mail order information medium with envelope. 4. The mail with an indexed reply envelope according to claim 3, wherein items for indexing the contents of the information section are printed on the first and second display sections. Order information medium. 5. The mail order information medium with an indexed reply envelope according to claim 1, wherein the back cover is a reply envelope address book part. 6. The reply envelope section, wherein the reply envelope section is formed by cutting off the application form portion consisting of a predetermined number of the paper pieces and gluing a predetermined portion of the cut paper piece. Or the indexed mail order information medium with reply envelope described in 2. 7. An indexed reply envelope according to claim 6, wherein a barcode and / or OCR information is printed below the reply destination column of the envelope address book part. Mail order information medium. 8. A cutting section is provided between a piece of paper of the reply envelope section and a piece of mail order information section.
A mail order information medium with a reply envelope indexed as described in. 9. The mail order information section includes information on products or services, value-added information such as coupons or lottery, life information useful for daily life, calendar information such as a calendar, or information obtained by combining a plurality of these. 3. The mail order information medium with an indexed reply envelope according to claim 1, wherein the mail order information medium is printed or printed in color.